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Missional Marketing May 23, 2022 40m

New Metrics for Church Growth and Discipleship | Tyler Sansom

Read full transcript 27 segments
  1. [Music] [Music] from like 2020 on it was pretty obvious from like 2020 on it was pretty obvious from like 2020 on it was pretty obvious that the american church had been been that the american church had been been that the american church had been been pretty bad at discipleship um just in pretty bad at discipleship um just in pretty bad at discipleship um just in general pick it pick a topic we didn't general pick it pick a topic we didn't general pick it pick a topic we didn't do great on any of the topics and so do great on any of the topics and so do great on any of the topics and so uh uh uh we made a conscious shift from figuring we made a conscious shift from figuring we made a conscious shift from figuring out ways to get seekers to come to our out ways to get seekers to come to our out ways to get seekers to come to our building building building two two two how do we spiritually outfit the people how do we spiritually outfit the people how do we spiritually outfit the people that are in our building and send them that are in our building and send them that are in our building and send them out and focus on the out and focus on the out and focus on the i'm gonna use this buzzword but we're i'm gonna use this buzzword but we're i'm gonna use this buzzword but we're gonna focus on the 167 rather than the gonna focus on the 167 rather than the gonna focus on the 167 rather than the one hour one hour one hour and we've gotten our entire staff and and we've gotten our entire staff and and we've gotten our entire staff and congregation on board with that and it's congregation on board with that and it's congregation on board with that and it's been incredible to watch so now instead been incredible to watch so now instead been incredible to watch so now instead of of of counting baptisms we're counting counting baptisms we're counting counting baptisms we're counting baptizers and instead of counting like baptizers and instead of counting like baptizers and instead of counting like money that's coming in we're counting money that's coming in we're counting money that's coming in we're counting how many givers per month and so on and how many givers per month and so on and how many givers per month and so on and so on and what that's done has been this so on and what that's done has been this so on and what that's done has been this philosophical shift in our community in philosophical shift in our community in philosophical shift in our community in our congregation our congregation our congregation where they realized that the the actual where they realized that the the actual where they realized that the the actual mission field the actual field is their mission field the actual field is their mission field the actual field is their daily lives whereas maybe the locker daily lives whereas maybe the locker daily lives whereas maybe the locker room is the church room is the church room is the church hey thanks for tuning in today to the hey thanks for tuning in today to the hey thanks for tuning in today to the missionary marketing podcast bart blair missionary marketing podcast bart blair missionary marketing podcast bart blair and jason hamrock here to uh well to and jason hamrock here to uh well to and jason hamrock here to uh well to entertain you well maybe to entertain entertain you well maybe to entertain entertain you well maybe to entertain you maybe you'll find some entertainment you maybe you'll find some entertainment you maybe you'll find some entertainment to inform you yeah we're here to to inform you yeah we're here to to inform you yeah we're here to entertain we're here to inform but entertain we're here to inform but entertain we're here to inform but ultimately we're here to help your ultimately we're here to help your ultimately we're here to help your church grow by leveraging digital church grow by leveraging digital church grow by leveraging digital marketing and effective communications marketing and effective communications marketing and effective communications uh we love the local church we want to uh we love the local church we want to uh we love the local church we want to help local churches all across the help local churches all across the help local churches all across the country all across the world reach more country all across the world reach more country all across the world reach more people for jesus make more disciples and people for jesus make more disciples and people for jesus make more disciples and make more disciples who make more make more disciples who make more make more disciples who make more disciples and today we have a very

  2. disciples and today we have a very disciples and today we have a very interesting conversation about a church interesting conversation about a church interesting conversation about a church that is doing some very unique and very that is doing some very unique and very that is doing some very unique and very interesting things to make new disciples interesting things to make new disciples interesting things to make new disciples jason why don't you introduce today's jason why don't you introduce today's jason why don't you introduce today's guest well our guest i met guest well our guest i met guest well our guest i met i want to say almost six years ago at i want to say almost six years ago at i want to say almost six years ago at the church i.t network conference and the church i.t network conference and the church i.t network conference and i'm like you know if you go to church it i'm like you know if you go to church it i'm like you know if you go to church it network conference you're gonna see a network conference you're gonna see a network conference you're gonna see a lot of lot of lot of i.t guys that work in churches pocket i.t guys that work in churches pocket i.t guys that work in churches pocket protectors right pocket protectors okay protectors right pocket protectors okay protectors right pocket protectors okay tyler sansa he was not one of those guys tyler sansa he was not one of those guys tyler sansa he was not one of those guys tyler is um tyler is um tyler is um uh you know he uh you know he uh you know he when you when you listen to this podcast when you when you listen to this podcast when you when you listen to this podcast you're going to be pretty blown away by you're going to be pretty blown away by you're going to be pretty blown away by this guy i was really impressed with his this guy i was really impressed with his this guy i was really impressed with his strategies of what he was doing this is strategies of what he was doing this is strategies of what he was doing this is six years ago what they were doing with six years ago what they were doing with six years ago what they were doing with digital and social back in those days digital and social back in those days digital and social back in those days he has just exploded he's got a church he has just exploded he's got a church he has just exploded he's got a church he's actually now the lead pastor of his he's actually now the lead pastor of his he's actually now the lead pastor of his church and check this out it's a small church and check this out it's a small church and check this out it's a small town in indiana about 3 500 people in town in indiana about 3 500 people in town in indiana about 3 500 people in this town his church has about a this town his church has about a this town his church has about a thousand people from that area that thousand people from that area that thousand people from that area that attend his church go figure that one attend his church go figure that one attend his church go figure that one okay so tyler's done some amazing things okay so tyler's done some amazing things okay so tyler's done some amazing things they've got this really cool strategy i they've got this really cool strategy i they've got this really cool strategy i i think he's like the online pastor i think he's like the online pastor i think he's like the online pastor who's now turned into a lead pastor who's now turned into a lead pastor who's now turned into a lead pastor because that has been his journey and so because that has been his journey and so because that has been his journey and so if you're in kind of the online space if you're in kind of the online space if you're in kind of the online space you are going to want to pay attention you are going to want to pay attention you are going to want to pay attention he is we're going to talk about some he is we're going to talk about some he is we're going to talk about some strategies that they have been strategies that they have been strategies that they have been implementing and using and it is implementing and using and it is implementing and using and it is producing results producing results producing results maybe one of the best in the country and maybe one of the best in the country and maybe one of the best in the country and we're talking a small church but they're

  3. we're talking a small church but they're we're talking a small church but they're making huge kingdom impact and so making huge kingdom impact and so making huge kingdom impact and so tyler brings it today tyler brings it today tyler brings it today you're in for a treat you're in for a treat you're in for a treat absolutely i met tyler for the first absolutely i met tyler for the first absolutely i met tyler for the first time about three or four weeks ago and time about three or four weeks ago and time about three or four weeks ago and he started sharing with me some of the he started sharing with me some of the he started sharing with me some of the things that they're doing and i honestly things that they're doing and i honestly things that they're doing and i honestly have not been able to stop thinking have not been able to stop thinking have not been able to stop thinking about it since it's it's just unique about it since it's it's just unique about it since it's it's just unique different i think the things that he different i think the things that he different i think the things that he shares with us are some some things that shares with us are some some things that shares with us are some some things that the church needs to hear and so um man the church needs to hear and so um man the church needs to hear and so um man this isn't really an episode about this isn't really an episode about this isn't really an episode about church online it's about effective church online it's about effective church online it's about effective church church church growth about reaching people in your growth about reaching people in your growth about reaching people in your community about unique ways to disciple community about unique ways to disciple community about unique ways to disciple people there's just a whole lot that people there's just a whole lot that people there's just a whole lot that tyler unpacks in this episode so we tyler unpacks in this episode so we tyler unpacks in this episode so we think you're really going to appreciate think you're really going to appreciate think you're really going to appreciate what he shares with us today um we what he shares with us today um we what he shares with us today um we appreciate you tuning in to the podcast appreciate you tuning in to the podcast appreciate you tuning in to the podcast we know that you have choices about the we know that you have choices about the we know that you have choices about the way you use your time about what you way you use your time about what you way you use your time about what you listen to while you're on the treadmill listen to while you're on the treadmill listen to while you're on the treadmill or on the commute to work and we or on the commute to work and we or on the commute to work and we appreciate you tuning into our show so appreciate you tuning into our show so appreciate you tuning into our show so um um um we'd love to get some feedback from you we'd love to get some feedback from you we'd love to get some feedback from you let us know how we're doing you can do let us know how we're doing you can do let us know how we're doing you can do that by leaving us a rating or review uh that by leaving us a rating or review uh that by leaving us a rating or review uh wherever you consume the content and if wherever you consume the content and if wherever you consume the content and if you haven't subscribed make sure that you haven't subscribed make sure that you haven't subscribed make sure that you do that so that you don't miss any you do that so that you don't miss any you do that so that you don't miss any of our upcoming episodes and uh with all of our upcoming episodes and uh with all of our upcoming episodes and uh with all that being said uh here's our interview that being said uh here's our interview that being said uh here's our interview with tyler sansone with tyler sansone with tyler sansone well it is my privilege to welcome tyler well it is my privilege to welcome tyler well it is my privilege to welcome tyler sansom to the show today tyler thanks so sansom to the show today tyler thanks so sansom to the show today tyler thanks so much for hanging out with jason and me much for hanging out with jason and me much for hanging out with jason and me yeah thank you so much for having me yeah thank you so much for having me yeah thank you so much for having me hey one of the things that we like to do hey one of the things that we like to do hey one of the things that we like to do as we get the show started is just to as we get the show started is just to as we get the show started is just to hear a little bit of the backstory of hear a little bit of the backstory of hear a little bit of the backstory of the guests that we're interviewing so uh the guests that we're interviewing so uh the guests that we're interviewing so uh why don't you take a few minutes to just

