Church Marketing is Just Great Storytelling | Kurian Babykutty

[Music] [Music] if the church can talk to the province if the church can talk to the province if the church can talk to the province that we're facing I think they would that we're facing I think they would that we're facing I think they would actually experience Christ who will give actually experience Christ who will give actually experience Christ who will give them Freedom through the struggles them Freedom through the struggles them Freedom through the struggles through the addictions that they're through the addictions that they're through the addictions that they're having versus us saying hey whatever having versus us saying hey whatever having versus us saying hey whatever happens come to church at 10 am on happens come to church at 10 am on happens come to church at 10 am on Sunday that's our starting point and I Sunday that's our starting point and I Sunday that's our starting point and I think that's a big difference from how think that's a big difference from how think that's a big difference from how Jesus he didn't he didn't know the Jesus he didn't he didn't know the Jesus he didn't he didn't know the disciples round up the kids and bring disciples round up the kids and bring disciples round up the kids and bring him here he walked to where Zacchaeus he him here he walked to where Zacchaeus he him here he walked to where Zacchaeus he met him where he is he went to his house met him where he is he went to his house met him where he is he went to his house and salvation happened there and so I and salvation happened there and so I and salvation happened there and so I wonder I don't know if I'm answering a wonder I don't know if I'm answering a wonder I don't know if I'm answering a question but I wonder if we could question but I wonder if we could question but I wonder if we could actually find out what our one two three actually find out what our one two three actually find out what our one two three main problems that our community is main problems that our community is main problems that our community is going through going through going through I'm Bart Blair and you have tuned in to I'm Bart Blair and you have tuned in to I'm Bart Blair and you have tuned in to the missional marketing podcast welcome the missional marketing podcast welcome the missional marketing podcast welcome to season three episode 16 of the show to season three episode 16 of the show to season three episode 16 of the show our goal with this show is to help your our goal with this show is to help your our goal with this show is to help your church grow by leveraging digital church grow by leveraging digital church grow by leveraging digital marketing and effective Communications marketing and effective Communications marketing and effective Communications in today's episode something that I in today's episode something that I in today's episode something that I think is really going to stretch your think is really going to stretch your think is really going to stretch your thinking as it relates to church thinking as it relates to church thinking as it relates to church marketing great interview for you and marketing great interview for you and marketing great interview for you and I'll get to that in just a moment if I'll get to that in just a moment if I'll get to that in just a moment if you're new to the show make sure that you're new to the show make sure that you're new to the show make sure that you subscribe wherever you're listening you subscribe wherever you're listening you subscribe wherever you're listening on your favorite podcasting app or if on your favorite podcasting app or if on your favorite podcasting app or if you're watching on our YouTube channel you're watching on our YouTube channel you're watching on our YouTube channel make sure that you subscribe and then make sure that you subscribe and then make sure that you subscribe and then ring the bell so that you get notified ring the bell so that you get notified ring the bell so that you get notified of future episodes and I would be remiss of future episodes and I would be remiss of future episodes and I would be remiss in not mentioning that the next future in not mentioning that the next future in not mentioning that the next future episode the one that's coming out next episode the one that's coming out next episode the one that's coming out next week the week after this one will be week the week after this one will be week the week after this one will be episode number 100 that's right this one episode number 100 that's right this one episode number 100 that's right this one is the 99th episode that we've recorded is the 99th episode that we've recorded is the 99th episode that we've recorded and next week's is number 100 and Jason and next week's is number 100 and Jason and next week's is number 100 and Jason and I have something very special and I have something very special and I have something very special planned for our 100th episode so again planned for our 100th episode so again planned for our 100th episode so again make sure that you subscribe so that you

make sure that you subscribe so that you make sure that you subscribe so that you don't miss next week's episode well don't miss next week's episode well don't miss next week's episode well today the interview that we're sharing today the interview that we're sharing today the interview that we're sharing with you is with a gentleman by the name with you is with a gentleman by the name with you is with a gentleman by the name of Korean baby kudi Korean is an agency of Korean baby kudi Korean is an agency of Korean baby kudi Korean is an agency leader of an agency called 40 Parables leader of an agency called 40 Parables leader of an agency called 40 Parables and 40 parables in in Korean and his and 40 parables in in Korean and his and 40 parables in in Korean and his team uh work with Christian Ministries team uh work with Christian Ministries team uh work with Christian Ministries non-profits and churches to help them be non-profits and churches to help them be non-profits and churches to help them be better marketers and uh the name of his better marketers and uh the name of his better marketers and uh the name of his agency 40 Parables is taken from the agency 40 Parables is taken from the agency 40 Parables is taken from the fact that Jesus told 40 Parables or fact that Jesus told 40 Parables or fact that Jesus told 40 Parables or there are 40 Parables recorded that there are 40 Parables recorded that there are 40 Parables recorded that Jesus told in the gospels and uh Korean Jesus told in the gospels and uh Korean Jesus told in the gospels and uh Korean is all about storytelling sharing is all about storytelling sharing is all about storytelling sharing stories we have the greatest Storyteller stories we have the greatest Storyteller stories we have the greatest Storyteller who ever lived as our Lord and our who ever lived as our Lord and our who ever lived as our Lord and our savior and we should simply be better savior and we should simply be better savior and we should simply be better storytellers and so he's got some great storytellers and so he's got some great storytellers and so he's got some great insights some great biblical foundation insights some great biblical foundation insights some great biblical foundation for the way that he leads his team in for the way that he leads his team in for the way that he leads his team in doing marketing for the clients that doing marketing for the clients that doing marketing for the clients that they serve and I think you're really they serve and I think you're really they serve and I think you're really going to benefit from this interview going to benefit from this interview going to benefit from this interview thanks again for tuning in season three thanks again for tuning in season three thanks again for tuning in season three episode 16 number 99 here's Jason episode 16 number 99 here's Jason episode 16 number 99 here's Jason Hamrock an art interview with Korean Hamrock an art interview with Korean Hamrock an art interview with Korean baby goodie well carrion welcome to the baby goodie well carrion welcome to the baby goodie well carrion welcome to the podcast how you doing today man good how podcast how you doing today man good how podcast how you doing today man good how are you guys doing oh we're blessed are you guys doing oh we're blessed are you guys doing oh we're blessed blessed Beyond we can even possibly blessed Beyond we can even possibly blessed Beyond we can even possibly think and imagine so I'm so excited to think and imagine so I'm so excited to think and imagine so I'm so excited to have you on the podcast uh because of have you on the podcast uh because of have you on the podcast uh because of the of the content and what you do and the of the content and what you do and the of the content and what you do and so uh for our audience and our listeners so uh for our audience and our listeners so uh for our audience and our listeners that that are not familiar with 40 that that are not familiar with 40 that that are not familiar with 40 Parables and what you do once you give

Parables and what you do once you give Parables and what you do once you give us a sec just take a minute and explain us a sec just take a minute and explain us a sec just take a minute and explain you know your background and and how you you know your background and and how you you know your background and and how you got to the point where you're at today got to the point where you're at today got to the point where you're at today and and let's go there for a second sure and and let's go there for a second sure and and let's go there for a second sure well when I say 40 Parables a lot of well when I say 40 Parables a lot of well when I say 40 Parables a lot of people ask me wait is that it's from the people ask me wait is that it's from the people ask me wait is that it's from the Bible and in my in my cynical mind I Bible and in my in my cynical mind I Bible and in my in my cynical mind I want to ask them I mean if you're ready want to ask them I mean if you're ready want to ask them I mean if you're ready you would know but even I didn't know on you would know but even I didn't know on you would know but even I didn't know on day one that there were actually 40 day one that there were actually 40 day one that there were actually 40 Parables because you literally have to Parables because you literally have to Parables because you literally have to read them and count them and remove the read them and count them and remove the read them and count them and remove the duplicates to figure out that somehow duplicates to figure out that somehow duplicates to figure out that somehow Jesus exactly had 40 parables in store Jesus exactly had 40 parables in store Jesus exactly had 40 parables in store for us I didn't know that for a long for us I didn't know that for a long for us I didn't know that for a long while I thought there were 39 38 and so while I thought there were 39 38 and so while I thought there were 39 38 and so on but um I began this company with a on but um I began this company with a on but um I began this company with a co-founder back in 2015. okay um and the co-founder back in 2015. okay um and the co-founder back in 2015. okay um and the reason I got there was about four years reason I got there was about four years reason I got there was about four years before that I was in a business school before that I was in a business school before that I was in a business school in Boston and I had plans to work in Boston and I had plans to work in Boston and I had plans to work continue working my background which was continue working my background which was continue working my background which was in mobility and marketing and so I had in mobility and marketing and so I had in mobility and marketing and so I had no plans to serve anything remotely no plans to serve anything remotely no plans to serve anything remotely connected to the church world and I connected to the church world and I connected to the church world and I wanted to continue what I knew about yes wanted to continue what I knew about yes wanted to continue what I knew about yes or whatever I learned and somehow I felt or whatever I learned and somehow I felt or whatever I learned and somehow I felt in between my first and second years in in between my first and second years in in between my first and second years in business school the Lord telling me to business school the Lord telling me to business school the Lord telling me to go and serve his kingdom and I couldn't go and serve his kingdom and I couldn't go and serve his kingdom and I couldn't even spell the kingdom I knew nothing even spell the kingdom I knew nothing even spell the kingdom I knew nothing much about it I mean I was born and much about it I mean I was born and much about it I mean I was born and raised as a Christian back in India but raised as a Christian back in India but raised as a Christian back in India but I knew nobody here when I got here to I knew nobody here when I got here to I knew nobody here when I got here to the US who's working in the church world the US who's working in the church world the US who's working in the church world and so I said Lord in fact I actually and so I said Lord in fact I actually and so I said Lord in fact I actually went for a job fair like an internship went for a job fair like an internship went for a job fair like an internship opportunity between the two years and it opportunity between the two years and it opportunity between the two years and it didn't work out my first job where I didn't work out my first job where I didn't work out my first job where I went for nothing came nothing happened went for nothing came nothing happened went for nothing came nothing happened and then I felt the Lord telling me I and then I felt the Lord telling me I and then I felt the Lord telling me I Told You So nothing's gonna happen until Told You So nothing's gonna happen until Told You So nothing's gonna happen until you try what I'm asking you to do and so you try what I'm asking you to do and so you try what I'm asking you to do and so I did I wrote These one pages to 100

I did I wrote These one pages to 100 I did I wrote These one pages to 100 Christian organizations I actually wrote Christian organizations I actually wrote Christian organizations I actually wrote to exactly 100. I'm saying hey here's to exactly 100. I'm saying hey here's to exactly 100. I'm saying hey here's what I see on your website here's what I what I see on your website here's what I what I see on your website here's what I think you guys are trying to do I'm an think you guys are trying to do I'm an think you guys are trying to do I'm an MBA grad trying to do an internship I'd MBA grad trying to do an internship I'd MBA grad trying to do an internship I'd love to come and serve over the summer love to come and serve over the summer love to come and serve over the summer would you can start taking me in and 93 would you can start taking me in and 93 would you can start taking me in and 93 of them did not write back seven of them of them did not write back seven of them of them did not write back seven of them wrote back and said we agree with wrote back and said we agree with wrote back and said we agree with everything you're saying we just don't everything you're saying we just don't everything you're saying we just don't know what to do with an indie grad I'm know what to do with an indie grad I'm know what to do with an indie grad I'm like hire me and so that didn't happen like hire me and so that didn't happen like hire me and so that didn't happen for a long time so I was to live in for a long time so I was to live in for a long time so I was to live in Boston and I'm persistent like the Boston and I'm persistent like the Boston and I'm persistent like the persistent whatever and The Parables and persistent whatever and The Parables and persistent whatever and The Parables and writing again and again and then there's writing again and again and then there's writing again and again and then there's this guy in leadership Network this guy in leadership Network this guy in leadership Network um Tim Nations he said I wrote so many um Tim Nations he said I wrote so many um Tim Nations he said I wrote so many times to him and he said just to get you times to him and he said just to get you times to him and he said just to get you off my back I'm gonna tell you that off my back I'm gonna tell you that off my back I'm gonna tell you that there's an event happening sometime this there's an event happening sometime this there's an event happening sometime this is way back in 2011. it doesn't even is way back in 2011. it doesn't even is way back in 2011. it doesn't even happening here in a couple of weekends happening here in a couple of weekends happening here in a couple of weekends from now if you want you can come but I from now if you want you can come but I from now if you want you can come but I can promise you there is nothing for you can promise you there is nothing for you can promise you there is nothing for you here I said Tim you have done your job here I said Tim you have done your job here I said Tim you have done your job in the Lord this the only thing you ever in the Lord this the only thing you ever in the Lord this the only thing you ever needed to do for me I mean I had no idea needed to do for me I mean I had no idea needed to do for me I mean I had no idea what I'm talking about so I put my money what I'm talking about so I put my money what I'm talking about so I put my money down I flew from Boston to Dallas had a down I flew from Boston to Dallas had a down I flew from Boston to Dallas had a fun three-day trip I mean I met so many fun three-day trip I mean I met so many fun three-day trip I mean I met so many leaders it was Kevin penry from Life leaders it was Kevin penry from Life leaders it was Kevin penry from Life Church and Jim Tomberlin from multi-site Church and Jim Tomberlin from multi-site Church and Jim Tomberlin from multi-site they were all teaching in fact I met Jim they were all teaching in fact I met Jim they were all teaching in fact I met Jim after 10 years last month and I told him after 10 years last month and I told him after 10 years last month and I told him like you're the first guy I ever heard like you're the first guy I ever heard like you're the first guy I ever heard to speak to a bunch of church leaders to speak to a bunch of church leaders to speak to a bunch of church leaders about the church forum and so I learned about the church forum and so I learned about the church forum and so I learned so much I rub shoulders with all these so much I rub shoulders with all these so much I rub shoulders with all these guys again nothing happened for me and guys again nothing happened for me and guys again nothing happened for me and then I'm walking out then I'm walking out then I'm walking out of of the leadership of Network office of of the leadership of Network office of of the leadership of Network office here in Dallas and then I met one guy here in Dallas and then I met one guy here in Dallas and then I met one guy called Chris armas and we talked for called Chris armas and we talked for called Chris armas and we talked for about 10-15 minutes and he says hi and

