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Missional Marketing November 15, 2024 37m

Ep. 23: Preparing Your Church For Christmas With AI | Jason Moore

Read full transcript 25 segments
  1. welcome to the AI for churches podcast welcome to the AI for churches podcast in this episode Bart and I talk about in this episode Bart and I talk about in this episode Bart and I talk about missional marketing which is a company missional marketing which is a company missional marketing which is a company we both work for and thought it could be we both work for and thought it could be we both work for and thought it could be helpful to understand what it is we also helpful to understand what it is we also helpful to understand what it is we also talk about some new tools that just came talk about some new tools that just came talk about some new tools that just came out for sermon spark and I interviewed out for sermon spark and I interviewed out for sermon spark and I interviewed Jason Moore an amazing guy all about how Jason Moore an amazing guy all about how Jason Moore an amazing guy all about how to use AI for Christmas this year let's to use AI for Christmas this year let's to use AI for Christmas this year let's get started Welcome to the AI for get started Welcome to the AI for get started Welcome to the AI for Church's podcast our goal is to equip Church's podcast our goal is to equip Church's podcast our goal is to equip pastors and church leaders with pastors and church leaders with pastors and church leaders with resources related to artificial resources related to artificial resources related to artificial intelligence helpful for sermon prep intelligence helpful for sermon prep intelligence helpful for sermon prep creative Ministries Outreach and more we creative Ministries Outreach and more we creative Ministries Outreach and more we do this by providing exclusive insights do this by providing exclusive insights do this by providing exclusive insights from AI experts church leaders and from AI experts church leaders and from AI experts church leaders and innovators actively leveraging AI to innovators actively leveraging AI to innovators actively leveraging AI to amplify the gospel and reach more people amplify the gospel and reach more people amplify the gospel and reach more people for Jesus Christ here are your hosts for Jesus Christ here are your hosts for Jesus Christ here are your hosts Bart Blair and Dr David Thorne Bart Blair and Dr David Thorne Bart Blair and Dr David Thorne welcome to another episode of the AI for welcome to another episode of the AI for welcome to another episode of the AI for churches podcast where you find two bald churches podcast where you find two bald churches podcast where you find two bald guys talking about artificial guys talking about artificial guys talking about artificial intelligence for churches well to ball intelligence for churches well to ball intelligence for churches well to ball guys if you're watching on the YouTube guys if you're watching on the YouTube guys if you're watching on the YouTube channel if you happen to be listening on channel if you happen to be listening on channel if you happen to be listening on Spotify or apple podcast just pretend Spotify or apple podcast just pretend Spotify or apple podcast just pretend that we have hair it would make us both that we have hair it would make us both that we have hair it would make us both feel really really uh good I don't know feel really really uh good I don't know feel really really uh good I don't know when the last time was you had hair when the last time was you had hair when the last time was you had hair David I haven't had hair in a long time David I haven't had hair in a long time David I haven't had hair in a long time we could do artificial hair I guess if we could do artificial hair I guess if we could do artificial hair I guess if we wanted to well on that note can I we wanted to well on that note can I we wanted to well on that note can I just I just want to admit something so just I just want to admit something so just I just want to admit something so last night we were at uh I was in a last night we were at uh I was in a last night we were at uh I was in a church worship service for our church church worship service for our church church worship service for our church had like a worship night and I have to

  2. had like a worship night and I have to had like a worship night and I have to admit we're singing worship and I did admit we're singing worship and I did admit we're singing worship and I did look around the congregation and just look around the congregation and just look around the congregation and just was saying how many bald people are in was saying how many bald people are in was saying how many bald people are in this congregation man there's a lot more this congregation man there's a lot more this congregation man there's a lot more people that have hair than I thought I I people that have hair than I thought I I people that have hair than I thought I I I'm more of in a minority than I than I I'm more of in a minority than I than I I'm more of in a minority than I than I expected and I was a little bit sad expected and I was a little bit sad expected and I was a little bit sad about that as I was like singing you about that as I was like singing you about that as I was like singing you know Jesus we give you trust you with know Jesus we give you trust you with know Jesus we give you trust you with the future but I have to admit I had a the future but I have to admit I had a the future but I have to admit I had a slight pause and I had that was what was slight pause and I had that was what was slight pause and I had that was what was going through my head I was counting the going through my head I was counting the going through my head I was counting the bald heads I am pretty sure Dr Thorne bald heads I am pretty sure Dr Thorne bald heads I am pretty sure Dr Thorne that there are other churches you could that there are other churches you could that there are other churches you could try out that would have far more bald try out that would have far more bald try out that would have far more bald men than the church that you're men than the church that you're men than the church that you're currently attending but let's leave that currently attending but let's leave that currently attending but let's leave that topic I am Bart Blair and I am as always topic I am Bart Blair and I am as always topic I am Bart Blair and I am as always on this podcast joined uh by David on this podcast joined uh by David on this podcast joined uh by David Thorne who oversees the research and Thorne who oversees the research and Thorne who oversees the research and development at AI for churches a development at AI for churches a development at AI for churches a division of missional marketing I work division of missional marketing I work division of missional marketing I work on the missional marketing team on the missional marketing team on the missional marketing team and I feel very privileged to have the and I feel very privileged to have the and I feel very privileged to have the opportunity to hang out with David to opportunity to hang out with David to opportunity to hang out with David to talk about things related to AI uh we talk about things related to AI uh we talk about things related to AI uh we just want to help churches learn how to just want to help churches learn how to just want to help churches learn how to best leverage artificial intelligence uh best leverage artificial intelligence uh best leverage artificial intelligence uh for efficiencies for improvements in for efficiencies for improvements in for efficiencies for improvements in processes um and just to not be afraid processes um and just to not be afraid processes um and just to not be afraid of what AI is so uh thanks for tuning in of what AI is so uh thanks for tuning in of what AI is so uh thanks for tuning in to this week's episode uh in just a few to this week's episode uh in just a few to this week's episode uh in just a few minutes we're going to have a great minutes we're going to have a great minutes we're going to have a great interview uh that David's going to share interview uh that David's going to share interview uh that David's going to share with you that he recently did with Jason with you that he recently did with Jason with you that he recently did with Jason Moore Jason's one of our favorite AI Moore Jason's one of our favorite AI Moore Jason's one of our favorite AI people and I think you're going to get a people and I think you're going to get a people and I think you're going to get a lot out of this conversation but David I lot out of this conversation but David I lot out of this conversation but David I know that before you got to the know that before you got to the know that before you got to the interview today you had a couple of interview today you had a couple of interview today you had a couple of other things that you wanted to kind of other things that you wanted to kind of other things that you wanted to kind of chime in on or maybe at least uh get

  3. chime in on or maybe at least uh get chime in on or maybe at least uh get into the conversation about Christmas a into the conversation about Christmas a into the conversation about Christmas a little bit Yeah so Bart and I have the little bit Yeah so Bart and I have the little bit Yeah so Bart and I have the privilege of working for a great company privilege of working for a great company privilege of working for a great company called missional marketing and it's one called missional marketing and it's one called missional marketing and it's one of those things where besides AI stuff of those things where besides AI stuff of those things where besides AI stuff it's just it's I wanted just share and it's just it's I wanted just share and it's just it's I wanted just share and be have people be aware of what be have people be aware of what be have people be aware of what missional marketing even does so we help missional marketing even does so we help missional marketing even does so we help churches with AI stuff helping churches churches with AI stuff helping churches churches with AI stuff helping churches go further go faster um become more go further go faster um become more go further go faster um become more efficient save money save time with AI efficient save money save time with AI efficient save money save time with AI but missal marketing as a company helps but missal marketing as a company helps but missal marketing as a company helps churches to be found online and we have churches to be found online and we have churches to be found online and we have people like Bart who's been a church people like Bart who's been a church people like Bart who's been a church planter for many many many planter for many many many planter for many many many decades I I was bald when I started and decades I I was bald when I started and decades I I was bald when I started and I'm still bald on the note of being bald I'm still bald on the note of being bald I'm still bald on the note of being bald but yeah couple of decades at least yes but yeah couple of decades at least yes but yeah couple of decades at least yes but I I I love talking to Bart because but I I I love talking to Bart because but I I I love talking to Bart because you say Bart is truly an expert when it you say Bart is truly an expert when it you say Bart is truly an expert when it comes to helping churches to be found comes to helping churches to be found comes to helping churches to be found online and so Bart actually might push online and so Bart actually might push online and so Bart actually might push it back to you and say could you tell us it back to you and say could you tell us it back to you and say could you tell us and our audience what does missional and our audience what does missional and our audience what does missional marketing marketing marketing do what does missional marketing do do what does missional marketing do do what does missional marketing do missional marketing you know in a missional marketing you know in a missional marketing you know in a nutshell when people ask me this nutshell when people ask me this nutshell when people ask me this question I say that we really try to question I say that we really try to question I say that we really try to help churches leverage their digital help churches leverage their digital help churches leverage their digital presence to intersect with more people presence to intersect with more people presence to intersect with more people in their community that they want to in their community that they want to in their community that they want to reach for Jesus uh every church has a reach for Jesus uh every church has a reach for Jesus uh every church has a digital footprint some sometimes it's digital footprint some sometimes it's digital footprint some sometimes it's small sometimes it's large sometimes small sometimes it's large sometimes small sometimes it's large sometimes it's accidental sometimes it's super it's accidental sometimes it's super it's accidental sometimes it's super intentional but I believe that as you intentional but I believe that as you intentional but I believe that as you know Ariel The Little Mermaid sings She know Ariel The Little Mermaid sings She know Ariel The Little Mermaid sings She Wants To Be where the people are we as

