10 Facebook Groups Course - Your Questions Live

hello Church marketers hopefully you're hello Church marketers hopefully you're having a fantastic day if you're brand having a fantastic day if you're brand having a fantastic day if you're brand new to church marketing University we're new to church marketing University we're new to church marketing University we're all about helping churches reach out and all about helping churches reach out and all about helping churches reach out and reach into their community and what we reach into their community and what we reach into their community and what we basically do is we take a tool could be basically do is we take a tool could be basically do is we take a tool could be Facebook Ads it could be text message it Facebook Ads it could be text message it Facebook Ads it could be text message it could be email it could be brand and could be email it could be brand and could be email it could be brand and could be your website we have a list of could be your website we have a list of could be your website we have a list of about 32 different tools and we'll say about 32 different tools and we'll say about 32 different tools and we'll say hey if you want to use this tool hey if you want to use this tool hey if you want to use this tool we'll give you a step-by-step plan on we'll give you a step-by-step plan on we'll give you a step-by-step plan on how to use that tool in order to reach how to use that tool in order to reach how to use that tool in order to reach more people and hopefully see more more people and hopefully see more more people and hopefully see more visitors coming to your church every visitors coming to your church every visitors coming to your church every single week not because your church is single week not because your church is single week not because your church is all that great hopefully it is but all that great hopefully it is but all that great hopefully it is but because God and his kingdom is because God and his kingdom is because God and his kingdom is incredible so we're in the middle of incredible so we're in the middle of incredible so we're in the middle of talking about one pretty cool pretty hot talking about one pretty cool pretty hot talking about one pretty cool pretty hot tool right now which is of Facebook tool right now which is of Facebook tool right now which is of Facebook groups Facebook groups right now on groups Facebook groups right now on groups Facebook groups right now on social are really a critical tool in social are really a critical tool in social are really a critical tool in order to build community so inside our order to build community so inside our order to build community so inside our group I thought it would be cool since group I thought it would be cool since group I thought it would be cool since we're talking about groups to do the we're talking about groups to do the we're talking about groups to do the course inside our group so inside the course inside our group so inside the course inside our group so inside the church marketers group again if you're church marketers group again if you're church marketers group again if you're brand new you're gonna want to jump in brand new you're gonna want to jump in brand new you're gonna want to jump in the church marketers group because we've the church marketers group because we've the church marketers group because we've been rolling out this brand new course been rolling out this brand new course been rolling out this brand new course inside our group and so if you go over inside our group and so if you go over inside our group and so if you go over the what's cool about Facebook groups is the what's cool about Facebook groups is the what's cool about Facebook groups is they have the ability you can do they have the ability you can do they have the ability you can do learning units so if you just click on learning units so if you just click on learning units so if you just click on units go to the Facebook groups unit you units go to the Facebook groups unit you units go to the Facebook groups unit you can go step by step throughout this can go step by step throughout this can go step by step throughout this course and then we're wrapping up this course and then we're wrapping up this course and then we're wrapping up this course with episode 10 that's what course with episode 10 that's what course with episode 10 that's what you're watching live right now this is you're watching live right now this is you're watching live right now this is episode 10 and the course takes an hour episode 10 and the course takes an hour episode 10 and the course takes an hour to go through so you'll do kind of a to go through so you'll do kind of a to go through so you'll do kind of a question/answer question/answer question/answer comment feedback don't skip that step comment feedback don't skip that step comment feedback don't skip that step it's important you will answer some

it's important you will answer some it's important you will answer some polls and then there's about an hour's polls and then there's about an hour's polls and then there's about an hour's worth of content that you'll navigate worth of content that you'll navigate worth of content that you'll navigate through and then this episode here is through and then this episode here is through and then this episode here is gonna be focused all on your questions gonna be focused all on your questions gonna be focused all on your questions so we've got a great list of questions so we've got a great list of questions so we've got a great list of questions that I've been taking here as we've been that I've been taking here as we've been that I've been taking here as we've been going throughout the episode I've tried going throughout the episode I've tried going throughout the episode I've tried to take the top questions and then do to take the top questions and then do to take the top questions and then do gonna do a quick case study to from gonna do a quick case study to from gonna do a quick case study to from friendship church and then also have friendship church and then also have friendship church and then also have some gift cards to give away so if you some gift cards to give away so if you some gift cards to give away so if you like a coffee why don't you say hey like a coffee why don't you say hey like a coffee why don't you say hey that's me I'm interested and then if that's me I'm interested and then if that's me I'm interested and then if you've got a great question throw those you've got a great question throw those you've got a great question throw those questions in now probably would give questions in now probably would give questions in now probably would give this away to somebody who's answering or this away to somebody who's answering or this away to somebody who's answering or answering asking a great question if you answering asking a great question if you answering asking a great question if you answer answer answer to help me out that would be great as to help me out that would be great as to help me out that would be great as well so say hello let me know what well so say hello let me know what well so say hello let me know what church you are part of I'm really church you are part of I'm really church you are part of I'm really curious to as your church already curious to as your church already curious to as your church already launched into Facebook groups or is this launched into Facebook groups or is this launched into Facebook groups or is this something that you're thinking about and something that you're thinking about and something that you're thinking about and then ask your questions as we go and you then ask your questions as we go and you then ask your questions as we go and you might find yourself walking away with a might find yourself walking away with a might find yourself walking away with a gift card so are you guys ready to have gift card so are you guys ready to have gift card so are you guys ready to have some fun because I want this to be fun I some fun because I want this to be fun I some fun because I want this to be fun I want this to be interactive and want want this to be interactive and want want this to be interactive and want this to be really helpful for you as this to be really helpful for you as this to be really helpful for you as you're navigating this because this you're navigating this because this you're navigating this because this course has really brought up a ton of course has really brought up a ton of course has really brought up a ton of great questions so I love our community great questions so I love our community great questions so I love our community because you guys are our learners and because you guys are our learners and because you guys are our learners and you love to ask some incredible you love to ask some incredible you love to ask some incredible questions so let's jump into a couple questions so let's jump into a couple questions so let's jump into a couple ones and kind of a rapid-fire succession ones and kind of a rapid-fire succession ones and kind of a rapid-fire succession here one question that was coming in a here one question that was coming in a here one question that was coming in a lot is who should we let in to our group lot is who should we let in to our group lot is who should we let in to our group and one of the episodes we talked about and one of the episodes we talked about and one of the episodes we talked about external groups like focusing on

external groups like focusing on external groups like focusing on community first so it's really more community first so it's really more community first so it's really more about a topic interest maybe it's like about a topic interest maybe it's like about a topic interest maybe it's like moms of preschoolers in your city right moms of preschoolers in your city right moms of preschoolers in your city right like external it's not even really like external it's not even really like external it's not even really talking about the church you're really talking about the church you're really talking about the church you're really going on a relational journey around a going on a relational journey around a going on a relational journey around a topic and then it gives you the topic and then it gives you the topic and then it gives you the opportunity to get to know people in opportunity to get to know people in opportunity to get to know people in your community and then ultimately your community and then ultimately your community and then ultimately invite them the church would be great invite them the church would be great invite them the church would be great when you're doing the events or programs when you're doing the events or programs when you're doing the events or programs or ministries around at that topic or ministries around at that topic or ministries around at that topic that's a cool opportunity that's that's a cool opportunity that's that's a cool opportunity that's external the the really the course external the the really the course external the the really the course focused a lot on internal so we talked a focused a lot on internal so we talked a focused a lot on internal so we talked a lot about having one main closed group lot about having one main closed group lot about having one main closed group for your church weird going on this for your church weird going on this for your church weird going on this community building relationship journey community building relationship journey community building relationship journey with your church people call your church with your church people call your church with your church people call your church home and we talked about how to do that home and we talked about how to do that home and we talked about how to do that why to do that the content the posts in why to do that the content the posts in why to do that the content the posts in there give you ideas why that can be there give you ideas why that can be there give you ideas why that can be valuable for your church if you're valuable for your church if you're valuable for your church if you're trying to really communicate better and trying to really communicate better and trying to really communicate better and build a thriving community how you can build a thriving community how you can build a thriving community how you can use that group to really have this use that group to really have this use that group to really have this ongoing conversation of whatever you're ongoing conversation of whatever you're ongoing conversation of whatever you're trying to do in your season or series of trying to do in your season or series of trying to do in your season or series of your church and really use your group to your church and really use your group to your church and really use your group to carry that conversation throughout the carry that conversation throughout the carry that conversation throughout the week so for this answer if if you're week so for this answer if if you're week so for this answer if if you're really doing a church wide closed group really doing a church wide closed group really doing a church wide closed group it's really trying to get a thriving it's really trying to get a thriving it's really trying to get a thriving community and I would say who should you community and I would say who should you community and I would say who should you let in let in let in I'd say people in your area so when I'd say people in your area so when I'd say people in your area so when somebody requests to get in again we somebody requests to get in again we somebody requests to get in again we recommended asking them three questions recommended asking them three questions recommended asking them three questions we talked about that we talked about why we talked about that we talked about why we talked about that we talked about why did do that that's gonna help you screen did do that that's gonna help you screen did do that that's gonna help you screen so you make sure you get legit people so you make sure you get legit people so you make sure you get legit people you can you can you can their profile if they're geographically their profile if they're geographically their profile if they're geographically in your area and they are they're in your area and they are they're in your area and they are they're legitimate so you can even look and see

legitimate so you can even look and see legitimate so you can even look and see are they a part of like five groups are are they a part of like five groups are are they a part of like five groups are they part of like five thousand right so they part of like five thousand right so they part of like five thousand right so if they're legitimate and they're in if they're legitimate and they're in if they're legitimate and they're in your geographic area or if they're your geographic area or if they're your geographic area or if they're connected to your church maybe they're a connected to your church maybe they're a connected to your church maybe they're a missionary overseas but they're you missionary overseas but they're you missionary overseas but they're you support them then those would be the support them then those would be the support them then those would be the people I would recommend in your group people I would recommend in your group people I would recommend in your group so who should we let in your group so who should we let in your group so who should we let in your group legitimate people who are connected to legitimate people who are connected to legitimate people who are connected to your church you want to be a part of your church you want to be a part of your church you want to be a part of that community now that's for the that community now that's for the that community now that's for the internal for external it's really gonna internal for external it's really gonna internal for external it's really gonna be based on what you're trying to do and be based on what you're trying to do and be based on what you're trying to do and I'm in all sorts of groups I don't know I'm in all sorts of groups I don't know I'm in all sorts of groups I don't know about you but I'm in groups for duck about you but I'm in groups for duck about you but I'm in groups for duck hunting for archery for soccer for hunting for archery for soccer for hunting for archery for soccer for Kansas City sporting for the Kansas City Kansas City sporting for the Kansas City Kansas City sporting for the Kansas City Chiefs for reselling tickets for I I Chiefs for reselling tickets for I I Chiefs for reselling tickets for I I mean the list could go on and on for mean the list could go on and on for mean the list could go on and on for learning myself for getting coaching learning myself for getting coaching learning myself for getting coaching like I I'm in a ton of different groups like I I'm in a ton of different groups like I I'm in a ton of different groups and I find them extremely valuable and and I find them extremely valuable and and I find them extremely valuable and they're very very helpful and in fact I they're very very helpful and in fact I they're very very helpful and in fact I thought this would be fun too thought this would be fun too thought this would be fun too can you guys name somebody that you met can you guys name somebody that you met can you guys name somebody that you met and you are friends with because of a and you are friends with because of a and you are friends with because of a church Facebook group I was thinking church Facebook group I was thinking church Facebook group I was thinking about this the other day like the the about this the other day like the the about this the other day like the the groups that I'm in then some of my great groups that I'm in then some of my great groups that I'm in then some of my great friends right now I've met or really get friends right now I've met or really get friends right now I've met or really get to become a friend because of Facebook to become a friend because of Facebook to become a friend because of Facebook groups groups groups Adam McLaughlin Daniel M ler I could Adam McLaughlin Daniel M ler I could Adam McLaughlin Daniel M ler I could list could go on and on and on Katie all list could go on and on and on Katie all list could go on and on and on Katie all right who runs the church communications right who runs the church communications right who runs the church communications group like great friends who I've got group like great friends who I've got group like great friends who I've got getting to got to know I wish I could getting to got to know I wish I could getting to got to know I wish I could talk because of a Facebook group so man talk because of a Facebook group so man talk because of a Facebook group so man they work in both a practical sense and

they work in both a practical sense and they work in both a practical sense and they work in in terms of a relational they work in in terms of a relational they work in in terms of a relational sense as well sense as well sense as well so say say hello here Keith hello so say say hello here Keith hello so say say hello here Keith hello watching from Chicago USA Mexico game watching from Chicago USA Mexico game watching from Chicago USA Mexico game was just up there in Chicago was just up there in Chicago was just up there in Chicago unfortunately the United States men's unfortunately the United States men's unfortunately the United States men's team lost but hello Chicago we're just team lost but hello Chicago we're just team lost but hello Chicago we're just talking with Amy there today we need to talking with Amy there today we need to talking with Amy there today we need to go visit Chicago we had a one not so go visit Chicago we had a one not so go visit Chicago we had a one not so great experience in Chicago so we need a great experience in Chicago so we need a great experience in Chicago so we need a great experience hello and hello great experience hello and hello great experience hello and hello hopefully you guys are doing well say hopefully you guys are doing well say hopefully you guys are doing well say hello if you guys are just jumping on hello if you guys are just jumping on hello if you guys are just jumping on and where you're watching from and where you're watching from and where you're watching from but that's question number one question but that's question number one question but that's question number one question number two can you link a group to a number two can you link a group to a number two can you link a group to a page absolutely that's one way so we page absolutely that's one way so we page absolutely that's one way so we talked about we gave you nine ideas on talked about we gave you nine ideas on talked about we gave you nine ideas on how to promote your Facebook group for how to promote your Facebook group for how to promote your Facebook group for your church one of those is link them to your church one of those is link them to your church one of those is link them to a page so once you do that when people a page so once you do that when people a page so once you do that when people come visit your Facebook page it will come visit your Facebook page it will come visit your Facebook page it will show you that if that page has groups so show you that if that page has groups so show you that if that page has groups so here in a second when I get through this here in a second when I get through this here in a second when I get through this I might take some time and share my I might take some time and share my I might take some time and share my screen and show you some of these things screen and show you some of these things screen and show you some of these things practically at the end now can a page practically at the end now can a page practically at the end now can a page post in a group yes you can post in a post in a group yes you can post in a post in a group yes you can post in a group both as you as a person and you as group both as you as a person and you as group both as you as a person and you as a page if you are an admin so if I a page if you are an admin so if I a page if you are an admin so if I switch over here let me just try this it switch over here let me just try this it switch over here let me just try this it can you guys see my screen give me a can you guys see my screen give me a can you guys see my screen give me a thumbs up or something if you can see my thumbs up or something if you can see my thumbs up or something if you can see my screen hello from Ohio screen hello from Ohio screen hello from Ohio I almost said Hawaii oh and hello Donna I almost said Hawaii oh and hello Donna I almost said Hawaii oh and hello Donna yes from Kansas City hopefully you're