about 10-15 minutes and he says hi and about 10-15 minutes and he says hi and he's Venezuelan I'm Indian so we connect he's Venezuelan I'm Indian so we connect he's Venezuelan I'm Indian so we connect and on a bunch of things and again I'll and on a bunch of things and again I'll and on a bunch of things and again I'll make sure thank you so much and then as make sure thank you so much and then as make sure thank you so much and then as I'm about to walk out I mean a guy I'm about to walk out I mean a guy I'm about to walk out I mean a guy called Justin Lathrop Watson called Justin Lathrop Watson called Justin Lathrop Watson um and then Chris says hey Justin you um and then Chris says hey Justin you um and then Chris says hey Justin you should talk to Korean and we're like should talk to Korean and we're like should talk to Korean and we're like sure we will and we exchange cards for sure we will and we exchange cards for sure we will and we exchange cards for one minute and we walk off again I walk one minute and we walk off again I walk one minute and we walk off again I walk back I've got two days left this is how back I've got two days left this is how back I've got two days left this is how the Lord does the drug we have to wait the Lord does the drug we have to wait the Lord does the drug we have to wait till the last day for the Lord to show till the last day for the Lord to show till the last day for the Lord to show up in all his glory so I go back and got up in all his glory so I go back and got up in all his glory so I go back and got two days left and because I'm an two days left and because I'm an two days left and because I'm an immigrant I mean I was here a couple of immigrant I mean I was here a couple of immigrant I mean I was here a couple of years before I went business school but years before I went business school but years before I went business school but because I'm an immigrant if I don't do because I'm an immigrant if I don't do because I'm an immigrant if I don't do the internship I have to go back to the internship I have to go back to the internship I have to go back to India for two months and I can do I India for two months and I can do I India for two months and I can do I can't float Burgers I have to do the can't float Burgers I have to do the can't float Burgers I have to do the internship in line with what I'm study internship in line with what I'm study internship in line with what I'm study which is marketing strategy and things which is marketing strategy and things which is marketing strategy and things like that so I go back to Boston I've like that so I go back to Boston I've like that so I go back to Boston I've got 36 hours left to get a confirmation got 36 hours left to get a confirmation got 36 hours left to get a confirmation for an internship and then Justin later for an internship and then Justin later for an internship and then Justin later calls and says hey yesterday I met you calls and says hey yesterday I met you calls and says hey yesterday I met you and you said something about mobility and you said something about mobility and you said something about mobility and marketing he says I said yeah he and marketing he says I said yeah he and marketing he says I said yeah he said you know one do you know Kindred said you know one do you know Kindred said you know one do you know Kindred I'm like no he said you know one Pope I'm like no he said you know one Pope I'm like no he said you know one Pope like no he says the kindness is like no he says the kindness is like no he says the kindness is Thanksgiving tool it's quite new church Thanksgiving tool it's quite new church Thanksgiving tool it's quite new church is starting to use this and they're is starting to use this and they're is starting to use this and they're looking for some marketing help I think looking for some marketing help I think looking for some marketing help I think you might be a good fit so do you have a you might be a good fit so do you have a you might be a good fit so do you have a recipe I said sure I do and I send it to recipe I said sure I do and I send it to recipe I said sure I do and I send it to him in seven minutes him in seven minutes him in seven minutes after I emailed him the resume I get a after I emailed him the resume I get a after I emailed him the resume I get a call from this guy he says hey I'm late call from this guy he says hey I'm late call from this guy he says hey I'm late in Cusack I run Kinder I just saw a in Cusack I run Kinder I just saw a in Cusack I run Kinder I just saw a resume I just love it I want this is resume I just love it I want this is resume I just love it I want this is everything we wanted are you available everything we wanted are you available everything we wanted are you available to start on Monday I'm like uh yes can I to start on Monday I'm like uh yes can I to start on Monday I'm like uh yes can I start yesterday for sure so just like 24 start yesterday for sure so just like 24 start yesterday for sure so just like 24 hours before my time was up the Lord

hours before my time was up the Lord hours before my time was up the Lord found a way to for me to work at this so found a way to for me to work at this so found a way to for me to work at this so I went to work with Kindred this was I went to work with Kindred this was I went to work with Kindred this was back in the day in 2012 when Kindred had back in the day in 2012 when Kindred had back in the day in 2012 when Kindred had 10 churches they were grossing four 10 churches they were grossing four 10 churches they were grossing four thousand dollars through their platform thousand dollars through their platform thousand dollars through their platform every month and so I they invited me to every month and so I they invited me to every month and so I they invited me to come to Florida and I went there and the come to Florida and I went there and the come to Florida and I went there and the three co-founders and me I'm their first three co-founders and me I'm their first three co-founders and me I'm their first intern and I'm they got acquired by intern and I'm they got acquired by intern and I'm they got acquired by Ministry Brands I think in 2017 or 80. Ministry Brands I think in 2017 or 80. Ministry Brands I think in 2017 or 80. and so they we were sitting together and and so they we were sitting together and and so they we were sitting together and then they took me out to Five Guys and then they took me out to Five Guys and then they took me out to Five Guys and we're all having some sandwiches there we're all having some sandwiches there we're all having some sandwiches there and at that time I said oops and the and at that time I said oops and the and at that time I said oops and the guys look what happened I said I just guys look what happened I said I just guys look what happened I said I just realized that the amount of money that realized that the amount of money that realized that the amount of money that Kindred is making this month is not Kindred is making this month is not Kindred is making this month is not enough to cover the sandwiches for all enough to cover the sandwiches for all enough to cover the sandwiches for all all four of us today and they're like I all four of us today and they're like I all four of us today and they're like I know we'll get there I said I know I know we'll get there I said I know I know we'll get there I said I know I know too maybe so we work on a bunch of know too maybe so we work on a bunch of know too maybe so we work on a bunch of stuff I say good things happen when I stuff I say good things happen when I stuff I say good things happen when I leave in two years they I think they leave in two years they I think they leave in two years they I think they ended up Crossing 14 million a month ended up Crossing 14 million a month ended up Crossing 14 million a month from 4 600 a month uh I had a blast from 4 600 a month uh I had a blast from 4 600 a month uh I had a blast working there and then I continued working there and then I continued working there and then I continued working with one hope who owned kinder working with one hope who owned kinder working with one hope who owned kinder to that point and so um I was in B to that point and so um I was in B to that point and so um I was in B school so everything I learned in B school so everything I learned in B school so everything I learned in B school I got a chance to try and school I got a chance to try and school I got a chance to try and Implement that in Kindred Implement that in Kindred Implement that in Kindred um and a couple of organizations I work um and a couple of organizations I work um and a couple of organizations I work with so I was very blessed with so I was very blessed with so I was very blessed um for the guy who nearly didn't work in um for the guy who nearly didn't work in um for the guy who nearly didn't work in the kingdom in the church hall because the kingdom in the church hall because the kingdom in the church hall because blessed God gave me a chance so I work blessed God gave me a chance so I work blessed God gave me a chance so I work with onehub and they had their 40 with onehub and they had their 40 with onehub and they had their 40 million dollar annual non-profit they've million dollar annual non-profit they've million dollar annual non-profit they've got 25 different sub runs so at one got 25 different sub runs so at one got 25 different sub runs so at one point I went and told the CEO I think point I went and told the CEO I think point I went and told the CEO I think you guys should start an agency it's you guys should start an agency it's you guys should start an agency it's like what do you mean I said you have 25 like what do you mean I said you have 25 like what do you mean I said you have 25 different sub runs and every time you different sub runs and every time you different sub runs and every time you start a new product you go and find a start a new product you go and find a start a new product you go and find a new audience there aren't so many newer

new audience there aren't so many newer new audience there aren't so many newer audiences I'd rather that you build the audiences I'd rather that you build the audiences I'd rather that you build the audience so that every time you have a audience so that every time you have a audience so that every time you have a product you already have an existing product you already have an existing product you already have an existing audience to feed this into he said what audience to feed this into he said what audience to feed this into he said what does that mean he said like I said I does that mean he said like I said I does that mean he said like I said I think you should start an agency and he think you should start an agency and he think you should start an agency and he said you started agency I said I will if said you started agency I said I will if said you started agency I said I will if you will give you some of this product you will give you some of this product you will give you some of this product he said sure and so that's how I he said sure and so that's how I he said sure and so that's how I actually began 40 parables in 2015. it actually began 40 parables in 2015. it actually began 40 parables in 2015. it should work for them full time and we should work for them full time and we should work for them full time and we began an agency to help one open over began an agency to help one open over began an agency to help one open over the next couple of years love the Lord the next couple of years love the Lord the next couple of years love the Lord let it take flight let it take flight let it take flight um and that's how we've been around for um and that's how we've been around for um and that's how we've been around for seven years so so how do you seven years so so how do you seven years so so how do you specifically help these it's mostly specifically help these it's mostly specifically help these it's mostly non-profits like parachurch Ministries non-profits like parachurch Ministries non-profits like parachurch Ministries you're helping well our goal on day one you're helping well our goal on day one you're helping well our goal on day one to act was it to actually sell the to act was it to actually sell the to act was it to actually sell the church world but church world but church world but um one of the things that I that I've um one of the things that I that I've um one of the things that I that I've observed as an Indian I've seen these observed as an Indian I've seen these observed as an Indian I've seen these guys who do Muslim Ministry and the way guys who do Muslim Ministry and the way guys who do Muslim Ministry and the way they did Muslim Ministry is you can't they did Muslim Ministry is you can't they did Muslim Ministry is you can't just go there and tell them hey and it's just go there and tell them hey and it's just go there and tell them hey and it's been believing prophet Muhammed all this been believing prophet Muhammed all this been believing prophet Muhammed all this while guess what the real deal is Jesus while guess what the real deal is Jesus while guess what the real deal is Jesus you know the pure believes that doesn't you know the pure believes that doesn't you know the pure believes that doesn't happen that way I've seen people go to happen that way I've seen people go to happen that way I've seen people go to the Muslim World spend two three decades the Muslim World spend two three decades the Muslim World spend two three decades with them living with them being one of with them living with them being one of with them living with them being one of them understanding them really well them understanding them really well them understanding them really well enough and then overtime ringing maybe enough and then overtime ringing maybe enough and then overtime ringing maybe 10 families to the faith 10 right and so 10 families to the faith 10 right and so 10 families to the faith 10 right and so I've learned that in in the market wall I've learned that in in the market wall I've learned that in in the market wall you have to be one of them to understand you have to be one of them to understand you have to be one of them to understand who they are what they need where they who they are what they need where they who they are what they need where they might change and so we wanted to sell might change and so we wanted to sell might change and so we wanted to sell the church world but we knew nothing the church world but we knew nothing the church world but we knew nothing about the church world and I thought about the church world and I thought about the church world and I thought that if we want to build products of the that if we want to build products of the that if we want to build products of the church World a few years later the best church World a few years later the best church World a few years later the best thing is to start serving them maybe in thing is to start serving them maybe in thing is to start serving them maybe in some angular non-profit space who's some angular non-profit space who's some angular non-profit space who's trying to reach the church World trying to reach the church World trying to reach the church World figuring out exactly what their needs figuring out exactly what their needs figuring out exactly what their needs are so today we've built two three are so today we've built two three are so today we've built two three products in the church world this year products in the church world this year products in the church world this year we're rolling them out next year but we