  4. Wants To Be where the people are we as Wants To Be where the people are we as the church we want to be where the the church we want to be where the the church we want to be where the people are where are the people people people are where are the people people people are where are the people people are on the internet and since people are are on the internet and since people are are on the internet and since people are on the Internet it's important for us as on the Internet it's important for us as on the Internet it's important for us as the local church to have a solid the local church to have a solid the local church to have a solid presence online and there are a variety presence online and there are a variety presence online and there are a variety of ways that we enhance or improve our of ways that we enhance or improve our of ways that we enhance or improve our online presence as it relates to SEO or online presence as it relates to SEO or online presence as it relates to SEO or search engine optimization local SEO search engine optimization local SEO search engine optimization local SEO which is how we show up in maps and which is how we show up in maps and which is how we show up in maps and localized searches um how we run localized searches um how we run localized searches um how we run advertising campaigns in uh Google or advertising campaigns in uh Google or advertising campaigns in uh Google or Facebook and Instagram or other Facebook and Instagram or other Facebook and Instagram or other platforms that you might want to uh to platforms that you might want to uh to platforms that you might want to uh to be advertising in there's so many be advertising in there's so many be advertising in there's so many different ways that you can navigate the different ways that you can navigate the different ways that you can navigate the digital landscape and what we try to do digital landscape and what we try to do digital landscape and what we try to do is help churches make sense of that take is help churches make sense of that take is help churches make sense of that take the budget that they have allocated for the budget that they have allocated for the budget that they have allocated for what I would call digital Outreach or in what I would call digital Outreach or in what I would call digital Outreach or in the church the sometimes dirty word in the church the sometimes dirty word in the church the sometimes dirty word in churches marketing their marketing churches marketing their marketing churches marketing their marketing budget and how do you maximize that budget and how do you maximize that budget and how do you maximize that budget to reach more people in your budget to reach more people in your budget to reach more people in your community for Jesus using the digital community for Jesus using the digital community for Jesus using the digital tools uh at your disposal so as it tools uh at your disposal so as it tools uh at your disposal so as it relates to the Christmas season you know relates to the Christmas season you know relates to the Christmas season you know we do a couple of things you know one of we do a couple of things you know one of we do a couple of things you know one of the primary things that we're super the primary things that we're super the primary things that we're super super busy doing right now uh is helping super busy doing right now uh is helping super busy doing right now uh is helping churches spin up ad campaigns to promote churches spin up ad campaigns to promote churches spin up ad campaigns to promote uh Christmas series Advent series uh Christmas series Advent series uh Christmas series Advent series Christmas events that they might have Christmas events that they might have Christmas events that they might have going on or Christmas Eve services we going on or Christmas Eve services we going on or Christmas Eve services we know that Christmas is often an easy know that Christmas is often an easy know that Christmas is often an easy invitation opportunity uh in your invitation opportunity uh in your invitation opportunity uh in your community and advertising on the social community and advertising on the social community and advertising on the social platforms and on the Internet is an easy platforms and on the Internet is an easy platforms and on the Internet is an easy way again to intersect with people who way again to intersect with people who way again to intersect with people who might not yet know that your church might not yet know that your church might not yet know that your church exists so in a nutshell that's what we exists so in a nutshell that's what we exists so in a nutshell that's what we do that's what my team does yeah and one

  5. do that's what my team does yeah and one do that's what my team does yeah and one thing I I just I love is after like thing I I just I love is after like thing I I just I love is after like Christmas and Easter every year as a Christmas and Easter every year as a Christmas and Easter every year as a team we kind of talk about like how many team we kind of talk about like how many team we kind of talk about like how many people did we reach as a company which people did we reach as a company which people did we reach as a company which is is kind of like how many ads were is is kind of like how many ads were is is kind of like how many ads were shown how many clicks how many you know shown how many clicks how many you know shown how many clicks how many you know how many people went to you know did how many people went to you know did how many people went to you know did stuff that we showed ads for and it's stuff that we showed ads for and it's stuff that we showed ads for and it's crazy when you think about like the crazy when you think about like the crazy when you think about like the hundreds and hundreds of churches that hundreds and hundreds of churches that hundreds and hundreds of churches that we serve it's like we service like we serve it's like we service like we serve it's like we service like millions and millions and millions of millions and millions and millions of millions and millions and millions of ads that turns into hundreds of ads that turns into hundreds of ads that turns into hundreds of thousands of clicks into church websites thousands of clicks into church websites thousands of clicks into church websites and I just man what an honor to think and I just man what an honor to think and I just man what an honor to think about how many people attend churches about how many people attend churches about how many people attend churches every Sunday because of the stuff that every Sunday because of the stuff that every Sunday because of the stuff that that we do as as a company and one thing that we do as as a company and one thing that we do as as a company and one thing uh Bart that I always think about about uh Bart that I always think about about uh Bart that I always think about about like what is it that's distinct about like what is it that's distinct about like what is it that's distinct about missional marketing and one thing I love missional marketing and one thing I love missional marketing and one thing I love is that our our company doesn't have is that our our company doesn't have is that our our company doesn't have this one siiz fits-all kind of strategy this one siiz fits-all kind of strategy this one siiz fits-all kind of strategy like this is the one thing we do and if like this is the one thing we do and if like this is the one thing we do and if you do this one thing then it's a Magic you do this one thing then it's a Magic you do this one thing then it's a Magic Bullet I love that we say there's no Bullet I love that we say there's no Bullet I love that we say there's no magic bullet but there are many magic bullet but there are many magic bullet but there are many strategies that we want to help your strategies that we want to help your strategies that we want to help your church figure out what is the best fit church figure out what is the best fit church figure out what is the best fit for you in your church context where for you in your church context where for you in your church context where your church is the population like who's your church is the population like who's your church is the population like who's around you that kind of stuff and I just around you that kind of stuff and I just around you that kind of stuff and I just I just love that that we don't try to I just love that that we don't try to I just love that that we don't try to like we don't say man if you do this one like we don't say man if you do this one like we don't say man if you do this one thing thousands of people are going to thing thousands of people are going to thing thousands of people are going to attend your church next week we say no attend your church next week we say no attend your church next week we say no this is a long-term strategy you have to

  6. this is a long-term strategy you have to this is a long-term strategy you have to keep tweaking this strategy you to keep tweaking this strategy you to keep tweaking this strategy you to figure out what works for where you are figure out what works for where you are figure out what works for where you are and we take into account what you what and we take into account what you what and we take into account what you what what your budget is and all that stuff what your budget is and all that stuff what your budget is and all that stuff and and people get to work with awesome and and people get to work with awesome and and people get to work with awesome people like you I just I I love that people like you I just I I love that people like you I just I I love that stuff I I appreciate that DAV we we work stuff I I appreciate that DAV we we work stuff I I appreciate that DAV we we work with literally hundreds of churches with literally hundreds of churches with literally hundreds of churches around the country and you know they around the country and you know they around the country and you know they vary in size and shape uh in theological vary in size and shape uh in theological vary in size and shape uh in theological uh uh camps um you know different uh uh camps um you know different uh uh camps um you know different seasons of life in the church some of seasons of life in the church some of seasons of life in the church some of them are Urban some of them are Suburban them are Urban some of them are Suburban them are Urban some of them are Suburban some of them are Rural and you're right some of them are Rural and you're right some of them are Rural and you're right we we try very hard not to come across we we try very hard not to come across we we try very hard not to come across with a a one-size fits-all because what with a a one-size fits-all because what with a a one-size fits-all because what is going to work for a large multicampus is going to work for a large multicampus is going to work for a large multicampus Church in the Phoenix area with five Church in the Phoenix area with five Church in the Phoenix area with five campuses and 15,000 people attending on campuses and 15,000 people attending on campuses and 15,000 people attending on the weekend is not going to work for a the weekend is not going to work for a the weekend is not going to work for a small rural Church in the middle of small rural Church in the middle of small rural Church in the middle of Nebraska or Michigan or Iowa uh that you Nebraska or Michigan or Iowa uh that you Nebraska or Michigan or Iowa uh that you know might see an average weekend know might see an average weekend know might see an average weekend attendance of you know 70 or 80 people attendance of you know 70 or 80 people attendance of you know 70 or 80 people it it requires a different strategy and it it requires a different strategy and it it requires a different strategy and you know we do have there obviously you know we do have there obviously you know we do have there obviously there are other there are other there are other there are other there are other there are other companies that do similar things to what companies that do similar things to what companies that do similar things to what we do or in some cases even the same we do or in some cases even the same we do or in some cases even the same things that we do um but I feel like you things that we do um but I feel like you things that we do um but I feel like you know we we try to be really transparent know we we try to be really transparent know we we try to be really transparent and forthright with churches in terms of and forthright with churches in terms of and forthright with churches in terms of what will work what won't work what our what will work what won't work what our what will work what won't work what our experience leads us to believe will be experience leads us to believe will be experience leads us to believe will be the best choice for them because we're the best choice for them because we're the best choice for them because we're here to build long-term relationships here to build long-term relationships here to build long-term relationships not just get money for a quick fix uh not just get money for a quick fix uh not just get money for a quick fix uh you know to run an ad campaign for you you know to run an ad campaign for you you know to run an ad campaign for you we want to be a long-term Ministry we want to be a long-term Ministry we want to be a long-term Ministry partner and therefore you need to trust partner and therefore you need to trust partner and therefore you need to trust us and you're going to trust us better us and you're going to trust us better us and you're going to trust us better when we guide you with the way that you