  4. why don't you take a few minutes to just why don't you take a few minutes to just sort of uh tell the very interesting sort of uh tell the very interesting sort of uh tell the very interesting story about sort of how you ended up in story about sort of how you ended up in story about sort of how you ended up in ministry and what you've been doing ministry and what you've been doing ministry and what you've been doing lately how you ended up where you are lately how you ended up where you are lately how you ended up where you are today today today yep so i grew up playing football i'm yep so i grew up playing football i'm yep so i grew up playing football i'm from a very football driven community um from a very football driven community um from a very football driven community um like die hard like die hard like die hard the town shuts down for all the high the town shuts down for all the high the town shuts down for all the high school games and the college games kind school games and the college games kind school games and the college games kind of community so that was ingrained in my of community so that was ingrained in my of community so that was ingrained in my being and my goal in life was to make it being and my goal in life was to make it being and my goal in life was to make it and play in college get a scholarship to and play in college get a scholarship to and play in college get a scholarship to play in college play in college play in college and so i spent most of my and so i spent most of my and so i spent most of my adolescence in high school dreaming adolescence in high school dreaming adolescence in high school dreaming about that focusing on that working about that focusing on that working about that focusing on that working towards that and finally um out of high towards that and finally um out of high towards that and finally um out of high school i ended up having like 13 school i ended up having like 13 school i ended up having like 13 scholarship offers scholarship offers scholarship offers got to go play ball got to go play ball got to go play ball it was the dream scenario my best friend it was the dream scenario my best friend it was the dream scenario my best friend since i was 5 and i got to play together since i was 5 and i got to play together since i was 5 and i got to play together at the same school we roomed together at the same school we roomed together at the same school we roomed together and then the first game i broke my neck and then the first game i broke my neck and then the first game i broke my neck and and and it was devastating it was devastating it was devastating so i still had this dream in my mind so i still had this dream in my mind so i still had this dream in my mind after the it healed and all that stuff i after the it healed and all that stuff i after the it healed and all that stuff i transferred to a much smaller school transferred to a much smaller school transferred to a much smaller school called kentucky christian called kentucky christian called kentucky christian and i didn't really have any interest in and i didn't really have any interest in and i didn't really have any interest in going into ministry or any of that stuff going into ministry or any of that stuff going into ministry or any of that stuff but the but the but the uh the coach that was there had just uh the coach that was there had just uh the coach that was there had just come out of the nfl and i i feel like come out of the nfl and i i feel like come out of the nfl and i i feel like god placed him in my life to lead me god placed him in my life to lead me god placed him in my life to lead me into ministry into ministry into ministry because right before our first game we because right before our first game we because right before our first game we were having our final scrimmage and i were having our final scrimmage and i were having our final scrimmage and i broke my arm the next season broke my arm the next season broke my arm the next season and so this this dream of playing ball and so this this dream of playing ball and so this this dream of playing ball was kind of was kind of was kind of sidelined pretty quickly and my coach sidelined pretty quickly and my coach sidelined pretty quickly and my coach took me aside and he had kind of took me aside and he had kind of took me aside and he had kind of really spoken into my life and so i

  5. really spoken into my life and so i really spoken into my life and so i think god has a different plan for you think god has a different plan for you think god has a different plan for you i've always been pretty musically i've always been pretty musically i've always been pretty musically inclined and so shortly after i broke my inclined and so shortly after i broke my inclined and so shortly after i broke my arm i had a church in a place called arm i had a church in a place called arm i had a church in a place called corydon indiana which is a place i'd corydon indiana which is a place i'd corydon indiana which is a place i'd never heard of never heard of never heard of randomly call me and say that through a randomly call me and say that through a randomly call me and say that through a couple of mutual friends they had heard couple of mutual friends they had heard couple of mutual friends they had heard me lead worship me lead worship me lead worship on a fourth of july event and they on a fourth of july event and they on a fourth of july event and they wanted to know if i'd be interested in wanted to know if i'd be interested in wanted to know if i'd be interested in coming to be their worship pastor and i coming to be their worship pastor and i coming to be their worship pastor and i was 19 at the time was 19 at the time was 19 at the time so i left school so i left school so i left school left school and came to first capital um left school and came to first capital um left school and came to first capital um when i was 19 and i was there for about when i was 19 and i was there for about when i was 19 and i was there for about three years three years three years and um mega church world uh was really and um mega church world uh was really and um mega church world uh was really appealing to about a 22 year old worship appealing to about a 22 year old worship appealing to about a 22 year old worship guy so i got to go lead worship at a guy so i got to go lead worship at a guy so i got to go lead worship at a really large church called northview really large church called northview really large church called northview church in india uh indianapolis church in india uh indianapolis church in india uh indianapolis and i was there for about 10 months and and i was there for about 10 months and and i was there for about 10 months and realized realized realized that that that i had a lot of a lot of pride when it i had a lot of a lot of pride when it i had a lot of a lot of pride when it comes to leading worship and i loved the comes to leading worship and i loved the comes to leading worship and i loved the spotlight in the stage and i felt like spotlight in the stage and i felt like spotlight in the stage and i felt like god was telling me you need to go do god was telling me you need to go do god was telling me you need to go do something else this is not healthy for something else this is not healthy for something else this is not healthy for you i've got something bigger for you so you i've got something bigger for you so you i've got something bigger for you so i called first capital back and i i called first capital back and i i called first capital back and i basically told them those things and i basically told them those things and i basically told them those things and i told them i don't know what it is yet told them i don't know what it is yet told them i don't know what it is yet but is there any chance i could come but is there any chance i could come but is there any chance i could come back i will clean the floors like that back i will clean the floors like that back i will clean the floors like that that was kind of the conversation and that was kind of the conversation and that was kind of the conversation and graciously they welcomed me back in a graciously they welcomed me back in a graciously they welcomed me back in a um online pastor role which was way um online pastor role which was way um online pastor role which was way before online pastors were cool so 2015 before online pastors were cool so 2015 before online pastors were cool so 2015 i got to start doing online ministry i got to start doing online ministry i got to start doing online ministry and we started something called church and we started something called church and we started something called church anywhere that really blew up anywhere that really blew up anywhere that really blew up since then we've been able to baptize

  6. since then we've been able to baptize since then we've been able to baptize somewhere around 500 people just through somewhere around 500 people just through somewhere around 500 people just through online and microsite connections online and microsite connections online and microsite connections and then our lead pastor uh who was and then our lead pastor uh who was and then our lead pastor uh who was there for 19 years decided that it's there for 19 years decided that it's there for 19 years decided that it's time for him to to retire he's almost 70 time for him to to retire he's almost 70 time for him to to retire he's almost 70 and last year they they approached me and last year they they approached me and last year they they approached me about becoming the next lead pastor here about becoming the next lead pastor here about becoming the next lead pastor here and this january i got confirmed so i'm and this january i got confirmed so i'm and this january i got confirmed so i'm for almost four months on the job right for almost four months on the job right for almost four months on the job right now now now wow and you haven't broken anything wow and you haven't broken anything wow and you haven't broken anything right nothing's right nothing's right nothing's not so fun the church is still standing not so fun the church is still standing not so fun the church is still standing so like everything's okay right now so like everything's okay right now so like everything's okay right now oh well i met i met tyler uh years ago oh well i met i met tyler uh years ago oh well i met i met tyler uh years ago at at the church i.t network conference at at the church i.t network conference at at the church i.t network conference um um um and uh we just it was fun got to hang and uh we just it was fun got to hang and uh we just it was fun got to hang out with this guy and he taught me quite out with this guy and he taught me quite out with this guy and he taught me quite a bit uh just from what this church is a bit uh just from what this church is a bit uh just from what this church is doing you know doing you know doing you know in the literally the sticks kind of in the literally the sticks kind of in the literally the sticks kind of literally out there in the sticks and literally out there in the sticks and literally out there in the sticks and they are making a huge impact and one they are making a huge impact and one they are making a huge impact and one thing you you taught me tyler and i thing you you taught me tyler and i thing you you taught me tyler and i mentioned this earlier and i almost say mentioned this earlier and i almost say mentioned this earlier and i almost say it here again is it here again is it here again is when it comes to like when it comes to like when it comes to like social media engagement when you're social media engagement when you're social media engagement when you're you're trying to make an impact and you're trying to make an impact and you're trying to make an impact and reach more people don't don't go it reach more people don't don't go it reach more people don't don't go it alone you know recruit a team of alone you know recruit a team of alone you know recruit a team of volunteers not only just to post stuff volunteers not only just to post stuff volunteers not only just to post stuff you know but but to actually respond and you know but but to actually respond and you know but but to actually respond and be your your team that's gonna be your your team that's gonna be your your team that's gonna you know make comments and share and you know make comments and share and you know make comments and share and like and all that kind of stuff expand like and all that kind of stuff expand like and all that kind of stuff expand on on how on on how on on how how did you how did you how did you how did you come up with that where did how did you come up with that where did how did you come up with that where did that go and how how's that that go and how how's that that go and how how's that that innovation of yours and where that innovation of yours and where that innovation of yours and where you're you're thinking that thinking

  7. you're you're thinking that thinking you're you're thinking that thinking that through being creative how's that that through being creative how's that that through being creative how's that driven you to do what you do today yeah driven you to do what you do today yeah driven you to do what you do today yeah so like in 2015 or so when we first so like in 2015 or so when we first so like in 2015 or so when we first jumped on online we knew that uh social jumped on online we knew that uh social jumped on online we knew that uh social media would be a huge part of it when i media would be a huge part of it when i media would be a huge part of it when i say jumped on online i don't mean just say jumped on online i don't mean just say jumped on online i don't mean just like throwing our service on there we like throwing our service on there we like throwing our service on there we had made a conscious decision to try to had made a conscious decision to try to had made a conscious decision to try to use the internet like as a tool for use the internet like as a tool for use the internet like as a tool for ministry and so ministry and so ministry and so we knew social media would be huge but we knew social media would be huge but we knew social media would be huge but back in those days it was like the wild back in those days it was like the wild back in those days it was like the wild west on facebook because there wasn't a west on facebook because there wasn't a west on facebook because there wasn't a lot of churches there weren't a lot of lot of churches there weren't a lot of lot of churches there weren't a lot of businesses that were using it for businesses that were using it for businesses that were using it for engagement they were using it like a big engagement they were using it like a big engagement they were using it like a big bulletin board basically bulletin board basically bulletin board basically and it was it was a little bit before and it was it was a little bit before and it was it was a little bit before advertising was a main focus for advertising was a main focus for advertising was a main focus for facebook so when we first started the facebook so when we first started the facebook so when we first started the algorithm would just pump our stuff out algorithm would just pump our stuff out algorithm would just pump our stuff out to everybody i mean we had organic reach to everybody i mean we had organic reach to everybody i mean we had organic reach out like out like crazy out like out like crazy out like out like crazy but then um around 2017 or so but then um around 2017 or so but then um around 2017 or so the algorithm shifted it was like a big the algorithm shifted it was like a big the algorithm shifted it was like a big great panic moment for lots of churches great panic moment for lots of churches great panic moment for lots of churches because because because no longer were they able to put a random no longer were they able to put a random no longer were they able to put a random post out and get it seen by 10 000 post out and get it seen by 10 000 post out and get it seen by 10 000 people they were getting it seen by like people they were getting it seen by like people they were getting it seen by like 50 people 50 people 50 people because because because facebook switched towards engagement facebook switched towards engagement facebook switched towards engagement rather than just this organic reach so i rather than just this organic reach so i rather than just this organic reach so i knew at that point we got to do knew at that point we got to do knew at that point we got to do something different we got to prime the something different we got to prime the something different we got to prime the pump in some way pump in some way pump in some way and myself and a couple of our and myself and a couple of our and myself and a couple of our volunteers got together uh one evening volunteers got together uh one evening volunteers got together uh one evening and went through all these different and went through all these different and went through all these different options of what we could do and we came options of what we could do and we came options of what we could do and we came up with the the street team is what we up with the the street team is what we up with the the street team is what we called it at the time called it at the time called it at the time um um um and then it became social media team and then it became social media team and then it became social media team because street team sounded a little uh because street team sounded a little uh because street team sounded a little uh ministry-like for our people um but yeah ministry-like for our people um but yeah ministry-like for our people um but yeah we came up with that idea basically in