we're rolling them out next year but we we're rolling them out next year but we took us seven years to get there and we took us seven years to get there and we took us seven years to get there and we use this time to really learn what our use this time to really learn what our use this time to really learn what our nonprofits trying to do what a Christian nonprofits trying to do what a Christian nonprofits trying to do what a Christian businesses try to do what is missional businesses try to do what is missional businesses try to do what is missional marketing trying to do right you want to marketing trying to do right you want to marketing trying to do right you want to reach the church well how what are why reach the church well how what are why reach the church well how what are why are they not just driving in in like in are they not just driving in in like in are they not just driving in in like in hundreds to your office and saying sign hundreds to your office and saying sign hundreds to your office and saying sign me up for SEO sign me up for this what's me up for SEO sign me up for this what's me up for SEO sign me up for this what's the disconnect so we took this while to the disconnect so we took this while to the disconnect so we took this while to learn the disconnect between the two the learn the disconnect between the two the learn the disconnect between the two the cast in between the two guys how we can cast in between the two guys how we can cast in between the two guys how we can help and so that's what we always want help and so that's what we always want help and so that's what we always want to do just that we began serving to do just that we began serving to do just that we began serving non-profits with marketing non-profits with marketing non-profits with marketing with marketing Services okay um so um so you mentioned so I I'm really curious you mentioned so I I'm really curious you mentioned so I I'm really curious because you know you talk about the 40 because you know you talk about the 40 because you know you talk about the 40 parables parables parables how did that come about were you uh let how did that come about were you uh let how did that come about were you uh let me talk a little bit about the model me talk a little bit about the model me talk a little bit about the model right right right um when I look at your website I'm um when I look at your website I'm um when I look at your website I'm really intrigued because you do such a really intrigued because you do such a really intrigued because you do such a good job of leading me and telling me a good job of leading me and telling me a good job of leading me and telling me a story story story and so you know for our audience who are and so you know for our audience who are and so you know for our audience who are primarily you know Church staff people primarily you know Church staff people primarily you know Church staff people mostly communication directors who mostly communication directors who mostly communication directors who themselves are trying to tell a story themselves are trying to tell a story themselves are trying to tell a story what's something you can share with them what's something you can share with them what's something you can share with them done on how to relate uh The Parables of done on how to relate uh The Parables of done on how to relate uh The Parables of what Jesus taught to what they're trying what Jesus taught to what they're trying what Jesus taught to what they're trying to accomplish to accomplish to accomplish so typically in the church World in fact so typically in the church World in fact so typically in the church World in fact um the reason we named it 40 Parables is um the reason we named it 40 Parables is um the reason we named it 40 Parables is I felt that as churches in as I felt that as churches in as I felt that as churches in as non-propussion nonprofits we aren't non-propussion nonprofits we aren't non-propussion nonprofits we aren't doing Justice to the fact that Jesus doing Justice to the fact that Jesus doing Justice to the fact that Jesus Christ has been our savior and the best Christ has been our savior and the best Christ has been our savior and the best Storyteller of all time like we should

Storyteller of all time like we should Storyteller of all time like we should be the ones who got the stories anything be the ones who got the stories anything be the ones who got the stories anything in our pocket in our pocket in our pocket um and so we thought of the 40 Parables um and so we thought of the 40 Parables um and so we thought of the 40 Parables he's narrated and we thought can we use he's narrated and we thought can we use he's narrated and we thought can we use these same stories and can we help our these same stories and can we help our these same stories and can we help our people rethink our messaging as he did people rethink our messaging as he did people rethink our messaging as he did um in fact we've got a few quizzes about um in fact we've got a few quizzes about um in fact we've got a few quizzes about 40 Parables and 40 Parables and 40 Parables and um like for example which Parable in um like for example which Parable in um like for example which Parable in which Parable did Jesus talk about the which Parable did Jesus talk about the which Parable did Jesus talk about the cities or I normally ask them imagine a cities or I normally ask them imagine a cities or I normally ask them imagine a duck a donkey a lion fish which of these duck a donkey a lion fish which of these duck a donkey a lion fish which of these animals are not in the parable so I can animals are not in the parable so I can animals are not in the parable so I can see you guys oh man I think I know this see you guys oh man I think I know this see you guys oh man I think I know this one and so we aren't really paying one and so we aren't really paying one and so we aren't really paying attention to the Parables we've read attention to the Parables we've read attention to the Parables we've read them they're like stories if we go and them they're like stories if we go and them they're like stories if we go and read them back again and again we'll read them back again and again we'll read them back again and again we'll find a bunch of stuff that's there find a bunch of stuff that's there find a bunch of stuff that's there because he's narrated this beautifully because he's narrated this beautifully because he's narrated this beautifully and churches I feel have some kind of and churches I feel have some kind of and churches I feel have some kind of this struggle with the term called this struggle with the term called this struggle with the term called marketing even as I work in a non-profit marketing even as I work in a non-profit marketing even as I work in a non-profit they they had a vice president for they they had a vice president for they they had a vice president for everything except for marketing they everything except for marketing they everything except for marketing they would actually call it Innovation but in would actually call it Innovation but in would actually call it Innovation but in reality it was marketing we just have to reality it was marketing we just have to reality it was marketing we just have to struggle with the word called marketing struggle with the word called marketing struggle with the word called marketing and I tell them hey the first words that and I tell them hey the first words that and I tell them hey the first words that of Jesus in the New Testament because of Jesus in the New Testament because of Jesus in the New Testament because when Jesus comes in says repent the time when Jesus comes in says repent the time when Jesus comes in says repent the time has come it's fulfilled the kingdom of has come it's fulfilled the kingdom of has come it's fulfilled the kingdom of God is at hand repent and believe in the God is at hand repent and believe in the God is at hand repent and believe in the good news he's talking about his kingdom good news he's talking about his kingdom good news he's talking about his kingdom of God he's introducing a new concept to of God he's introducing a new concept to of God he's introducing a new concept to do a bunch of do a bunch of do a bunch of um religious guys called the Jews um religious guys called the Jews um religious guys called the Jews they're like what is this kingdom of God they're like what is this kingdom of God they're like what is this kingdom of God that's their first question back he's that's their first question back he's that's their first question back he's introducing a newer concept he's introducing a newer concept he's introducing a newer concept he's marketing a thing that never existed marketing a thing that never existed marketing a thing that never existed till that point and people did not know till that point and people did not know till that point and people did not know so in my opinion Jesus began his words so in my opinion Jesus began his words so in my opinion Jesus began his words in the New Testament with a marketing in the New Testament with a marketing in the New Testament with a marketing message talking about a newer concept to message talking about a newer concept to message talking about a newer concept to a bunch of people who weren't historian a bunch of people who weren't historian a bunch of people who weren't historian Market he never knew about it and in 17

Market he never knew about it and in 17 Market he never knew about it and in 17 of the 40 Parables he uses he begins of the 40 Parables he uses he begins of the 40 Parables he uses he begins with the kingdom of God is like a this with the kingdom of God is like a this with the kingdom of God is like a this like a dragon like a treasure like a like a dragon like a treasure like a like a dragon like a treasure like a feeling so Jesus was marketing his feeling so Jesus was marketing his feeling so Jesus was marketing his message all the time to with a very message all the time to with a very message all the time to with a very specific Target specific Target specific Target so I want to help this process so that so I want to help this process so that so I want to help this process so that churches can see hey maybe marketing is churches can see hey maybe marketing is churches can see hey maybe marketing is not a bad thing it's something we're not a bad thing it's something we're not a bad thing it's something we're doing all along it's something we're doing all along it's something we're doing all along it's something we're called to do especially with the Great called to do especially with the Great called to do especially with the Great Commission and how can I help them get Commission and how can I help them get Commission and how can I help them get closer to the reality that marketing closer to the reality that marketing closer to the reality that marketing might be like Christianity yeah I mean might be like Christianity yeah I mean might be like Christianity yeah I mean it uh I I'm in the same conversations it uh I I'm in the same conversations it uh I I'm in the same conversations with you that when I talk with churches with you that when I talk with churches with you that when I talk with churches they're like oh we just don't like use they're like oh we just don't like use they're like oh we just don't like use the word marketing around here I'm going the word marketing around here I'm going the word marketing around here I'm going okay but you know who the goat marketer okay but you know who the goat marketer okay but you know who the goat marketer was of all time yeah and you know it's was of all time yeah and you know it's was of all time yeah and you know it's da right it's Jesus he had the best I da right it's Jesus he had the best I da right it's Jesus he had the best I mean he was a master at that thing right mean he was a master at that thing right mean he was a master at that thing right and so Bart actually uh shared with me and so Bart actually uh shared with me and so Bart actually uh shared with me um a quote on marketing that I really um a quote on marketing that I really um a quote on marketing that I really really liked bro I'm going to read the really liked bro I'm going to read the really liked bro I'm going to read the one that you shared with me last week I one that you shared with me last week I one that you shared with me last week I used it at a conference I spoke at and used it at a conference I spoke at and used it at a conference I spoke at and it's it's this is from a guy named John it's it's this is from a guy named John it's it's this is from a guy named John squirick I'm not exactly sure how to say squirick I'm not exactly sure how to say squirick I'm not exactly sure how to say his last name squirick I think it is but his last name squirick I think it is but his last name squirick I think it is but he said Church marketing is the action he said Church marketing is the action he said Church marketing is the action of spreading or promoting the Gospel of of spreading or promoting the Gospel of of spreading or promoting the Gospel of Jesus Christ Jesus Christ Jesus Christ through the use of various types of through the use of various types of through the use of various types of communication media or strategies and communication media or strategies and communication media or strategies and this is the point here to capture this is the point here to capture this is the point here to capture attention engage educate and persuade attention engage educate and persuade attention engage educate and persuade people to take action people to take action people to take action and if we can do that with our messaging and if we can do that with our messaging and if we can do that with our messaging is you know and I always go the last one is you know and I always go the last one is you know and I always go the last one persuade people to take action that's

persuade people to take action that's persuade people to take action that's exactly what Jesus did exactly what Jesus did exactly what Jesus did all the time all the time all the time and so it sounds like you've really and so it sounds like you've really and so it sounds like you've really mastered that but not I don't think like mastered that but not I don't think like mastered that but not I don't think like for example I went to business school for example I went to business school for example I went to business school thinking I knew marketing at least some thinking I knew marketing at least some thinking I knew marketing at least some bit of it I thought maybe I knew like 20 bit of it I thought maybe I knew like 20 bit of it I thought maybe I knew like 20 of marketing I worked for seven odd of marketing I worked for seven odd of marketing I worked for seven odd years before I went to business school I years before I went to business school I years before I went to business school I walk out of business school realizing I walk out of business school realizing I walk out of business school realizing I knew less than 0.01 percent of what real knew less than 0.01 percent of what real knew less than 0.01 percent of what real marketing is I realized that I actually marketing is I realized that I actually marketing is I realized that I actually don't know what marketing is in fact I don't know what marketing is in fact I don't know what marketing is in fact I was preaching in my church two weeks ago was preaching in my church two weeks ago was preaching in my church two weeks ago and I asked my church we were talking and I asked my church we were talking and I asked my church we were talking about the Great Commission and I asked about the Great Commission and I asked about the Great Commission and I asked my church how many of you marketed any my church how many of you marketed any my church how many of you marketed any brand any product any service and I gave brand any product any service and I gave brand any product any service and I gave them five options I use a tool for them five options I use a tool for them five options I use a tool for real-time engagement I told him zero one real-time engagement I told him zero one real-time engagement I told him zero one two to five six to twelve and more than two to five six to twelve and more than two to five six to twelve and more than 13. and everybody the 75 percent of the 13. and everybody the 75 percent of the 13. and everybody the 75 percent of the people in my church have marketed more people in my church have marketed more people in my church have marketed more than 13 products to about to their than 13 products to about to their than 13 products to about to their friends and their families then I asked friends and their families then I asked friends and their families then I asked them how many of you have marketed the them how many of you have marketed the them how many of you have marketed the Gospel of Jesus Christ and the 75 Gospel of Jesus Christ and the 75 Gospel of Jesus Christ and the 75 percent of 13 plus fell dipped to 23 percent of 13 plus fell dipped to 23 percent of 13 plus fell dipped to 23 there are people in my church who have there are people in my church who have there are people in my church who have never shared the gospel there are people never shared the gospel there are people never shared the gospel there are people in my church who've shared it to only in my church who've shared it to only in my church who've shared it to only one person the majority 42 person have one person the majority 42 person have one person the majority 42 person have shared only the two to five people but shared only the two to five people but shared only the two to five people but these products and services that we use these products and services that we use these products and services that we use we know alternatives for them we've we know alternatives for them we've we know alternatives for them we've switched from one product to another and switched from one product to another and switched from one product to another and yet we've marketed the heck out of it yet we've marketed the heck out of it yet we've marketed the heck out of it Jesus whom we believe in we've never Jesus whom we believe in we've never Jesus whom we believe in we've never changed our God multiple times and we changed our God multiple times and we changed our God multiple times and we are not likely to either but we have a are not likely to either but we have a are not likely to either but we have a big trouble marketing him and so I have big trouble marketing him and so I have big trouble marketing him and so I have them understand I even asked them what's them understand I even asked them what's them understand I even asked them what's the difference between marketing and the difference between marketing and the difference between marketing and sales I ask these guys when you go buy sales I ask these guys when you go buy sales I ask these guys when you go buy salt from your grocery store is it salt from your grocery store is it salt from your grocery store is it because they Market it to you or just because they Market it to you or just because they Market it to you or just because they sold to you and I asked