yes from Kansas City hopefully you're yes from Kansas City hopefully you're doing well but if you see my my screen doing well but if you see my my screen doing well but if you see my my screen here it's gonna ask you in the top right here it's gonna ask you in the top right here it's gonna ask you in the top right now and Facebook's always kind of now and Facebook's always kind of now and Facebook's always kind of changing this there's sometimes a down changing this there's sometimes a down changing this there's sometimes a down arrow you can change whether you want to arrow you can change whether you want to arrow you can change whether you want to interact as your person or your page but interact as your person or your page but interact as your person or your page but right up here it's gonna say hey do you right up here it's gonna say hey do you right up here it's gonna say hey do you want to interact as yourself or do you want to interact as yourself or do you want to interact as yourself or do you want to interact as the page so this want to interact as the page so this want to interact as the page so this gives your people who are your admins or gives your people who are your admins or gives your people who are your admins or moderators the ability to say hey do we moderators the ability to say hey do we moderators the ability to say hey do we want to create something that is our our want to create something that is our our want to create something that is our our page like a post from our page or we page like a post from our page or we page like a post from our page or we want to create a post from you as a want to create a post from you as a want to create a post from you as a person so most of the time I find myself person so most of the time I find myself person so most of the time I find myself in a group interacting as a person as in a group interacting as a person as in a group interacting as a person as myself because I find that it's much myself because I find that it's much myself because I find that it's much more personal and I think that's what more personal and I think that's what more personal and I think that's what the advantage of a group but still every the advantage of a group but still every the advantage of a group but still every once in a while will create something once in a while will create something once in a while will create something that's more of a hey here's an official that's more of a hey here's an official that's more of a hey here's an official post from our page so it does give you post from our page so it does give you post from our page so it does give you the ability to do that and while I'm the ability to do that and while I'm the ability to do that and while I'm sharing my screen if I come over here so sharing my screen if I come over here so sharing my screen if I come over here so let me go to my home church hopefully let me go to my home church hopefully let me go to my home church hopefully this works this is always the danger of this works this is always the danger of this works this is always the danger of doing something live so people can find doing something live so people can find doing something live so people can find your your group by doing a search but if your your group by doing a search but if your your group by doing a search but if you come over here like it will show hey you come over here like it will show hey you come over here like it will show hey here the groups and here are our groups here the groups and here are our groups here the groups and here are our groups that people can find because they're that people can find because they're that people can find because they're connected to our page and you can have a connected to our page and you can have a connected to our page and you can have a lot of groups connected lot of groups connected lot of groups connected I recommend starting out with fewer I recommend starting out with fewer I recommend starting out with fewer groups the better and somebody was groups the better and somebody was groups the better and somebody was asking to in our watch party that we asking to in our watch party that we asking to in our watch party that we just did hey we're a multi-site Church just did hey we're a multi-site Church just did hey we're a multi-site Church should we do one page multiple groups should we do one page multiple groups should we do one page multiple groups multiple pages multiple groups and I

multiple pages multiple groups and I multiple pages multiple groups and I think my recommendation is always when think my recommendation is always when think my recommendation is always when it comes to communications and marketing it comes to communications and marketing it comes to communications and marketing start out smaller prove and test the the start out smaller prove and test the the start out smaller prove and test the the theory and then multiply out of strength theory and then multiply out of strength theory and then multiply out of strength and capacity so it when in doubt I would and capacity so it when in doubt I would and capacity so it when in doubt I would say do a fewer pages fewer groups and say do a fewer pages fewer groups and say do a fewer pages fewer groups and once you get to the point where like once you get to the point where like once you get to the point where like let's say you have three campuses you let's say you have three campuses you let's say you have three campuses you have one group and you're like man this have one group and you're like man this have one group and you're like man this group is going crazy it's bonkers group is going crazy it's bonkers group is going crazy it's bonkers there's so much going on we use the there's so much going on we use the there's so much going on we use the analogy like a building right when your analogy like a building right when your analogy like a building right when your building gets like 90% full you're like building gets like 90% full you're like building gets like 90% full you're like hey it's time for us to start another hey it's time for us to start another hey it's time for us to start another building launch another campus right building launch another campus right building launch another campus right when your group is like man it's busting when your group is like man it's busting when your group is like man it's busting at the seams and we've got more at the seams and we've got more at the seams and we've got more moderators more admins more volunteers moderators more admins more volunteers moderators more admins more volunteers than we know what to do with now is the than we know what to do with now is the than we know what to do with now is the time to multiply out of strength and time to multiply out of strength and time to multiply out of strength and create more capacity what you don't want create more capacity what you don't want create more capacity what you don't want to do and we talked about this warning to do and we talked about this warning to do and we talked about this warning as well don't go out and start a whole as well don't go out and start a whole as well don't go out and start a whole bunch of groups because you'll create bunch of groups because you'll create bunch of groups because you'll create yourself a headache so fewer is better yourself a headache so fewer is better yourself a headache so fewer is better until the point where you're like hey until the point where you're like hey until the point where you're like hey we're ready to multiply out of strength we're ready to multiply out of strength we're ready to multiply out of strength and then I think you do get to the point and then I think you do get to the point and then I think you do get to the point where you're like hey we've got one page where you're like hey we've got one page where you're like hey we've got one page and we've got multiple groups so that's and we've got multiple groups so that's and we've got multiple groups so that's what we do at Summit Park Church we have what we do at Summit Park Church we have what we do at Summit Park Church we have one Facebook page and we have a groups one Facebook page and we have a groups one Facebook page and we have a groups for each of our campuses I think a lot for each of our campuses I think a lot for each of our campuses I think a lot of that depends on your philosophy of of that depends on your philosophy of of that depends on your philosophy of like multi-site are you one Church in like multi-site are you one Church in like multi-site are you one Church in many locations or are you more of a hey many locations or are you more of a hey many locations or are you more of a hey we're kind of church planting here we're kind of church planting here we're kind of church planting here although we're under the same umbrella although we're under the same umbrella although we're under the same umbrella some water that the the decisions gonna some water that the the decisions gonna some water that the the decisions gonna be made based on your philosophy of be made based on your philosophy of be made based on your philosophy of multi-site but I think fewer smaller is multi-site but I think fewer smaller is multi-site but I think fewer smaller is better and build up a lot of critical

better and build up a lot of critical better and build up a lot of critical mass and momentum in the thriving mass and momentum in the thriving mass and momentum in the thriving community and then multiply out of community and then multiply out of community and then multiply out of strength but that's a good question as strength but that's a good question as strength but that's a good question as well another user question that came in well another user question that came in well another user question that came in it was let me go back here it was let me go back here it was let me go back here does it hurt my page to move engagement does it hurt my page to move engagement does it hurt my page to move engagement into a group so just to say that again into a group so just to say that again into a group so just to say that again clarify that does it hurt my page to clarify that does it hurt my page to clarify that does it hurt my page to move engagement into a group and here's move engagement into a group and here's move engagement into a group and here's a couple things I always like to answer a couple things I always like to answer a couple things I always like to answer question with some of them are question with some of them are question with some of them are getting principles behind so you getting principles behind so you getting principles behind so you understand the principles then you can understand the principles then you can understand the principles then you can make your informed decision number one make your informed decision number one make your informed decision number one is this idea of if it's working if you is this idea of if it's working if you is this idea of if it's working if you have something that's really getting have something that's really getting have something that's really getting great engagement didn't know you don't great engagement didn't know you don't great engagement didn't know you don't need to change it right now but what need to change it right now but what need to change it right now but what we're seeing for the most cases across we're seeing for the most cases across we're seeing for the most cases across social media landscape is engagement is social media landscape is engagement is social media landscape is engagement is moving away from pages like five years moving away from pages like five years moving away from pages like five years ago you might have got a hundred plus ago you might have got a hundred plus ago you might have got a hundred plus percent in reach with your page now percent in reach with your page now percent in reach with your page now that's essentially kind of crashed down that's essentially kind of crashed down that's essentially kind of crashed down to like less than ten less than five to like less than ten less than five to like less than ten less than five less than three like percent so if less than three like percent so if less than three like percent so if you've got a thousand people who like you've got a thousand people who like you've got a thousand people who like your page you may only have like ten to your page you may only have like ten to your page you may only have like ten to twenty five people harassing that post twenty five people harassing that post twenty five people harassing that post so the the landscape is shifting where so the the landscape is shifting where so the the landscape is shifting where you see much more engagement happening you see much more engagement happening you see much more engagement happening in groups but if you're one of those in groups but if you're one of those in groups but if you're one of those rare cases where like your page is going rare cases where like your page is going rare cases where like your page is going bonkers then you don't necessarily maybe bonkers then you don't necessarily maybe bonkers then you don't necessarily maybe need this because you're just kind of need this because you're just kind of need this because you're just kind of that Unicorn you're the exception to that Unicorn you're the exception to that Unicorn you're the exception to what's happening and just keep moving what's happening and just keep moving what's happening and just keep moving forward and tell us how what how you're forward and tell us how what how you're forward and tell us how what how you're doing that right but I think there is a

doing that right but I think there is a doing that right but I think there is a strategy where you you look at content strategy where you you look at content strategy where you you look at content and you're like hey I we have this and you're like hey I we have this and you're like hey I we have this objective we have this content does it objective we have this content does it objective we have this content does it fit our page best or does it fit our fit our page best or does it fit our fit our page best or does it fit our group best and then you're able to make group best and then you're able to make group best and then you're able to make informed decisions where you want this informed decisions where you want this informed decisions where you want this conversation and engagement to happen I conversation and engagement to happen I conversation and engagement to happen I think having both tools in your arsenal think having both tools in your arsenal think having both tools in your arsenal helps you make that decision and then helps you make that decision and then helps you make that decision and then you say hey this is great for our page you say hey this is great for our page you say hey this is great for our page and remember we talked about I recommend and remember we talked about I recommend and remember we talked about I recommend your page being your community focus and your page being your community focus and your page being your community focus and you're posting things that deal with you're posting things that deal with you're posting things that deal with your community that deal with the your community that deal with the your community that deal with the majority of your church and we talked majority of your church and we talked majority of your church and we talked about kind of the algorithm dilemma and about kind of the algorithm dilemma and about kind of the algorithm dilemma and and why that impacts the content and why that impacts the content and why that impacts the content decisions that you make but use your decisions that you make but use your decisions that you make but use your page to really post content that deals page to really post content that deals page to really post content that deals with your big core values you're the with your big core values you're the with your big core values you're the majority of your church your community majority of your church your community majority of your church your community and then use your group to have and then use your group to have and then use your group to have conversations about internal things conversations about internal things conversations about internal things happening at your church so does it hurt happening at your church so does it hurt happening at your church so does it hurt your page to move the engagement into your page to move the engagement into your page to move the engagement into the group if you do it the right way the group if you do it the right way the group if you do it the right way no both things will thrive and here's no both things will thrive and here's no both things will thrive and here's one of my favorite little kind of ninja one of my favorite little kind of ninja one of my favorite little kind of ninja tips for you guys and if you have a tips for you guys and if you have a tips for you guys and if you have a thriving page in a thriving group here's thriving page in a thriving group here's thriving page in a thriving group here's how you can leverage them each way so how you can leverage them each way so how you can leverage them each way so let's say you have let's say you have let's say you have Easter coming up and you're doing or Easter coming up and you're doing or Easter coming up and you're doing or Christmas coming up it's probably more Christmas coming up it's probably more Christmas coming up it's probably more applicable to when this is happening or applicable to when this is happening or applicable to when this is happening or big back to church back to fall back to big back to church back to fall back to big back to church back to fall back to school whatever it is right so if you school whatever it is right so if you school whatever it is right so if you have like a 92nd 30 second invite video have like a 92nd 30 second invite video have like a 92nd 30 second invite video to this big event you are gonna post to this big event you are gonna post to this big event you are gonna post that on your page right because that's that on your page right because that's that on your page right because that's your community focus you're inviting the

your community focus you're inviting the your community focus you're inviting the community you're encouraging the entire community you're encouraging the entire community you're encouraging the entire church and then what's cool is use your church and then what's cool is use your church and then what's cool is use your group to go live in the group and say group to go live in the group and say group to go live in the group and say hey guys we just made a big announcement hey guys we just made a big announcement hey guys we just made a big announcement about our big event coming up I'm not about our big event coming up I'm not about our big event coming up I'm not gonna spoil the surprise you need to go gonna spoil the surprise you need to go gonna spoil the surprise you need to go to our Facebook page watch the video and to our Facebook page watch the video and to our Facebook page watch the video and then go crazy sharing it engaging it and then go crazy sharing it engaging it and then go crazy sharing it engaging it and tagging your friends you use your group tagging your friends you use your group tagging your friends you use your group to now be able another tool to really to now be able another tool to really to now be able another tool to really get a lot of engagement on your page in get a lot of engagement on your page in get a lot of engagement on your page in and vice versa you can use your page and and vice versa you can use your page and and vice versa you can use your page and we talked about this example of a we talked about this example of a we talked about this example of a missionary in in Tanzania where let's missionary in in Tanzania where let's missionary in in Tanzania where let's say you're building an orphanage in say you're building an orphanage in say you're building an orphanage in Africa or somewhere wherever it wherever Africa or somewhere wherever it wherever Africa or somewhere wherever it wherever it is you use your page to maybe do like it is you use your page to maybe do like it is you use your page to maybe do like a 30 second hey we're celebrating a 30 second hey we're celebrating a 30 second hey we're celebrating because we're doing the grand opening of because we're doing the grand opening of because we're doing the grand opening of this orphanage or whatever we're gonna this orphanage or whatever we're gonna this orphanage or whatever we're gonna have the missionary that's the point have the missionary that's the point have the missionary that's the point person in this do a live interview in an person in this do a live interview in an person in this do a live interview in an inside our group we'll see you guys inside our group we'll see you guys inside our group we'll see you guys there right so your your content on your there right so your your content on your there right so your your content on your page was more community focus your page was more community focus your page was more community focus your building excitement and you're like man building excitement and you're like man building excitement and you're like man that's so cool the church is giving back that's so cool the church is giving back that's so cool the church is giving back and helping people all around the world and helping people all around the world and helping people all around the world and then if you want to go deeper you and then if you want to go deeper you and then if you want to go deeper you just cross promoted your group in order just cross promoted your group in order just cross promoted your group in order to go deeper as a part of the ongoing to go deeper as a part of the ongoing to go deeper as a part of the ongoing conversation and community so when you conversation and community so when you conversation and community so when you have both they will both help each other have both they will both help each other have both they will both help each other that you can use them to play off each that you can use them to play off each that you can use them to play off each other and it can really be a great other and it can really be a great other and it can really be a great partnership there as well so hello partnership there as well so hello partnership there as well so hello Hannah's sang hello and you haven't Hannah's sang hello and you haven't Hannah's sang hello and you haven't launched your group yet but we're launched your group yet but we're launched your group yet but we're excited to do so CMU has been a excited to do so CMU has been a excited to do so CMU has been a lifesaver well I and laugh because