  8. we came up with that idea basically in we came up with that idea basically in like one evening and then just launched like one evening and then just launched like one evening and then just launched it and um ever since then i've been it and um ever since then i've been it and um ever since then i've been adjusting it for the algorithm adjusting it for the algorithm adjusting it for the algorithm wow wow wow yeah um yeah um yeah um how are you how are you how are you so so you're so you just mentioned today so so you're so you just mentioned today so so you're so you just mentioned today you have these all these like micro you have these all these like micro you have these all these like micro sites talk about what that looks like um sites talk about what that looks like um sites talk about what that looks like um and because you said something that and because you said something that and because you said something that caught my attention that caught my attention that caught my attention that you literally will call people and go you literally will call people and go you literally will call people and go hey that's really cool you're doing that hey that's really cool you're doing that hey that's really cool you're doing that how are you using that for the kingdom i how are you using that for the kingdom i how are you using that for the kingdom i love that line because it makes people love that line because it makes people love that line because it makes people think so talk a little bit about your think so talk a little bit about your think so talk a little bit about your strategy with with those sites strategy with with those sites strategy with with those sites yeah for us uh this is it's a two-fold yeah for us uh this is it's a two-fold yeah for us uh this is it's a two-fold strategy obviously we want new people to strategy obviously we want new people to strategy obviously we want new people to hear the gospel that's that's a huge hear the gospel that's that's a huge hear the gospel that's that's a huge part of it new people hear the gospel part of it new people hear the gospel part of it new people hear the gospel and new people to be discipled but on and new people to be discipled but on and new people to be discipled but on the flip side of that we want microsite the flip side of that we want microsite the flip side of that we want microsite leaders uh to feel empowered to uh to leaders uh to feel empowered to uh to leaders uh to feel empowered to uh to follow something that they're passionate follow something that they're passionate follow something that they're passionate about and then for us to give them some about and then for us to give them some about and then for us to give them some structure to actually use that passion structure to actually use that passion structure to actually use that passion for a purpose in the kingdom and for a purpose in the kingdom and for a purpose in the kingdom and microsites are one of those ways so for microsites are one of those ways so for microsites are one of those ways so for us a microsite looks like us a microsite looks like us a microsite looks like our central team our staff providing our central team our staff providing our central team our staff providing digital content that's 30 minutes long digital content that's 30 minutes long digital content that's 30 minutes long and then giving that to and then giving that to and then giving that to like a we'll say an institutional thing like a we'll say an institutional thing like a we'll say an institutional thing like a jail so we give 30 minutes of like a jail so we give 30 minutes of like a jail so we give 30 minutes of content to a jail and then a leader from content to a jail and then a leader from content to a jail and then a leader from either our online campus or in person either our online campus or in person either our online campus or in person campus actually being in that jail with campus actually being in that jail with campus actually being in that jail with them with the team and then doing small them with the team and then doing small them with the team and then doing small groups after the 30 minutes of content groups after the 30 minutes of content groups after the 30 minutes of content and these have been tailored for all and these have been tailored for all and these have been tailored for all these different types of places recovery these different types of places recovery these different types of places recovery centers jails hospitals elementary

  9. centers jails hospitals elementary centers jails hospitals elementary schools in people's homes wherever it is schools in people's homes wherever it is schools in people's homes wherever it is we want to take someone's passion we want to take someone's passion we want to take someone's passion passion area of where they want to serve passion area of where they want to serve passion area of where they want to serve and then outfit them with the digital and then outfit them with the digital and then outfit them with the digital tools to kind of make that happen with tools to kind of make that happen with tools to kind of make that happen with some structure specifically in the micro some structure specifically in the micro some structure specifically in the micro site area and that'll site area and that'll site area and that'll those pop up all over those pop up all over those pop up all over right not not just around your your own right not not just around your your own right not not just around your your own community yeah they're they're as far community yeah they're they're as far community yeah they're they're as far away uh as kenya and as close as the away uh as kenya and as close as the away uh as kenya and as close as the local county jail local county jail local county jail wow wow wow can you break down a little bit of what can you break down a little bit of what can you break down a little bit of what the content looks like that your team is the content looks like that your team is the content looks like that your team is creating for the micro sites to use yeah creating for the micro sites to use yeah creating for the micro sites to use yeah it really depends this has been it really depends this has been it really depends this has been something that's grown over the years it something that's grown over the years it something that's grown over the years it really depends on really depends on really depends on the uh the type of person that we're the uh the type of person that we're the uh the type of person that we're reaching so for example reaching so for example reaching so for example in a home campus like just in a in a home campus like just in a in a home campus like just in a neighborhood there's there's one that's neighborhood there's there's one that's neighborhood there's there's one that's about an hour here away from here called about an hour here away from here called about an hour here away from here called salem that's the name of the town and we salem that's the name of the town and we salem that's the name of the town and we just send them a cut down version of the just send them a cut down version of the just send them a cut down version of the weekend sermon weekend sermon weekend sermon um but for like a recovery center we've um but for like a recovery center we've um but for like a recovery center we've gotten we've got an 18 part series that gotten we've got an 18 part series that gotten we've got an 18 part series that we just use kind of on a rotation that's we just use kind of on a rotation that's we just use kind of on a rotation that's specifically for them so it's still specifically for them so it's still specifically for them so it's still messages still by our our team messages still by our our team messages still by our our team but we've shot those in advance and we but we've shot those in advance and we but we've shot those in advance and we kind of go through a rotation typically kind of go through a rotation typically kind of go through a rotation typically people are at a recovery center for six people are at a recovery center for six people are at a recovery center for six months to nine months so that 18 months to nine months so that 18 months to nine months so that 18 part series kind of gets them all the part series kind of gets them all the part series kind of gets them all the way through if they stay through one way through if they stay through one way through if they stay through one round of treatment and so we can just round of treatment and so we can just round of treatment and so we can just kind of loop those back and forth kind of loop those back and forth kind of loop those back and forth because because because new people are constantly coming in and new people are constantly coming in and new people are constantly coming in and we'll we'll change them up every couple we'll we'll change them up every couple we'll we'll change them up every couple of years but

  10. of years but of years but that's the kind of thing that we do it'd that's the kind of thing that we do it'd that's the kind of thing that we do it'd be similar we have wanted an orphanage be similar we have wanted an orphanage be similar we have wanted an orphanage so we make some more youth-oriented so we make some more youth-oriented so we make some more youth-oriented things we have one things we have one things we have one at a ymca for um children whose parents at a ymca for um children whose parents at a ymca for um children whose parents are in prison are in prison are in prison that was somebody's passion and so we've that was somebody's passion and so we've that was somebody's passion and so we've made content for them it really just made content for them it really just made content for them it really just depends on the audience wow okay i'm a depends on the audience wow okay i'm a depends on the audience wow okay i'm a little bit old school so help me little bit old school so help me little bit old school so help me understand this so if i go to one of understand this so if i go to one of understand this so if i go to one of these micro sites you're gonna hand me a these micro sites you're gonna hand me a these micro sites you're gonna hand me a bulletin are we gonna sing songs are you bulletin are we gonna sing songs are you bulletin are we gonna sing songs are you gonna pass an offering basket like gonna pass an offering basket like gonna pass an offering basket like literally it's just people hanging out literally it's just people hanging out literally it's just people hanging out consuming content then having consuming content then having consuming content then having conversation about it that's that's conversation about it that's that's conversation about it that's that's that's what it looks like that's what it looks like that's what it looks like yeah and then we uh if they've given yeah and then we uh if they've given yeah and then we uh if they've given their life to jesus or if they're their life to jesus or if they're their life to jesus or if they're interested in learning what it looks interested in learning what it looks interested in learning what it looks like to be a jesus follower then we'll like to be a jesus follower then we'll like to be a jesus follower then we'll do baptisms in bathtubs or horse trots do baptisms in bathtubs or horse trots do baptisms in bathtubs or horse trots or whatever is available and or whatever is available and or whatever is available and then we will uh we'll pair them one on then we will uh we'll pair them one on then we will uh we'll pair them one on one with somebody who will walk beside one with somebody who will walk beside one with somebody who will walk beside of them for the first six weeks of their of them for the first six weeks of their of them for the first six weeks of their journey and hopefully beyond that but we journey and hopefully beyond that but we journey and hopefully beyond that but we we have digital tools that we've created we have digital tools that we've created we have digital tools that we've created that literally is six weeks every single that literally is six weeks every single that literally is six weeks every single day something that someone can walk day something that someone can walk day something that someone can walk beside of someone who's a new follower beside of someone who's a new follower beside of someone who's a new follower of christ no matter where they're at and of christ no matter where they're at and of christ no matter where they're at and so so so that's kind of what it looks like people that's kind of what it looks like people that's kind of what it looks like people hanging out sometimes they sing if the hanging out sometimes they sing if the hanging out sometimes they sing if the the micro site is not super interested the micro site is not super interested the micro site is not super interested in singing then we don't put singing in in singing then we don't put singing in in singing then we don't put singing in the content the content the content we kind of just lean on the leaders to we kind of just lean on the leaders to we kind of just lean on the leaders to help us understand what content works help us understand what content works help us understand what content works best but our goal is just to have people best but our goal is just to have people best but our goal is just to have people who are passionate about something who are passionate about something who are passionate about something pursuing that for the kingdom and then pursuing that for the kingdom and then pursuing that for the kingdom and then out of that more people find their out of that more people find their out of that more people find their passion and they break out and make passion and they break out and make passion and they break out and make another micro site because they've found another micro site because they've found another micro site because they've found their purpose for the kingdom and so on