because they sold to you and I asked because they sold to you and I asked them this question and they were raising them this question and they were raising them this question and they were raising hands in something like marketing and if hands in something like marketing and if hands in something like marketing and if they say sales I ask them if it's I mean they say sales I ask them if it's I mean they say sales I ask them if it's I mean let me ask you guys if I may let me ask you guys if I may let me ask you guys if I may when you buy stall is it because they when you buy stall is it because they when you buy stall is it because they Market or sold to you Market or sold to you Market or sold to you it's because they sold it to me they it's because they sold it to me they it's because they sold it to me they don't even Market Salt so did they give don't even Market Salt so did they give don't even Market Salt so did they give you a discount option they give you buy you a discount option they give you buy you a discount option they give you buy buy a pack of salt get one more did you buy a pack of salt get one more did you buy a pack of salt get one more did you find a coupon find a coupon find a coupon did you guys did you find a guy at the did you guys did you find a guy at the did you guys did you find a guy at the grocery store saying hey what so salt is grocery store saying hey what so salt is grocery store saying hey what so salt is here come and pick it up on the way out here come and pick it up on the way out here come and pick it up on the way out well I don't need any but I'll go ahead well I don't need any but I'll go ahead well I don't need any but I'll go ahead and buy it because you just sold it to and buy it because you just sold it to and buy it because you just sold it to yeah no I no no I had a need for it so I yeah no I no no I had a need for it so I yeah no I no no I had a need for it so I go buy it so can I ask you which brand go buy it so can I ask you which brand go buy it so can I ask you which brand are you buying by any chance are you are you buying by any chance are you are you buying by any chance are you buying Mortons buying Mortons buying Mortons which one song do you guys I usually which one song do you guys I usually which one song do you guys I usually don't I'll go with whatever's cheapest don't I'll go with whatever's cheapest don't I'll go with whatever's cheapest correct so I so the way most markets correct so I so the way most markets correct so I so the way most markets sold consumption happens is because of sold consumption happens is because of sold consumption happens is because of the marketing and mostly the marsal that the marketing and mostly the marsal that the marketing and mostly the marsal that we purchase is the salt that we have we purchase is the salt that we have we purchase is the salt that we have seen in our homes for generations for seen in our homes for generations for seen in our homes for generations for decades like the salt our parents is decades like the salt our parents is decades like the salt our parents is likely to be a solid we pick in in the likely to be a solid we pick in in the likely to be a solid we pick in in the late 80s there was this massive campaign late 80s there was this massive campaign late 80s there was this massive campaign for brand awareness about salt and for brand awareness about salt and for brand awareness about salt and Mortons and a bunch of those Brands and Mortons and a bunch of those Brands and Mortons and a bunch of those Brands and they got our moms and our dads hooked to they got our moms and our dads hooked to they got our moms and our dads hooked to Deer salt brand which has stayed forever Deer salt brand which has stayed forever Deer salt brand which has stayed forever and those patterns of hours marketed the and those patterns of hours marketed the and those patterns of hours marketed the salt brand to us without selling and salt brand to us without selling and salt brand to us without selling and nobody is ever selling salt and so we're nobody is ever selling salt and so we're nobody is ever selling salt and so we're calling the Salt and Light of the earth calling the Salt and Light of the earth calling the Salt and Light of the earth and I tell them sometimes we don't know and I tell them sometimes we don't know and I tell them sometimes we don't know the difference even how Salt and Light the difference even how Salt and Light the difference even how Salt and Light is marketed to us but is it actually is marketed to us but is it actually is marketed to us but is it actually sold to us so I think with this negative sold to us so I think with this negative sold to us so I think with this negative connotation about what marketing is connotation about what marketing is connotation about what marketing is though we Market I mean I've got two

though we Market I mean I've got two though we Market I mean I've got two kids at home I have to market the heck kids at home I have to market the heck kids at home I have to market the heck are the things for them to sometimes do are the things for them to sometimes do are the things for them to sometimes do stuff do you know what this amazing stuff do you know what this amazing stuff do you know what this amazing lightsaber is going to look like if you lightsaber is going to look like if you lightsaber is going to look like if you clean up your room one time right I have clean up your room one time right I have clean up your room one time right I have to Market a bunch of things to do we do to Market a bunch of things to do we do to Market a bunch of things to do we do this all the time we just have a trouble this all the time we just have a trouble this all the time we just have a trouble with the turn with the turn with the turn yeah yeah that's very interesting point yeah yeah that's very interesting point yeah yeah that's very interesting point I yeah I want to go back to something I yeah I want to go back to something I yeah I want to go back to something that you you were talking about earlier that you you were talking about earlier that you you were talking about earlier when you were uh sharing sort of your when you were uh sharing sort of your when you were uh sharing sort of your process for beginning 40 Parables process for beginning 40 Parables process for beginning 40 Parables um you said that you didn't know the um you said that you didn't know the um you said that you didn't know the church world and so you needed to kind church world and so you needed to kind church world and so you needed to kind of put yourself in a place where you of put yourself in a place where you of put yourself in a place where you could be the church or be in that could be the church or be in that could be the church or be in that environment environment environment um um um I wanted you to try to uh maybe peel the I wanted you to try to uh maybe peel the I wanted you to try to uh maybe peel the layers back on that a little bit because layers back on that a little bit because layers back on that a little bit because the next thing that I thought about when the next thing that I thought about when the next thing that I thought about when you were talking about Jesus being a you were talking about Jesus being a you were talking about Jesus being a parable sharer a Storyteller is that I parable sharer a Storyteller is that I parable sharer a Storyteller is that I realized well the best way that Jesus realized well the best way that Jesus realized well the best way that Jesus marketed to the world was actually by marketed to the world was actually by marketed to the world was actually by coming and being a human being being coming and being a human being being coming and being a human being being like us like us like us um you know I I do have a tendency to um you know I I do have a tendency to um you know I I do have a tendency to think sometimes the church World fails think sometimes the church World fails think sometimes the church World fails at marketing well to people outside of at marketing well to people outside of at marketing well to people outside of the church the church the church because we don't really know them and because we don't really know them and because we don't really know them and understand them well you know it we we understand them well you know it we we understand them well you know it we we have solutions to their problems but we have solutions to their problems but we have solutions to their problems but we don't often Market the right solutions don't often Market the right solutions don't often Market the right solutions to the right problems I mean everybody's to the right problems I mean everybody's to the right problems I mean everybody's problem is ultimately a disconnect from problem is ultimately a disconnect from problem is ultimately a disconnect from God right every person born within God right every person born within God right every person born within nature is separated from God by their nature is separated from God by their nature is separated from God by their sin and so as the church we want to sin and so as the church we want to sin and so as the church we want to market the most important thing as being

market the most important thing as being market the most important thing as being salvation but the vast majority of the salvation but the vast majority of the salvation but the vast majority of the people that we're trying to reach aren't people that we're trying to reach aren't people that we're trying to reach aren't seeing salvation as their biggest seeing salvation as their biggest seeing salvation as their biggest problem that's not the problem that most problem that's not the problem that most problem that's not the problem that most of them are trying to overcome so when of them are trying to overcome so when of them are trying to overcome so when you think about being a marketer being you think about being a marketer being you think about being a marketer being an agency that's trying to solve an agency that's trying to solve an agency that's trying to solve problems for your clients problems for your clients problems for your clients um what's sort of the thought process um what's sort of the thought process um what's sort of the thought process that you go through to kind of immerse that you go through to kind of immerse that you go through to kind of immerse yourself with your clients to feel and yourself with your clients to feel and yourself with your clients to feel and understand their pain points so that you understand their pain points so that you understand their pain points so that you can actually meet them where they are can actually meet them where they are can actually meet them where they are so the way I mean this is a great Point so the way I mean this is a great Point so the way I mean this is a great Point first I I really feel there's this first I I really feel there's this first I I really feel there's this massive disconnect between the church massive disconnect between the church massive disconnect between the church and the people the church is trying to and the people the church is trying to and the people the church is trying to reach and for some reason the Gap seems reach and for some reason the Gap seems reach and for some reason the Gap seems to be increasing the nature is volatile to be increasing the nature is volatile to be increasing the nature is volatile it doesn't seem to be getting there and it doesn't seem to be getting there and it doesn't seem to be getting there and I know Jesus got this plan the church is I know Jesus got this plan the church is I know Jesus got this plan the church is going to to last past everything else going to to last past everything else going to to last past everything else um and I and I keep wondering why we um and I and I keep wondering why we um and I and I keep wondering why we aren't doing this the same way I was aren't doing this the same way I was aren't doing this the same way I was really amazed at how when protesters really amazed at how when protesters really amazed at how when protesters were standing outside Chick-fil-A there were standing outside Chick-fil-A there were standing outside Chick-fil-A there was this massive news about how was this massive news about how was this massive news about how Chick-fil-A is picking some of its Chick-fil-A is picking some of its Chick-fil-A is picking some of its tenses and it's against the worldly tenses and it's against the worldly tenses and it's against the worldly stands and then the next biggest stands and then the next biggest stands and then the next biggest newsline I read was how this one newsline I read was how this one newsline I read was how this one Chick-fil-A worker he came out he Chick-fil-A worker he came out he Chick-fil-A worker he came out he brought sandwiches in water and Coke for brought sandwiches in water and Coke for brought sandwiches in water and Coke for these guys supertastic and suddenly The these guys supertastic and suddenly The these guys supertastic and suddenly The Narrative changed like they were here to Narrative changed like they were here to Narrative changed like they were here to protest against Chick-fil-A but they saw protest against Chick-fil-A but they saw protest against Chick-fil-A but they saw the church doing something that they the church doing something that they the church doing something that they could not resist and I felt it of all could not resist and I felt it of all could not resist and I felt it of all the of all the religious leaders in in the of all the religious leaders in in the of all the religious leaders in in across all religions most people know across all religions most people know across all religions most people know about Jesus Christ very very few of them about Jesus Christ very very few of them about Jesus Christ very very few of them if not if I don't think anyone has a if not if I don't think anyone has a if not if I don't think anyone has a problem with Jesus Christ I think it's problem with Jesus Christ I think it's problem with Jesus Christ I think it's because he had no hypocrisy like he was

because he had no hypocrisy like he was because he had no hypocrisy like he was you could not find fault with Jesus and you could not find fault with Jesus and you could not find fault with Jesus and I feel today the outside world has a ton I feel today the outside world has a ton I feel today the outside world has a ton of reasons to find follow the church we of reasons to find follow the church we of reasons to find follow the church we I don't think we're I mean if we look up I don't think we're I mean if we look up I don't think we're I mean if we look up to Jesus I think there are many more to Jesus I think there are many more to Jesus I think there are many more ways for us to be authentic for us to be ways for us to be authentic for us to be ways for us to be authentic for us to be real like recently I mean we're now real like recently I mean we're now real like recently I mean we're now listen we know about this pastor who had listen we know about this pastor who had listen we know about this pastor who had a moral failure and this church said hey a moral failure and this church said hey a moral failure and this church said hey as soon as this happens we want to do as soon as this happens we want to do as soon as this happens we want to do something about it and when things go something about it and when things go something about it and when things go wrong this is our greatest opportunity wrong this is our greatest opportunity wrong this is our greatest opportunity to tell the world we're just like you've to tell the world we're just like you've to tell the world we're just like you've Fallen just like you we're all the same Fallen just like you we're all the same Fallen just like you we're all the same kind the difference is that we have a kind the difference is that we have a kind the difference is that we have a Jesus who makes things absolutely Jesus who makes things absolutely Jesus who makes things absolutely different and so if nothing in height we different and so if nothing in height we different and so if nothing in height we can be we want to be just like him and can be we want to be just like him and can be we want to be just like him and so if you I come from India where the so if you I come from India where the so if you I come from India where the father of our nation is Gandhi and one father of our nation is Gandhi and one father of our nation is Gandhi and one of his quotes were I love the Jesus of his quotes were I love the Jesus of his quotes were I love the Jesus you're talking about I just don't like you're talking about I just don't like you're talking about I just don't like the Christians that you are because the Christians that you are because the Christians that you are because you're nothing like your Jesus and so I you're nothing like your Jesus and so I you're nothing like your Jesus and so I wonder if in this marketing process like wonder if in this marketing process like wonder if in this marketing process like if we can rethink the way that we are if we can rethink the way that we are if we can rethink the way that we are not just messaging but as Bart said even not just messaging but as Bart said even not just messaging but as Bart said even being Jesus to them and I feel we some being Jesus to them and I feel we some being Jesus to them and I feel we some of us may be the only Jesus Christ these of us may be the only Jesus Christ these of us may be the only Jesus Christ these guys will ever know and ever seen their guys will ever know and ever seen their guys will ever know and ever seen their entire lives and so I wonder if we can entire lives and so I wonder if we can entire lives and so I wonder if we can rethink what are we saying who we are rethink what are we saying who we are rethink what are we saying who we are the way I we we serve non-profits with a the way I we we serve non-profits with a the way I we we serve non-profits with a bunch of marketing services but a bunch of marketing services but a bunch of marketing services but a primary bread and butter thing is primary bread and butter thing is primary bread and butter thing is marketing set strategy and marketing marketing set strategy and marketing marketing set strategy and marketing um thinking for them planning and so the um thinking for them planning and so the um thinking for them planning and so the way I sell it is I ask these non-profits way I sell it is I ask these non-profits way I sell it is I ask these non-profits I ask them if I placed your CEO your CEO I ask them if I placed your CEO your CEO I ask them if I placed your CEO your CEO your CMO and a bunch of your leadership your CMO and a bunch of your leadership your CMO and a bunch of your leadership guys in five different rooms and I asked guys in five different rooms and I asked guys in five different rooms and I asked them what's your why why do you exist them what's your why why do you exist them what's your why why do you exist what do you do and how do you connect it what do you do and how do you connect it what do you do and how do you connect it to if I ask you these three questions