lifesaver well I and laugh because lifesaver well I and laugh because there's been some people I know Christy there's been some people I know Christy there's been some people I know Christy and I have talked about this where you and I have talked about this where you and I have talked about this where you you hear something like Facebook groups you hear something like Facebook groups you hear something like Facebook groups are doing awesome and so you go out and are doing awesome and so you go out and are doing awesome and so you go out and you launch a whole bunch of groups and you launch a whole bunch of groups and you launch a whole bunch of groups and you create yourself a headache so if you you create yourself a headache so if you you create yourself a headache so if you are in a situation like Hannah if you're are in a situation like Hannah if you're are in a situation like Hannah if you're thinking about doing a group go through thinking about doing a group go through thinking about doing a group go through the course first so you can solve a lot the course first so you can solve a lot the course first so you can solve a lot of these problems up front because it is of these problems up front because it is of these problems up front because it is hard in this segues into our next hard in this segues into our next hard in this segues into our next question is how do I get rid of groups question is how do I get rid of groups question is how do I get rid of groups or pages like because there are a lot of or pages like because there are a lot of or pages like because there are a lot of people they hear something maybe they people they hear something maybe they people they hear something maybe they hear here at a conference like groups hear here at a conference like groups hear here at a conference like groups are awesome groups for reaching people are awesome groups for reaching people are awesome groups for reaching people so they go out and start ten groups or so they go out and start ten groups or so they go out and start ten groups or if you're in a situation I think this is if you're in a situation I think this is if you're in a situation I think this is just common to church communications and just common to church communications and just common to church communications and marketing world where you get about marketing world where you get about marketing world where you get about excited about something so you launch a excited about something so you launch a excited about something so you launch a whole bunch of those things it's kind of whole bunch of those things it's kind of whole bunch of those things it's kind of more of a good thing is just a better more of a good thing is just a better more of a good thing is just a better thing when often it's not so some thing when often it's not so some thing when often it's not so some churches have just like hey we've got a churches have just like hey we've got a churches have just like hey we've got a page for our church we've got a page for page for our church we've got a page for page for our church we've got a page for our students we've got a page for our our students we've got a page for our our students we've got a page for our kids we've got our page for men's we got kids we've got our page for men's we got kids we've got our page for men's we got our page for womens we've got our page our page for womens we've got our page our page for womens we've got our page for a Friday morning study we've got our for a Friday morning study we've got our for a Friday morning study we've got our page for in the list goes on now all of page for in the list goes on now all of page for in the list goes on now all of a sudden you have like 20 pages 50 a sudden you have like 20 pages 50 a sudden you have like 20 pages 50 groups and you just can't manage or groups and you just can't manage or groups and you just can't manage or handle all that in it's not thriving so handle all that in it's not thriving so handle all that in it's not thriving so Hannah's certainly I'm excited for you Hannah's certainly I'm excited for you Hannah's certainly I'm excited for you guys let me know how else I can help but guys let me know how else I can help but guys let me know how else I can help but if you're in a situation where you've if you're in a situation where you've if you're in a situation where you've already kind of jumped over you got a already kind of jumped over you got a already kind of jumped over you got a little too excited and you've started little too excited and you've started little too excited and you've started all these things and you're like how do all these things and you're like how do all these things and you're like how do I backpedal how do I get rid of groups I backpedal how do I get rid of groups I backpedal how do I get rid of groups and pages that's that's hard and I think

and pages that's that's hard and I think and pages that's that's hard and I think a lot of it is a kind of a case-by-case a lot of it is a kind of a case-by-case a lot of it is a kind of a case-by-case study sometimes you got to let things study sometimes you got to let things study sometimes you got to let things die and like oh we're slowly gonna like die and like oh we're slowly gonna like die and like oh we're slowly gonna like move away from that sometimes you give move away from that sometimes you give move away from that sometimes you give people a better option like hey we're people a better option like hey we're people a better option like hey we're all combining we're moving over we've all combining we're moving over we've all combining we're moving over we've got a brand new group that we're got a brand new group that we're got a brand new group that we're launching and we're all like you come up launching and we're all like you come up launching and we're all like you come up with a kind of a mile marker in the sand with a kind of a mile marker in the sand with a kind of a mile marker in the sand you say hey here's the next these things you say hey here's the next these things you say hey here's the next these things have been cool here's what we're doing have been cool here's what we're doing have been cool here's what we're doing next right and so like you come up with next right and so like you come up with next right and so like you come up with the new option and that allows you to the new option and that allows you to the new option and that allows you to sunset other things I think if you've sunset other things I think if you've sunset other things I think if you've got ministries that maybe they have got ministries that maybe they have got ministries that maybe they have pages so they feel like oh we're holding pages so they feel like oh we're holding pages so they feel like oh we're holding on to them on to them on to them maybe showing them how a a strategy that maybe showing them how a a strategy that maybe showing them how a a strategy that is more broader and all-encompassing is more broader and all-encompassing is more broader and all-encompassing like a church wide group will actually like a church wide group will actually like a church wide group will actually help everybody because their page help everybody because their page help everybody because their page probably isn't helping anybody so it's probably isn't helping anybody so it's probably isn't helping anybody so it's probably just a drain on resources and probably just a drain on resources and probably just a drain on resources and it's really not helping them so how can it's really not helping them so how can it's really not helping them so how can we take those resources all put our we take those resources all put our we take those resources all put our resources together like a big ol happy resources together like a big ol happy resources together like a big ol happy potluck and now we have like a great potluck and now we have like a great potluck and now we have like a great picnic as opposed to like everybody's picnic as opposed to like everybody's picnic as opposed to like everybody's got their brown bags and and not an got their brown bags and and not an got their brown bags and and not an exciting potluck here so I think some exciting potluck here so I think some exciting potluck here so I think some time's giving people a better option a time's giving people a better option a time's giving people a better option a better way forward I think sometimes better way forward I think sometimes better way forward I think sometimes just acknowledging and this is where just acknowledging and this is where just acknowledging and this is where like being able to measure and see what like being able to measure and see what like being able to measure and see what is actually working so are these pages is actually working so are these pages is actually working so are these pages is her strategy is the resources and is her strategy is the resources and is her strategy is the resources and energy that you're putting into actually energy that you're putting into actually energy that you're putting into actually helping your church if it is great helping your church if it is great helping your church if it is great double down on it add more resources if double down on it add more resources if double down on it add more resources if it's not say hey let's call it timeout it's not say hey let's call it timeout it's not say hey let's call it timeout let's call it for what it is and let's let's call it for what it is and let's let's call it for what it is and let's get a better path forward and that's

get a better path forward and that's get a better path forward and that's what I love about seeing you and other what I love about seeing you and other what I love about seeing you and other resources that are your team can all go resources that are your team can all go resources that are your team can all go through them is you can have all your through them is you can have all your through them is you can have all your ministry leaders your volunteers or your ministry leaders your volunteers or your ministry leaders your volunteers or your board members go through them so now you board members go through them so now you board members go through them so now you can be like okay is this something that can be like okay is this something that can be like okay is this something that we'd want to move to to solve kind of we'd want to move to to solve kind of we'd want to move to to solve kind of what we're seeing the ineffectiveness what we're seeing the ineffectiveness what we're seeing the ineffectiveness that we're seeing so sometimes having a that we're seeing so sometimes having a that we're seeing so sometimes having a conversation around the common language conversation around the common language conversation around the common language and a strategy that you can evaluate be and a strategy that you can evaluate be and a strategy that you can evaluate be like you know what let's do it that like you know what let's do it that like you know what let's do it that sounds much better much more exciting we sounds much better much more exciting we sounds much better much more exciting we can all pitch in together and we will can all pitch in together and we will can all pitch in together and we will all win so I think a lot of that is all win so I think a lot of that is all win so I think a lot of that is gonna be based on your situation your gonna be based on your situation your gonna be based on your situation your culture your circumstance how far in you culture your circumstance how far in you culture your circumstance how far in you are to this till you can backpedal are to this till you can backpedal are to this till you can backpedal groups specifically Facebook doesn't groups specifically Facebook doesn't groups specifically Facebook doesn't even allow you to delete a group I think even allow you to delete a group I think even allow you to delete a group I think it kind of goes back to this perspective it kind of goes back to this perspective it kind of goes back to this perspective that you don't really own the community that you don't really own the community that you don't really own the community you're more of a steward of the you're more of a steward of the you're more of a steward of the community so what Facebook I think community so what Facebook I think community so what Facebook I think allows you to do right now is archive allows you to do right now is archive allows you to do right now is archive groups so you might even be able to just groups so you might even be able to just groups so you might even be able to just hey we're gonna go ahead and archive hey we're gonna go ahead and archive hey we're gonna go ahead and archive groups sometimes we've done this whereas groups sometimes we've done this whereas groups sometimes we've done this whereas like hey this group was for a season and like hey this group was for a season and like hey this group was for a season and we're all moving over to this group like we're all moving over to this group like we're all moving over to this group like we did that with some social media we did that with some social media we did that with some social media groups that we had and we moved all over groups that we had and we moved all over groups that we had and we moved all over to the church marketers so hey here in to the church marketers so hey here in to the church marketers so hey here in like a few weeks we're sunsetting we're like a few weeks we're sunsetting we're like a few weeks we're sunsetting we're archiving this group so be sure you jump archiving this group so be sure you jump archiving this group so be sure you jump into this group right so you can kind of into this group right so you can kind of into this group right so you can kind of go through this transition period and go through this transition period and go through this transition period and then archive that group and move over to then archive that group and move over to then archive that group and move over to whatever's the the new thing that you're whatever's the the new thing that you're whatever's the the new thing that you're moving into so that's what I would moving into so that's what I would moving into so that's what I would recommend in terms of you're trying to recommend in terms of you're trying to recommend in terms of you're trying to get rid of pages and groups give people

get rid of pages and groups give people get rid of pages and groups give people a better option that they're more a better option that they're more a better option that they're more excited about though it's gonna be more excited about though it's gonna be more excited about though it's gonna be more effective for them and hopefully they're effective for them and hopefully they're effective for them and hopefully they're like man let's do that that sounds like man let's do that that sounds like man let's do that that sounds better than what we have been doing better than what we have been doing better than what we have been doing Harry is asking would this work for a Harry is asking would this work for a Harry is asking would this work for a community Bible study in Harry that's community Bible study in Harry that's community Bible study in Harry that's getting into getting into getting into that more I think external group type that more I think external group type that more I think external group type which we I want to bring in some other which we I want to bring in some other which we I want to bring in some other thought leaders and we that's kind of thought leaders and we that's kind of thought leaders and we that's kind of one of the ways we're going to take this one of the ways we're going to take this one of the ways we're going to take this course next is to talk about how you use course next is to talk about how you use course next is to talk about how you use a group to externally reach into your a group to externally reach into your a group to externally reach into your community but absolutely there's like community but absolutely there's like community but absolutely there's like one point two billion ideas external one point two billion ideas external one point two billion ideas external ideas that Facebook groups would work ideas that Facebook groups would work ideas that Facebook groups would work for for your community so where you pick for for your community so where you pick for for your community so where you pick a topic and the group becomes not church a topic and the group becomes not church a topic and the group becomes not church eccentric but topic centric and then you eccentric but topic centric and then you eccentric but topic centric and then you go on a relational journey with people go on a relational journey with people go on a relational journey with people in your community and then it gives you in your community and then it gives you in your community and then it gives you the opportunity to then every once in a the opportunity to then every once in a the opportunity to then every once in a while talk about things happening at while talk about things happening at while talk about things happening at your church so would this work for a your church so would this work for a your church so would this work for a community Bible study absolutely so and community Bible study absolutely so and community Bible study absolutely so and it's really gonna depend on what your it's really gonna depend on what your it's really gonna depend on what your objective is is your objective hey we objective is is your objective hey we objective is is your objective hey we want to find people in our community who want to find people in our community who want to find people in our community who maybe have an interest in the Bible but maybe have an interest in the Bible but maybe have an interest in the Bible but maybe they've never really studied it maybe they've never really studied it maybe they've never really studied it before like so you might be able to say before like so you might be able to say before like so you might be able to say hey that's that I'm excited about that I hey that's that I'm excited about that I hey that's that I'm excited about that I love that Harry if your gift is I mean I love that Harry if your gift is I mean I love that Harry if your gift is I mean I love to really teach people how to study love to really teach people how to study love to really teach people how to study the Word of God and there's so many the Word of God and there's so many the Word of God and there's so many people who have this interest but really people who have this interest but really people who have this interest but really maybe they're too afraid to come to maybe they're too afraid to come to maybe they're too afraid to come to church but they would jump into a group church but they would jump into a group church but they would jump into a group and we're gonna do a weekly kind of a and we're gonna do a weekly kind of a and we're gonna do a weekly kind of a study this another idea Harry that you

study this another idea Harry that you study this another idea Harry that you could do a unit a learning unit inside could do a unit a learning unit inside could do a unit a learning unit inside that group so you might have ten ten that group so you might have ten ten that group so you might have ten ten minute episodes in a learning unit minute episodes in a learning unit minute episodes in a learning unit that's like how to study the Bible and I that's like how to study the Bible and I that's like how to study the Bible and I know there's a great book out there I know there's a great book out there I know there's a great book out there I think it's literally called how to study think it's literally called how to study think it's literally called how to study the Bible but you just walk through the Bible but you just walk through the Bible but you just walk through simply like how do you study the Bible simply like how do you study the Bible simply like how do you study the Bible where do you start how do you understand where do you start how do you understand where do you start how do you understand context how do you understand what it context how do you understand what it context how do you understand what it meant to the original audience how do meant to the original audience how do meant to the original audience how do you understand what it means to me right you understand what it means to me right you understand what it means to me right and so maybe you have a learning unit and so maybe you have a learning unit and so maybe you have a learning unit where hey everybody's jumping in this where hey everybody's jumping in this where hey everybody's jumping in this group take an hour and go through this group take an hour and go through this group take an hour and go through this learning unit that's gonna kind of give learning unit that's gonna kind of give learning unit that's gonna kind of give you the basics of context and study and you the basics of context and study and you the basics of context and study and where to start about the Bible that it's where to start about the Bible that it's where to start about the Bible that it's broken up into two sections right and broken up into two sections right and broken up into two sections right and there's so many books that make this one there's so many books that make this one there's so many books that make this one book right like you could if that's what book right like you could if that's what book right like you could if that's what you want to do absolutely I think you want to do absolutely I think you want to do absolutely I think there's you again it goes back to those there's you again it goes back to those there's you again it goes back to those questions we asked who is your target questions we asked who is your target questions we asked who is your target what are their objectives and then what what are their objectives and then what what are their objectives and then what are your objectives so you might say hey are your objectives so you might say hey are your objectives so you might say hey Kansas City Bible study 101 Kansas City Bible study 101 Kansas City Bible study 101 we'll teach you the basics or like are we'll teach you the basics or like are we'll teach you the basics or like are you curious about the Bible but have you curious about the Bible but have you curious about the Bible but have never really studied it we will teach never really studied it we will teach never really studied it we will teach you week by week about the Bible and say you week by week about the Bible and say you week by week about the Bible and say we'll go on this journey together right we'll go on this journey together right we'll go on this journey together right I think that's an exciting way to get to I think that's an exciting way to get to I think that's an exciting way to get to know people teach them about the Word of know people teach them about the Word of know people teach them about the Word of God and go in this kind of Facebook God and go in this kind of Facebook God and go in this kind of Facebook group journey with them but there's so group journey with them but there's so group journey with them but there's so many ideas that you could do on that or many ideas that you could do on that or many ideas that you could do on that or that is an external again this this that is an external again this this that is an external again this this course that we did was more talking course that we did was more talking course that we did was more talking about how do you do internal about how do you do internal about how do you do internal communication better using a Facebook communication better using a Facebook communication better using a Facebook group building community of people who group building community of people who group building community of people who are already connected your church where are already connected your church where are already connected your church where Harry this is a great idea for external