  7. when we guide you with the way that you when we guide you with the way that you use your resources because we know every use your resources because we know every use your resources because we know every dollar you spend on us uh is a dollar dollar you spend on us uh is a dollar dollar you spend on us uh is a dollar that someone in your church donated from that someone in your church donated from that someone in your church donated from their paycheck uh that's the way it their paycheck uh that's the way it their paycheck uh that's the way it works and so uh the endgame here is that works and so uh the endgame here is that works and so uh the endgame here is that we all want to see people who are far we all want to see people who are far we all want to see people who are far from God come into a saving relationship from God come into a saving relationship from God come into a saving relationship with Jesus we know that as church with Jesus we know that as church with Jesus we know that as church leaders you want your church to grow uh leaders you want your church to grow uh leaders you want your church to grow uh you know grow a growing church is or can you know grow a growing church is or can you know grow a growing church is or can be a sign of a healthy church it's not be a sign of a healthy church it's not be a sign of a healthy church it's not necessarily always a sign of a healthy necessarily always a sign of a healthy necessarily always a sign of a healthy church and you know there is a a tension church and you know there is a a tension church and you know there is a a tension in that that statement I I've said it in that that statement I I've said it in that that statement I I've said it many many times myself in the past and many many times myself in the past and many many times myself in the past and I've kind of gotten away from it that I've kind of gotten away from it that I've kind of gotten away from it that you know healthy living things grow yes you know healthy living things grow yes you know healthy living things grow yes they do uh sometimes they grow you know they do uh sometimes they grow you know they do uh sometimes they grow you know tall and and healthy and strong and tall and and healthy and strong and tall and and healthy and strong and sometimes they just grow fat and lazy sometimes they just grow fat and lazy sometimes they just grow fat and lazy and dysfunctional and you know our goal and dysfunctional and you know our goal and dysfunctional and you know our goal is to help churches reach the people is to help churches reach the people is to help churches reach the people that God has called them to reach which that God has called them to reach which that God has called them to reach which in some cases you know maybe that's in some cases you know maybe that's in some cases you know maybe that's tacking on two new attendees a week in tacking on two new attendees a week in tacking on two new attendees a week in some cases maybe it's you want 20 new some cases maybe it's you want 20 new some cases maybe it's you want 20 new families a week uh and then there are families a week uh and then there are families a week uh and then there are different strategies and different ways different strategies and different ways different strategies and different ways of going about that so um yeah that's of going about that so um yeah that's of going about that so um yeah that's the world that I I get to to live in one the world that I I get to to live in one the world that I I get to to live in one of the other things that I love about of the other things that I love about of the other things that I love about our team is that the vast majority of us our team is that the vast majority of us our team is that the vast majority of us who are on the front lines working with who are on the front lines working with who are on the front lines working with churches have all been practitioners in churches have all been practitioners in churches have all been practitioners in local church ministry and you know you local church ministry and you know you local church ministry and you know you and I have both served as Pastors in and I have both served as Pastors in and I have both served as Pastors in churches churches churches uh several of the guys on our team and uh several of the guys on our team and uh several of the guys on our team and the GS on our team have served either as the GS on our team have served either as the GS on our team have served either as pastors on Church staff or as pastors on Church staff or as pastors on Church staff or as Communications directors in churches and Communications directors in churches and Communications directors in churches and so everybody on our team that's so everybody on our team that's so everybody on our team that's interfacing with the churches and interfacing with the churches and interfacing with the churches and guiding them uh has a lot of hands-on guiding them uh has a lot of hands-on guiding them uh has a lot of hands-on experience in the work that we actually experience in the work that we actually experience in the work that we actually do and I think that that's another added

  8. do and I think that that's another added do and I think that that's another added benefit for us yeah yeah so uh I would benefit for us yeah yeah so uh I would benefit for us yeah yeah so uh I would say as you guys especially head towards say as you guys especially head towards say as you guys especially head towards Easter if you don't have a team that Easter if you don't have a team that Easter if you don't have a team that you're working with or a coach that's you're working with or a coach that's you're working with or a coach that's coaching you with your strategy to reach coaching you with your strategy to reach coaching you with your strategy to reach out online definitely reach out to out online definitely reach out to out online definitely reach out to missional marketing and before we jump missional marketing and before we jump missional marketing and before we jump into our interview there's one other into our interview there's one other into our interview there's one other kind of Christmas gift I want to make kind of Christmas gift I want to make kind of Christmas gift I want to make sure everyone knows about and that is uh sure everyone knows about and that is uh sure everyone knows about and that is uh sermon spark so sermon spark is a free sermon spark so sermon spark is a free sermon spark so sermon spark is a free AI power seron inspiration tool and we AI power seron inspiration tool and we AI power seron inspiration tool and we just released uh about eight new tools just released uh about eight new tools just released uh about eight new tools on sermon spark so I just I I wanted to on sermon spark so I just I I wanted to on sermon spark so I just I I wanted to share that because it's very exciting share that because it's very exciting share that because it's very exciting and um and um and um I'll highlight a few of the tools that I'll highlight a few of the tools that I'll highlight a few of the tools that are that are there one is an uh a sermon are that are there one is an uh a sermon are that are there one is an uh a sermon illustration tool that's some one that illustration tool that's some one that illustration tool that's some one that people have been asking us for so we people have been asking us for so we people have been asking us for so we made one so for pastors who are looking made one so for pastors who are looking made one so for pastors who are looking for illustrations to to show points that for illustrations to to show points that for illustrations to to show points that they're making in their sermon we have a they're making in their sermon we have a they're making in their sermon we have a sermon illustration maker tool for you sermon illustration maker tool for you sermon illustration maker tool for you uh the other ones just to be aware of is uh the other ones just to be aware of is uh the other ones just to be aware of is that we we added a fun section in sermon that we we added a fun section in sermon that we we added a fun section in sermon spark and uh it makes me think of uh the spark and uh it makes me think of uh the spark and uh it makes me think of uh the classic like shining thing of all work classic like shining thing of all work classic like shining thing of all work and no play make I don't know what's the and no play make I don't know what's the and no play make I don't know what's the quote Jack a doll boy there you go make quote Jack a doll boy there you go make quote Jack a doll boy there you go make Jack a doll boy but you know so you know Jack a doll boy but you know so you know Jack a doll boy but you know so you know you're working on your sermon sometimes you're working on your sermon sometimes you're working on your sermon sometimes you need to just take a little breather you need to just take a little breather you need to just take a little breather so we added a fun section which you so we added a fun section which you so we added a fun section which you could use the results in your fun could use the results in your fun could use the results in your fun section and your sermon but can I can I

  9. section and your sermon but can I can I section and your sermon but can I can I can I give you feedback on that I was can I give you feedback on that I was can I give you feedback on that I was like oh well that was a distraction that like oh well that was a distraction that like oh well that was a distraction that wasted 20 minutes of my time but it was wasted 20 minutes of my time but it was wasted 20 minutes of my time but it was fun you're right it is a fun section fun you're right it is a fun section fun you're right it is a fun section you're are welcome yeah thank you you're are welcome yeah thank you you're are welcome yeah thank you because you know that's what every because you know that's what every because you know that's what every Pastor needs is a few little buttons to Pastor needs is a few little buttons to Pastor needs is a few little buttons to click to waste a little bit more time click to waste a little bit more time click to waste a little bit more time it's not being it's not the same as it's not being it's not the same as it's not being it's not the same as wasting time watching Tik Tok videos but wasting time watching Tik Tok videos but wasting time watching Tik Tok videos but uh yeah maybe there's something in there uh yeah maybe there's something in there uh yeah maybe there's something in there that's useful yeah it's fun though maybe that's useful yeah it's fun though maybe that's useful yeah it's fun though maybe yeah so what is in there is a poem yeah so what is in there is a poem yeah so what is in there is a poem writer a writer a writer a songwriter a scripture rewriter or or songwriter a scripture rewriter or or songwriter a scripture rewriter or or and then a um oh a a yeah scripture and then a um oh a a yeah scripture and then a um oh a a yeah scripture rewriter which is that's probably the rewriter which is that's probably the rewriter which is that's probably the most fun one where you can choose which most fun one where you can choose which most fun one where you can choose which voice like Yoda um my favorite one is voice like Yoda um my favorite one is voice like Yoda um my favorite one is Generation Alpha and then what you do is Generation Alpha and then what you do is Generation Alpha and then what you do is you put in a Bible verse it spits it you put in a Bible verse it spits it you put in a Bible verse it spits it down generation Alpha and then you say down generation Alpha and then you say down generation Alpha and then you say that to your kids and rate how big of an that to your kids and rate how big of an that to your kids and rate how big of an eye roll that they give you there there eye roll that they give you there there eye roll that they give you there there you go well here here's one thing I will you go well here here's one thing I will you go well here here's one thing I will do I I I didn't mean to to to mock your do I I I didn't mean to to to mock your do I I I didn't mean to to to mock your new Tools in sermon spark I hope it new Tools in sermon spark I hope it new Tools in sermon spark I hope it didn't come across that way I will didn't come across that way I will didn't come across that way I will promise that in one of my Christmas promise that in one of my Christmas promise that in one of my Christmas messages this December I will use one of messages this December I will use one of messages this December I will use one of those fun tools and deliver something on those fun tools and deliver something on those fun tools and deliver something on a Sunday that I have derived from the a Sunday that I have derived from the a Sunday that I have derived from the seron spark fun section it probably seron spark fun section it probably seron spark fun section it probably won't be the Gen Alpha thing not on a won't be the Gen Alpha thing not on a won't be the Gen Alpha thing not on a Sunday but I'll maybe I'll do a poem or Sunday but I'll maybe I'll do a poem or Sunday but I'll maybe I'll do a poem or I'll do something I'll use one of them I'll do something I'll use one of them I'll do something I'll use one of them and then I'll report back in January how and then I'll report back in January how and then I'll report back in January how it went yes well here's what I know