to if I ask you these three questions to if I ask you these three questions will all five of you write the same will all five of you write the same will all five of you write the same thing and almost always the answer is no thing and almost always the answer is no thing and almost always the answer is no I've actually tried this for the first I've actually tried this for the first I've actually tried this for the first the first time I got a response was the the first time I got a response was the the first time I got a response was the 41st time the first 40 times I asked 41st time the first 40 times I asked 41st time the first 40 times I asked this question the answer is no we will this question the answer is no we will this question the answer is no we will not write the same thing and then the not write the same thing and then the not write the same thing and then the 41st person said yeah we will but that's 41st person said yeah we will but that's 41st person said yeah we will but that's only because we had a consultant coming only because we had a consultant coming only because we had a consultant coming two months ago and how to sit there two months ago and how to sit there two months ago and how to sit there um and I tell them see if we're not um and I tell them see if we're not um and I tell them see if we're not coherently and consistently saying the coherently and consistently saying the coherently and consistently saying the same thing in our leadership how is our same thing in our leadership how is our same thing in our leadership how is our organization and our church going to say organization and our church going to say organization and our church going to say this to a bunch of guys who have a this to a bunch of guys who have a this to a bunch of guys who have a completely different view of a church completely different view of a church completely different view of a church and and a complete sometimes even a and and a complete sometimes even a and and a complete sometimes even a dislike of the church so that's how dislike of the church so that's how dislike of the church so that's how we're trying to get us to be on the same we're trying to get us to be on the same we're trying to get us to be on the same point that Paul tells us actively to be point that Paul tells us actively to be point that Paul tells us actively to be able to defend our faith if we're not on able to defend our faith if we're not on able to defend our faith if we're not on the same page about what our faith is the same page about what our faith is the same page about what our faith is how do we actually go defend it so how do we actually go defend it so how do we actually go defend it so that's what we're trying to help the that's what we're trying to help the that's what we're trying to help the church World think about marketing church World think about marketing church World think about marketing differently wow that's really good I was differently wow that's really good I was differently wow that's really good I was on a call to church and I asked you know on a call to church and I asked you know on a call to church and I asked you know what what are your what are your your what what are your what are your your what what are your what are your your goals goals goals and and they couldn't answer it it was and and they couldn't answer it it was and and they couldn't answer it it was so micro focused I got Sunday coming up so micro focused I got Sunday coming up so micro focused I got Sunday coming up in a few days true and you know all in a few days true and you know all in a few days true and you know all right that's awesome I mean I get that right that's awesome I mean I get that right that's awesome I mean I get that but how many baptisms are you striving but how many baptisms are you striving but how many baptisms are you striving for you know how many people do you want for you know how many people do you want for you know how many people do you want to get in a small group or take this to get in a small group or take this to get in a small group or take this whatever that might be right how many whatever that might be right how many whatever that might be right how many more people do you want to bring in and more people do you want to bring in and more people do you want to bring in and it they don't really necessarily think it they don't really necessarily think it they don't really necessarily think that way and you are so right if you that way and you are so right if you that way and you are so right if you were to ask the leadership team what's were to ask the leadership team what's were to ask the leadership team what's the goal like they probably couldn't put the goal like they probably couldn't put the goal like they probably couldn't put their finger on it they'd be on in their finger on it they'd be on in their finger on it they'd be on in different different spaces they're different different spaces they're different different spaces they're certainly with different Ministries certainly with different Ministries certainly with different Ministries having a different objective for their

having a different objective for their having a different objective for their Ministry not at church as the whole oh Ministry not at church as the whole oh Ministry not at church as the whole oh yeah I agree in fact I've talked to Bart yeah I agree in fact I've talked to Bart yeah I agree in fact I've talked to Bart about the church I go to Dallas so when about the church I go to Dallas so when about the church I go to Dallas so when I moved from Boston to Dallas about in I moved from Boston to Dallas about in I moved from Boston to Dallas about in 2019 my wife she sent me a bunch of 2019 my wife she sent me a bunch of 2019 my wife she sent me a bunch of churches so I moved straight to Plano churches so I moved straight to Plano churches so I moved straight to Plano first and Plano in Texas and my wife first and Plano in Texas and my wife first and Plano in Texas and my wife sent me some 25 Church names and she sent me some 25 Church names and she sent me some 25 Church names and she said hey you are the Church website guy said hey you are the Church website guy said hey you are the Church website guy tell us which church to go to she gave tell us which church to go to she gave tell us which church to go to she gave me 25 names so I went through 25 website me 25 names so I went through 25 website me 25 names so I went through 25 website sites and then I actually call these sites and then I actually call these sites and then I actually call these pastors I spoke to a few of them and I pastors I spoke to a few of them and I pastors I spoke to a few of them and I told them hey I'm new to the city I'm told them hey I'm new to the city I'm told them hey I'm new to the city I'm just I'm from Boston I just moved in just I'm from Boston I just moved in just I'm from Boston I just moved in last month I'd love to find a church last month I'd love to find a church last month I'd love to find a church that's a good fit for us I just want to that's a good fit for us I just want to that's a good fit for us I just want to know more can you help me understand why know more can you help me understand why know more can you help me understand why this church might be a good fit for me this church might be a good fit for me this church might be a good fit for me I'm not joking six of the seven pastors I'm not joking six of the seven pastors I'm not joking six of the seven pastors I spoke to they all told me why I should I spoke to they all told me why I should I spoke to they all told me why I should go to church they were they completely go to church they were they completely go to church they were they completely missed out on the opportunity to tell me missed out on the opportunity to tell me missed out on the opportunity to tell me why I should go to their church and I why I should go to their church and I why I should go to their church and I want to tell them bro I'm with you I want to tell them bro I'm with you I want to tell them bro I'm with you I want to come to church I'm trying to want to come to church I'm trying to want to come to church I'm trying to find out why I should come to your find out why I should come to your find out why I should come to your church which is a big difference than church which is a big difference than church which is a big difference than just coming to church I even went to just coming to church I even went to just coming to church I even went to their website and they have verbatim their website and they have verbatim their website and they have verbatim word for word copied from somewhere park word for word copied from somewhere park word for word copied from somewhere park into the parking pull into the parking into the parking pull into the parking into the parking pull into the parking lot flash your lights we'll come and lot flash your lights we'll come and lot flash your lights we'll come and pick you so we we emphasize a lot on pick you so we we emphasize a lot on pick you so we we emphasize a lot on these tactics but strategically we've these tactics but strategically we've these tactics but strategically we've missed out on the messaging that we have missed out on the messaging that we have missed out on the messaging that we have to tell these guys so I drive past to tell these guys so I drive past to tell these guys so I drive past 101 Churches in Plano a bunch of 101 Churches in Plano a bunch of 101 Churches in Plano a bunch of churches in Frisco about 50 churches in churches in Frisco about 50 churches in churches in Frisco about 50 churches in Richardson to go to this tiny church Richardson to go to this tiny church Richardson to go to this tiny church called Lost in Richardson Texas so there called Lost in Richardson Texas so there called Lost in Richardson Texas so there are probably 210 churches I'm passing on are probably 210 churches I'm passing on are probably 210 churches I'm passing on my way from my house in Frisco to my way from my house in Frisco to my way from my house in Frisco to Richardson Texas to go to this one Richardson Texas to go to this one Richardson Texas to go to this one church and I think that's 210

church and I think that's 210 church and I think that's 210 opportunities lost for a guy who I was opportunities lost for a guy who I was opportunities lost for a guy who I was here trying to find our research to go here trying to find our research to go here trying to find our research to go to and as we know a bunch of people from to and as we know a bunch of people from to and as we know a bunch of people from both coasts are moving into Dallas day both coasts are moving into Dallas day both coasts are moving into Dallas day after day after date and I think if the after day after date and I think if the after day after date and I think if the churches can be relevant to say hey this churches can be relevant to say hey this churches can be relevant to say hey this is what we do this is what we're after is what we do this is what we're after is what we do this is what we're after this is why we exist and if you're this is why we exist and if you're this is why we exist and if you're looking for a church like this may we looking for a church like this may we looking for a church like this may we invite you in like if that much happens invite you in like if that much happens invite you in like if that much happens that's so much more easier for people to that's so much more easier for people to that's so much more easier for people to find a church that they that they can find a church that they that they can find a church that they that they can call home wow that's good stuff let me call home wow that's good stuff let me call home wow that's good stuff let me ask a follow-up question to that okay so ask a follow-up question to that okay so ask a follow-up question to that okay so when you came from Boston to the Dallas when you came from Boston to the Dallas when you came from Boston to the Dallas Fort Worth area you were already Fort Worth area you were already Fort Worth area you were already following Jesus and so you were looking following Jesus and so you were looking following Jesus and so you were looking for a church that you could plug in grow for a church that you could plug in grow for a church that you could plug in grow in your faith use your gifts talents and in your faith use your gifts talents and in your faith use your gifts talents and your Treasures to you know help that your Treasures to you know help that your Treasures to you know help that church be what God was calling it to be church be what God was calling it to be church be what God was calling it to be um and there are certain things as a um and there are certain things as a um and there are certain things as a marketer if I'm going to Market to that marketer if I'm going to Market to that marketer if I'm going to Market to that already saved person there are certain already saved person there are certain already saved person there are certain things that I need to communicate right things that I need to communicate right things that I need to communicate right whatever our theological positions are whatever our theological positions are whatever our theological positions are How We Do missions how we uh uh function How We Do missions how we uh uh function How We Do missions how we uh uh function as a church together because you're as a church together because you're as a church together because you're looking for that Vibe you're looking for looking for that Vibe you're looking for looking for that Vibe you're looking for that Community you're looking for that Community you're looking for that Community you're looking for whatever it is the majority of the whatever it is the majority of the whatever it is the majority of the people that we're trying to reach are people that we're trying to reach are people that we're trying to reach are not people who are moving to the not people who are moving to the not people who are moving to the community who are already following community who are already following community who are already following Jesus it's the you know I was actually Jesus it's the you know I was actually Jesus it's the you know I was actually at a lunch yesterday uh Church Planters at a lunch yesterday uh Church Planters at a lunch yesterday uh Church Planters in Collin County and one of the pastors in Collin County and one of the pastors in Collin County and one of the pastors of one of the larger churches in our of one of the larger churches in our of one of the larger churches in our County shared that on Easter a couple of County shared that on Easter a couple of County shared that on Easter a couple of it was 2019 I think was the number he it was 2019 I think was the number he it was 2019 I think was the number he shared shared shared um in 2019 um in 2019 um in 2019 um nine percent of people in McKinney

um nine percent of people in McKinney um nine percent of people in McKinney McKinney's a city of about 250 000 nine McKinney's a city of about 250 000 nine McKinney's a city of about 250 000 nine percent of people who lived in McKinney percent of people who lived in McKinney percent of people who lived in McKinney were in an Easter church service on in were in an Easter church service on in were in an Easter church service on in 2019. so this is pre-pademic sure it's 2019. so this is pre-pademic sure it's 2019. so this is pre-pademic sure it's Easter Sunday which is one of the most Easter Sunday which is one of the most Easter Sunday which is one of the most attended Sundays of the year it was only attended Sundays of the year it was only attended Sundays of the year it was only nine percent of the population nine percent of the population nine percent of the population there's 91 more in the community and I there's 91 more in the community and I there's 91 more in the community and I think this is probably consistent across think this is probably consistent across think this is probably consistent across the country at least 90 percent of the the country at least 90 percent of the the country at least 90 percent of the people in our communities are not people in our communities are not people in our communities are not actively looking for a church and if actively looking for a church and if actively looking for a church and if they are actively looking for a church they are actively looking for a church they are actively looking for a church they're not looking for a church for the they're not looking for a church for the they're not looking for a church for the reasons that most churches want to say reasons that most churches want to say reasons that most churches want to say you should come to our church well you should come to our church well you should come to our church well because we're because we're committed to because we're because we're committed to because we're because we're committed to scripture and because we have a great scripture and because we have a great scripture and because we have a great worship band and because we have a worship band and because we have a worship band and because we have a wonderful children's ministry I don't wonderful children's ministry I don't wonderful children's ministry I don't think that's what by and large most think that's what by and large most think that's what by and large most people who are disconnected from the people who are disconnected from the people who are disconnected from the church are going to be attracted to church are going to be attracted to church are going to be attracted to about your church so let me get you to about your church so let me get you to about your church so let me get you to lean into this question a little bit if lean into this question a little bit if lean into this question a little bit if I'm really going to Market I'm really going to Market I'm really going to Market who I am and what I am as a church to who I am and what I am as a church to who I am and what I am as a church to the people who up to this point haven't the people who up to this point haven't the people who up to this point haven't really shown much interest in church really shown much interest in church really shown much interest in church what do I need to do carrion what what what do I need to do carrion what what what do I need to do carrion what what how do I Market myself to reach the how do I Market myself to reach the how do I Market myself to reach the people that I really want to reach people that I really want to reach people that I really want to reach this is amazing story in fact there are this is amazing story in fact there are this is amazing story in fact there are two stories adjacently placed in the two stories adjacently placed in the two stories adjacently placed in the Bible there's this Rich Young Ruler who Bible there's this Rich Young Ruler who Bible there's this Rich Young Ruler who comes to Christ in Acts Luke 17 and then comes to Christ in Acts Luke 17 and then comes to Christ in Acts Luke 17 and then in the next chapter Jesus goes to in the next chapter Jesus goes to in the next chapter Jesus goes to Zacchaeus house in Luke 18. both of them Zacchaeus house in Luke 18. both of them Zacchaeus house in Luke 18. both of them have something to do with salvation the have something to do with salvation the have something to do with salvation the rich Dragon roller comes to Christ and rich Dragon roller comes to Christ and rich Dragon roller comes to Christ and says good teacher what do I do to even says good teacher what do I do to even says good teacher what do I do to even have a eternal life Jesus tells him a have a eternal life Jesus tells him a have a eternal life Jesus tells him a bunch of things to do or dude can do it