Harry this is a great idea for external Harry this is a great idea for external and there's more ideas that are coming and there's more ideas that are coming and there's more ideas that are coming kind of in Phase two of this course but kind of in Phase two of this course but kind of in Phase two of this course but it was just too much to kind of take on it was just too much to kind of take on it was just too much to kind of take on right out of the gate and I recommend right out of the gate and I recommend right out of the gate and I recommend most churches unless you're really good most churches unless you're really good most churches unless you're really good at understanding how to build a at understanding how to build a at understanding how to build a community and I would kind of refer you community and I would kind of refer you community and I would kind of refer you to that episode we did on how to the to that episode we did on how to the to that episode we did on how to the crash course on leading a community crash course on leading a community crash course on leading a community unless that comes naturally like you're unless that comes naturally like you're unless that comes naturally like you're a Katy Allred type person then you might a Katy Allred type person then you might a Katy Allred type person then you might start with that internal really learn start with that internal really learn start with that internal really learn what it means to lead a community to what it means to lead a community to what it means to lead a community to build a thriving community learn what it build a thriving community learn what it build a thriving community learn what it means to be like the minidom any kind of means to be like the minidom any kind of means to be like the minidom any kind of mindset and then go external after mindset and then go external after mindset and then go external after you're like man I really understand how you're like man I really understand how you're like man I really understand how to be a steward of a community now I'm to be a steward of a community now I'm to be a steward of a community now I'm ready to kind of go into my community ready to kind of go into my community ready to kind of go into my community and kind of have some of these external and kind of have some of these external and kind of have some of these external base groups but that's Harry why don't base groups but that's Harry why don't base groups but that's Harry why don't we give you that's a great question why we give you that's a great question why we give you that's a great question why don't we give you a Starbucks gift card don't we give you a Starbucks gift card don't we give you a Starbucks gift card here if you message the church marketing here if you message the church marketing here if you message the church marketing University page with your email address University page with your email address University page with your email address we will get that to you over the next we will get that to you over the next we will get that to you over the next couple of days but great question Harry couple of days but great question Harry couple of days but great question Harry if you're just joining us we're talking if you're just joining us we're talking if you're just joining us we're talking all about Facebook groups where we just all about Facebook groups where we just all about Facebook groups where we just rolled out a brand new course that we rolled out a brand new course that we rolled out a brand new course that we went through together in a watch party went through together in a watch party went through together in a watch party today and we're giving away some coffee today and we're giving away some coffee today and we're giving away some coffee for people who are asking great for people who are asking great for people who are asking great questions so Harry you are the first one questions so Harry you are the first one questions so Harry you are the first one to win some coffee today so to win some coffee today so to win some coffee today so congratulations shoot us a message so congratulations shoot us a message so congratulations shoot us a message so the next question is should I get rid of the next question is should I get rid of the next question is should I get rid of our page and just go with a group and my our page and just go with a group and my our page and just go with a group and my recommendation is gonna be a strong no recommendation is gonna be a strong no recommendation is gonna be a strong no do not get rid of your Facebook page do not get rid of your Facebook page do not get rid of your Facebook page even if you're not seeing the results on

even if you're not seeing the results on even if you're not seeing the results on your page that you want don't get rid of your page that you want don't get rid of your page that you want don't get rid of it it it you're still gonna want your page to run you're still gonna want your page to run you're still gonna want your page to run paid advertising paid advertising paid advertising Facebook Ads can be extremely powerful Facebook Ads can be extremely powerful Facebook Ads can be extremely powerful for churches if you haven't really gone for churches if you haven't really gone for churches if you haven't really gone into that we've got a course on Facebook into that we've got a course on Facebook into that we've got a course on Facebook Ads we've got a conference on Facebook Ads we've got a conference on Facebook Ads we've got a conference on Facebook Ads if you're not using things like the Ads if you're not using things like the Ads if you're not using things like the Facebook pixel or custom audiences those Facebook pixel or custom audiences those Facebook pixel or custom audiences those can be extremely powerful in reaching can be extremely powerful in reaching can be extremely powerful in reaching out into your community and starting new out into your community and starting new out into your community and starting new relationships and going on a journey relationships and going on a journey relationships and going on a journey inviting people to your church if that inviting people to your church if that inviting people to your church if that sounded like a foreign language like and sounded like a foreign language like and sounded like a foreign language like and I don't even know what the pixel is or I don't even know what the pixel is or I don't even know what the pixel is or custom audiences are like I'm so custom audiences are like I'm so custom audiences are like I'm so confused like that really is the the confused like that really is the the confused like that really is the the secret sauce to Facebook Ads and we secret sauce to Facebook Ads and we secret sauce to Facebook Ads and we talked about that in the Facebook Ads talked about that in the Facebook Ads talked about that in the Facebook Ads course and in the Facebook Ads course and in the Facebook Ads course and in the Facebook Ads conference so you guys can jump into conference so you guys can jump into conference so you guys can jump into that and just a side note if you're like that and just a side note if you're like that and just a side note if you're like me and all these courses sound awesome me and all these courses sound awesome me and all these courses sound awesome where do I get all the downloads for all where do I get all the downloads for all where do I get all the downloads for all this we are going to be doing a surprise this we are going to be doing a surprise this we are going to be doing a surprise September again this year so we've done September again this year so we've done September again this year so we've done this before we're in the month of this before we're in the month of this before we're in the month of September we open up Church marketing September we open up Church marketing September we open up Church marketing University for free for everybody so University for free for everybody so University for free for everybody so your church your entire team can go your church your entire team can go your church your entire team can go through it for free you can check out through it for free you can check out through it for free you can check out all the courses people love this because all the courses people love this because all the courses people love this because they get to jump in and see if it would they get to jump in and see if it would they get to jump in and see if it would be a good fit if you would like to get be a good fit if you would like to get be a good fit if you would like to get notified when some surprise September notified when some surprise September notified when some surprise September happens since we're still a little bit happens since we're still a little bit happens since we're still a little bit of ways let me know and just say hey of ways let me know and just say hey of ways let me know and just say hey give me a hand raised emoji or a Jif or give me a hand raised emoji or a Jif or give me a hand raised emoji or a Jif or something like that and that'll get I'll something like that and that'll get I'll something like that and that'll get I'll come back to this post and message you come back to this post and message you come back to this post and message you guys an update when some surprise guys an update when some surprise guys an update when some surprise September launches so if you're

September launches so if you're September launches so if you're interested in that let me know and you interested in that let me know and you interested in that let me know and you can go through it it's typically best to can go through it it's typically best to can go through it it's typically best to say hey we're gonna use the month of say hey we're gonna use the month of say hey we're gonna use the month of September to jump in like the Facebook September to jump in like the Facebook September to jump in like the Facebook Ads course or the conference and we've Ads course or the conference and we've Ads course or the conference and we've got like I said we've got like 30 some got like I said we've got like 30 some got like I said we've got like 30 some courses now and quite a few other bonus courses now and quite a few other bonus courses now and quite a few other bonus conferences that you can jump in during conferences that you can jump in during conferences that you can jump in during surprise September so the next question surprise September so the next question surprise September so the next question is how do we keep people from spamming is how do we keep people from spamming is how do we keep people from spamming the group how do we keep people from the group how do we keep people from the group how do we keep people from spamming the group a couple different spamming the group a couple different spamming the group a couple different ways one if you're careful about who you ways one if you're careful about who you ways one if you're careful about who you let in so if you're asking the right let in so if you're asking the right let in so if you're asking the right question so we're gonna ask you could question so we're gonna ask you could question so we're gonna ask you could ask hey how long have you been attending ask hey how long have you been attending ask hey how long have you been attending summit Park Church question number one summit Park Church question number one summit Park Church question number one question number two is what is your question number two is what is your question number two is what is your email and phone number so we can get a email and phone number so we can get a email and phone number so we can get a hold of you and question number three is hold of you and question number three is hold of you and question number three is like how are some ways that we can pray like how are some ways that we can pray like how are some ways that we can pray with you right so if you're asked with you right so if you're asked with you right so if you're asked those three questions in order to get those three questions in order to get those three questions in order to get into this internal group you're probably into this internal group you're probably into this internal group you're probably going to screen out a lot of people who going to screen out a lot of people who going to screen out a lot of people who might be trolling or looking to troll or might be trolling or looking to troll or might be trolling or looking to troll or creating problems right so those one way creating problems right so those one way creating problems right so those one way is to screen the right people number two is to screen the right people number two is to screen the right people number two is you're gonna want to turn on the is you're gonna want to turn on the is you're gonna want to turn on the setting that says hey anybody who wants setting that says hey anybody who wants setting that says hey anybody who wants to post in the group their post needs to to post in the group their post needs to to post in the group their post needs to get approved before it goes live by a get approved before it goes live by a get approved before it goes live by a moderator or an admin so it's gonna stop moderator or an admin so it's gonna stop moderator or an admin so it's gonna stop anybody from just randomly getting in anybody from just randomly getting in anybody from just randomly getting in and now posting and going crazy about and now posting and going crazy about and now posting and going crazy about their business or about their their business or about their their business or about their multi-level marketing scheme or their multi-level marketing scheme or their multi-level marketing scheme or their pyramid whatever it is like you can you pyramid whatever it is like you can you pyramid whatever it is like you can you can set gatekeepers and that's where I can set gatekeepers and that's where I can set gatekeepers and that's where I recommend building a team and we had an recommend building a team and we had an recommend building a team and we had an episode on that so you can you can kind

episode on that so you can you can kind episode on that so you can you can kind of have some control on who you let in of have some control on who you let in of have some control on who you let in who gets the post and what gets approved who gets the post and what gets approved who gets the post and what gets approved and then the third strategy what I and then the third strategy what I and then the third strategy what I recommend is you want to create anchor recommend is you want to create anchor recommend is you want to create anchor posts so this helps you basically give posts so this helps you basically give posts so this helps you basically give an outlet for those things that people an outlet for those things that people an outlet for those things that people want to often talk about so maybe things want to often talk about so maybe things want to often talk about so maybe things would be hey maybe they are wanting to would be hey maybe they are wanting to would be hey maybe they are wanting to post about their local business well post about their local business well post about their local business well maybe once a month you say hey there's a maybe once a month you say hey there's a maybe once a month you say hey there's a lot of great businesses represented in lot of great businesses represented in lot of great businesses represented in our church if you've got a business let our church if you've got a business let our church if you've got a business let us know in the comments right that's an us know in the comments right that's an us know in the comments right that's an anchor post that allows your community anchor post that allows your community anchor post that allows your community to drive into your comments as opposed to drive into your comments as opposed to drive into your comments as opposed to having 30 random posts about to having 30 random posts about to having 30 random posts about businesses you now have one anchor post businesses you now have one anchor post businesses you now have one anchor post with 30 comments about all your with 30 comments about all your with 30 comments about all your businesses so anchor posts about prayer businesses so anchor posts about prayer businesses so anchor posts about prayer requests about cool stories about their requests about cool stories about their requests about cool stories about their businesses you look for things that businesses you look for things that businesses you look for things that you're getting a lot of people who are you're getting a lot of people who are you're getting a lot of people who are trying to post but you really don't want trying to post but you really don't want trying to post but you really don't want to approve that post that probably could to approve that post that probably could to approve that post that probably could give you an idea of what your anchor give you an idea of what your anchor give you an idea of what your anchor posts should be so anchor posts are a posts should be so anchor posts are a posts should be so anchor posts are a great way to kind of take what might great way to kind of take what might great way to kind of take what might come across a spam narrow it all down come across a spam narrow it all down come across a spam narrow it all down into really good thriving helpful posts into really good thriving helpful posts into really good thriving helpful posts so you're kind of looking at it and so you're kind of looking at it and so you're kind of looking at it and changing it to be a positive as opposed changing it to be a positive as opposed changing it to be a positive as opposed to a negative and then the other good to a negative and then the other good to a negative and then the other good thing too is if people have to give you thing too is if people have to give you thing too is if people have to give you their number in their email address in their number in their email address in their number in their email address in order to get in the group now if you've order to get in the group now if you've order to get in the group now if you've got a topic and we talked about this in got a topic and we talked about this in got a topic and we talked about this in in the leading a group episode like in the leading a group episode like in the leading a group episode like you've got a way to get ahold of people you've got a way to get ahold of people you've got a way to get ahold of people and your job as a leader

and your job as a leader and your job as a leader whoever's gonna be leading this group is whoever's gonna be leading this group is whoever's gonna be leading this group is to protect the culture of the group so to protect the culture of the group so to protect the culture of the group so if you see somebody who may be the if you see somebody who may be the if you see somebody who may be the culture of the group is we want this to culture of the group is we want this to culture of the group is we want this to be a place of encouragement and you be a place of encouragement and you be a place of encouragement and you start seeing Ryan let's take me for start seeing Ryan let's take me for start seeing Ryan let's take me for example I'm just being a jerk like every example I'm just being a jerk like every example I'm just being a jerk like every week I go on the group and I just find week I go on the group and I just find week I go on the group and I just find somebody to get mad at right and I just somebody to get mad at right and I just somebody to get mad at right and I just say something that maybe it just has an say something that maybe it just has an say something that maybe it just has an edge to it well now a part of your role edge to it well now a part of your role edge to it well now a part of your role as far as protecting the culture might as far as protecting the culture might as far as protecting the culture might be to either call text email Ryan be to either call text email Ryan be to either call text email Ryan because you have their contact because you have their contact because you have their contact information and say hey let's just talk information and say hey let's just talk information and say hey let's just talk about this you know you're a part of the about this you know you're a part of the about this you know you're a part of the group we want this to be an encouraging group we want this to be an encouraging group we want this to be an encouraging is there something going on right so is there something going on right so is there something going on right so you're gonna bleed in that way where you're gonna bleed in that way where you're gonna bleed in that way where you're gonna reduce the spam or the you're gonna reduce the spam or the you're gonna reduce the spam or the stuff that you don't want to see in your stuff that you don't want to see in your stuff that you don't want to see in your group just by that old-fashioned group just by that old-fashioned group just by that old-fashioned relationship building and leadership so relationship building and leadership so relationship building and leadership so so that's what I would say those are its so that's what I would say those are its so that's what I would say those are its like four ideas to keep people from like four ideas to keep people from like four ideas to keep people from spamming the group yes okay so a lot of spamming the group yes okay so a lot of spamming the group yes okay so a lot of people are saying the message me again people are saying the message me again people are saying the message me again if you just if you want to be reminded if you just if you want to be reminded if you just if you want to be reminded just let me know about surprise just let me know about surprise just let me know about surprise September let's go back up here Travis September let's go back up here Travis September let's go back up here Travis was asking the question what are the was asking the question what are the was asking the question what are the first groups I might create Travis first groups I might create Travis first groups I might create Travis there's an episode in the course said there's an episode in the course said there's an episode in the course said it's where to get started the start it's where to get started the start it's where to get started the start there because it'll explain my there because it'll explain my there because it'll explain my recommendation is to start with one recommendation is to start with one recommendation is to start with one group a closed group with a small group group a closed group with a small group group a closed group with a small group of people and then you build out from of people and then you build out from of people and then you build out from there for culture of people who are there for culture of people who are there for culture of people who are connected to your church so in that connected to your church so in that connected to your church so in that episode I'm gonna recommend just kind of episode I'm gonna recommend just kind of episode I'm gonna recommend just kind of a step-by-step plan on how to build out a step-by-step plan on how to build out a step-by-step plan on how to build out the group and where you start and I the group and where you start and I the group and where you start and I would start with one group and see if