  10. it went yes well here's what I know it went yes well here's what I know about writing about writing about writing sermons pastors they get to this point sermons pastors they get to this point sermons pastors they get to this point that probably every single week where that probably every single week where that probably every single week where you you you just you start hitting your you you you just you start hitting your you you you just you start hitting your head and you're like please God may you head and you're like please God may you head and you're like please God may you please let a something weird happen to please let a something weird happen to please let a something weird happen to me I'm going to go to the grocery store me I'm going to go to the grocery store me I'm going to go to the grocery store please let somebody fall down or you please let somebody fall down or you please let somebody fall down or you know or a spiritual interaction like you know or a spiritual interaction like you know or a spiritual interaction like you want the the the person who's checking want the the the person who's checking want the the the person who's checking you out to ask for prayer like please you out to ask for prayer like please you out to ask for prayer like please Lord you're like looking for anything Lord you're like looking for anything Lord you're like looking for anything and so let sermon spark be that thing if and so let sermon spark be that thing if and so let sermon spark be that thing if you're you know hey make a poem and and you're you know hey make a poem and and you're you know hey make a poem and and that's the thing you can share make a that's the thing you can share make a that's the thing you can share make a song and it's a little bit humorous a song and it's a little bit humorous a song and it's a little bit humorous a little bit do something that it's the little bit do something that it's the little bit do something that it's the idea of can we can we try to give you idea of can we can we try to give you idea of can we can we try to give you that little spark that your sermon needs that little spark that your sermon needs that little spark that your sermon needs Without You Begging and pleading and Without You Begging and pleading and Without You Begging and pleading and going to get the trash can and looking going to get the trash can and looking going to get the trash can and looking around your neighborhood hoping around your neighborhood hoping around your neighborhood hoping something weird is going to happen just something weird is going to happen just something weird is going to happen just so you can put it in your sermon anyone so you can put it in your sermon anyone so you can put it in your sermon anyone who's run a sermon has been there have who's run a sermon has been there have who's run a sermon has been there have you been there Bart uh I I can't say you been there Bart uh I I can't say you been there Bart uh I I can't say that I have wished for someone to fall that I have wished for someone to fall that I have wished for someone to fall at the grocery store but I will be at the grocery store but I will be at the grocery store but I will be looking for that now uh but yeah I yeah looking for that now uh but yeah I yeah looking for that now uh but yeah I yeah for sure I I love to start out my for sure I I love to start out my for sure I I love to start out my sermons with a personal illustration and sermons with a personal illustration and sermons with a personal illustration and try to tie that or connect that in and try to tie that or connect that in and try to tie that or connect that in and and yeah there have been many many times and yeah there have been many many times and yeah there have been many many times where I'm just like man I just cannot where I'm just like man I just cannot where I'm just like man I just cannot think of a time in my life that I can think of a time in my life that I can think of a time in my life that I can really relate to this in the way that I really relate to this in the way that I really relate to this in the way that I want to communicate it and then I'll want to communicate it and then I'll want to communicate it and then I'll just get online and start googling for

  11. just get online and start googling for just get online and start googling for like stories or news stories or like stories or news stories or like stories or news stories or something like that and of course we've something like that and of course we've something like that and of course we've got a new story finder in sermon spark got a new story finder in sermon spark got a new story finder in sermon spark and then you've got the illustration and then you've got the illustration and then you've got the illustration generator um and so it Again Sparks generator um and so it Again Sparks generator um and so it Again Sparks ideas that's the whole idea it the whole ideas that's the whole idea it the whole ideas that's the whole idea it the whole idea with sermon spark is not to write idea with sermon spark is not to write idea with sermon spark is not to write your sermon for you but to spark your sermon for you but to spark your sermon for you but to spark creativity to help you get it done creativity to help you get it done creativity to help you get it done quicker more efficient and maybe more quicker more efficient and maybe more quicker more efficient and maybe more with more impact yeah well there you go with more impact yeah well there you go with more impact yeah well there you go so Merry Christmas everyone should go so Merry Christmas everyone should go so Merry Christmas everyone should go try that out and you can also just you try that out and you can also just you try that out and you can also just you know email us write in our our our notes know email us write in our our our notes know email us write in our our our notes what your thoughts are tell us what how what your thoughts are tell us what how what your thoughts are tell us what how many big of an eye rolls you got and many big of an eye rolls you got and many big of an eye rolls you got and with that we'll we'll just I want to with that we'll we'll just I want to with that we'll we'll just I want to introduce that our uh conversation today introduce that our uh conversation today introduce that our uh conversation today is with a guy named Jason Moore I wanted is with a guy named Jason Moore I wanted is with a guy named Jason Moore I wanted to talk with him about how churches to talk with him about how churches to talk with him about how churches could use AI this Christmas so as you could use AI this Christmas so as you could use AI this Christmas so as you guys are listening to this this podcast guys are listening to this this podcast guys are listening to this this podcast you're kind of moving towards okay we you're kind of moving towards okay we you're kind of moving towards okay we have to finalize everything for have to finalize everything for have to finalize everything for Christmas hopefully everyone is thinking Christmas hopefully everyone is thinking Christmas hopefully everyone is thinking about Christmas at this point but by the about Christmas at this point but by the about Christmas at this point but by the time that this podcast comes out I I time that this podcast comes out I I time that this podcast comes out I I hope that it can kind of generate some hope that it can kind of generate some hope that it can kind of generate some ideas of how you your church could use ideas of how you your church could use ideas of how you your church could use AI this AI this AI this Christmas well thanks David looking Christmas well thanks David looking Christmas well thanks David looking forward to this conversation uh for forward to this conversation uh for forward to this conversation uh for those of you who might be new to our those of you who might be new to our those of you who might be new to our podcast please make sure that you podcast please make sure that you podcast please make sure that you subscribe wherever you're listening uh subscribe wherever you're listening uh subscribe wherever you're listening uh so that you don't miss future episodes so that you don't miss future episodes so that you don't miss future episodes and if you happen to be watching on our and if you happen to be watching on our and if you happen to be watching on our YouTube channel make sure that you uh uh YouTube channel make sure that you uh uh YouTube channel make sure that you uh uh subscribe to our YouTube channel like subscribe to our YouTube channel like subscribe to our YouTube channel like the uh video hopefully it's likable

  12. the uh video hopefully it's likable the uh video hopefully it's likable enough that you will like it and leave enough that you will like it and leave enough that you will like it and leave us a comment uh in the section Below on us a comment uh in the section Below on us a comment uh in the section Below on the YouTube channel i i i monitor those the YouTube channel i i i monitor those the YouTube channel i i i monitor those comments and I'd love to engage with you comments and I'd love to engage with you comments and I'd love to engage with you if you have questions or or uh feedback if you have questions or or uh feedback if you have questions or or uh feedback on any of the content that you see or on any of the content that you see or on any of the content that you see or hear from this podcast we would love to hear from this podcast we would love to hear from this podcast we would love to hear from you so uh with Jason Moore the hear from you so uh with Jason Moore the hear from you so uh with Jason Moore the venerable Jason Moore and uh we are venerable Jason Moore and uh we are venerable Jason Moore and uh we are excited to talk about Christmas uh so uh excited to talk about Christmas uh so uh excited to talk about Christmas uh so uh it is by the time this comes out we're it is by the time this comes out we're it is by the time this comes out we're going to be you know about a month and a going to be you know about a month and a going to be you know about a month and a half away from Christmas but even when half away from Christmas but even when half away from Christmas but even when you get towards October when the you get towards October when the you get towards October when the churches start planning ahead you really churches start planning ahead you really churches start planning ahead you really have to think about Christmas towards have to think about Christmas towards have to think about Christmas towards the end of October in October uh the end of October in October uh the end of October in October uh beginning September think about it way beginning September think about it way beginning September think about it way in advance um but jayon and I are going in advance um but jayon and I are going in advance um but jayon and I are going to talk about Ai and Christmas and ways to talk about Ai and Christmas and ways to talk about Ai and Christmas and ways that AI can uh contribute to your that AI can uh contribute to your that AI can uh contribute to your Christmas services um Jason welcome Christmas services um Jason welcome Christmas services um Jason welcome thank you and before we jump into thank you and before we jump into thank you and before we jump into anything I would like to say anything I would like to say anything I would like to say congratulations okay uh because if if congratulations okay uh because if if congratulations okay uh because if if those of you who are listening Jason's those of you who are listening Jason's those of you who are listening Jason's uh newest book was just publicly uh newest book was just publicly uh newest book was just publicly released called I think it's Ai and the released called I think it's Ai and the released called I think it's Ai and the church that is correct Ai and the church church that is correct Ai and the church church that is correct Ai and the church a clear guide for the curious and the a clear guide for the curious and the a clear guide for the curious and the courageous yes so yeah I I I've been courageous yes so yeah I I I've been courageous yes so yeah I I I've been excited about this book coming out for excited about this book coming out for excited about this book coming out for quite some time and I know Jason's quite some time and I know Jason's quite some time and I know Jason's worked super hard on it and it is going worked super hard on it and it is going worked super hard on it and it is going to be a huge help to the church to help to be a huge help to the church to help to be a huge help to the church to help learn about Ai and I'm thank you for learn about Ai and I'm thank you for learn about Ai and I'm thank you for writing it thank you it's been uh a