bunch of things to do or dude can do it bunch of things to do or dude can do it he walks so he disappointed he walks so he disappointed he walks so he disappointed um so he came seeking salvation to um so he came seeking salvation to um so he came seeking salvation to Christ there are two segments here the Christ there are two segments here the Christ there are two segments here the Zacchaeus is not seeking salvation he's Zacchaeus is not seeking salvation he's Zacchaeus is not seeking salvation he's happy where he's collecting taxes making happy where he's collecting taxes making happy where he's collecting taxes making money Jesus goes to meet the keys where money Jesus goes to meet the keys where money Jesus goes to meet the keys where he is in fact he tells him come down for he is in fact he tells him come down for he is in fact he tells him come down for I don't spend time in your house tonight I don't spend time in your house tonight I don't spend time in your house tonight Jesus says not shared reportedly in the Jesus says not shared reportedly in the Jesus says not shared reportedly in the gospels he says does not share the gospels he says does not share the gospels he says does not share the gospel with him Jesus goes to his house gospel with him Jesus goes to his house gospel with him Jesus goes to his house spends time with him zacchus stands up spends time with him zacchus stands up spends time with him zacchus stands up and says here and now I give my money to and says here and now I give my money to and says here and now I give my money to the I give him half my money to the poor the I give him half my money to the poor the I give him half my money to the poor I Forex those I wrong and Jesus says I Forex those I wrong and Jesus says I Forex those I wrong and Jesus says salvation has already come to this house salvation has already come to this house salvation has already come to this house and so I wonder if it's the father who and so I wonder if it's the father who and so I wonder if it's the father who is thinking about Sigma segments I it's is thinking about Sigma segments I it's is thinking about Sigma segments I it's not by coincidence that Jesus placed the not by coincidence that Jesus placed the not by coincidence that Jesus placed the Lord placed two characters seeking the Lord placed two characters seeking the Lord placed two characters seeking the same thing in adjacent chapters in Luke same thing in adjacent chapters in Luke same thing in adjacent chapters in Luke 17 and 18 two different segments the 17 and 18 two different segments the 17 and 18 two different segments the guys who are already in McKinney the guys who are already in McKinney the guys who are already in McKinney the guys who are moving to making the guys guys who are moving to making the guys guys who are moving to making the guys who like church the base of His Life who like church the base of His Life who like church the base of His Life Church the guys who have a favor will be Church the guys who have a favor will be Church the guys who have a favor will be enough Church the guys were not even enough Church the guys were not even enough Church the guys were not even bothered about church and you talked bothered about church and you talked bothered about church and you talked about how we sometimes try to attract about how we sometimes try to attract about how we sometimes try to attract these guys with these guys with these guys with a great bad and wonderful music amazing a great bad and wonderful music amazing a great bad and wonderful music amazing lights and I feel that if we're lights and I feel that if we're lights and I feel that if we're attracting them for the wrong reason the attracting them for the wrong reason the attracting them for the wrong reason the minute its luster Fades off their desire minute its luster Fades off their desire minute its luster Fades off their desire for the church in Christ will also feed for the church in Christ will also feed for the church in Christ will also feed us because they never came here for us because they never came here for us because they never came here for Christ in the first place we're Christ in the first place we're Christ in the first place we're attracting them with something that's attracting them with something that's attracting them with something that's very temporal I I want to say that all very temporal I I want to say that all very temporal I I want to say that all of us have struggles in our families we of us have struggles in our families we of us have struggles in our families we have broken marriages we've struggled have broken marriages we've struggled have broken marriages we've struggled with getting kids raised properly we with getting kids raised properly we with getting kids raised properly we have a lot of problems during the have a lot of problems during the have a lot of problems during the pandemic I was telling my pastor we are pandemic I was telling my pastor we are pandemic I was telling my pastor we are church or shut down for a little while church or shut down for a little while church or shut down for a little while and I was telling them the difference and I was telling them the difference and I was telling them the difference between me and my neighbor on Sunday has between me and my neighbor on Sunday has between me and my neighbor on Sunday has dramatically decreased we're both at dramatically decreased we're both at dramatically decreased we're both at home I used to come to church at 10 am

home I used to come to church at 10 am home I used to come to church at 10 am on Sundays now we're both at home we're on Sundays now we're both at home we're on Sundays now we're both at home we're both watching TV I can actually see from both watching TV I can actually see from both watching TV I can actually see from my house and my neighbors watching TV I my house and my neighbors watching TV I my house and my neighbors watching TV I don't know why he's watching but I can don't know why he's watching but I can don't know why he's watching but I can see the TV up see the TV up see the TV up um and then I realized he's actually um and then I realized he's actually um and then I realized he's actually watching Netflix because I can see the watching Netflix because I can see the watching Netflix because I can see the logo on the left and when the third door logo on the left and when the third door logo on the left and when the third door happens I can I can see it so we're both happens I can I can see it so we're both happens I can I can see it so we're both watching TV I'm watching YouTube of our watching TV I'm watching YouTube of our watching TV I'm watching YouTube of our church live sermon he's watching Netflix church live sermon he's watching Netflix church live sermon he's watching Netflix we're both at home it's 10 AM we're both we're both at home it's 10 AM we're both we're both at home it's 10 AM we're both watching TV and there's a valid listens watching TV and there's a valid listens watching TV and there's a valid listens between me and my neighbor at 10 A.M on between me and my neighbor at 10 A.M on between me and my neighbor at 10 A.M on a Sunday during the pandemic and I told a Sunday during the pandemic and I told a Sunday during the pandemic and I told him all of his struggling with how to him all of his struggling with how to him all of his struggling with how to handle our kids who are sometimes on the handle our kids who are sometimes on the handle our kids who are sometimes on the walls sometimes in places we don't want walls sometimes in places we don't want walls sometimes in places we don't want them to be how do we keep them together them to be how do we keep them together them to be how do we keep them together can we create some kind of resource that can we create some kind of resource that can we create some kind of resource that I can go and tell these guys in my fam I can go and tell these guys in my fam I can go and tell these guys in my fam in my neighborhood dude I'm struggling in my neighborhood dude I'm struggling in my neighborhood dude I'm struggling with my kids my church gave me this with my kids my church gave me this with my kids my church gave me this resource resource on how to help kids resource resource on how to help kids resource resource on how to help kids during the pandemic and then hey um I during the pandemic and then hey um I during the pandemic and then hey um I got this I was West Side I want you to got this I was West Side I want you to got this I was West Side I want you to have it too if the church can talk to have it too if the church can talk to have it too if the church can talk to the problems that we're facing I think the problems that we're facing I think the problems that we're facing I think they would actually experience Christ they would actually experience Christ they would actually experience Christ who will give them Freedom through the who will give them Freedom through the who will give them Freedom through the struggles through the addictions that struggles through the addictions that struggles through the addictions that they're having versus us saying hey they're having versus us saying hey they're having versus us saying hey whatever happens come to church at 10 am whatever happens come to church at 10 am whatever happens come to church at 10 am on Sunday that's a starting point and I on Sunday that's a starting point and I on Sunday that's a starting point and I think that's a big difference from how think that's a big difference from how think that's a big difference from how Jesus he didn't he didn't know the Jesus he didn't he didn't know the Jesus he didn't he didn't know the disciples around them keys and bring him disciples around them keys and bring him disciples around them keys and bring him here he walked to where Zacchaeus is he here he walked to where Zacchaeus is he here he walked to where Zacchaeus is he met him where he is he went to his house met him where he is he went to his house met him where he is he went to his house and salvation happened there and so I and salvation happened there and so I and salvation happened there and so I wonder I mean I don't know if I'm wonder I mean I don't know if I'm wonder I mean I don't know if I'm answering a question but I wonder if we answering a question but I wonder if we answering a question but I wonder if we could actually find out what are one two could actually find out what are one two could actually find out what are one two three main problems that our community three main problems that our community three main problems that our community is going through is going through is going through and we asked I mean James is right he and we asked I mean James is right he and we asked I mean James is right he says we did not receive because we did says we did not receive because we did says we did not receive because we did not ask so have we asked have we found not ask so have we asked have we found not ask so have we asked have we found out what our community is struggling out what our community is struggling out what our community is struggling with can we create resources for them I

with can we create resources for them I with can we create resources for them I know in this one Community Church on 121 know in this one Community Church on 121 know in this one Community Church on 121 when we drive by sea marriage comes a when we drive by sea marriage comes a when we drive by sea marriage comes a great Point like how many families and great Point like how many families and great Point like how many families and 100 are not struggling with their 100 are not struggling with their 100 are not struggling with their marriages marriages marriages um if we can be open about it so as we um if we can be open about it so as we um if we can be open about it so as we find problems that they are struggling find problems that they are struggling find problems that they are struggling with we actually give them a chance to with we actually give them a chance to with we actually give them a chance to understand how Jesus can actually understand how Jesus can actually understand how Jesus can actually transform a marriage make it move from transform a marriage make it move from transform a marriage make it move from upside down to right side up like nobody upside down to right side up like nobody upside down to right side up like nobody else can solve a marriage problem like else can solve a marriage problem like else can solve a marriage problem like Jesus Christ can and once they get him Jesus Christ can and once they get him Jesus Christ can and once they get him they'll realize if he can do this they'll realize if he can do this they'll realize if he can do this imagine what kind of a free life you imagine what kind of a free life you imagine what kind of a free life you would live is why forget have it that would live is why forget have it that would live is why forget have it that can happen later while on Earth would can happen later while on Earth would can happen later while on Earth would the TR the transmission power crisis in the TR the transmission power crisis in the TR the transmission power crisis in my opinion far better than any marketing my opinion far better than any marketing my opinion far better than any marketing message that we can craft on a website message that we can craft on a website message that we can craft on a website you can actually give Jesus to them if you can actually give Jesus to them if you can actually give Jesus to them if we find out where we can be in their we find out where we can be in their we find out where we can be in their life so if we can meet the kids where life so if we can meet the kids where life so if we can meet the kids where he's walked to his house I mean I think he's walked to his house I mean I think he's walked to his house I mean I think salvation will come to that house salvation will come to that house salvation will come to that house that's the difference between churches that's the difference between churches that's the difference between churches that I'll look at a church website and I that I'll look at a church website and I that I'll look at a church website and I see their mission statement see their mission statement see their mission statement above the fold on the home page above the fold on the home page above the fold on the home page and I just shake my head like nobody and I just shake my head like nobody and I just shake my head like nobody cares about your mission statement cares about your mission statement cares about your mission statement especially unchurched people D Church especially unchurched people D Church especially unchurched people D Church they don't care about that you're they don't care about that you're they don't care about that you're wanting to reach the world for Christ wanting to reach the world for Christ wanting to reach the world for Christ that doesn't matter then what matters to that doesn't matter then what matters to that doesn't matter then what matters to them is how can you help my marriage how them is how can you help my marriage how them is how can you help my marriage how can you help me be a better parent how can you help me be a better parent how can you help me be a better parent how can you help me know Jesus better and I can you help me know Jesus better and I can you help me know Jesus better and I think that's what we need to communicate think that's what we need to communicate think that's what we need to communicate is this you know we're about helping you is this you know we're about helping you is this you know we're about helping you discover right and get engaged and that discover right and get engaged and that discover right and get engaged and that has to be shared through stories through has to be shared through stories through has to be shared through stories through images through words on the website and images through words on the website and images through words on the website and of course then you have to actually do of course then you have to actually do of course then you have to actually do that Ministry when for real but just