  11. their purpose for the kingdom and so on their purpose for the kingdom and so on and so on that is amazing okay yeah i and so on that is amazing okay yeah i and so on that is amazing okay yeah i gotta say the obvious you're not a gotta say the obvious you're not a gotta say the obvious you're not a typical lead pastor typical lead pastor typical lead pastor you're an online pastor who's figured you're an online pastor who's figured you're an online pastor who's figured out how to do online ministry and reach out how to do online ministry and reach out how to do online ministry and reach people anywhere people anywhere people anywhere wearing wearing wearing the the title of lead pastor i i the the title of lead pastor i i the the title of lead pastor i i because because because this is so innovative because i have so this is so innovative because i have so this is so innovative because i have so many conversations with online pastors many conversations with online pastors many conversations with online pastors you know they were you know they were you know they were uh elevated they were the student pastor uh elevated they were the student pastor uh elevated they were the student pastor now they're the online password they are now they're the online password they are now they're the online password they are hired to be an online password they hired to be an online password they hired to be an online password they haven't figured out what that even looks haven't figured out what that even looks haven't figured out what that even looks like like like you guys have figured that out you have you guys have figured that out you have you guys have figured that out you have figured out how to figured out how to figured out how to go out and create these microsite kind go out and create these microsite kind go out and create these microsite kind of burst things and then whatever's of burst things and then whatever's of burst things and then whatever's happening there from there they just happening there from there they just happening there from there they just they keep growing and um what a cool they keep growing and um what a cool they keep growing and um what a cool like i guess in my opinion hearing this like i guess in my opinion hearing this like i guess in my opinion hearing this it just it's clicking with me it just it's clicking with me it just it's clicking with me that that that you've had this ability to be the online you've had this ability to be the online you've had this ability to be the online pastor for so long now you're the lead pastor for so long now you're the lead pastor for so long now you're the lead pastor you're just doing what you've pastor you're just doing what you've pastor you're just doing what you've you've done in that experience and you've done in that experience and you've done in that experience and you're just taking it as the lead you're just taking it as the lead you're just taking it as the lead pastors that so your focus isn't pastors that so your focus isn't pastors that so your focus isn't necessarily necessarily necessarily cheeks of the seats on the weekend at cheeks of the seats on the weekend at cheeks of the seats on the weekend at the main campus it's about how we the main campus it's about how we the main campus it's about how we keep growing our micro sites is that keep growing our micro sites is that keep growing our micro sites is that accurate or yeah we've made a conscious accurate or yeah we've made a conscious accurate or yeah we've made a conscious switch um in this this is a bigger switch um in this this is a bigger switch um in this this is a bigger conversation probably but conversation probably but conversation probably but uh uh uh from like 2020 on it was pretty obvious from like 2020 on it was pretty obvious from like 2020 on it was pretty obvious that the american church had been been that the american church had been been that the american church had been been pretty bad at discipleship um just in pretty bad at discipleship um just in pretty bad at discipleship um just in general pick it pick a topic we didn't general pick it pick a topic we didn't general pick it pick a topic we didn't do great on any of the topics do great on any of the topics do great on any of the topics and so

  12. and so and so uh uh uh we made a conscious shift from figuring we made a conscious shift from figuring we made a conscious shift from figuring out ways to get seekers to come to our out ways to get seekers to come to our out ways to get seekers to come to our building building building to to to how do we spiritually outfit the people how do we spiritually outfit the people how do we spiritually outfit the people that are in our building and send them that are in our building and send them that are in our building and send them out and focus on the out and focus on the out and focus on the i'm going to use this buzzword but we're i'm going to use this buzzword but we're i'm going to use this buzzword but we're going to focus on the 167 rather than going to focus on the 167 rather than going to focus on the 167 rather than the one hour the one hour the one hour and we've gotten our entire staff and and we've gotten our entire staff and and we've gotten our entire staff and congregation on board with that and it's congregation on board with that and it's congregation on board with that and it's been incredible to watch so now instead been incredible to watch so now instead been incredible to watch so now instead of of of counting baptisms we're counting counting baptisms we're counting counting baptisms we're counting baptizers and instead of counting like baptizers and instead of counting like baptizers and instead of counting like money that's coming in we're counting money that's coming in we're counting money that's coming in we're counting how many givers per month and so on and how many givers per month and so on and how many givers per month and so on and so on and what that's done has been this so on and what that's done has been this so on and what that's done has been this philosophical shift in our community and philosophical shift in our community and philosophical shift in our community and in our congregation where they realize in our congregation where they realize in our congregation where they realize that the the actual mission field the that the the actual mission field the that the the actual mission field the actual field is their daily lives actual field is their daily lives actual field is their daily lives whereas maybe the locker room is the whereas maybe the locker room is the whereas maybe the locker room is the church hmm where do you get your church hmm where do you get your church hmm where do you get your inspiration inspiration inspiration well um our lead pastor for the last 19 well um our lead pastor for the last 19 well um our lead pastor for the last 19 years was a former college basketball years was a former college basketball years was a former college basketball coach coach coach he and i speak very similar language and he and i speak very similar language and he and i speak very similar language and have are on the same wavelength have are on the same wavelength have are on the same wavelength so marrying his innovative spirit coming so marrying his innovative spirit coming so marrying his innovative spirit coming from the basketball world to the pastor from the basketball world to the pastor from the basketball world to the pastor world and then what we've been able to world and then what we've been able to world and then what we've been able to accomplish online i think that what accomplish online i think that what accomplish online i think that what you're seeing with this spiritual you're seeing with this spiritual you're seeing with this spiritual outfitting is like a convergence of outfitting is like a convergence of outfitting is like a convergence of those two things those two things those two things it's very fascinating to me i i want to it's very fascinating to me i i want to it's very fascinating to me i i want to i want to rewind just a little bit i want to rewind just a little bit i want to rewind just a little bit because i think because i think because i think you know when i hear you know when i hear you know when i hear jason say this and it made a lot of jason say this and it made a lot of jason say this and it made a lot of sense to me you're an online pastor or a sense to me you're an online pastor or a sense to me you're an online pastor or a guy who was doing online ministry and

  13. guy who was doing online ministry and guy who was doing online ministry and now you've kind of taken what you've now you've kind of taken what you've now you've kind of taken what you've learned there and moving that into more learned there and moving that into more learned there and moving that into more incarnational ministry incarnational ministry incarnational ministry and i see what you're doing and it does and i see what you're doing and it does and i see what you're doing and it does make a lot of sense make a lot of sense make a lot of sense one of the things that i think a lot of one of the things that i think a lot of one of the things that i think a lot of us us us perceive perceive perceive is that online ministry or church online is that online ministry or church online is that online ministry or church online is is is designed to be something that you know designed to be something that you know designed to be something that you know husband and wife and kids do in the husband and wife and kids do in the husband and wife and kids do in the living room of their house with the living room of their house with the living room of their house with the smart tv tuned in to the weekend worship smart tv tuned in to the weekend worship smart tv tuned in to the weekend worship service being broadcast from the campus service being broadcast from the campus service being broadcast from the campus of their church right like the honest of their church right like the honest of their church right like the honest truth is truth is truth is most churches are having a really really most churches are having a really really most churches are having a really really difficult time difficult time difficult time getting over that hump and we've had a getting over that hump and we've had a getting over that hump and we've had a lot of conversations on this podcast lot of conversations on this podcast lot of conversations on this podcast about what online ministry is what about what online ministry is what about what online ministry is what church online really ought to look like church online really ought to look like church online really ought to look like and in some ways you're doing that but and in some ways you're doing that but and in some ways you're doing that but the one thing the one piece that seems the one thing the one piece that seems the one thing the one piece that seems to be missing in so many different to be missing in so many different to be missing in so many different churches paradigm for church online is churches paradigm for church online is churches paradigm for church online is this incarnational community where this incarnational community where this incarnational community where people are actually people are actually people are actually together and together and together and and you haven't lost that in your and you haven't lost that in your and you haven't lost that in your priority with what you're doing i mean priority with what you're doing i mean priority with what you're doing i mean you could feasibly take the content that you could feasibly take the content that you could feasibly take the content that you're creating for the micro sites and you're creating for the micro sites and you're creating for the micro sites and just deliver it all through youtube just deliver it all through youtube just deliver it all through youtube deliver it all through an app deliver it deliver it all through an app deliver it deliver it all through an app deliver it all uh you know in some sort of virtual all uh you know in some sort of virtual all uh you know in some sort of virtual online experience but it sounds like you online experience but it sounds like you online experience but it sounds like you really work hard to make sure that really work hard to make sure that really work hard to make sure that people are are gathering whether it's a people are are gathering whether it's a people are are gathering whether it's a group of five or a group of 50 people group of five or a group of 50 people group of five or a group of 50 people are together incarnationally can you are together incarnationally can you are together incarnationally can you just kind of double click on that kind just kind of double click on that kind just kind of double click on that kind of give us a little bit of insight as to of give us a little bit of insight as to of give us a little bit of insight as to what drives you to make sure that that's