  13. writing it thank you it's been uh a writing it thank you it's been uh a labor of love and quite a bit of pain uh labor of love and quite a bit of pain uh labor of love and quite a bit of pain uh originally it was supposed to be out by originally it was supposed to be out by originally it was supposed to be out by the end of last year um and I started the end of last year um and I started the end of last year um and I started working on it and you know the pace of working on it and you know the pace of working on it and you know the pace of AI is moving so fast that I had to write AI is moving so fast that I had to write AI is moving so fast that I had to write and rewrite and um cut whole sections and rewrite and um cut whole sections and rewrite and um cut whole sections that uh changed you know from one week that uh changed you know from one week that uh changed you know from one week to the next and so I finished writing to the next and so I finished writing to the next and so I finished writing back in like April and my publisher back in like April and my publisher back in like April and my publisher pushed really really hard it usually pushed really really hard it usually pushed really really hard it usually takes about six or seven months for a takes about six or seven months for a takes about six or seven months for a book to come out and they were able to book to come out and they were able to book to come out and they were able to to release it on October 15th so so it's to release it on October 15th so so it's to release it on October 15th so so it's uh so far been very well received I uh so far been very well received I uh so far been very well received I think it's number 13 right now uh on think it's number 13 right now uh on think it's number 13 right now uh on books in Christian Ministry and it's books in Christian Ministry and it's books in Christian Ministry and it's ranking uh it's like 30 or 40 or ranking uh it's like 30 or 40 or ranking uh it's like 30 or 40 or something like that on all books on AI something like that on all books on AI something like that on all books on AI uh that's inside and outside the church uh that's inside and outside the church uh that's inside and outside the church so uh it seems like people are receiving so uh it seems like people are receiving so uh it seems like people are receiving it well at one point it was number seven it well at one point it was number seven it well at one point it was number seven uh so um I'm I'm thrilled that people uh so um I'm I'm thrilled that people uh so um I'm I'm thrilled that people are are leaning in and excited about it are are leaning in and excited about it are are leaning in and excited about it yes and I I'm again your book is awesome yes and I I'm again your book is awesome yes and I I'm again your book is awesome I'm excited excited about everyone being I'm excited excited about everyone being I'm excited excited about everyone being able to read it and um I think you only able to read it and um I think you only able to read it and um I think you only had to rewrite it about 10 times because had to rewrite it about 10 times because had to rewrite it about 10 times because AI changed so much in the past year and AI changed so much in the past year and AI changed so much in the past year and a half or so that is true um I tell a half or so that is true um I tell a half or so that is true um I tell people that sometimes it felt like I people that sometimes it felt like I people that sometimes it felt like I would spend a week working on a uh a would spend a week working on a uh a would spend a week working on a uh a tutorial for how to rub sticks together tutorial for how to rub sticks together tutorial for how to rub sticks together to get fire and the next week they'd to get fire and the next week they'd to get fire and the next week they'd come out with lighters and I didn't need come out with lighters and I didn't need come out with lighters and I didn't need that chapter anymore so there were lots that chapter anymore so there were lots that chapter anymore so there were lots of things that I wrote and had to sort

  14. of things that I wrote and had to sort of things that I wrote and had to sort of discard and start over on and um it of discard and start over on and um it of discard and start over on and um it was the hardest book I've ever written was the hardest book I've ever written was the hardest book I've ever written this is my 14th book actually and uh this is my 14th book actually and uh this is my 14th book actually and uh nothing has been as difficult as this nothing has been as difficult as this nothing has been as difficult as this because AI changes almost daily yeah because AI changes almost daily yeah because AI changes almost daily yeah well that is awesome and uh yeah we'll well that is awesome and uh yeah we'll well that is awesome and uh yeah we'll wish you more success on that excited wish you more success on that excited wish you more success on that excited about seeing how the where you know about seeing how the where you know about seeing how the where you know where it goes next but we are here to where it goes next but we are here to where it goes next but we are here to then say hey Jason you know a lot about then say hey Jason you know a lot about then say hey Jason you know a lot about Ai and uh let's talk about Christmas Ai and uh let's talk about Christmas Ai and uh let's talk about Christmas sure so uh how about here's an here's an sure so uh how about here's an here's an sure so uh how about here's an here's an here's an easy question can AI help here's an easy question can AI help here's an easy question can AI help churches for churches for churches for Christmas that is a very easy question Christmas that is a very easy question Christmas that is a very easy question and the answer is yes uh in many many and the answer is yes uh in many many and the answer is yes uh in many many different ways uh the first way that I different ways uh the first way that I different ways uh the first way that I would really recommend churches lean would really recommend churches lean would really recommend churches lean into AI this year for Christmas is to into AI this year for Christmas is to into AI this year for Christmas is to start by talking to your chatbot your start by talking to your chatbot your start by talking to your chatbot your favorite chatbot so that could be uh favorite chatbot so that could be uh favorite chatbot so that could be uh chat GPT that could be Gemini that could chat GPT that could be Gemini that could chat GPT that could be Gemini that could be grock if you like that uh even um uh be grock if you like that uh even um uh be grock if you like that uh even um uh Facebook has its own own uh meta AI now Facebook has its own own uh meta AI now Facebook has its own own uh meta AI now um but ask it to help you uh ideate you um but ask it to help you uh ideate you um but ask it to help you uh ideate you know what what ideas you have that would know what what ideas you have that would know what what ideas you have that would make Christmas really different this make Christmas really different this make Christmas really different this year um you would be shocked at the year um you would be shocked at the year um you would be shocked at the great things that it can come up with it great things that it can come up with it great things that it can come up with it can help you pick out music um if you're can help you pick out music um if you're can help you pick out music um if you're using chat GPT connected to Dolly it can using chat GPT connected to Dolly it can using chat GPT connected to Dolly it can help you generate imagery uh believe it help you generate imagery uh believe it help you generate imagery uh believe it or not it can help you create a custom

  15. or not it can help you create a custom or not it can help you create a custom website for your Christmas stuff like it website for your Christmas stuff like it website for your Christmas stuff like it writes HTML code I've done all sorts of writes HTML code I've done all sorts of writes HTML code I've done all sorts of things I'm not a coder but I've used things I'm not a coder but I've used things I'm not a coder but I've used HTML um generation out of chat GPT to do HTML um generation out of chat GPT to do HTML um generation out of chat GPT to do some nice things and so uh I think that some nice things and so uh I think that some nice things and so uh I think that would be a great place to get started would be a great place to get started would be a great place to get started and there are some other tools that I uh and there are some other tools that I uh and there are some other tools that I uh would highly recommend as well um one of would highly recommend as well um one of would highly recommend as well um one of my favorite tools to play with is a a my favorite tools to play with is a a my favorite tools to play with is a a program called 11 labs and 11 Labs does program called 11 labs and 11 Labs does program called 11 labs and 11 Labs does voiceovers and it used to be that with voiceovers and it used to be that with voiceovers and it used to be that with 11 Labs you would just type in whatever 11 Labs you would just type in whatever 11 Labs you would just type in whatever you wanted it to say and you can still you wanted it to say and you can still you wanted it to say and you can still do that and then you could pick a voice do that and then you could pick a voice do that and then you could pick a voice and it's got you know hundreds of voices and it's got you know hundreds of voices and it's got you know hundreds of voices uh and they actually sound pretty human uh and they actually sound pretty human uh and they actually sound pretty human and now there's this opportunity where and now there's this opportunity where and now there's this opportunity where you can read it yourself and bring all you can read it yourself and bring all you can read it yourself and bring all the emotion and say things quiet and say the emotion and say things quiet and say the emotion and say things quiet and say things loud and and it will basically things loud and and it will basically things loud and and it will basically just convert your voice into another just convert your voice into another just convert your voice into another voice which can be deep or can be female voice which can be deep or can be female voice which can be deep or can be female or male or you know a child or or or male or you know a child or or or male or you know a child or or whatever so whatever so whatever so um I do have one example I can show you um I do have one example I can show you um I do have one example I can show you for this that I did last year this was for this that I did last year this was for this that I did last year this was before you had the ability to um to do before you had the ability to um to do before you had the ability to um to do the voiceover work yourself but what the voiceover work yourself but what the voiceover work yourself but what you'll see in the clip I'm about to show you'll see in the clip I'm about to show you'll see in the clip I'm about to show you first of all I use chat jpt to help you first of all I use chat jpt to help you first of all I use chat jpt to help write the script so um while I FedEd a write the script so um while I FedEd a write the script so um while I FedEd a lot of my own ideas it helped me kind of lot of my own ideas it helped me kind of lot of my own ideas it helped me kind of craft the script uh I used AI to track a craft the script uh I used AI to track a craft the script uh I used AI to track a bunch of different vehicles in some