that Ministry when for real but just that Ministry when for real but just getting people to recognize on a website getting people to recognize on a website getting people to recognize on a website that that's what we can do and I think that that's what we can do and I think that that's what we can do and I think you're so right we want to meet you you're so right we want to meet you you're so right we want to meet you where you are not necessarily Force you where you are not necessarily Force you where you are not necessarily Force you have to come to church to get answers have to come to church to get answers have to come to church to get answers and in fact sorry and in fact sorry and in fact sorry this is when you said meet you where you this is when you said meet you where you this is when you said meet you where you are I can't I need to go back and pull are I can't I need to go back and pull are I can't I need to go back and pull this up because this is very handy this this up because this is very handy this this up because this is very handy this is example in the Bible where Jesus is example in the Bible where Jesus is example in the Bible where Jesus walked from Jerusalem somewhere which walked from Jerusalem somewhere which walked from Jerusalem somewhere which reportedly is to 3D okay so he walked reportedly is to 3D okay so he walked reportedly is to 3D okay so he walked three days to this place he did this one three days to this place he did this one three days to this place he did this one miracle in the last verse says and then miracle in the last verse says and then miracle in the last verse says and then he walked back to Jerusalem so he walked he walked back to Jerusalem so he walked he walked back to Jerusalem so he walked three days probably spent half a day three days probably spent half a day three days probably spent half a day there did the miracle and he walked back there did the miracle and he walked back there did the miracle and he walked back so he spent a whole week for one Miracle so he spent a whole week for one Miracle so he spent a whole week for one Miracle he's only here for three and a half he's only here for three and a half he's only here for three and a half years but somehow as he said it's years but somehow as he said it's years but somehow as he said it's important enough for me to invest one important enough for me to invest one important enough for me to invest one whole week to do this one Miracle so he whole week to do this one Miracle so he whole week to do this one Miracle so he actually did walk to these circuses and actually did walk to these circuses and actually did walk to these circuses and went to their homes and he fixed their went to their homes and he fixed their went to their homes and he fixed their problems where they are and of course problems where they are and of course problems where they are and of course they will never want to be without him they will never want to be without him they will never want to be without him after that after that after that yeah you got to think that he he did yeah you got to think that he he did yeah you got to think that he he did that for that for that for illustration for us because he could illustration for us because he could illustration for us because he could easily go easily go easily go done right I mean he can plan the idea done right I mean he can plan the idea done right I mean he can plan the idea and the kids might go to Jesus he can and the kids might go to Jesus he can and the kids might go to Jesus he can tell the disciples don't bring the guy tell the disciples don't bring the guy tell the disciples don't bring the guy here he can he can organize an event here he can he can organize an event here he can he can organize an event near City his house with one million near City his house with one million near City his house with one million guys can benefit from it no no he really guys can benefit from it no no he really guys can benefit from it no no he really wanted to meet the kids where he is not wanted to meet the kids where he is not wanted to meet the kids where he is not just literally where he is in the just literally where he is in the just literally where he is in the neighborhood where he is his situations neighborhood where he is his situations neighborhood where he is his situations his life and his problems so he can be a his life and his problems so he can be a his life and his problems so he can be a transformational character and that's in transformational character and that's in transformational character and that's in that person's life well that's the that person's life well that's the that person's life well that's the perfect picture for uh he did that uh he perfect picture for uh he did that uh he perfect picture for uh he did that uh he you know the other he did that for us to you know the other he did that for us to you know the other he did that for us to say no no no no don't build a building

say no no no no don't build a building say no no no no don't build a building and expect them to come to you I mean and expect them to come to you I mean and expect them to come to you I mean people will but you gotta go right and people will but you gotta go right and people will but you gotta go right and you know if you have to travel three you know if you have to travel three you know if you have to travel three days okay but go and and meet people days okay but go and and meet people days okay but go and and meet people where they are yeah yeah we tend to I where they are yeah yeah we tend to I where they are yeah yeah we tend to I think that the churches the building we think that the churches the building we think that the churches the building we stop Step One is come to church at 10 am stop Step One is come to church at 10 am stop Step One is come to church at 10 am on Sunday I I don't think that's step on Sunday I I don't think that's step on Sunday I I don't think that's step one I think that's step two or we need one I think that's step two or we need one I think that's step two or we need to be at Step Zero right how do we reach to be at Step Zero right how do we reach to be at Step Zero right how do we reach out to them first like Jesus says he out to them first like Jesus says he out to them first like Jesus says he begins by saying again the kingdom of begins by saying again the kingdom of begins by saying again the kingdom of God is a ten naturally the Jew goes wait God is a ten naturally the Jew goes wait God is a ten naturally the Jew goes wait a minute why is this kingdom of God I a minute why is this kingdom of God I a minute why is this kingdom of God I thought I had this God stuff completed thought I had this God stuff completed thought I had this God stuff completed out of the ti follow all the rules there out of the ti follow all the rules there out of the ti follow all the rules there is a kingdom of God like what is that is a kingdom of God like what is that is a kingdom of God like what is that he's straight away attention is captured he's straight away attention is captured he's straight away attention is captured and then you can decide what to do next and then you can decide what to do next and then you can decide what to do next week week week I think the the people that were trying I think the the people that were trying I think the the people that were trying to to reach people who are far from God to to reach people who are far from God to to reach people who are far from God they make their decision about church they make their decision about church they make their decision about church based on the same reasons they make based on the same reasons they make based on the same reasons they make decisions about everything else in life decisions about everything else in life decisions about everything else in life so I go to this restaurant or I buy this so I go to this restaurant or I buy this so I go to this restaurant or I buy this product or I drive this car product or I drive this car product or I drive this car um sometimes it's because a friend or a um sometimes it's because a friend or a um sometimes it's because a friend or a family member told me that I should try family member told me that I should try family member told me that I should try it uh sometimes it's just because of the it uh sometimes it's just because of the it uh sometimes it's just because of the image that comes along with it sometimes image that comes along with it sometimes image that comes along with it sometimes it's because I've been convinced through it's because I've been convinced through it's because I've been convinced through advertising or marketing that by having advertising or marketing that by having advertising or marketing that by having this product or living in this house or this product or living in this house or this product or living in this house or whatever it is is going to improve my whatever it is is going to improve my whatever it is is going to improve my life in some way and life in some way and life in some way and you know in the marketing world and I you know in the marketing world and I you know in the marketing world and I assume carrion that you would agree with assume carrion that you would agree with assume carrion that you would agree with this philosophy is that in in the this philosophy is that in in the this philosophy is that in in the business world we will say someone will business world we will say someone will business world we will say someone will do business with you when they know you do business with you when they know you do business with you when they know you like you and trust you and it take

like you and trust you and it take like you and trust you and it take there's a journey to get a person to there's a journey to get a person to there's a journey to get a person to know you to like you and to trust you in know you to like you and to trust you in know you to like you and to trust you in order to hand over the money and I think order to hand over the money and I think order to hand over the money and I think churches churches churches can and should work harder at using can and should work harder at using can and should work harder at using their online presence using their their online presence using their their online presence using their marketing using their digital marketing using their digital marketing using their digital Communications using their presence in Communications using their presence in Communications using their presence in the community to establish those three the community to establish those three the community to establish those three things do people know me what do I need things do people know me what do I need things do people know me what do I need to do to get them to like me to do to get them to like me to do to get them to like me because I want to move them then from because I want to move them then from because I want to move them then from liking me to actually trusting me and liking me to actually trusting me and liking me to actually trusting me and you know not everybody liked Jesus but you know not everybody liked Jesus but you know not everybody liked Jesus but trusting Jesus was the was was the trusting Jesus was the was was the trusting Jesus was the was was the kicker right when people saw what he kicker right when people saw what he kicker right when people saw what he could do in and for in their lives and could do in and for in their lives and could do in and for in their lives and for them uh the trust level went through for them uh the trust level went through for them uh the trust level went through the roof and and that's what made people the roof and and that's what made people the roof and and that's what made people follow him and so I think that as a follow him and so I think that as a follow him and so I think that as a church you know you were singing Jason's church you know you were singing Jason's church you know you were singing Jason's song just a minute ago when you're song just a minute ago when you're song just a minute ago when you're talking about helping people with their talking about helping people with their talking about helping people with their marriages helping people with their marriages helping people with their marriages helping people with their parenting right felt needs is something parenting right felt needs is something parenting right felt needs is something that we talk about with churches all the that we talk about with churches all the that we talk about with churches all the time because we you know I I go to time because we you know I I go to time because we you know I I go to church websites and they've got a church websites and they've got a church websites and they've got a million different things on their million different things on their million different things on their website and somewhere buried on page 42 website and somewhere buried on page 42 website and somewhere buried on page 42 is oh we have Divorce Care I'm like you is oh we have Divorce Care I'm like you is oh we have Divorce Care I'm like you need to be leading with divorce page one need to be leading with divorce page one need to be leading with divorce page one I mean yeah right yeah exactly those are I mean yeah right yeah exactly those are I mean yeah right yeah exactly those are the types of things that I think are the types of things that I think are the types of things that I think are really going to move the needle in really going to move the needle in really going to move the needle in people's lives when we're able to people's lives when we're able to people's lives when we're able to actually start doing Ministry to them actually start doing Ministry to them actually start doing Ministry to them and communicate what we're doing in our and communicate what we're doing in our and communicate what we're doing in our church using whatever means we can to church using whatever means we can to church using whatever means we can to let people know that we have ways of let people know that we have ways of let people know that we have ways of helping them overcome some of their helping them overcome some of their helping them overcome some of their biggest life challenges and Hang-Ups I

biggest life challenges and Hang-Ups I biggest life challenges and Hang-Ups I there's another church in Frisco that I there's another church in Frisco that I there's another church in Frisco that I know that does celebrate recovery and I know that does celebrate recovery and I know that does celebrate recovery and I used to take walks and I would pass by used to take walks and I would pass by used to take walks and I would pass by their building on the evening that they their building on the evening that they their building on the evening that they would do Celebrate Recovery they had would do Celebrate Recovery they had would do Celebrate Recovery they had almost as many cars in the parking lot almost as many cars in the parking lot almost as many cars in the parking lot in the evening when they did Celebrate in the evening when they did Celebrate in the evening when they did Celebrate Recovery as they did on a Sunday morning Recovery as they did on a Sunday morning Recovery as they did on a Sunday morning for a worship service and I think that for a worship service and I think that for a worship service and I think that that should tell you that there are that should tell you that there are that should tell you that there are plenty of people in our community who plenty of people in our community who plenty of people in our community who are just struggling there are there are just struggling there are there are just struggling there are there there's so much hurt there's so much hurt there's so much hurt um and there are so many opportunities um and there are so many opportunities um and there are so many opportunities for us as the church to be the church for us as the church to be the church for us as the church to be the church and to actually be like Jesus and really and to actually be like Jesus and really and to actually be like Jesus and really mean our neighbors where they are mean our neighbors where they are mean our neighbors where they are yeah in fact imagine the or in the in in yeah in fact imagine the or in the in in yeah in fact imagine the or in the in in the New Testament when Jesus was Walking the New Testament when Jesus was Walking the New Testament when Jesus was Walking On Healing people and they come in On Healing people and they come in On Healing people and they come in droves to him and they're seeking droves to him and they're seeking droves to him and they're seeking something from him to fix their problems something from him to fix their problems something from him to fix their problems to fix their lives and he says oh man to fix their lives and he says oh man to fix their lives and he says oh man I'd love to help you but here's a flyer I'd love to help you but here's a flyer I'd love to help you but here's a flyer come to my church on Saturdays we're come to my church on Saturdays we're come to my church on Saturdays we're just outside the Jewish temple you can just outside the Jewish temple you can just outside the Jewish temple you can see us there and then hey step one we'll see us there and then hey step one we'll see us there and then hey step one we'll start there no he he actually fixed start there no he he actually fixed start there no he he actually fixed their problems first the blind man by their problems first the blind man by their problems first the blind man by the temple he fixed this problem first the temple he fixed this problem first the temple he fixed this problem first the even the doctor said the well he he the even the doctor said the well he he the even the doctor said the well he he told he said go and sin no more but he's told he said go and sin no more but he's told he said go and sin no more but he's there for her first he's not saying I there for her first he's not saying I there for her first he's not saying I have this amazing solution for you all have this amazing solution for you all have this amazing solution for you all you got to do is come on Saturday and I you got to do is come on Saturday and I you got to do is come on Saturday and I can tell you no he didn't he's not can tell you no he didn't he's not can tell you no he didn't he's not setting the church he's actually selling setting the church he's actually selling setting the church he's actually selling the solution to their problems where the solution to their problems where the solution to their problems where they are and we Bart I think you said they are and we Bart I think you said they are and we Bart I think you said this about knowing the customer my this about knowing the customer my this about knowing the customer my personal I mean I call myself a Drucker personal I mean I call myself a Drucker personal I mean I call myself a Drucker driven Euro marketer I like what Peter driven Euro marketer I like what Peter driven Euro marketer I like what Peter Drucker says I mean sometimes his his Drucker says I mean sometimes his his Drucker says I mean sometimes his his statements about faith are not something statements about faith are not something statements about faith are not something I can completely agree with but I like