would start with one group and see if would start with one group and see if that's something that's really gonna that's something that's really gonna that's something that's really gonna work for your church and then expand work for your church and then expand work for your church and then expand from there don't make the mistake of from there don't make the mistake of from there don't make the mistake of starting like 10 groups may start one starting like 10 groups may start one starting like 10 groups may start one and then and then go from from there and and then and then go from from there and and then and then go from from there and I'll walk you through what I recommend I'll walk you through what I recommend I'll walk you through what I recommend step-by-step in that episode so check step-by-step in that episode so check step-by-step in that episode so check that out next one Donna's asking ads in that out next one Donna's asking ads in that out next one Donna's asking ads in group at soap some point yeah I hope not group at soap some point yeah I hope not group at soap some point yeah I hope not but surely Facebook isn't gonna let a but surely Facebook isn't gonna let a but surely Facebook isn't gonna let a source of income get away Donna I think source of income get away Donna I think source of income get away Donna I think you and I think very similarly and from you and I think very similarly and from you and I think very similarly and from what I've seen about social media what I've seen about social media what I've seen about social media platforms is they often roll something platforms is they often roll something platforms is they often roll something out they get everybody excited about it out they get everybody excited about it out they get everybody excited about it and then they monetize it they roll and then they monetize it they roll and then they monetize it they roll something out get everybody excited something out get everybody excited something out get everybody excited about it and then they about it and then they about it and then they monetize it that's just kind of a path monetize it that's just kind of a path monetize it that's just kind of a path to travel for social media platforms so to travel for social media platforms so to travel for social media platforms so in that episode about ownership what I in that episode about ownership what I in that episode about ownership what I recommend is hey we want to recognize recommend is hey we want to recognize recommend is hey we want to recognize the game that's being played and we say the game that's being played and we say the game that's being played and we say hey if that's the game being played hey if that's the game being played hey if that's the game being played we'll play your game so we get we when we'll play your game so we get we when we'll play your game so we get we when the Facebook groups are hot let's do a the Facebook groups are hot let's do a the Facebook groups are hot let's do a Facebook group but we also know at some Facebook group but we also know at some Facebook group but we also know at some point Facebook could have every right to point Facebook could have every right to point Facebook could have every right to say either they're gonna allow people to say either they're gonna allow people to say either they're gonna allow people to run ads into your group or they're gonna run ads into your group or they're gonna run ads into your group or they're gonna say hey if you want to talk to people in say hey if you want to talk to people in say hey if you want to talk to people in your group you're gonna have to pay up your group you're gonna have to pay up your group you're gonna have to pay up so if that's the case use your group and so if that's the case use your group and so if that's the case use your group and we talked about using rental properties we talked about using rental properties we talked about using rental properties to build properties that you own that's to build properties that you own that's to build properties that you own that's why I'm a big proponent of using your why I'm a big proponent of using your why I'm a big proponent of using your Facebook group to build up your email in Facebook group to build up your email in Facebook group to build up your email in your texting database that way once this

your texting database that way once this your texting database that way once this happens whatever it is whatever's coming happens whatever it is whatever's coming happens whatever it is whatever's coming down the pipe next you have the ability down the pipe next you have the ability down the pipe next you have the ability to make the decision to say hey if you to make the decision to say hey if you to make the decision to say hey if you don't want to play that game any longer don't want to play that game any longer don't want to play that game any longer you've got everybody's phone number and you've got everybody's phone number and you've got everybody's phone number and email address that are people in your email address that are people in your email address that are people in your group and you can take your ball and you group and you can take your ball and you group and you can take your ball and you can go elsewhere you're building you're can go elsewhere you're building you're can go elsewhere you're building you're using a rental property to build using a rental property to build using a rental property to build properties that you own so I do think at properties that you own so I do think at properties that you own so I do think at some point Adana the the Facebook group some point Adana the the Facebook group some point Adana the the Facebook group hey Bay it will probably come to an end hey Bay it will probably come to an end hey Bay it will probably come to an end or they'll monetize it or they'll allow or they'll monetize it or they'll allow or they'll monetize it or they'll allow other people to run ads into your group other people to run ads into your group other people to run ads into your group which creates all sorts of potential which creates all sorts of potential which creates all sorts of potential problems so I don't think I think it's problems so I don't think I think it's problems so I don't think I think it's coming but I don't think it'll happen coming but I don't think it'll happen coming but I don't think it'll happen right away so I do think you have a right away so I do think you have a right away so I do think you have a window in which churches can really window in which churches can really window in which churches can really thrive with Facebook groups and then if thrive with Facebook groups and then if thrive with Facebook groups and then if you're using it to build your database you're using it to build your database you're using it to build your database you can make that decision you can be you can make that decision you can be you can make that decision you can be prepared for that down the road now if prepared for that down the road now if prepared for that down the road now if you are the flip side of that is if you you are the flip side of that is if you you are the flip side of that is if you are wanting to run ads to people in your are wanting to run ads to people in your are wanting to run ads to people in your group again using your group to build group again using your group to build group again using your group to build your database is going to also allow you your database is going to also allow you your database is going to also allow you to run ads to people in your group to run ads to people in your group to run ads to people in your group because you can create a custom audience because you can create a custom audience because you can create a custom audience and we talked about that in the Facebook and we talked about that in the Facebook and we talked about that in the Facebook ads conference in course so if you're ads conference in course so if you're ads conference in course so if you're like hey I want to kind of do that more like hey I want to kind of do that more like hey I want to kind of do that more advanced thing if you're thinking like advanced thing if you're thinking like advanced thing if you're thinking like that like an advanced marketer will walk that like an advanced marketer will walk that like an advanced marketer will walk you through that strategy if you're on you through that strategy if you're on you through that strategy if you're on the other side of that like hey I would the other side of that like hey I would the other side of that like hey I would love to run ads to people in groups love to run ads to people in groups love to run ads to people in groups we'll show you how how to do that but we'll show you how how to do that but we'll show you how how to do that but that's a that's a really good question that's a that's a really good question that's a that's a really good question Donna Donna Donna and speaking a really good question and speaking a really good question and speaking a really good question Donna why don't we give you a Starbucks Donna why don't we give you a Starbucks Donna why don't we give you a Starbucks gift card as well so message the CMU

gift card as well so message the CMU gift card as well so message the CMU page and say hey I want it here's the page and say hey I want it here's the page and say hey I want it here's the email address I want the gift card to go email address I want the gift card to go email address I want the gift card to go to and we'll get that to you over the to and we'll get that to you over the to and we'll get that to you over the next couple days give our team a little next couple days give our team a little next couple days give our team a little bit of time to wade through all the bit of time to wade through all the bit of time to wade through all the messages and get that to you now if messages and get that to you now if messages and get that to you now if you're not Donna don't message the page you're not Donna don't message the page you're not Donna don't message the page that you want could you haven't won yet that you want could you haven't won yet that you want could you haven't won yet if you want to win you need to ask a if you want to win you need to ask a if you want to win you need to ask a great question like Donna so good way to great question like Donna so good way to great question like Donna so good way to go congratulations Donna on that the go congratulations Donna on that the go congratulations Donna on that the next question was will a group take up a next question was will a group take up a next question was will a group take up a ton of time here's the principle behind ton of time here's the principle behind ton of time here's the principle behind that question because that question is that question because that question is that question because that question is asked a lot when it comes to any area of asked a lot when it comes to any area of asked a lot when it comes to any area of marketing and communications it's like marketing and communications it's like marketing and communications it's like hey I don't have any time is this gonna hey I don't have any time is this gonna hey I don't have any time is this gonna take a lot of time and here's what I take a lot of time and here's what I take a lot of time and here's what I learned from a mentor of mine when I was learned from a mentor of mine when I was learned from a mentor of mine when I was planning on being a youth pastor pastor planning on being a youth pastor pastor planning on being a youth pastor pastor Scottie Gibbons he would say this Scottie Gibbons he would say this Scottie Gibbons he would say this ministry flows out of relationships ministry flows out of relationships ministry flows out of relationships relationships take time ministry flows relationships take time ministry flows relationships take time ministry flows out of relationships relationships take out of relationships relationships take out of relationships relationships take time somebody put that in the comments time somebody put that in the comments time somebody put that in the comments because marketing is not just spamming because marketing is not just spamming because marketing is not just spamming people it's not manipulation tactics we people it's not manipulation tactics we people it's not manipulation tactics we define marketing as starting new define marketing as starting new define marketing as starting new relationships tools to help your church relationships tools to help your church relationships tools to help your church start new relationships so if you want start new relationships so if you want start new relationships so if you want to use tools to start new relationships to use tools to start new relationships to use tools to start new relationships guess what guess what guess what relationships take time ministry flows relationships take time ministry flows relationships take time ministry flows out of relationships relationships take out of relationships relationships take out of relationships relationships take time so if you're truly using marketing time so if you're truly using marketing time so if you're truly using marketing the way we feel like the Bible instructs the way we feel like the Bible instructs the way we feel like the Bible instructs us that it's based on discipleship it's us that it's based on discipleship it's us that it's based on discipleship it's based on relationship it's not just based on relationship it's not just based on relationship it's not just based on random spamming tactics or based on random spamming tactics or based on random spamming tactics or one-way blasting people with a message one-way blasting people with a message one-way blasting people with a message it's it's really this relationship

it's it's really this relationship it's it's really this relationship discipleship process and you're using discipleship process and you're using discipleship process and you're using tools like Facebook groups or your tools like Facebook groups or your tools like Facebook groups or your website or ads then it is going to take website or ads then it is going to take website or ads then it is going to take time now here's the brilliance of time now here's the brilliance of time now here's the brilliance of something like Facebook groups if you something like Facebook groups if you something like Facebook groups if you can round the corner and we talked about can round the corner and we talked about can round the corner and we talked about this in one of the the course episodes this in one of the the course episodes this in one of the the course episodes is how a Facebook group is not built on is how a Facebook group is not built on is how a Facebook group is not built on a one-to-many communication platform a one-to-many communication platform a one-to-many communication platform it's built on a mini two mini it's built on a mini two mini it's built on a mini two mini communication platform it's different communication platform it's different communication platform it's different it's different than radio it's different it's different than radio it's different it's different than radio it's different than television it's different than just than television it's different than just than television it's different than just one-way communication which is great one-way communication which is great one-way communication which is great it's a many-to-many so part of your role it's a many-to-many so part of your role it's a many-to-many so part of your role as a leader as a leader as a leader is you're building the environment in is you're building the environment in is you're building the environment in atmosphere it's like you're building a atmosphere it's like you're building a atmosphere it's like you're building a coffee shop in which all these coffee shop in which all these coffee shop in which all these conversations many de minute to happen conversations many de minute to happen conversations many de minute to happen so your role is not necessarily the so your role is not necessarily the so your role is not necessarily the megaphone your role is you're building megaphone your role is you're building megaphone your role is you're building the environment you're setting the stage the environment you're setting the stage the environment you're setting the stage you're setting out all the tables and you're setting out all the tables and you're setting out all the tables and you're setting in you're leading the you're setting in you're leading the you're setting in you're leading the conversation now if you're doing it that conversation now if you're doing it that conversation now if you're doing it that way what's great with a many-to-many way what's great with a many-to-many way what's great with a many-to-many communication channel is oftentimes a communication channel is oftentimes a communication channel is oftentimes a lot of the heavy lifting the lot of the heavy lifting the lot of the heavy lifting the relationship building is happening at relationship building is happening at relationship building is happening at those tables and you don't necessarily those tables and you don't necessarily those tables and you don't necessarily have to be a part of it in your time have to be a part of it in your time have to be a part of it in your time your job is to lead develop culture your job is to lead develop culture your job is to lead develop culture build up teams set the stage and then build up teams set the stage and then build up teams set the stage and then the many-to-many is where the the many-to-many is where the the many-to-many is where the relationship the discipleship the that relationship the discipleship the that relationship the discipleship the that journey is happening so if you approach journey is happening so if you approach journey is happening so if you approach it the right way it certainly can give it the right way it certainly can give it the right way it certainly can give you a lot of time back because a lot of you a lot of time back because a lot of you a lot of time back because a lot of that relationship is happening it's like that relationship is happening it's like that relationship is happening it's like the church marketers group right like I the church marketers group right like I the church marketers group right like I am trying to set the stage for how can I

am trying to set the stage for how can I am trying to set the stage for how can I build an environment where people can build an environment where people can build an environment where people can churches in church communicators Church churches in church communicators Church churches in church communicators Church marketers can get help when they need marketers can get help when they need marketers can get help when they need help so as long as I create a thriving help so as long as I create a thriving help so as long as I create a thriving group when you guys post in the group I group when you guys post in the group I group when you guys post in the group I don't always have to answer because don't always have to answer because don't always have to answer because there's it's a thriving group so there's there's it's a thriving group so there's there's it's a thriving group so there's normally eight comments and answers and normally eight comments and answers and normally eight comments and answers and ideas and suggestions before I even get ideas and suggestions before I even get ideas and suggestions before I even get to the post now if I come across a post to the post now if I come across a post to the post now if I come across a post that doesn't have any comment somebody's that doesn't have any comment somebody's that doesn't have any comment somebody's sitting at a table by themselves I sitting at a table by themselves I sitting at a table by themselves I typically will start tagging people to typically will start tagging people to typically will start tagging people to come sit at that table say hey you're an come sit at that table say hey you're an come sit at that table say hey you're an expert this table is about church expert this table is about church expert this table is about church bulletins will you guys talk right so bulletins will you guys talk right so bulletins will you guys talk right so that's my job my job isn't always that's my job my job isn't always that's my job my job isn't always necessarily to give the answer as much necessarily to give the answer as much necessarily to give the answer as much as I am creating tables so if you're if as I am creating tables so if you're if as I am creating tables so if you're if you're kind of going to that mini de you're kind of going to that mini de you're kind of going to that mini de mini idea then it's a lot of times that mini idea then it's a lot of times that mini idea then it's a lot of times that will it will help you alleviate the time will it will help you alleviate the time will it will help you alleviate the time but if you're trying to do it all but if you're trying to do it all but if you're trying to do it all yourself it's certainly going to take a yourself it's certainly going to take a yourself it's certainly going to take a lot of time so it's based on kind of lot of time so it's based on kind of lot of time so it's based on kind of your mindset and how you set it up and your mindset and how you set it up and your mindset and how you set it up and like everything with Church marketing like everything with Church marketing like everything with Church marketing University we're a big fan of what the University we're a big fan of what the University we're a big fan of what the Bible says that your job as a leader in Bible says that your job as a leader in Bible says that your job as a leader in the church is to raise other people up the church is to raise other people up the church is to raise other people up for the work of the ministry so this is for the work of the ministry so this is for the work of the ministry so this is a great opportunity to raise other a great opportunity to raise other a great opportunity to raise other people up to help be moderators people up to help be moderators people up to help be moderators administrators content creators administrators content creators administrators content creators storytellers storytellers storytellers inside your Facebook group we talked a inside your Facebook group we talked a inside your Facebook group we talked a lot about that in the course developing lot about that in the course developing lot about that in the course developing worship leaders developing speakers worship leaders developing speakers worship leaders developing speakers developing leaders use your group to do developing leaders use your group to do developing leaders use your group to do all that it doesn't need to be kind of all that it doesn't need to be kind of all that it doesn't need to be kind of bottleneck by one person as much as it bottleneck by one person as much as it bottleneck by one person as much as it is it's a community that you're helping