  16. bunch of different vehicles in some bunch of different vehicles in some shots which you're going to see and I shots which you're going to see and I shots which you're going to see and I replaced it with a 3D model of an old replaced it with a 3D model of an old replaced it with a 3D model of an old Woody Wagon um and then the voiceover Woody Wagon um and then the voiceover Woody Wagon um and then the voiceover you're going to hear was completely you're going to hear was completely you're going to hear was completely generated in 11 Labs so uh we'll take a generated in 11 Labs so uh we'll take a generated in 11 Labs so uh we'll take a look at look at look at that ah the holiday season a time of Joy that ah the holiday season a time of Joy that ah the holiday season a time of Joy but oh the rush and the hustle Christmas but oh the rush and the hustle Christmas but oh the rush and the hustle Christmas time often means loading up the car with time often means loading up the car with time often means loading up the car with family luggage presents and more it's family luggage presents and more it's family luggage presents and more it's often a chaotic time where we can't help often a chaotic time where we can't help often a chaotic time where we can't help but remember the Nostalgia those Norman but remember the Nostalgia those Norman but remember the Nostalgia those Norman rockwell-esque Christmases of the past rockwell-esque Christmases of the past rockwell-esque Christmases of the past but did they ever really live up to our but did they ever really live up to our but did they ever really live up to our expectations the reality of this season expectations the reality of this season expectations the reality of this season is that while it might look warm and is that while it might look warm and is that while it might look warm and fuzzy in Old photographs it can be fuzzy in Old photographs it can be fuzzy in Old photographs it can be pretty pretty pretty complicated just as Jesus arrival in the complicated just as Jesus arrival in the complicated just as Jesus arrival in the world involved a long perilous Journey world involved a long perilous Journey world involved a long perilous Journey our road to Christmas may require us to our road to Christmas may require us to our road to Christmas may require us to buckle up for an exhausting and buckle up for an exhausting and buckle up for an exhausting and exhilarating journey of our exhilarating journey of our exhilarating journey of our own this Advent we invite you on a road own this Advent we invite you on a road own this Advent we invite you on a road trip the journey to trip the journey to trip the journey to [Music] [Music] [Music] Christmas I forgot to mention that that Christmas I forgot to mention that that Christmas I forgot to mention that that logo actually started off in uh in Del logo actually started off in uh in Del logo actually started off in uh in Del as well it I had to do a lot of editing as well it I had to do a lot of editing as well it I had to do a lot of editing to it uh to get it to a final state but to it uh to get it to a final state but to it uh to get it to a final state but you know AI can be a great tool in you know AI can be a great tool in you know AI can be a great tool in helping to achieve some some awesome helping to achieve some some awesome helping to achieve some some awesome things yeah hey Jason actually I want to things yeah hey Jason actually I want to things yeah hey Jason actually I want to let's go back to 11 Labs so sure let's let's go back to 11 Labs so sure let's let's go back to 11 Labs so sure let's help brainstorm for a minute let's say a

  17. help brainstorm for a minute let's say a help brainstorm for a minute let's say a a church church of 300 Church of 500 a church church of 300 Church of 500 a church church of 300 Church of 500 overworked creative arts guy or woman overworked creative arts guy or woman overworked creative arts guy or woman person is listening to this and they person is listening to this and they person is listening to this and they they you know they're trying out 11 laps they you know they're trying out 11 laps they you know they're trying out 11 laps could you just name two or three just could you just name two or three just could you just name two or three just you know real quick brainstorm ideas of you know real quick brainstorm ideas of you know real quick brainstorm ideas of how could something like 11 labs and you how could something like 11 labs and you how could something like 11 labs and you showed an awesome amazing video and and showed an awesome amazing video and and showed an awesome amazing video and and and and and that's in the voice over and and and that's in the voice over and and and that's in the voice over very very awesome but yeah help help very very awesome but yeah help help very very awesome but yeah help help brainstorm a few more just like quick brainstorm a few more just like quick brainstorm a few more just like quick ways that a a that overwork creative ways that a a that overwork creative ways that a a that overwork creative arts Pastor could use something like 11 arts Pastor could use something like 11 arts Pastor could use something like 11 laps sure absolutely yeah and I laps sure absolutely yeah and I laps sure absolutely yeah and I recognize the the visuals in that were a recognize the the visuals in that were a recognize the the visuals in that were a little bit complicated but you could little bit complicated but you could little bit complicated but you could take a series of still images let's say take a series of still images let's say take a series of still images let's say that you are trying to welcome people that you are trying to welcome people that you are trying to welcome people home for Christmas um you could take uh home for Christmas um you could take uh home for Christmas um you could take uh real photos or you could generate some real photos or you could generate some real photos or you could generate some images of people gathered around a fire images of people gathered around a fire images of people gathered around a fire or around the Christmas tree or what or around the Christmas tree or what or around the Christmas tree or what whatever you could generate those in whatever you could generate those in whatever you could generate those in something like uh doly or mid Journey or something like uh doly or mid Journey or something like uh doly or mid Journey or flux or ideogram all of those are image flux or ideogram all of those are image flux or ideogram all of those are image generation programs and then you could generation programs and then you could generation programs and then you could write a voice over that sort of captures write a voice over that sort of captures write a voice over that sort of captures the idea of uh remembering the nostalgic the idea of uh remembering the nostalgic the idea of uh remembering the nostalgic Christmases of the past or what it's Christmases of the past or what it's Christmases of the past or what it's like to gather with your family around like to gather with your family around like to gather with your family around the tree and the joy of the season but the tree and the joy of the season but the tree and the joy of the season but what's it really about you know and and what's it really about you know and and what's it really about you know and and things like that and so you could write things like that and so you could write things like that and so you could write a script take it over to 11 Labs by the

  18. a script take it over to 11 Labs by the a script take it over to 11 Labs by the way 11 Labs if you want to try it out I way 11 Labs if you want to try it out I way 11 Labs if you want to try it out I think it's a dollar for the first month think it's a dollar for the first month think it's a dollar for the first month and then $5 per month after that and and then $5 per month after that and and then $5 per month after that and that's for kind of lowest the lowest that's for kind of lowest the lowest that's for kind of lowest the lowest plan but um for a long time I had that plan but um for a long time I had that plan but um for a long time I had that lowest plan and I rarely ran out of lowest plan and I rarely ran out of lowest plan and I rarely ran out of credit so uh I did upgrade when I credit so uh I did upgrade when I credit so uh I did upgrade when I started to use it more but what's nice started to use it more but what's nice started to use it more but what's nice about it is that you can then go in and about it is that you can then go in and about it is that you can then go in and you can either put text in and create you can either put text in and create you can either put text in and create your script and then pick a voice or you your script and then pick a voice or you your script and then pick a voice or you can read it yourself and you may not can read it yourself and you may not can read it yourself and you may not have um a voiceover quality voice but have um a voiceover quality voice but have um a voiceover quality voice but you know how to capture kind of the you know how to capture kind of the you know how to capture kind of the emotion that you're after and it sounds emotion that you're after and it sounds emotion that you're after and it sounds less robotic when you do it that way and less robotic when you do it that way and less robotic when you do it that way and you can make yourself sound like uh just you can make yourself sound like uh just you can make yourself sound like uh just about anything so one other little uh about anything so one other little uh about anything so one other little uh test I did uh earlier today I put in a test I did uh earlier today I put in a test I did uh earlier today I put in a simple little voice knowing we were simple little voice knowing we were simple little voice knowing we were going to have this conversation uh going to have this conversation uh going to have this conversation uh here's another voice that was generated here's another voice that was generated here's another voice that was generated um just from text so I just wrote this I um just from text so I just wrote this I um just from text so I just wrote this I would say it's not the most compelling would say it's not the most compelling would say it's not the most compelling read I might reread it in my own voice read I might reread it in my own voice read I might reread it in my own voice but here's what that sounds like ah the holiday season a time of like ah the holiday season a time of family and family and family and fun but what is the true meaning of the fun but what is the true meaning of the fun but what is the true meaning of the Season join us for a series exploring Season join us for a series exploring Season join us for a series exploring what Christmas is all about you can kind what Christmas is all about you can kind what Christmas is all about you can kind of take and Craft um whatever sort of