I can completely agree with but I like I can completely agree with but I like how he thinks about marketing and I how he thinks about marketing and I how he thinks about marketing and I think his definition of marketing is one think his definition of marketing is one think his definition of marketing is one that I carry very closely to my with my that I carry very closely to my with my that I carry very closely to my with my heart he said says that the aim of heart he said says that the aim of heart he said says that the aim of marketing is to know the customer so marketing is to know the customer so marketing is to know the customer so well that the product sells itself and I well that the product sells itself and I well that the product sells itself and I think what we do is we don't want to think what we do is we don't want to think what we do is we don't want to take the do the hard work of knowing the take the do the hard work of knowing the take the do the hard work of knowing the customer really well because that means customer really well because that means customer really well because that means we have to stop with our plans stop with we have to stop with our plans stop with we have to stop with our plans stop with our assumptions it's far more easier to our assumptions it's far more easier to our assumptions it's far more easier to jump into tactics not to say man let me jump into tactics not to say man let me jump into tactics not to say man let me put my assumptions at Bay let me go back put my assumptions at Bay let me go back put my assumptions at Bay let me go back and find out who are these people what and find out who are these people what and find out who are these people what do they want where do they hang out how do they want where do they hang out how do they want where do they hang out how do they solve the problems today how are do they solve the problems today how are do they solve the problems today how are they not solving their problems which they not solving their problems which they not solving their problems which are the ones they title or each other are the ones they title or each other are the ones they title or each other ones that are desperately in their heart ones that are desperately in their heart ones that are desperately in their heart yearning for a solution if we spend that yearning for a solution if we spend that yearning for a solution if we spend that time Rucker's promise about marketing is time Rucker's promise about marketing is time Rucker's promise about marketing is that the product will sell itself and I that the product will sell itself and I that the product will sell itself and I think that's true of us more than think that's true of us more than think that's true of us more than anybody else if we get to know people anybody else if we get to know people anybody else if we get to know people when we find out what they need we have when we find out what they need we have when we find out what they need we have a I mean we are part of a group that has a I mean we are part of a group that has a I mean we are part of a group that has a solution that will solve that problem a solution that will solve that problem a solution that will solve that problem and point them to Christ all we've got and point them to Christ all we've got and point them to Christ all we've got to do is first to know them and just to do is first to know them and just to do is first to know them and just like Tucker says the aim of marketing so like Tucker says the aim of marketing so like Tucker says the aim of marketing so know the customer really well that the know the customer really well that the know the customer really well that the product will sell itself let's sometimes product will sell itself let's sometimes product will sell itself let's sometimes I wonder if we have faith that knowing I wonder if we have faith that knowing I wonder if we have faith that knowing them will actually solve the problem and them will actually solve the problem and them will actually solve the problem and sometimes maybe we don't and so when you sometimes maybe we don't and so when you sometimes maybe we don't and so when you said knowing the customer step one I said knowing the customer step one I said knowing the customer step one I think that is the step and maybe the one think that is the step and maybe the one think that is the step and maybe the one that we're following at that we're following at that we're following at um wow I'm making a note on something um wow I'm making a note on something um wow I'm making a note on something yeah yeah yeah you could have it on your title of your you could have it on your title of your you could have it on your title of your Jesus will solve your problems and then Jesus will solve your problems and then Jesus will solve your problems and then you can say don't believe that's you can say don't believe that's you can say don't believe that's happening then watch these stories of happening then watch these stories of happening then watch these stories of testimonies of change lives

testimonies of change lives testimonies of change lives I mean I feel he's already solving I mean I feel he's already solving I mean I feel he's already solving problems the only question is do we want problems the only question is do we want problems the only question is do we want to go go to him and find ours and as to go go to him and find ours and as to go go to him and find ours and as he's struggling with it we are the guys he's struggling with it we are the guys he's struggling with it we are the guys whose problems he has saved in some way whose problems he has saved in some way whose problems he has saved in some way or the other I I did go to an event in or the other I I did go to an event in or the other I I did go to an event in India and somehow I I'd spoken about how India and somehow I I'd spoken about how India and somehow I I'd spoken about how I learned what it means to start I learned what it means to start I learned what it means to start overcoming lusts of the Flesh and some overcoming lusts of the Flesh and some overcoming lusts of the Flesh and some some guys some young guys in India were some guys some young guys in India were some guys some young guys in India were talking to me and they're like talking to me and they're like talking to me and they're like um so I heard to know that you learned um so I heard to know that you learned um so I heard to know that you learned how to overcome most of the flesh I said how to overcome most of the flesh I said how to overcome most of the flesh I said I didn't learn completely it's a daily I didn't learn completely it's a daily I didn't learn completely it's a daily battle but at least I've started winning battle but at least I've started winning battle but at least I've started winning this battle and as a young man I can this battle and as a young man I can this battle and as a young man I can tell you in all probability every male tell you in all probability every male tell you in all probability every male that I know we've already second or that I know we've already second or that I know we've already second or struggling to lust the flesh at some struggling to lust the flesh at some struggling to lust the flesh at some point like if somebody hasn't and I want point like if somebody hasn't and I want point like if somebody hasn't and I want to go find that guy out and so I I asked to go find that guy out and so I I asked to go find that guy out and so I I asked these guys why are you why are you here these guys why are you why are you here these guys why are you why are you here today and they said we can't even talk today and they said we can't even talk today and they said we can't even talk about this in our church we can't even about this in our church we can't even about this in our church we can't even ask our leadership apart this like ask our leadership apart this like ask our leadership apart this like nobody has a solution for it and so I nobody has a solution for it and so I nobody has a solution for it and so I went to I went halfway around the world went to I went halfway around the world went to I went halfway around the world for a conference and a bunch of guys for a conference and a bunch of guys for a conference and a bunch of guys found out some because I we had talked found out some because I we had talked found out some because I we had talked in a group about how to work on this in in a group about how to work on this in in a group about how to work on this in the flesh people are here learning the flesh people are here learning the flesh people are here learning inside for a solution for their problems inside for a solution for their problems inside for a solution for their problems and Jesus can actually solve it in some and Jesus can actually solve it in some and Jesus can actually solve it in some cases are already solid they just don't cases are already solid they just don't cases are already solid they just don't know about it they don't know how to tap know about it they don't know how to tap know about it they don't know how to tap into it and it would be a shame if we into it and it would be a shame if we into it and it would be a shame if we won the best marketing lessons to tell won the best marketing lessons to tell won the best marketing lessons to tell them about how Jesus can change lives them about how Jesus can change lives them about how Jesus can change lives um um um okay but we we gotta land this this is okay but we we gotta land this this is okay but we we gotta land this this is so so good I can keep talking and asking so so good I can keep talking and asking so so good I can keep talking and asking questions but uh yeah thank you so much questions but uh yeah thank you so much questions but uh yeah thank you so much I mean uh you know Church you got to go I mean uh you know Church you got to go I mean uh you know Church you got to go check out 40 Parables check out 40 Parables check out 40 Parables um and uh we'll put that the link on our um and uh we'll put that the link on our um and uh we'll put that the link on our the show notes because I think you'll

the show notes because I think you'll the show notes because I think you'll learn a lot about learn a lot about learn a lot about uh how does how to tell a story and how uh how does how to tell a story and how uh how does how to tell a story and how to engage people and um yeah if I may I to engage people and um yeah if I may I to engage people and um yeah if I may I I want to say don't go to our website I want to say don't go to our website I want to say don't go to our website because our website's main okay don't go because our website's main okay don't go because our website's main okay don't go to his website no no it's aimed at to his website no no it's aimed at to his website no no it's aimed at generally helping people understand what generally helping people understand what generally helping people understand what we do I say more than that go to our we do I say more than that go to our we do I say more than that go to our blog on the website we have a daily blog blog on the website we have a daily blog blog on the website we have a daily blog we write every single day which means we we write every single day which means we we write every single day which means we write 250 times a year read it's a one write 250 times a year read it's a one write 250 times a year read it's a one minute blog read the blog for a few days minute blog read the blog for a few days minute blog read the blog for a few days if because if you agree with us about if because if you agree with us about if because if you agree with us about where we are with marketing and where we where we are with marketing and where we where we are with marketing and where we should be then go back into our website should be then go back into our website should be then go back into our website let me help you let's let me actually let me help you let's let me actually let me help you let's let me actually preach practice what I'm preaching right preach practice what I'm preaching right preach practice what I'm preaching right check out our blog if we aren't check out our blog if we aren't check out our blog if we aren't marketing properly then there's no point marketing properly then there's no point marketing properly then there's no point trusting us with your marketing or trusting us with your marketing or trusting us with your marketing or trusting any of us with your marketing trusting any of us with your marketing trusting any of us with your marketing we need to be living the marketing that we need to be living the marketing that we need to be living the marketing that we're preaching and so I'm saying don't we're preaching and so I'm saying don't we're preaching and so I'm saying don't don't check this out we're we're a don't check this out we're we're a don't check this out we're we're a marketing agency for the ministry we're marketing agency for the ministry we're marketing agency for the ministry we're like many others but check what we're like many others but check what we're like many others but check what we're saying check what we're doing if you saying check what we're doing if you saying check what we're doing if you don't like our site don't ask us to don't like our site don't ask us to don't like our site don't ask us to build a site for you if you don't like build a site for you if you don't like build a site for you if you don't like what we're seeing don't work with us what we're seeing don't work with us what we're seeing don't work with us right we we got to be authentic for this right we we got to be authentic for this right we we got to be authentic for this world and to start believe world and to start believe world and to start believe yeah and you're very you're very active yeah and you're very you're very active yeah and you're very you're very active on LinkedIn on LinkedIn on LinkedIn um I see that you you write and you post um I see that you you write and you post um I see that you you write and you post I can a lot of it is sharing the blog I can a lot of it is sharing the blog I can a lot of it is sharing the blog content from from your website on content from from your website on content from from your website on LinkedIn LinkedIn LinkedIn um outside of your website and Linkedin um outside of your website and Linkedin um outside of your website and Linkedin are there any other places that people are there any other places that people are there any other places that people can connect with you follow you or or can connect with you follow you or or can connect with you follow you or or what you know if they wanted to talk to what you know if they wanted to talk to what you know if they wanted to talk to you or ask questions what's the best way you or ask questions what's the best way you or ask questions what's the best way for them to do that well first off for them to do that well first off for them to do that well first off thankfully to my parents I've got the thankfully to my parents I've got the thankfully to my parents I've got the most weirdest theme of all if you search most weirdest theme of all if you search most weirdest theme of all if you search my name there's only one of us in the my name there's only one of us in the my name there's only one of us in the entire world all eight billion and you entire world all eight billion and you entire world all eight billion and you can only find one of us so you will not can only find one of us so you will not can only find one of us so you will not miss me with my name uh but I'm on

miss me with my name uh but I'm on miss me with my name uh but I'm on LinkedIn uh our blog is also called LinkedIn uh our blog is also called LinkedIn uh our blog is also called marketing mana.com it's Mana like marketing mana.com it's Mana like marketing mana.com it's Mana like everyday six days but just like everyday six days but just like everyday six days but just like Chick-fil-A success of the week it comes Chick-fil-A success of the week it comes Chick-fil-A success of the week it comes in we've got summary for you stop there in we've got summary for you stop there in we've got summary for you stop there on Sundays and so you get to see what on Sundays and so you get to see what on Sundays and so you get to see what we're seeing in a minute it's on we're seeing in a minute it's on we're seeing in a minute it's on marketingmanner.com it's also on our marketingmanner.com it's also on our marketingmanner.com it's also on our website but uh you get an option to website but uh you get an option to website but uh you get an option to subscribe to an email if you want to or subscribe to an email if you want to or subscribe to an email if you want to or I post about a daily on LinkedIn I post about a daily on LinkedIn I post about a daily on LinkedIn um so yeah we've got a website for it um so yeah we've got a website for it um so yeah we've got a website for it we've got an email that people we've got an email that people we've got an email that people um check it out and reply back to us and um check it out and reply back to us and um check it out and reply back to us and I'm on LinkedIn too I'm on LinkedIn too I'm on LinkedIn too Harian thanks so much for hanging out Harian thanks so much for hanging out Harian thanks so much for hanging out with us today okay it was my pleasure I with us today okay it was my pleasure I with us today okay it was my pleasure I mean you guys asked about your questions mean you guys asked about your questions mean you guys asked about your questions that I'd love to talk about that I'd love to talk about that I'd love to talk about um I'm depressed this is only a 40 um I'm depressed this is only a 40 um I'm depressed this is only a 40 minute podcast and I could have been minute podcast and I could have been minute podcast and I could have been here for two hours and bored the heck here for two hours and bored the heck here for two hours and bored the heck out of you guys but thank you for all out of you guys but thank you for all out of you guys but thank you for all that you guys are doing to help the that you guys are doing to help the that you guys are doing to help the tribe of Levi I really feel that they're tribe of Levi I really feel that they're tribe of Levi I really feel that they're the guys who really are have committed the guys who really are have committed the guys who really are have committed to this cost they've given up whatever to this cost they've given up whatever to this cost they've given up whatever they needed in their lives to help the they needed in their lives to help the they needed in their lives to help the church and they're the guys who need church and they're the guys who need church and they're the guys who need help the most they already have two help the most they already have two help the most they already have two million things on their plate they're million things on their plate they're million things on their plate they're completely enamored and burdened by the completely enamored and burdened by the completely enamored and burdened by the things that they're supposed to do and things that they're supposed to do and things that they're supposed to do and can get there so thank you for all that can get there so thank you for all that can get there so thank you for all that you're doing to help them and hey we all you're doing to help them and hey we all you're doing to help them and hey we all can do something for them and you will can do something for them and you will can do something for them and you will be my decision