  14. what drives you to make sure that that's what drives you to make sure that that's a consistent part of the ministry that a consistent part of the ministry that a consistent part of the ministry that you're doing you're doing you're doing yeah it still goes back to this yeah it still goes back to this yeah it still goes back to this philosophical shift because um philosophical shift because um philosophical shift because um if we just put things out on youtube or if we just put things out on youtube or if we just put things out on youtube or facebook or whatever i mean that's fine facebook or whatever i mean that's fine facebook or whatever i mean that's fine we still do some of that but for the we still do some of that but for the we still do some of that but for the most part the focus there is vanity most part the focus there is vanity most part the focus there is vanity metrics like for like i don't like if i metrics like for like i don't like if i metrics like for like i don't like if i had a million people watch a video but had a million people watch a video but had a million people watch a video but nobody ever came to christ or nobody nobody ever came to christ or nobody nobody ever came to christ or nobody learned anything about jesus then like learned anything about jesus then like learned anything about jesus then like did i really actually accomplish did i really actually accomplish did i really actually accomplish something so this philosophical shift something so this philosophical shift something so this philosophical shift for us for us for us really kind of forces us into focusing really kind of forces us into focusing really kind of forces us into focusing on keeping the main things the main on keeping the main things the main on keeping the main things the main things and one of those things has to be things and one of those things has to be things and one of those things has to be a community element like we we're a community element like we we're a community element like we we're designed to be communal beings god designed to be communal beings god designed to be communal beings god himself is is communities himself is is communities himself is is communities the godhead of three in one and so the godhead of three in one and so the godhead of three in one and so for us to just say well it's fine if you for us to just say well it's fine if you for us to just say well it's fine if you just go watch by yourself and never talk just go watch by yourself and never talk just go watch by yourself and never talk to anyone and never ever meet up with to anyone and never ever meet up with to anyone and never ever meet up with anyone i'm not sure that's biblical i'll anyone i'm not sure that's biblical i'll anyone i'm not sure that's biblical i'll probably get like crucified by other probably get like crucified by other probably get like crucified by other online pastors for saying that but online pastors for saying that but online pastors for saying that but that's okay that's okay that's okay um we have just made made it very clear um we have just made made it very clear um we have just made made it very clear what we're trying to accomplish which is what we're trying to accomplish which is what we're trying to accomplish which is helping people find and follow jesus and helping people find and follow jesus and helping people find and follow jesus and we want to come alongside of you we want to come alongside of you we want to come alongside of you in relationship to make sure that in relationship to make sure that in relationship to make sure that happens and i think the best way to do happens and i think the best way to do happens and i think the best way to do relationships is relationships is relationships is it's the best way is faith to face if it's the best way is faith to face if it's the best way is faith to face if not then the best way is constantly not then the best way is constantly not then the best way is constantly being involved in the other person's being involved in the other person's being involved in the other person's life via chat but the worst way is just life via chat but the worst way is just life via chat but the worst way is just throwing some content out there and throwing some content out there and throwing some content out there and hoping people watch it hoping people watch it hoping people watch it i totally agree with that i mean because i totally agree with that i mean because i totally agree with that i mean because i you know in these conversations with i you know in these conversations with i you know in these conversations with lots of online pastors you're probably lots of online pastors you're probably lots of online pastors you're probably not online if you're listening and

  15. not online if you're listening and not online if you're listening and you're online pastor you're online pastor you're online pastor you know what we're talking about you're you know what we're talking about you're you know what we're talking about you're you're wanting that engagement but to you're wanting that engagement but to you're wanting that engagement but to what end it it what end it it what end it it you can only have so deep of a you can only have so deep of a you can only have so deep of a conversation in a relationship with conversation in a relationship with conversation in a relationship with somebody that you've never met before somebody that you've never met before somebody that you've never met before face to face face to face face to face i mean you can have some of that but i i mean you can have some of that but i i mean you can have some of that but i think there's a point where you're like think there's a point where you're like think there's a point where you're like it just starts to fade off because it just starts to fade off because it just starts to fade off because you know you you don't get to see them you know you you don't get to see them you know you you don't get to see them and give them a hug or shake their hand and give them a hug or shake their hand and give them a hug or shake their hand man or you know go have lunch together man or you know go have lunch together man or you know go have lunch together that i think that's what you're saying that i think that's what you're saying that i think that's what you're saying and that's what and that's what and that's what that's where life happens and you guys that's where life happens and you guys that's where life happens and you guys have created this cool model where it's have created this cool model where it's have created this cool model where it's just reproducible over and over again just reproducible over and over again just reproducible over and over again and you're not really bound by and you're not really bound by and you're not really bound by you know uh miles right you do you can you know uh miles right you do you can you know uh miles right you do you can do it all the way around the other side do it all the way around the other side do it all the way around the other side of the world it doesn't really matter of the world it doesn't really matter of the world it doesn't really matter you just have that that's the community you just have that that's the community you just have that that's the community that that that they're connected to yeah that that that they're connected to yeah that that that they're connected to yeah and like even the one even the one and like even the one even the one and like even the one even the one across the world so take the kenya across the world so take the kenya across the world so take the kenya microsite for example microsite for example microsite for example um our team um our team um our team the guy's name's peter that's the leader the guy's name's peter that's the leader the guy's name's peter that's the leader of it and our team is in constant of it and our team is in constant of it and our team is in constant communication with peter and i love communication with peter and i love communication with peter and i love peter like a brother it's amazing peter like a brother it's amazing peter like a brother it's amazing because i've known him for years now and because i've known him for years now and because i've known him for years now and i've never met him in person but i would i've never met him in person but i would i've never met him in person but i would tell you that my relationship with him tell you that my relationship with him tell you that my relationship with him online is nowhere near his relationship online is nowhere near his relationship online is nowhere near his relationship with the micro site congregants and so with the micro site congregants and so with the micro site congregants and so that's where this this balance comes that's where this this balance comes that's where this this balance comes into play online relationships are very into play online relationships are very into play online relationships are very real relationships real relationships real relationships but they still don't replace in-person but they still don't replace in-person but they still don't replace in-person relationships so our goal is to present relationships so our goal is to present relationships so our goal is to present the gospel through online means but then the gospel through online means but then the gospel through online means but then also also also facilitate actual relationships through facilitate actual relationships through facilitate actual relationships through those tools that we give them those tools that we give them those tools that we give them wow wow wow tyler let me ask you another question tyler let me ask you another question tyler let me ask you another question here

  16. here here i'm just i'm totally fascinated by this i'm just i'm totally fascinated by this i'm just i'm totally fascinated by this i know i know i know so so so so you have this community of people so you have this community of people so you have this community of people first capital church first capital church first capital church who for the most part are who for the most part are who for the most part are traditional brick and mortar church traditional brick and mortar church traditional brick and mortar church people and you have you have a sizable people and you have you have a sizable people and you have you have a sizable congregation that gathers for weekend congregation that gathers for weekend congregation that gathers for weekend worship worship worship and then you have this totally separate and then you have this totally separate and then you have this totally separate thing with the micro sites and the thing with the micro sites and the thing with the micro sites and the ministry in the mission there you know ministry in the mission there you know ministry in the mission there you know it's not purely neil or neil cole's it's not purely neil or neil cole's it's not purely neil or neil cole's organic church where it's just organic church where it's just organic church where it's just multiplying and replicating and nobody's multiplying and replicating and nobody's multiplying and replicating and nobody's really you know really you know really you know managing it but it's also managing it but it's also managing it but it's also not not not these are these are not um long how do i these are these are not um long how do i these are these are not um long how do i put this without put this without put this without being being being degrading i don't mean to be degrading i don't mean to be degrading i don't mean to be they are they are not uh they are they are not uh they are they are not uh right now they probably couldn't exist right now they probably couldn't exist right now they probably couldn't exist outside the leadership and the guidance outside the leadership and the guidance outside the leadership and the guidance that first capital was giving them that first capital was giving them that first capital was giving them because of your leadership structure and because of your leadership structure and because of your leadership structure and because of the way that you're creating because of the way that you're creating because of the way that you're creating content so they're not self-sustaining content so they're not self-sustaining content so they're not self-sustaining churches to some degree maybe they could churches to some degree maybe they could churches to some degree maybe they could be but they're not be but they're not be but they're not so how do you work so how do you work so how do you work with the tension there between hey we've with the tension there between hey we've with the tension there between hey we've got kind of this traditional brick and got kind of this traditional brick and got kind of this traditional brick and mortal mortar church experience that mortal mortar church experience that mortal mortar church experience that we're doing we also have this micro site we're doing we also have this micro site we're doing we also have this micro site thing how do those two communities thing how do those two communities thing how do those two communities function together kind of under the same function together kind of under the same function together kind of under the same roof with leaders with church uh without roof with leaders with church uh without roof with leaders with church uh without without having divided intentions or without having divided intentions or without having divided intentions or divided vision there i i'm i'm i'm just divided vision there i i'm i'm i'm just divided vision there i i'm i'm i'm just curious as to what kind of struggles curious as to what kind of struggles curious as to what kind of struggles you're having or what kind of wins you're having or what kind of wins you're having or what kind of wins you're finding in that you're finding in that you're finding in that yeah so keep in mind this we're seven

  17. yeah so keep in mind this we're seven yeah so keep in mind this we're seven years in uh to this so it's not like we years in uh to this so it's not like we years in uh to this so it's not like we started it a couple weeks ago yeah so started it a couple weeks ago yeah so started it a couple weeks ago yeah so if you'd asked me this question five if you'd asked me this question five if you'd asked me this question five years ago i would have a different years ago i would have a different years ago i would have a different answer than i do now because there were answer than i do now because there were answer than i do now because there were a lot of struggles at the beginning but a lot of struggles at the beginning but a lot of struggles at the beginning but first of all nobody understood it the first of all nobody understood it the first of all nobody understood it the very the very first time that i pitched very the very first time that i pitched very the very first time that i pitched microsites to our eldership uh setting microsites to our eldership uh setting microsites to our eldership uh setting the budget it was literally the first the budget it was literally the first the budget it was literally the first thing that got cut the next year's thing that got cut the next year's thing that got cut the next year's budget because they didn't get it budget because they didn't get it budget because they didn't get it and um i basically went to them and said and um i basically went to them and said and um i basically went to them and said i will buy the equipment out of my own i will buy the equipment out of my own i will buy the equipment out of my own pocket if you just let us try one of pocket if you just let us try one of pocket if you just let us try one of these things these things these things but what you cannot argue with is life but what you cannot argue with is life but what you cannot argue with is life change change change like under any circumstance things you like under any circumstance things you like under any circumstance things you can't argue with are i was here then i can't argue with are i was here then i can't argue with are i was here then i met jesus through this this tool met jesus through this this tool met jesus through this this tool and now i'm here and now i'm here and now i'm here and we just started seeing story after and we just started seeing story after and we just started seeing story after story after story of people coming to story after story of people coming to story after story of people coming to the lord through these micro sites and the lord through these micro sites and the lord through these micro sites and every time we would have one of those every time we would have one of those every time we would have one of those stories we'd share it with our brick and stories we'd share it with our brick and stories we'd share it with our brick and mortar congregation and finally you'd mortar congregation and finally you'd mortar congregation and finally you'd start to see like there's a light bulb start to see like there's a light bulb start to see like there's a light bulb going off there and there's a light bulb going off there and there's a light bulb going off there and there's a light bulb going off there until finally they were going off there until finally they were going off there until finally they were like man like man like man not only are we doing this cool thing not only are we doing this cool thing not only are we doing this cool thing but they're part of us but they're part of us but they're part of us and so now we've and so now we've and so now we've i know a lot of people liked the word i know a lot of people liked the word i know a lot of people liked the word fidget a long time ago and now it's kind fidget a long time ago and now it's kind fidget a long time ago and now it's kind of like not a cool world but we really of like not a cool world but we really of like not a cool world but we really have truly become a fidel church have truly become a fidel church have truly become a fidel church we've got an online staff and an we've got an online staff and an we've got an online staff and an in-person staff in-person staff in-person staff that are merged together working in that are merged together working in that are merged together working in community with each other community with each other community with each other creating creating creating these like these like these like hyper online in-person experiences hyper online in-person experiences hyper online in-person experiences constantly and so everything that we do constantly and so everything that we do constantly and so everything that we do has become truly fidgeting but it took a