is it's a community that you're helping is it's a community that you're helping develop and build that out so the next develop and build that out so the next develop and build that out so the next question somebody I think let's see here question somebody I think let's see here question somebody I think let's see here let's see here let's see here let's see here Janice was asking I'm in a small church Janice was asking I'm in a small church Janice was asking I'm in a small church with an elderly congregation less than with an elderly congregation less than with an elderly congregation less than half use the Internet let alone Facebook half use the Internet let alone Facebook half use the Internet let alone Facebook will a group help us out at all Janice a will a group help us out at all Janice a will a group help us out at all Janice a couple of things to think about well couple of things to think about well couple of things to think about well number one is we start a lot of our number one is we start a lot of our number one is we start a lot of our conversations at church marketing conversations at church marketing conversations at church marketing University asking who is your target and University asking who is your target and University asking who is your target and what is their objective and if they're what is their objective and if they're what is their objective and if they're not on Facebook don't force it so if not on Facebook don't force it so if not on Facebook don't force it so if you're like hey this really isn't gonna you're like hey this really isn't gonna you're like hey this really isn't gonna work for us hey take these principles work for us hey take these principles work for us hey take these principles and apply them somewhere else where they and apply them somewhere else where they and apply them somewhere else where they are on because really if your church is are on because really if your church is are on because really if your church is trying to communicate or market and trying to communicate or market and trying to communicate or market and you're not getting engagement if it's you're not getting engagement if it's you're not getting engagement if it's oftentimes because you haven't really oftentimes because you haven't really oftentimes because you haven't really started with your target audience in started with your target audience in started with your target audience in mind what's important to them what are mind what's important to them what are mind what's important to them what are they trying to achieve and what they trying to achieve and what they trying to achieve and what communication channels are they already communication channels are they already communication channels are they already on now that's why I love your questions on now that's why I love your questions on now that's why I love your questions because you're starting with your target because you're starting with your target because you're starting with your target in mind in mind in mind so if you're like right on the fence so if you're like right on the fence so if you're like right on the fence where you're like hey we don't we maybe where you're like hey we don't we maybe where you're like hey we don't we maybe think this will work we're not sure what think this will work we're not sure what think this will work we're not sure what I would recommend and we talked about I would recommend and we talked about I would recommend and we talked about this in the course is start with a small this in the course is start with a small this in the course is start with a small group of people in a closed group in group of people in a closed group in group of people in a closed group in beta-tested this is what's awesome about beta-tested this is what's awesome about beta-tested this is what's awesome about a Facebook group is just try it out like a Facebook group is just try it out like a Facebook group is just try it out like get 12 people that you think might be a get 12 people that you think might be a get 12 people that you think might be a good fit might help beta test this out good fit might help beta test this out good fit might help beta test this out and try it out if you're like man this and try it out if you're like man this and try it out if you're like man this is awesome and a lot of times you'll see is awesome and a lot of times you'll see is awesome and a lot of times you'll see churches like they have a staff Facebook churches like they have a staff Facebook churches like they have a staff Facebook group or volunteer or the worship group or volunteer or the worship group or volunteer or the worship department has a Facebook group and it's department has a Facebook group and it's department has a Facebook group and it's just thriving and it's awesome it's an just thriving and it's awesome it's an just thriving and it's awesome it's an indication that you're onto something

indication that you're onto something indication that you're onto something that your people will jump in but if you that your people will jump in but if you that your people will jump in but if you kind of start this off you try some of kind of start this off you try some of kind of start this off you try some of the things that we talked about and like the things that we talked about and like the things that we talked about and like man it's just crickets don't force it man it's just crickets don't force it man it's just crickets don't force it you know we always talk about hey don't you know we always talk about hey don't you know we always talk about hey don't push a boulder uphill it's not worth it push a boulder uphill it's not worth it push a boulder uphill it's not worth it don't add gas just two logs with no fire don't add gas just two logs with no fire don't add gas just two logs with no fire just at that point you're gonna say hey just at that point you're gonna say hey just at that point you're gonna say hey we tried this we're gonna try something we tried this we're gonna try something we tried this we're gonna try something else we're gonna move on to something else we're gonna move on to something else we're gonna move on to something else so don't force it when it comes to else so don't force it when it comes to else so don't force it when it comes to marketing and communications find where marketing and communications find where marketing and communications find where the fire already is and the fire already is and the fire already is and your momentum is and then add gas to a your momentum is and then add gas to a your momentum is and then add gas to a fire that already exists so I do think fire that already exists so I do think fire that already exists so I do think there's ways to test this out to see there's ways to test this out to see there's ways to test this out to see would there be a fire here or not but would there be a fire here or not but would there be a fire here or not but then make that decision and don't try to then make that decision and don't try to then make that decision and don't try to force it if it's not gonna work for your force it if it's not gonna work for your force it if it's not gonna work for your church no matter what me or any other church no matter what me or any other church no matter what me or any other like thought leader would say if it's like thought leader would say if it's like thought leader would say if it's not working for your culture for your not working for your culture for your not working for your culture for your church move on to something else it's church move on to something else it's church move on to something else it's not worth your time and your resources not worth your time and your resources not worth your time and your resources use your time and energy somewhere else use your time and energy somewhere else use your time and energy somewhere else so let's jump back in that's a great so let's jump back in that's a great so let's jump back in that's a great question question question next one is we talked about the spamming next one is we talked about the spamming next one is we talked about the spamming we talked about a lot of time okay I we talked about a lot of time okay I we talked about a lot of time okay I think what we want to do next is give we think what we want to do next is give we think what we want to do next is give we had sherry from friendship Church say had sherry from friendship Church say had sherry from friendship Church say hey would you look at my page and tell hey would you look at my page and tell hey would you look at my page and tell me what content would be great for the me what content would be great for the me what content would be great for the page and what content could go into the page and what content could go into the page and what content could go into the group so I thought it within this group so I thought it within this group so I thought it within this Facebook live by kind of doing that Facebook live by kind of doing that Facebook live by kind of doing that quick case study so I'm gonna jump over quick case study so I'm gonna jump over quick case study so I'm gonna jump over there I think Cherise are you have a there I think Cherise are you have a there I think Cherise are you have a more diverse con Gatien a lot of them more diverse con Gatien a lot of them more diverse con Gatien a lot of them aren't on Facebook I I think an external

aren't on Facebook I I think an external aren't on Facebook I I think an external yeah you might say hey our people aren't yeah you might say hey our people aren't yeah you might say hey our people aren't but maybe our your community is so like but maybe our your community is so like but maybe our your community is so like you just have to make those decisions you just have to make those decisions you just have to make those decisions based on your culture based on your based on your culture based on your based on your culture based on your target audience and then go from there I target audience and then go from there I target audience and then go from there I think that's brilliant any sort of great think that's brilliant any sort of great think that's brilliant any sort of great communications marketing strategy starts communications marketing strategy starts communications marketing strategy starts with your audience first and then you go with your audience first and then you go with your audience first and then you go from there so if you guys are ready I'm from there so if you guys are ready I'm from there so if you guys are ready I'm gonna share my screen and we're gonna gonna share my screen and we're gonna gonna share my screen and we're gonna jump over to Friendship churches jump over to Friendship churches jump over to Friendship churches Facebook page and we're gonna give you Facebook page and we're gonna give you Facebook page and we're gonna give you guys a real-world example here so if I guys a real-world example here so if I guys a real-world example here so if I come over here and look at friendship come over here and look at friendship come over here and look at friendship churches Facebook page and the question churches Facebook page and the question churches Facebook page and the question is what content should go on our page is what content should go on our page is what content should go on our page and what content should go in the group and what content should go in the group and what content should go in the group so I thought I would just go through so I thought I would just go through so I thought I would just go through here and just give you guys some ideas here and just give you guys some ideas here and just give you guys some ideas so the first thing here I see is we've so the first thing here I see is we've so the first thing here I see is we've got this video announcement a couple got this video announcement a couple got this video announcement a couple things right right off the bat one this things right right off the bat one this things right right off the bat one this video announcement doesn't have any video announcement doesn't have any video announcement doesn't have any closed captions so if I'm just scrolling closed captions so if I'm just scrolling closed captions so if I'm just scrolling through social this is kind of hard for through social this is kind of hard for through social this is kind of hard for me to engage with so it's I don't think me to engage with so it's I don't think me to engage with so it's I don't think this is ideal for your page because if this is ideal for your page because if this is ideal for your page because if I'm a community I'm a community I'm a community I'm just scrolling through I don't I'm just scrolling through I don't I'm just scrolling through I don't really have a vested interest in this really have a vested interest in this really have a vested interest in this and I can't tell what this person is and I can't tell what this person is and I can't tell what this person is talking about unless I click into it and talking about unless I click into it and talking about unless I click into it and I'm not likely to do that however if I'm not likely to do that however if I'm not likely to do that however if this was in the group I would probably this was in the group I would probably this was in the group I would probably know who this person is I probably would know who this person is I probably would know who this person is I probably would understand oh these are the understand oh these are the understand oh these are the announcements I missed this week I'm announcements I missed this week I'm announcements I missed this week I'm gonna pay attention so when it comes to

gonna pay attention so when it comes to gonna pay attention so when it comes to things like announcements I think your things like announcements I think your things like announcements I think your group is a great place for that internal group is a great place for that internal group is a great place for that internal communication that's a great place for communication that's a great place for communication that's a great place for your announcements and I would recommend your announcements and I would recommend your announcements and I would recommend in this scenario let's put this into the in this scenario let's put this into the in this scenario let's put this into the group or something like this into your group or something like this into your group or something like this into your group and let's look at other creative group and let's look at other creative group and let's look at other creative ways to maybe do more community focus ways to maybe do more community focus ways to maybe do more community focus because even this is like pray for the because even this is like pray for the because even this is like pray for the team so this is kind of an internal team so this is kind of an internal team so this is kind of an internal discussion and we talk about internal discussion and we talk about internal discussion and we talk about internal discussion is great for a closed discussion is great for a closed discussion is great for a closed Facebook entire church group so in this Facebook entire church group so in this Facebook entire church group so in this case sherry I'm gonna say hey I think case sherry I'm gonna say hey I think case sherry I'm gonna say hey I think this qualifies for let's put this in the this qualifies for let's put this in the this qualifies for let's put this in the group and then maybe we want it out of group and then maybe we want it out of group and then maybe we want it out of these announcements maybe there's one or these announcements maybe there's one or these announcements maybe there's one or two that that we say hey this would two that that we say hey this would two that that we say hey this would qualify for the page these are big qualify for the page these are big qualify for the page these are big things we talked about how if they deal things we talked about how if they deal things we talked about how if they deal with the entire church your major core with the entire church your major core with the entire church your major core values your community right so we might values your community right so we might values your community right so we might pull out one or two of these things and pull out one or two of these things and pull out one or two of these things and then throw them on the page and then then throw them on the page and then then throw them on the page and then what we can say is hey if you want all what we can say is hey if you want all what we can say is hey if you want all the announcements check out our website the announcements check out our website the announcements check out our website or get into the Facebook group and or get into the Facebook group and or get into the Facebook group and here's a little hack - is a lot of times here's a little hack - is a lot of times here's a little hack - is a lot of times Facebook doesn't love links in your post Facebook doesn't love links in your post Facebook doesn't love links in your post okay now you could put more description okay now you could put more description okay now you could put more description than what I'm seeing up here but if for than what I'm seeing up here but if for than what I'm seeing up here but if for your link so you might say hey here are your link so you might say hey here are your link so you might say hey here are the big things and then actually list the big things and then actually list the big things and then actually list out those things so I have a little out those things so I have a little out those things so I have a little preview of this and then the first preview of this and then the first preview of this and then the first comment make the first comment from the comment make the first comment from the comment make the first comment from the church saying hey if you want more church saying hey if you want more church saying hey if you want more information on where check out our information on where check out our information on where check out our website our events page or jump in our

website our events page or jump in our website our events page or jump in our Facebook group right and then put your Facebook group right and then put your Facebook group right and then put your first your links down here as one of first your links down here as one of first your links down here as one of your comments on your post that way your comments on your post that way your comments on your post that way Facebook is not gonna throttle your post Facebook is not gonna throttle your post Facebook is not gonna throttle your post because Facebook doesn't love it when because Facebook doesn't love it when because Facebook doesn't love it when you send their traffic somewhere else I you send their traffic somewhere else I you send their traffic somewhere else I mean if you ran a restaurant and there mean if you ran a restaurant and there mean if you ran a restaurant and there was somebody right in the doorway of was somebody right in the doorway of was somebody right in the doorway of your restaurant that says hey your restaurant that says hey your restaurant that says hey a better restaurant over here are you a better restaurant over here are you a better restaurant over here are you going to let them in your restaurant No going to let them in your restaurant No going to let them in your restaurant No so Facebook doesn't love it when you're so Facebook doesn't love it when you're so Facebook doesn't love it when you're saying hey go elsewhere go away from saying hey go elsewhere go away from saying hey go elsewhere go away from Facebook okay so a little game a little Facebook okay so a little game a little Facebook okay so a little game a little kind of tip or a little hack is don't kind of tip or a little hack is don't kind of tip or a little hack is don't put your redirection maybe in the put your redirection maybe in the put your redirection maybe in the official post put your redirection down official post put your redirection down official post put your redirection down in the comments just a thought but I in the comments just a thought but I in the comments just a thought but I think sherry the what I would say is think sherry the what I would say is think sherry the what I would say is internal communication internal internal communication internal internal communication internal announcements go in your group and then announcements go in your group and then announcements go in your group and then let's think of things that are the big let's think of things that are the big let's think of things that are the big broad announcements and put those in the broad announcements and put those in the broad announcements and put those in the page so I'm trying to think if there's page so I'm trying to think if there's page so I'm trying to think if there's join the team yeah this is more kind of join the team yeah this is more kind of join the team yeah this is more kind of internal focus from what I'm seeing internal focus from what I'm seeing internal focus from what I'm seeing right here now if you want another right here now if you want another right here now if you want another little hack and I'm getting too much in little hack and I'm getting too much in little hack and I'm getting too much in the weeds and this but if you want an the weeds and this but if you want an the weeds and this but if you want an easy way to get like your closed easy way to get like your closed easy way to get like your closed captioning you could actually set up and captioning you could actually set up and captioning you could actually set up and run and add to this set up your button run and add to this set up your button run and add to this set up your button to go to your you know your events page to go to your you know your events page to go to your you know your events page so friendship church.com slash events so friendship church.com slash events so friendship church.com slash events and then just turn the ad off before you and then just turn the ad off before you and then just turn the ad off before you even spend a penny and you'll get some even spend a penny and you'll get some even spend a penny and you'll get some pretty nice closed captions and a pretty nice closed captions and a pretty nice closed captions and a call-to-action button call-to-action button call-to-action button but don't tell Facebook I said that but don't tell Facebook I said that but don't tell Facebook I said that anyway let's go next so this one the anyway let's go next so this one the anyway let's go next so this one the next post here is who are you inviting