  19. of take and Craft um whatever sort of of take and Craft um whatever sort of feel that you're after with whatever feel that you're after with whatever feel that you're after with whatever kind of voice um you'd like because kind of voice um you'd like because kind of voice um you'd like because there are just a ton of them I I love there are just a ton of them I I love there are just a ton of them I I love that and that's where I so you should that and that's where I so you should that and that's where I so you should you gave us two examples one an you gave us two examples one an you gave us two examples one an absolutely amazing video you that you absolutely amazing video you that you absolutely amazing video you that you made about you know say I think it for made about you know say I think it for made about you know say I think it for last Christmas and I've seen that video last Christmas and I've seen that video last Christmas and I've seen that video before and actually it's it's amazing before and actually it's it's amazing before and actually it's it's amazing and then even just sharing a real quick and then even just sharing a real quick and then even just sharing a real quick you know voice over and so you can you know voice over and so you can you know voice over and so you can either write in text and to Voice or either write in text and to Voice or either write in text and to Voice or record your own own voice which are both record your own own voice which are both record your own own voice which are both really awesome that's where a church really awesome that's where a church really awesome that's where a church pastor as a creative arts Pastor can pastor as a creative arts Pastor can pastor as a creative arts Pastor can just quickly record something and then just quickly record something and then just quickly record something and then boom instead of using their voice they boom instead of using their voice they boom instead of using their voice they have an amazing voice over for their have an amazing voice over for their have an amazing voice over for their video whatever they're doing so yeah so video whatever they're doing so yeah so video whatever they're doing so yeah so there we have 11 Labs as a brainstorm there we have 11 Labs as a brainstorm there we have 11 Labs as a brainstorm chat GPT large language model brainstorm chat GPT large language model brainstorm chat GPT large language model brainstorm ideas uh 11 labs and what else so there ideas uh 11 labs and what else so there ideas uh 11 labs and what else so there are two other places I would Point are two other places I would Point are two other places I would Point people toward really kind of three um to people toward really kind of three um to people toward really kind of three um to create uh some imagery so if you already create uh some imagery so if you already create uh some imagery so if you already have the pro account of chat GPT so open have the pro account of chat GPT so open have the pro account of chat GPT so open ai's platform includes Dolly and you can ai's platform includes Dolly and you can ai's platform includes Dolly and you can describe what you'd like to see and uh describe what you'd like to see and uh describe what you'd like to see and uh chat GPT can then uh use Dolly to make chat GPT can then uh use Dolly to make chat GPT can then uh use Dolly to make an image for that which is pretty it an image for that which is pretty it an image for that which is pretty it does a pretty decent job it's not my does a pretty decent job it's not my does a pretty decent job it's not my favorite but just as a general um uh favorite but just as a general um uh favorite but just as a general um uh image generator it does okay um one of image generator it does okay um one of image generator it does okay um one of the things I think people don't know is the things I think people don't know is the things I think people don't know is that you can actually drag in reference

  20. that you can actually drag in reference that you can actually drag in reference images and ask it to look at those images and ask it to look at those images and ask it to look at those images to create something uh that is images to create something uh that is images to create something uh that is your own so if I'm I've used it before your own so if I'm I've used it before your own so if I'm I've used it before to kind of create like a nostalgic older to kind of create like a nostalgic older to kind of create like a nostalgic older uh kind of Christmas Vibe so I'll grab uh kind of Christmas Vibe so I'll grab uh kind of Christmas Vibe so I'll grab some like Bing Crosby album cover with some like Bing Crosby album cover with some like Bing Crosby album cover with fonts and colors that I like that are fonts and colors that I like that are fonts and colors that I like that are kind of retro you know uh vintage you kind of retro you know uh vintage you kind of retro you know uh vintage you might say and put those into might say and put those into might say and put those into um chat GPT and then ask it to create um chat GPT and then ask it to create um chat GPT and then ask it to create something in that style and it will something in that style and it will something in that style and it will actually do that so uh Dolly and chat actually do that so uh Dolly and chat actually do that so uh Dolly and chat GPT are one option you might look at uh GPT are one option you might look at uh GPT are one option you might look at uh the second option that you might look at the second option that you might look at the second option that you might look at which is free is called flux and it's uh which is free is called flux and it's uh which is free is called flux and it's uh there they just came out with flux 1.1 there they just came out with flux 1.1 there they just came out with flux 1.1 um there are a bunch of different places um there are a bunch of different places um there are a bunch of different places that you can use it for free um It's that you can use it for free um It's that you can use it for free um It's actually an o Open Source app which actually an o Open Source app which actually an o Open Source app which means you can download it on your means you can download it on your means you can download it on your computer if you have a faster computer computer if you have a faster computer computer if you have a faster computer um it takes a little bit of Kno how to um it takes a little bit of Kno how to um it takes a little bit of Kno how to configure it and all that but there are configure it and all that but there are configure it and all that but there are a bunch of places on the web you can try a bunch of places on the web you can try a bunch of places on the web you can try it for free one of those is I think it's it for free one of those is I think it's it for free one of those is I think it's free.com you can use the model uh for free.com you can use the model uh for free.com you can use the model uh for free you have to register for an account free you have to register for an account free you have to register for an account they do have a paid version of it too they do have a paid version of it too they do have a paid version of it too but you can use some things for free but but you can use some things for free but but you can use some things for free but um flux is really good at creating kind um flux is really good at creating kind um flux is really good at creating kind of stock photo type images doesn't do of stock photo type images doesn't do of stock photo type images doesn't do design as well uh but it does um kind of design as well uh but it does um kind of design as well uh but it does um kind of images really well and and one of the images really well and and one of the images really well and and one of the things um I'm sure David you've things um I'm sure David you've things um I'm sure David you've experienced this before uh AI does not

  21. experienced this before uh AI does not experienced this before uh AI does not spell things right A lot of the times it spell things right A lot of the times it spell things right A lot of the times it doesn't know what to do with text flux doesn't know what to do with text flux doesn't know what to do with text flux has done a pretty good job of training has done a pretty good job of training has done a pretty good job of training uh the text model within it to spell uh the text model within it to spell uh the text model within it to spell things right um much more than like things right um much more than like things right um much more than like Dolly and other apps so it doesn't Dolly and other apps so it doesn't Dolly and other apps so it doesn't always get it right but but flux is always get it right but but flux is always get it right but but flux is getting there uh so you might check out getting there uh so you might check out getting there uh so you might check out flux uh free.com and then I believe uh flux uh free.com and then I believe uh flux uh free.com and then I believe uh use an app called Kaa K A and it adds uh use an app called Kaa K A and it adds uh use an app called Kaa K A and it adds uh all sorts of detail to an image but all sorts of detail to an image but all sorts of detail to an image but they've actually just added flux as an they've actually just added flux as an they've actually just added flux as an image generator on that site and I know image generator on that site and I know image generator on that site and I know they have a certain number of things they have a certain number of things they have a certain number of things that you can do for free every day when that you can do for free every day when that you can do for free every day when you sign up for an account I'm on a paid you sign up for an account I'm on a paid you sign up for an account I'm on a paid account but I know they have flux over account but I know they have flux over account but I know they have flux over there as well so you might check into there as well so you might check into there as well so you might check into that um another one the third one that I that um another one the third one that I that um another one the third one that I wanted to mention that's one of my wanted to mention that's one of my wanted to mention that's one of my favorite tools to use uh is ID favorite tools to use uh is ID favorite tools to use uh is ID um there's always some some debate about um there's always some some debate about um there's always some some debate about how you say it but I found a page on how you say it but I found a page on how you say it but I found a page on their site not not long ago when I was their site not not long ago when I was their site not not long ago when I was working on the book that said it's I working on the book that said it's I working on the book that said it's I like like I like like I like like I ideogram uh is how you say that and they ideogram uh is how you say that and they ideogram uh is how you say that and they have a number of generations you can do have a number of generations you can do have a number of generations you can do there for free every day as well and there for free every day as well and there for free every day as well and what I really like about ideogram is what I really like about ideogram is what I really like about ideogram is that it does design type stuff better that it does design type stuff better that it does design type stuff better than any other platform that I've seen than any other platform that I've seen than any other platform that I've seen so uh think of flux or mid Journey or so uh think of flux or mid Journey or so uh think of flux or mid Journey or apps like that as like stock photo type apps like that as like stock photo type apps like that as like stock photo type stuff gen uh kind of more um organic but stuff gen uh kind of more um organic but stuff gen uh kind of more um organic but I like to think of ideogram as like a