  18. has become truly fidgeting but it took a has become truly fidgeting but it took a lot of years of confusion and a lot of lot of years of confusion and a lot of lot of years of confusion and a lot of years of what the heck are we doing but years of what the heck are we doing but years of what the heck are we doing but the biggest thing i could tell you is the biggest thing i could tell you is the biggest thing i could tell you is that you you can't argue with life that you you can't argue with life that you you can't argue with life change and that's what we've seen the change and that's what we've seen the change and that's what we've seen the lord do through this lord do through this lord do through this and so that's that's how they've become and so that's that's how they've become and so that's that's how they've become sustainable for us and obviously the sustainable for us and obviously the sustainable for us and obviously the longer that people are in discipleship longer that people are in discipleship longer that people are in discipleship type communities together the more type communities together the more type communities together the more generous they become and things like generous they become and things like generous they become and things like that so we're getting revenue coming in that so we're getting revenue coming in that so we're getting revenue coming in from these micro sites we're getting from these micro sites we're getting from these micro sites we're getting even in like jails and prisons we're even in like jails and prisons we're even in like jails and prisons we're getting multiple checks a week from getting multiple checks a week from getting multiple checks a week from inmates who think that they're part of inmates who think that they're part of inmates who think that they're part of us because they are and so they're us because they are and so they're us because they are and so they're giving their tithes and offerings to the giving their tithes and offerings to the giving their tithes and offerings to the the big fund wow hey bart blair here i'm the big fund wow hey bart blair here i'm the big fund wow hey bart blair here i'm the producer of missional marketing's the producer of missional marketing's the producer of missional marketing's church growth interviews podcast thanks church growth interviews podcast thanks church growth interviews podcast thanks so much for tuning in so much for tuning in so much for tuning in additional marketing we're passionate additional marketing we're passionate additional marketing we're passionate about helping churches reach more people about helping churches reach more people about helping churches reach more people for jesus online and one of the ways for jesus online and one of the ways for jesus online and one of the ways that we do that is by helping churches that we do that is by helping churches that we do that is by helping churches acquire more new visitors to their acquire more new visitors to their acquire more new visitors to their website utilizing the google ad grant website utilizing the google ad grant website utilizing the google ad grant google offers qualifying non-profits google offers qualifying non-profits google offers qualifying non-profits including churches up to ten thousand including churches up to ten thousand including churches up to ten thousand dollars a month in advertising that dollars a month in advertising that dollars a month in advertising that means that you as a church could be means that you as a church could be means that you as a church could be using google as one of your primary using google as one of your primary using google as one of your primary digital outreach strategies to digital outreach strategies to digital outreach strategies to communicate the gospel and reach more communicate the gospel and reach more communicate the gospel and reach more people in your community if you'd like people in your community if you'd like people in your community if you'd like to learn more visit our website to learn more visit our website to learn more visit our website admissionalmarketing.com admissionalmarketing.com admissionalmarketing.com and click the link at the top of the and click the link at the top of the and click the link at the top of the page that says google grants we'd love page that says google grants we'd love page that says google grants we'd love an opportunity to partner with you in an opportunity to partner with you in an opportunity to partner with you in your mission to build god's kingdom here your mission to build god's kingdom here your mission to build god's kingdom here on earth well thanks again for listening on earth well thanks again for listening on earth well thanks again for listening to our podcast and now back to the show to our podcast and now back to the show to our podcast and now back to the show no no no no offense to jeff reed but no no no no offense to jeff reed but no no no no offense to jeff reed but i've never thought fidget hole was a i've never thought fidget hole was a i've never thought fidget hole was a very cool word so i'm just going i'm

  19. very cool word so i'm just going i'm very cool word so i'm just going i'm going on record for saying i never going on record for saying i never going on record for saying i never really thought that was very cool but really thought that was very cool but really thought that was very cool but you guys are doing it you guys are doing it you guys are doing it i was i was i was jeff's the first person i ever heard jeff's the first person i ever heard jeff's the first person i ever heard that word and i was on the zoom call that word and i was on the zoom call that word and i was on the zoom call for the 2016 it was a church i.t network for the 2016 it was a church i.t network for the 2016 it was a church i.t network conference 2016 leadership team and conference 2016 leadership team and conference 2016 leadership team and that's the first time i'd ever heard that's the first time i'd ever heard that's the first time i'd ever heard that so i i'm i think jeff coined that that so i i'm i think jeff coined that that so i i'm i think jeff coined that word on that zoom call cause he just word on that zoom call cause he just word on that zoom call cause he just said like he said it and then he was said like he said it and then he was said like he said it and then he was like i think i just made up a new word like i think i just made up a new word like i think i just made up a new word um but no offense to jeff um but no offense to jeff um but no offense to jeff he's got a lot he's got a lot of he's got a lot he's got a lot of he's got a lot he's got a lot of leverage out of it that's for sure i leverage out of it that's for sure i leverage out of it that's for sure i still like that word still like that word still like that word okay yeah okay yeah okay yeah well i like what i because you guys are well i like what i because you guys are well i like what i because you guys are actually doing it i think what a lot of actually doing it i think what a lot of actually doing it i think what a lot of churches want to do you're doing it and churches want to do you're doing it and churches want to do you're doing it and like bart said earlier i think people like bart said earlier i think people like bart said earlier i think people think online past you know online guy is think online past you know online guy is think online past you know online guy is the guy that's just connecting with the the guy that's just connecting with the the guy that's just connecting with the family sitting in their family you know family sitting in their family you know family sitting in their family you know in their family and watching church in their family and watching church in their family and watching church because they're they didn't want to go because they're they didn't want to go because they're they didn't want to go to church today they're just going to to church today they're just going to to church today they're just going to watch church you know that's nothing watch church you know that's nothing watch church you know that's nothing wrong with that wrong with that wrong with that but you guys have momentum you have but you guys have momentum you have but you guys have momentum you have movement so outside of the outside the movement so outside of the outside the movement so outside of the outside the micro sites the just to your point jason micro sites the just to your point jason micro sites the just to your point jason um um um our online strategy from just an online our online strategy from just an online our online strategy from just an online ministry standpoint i would say probably ministry standpoint i would say probably ministry standpoint i would say probably online weekend service is like lowest on online weekend service is like lowest on online weekend service is like lowest on the totem pole for us um it's right the totem pole for us um it's right the totem pole for us um it's right there with communications there with communications there with communications and i'm going to offend everybody i know and i'm going to offend everybody i know and i'm going to offend everybody i know i am is right up there at the same level as is right up there at the same level as like announcement that needs to be like announcement that needs to be like announcement that needs to be posted in church group posted in church group posted in church group and um we have we have really just and um we have we have really just and um we have we have really just focused on relational online ministry so focused on relational online ministry so focused on relational online ministry so finding hurting people and then

  20. finding hurting people and then finding hurting people and then providing them with relationships and providing them with relationships and providing them with relationships and and tools to speak into those hurting and tools to speak into those hurting and tools to speak into those hurting areas areas areas and that's been our primary focus for and that's been our primary focus for and that's been our primary focus for the online campus so uh we really don't the online campus so uh we really don't the online campus so uh we really don't put a whole lot of effort into our put a whole lot of effort into our put a whole lot of effort into our streaming um we want it to be quality streaming um we want it to be quality streaming um we want it to be quality but it's not our not our super bowl but it's not our not our super bowl but it's not our not our super bowl yeah so when you were going through yeah so when you were going through yeah so when you were going through the coven season initially where the coven season initially where the coven season initially where everything kind of everything kind of everything kind of you know everything went online where you know everything went online where you know everything went online where you weren't able to meet you weren't able to meet you weren't able to meet um physical in person are there any um physical in person are there any um physical in person are there any specific things that you guys learned or specific things that you guys learned or specific things that you guys learned or experienced in that process that has experienced in that process that has experienced in that process that has actually actually actually elevated what you're doing with elevated what you're doing with elevated what you're doing with micro sites and and what you're doing in micro sites and and what you're doing in micro sites and and what you're doing in that in that space that in that space that in that space i'm out out of covid i i'm out out of covid i i'm out out of covid i i would say that we learned the the i would say that we learned the the i would say that we learned the the shorter the service time probably the shorter the service time probably the shorter the service time probably the better when specifically in terms of better when specifically in terms of better when specifically in terms of content content content but to be honest guys and i don't want but to be honest guys and i don't want but to be honest guys and i don't want to sound at all conceited or arrogant in to sound at all conceited or arrogant in to sound at all conceited or arrogant in any way like any way like any way like we were already doing this for a while we were already doing this for a while we were already doing this for a while before kovid so nothing really changed before kovid so nothing really changed before kovid so nothing really changed that much except we had a different that much except we had a different that much except we had a different background behind us when we were giving background behind us when we were giving background behind us when we were giving messages and things like that but we messages and things like that but we messages and things like that but we still still still focused on relational ministry we still focused on relational ministry we still focused on relational ministry we still focused on helping people be discipled focused on helping people be discipled focused on helping people be discipled online online online and we just happened to have a lot more and we just happened to have a lot more and we just happened to have a lot more volunteers at our disposal when kovit volunteers at our disposal when kovit volunteers at our disposal when kovit hit because everybody was kind of at hit because everybody was kind of at hit because everybody was kind of at home so it was like a strategy already home so it was like a strategy already home so it was like a strategy already in place and then we got to unleash a in place and then we got to unleash a in place and then we got to unleash a bunch of people that had a bunch of time bunch of people that had a bunch of time bunch of people that had a bunch of time on their hands on their hands on their hands hey we only have a few minutes left and hey we only have a few minutes left and hey we only have a few minutes left and there is something i want to kind of there is something i want to kind of there is something i want to kind of back up and double click on um as you