next post here is who are you inviting next post here is who are you inviting to church this Sunday again I think this to church this Sunday again I think this to church this Sunday again I think this is a great example of what could go into is a great example of what could go into is a great example of what could go into your Facebook group and in this case your Facebook group and in this case your Facebook group and in this case what I would love is let's put a face to what I would love is let's put a face to what I would love is let's put a face to this let's have somebody that is great this let's have somebody that is great this let's have somebody that is great in front of camera who can be bubbly who in front of camera who can be bubbly who in front of camera who can be bubbly who can think through and we tell them hey can think through and we tell them hey can think through and we tell them hey here's one reason why people should be here's one reason why people should be here's one reason why people should be excited to be at church this Sunday now excited to be at church this Sunday now excited to be at church this Sunday now sherry they go live in your group and sherry they go live in your group and sherry they go live in your group and they say hey this Sun is gonna be they say hey this Sun is gonna be they say hey this Sun is gonna be incredible if you've ever struggled with incredible if you've ever struggled with incredible if you've ever struggled with depression in your life if you ever been depression in your life if you ever been depression in your life if you ever been down if you've ever gone through a hard down if you've ever gone through a hard down if you've ever gone through a hard emotional season this Sunday we have a emotional season this Sunday we have a emotional season this Sunday we have a message just for you message just for you message just for you we're gonna see what the Bible has to we're gonna see what the Bible has to we're gonna see what the Bible has to say and in how you can have hope even in say and in how you can have hope even in say and in how you can have hope even in the darkest times so this Sunday you're the darkest times so this Sunday you're the darkest times so this Sunday you're gonna want to be there and then go over gonna want to be there and then go over gonna want to be there and then go over to our page because we just posted a to our page because we just posted a to our page because we just posted a video on our page that's talking about video on our page that's talking about video on our page that's talking about how you can have hope in difficult times how you can have hope in difficult times how you can have hope in difficult times would you share that because you never would you share that because you never would you share that because you never know what friends are going through know what friends are going through know what friends are going through really hard times so go share that the really hard times so go share that the really hard times so go share that the post you'll see that video on our page post you'll see that video on our page post you'll see that video on our page we pin it out up on the top be sure we pin it out up on the top be sure we pin it out up on the top be sure you're inviting somebody because it's you're inviting somebody because it's you're inviting somebody because it's going to be an incredible weekend going to be an incredible weekend going to be an incredible weekend there's gonna be a ton of people that there's gonna be a ton of people that there's gonna be a ton of people that find hope in Jesus we'll see you this find hope in Jesus we'll see you this find hope in Jesus we'll see you this weekend right so that goes into your weekend right so that goes into your weekend right so that goes into your group the content about hope and dark group the content about hope and dark group the content about hope and dark times goes on your page and then they times goes on your page and then they times goes on your page and then they work together so this is another great work together so this is another great work together so this is another great example of how do we take this idea and example of how do we take this idea and example of how do we take this idea and take it a little bit to the next level take it a little bit to the next level take it a little bit to the next level in use our group in our page to really in use our group in our page to really in use our group in our page to really have a communication channel that really have a communication channel that really have a communication channel that really works and makes sense so is that is that works and makes sense so is that is that works and makes sense so is that is that making sense is that tracker you guys

making sense is that tracker you guys making sense is that tracker you guys are you guys there do you guys have are you guys there do you guys have are you guys there do you guys have pushback you're like what about this pushback you're like what about this pushback you're like what about this what about that give me give me some what about that give me give me some what about that give me give me some feedback on that because I love to hear feedback on that because I love to hear feedback on that because I love to hear like is this hitting home or you're like like is this hitting home or you're like like is this hitting home or you're like oh man that's so confusing I don't I'm oh man that's so confusing I don't I'm oh man that's so confusing I don't I'm not really getting that so it's clear up not really getting that so it's clear up not really getting that so it's clear up here but sometimes it doesn't come out here but sometimes it doesn't come out here but sometimes it doesn't come out as very clear so let's go to the next as very clear so let's go to the next as very clear so let's go to the next one this one is at mega kids camp so one this one is at mega kids camp so one this one is at mega kids camp so this is cool like I think this is really this is cool like I think this is really this is cool like I think this is really neat that's a public page post it kind neat that's a public page post it kind neat that's a public page post it kind of communicates that your your church is of communicates that your your church is of communicates that your your church is all about kids so I love this being on all about kids so I love this being on all about kids so I love this being on the page again you could do a two the page again you could do a two the page again you could do a two pronged approach where you like you take pronged approach where you like you take pronged approach where you like you take your best photos from kids camp because your best photos from kids camp because your best photos from kids camp because I think I looked at this and I think I I think I looked at this and I think I I think I looked at this and I think I saw that there was a lot of kids camp saw that there was a lot of kids camp saw that there was a lot of kids camp photo albums which I another one I photo albums which I another one I photo albums which I another one I really love like that it shows your really love like that it shows your really love like that it shows your church is fun again kids would like it church is fun again kids would like it church is fun again kids would like it but I think there's a few different but I think there's a few different but I think there's a few different photo albums but what you might do is photo albums but what you might do is photo albums but what you might do is take like this photo album has 211 take like this photo album has 211 take like this photo album has 211 photos so you might take some of the photos so you might take some of the photos so you might take some of the best put them on the page and then say best put them on the page and then say best put them on the page and then say hey get in our group and we're sharing hey get in our group and we're sharing hey get in our group and we're sharing daily updates about mega kids camping daily updates about mega kids camping daily updates about mega kids camping all the photos inside our group so again all the photos inside our group so again all the photos inside our group so again there's a lot of churches that are like there's a lot of churches that are like there's a lot of churches that are like hey how do we get people from Vacation hey how do we get people from Vacation hey how do we get people from Vacation Bible School to actually come back right Bible School to actually come back right Bible School to actually come back right this is one a little bit sneaky way that this is one a little bit sneaky way that this is one a little bit sneaky way that you could say hey get in our groups and you could say hey get in our groups and you could say hey get in our groups and now you've got those people you've got now you've got those people you've got now you've got those people you've got the phone number you got an email the phone number you got an email the phone number you got an email they're part of your group they're they're part of your group they're they're part of your group they're getting the daily updates about their getting the daily updates about their getting the daily updates about their kids it gives you an opportunity to go kids it gives you an opportunity to go kids it gives you an opportunity to go on that relationship journey with them

on that relationship journey with them on that relationship journey with them kind of on the road but I love this kind of on the road but I love this kind of on the road but I love this content and more and more I like I like content and more and more I like I like content and more and more I like I like the content you know with with the the content you know with with the the content you know with with the actual people in them I think that's actual people in them I think that's actual people in them I think that's really cool really cool really cool so that's that's to me I think that's so that's that's to me I think that's so that's that's to me I think that's great for your your page so keep that up great for your your page so keep that up great for your your page so keep that up now I got it there's so much on my now I got it there's so much on my now I got it there's so much on my screen and oh there it is screen and oh there it is screen and oh there it is it's hard for me to get rid of that so it's hard for me to get rid of that so it's hard for me to get rid of that so good good job on that sherry I think good good job on that sherry I think good good job on that sherry I think this type of kind of broader community this type of kind of broader community this type of kind of broader community is kind of facing post great to be on is kind of facing post great to be on is kind of facing post great to be on your page again you might think through your page again you might think through your page again you might think through okay this seemed to really resonate okay this seemed to really resonate okay this seemed to really resonate is there something correspondingly we is there something correspondingly we is there something correspondingly we could do inside our group so maybe in could do inside our group so maybe in could do inside our group so maybe in the group you say hey we're celebrating the group you say hey we're celebrating the group you say hey we're celebrating Independence Day what everybody put the Independence Day what everybody put the Independence Day what everybody put the thing that you're praying for our thing that you're praying for our thing that you're praying for our country in the comments and you may say country in the comments and you may say country in the comments and you may say hey that's gonna explode and go over hey that's gonna explode and go over hey that's gonna explode and go over terribly wrong but you might think terribly wrong but you might think terribly wrong but you might think through hey if this is really resonating through hey if this is really resonating through hey if this is really resonating what's the corresponding next step that what's the corresponding next step that what's the corresponding next step that our community could take and do that our community could take and do that our community could take and do that next step inside your Facebook group so next step inside your Facebook group so next step inside your Facebook group so at the movies this so this is a appears at the movies this so this is a appears at the movies this so this is a appears to be a sermon series I sometimes laugh to be a sermon series I sometimes laugh to be a sermon series I sometimes laugh not at the at the movie series because I not at the at the movie series because I not at the at the movie series because I love churches when they do this love churches when they do this love churches when they do this sometimes I see their marketing like sometimes I see their marketing like sometimes I see their marketing like there's big banners out by the road that there's big banners out by the road that there's big banners out by the road that says at the movies and I'm just says at the movies and I'm just says at the movies and I'm just wondering if you're a community member wondering if you're a community member wondering if you're a community member who are not familiar because we're all who are not familiar because we're all who are not familiar because we're all familiar with the at the movies you know familiar with the at the movies you know familiar with the at the movies you know series and what that means almost one of

series and what that means almost one of series and what that means almost one of people in our community think oh that people in our community think oh that people in our community think oh that church is all at the movies that's kind church is all at the movies that's kind church is all at the movies that's kind of cool like there I wonder if I go you of cool like there I wonder if I go you of cool like there I wonder if I go you know do I go to the movie theater and know do I go to the movie theater and know do I go to the movie theater and meet them but it's neat that they're meet them but it's neat that they're meet them but it's neat that they're going to take their entire church to the going to take their entire church to the going to take their entire church to the movies so anyway just be careful on some movies so anyway just be careful on some movies so anyway just be careful on some of the the way we communicate that's why of the the way we communicate that's why of the the way we communicate that's why I do love if you can do a person a a I do love if you can do a person a a I do love if you can do a person a a video somebody explaining thinking of video somebody explaining thinking of video somebody explaining thinking of our target audience like why should they our target audience like why should they our target audience like why should they care and let's start the conversation care and let's start the conversation care and let's start the conversation with why they should care or you know with why they should care or you know with why they should care or you know you could go on and say hey what is your you could go on and say hey what is your you could go on and say hey what is your favorite movie of all time if you could favorite movie of all time if you could favorite movie of all time if you could only watch one movie or only have your only watch one movie or only have your only watch one movie or only have your family like what movie would it be let family like what movie would it be let family like what movie would it be let us know and we're in the middle of a us know and we're in the middle of a us know and we're in the middle of a series at the movies in fact this week series at the movies in fact this week series at the movies in fact this week we're looking at fill in the blank movie we're looking at fill in the blank movie we're looking at fill in the blank movie and if you've ever you're right touch on and if you've ever you're right touch on and if you've ever you're right touch on a pain point and explain how you're a pain point and explain how you're a pain point and explain how you're going to answer that based on the Bible going to answer that based on the Bible going to answer that based on the Bible this week right and if you can this week right and if you can this week right and if you can had context I always think that that's had context I always think that that's had context I always think that that's better so I would you know again think better so I would you know again think better so I would you know again think through I like this again I think it's through I like this again I think it's through I like this again I think it's series driven it's kind of a community series driven it's kind of a community series driven it's kind of a community invite so I would put that on the page invite so I would put that on the page invite so I would put that on the page for sure and then think about the for sure and then think about the for sure and then think about the corresponding thing that could go in the corresponding thing that could go in the corresponding thing that could go in the group where again you might have your group where again you might have your group where again you might have your your passer or somebody on the speaking your passer or somebody on the speaking your passer or somebody on the speaking team who's gonna be speaking why are team who's gonna be speaking why are team who's gonna be speaking why are they excited about the message that they they excited about the message that they they excited about the message that they have for this week right and then go have for this week right and then go have for this week right and then go live and say hey here's why I'm excited live and say hey here's why I'm excited live and say hey here's why I'm excited here's what God's done in my heart here's what God's done in my heart here's what God's done in my heart here's why I think you should be here's why I think you should be here's why I think you should be inviting people in fact we just posted inviting people in fact we just posted inviting people in fact we just posted this video on our page so be inviting this video on our page so be inviting this video on our page so be inviting people this week because fill in the

people this week because fill in the people this week because fill in the blank so hey share you're on here anyway blank so hey share you're on here anyway blank so hey share you're on here anyway there you go you joined us so been going there you go you joined us so been going there you go you joined us so been going through the page good job on all this through the page good job on all this through the page good job on all this and good job to Kristin as well she's and good job to Kristin as well she's and good job to Kristin as well she's doing a fantastic job I think let's do doing a fantastic job I think let's do doing a fantastic job I think let's do maybe just a couple more examples to maybe just a couple more examples to maybe just a couple more examples to drive this home this one actually got a drive this home this one actually got a drive this home this one actually got a lot of love here I think so it was about lot of love here I think so it was about lot of love here I think so it was about this kind of a unique instrument and how this kind of a unique instrument and how this kind of a unique instrument and how they were a visitor at the church I they were a visitor at the church I they were a visitor at the church I think that's a really clever play here think that's a really clever play here think that's a really clever play here so I think that's cool what I would have so I think that's cool what I would have so I think that's cool what I would have loved to seen I think again a lot of loved to seen I think again a lot of loved to seen I think again a lot of this I think you guys are on the right this I think you guys are on the right this I think you guys are on the right direction I think it's just thinking direction I think it's just thinking direction I think it's just thinking through you know that next step to it so through you know that next step to it so through you know that next step to it so in this case what I would have loved to in this case what I would have loved to in this case what I would have loved to seen is whoever was playing this playing seen is whoever was playing this playing seen is whoever was playing this playing it live on Facebook right and then kind it live on Facebook right and then kind it live on Facebook right and then kind of do a very similar so like not invite of do a very similar so like not invite of do a very similar so like not invite live I don't mean like live on the stage live I don't mean like live on the stage live I don't mean like live on the stage during the worship service I mean maybe during the worship service I mean maybe during the worship service I mean maybe before service playing something funny before service playing something funny before service playing something funny something cool I don't even know what something cool I don't even know what something cool I don't even know what this instrument sounds like so it would this instrument sounds like so it would this instrument sounds like so it would get people's attention it would stop the get people's attention it would stop the get people's attention it would stop the scroll and then you would have a scroll and then you would have a scroll and then you would have a creative way to invite them to church as creative way to invite them to church as creative way to invite them to church as well thank you we love visitors and this well thank you we love visitors and this well thank you we love visitors and this week we've got a really interesting week we've got a really interesting week we've got a really interesting visitor you know type be like have fun visitor you know type be like have fun visitor you know type be like have fun with it but I I think that that that's a with it but I I think that that that's a with it but I I think that that that's a cool post interesting post I'm curious cool post interesting post I'm curious cool post interesting post I'm curious when I saw it I read it so I like that when I saw it I read it so I like that when I saw it I read it so I like that into the on the page as well but yeah I into the on the page as well but yeah I into the on the page as well but yeah I think again great great stuff here think again great great stuff here think again great great stuff here sherry and friendship church hopefully

sherry and friendship church hopefully sherry and friendship church hopefully that gives you some ideas on what I that gives you some ideas on what I that gives you some ideas on what I would recommend would recommend would recommend what would go on the page and then what what would go on the page and then what what would go on the page and then what could go into your group but you guys could go into your group but you guys could go into your group but you guys are doing a fantastic job keep up the are doing a fantastic job keep up the are doing a fantastic job keep up the good work so I think that's it guys good work so I think that's it guys good work so I think that's it guys unless you have any final questions I'll unless you have any final questions I'll unless you have any final questions I'll jump through here and see if there's any jump through here and see if there's any jump through here and see if there's any questions that came in I have a like questions that came in I have a like questions that came in I have a like three more minutes to answer any three more minutes to answer any three more minutes to answer any questions so we can do rapid fire if you questions so we can do rapid fire if you questions so we can do rapid fire if you guys haven't yet and you're just like guys haven't yet and you're just like guys haven't yet and you're just like hey I'm brand new to this I saw you were hey I'm brand new to this I saw you were hey I'm brand new to this I saw you were talking I was curious what you're talking I was curious what you're talking I was curious what you're talking about talking about the Facebook talking about talking about the Facebook talking about talking about the Facebook groups course you can jump in the church groups course you can jump in the church groups course you can jump in the church marketers group and go through it for marketers group and go through it for marketers group and go through it for absolutely free if you want the surprise absolutely free if you want the surprise absolutely free if you want the surprise September where you can get the whole September where you can get the whole September where you can get the whole course and check out any of the CMU course and check out any of the CMU course and check out any of the CMU courses leave a message below and we courses leave a message below and we courses leave a message below and we will message you when surprised will message you when surprised will message you when surprised September happens so that's what we're September happens so that's what we're September happens so that's what we're up to and then I think we've got another up to and then I think we've got another up to and then I think we've got another Sheri here saying I'll have to watch Sheri here saying I'll have to watch Sheri here saying I'll have to watch more than once the process of more than once the process of more than once the process of information thank you very much that's information thank you very much that's information thank you very much that's very very kind of you and then yeah very very kind of you and then yeah very very kind of you and then yeah sometimes I have a habit of talking way sometimes I have a habit of talking way sometimes I have a habit of talking way too fast sharing way too much too fast sharing way too much too fast sharing way too much information so that's where the courses information so that's where the courses information so that's where the courses because you can pause them there step by because you can pause them there step by because you can pause them there step by step they're much more concise and then step they're much more concise and then step they're much more concise and then we try to also what school in the NC mu we try to also what school in the NC mu we try to also what school in the NC mu is you're gonna get all the notes all is you're gonna get all the notes all is you're gonna get all the notes all the downloads so it helps you really the downloads so it helps you really the downloads so it helps you really process all that and then if you're process all that and then if you're process all that and then if you're going through the course in the church going through the course in the church going through the course in the church marketers group there's question and the marketers group there's question and the marketers group there's question and the answer there's polls that you take so it answer there's polls that you take so it answer there's polls that you take so it really helps the learning process as really helps the learning process as really helps the learning process as well so this sherry I'd recommend jump well so this sherry I'd recommend jump well so this sherry I'd recommend jump over and be sure you're going through over and be sure you're going through over and be sure you're going through the learning unit in the CMU group the learning unit in the CMU group the learning unit in the CMU group because it really helps kind of