  22. I like to think of ideogram as like a I like to think of ideogram as like a design platform and it spells things design platform and it spells things design platform and it spells things right much of the time as well and you right much of the time as well and you right much of the time as well and you can even do longer bodies of text uh the can even do longer bodies of text uh the can even do longer bodies of text uh the more text you put in the the better more text you put in the the better more text you put in the the better chance it's not going to spell it all chance it's not going to spell it all chance it's not going to spell it all right yeah but I would encourage you to right yeah but I would encourage you to right yeah but I would encourage you to take whatever idea that you have for take whatever idea that you have for take whatever idea that you have for Christmas and and run it in there um Christmas and and run it in there um Christmas and and run it in there um they even have this little thing called they even have this little thing called they even have this little thing called Magic prompt that will take your simple Magic prompt that will take your simple Magic prompt that will take your simple prompt and add some kind of Flowery prompt and add some kind of Flowery prompt and add some kind of Flowery language to it to help you get even language to it to help you get even language to it to help you get even better results and so uh those are three better results and so uh those are three better results and so uh those are three of the places that I would encourage of the places that I would encourage of the places that I would encourage folks to go to uh to do even more yeah folks to go to uh to do even more yeah folks to go to uh to do even more yeah that's great and especially the yeah the that's great and especially the yeah the that's great and especially the yeah the idea of a helpful thing that you idea of a helpful thing that you idea of a helpful thing that you mentioned is that different platforms mentioned is that different platforms mentioned is that different platforms which we talk about this all the time which we talk about this all the time which we talk about this all the time different large language model platforms different large language model platforms different large language model platforms tend to be good at different things and tend to be good at different things and tend to be good at different things and you brought up the fact that even image you brought up the fact that even image you brought up the fact that even image generators are good at different things generators are good at different things generators are good at different things so for those stock type photos you can so for those stock type photos you can so for those stock type photos you can go you use flux for uh you know those go you use flux for uh you know those go you use flux for uh you know those you know ones that use words definitely you know ones that use words definitely you know ones that use words definitely go to uh audiogram and that's that's a go to uh audiogram and that's that's a go to uh audiogram and that's that's a really helpful thing um just a real really helpful thing um just a real really helpful thing um just a real quick thing I think some quick thing I think some quick thing I think some pastors would who want to do something pastors would who want to do something pastors would who want to do something fun for Christmas yeah if you want to fun for Christmas yeah if you want to fun for Christmas yeah if you want to create an image of your church pastor or create an image of your church pastor or create an image of your church pastor or staff they're ual faces doing something staff they're ual faces doing something staff they're ual faces doing something silly yeah in two minutes could you let silly yeah in two minutes could you let silly yeah in two minutes could you let people know how their Church staff could

  23. people know how their Church staff could people know how their Church staff could do that thing every Christmas every do that thing every Christmas every do that thing every Christmas every Church staff you know they do those Elf Church staff you know they do those Elf Church staff you know they do those Elf Yourself things so in the in the world Yourself things so in the in the world Yourself things so in the in the world of AI how could you use your pastor's of AI how could you use your pastor's of AI how could you use your pastor's image and make him riding a a horse like image and make him riding a a horse like image and make him riding a a horse like Putin or something like that sure sure Putin or something like that sure sure Putin or something like that sure sure uh it's still a little bit cumbersome to uh it's still a little bit cumbersome to uh it's still a little bit cumbersome to get there but you can do it um so if get there but you can do it um so if get there but you can do it um so if you're on a platform called mid Journey you're on a platform called mid Journey you're on a platform called mid Journey one of the things that mid Journey has one of the things that mid Journey has one of the things that mid Journey has is something called character reference is something called character reference is something called character reference and you can upload say four or five and you can upload say four or five and you can upload say four or five pictures of a person uh to uh the pictures of a person uh to uh the pictures of a person uh to uh the platform and then drag those in and and platform and then drag those in and and platform and then drag those in and and ask mid journey to use them as a ask mid journey to use them as a ask mid journey to use them as a character reference and so then it'll character reference and so then it'll character reference and so then it'll generate a new image based on uh the generate a new image based on uh the generate a new image based on uh the images that you've uploaded it doesn't images that you've uploaded it doesn't images that you've uploaded it doesn't always do like 100% likeness it's close always do like 100% likeness it's close always do like 100% likeness it's close um sometimes it does a great job but um sometimes it does a great job but um sometimes it does a great job but sometimes it gets sort of close so sometimes it gets sort of close so sometimes it gets sort of close so that's one way to do it uh there's that's one way to do it uh there's that's one way to do it uh there's another methodology uh called a Laura L another methodology uh called a Laura L another methodology uh called a Laura L A and I can't remember off top of my A and I can't remember off top of my A and I can't remember off top of my head what L stands for um it's low head what L stands for um it's low head what L stands for um it's low something or other um but uh you can something or other um but uh you can something or other um but uh you can train a sort of model on what you look train a sort of model on what you look train a sort of model on what you look like and if you search YouTube on how to like and if you search YouTube on how to like and if you search YouTube on how to create a Laura you can used Lura with create a Laura you can used Lura with create a Laura you can used Lura with flux so flux can reference um I like I flux so flux can reference um I like I flux so flux can reference um I like I did some images of myself um in did some images of myself um in did some images of myself um in different uh you know on different

  24. different uh you know on different different uh you know on different stages as a speaker and I turned myself stages as a speaker and I turned myself stages as a speaker and I turned myself into Superman and I did some other into Superman and I did some other into Superman and I did some other things and it learned what I look like things and it learned what I look like things and it learned what I look like and then I can apply that to flux and I and then I can apply that to flux and I and then I can apply that to flux and I can say create an image of Jason at can say create an image of Jason at can say create an image of Jason at Santa Claus you know or whatever and it Santa Claus you know or whatever and it Santa Claus you know or whatever and it it learns your appearance so um it's a it learns your appearance so um it's a it learns your appearance so um it's a little bit involved but I would little bit involved but I would little bit involved but I would encourage you to kind of check that out encourage you to kind of check that out encourage you to kind of check that out um and there are some other um um and there are some other um um and there are some other um Technologies out there there's one that Technologies out there there's one that Technologies out there there's one that I use occasionally it's a free download I use occasionally it's a free download I use occasionally it's a free download but again you have to kind of know how but again you have to kind of know how but again you have to kind of know how to figure it configure it called face to figure it configure it called face to figure it configure it called face Fusion that can take any photograph and Fusion that can take any photograph and Fusion that can take any photograph and remap a face with it so I can take a I remap a face with it so I can take a I remap a face with it so I can take a I could take a picture of Santa Claus give could take a picture of Santa Claus give could take a picture of Santa Claus give it my picture and it will sort of remap it my picture and it will sort of remap it my picture and it will sort of remap my face onto Santa Claus uh it also my face onto Santa Claus uh it also my face onto Santa Claus uh it also works with videos so you've heard of works with videos so you've heard of works with videos so you've heard of deep fake before uh I put my face on deep fake before uh I put my face on deep fake before uh I put my face on Indiana Jones when he goes to get the Indiana Jones when he goes to get the Indiana Jones when he goes to get the statue and it turned it into video and statue and it turned it into video and statue and it turned it into video and that kind of thing so there are a few that kind of thing so there are a few that kind of thing so there are a few ways to do it it's just a little bit ways to do it it's just a little bit ways to do it it's just a little bit tricky I I suspect in the coming you tricky I I suspect in the coming you tricky I I suspect in the coming you know next six months or so there'll be a know next six months or so there'll be a know next six months or so there'll be a a very instant and easy way to do it and a very instant and easy way to do it and a very instant and easy way to do it and right now they're just there's some right now they're just there's some right now they're just there's some complicated ways to do it but it's complicated ways to do it but it's complicated ways to do it but it's definitely possible yeah well we got to definitely possible yeah well we got to definitely possible yeah well we got to finish up here uh but I I hope that this finish up here uh but I I hope that this finish up here uh but I I hope that this the the ideas you shared we have some the the ideas you shared we have some the the ideas you shared we have some functional ideas some writing ideas some functional ideas some writing ideas some functional ideas some writing ideas some uh you know video or image ideas and uh you know video or image ideas and uh you know video or image ideas and then even a fun idea here at the end of then even a fun idea here at the end of then even a fun idea here at the end of things that churches can do when it

  25. things that churches can do when it things that churches can do when it comes to Ai and Christmas um if you're comes to Ai and Christmas um if you're comes to Ai and Christmas um if you're looking for more ideas you definitely looking for more ideas you definitely looking for more ideas you definitely want to check out our Facebook group AI want to check out our Facebook group AI want to check out our Facebook group AI for churches uh Jason is one of the the for churches uh Jason is one of the the for churches uh Jason is one of the the admins in that group and you can also admins in that group and you can also admins in that group and you can also find him all kinds of places online when find him all kinds of places online when find him all kinds of places online when it comes to AI stuff he is always it comes to AI stuff he is always it comes to AI stuff he is always speaking somewhere so you might find him speaking somewhere so you might find him speaking somewhere so you might find him speaking somewhere near you and so Jason speaking somewhere near you and so Jason speaking somewhere near you and so Jason uh we're definitely a big fan of you and uh we're definitely a big fan of you and uh we're definitely a big fan of you and I'm a big fan of you and all the stuff I'm a big fan of you and all the stuff I'm a big fan of you and all the stuff you're working on and again so excited you're working on and again so excited you're working on and again so excited about your book well thank you thank you about your book well thank you thank you about your book well thank you thank you for all the support and uh I'm I'm a fan for all the support and uh I'm I'm a fan for all the support and uh I'm I'm a fan of you and everything that's happening of you and everything that's happening of you and everything that's happening uh over at the AI for churches group to uh over at the AI for churches group to uh over at the AI for churches group to so um we we hope to see you there

Summary

This podcast episode explores how churches can leverage AI for missional marketing, particularly for Christmas outreach. Key references include the company Missional Marketing and tools like Sermon Spark. The practical takeaway is that AI offers valuable resources for pastors and church leaders to amplify the gospel and reach more people effectively.

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