  21. back up and double click on um as you back up and double click on um as you were sharing a little bit about the were sharing a little bit about the were sharing a little bit about the metrics things that you're counting what metrics things that you're counting what metrics things that you're counting what you're measuring these days uh since you you're measuring these days uh since you you're measuring these days uh since you and i had a conversation about this a and i had a conversation about this a and i had a conversation about this a few weeks ago my few weeks ago my few weeks ago my my brain has been spinning uh i've been my brain has been spinning uh i've been my brain has been spinning uh i've been i've been reading will mancini's new i've been reading will mancini's new i've been reading will mancini's new book future church which i i recommended book future church which i i recommended book future church which i i recommended to you i recommend it to jason i to you i recommend it to jason i to you i recommend it to jason i recommend it to a lot of people because recommend it to a lot of people because recommend it to a lot of people because i think it really is there's a paradigm i think it really is there's a paradigm i think it really is there's a paradigm shift in there and and you guys i think shift in there and and you guys i think shift in there and and you guys i think are already moving in the direction that are already moving in the direction that are already moving in the direction that he's now saying churches need to be he's now saying churches need to be he's now saying churches need to be thinking and moving towards but you talk thinking and moving towards but you talk thinking and moving towards but you talk about counting baptizers and not just about counting baptizers and not just about counting baptizers and not just baptism uh counting uh baptism uh counting uh baptism uh counting uh givers and not just the offering givers and not just the offering givers and not just the offering what are some of the other what are some of the other what are some of the other metrics that you have kind of shifted in metrics that you have kind of shifted in metrics that you have kind of shifted in and and and what has what is ultimately what has what is ultimately what has what is ultimately what have you seen as a result what have you seen as a result what have you seen as a result in shifting some of those metrics in shifting some of those metrics in shifting some of those metrics yeah so the shift happened in december yeah so the shift happened in december yeah so the shift happened in december of 2021 of 2021 of 2021 um um um it goes back to my online world days so it goes back to my online world days so it goes back to my online world days so this shift had happened in the online this shift had happened in the online this shift had happened in the online space for us since 2017 space for us since 2017 space for us since 2017 and then and then and then in december of 2021 right before the in december of 2021 right before the in december of 2021 right before the transition happened for lead transition happened for lead transition happened for lead pastor it started we started shifting pastor it started we started shifting pastor it started we started shifting metrics then so we would have a metrics then so we would have a metrics then so we would have a benchmark and then we have four months benchmark and then we have four months benchmark and then we have four months of metrics now because it's april of metrics now because it's april of metrics now because it's april so we so we so we we have identified we call them the big we have identified we call them the big we have identified we call them the big five five five five things that we want a disciple to five things that we want a disciple to five things that we want a disciple to be doing be doing be doing it's generosity being in community it's generosity being in community it's generosity being in community having a good prayer life

  22. having a good prayer life having a good prayer life serving and then right thinking about serving and then right thinking about serving and then right thinking about god god god and so those are the areas that we've and so those are the areas that we've and so those are the areas that we've identified metrics that if we're identified metrics that if we're identified metrics that if we're outfitting people to use them in their outfitting people to use them in their outfitting people to use them in their daily lives here are the areas we want daily lives here are the areas we want daily lives here are the areas we want to want to track to want to track to want to track so for things so for things so for things on that same line we have things like on that same line we have things like on that same line we have things like baptisms and baptizers but we also have baptisms and baptizers but we also have baptisms and baptizers but we also have every time there's a baptism we want one every time there's a baptism we want one every time there's a baptism we want one to one them to be paired with a next to one them to be paired with a next to one them to be paired with a next step guide and that's literally a person step guide and that's literally a person step guide and that's literally a person who's been trained and given six months who's been trained and given six months who's been trained and given six months or six weeks of digital resources to or six weeks of digital resources to or six weeks of digital resources to walk beside of a new believer for six walk beside of a new believer for six walk beside of a new believer for six weeks to study them as they go so we weeks to study them as they go so we weeks to study them as they go so we don't focus on putting them in a class don't focus on putting them in a class don't focus on putting them in a class or anything like that it's very very or anything like that it's very very or anything like that it's very very much individual relationships much individual relationships much individual relationships and then by the end of that and then by the end of that and then by the end of that we hope that that relationship is we hope that that relationship is we hope that that relationship is blossomed and it goes beyond six weeks blossomed and it goes beyond six weeks blossomed and it goes beyond six weeks we just outfit them with six weeks of we just outfit them with six weeks of we just outfit them with six weeks of material we also count number of givers material we also count number of givers material we also count number of givers and and and that includes any opportunity to be that includes any opportunity to be that includes any opportunity to be generous so that could be like a special generous so that could be like a special generous so that could be like a special offering that's given we adopted a offering that's given we adopted a offering that's given we adopted a school this year and so that could be if school this year and so that could be if school this year and so that could be if somebody gives towards the school somebody gives towards the school somebody gives towards the school because we want people to take that next because we want people to take that next because we want people to take that next step to become generous not necessarily step to become generous not necessarily step to become generous not necessarily just to fill up the just to fill up the just to fill up the the offering numbers the offering numbers the offering numbers we also count connection opportunities we also count connection opportunities we also count connection opportunities so that could be a life group but that so that could be a life group but that so that could be a life group but that also could be also could be also could be like a one-off grief class or it could like a one-off grief class or it could like a one-off grief class or it could be be be like we have nights of worship so people like we have nights of worship so people like we have nights of worship so people that come to these nights of worship or that come to these nights of worship or that come to these nights of worship or prayer experiences or whatever that is prayer experiences or whatever that is prayer experiences or whatever that is we also developed an app called one step we also developed an app called one step we also developed an app called one step closer that every day sends a push closer that every day sends a push closer that every day sends a push notification and basically gamifies

  23. notification and basically gamifies notification and basically gamifies discipleship to where they get three discipleship to where they get three discipleship to where they get three challenges to do things that jesus did challenges to do things that jesus did challenges to do things that jesus did live like jesus and think the way that live like jesus and think the way that live like jesus and think the way that jesus thinks and there's three different jesus thinks and there's three different jesus thinks and there's three different challenges every day so we want people challenges every day so we want people challenges every day so we want people to not only download that app but we to not only download that app but we to not only download that app but we want them to use it every day so those want them to use it every day so those want them to use it every day so those are the types of metrics that we have on are the types of metrics that we have on are the types of metrics that we have on one side of our spreadsheet one side of our spreadsheet one side of our spreadsheet by the end of that we add all of those by the end of that we add all of those by the end of that we add all of those numbers together and get an average per numbers together and get an average per numbers together and get an average per month and then we multiply that average month and then we multiply that average month and then we multiply that average by 0.75 to be as conservative as we by 0.75 to be as conservative as we by 0.75 to be as conservative as we possibly can be so we have a number of possibly can be so we have a number of possibly can be so we have a number of people that we believe we've outfitted people that we believe we've outfitted people that we believe we've outfitted on the big five on the big five on the big five then on the flip side of that we count then on the flip side of that we count then on the flip side of that we count our total reach so that would be online our total reach so that would be online our total reach so that would be online attendance microsite attendance attendance microsite attendance attendance microsite attendance and in-person attendance and in-person attendance and in-person attendance then we take the outfitting number and then we take the outfitting number and then we take the outfitting number and we divide it by the reach number and by we divide it by the reach number and by we divide it by the reach number and by the end of each month we have a the end of each month we have a the end of each month we have a percentage of people that we've percentage of people that we've percentage of people that we've outfitted outfitted outfitted so over a long span of time we can can so over a long span of time we can can so over a long span of time we can can hopefully consistently go up on the hopefully consistently go up on the hopefully consistently go up on the percentage of people outfitted and then percentage of people outfitted and then percentage of people outfitted and then also the reach and also the number of also the reach and also the number of also the reach and also the number of people outfitted but if any of the three people outfitted but if any of the three people outfitted but if any of the three dip then we can go back in and dip then we can go back in and dip then we can go back in and specifically pinpoint the areas where specifically pinpoint the areas where specifically pinpoint the areas where we're struggling in we're struggling in we're struggling in so over time we've got this kind of so over time we've got this kind of so over time we've got this kind of picture of health of our church of how picture of health of our church of how picture of health of our church of how healthy are we in creating disciples healthy are we in creating disciples healthy are we in creating disciples that are living it out in their daily that are living it out in their daily that are living it out in their daily lives lives lives so far we've seen attendance increase so far we've seen attendance increase so far we've seen attendance increase giving increase giving increase giving increase and number of baptisms increase and number of baptisms increase and number of baptisms increase exponentially since we started this but exponentially since we started this but exponentially since we started this but those are the byproducts of focusing on