because it really helps kind of because it really helps kind of internalize it and apply it as you go internalize it and apply it as you go internalize it and apply it as you go through it thanks for the info on the through it thanks for the info on the through it thanks for the info on the links into the comments oh yeah there's links into the comments oh yeah there's links into the comments oh yeah there's all sorts of little hacks like that that all sorts of little hacks like that that all sorts of little hacks like that that really that's hard part because if you really that's hard part because if you really that's hard part because if you understand how Facebook and these social understand how Facebook and these social understand how Facebook and these social platforms are set up then you can know platforms are set up then you can know platforms are set up then you can know how to play the game and get the most how to play the game and get the most how to play the game and get the most reach but if you just think to yourself reach but if you just think to yourself reach but if you just think to yourself Facebook is trying to make money the Facebook is trying to make money the Facebook is trying to make money the more time that people spend on their more time that people spend on their more time that people spend on their platform the more money they make and so platform the more money they make and so platform the more money they make and so if you are helping and I know this is if you are helping and I know this is if you are helping and I know this is gonna sound crass but if you just gonna sound crass but if you just gonna sound crass but if you just understand the bottom line if you are understand the bottom line if you are understand the bottom line if you are helping Facebook make money Facebook is helping Facebook make money Facebook is helping Facebook make money Facebook is going to share your content a lot more going to share your content a lot more going to share your content a lot more they're going to give your content a lot they're going to give your content a lot they're going to give your content a lot more reach so if you're thinking through more reach so if you're thinking through more reach so if you're thinking through a post that you're about to post in your a post that you're about to post in your a post that you're about to post in your church if you as church if you as church if you as a question will this help Facebook make a question will this help Facebook make a question will this help Facebook make money because it increases time on the money because it increases time on the money because it increases time on the page on their platform that's why they page on their platform that's why they page on their platform that's why they love conversations that's why they love love conversations that's why they love love conversations that's why they love engagement because it keeps people on engagement because it keeps people on engagement because it keeps people on their platform so if you're keeping their platform so if you're keeping their platform so if you're keeping people on the Facebook platform guess people on the Facebook platform guess people on the Facebook platform guess what Facebook is going to share this what Facebook is going to share this what Facebook is going to share this with more and more people so yeah that's with more and more people so yeah that's with more and more people so yeah that's just kind of the kind of the bottom line just kind of the kind of the bottom line just kind of the kind of the bottom line to it to it to it Pam is asking do you have examples of Pam is asking do you have examples of Pam is asking do you have examples of churches with different services modern churches with different services modern churches with different services modern versus traditional we have separate versus traditional we have separate versus traditional we have separate pages or is it best practice to retain pages or is it best practice to retain pages or is it best practice to retain the church Facebook page and set up a the church Facebook page and set up a the church Facebook page and set up a group for the modern worship community group for the modern worship community group for the modern worship community I'm getting pushback when I recommend I'm getting pushback when I recommend I'm getting pushback when I recommend recommended sticking with the group oh recommended sticking with the group oh recommended sticking with the group oh man Pam that's a a really hard one I I'm

man Pam that's a a really hard one I I'm man Pam that's a a really hard one I I'm probably gonna recommend still going probably gonna recommend still going probably gonna recommend still going with more of a unified approach and with more of a unified approach and with more of a unified approach and still going with one page and one group still going with one page and one group still going with one page and one group and then finding ways to make the and then finding ways to make the and then finding ways to make the content where everybody can relate and content where everybody can relate and content where everybody can relate and cares about it I think if the more you cares about it I think if the more you cares about it I think if the more you start splintering out feels that feels start splintering out feels that feels start splintering out feels that feels harder to me and I I would almost rather harder to me and I I would almost rather harder to me and I I would almost rather take the problem of hey we have a little take the problem of hey we have a little take the problem of hey we have a little bit more diverse groups here how can we bit more diverse groups here how can we bit more diverse groups here how can we craft our communication so both those craft our communication so both those craft our communication so both those groups really care about it because groups really care about it because groups really care about it because obviously your services there's a obviously your services there's a obviously your services there's a specific taste in modern verse specific taste in modern verse specific taste in modern verse traditional in terms of the worship traditional in terms of the worship traditional in terms of the worship style but I think there's plenty of style but I think there's plenty of style but I think there's plenty of content that you can do on your page in content that you can do on your page in content that you can do on your page in your group that's not going to be your group that's not going to be your group that's not going to be specific to a worship style preference specific to a worship style preference specific to a worship style preference we've used the example of like a we've used the example of like a we've used the example of like a missionary over in Tanzania and maybe a missionary over in Tanzania and maybe a missionary over in Tanzania and maybe a church starting churches you know across church starting churches you know across church starting churches you know across the world they're starting an orphanage the world they're starting an orphanage the world they're starting an orphanage or supporting or sending a team like or supporting or sending a team like or supporting or sending a team like sharing cool stories from that journey sharing cool stories from that journey sharing cool stories from that journey or whatever that journey is I think is or whatever that journey is I think is or whatever that journey is I think is going to relate to the traditional going to relate to the traditional going to relate to the traditional person or the modern person so I think I person or the modern person so I think I person or the modern person so I think I would still gonna recommend one page for would still gonna recommend one page for would still gonna recommend one page for the entire church one group for the the entire church one group for the the entire church one group for the entire church and really focus your entire church and really focus your entire church and really focus your content on storytelling craft your content on storytelling craft your content on storytelling craft your communications around the core values communications around the core values communications around the core values underneath what your share underneath what your share underneath what your share so not a specific style as much as at so not a specific style as much as at so not a specific style as much as at such-and-such Church we love seeing God

such-and-such Church we love seeing God such-and-such Church we love seeing God transform lives right transform lives right transform lives right whether I'm traditional or modern we can whether I'm traditional or modern we can whether I'm traditional or modern we can both agree on we love seeing God both agree on we love seeing God both agree on we love seeing God transform lives we want to share a quick transform lives we want to share a quick transform lives we want to share a quick story about a family who came last story about a family who came last story about a family who came last Easter and God has transformed their Easter and God has transformed their Easter and God has transformed their lives this entire year check this out lives this entire year check this out lives this entire year check this out right so now like your your strategy is right so now like your your strategy is right so now like your your strategy is like how do we share in such a way that like how do we share in such a way that like how do we share in such a way that kind of both these groups can resonate kind of both these groups can resonate kind of both these groups can resonate with with our content that's probably with with our content that's probably with with our content that's probably what I'd recommend then if you have what I'd recommend then if you have what I'd recommend then if you have really specific communications for your really specific communications for your really specific communications for your your groups like you have a specific your groups like you have a specific your groups like you have a specific traditional or specific modern in this traditional or specific modern in this traditional or specific modern in this case what I would recommend is when case what I would recommend is when case what I would recommend is when people are getting into your Facebook people are getting into your Facebook people are getting into your Facebook group use one of your three questions to group use one of your three questions to group use one of your three questions to ask which service do you attend their ask which service do you attend their ask which service do you attend their traditional or the modern now in your traditional or the modern now in your traditional or the modern now in your data base you can say hey we're going to data base you can say hey we're going to data base you can say hey we're going to tag these people traditional when they tag these people traditional when they tag these people traditional when they come in or modern so now if you need to come in or modern so now if you need to come in or modern so now if you need to communicate something like got to be communicate something like got to be communicate something like got to be careful what I say to the modern service careful what I say to the modern service careful what I say to the modern service right right right like hey modern service we're not having like hey modern service we're not having like hey modern service we're not having at the church we're going to have a at the church we're going to have a at the church we're going to have a picnic so see you there you can just use picnic so see you there you can just use picnic so see you there you can just use your database and segment those people your database and segment those people your database and segment those people and communicate that via email as and communicate that via email as and communicate that via email as opposed to social so that's just some opposed to social so that's just some opposed to social so that's just some thoughts for you there I think less is thoughts for you there I think less is thoughts for you there I think less is more most of the time with marketing and more most of the time with marketing and more most of the time with marketing and communications and still having an communications and still having an communications and still having an element of that we are still one church element of that we are still one church element of that we are still one church even though we have different even though we have different even though we have different preferences on our communications so

ignore I'll have to I'll have to check ignore I'll have to I'll have to check it out after I jump off here Pam but I it out after I jump off here Pam but I it out after I jump off here Pam but I think we're tracking as well got you think we're tracking as well got you think we're tracking as well got you okay let me see will there ever be okay let me see will there ever be okay let me see will there ever be scholarships for joining CMU we are scholarships for joining CMU we are scholarships for joining CMU we are small Church with very limited finances small Church with very limited finances small Church with very limited finances Janice we do have a scholarship program Janice we do have a scholarship program Janice we do have a scholarship program so if you're a church under a hundred so if you're a church under a hundred so if you're a church under a hundred when we go to launch so if you're part when we go to launch so if you're part when we go to launch so if you're part of surprised September we will ask you of surprised September we will ask you of surprised September we will ask you how large your churches and if you're a how large your churches and if you're a how large your churches and if you're a church under 100 church under 100 church under 100 do have a scholarship program or if like do have a scholarship program or if like do have a scholarship program or if like you're a church plant we launched that you're a church plant we launched that you're a church plant we launched that last fall so we're having a lot of last fall so we're having a lot of last fall so we're having a lot of churches that weren't able to jump in churches that weren't able to jump in churches that weren't able to jump in before that are able to jump in hey before that are able to jump in hey before that are able to jump in hey Kenny's on here hello Kenny yes it is Kenny's on here hello Kenny yes it is Kenny's on here hello Kenny yes it is crazy to see how many different courses crazy to see how many different courses crazy to see how many different courses that were have we've got inside CMU and that were have we've got inside CMU and that were have we've got inside CMU and Kenny we still need to get your course Kenny we still need to get your course Kenny we still need to get your course in Kenny is a legend for those of you in Kenny is a legend for those of you in Kenny is a legend for those of you guys who may not know Kenny Kenny is one guys who may not know Kenny Kenny is one guys who may not know Kenny Kenny is one of the most incredible guys you will of the most incredible guys you will of the most incredible guys you will ever meet ever meet ever meet and if you ever have the chance to go to and if you ever have the chance to go to and if you ever have the chance to go to a Waffle House with Kenny after midnight a Waffle House with Kenny after midnight a Waffle House with Kenny after midnight do it it needs to be on your bucket list do it it needs to be on your bucket list do it it needs to be on your bucket list yes there is there is so much to I yes there is there is so much to I yes there is there is so much to I understand there's so much to digest in understand there's so much to digest in understand there's so much to digest in this if you feel a little bit this if you feel a little bit this if you feel a little bit overwhelmed I would recommend be sure overwhelmed I would recommend be sure overwhelmed I would recommend be sure you jump in the course because it's you jump in the course because it's you jump in the course because it's going to give you that step-by-step going to give you that step-by-step going to give you that step-by-step process it's going to really break it process it's going to really break it process it's going to really break it down it takes an hour to go through the down it takes an hour to go through the down it takes an hour to go through the entire course and it's going to give you entire course and it's going to give you entire course and it's going to give you the action action steps after each each the action action steps after each each the action action steps after each each one so yes yeah Kenny we do have a

one so yes yeah Kenny we do have a one so yes yeah Kenny we do have a scholarship program thank you for your scholarship program thank you for your scholarship program thank you for your kind words yes Kenny I so agree so you kind words yes Kenny I so agree so you kind words yes Kenny I so agree so you guys are awesome guys are awesome guys are awesome we're gonna have a Kenny Kenny we need we're gonna have a Kenny Kenny we need we're gonna have a Kenny Kenny we need to have an after-party that's one thing to have an after-party that's one thing to have an after-party that's one thing I didn't think of but you guys are I didn't think of but you guys are I didn't think of but you guys are incredible love you guys let me know if incredible love you guys let me know if incredible love you guys let me know if there's anything I can do to help there's anything I can do to help there's anything I can do to help resource your church at this point we're resource your church at this point we're resource your church at this point we're going to kind of put a bow on the going to kind of put a bow on the going to kind of put a bow on the Facebook group scores I thought I Facebook group scores I thought I Facebook group scores I thought I shouldn't show you this but this is my shouldn't show you this but this is my shouldn't show you this but this is my to-do list this week this is old school to-do list this week this is old school to-do list this week this is old school I want paper this week but we are I want paper this week but we are I want paper this week but we are finishing up our plan of visit course finishing up our plan of visit course finishing up our plan of visit course our video announcements course with Adam our video announcements course with Adam our video announcements course with Adam McLaughlin our follow ups course with McLaughlin our follow ups course with McLaughlin our follow ups course with Ryan Keller our church plant marketing Ryan Keller our church plant marketing Ryan Keller our church plant marketing kit is coming on I'll be down in kit is coming on I'll be down in kit is coming on I'll be down in Springfield Missouri with the church Springfield Missouri with the church Springfield Missouri with the church multiplication Network working on the multiplication Network working on the multiplication Network working on the church plant marketing kit and our church plant marketing kit and our church plant marketing kit and our Christmas kit drum roll our Christmas Christmas kit drum roll our Christmas Christmas kit drum roll our Christmas kit for CMU members is going to be kit for CMU members is going to be kit for CMU members is going to be coming out we're working on that coming out we're working on that coming out we're working on that that's all I my to-do list an add on top that's all I my to-do list an add on top that's all I my to-do list an add on top of that Kenny we got to get his course of that Kenny we got to get his course of that Kenny we got to get his course and we've got a lot of exciting stuff and we've got a lot of exciting stuff and we've got a lot of exciting stuff coming up with CMU so you guys are coming up with CMU so you guys are coming up with CMU so you guys are awesome thank you so much if you know awesome thank you so much if you know awesome thank you so much if you know somebody in the church communication somebody in the church communication somebody in the church communication world that would benefit from this world that would benefit from this world that would benefit from this course from this conversation from some course from this conversation from some course from this conversation from some of the CMU resources let them know below of the CMU resources let them know below of the CMU resources let them know below that really helps us get the word out that really helps us get the word out that really helps us get the word out and resource other churches you guys are and resource other churches you guys are and resource other churches you guys are incredible god bless and we'll see you incredible god bless and we'll see you incredible god bless and we'll see you back next week