  24. those are the byproducts of focusing on those are the byproducts of focusing on the main thing the main thing the main thing um so we're still early on in this um so we're still early on in this um so we're still early on in this hypothesis we're still early on in this hypothesis we're still early on in this hypothesis we're still early on in this experiment but so far we're seeing experiment but so far we're seeing experiment but so far we're seeing pretty amazing results especially in the pretty amazing results especially in the pretty amazing results especially in the walking beside of people category these walking beside of people category these walking beside of people category these next step guides next step guides next step guides i think last month we had 18 total i think last month we had 18 total i think last month we had 18 total baptisms and i think we had 18 next step baptisms and i think we had 18 next step baptisms and i think we had 18 next step guides which was like a praise god guides which was like a praise god guides which was like a praise god moment moment moment well you're i love those because you're well you're i love those because you're well you're i love those because you're you know when somebody makes that you know when somebody makes that you know when somebody makes that decision then you're you're equipping decision then you're you're equipping decision then you're you're equipping them to feed themselves them to feed themselves them to feed themselves yeah right that's the goal yeah and then yeah right that's the goal yeah and then yeah right that's the goal yeah and then they reproduce and they become the next they reproduce and they become the next they reproduce and they become the next step guide and so on and so on step guide and so on and so on step guide and so on and so on yeah you're measuring yeah you're measuring yeah you're measuring you're you're flipping the table with you're you're flipping the table with you're you're flipping the table with lead measures and lag measures right so lead measures and lag measures right so lead measures and lag measures right so we've always kind of used this metric we've always kind of used this metric we've always kind of used this metric that if we get more people in the that if we get more people in the that if we get more people in the building we get more people in groups building we get more people in groups building we get more people in groups then we can disciple more people and then we can disciple more people and then we can disciple more people and you're flipping that around and you're flipping that around and you're flipping that around and basically saying if we disciple more basically saying if we disciple more basically saying if we disciple more people then we'll probably have more people then we'll probably have more people then we'll probably have more people show up on sundays and we'll have people show up on sundays and we'll have people show up on sundays and we'll have more people get in groups and we'll have more people get in groups and we'll have more people get in groups and we'll have more people giving it's it's it's more people giving it's it's it's more people giving it's it's it's i hate to say it tyler but i think i hate to say it tyler but i think i hate to say it tyler but i think you're on to something here you're on to something here you're on to something here so it sounds like you've spent a minute so it sounds like you've spent a minute so it sounds like you've spent a minute or two thinking about this too yeah or two thinking about this too yeah or two thinking about this too yeah we've been thinking for a while on this we've been thinking for a while on this we've been thinking for a while on this one one one last thing about the lead one one one last thing about the lead one one one last thing about the lead measures and lag measures what's been measures and lag measures what's been measures and lag measures what's been really interesting is that everything i really interesting is that everything i really interesting is that everything i just said i would consider a lag measure just said i would consider a lag measure just said i would consider a lag measure because quarterly now we're meeting as because quarterly now we're meeting as because quarterly now we're meeting as an entire or staff organization both an entire or staff organization both an entire or staff organization both online in person and we are coming up online in person and we are coming up online in person and we are coming up with the lead measures with the lead measures with the lead measures so here's what the lag measures show us so here's what the lag measures show us so here's what the lag measures show us that we need to improve on so in the that we need to improve on so in the that we need to improve on so in the next quarter here are the lead measures next quarter here are the lead measures next quarter here are the lead measures we believe will help us improve those we believe will help us improve those we believe will help us improve those lag measures and that's how we can lag measures and that's how we can lag measures and that's how we can continue to increase this percentage so

  25. continue to increase this percentage so continue to increase this percentage so instead of like a big year or five year instead of like a big year or five year instead of like a big year or five year plan we are literally working quarter to plan we are literally working quarter to plan we are literally working quarter to quarter right now and that that helps quarter right now and that that helps quarter right now and that that helps everyone feel like they're on the same everyone feel like they're on the same everyone feel like they're on the same page moving towards one specific vision page moving towards one specific vision page moving towards one specific vision yeah yeah yeah yeah we we did the same thing similar yeah we we did the same thing similar yeah we we did the same thing similar here at mission marketing where we have here at mission marketing where we have here at mission marketing where we have our wig while the important goal you our wig while the important goal you our wig while the important goal you know we have our lead measures why all know we have our lead measures why all know we have our lead measures why all that stuff and it's but it's it's it that stuff and it's but it's it's it that stuff and it's but it's it's it changed our business it it helped us changed our business it it helped us changed our business it it helped us stay really focused and you know stay really focused and you know stay really focused and you know kudos to thank you lord working through kudos to thank you lord working through kudos to thank you lord working through you you've done that at your church you you've done that at your church you you've done that at your church where you've got a really focused where you've got a really focused where you've got a really focused uh mission and it's so cool to hear uh mission and it's so cool to hear uh mission and it's so cool to hear these numbers i can't wait to you need these numbers i can't wait to you need these numbers i can't wait to you need to write a book about this that's your to write a book about this that's your to write a book about this that's your name about all that we name about all that we name about all that we we're doing so many creative creative we're doing so many creative creative we're doing so many creative creative content creation pieces that i don't content creation pieces that i don't content creation pieces that i don't know if i have time to do anything else know if i have time to do anything else know if i have time to do anything else yeah that's it guys it's funny guys that yeah that's it guys it's funny guys that yeah that's it guys it's funny guys that are doing it guys that in the middle of are doing it guys that in the middle of are doing it guys that in the middle of it they're the ones that never have time it they're the ones that never have time it they're the ones that never have time to write they don't have time they don't to write they don't have time they don't to write they don't have time they don't have time but it all slows down and you have time but it all slows down and you have time but it all slows down and you have time to write a book it's time to have time to write a book it's time to have time to write a book it's time to try something new right so right now we try something new right so right now we try something new right so right now we probably we yeah we probably need to probably we yeah we probably need to probably we yeah we probably need to land this but i do have a what do you land this but i do have a what do you land this but i do have a what do you think god's leading you to for the next think god's leading you to for the next think god's leading you to for the next couple few years is it is he you feel couple few years is it is he you feel couple few years is it is he you feel like i'm on this is exactly where we're like i'm on this is exactly where we're like i'm on this is exactly where we're going to go and you're going gonna going to go and you're going gonna going to go and you're going gonna play the course here are there other play the course here are there other play the course here are there other things that you're thinking about things that you're thinking about things that you're thinking about yeah right now i think that we're gonna yeah right now i think that we're gonna yeah right now i think that we're gonna we're gonna hold on steady to this we're gonna hold on steady to this we're gonna hold on steady to this course that he has us on since it's so course that he has us on since it's so course that he has us on since it's so kind of new i'm excited to have like a kind of new i'm excited to have like a kind of new i'm excited to have like a year's worth of data year's worth of data year's worth of data to really figure out like does this to really figure out like does this to really figure out like does this spiritual outfitting thing work what spiritual outfitting thing work what spiritual outfitting thing work what needs to be tweaked to make it work needs to be tweaked to make it work needs to be tweaked to make it work because like honestly we're in a unique

  26. because like honestly we're in a unique because like honestly we're in a unique situation to where if we could get like situation to where if we could get like situation to where if we could get like 34 was our highest so far so like what 34 was our highest so far so like what 34 was our highest so far so like what if it was 60 we're in a town of 3 500 if it was 60 we're in a town of 3 500 if it was 60 we're in a town of 3 500 people if we had 60 percent of our people if we had 60 percent of our people if we had 60 percent of our people that we believe are taking a step people that we believe are taking a step people that we believe are taking a step closer to jesus every day we could closer to jesus every day we could closer to jesus every day we could legitimately change our community and so legitimately change our community and so legitimately change our community and so that's what i'm excited about to that's what i'm excited about to that's what i'm excited about to continue working this process continue continue working this process continue continue working this process continue to allow the holy spirit to to allow the holy spirit to to allow the holy spirit to literally move in individual people's literally move in individual people's literally move in individual people's lives and help come alongside of them lives and help come alongside of them lives and help come alongside of them and let them pursue those passions and let them pursue those passions and let them pursue those passions i think we could see in a whole new i think we could see in a whole new i think we could see in a whole new harrison county indiana harrison county indiana harrison county indiana and beyond uh in the next 10 years and beyond uh in the next 10 years and beyond uh in the next 10 years oh man i tell you i would love i would oh man i tell you i would love i would oh man i tell you i would love i would love and you need to say yes right now love and you need to say yes right now love and you need to say yes right now on the spot come back a year from now on on the spot come back a year from now on on the spot come back a year from now on the podcast because i want to hear the the podcast because i want to hear the the podcast because i want to hear the results of what's been going on i can't results of what's been going on i can't results of what's been going on i can't wait to see that data sure wait to see that data sure wait to see that data sure oh i guess i can send you a meeting oh i guess i can send you a meeting oh i guess i can send you a meeting if i send you a meeting invite and you if i send you a meeting invite and you if i send you a meeting invite and you say yes say yes say yes i will get to it okay i will get to it okay i will get to it okay all right all right hey tyler this has all right all right hey tyler this has all right all right hey tyler this has been totally fascinating uh i can't been totally fascinating uh i can't been totally fascinating uh i can't imagine that there aren't some people imagine that there aren't some people imagine that there aren't some people listening or watching this that listening or watching this that listening or watching this that don't have some more questions that are don't have some more questions that are don't have some more questions that are going to want to just pick your brain a going to want to just pick your brain a going to want to just pick your brain a little bit little bit little bit you have limited time we appreciate you you have limited time we appreciate you you have limited time we appreciate you giving us the time that you did today giving us the time that you did today giving us the time that you did today if people do have questions they want to if people do have questions they want to if people do have questions they want to follow up they're curious about anything follow up they're curious about anything follow up they're curious about anything that you've talked about here today uh that you've talked about here today uh that you've talked about here today uh what's the best way for them to connect what's the best way for them to connect what's the best way for them to connect with you or to find out more about what with you or to find out more about what with you or to find out more about what you're doing yeah through facebook it you're doing yeah through facebook it you're doing yeah through facebook it would be a good one just look up my name would be a good one just look up my name would be a good one just look up my name or my email is tyler church anywhere dot

  27. or my email is tyler church anywhere dot or my email is tyler church anywhere dot us so that's pretty easy to remember us so that's pretty easy to remember us so that's pretty easy to remember yeah and then i run a help around a yeah and then i run a help around a yeah and then i run a help around a facebook group called online plus facebook group called online plus facebook group called online plus digital church leaders and so it's a digital church leaders and so it's a digital church leaders and so it's a fairly large group you can always find fairly large group you can always find fairly large group you can always find me in there as well me in there as well me in there as well it's a big group but you're in there it's a big group but you're in there it's a big group but you're in there somewhere okay good stuff tyler uh on somewhere okay good stuff tyler uh on somewhere okay good stuff tyler uh on behalf of the mission marketing team and behalf of the mission marketing team and behalf of the mission marketing team and all of our our friends out there we all of our our friends out there we all of our our friends out there we really appreciate you taking the time really appreciate you taking the time really appreciate you taking the time with us today uh thanks for being on the with us today uh thanks for being on the with us today uh thanks for being on the show yeah thanks for having me

Summary

The church has shifted focus from attracting seekers to spiritually equipping existing members, emphasizing the "167 hours" outside the church building. This change involves measuring discipleship by the number of active participants and givers rather than traditional metrics like baptisms or finances. The core takeaway is that the mission field is daily life, not just the church sanctuary, leading to a profound philosophical shift in the congregation.

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