Creative Planning for Easter and Events | Ben Stapley

and so when you ask me what was what's and so when you ask me what was what's something i'm proud at when i look back something i'm proud at when i look back something i'm proud at when i look back on it's times when i took the journey on it's times when i took the journey on it's times when i took the journey more serious and i took the time with more serious and i took the time with more serious and i took the time with the staff and the volunteers the staff and the volunteers the staff and the volunteers to lead that through them keep the to lead that through them keep the to lead that through them keep the vision front and center and the vision front and center and the vision front and center and the experience in the background i think experience in the background i think experience in the background i think those would be the most rewarding those would be the most rewarding those would be the most rewarding holiday seasons for me where i can look holiday seasons for me where i can look holiday seasons for me where i can look back and say yeah they i don't even back and say yeah they i don't even back and say yeah they i don't even remember what the experience was i don't remember what the experience was i don't remember what the experience was i don't remember what we were preaching on it remember what we were preaching on it remember what we were preaching on it may have been paul i don't know may have been paul i don't know may have been paul i don't know but i do know everyone participating but i do know everyone participating but i do know everyone participating leading up to it felt honored and they leading up to it felt honored and they leading up to it felt honored and they and they realized who they were honoring and they realized who they were honoring and they realized who they were honoring well hey there friends welcome to the well hey there friends welcome to the well hey there friends welcome to the missional marketing podcast i'm bart missional marketing podcast i'm bart missional marketing podcast i'm bart blair joined by jason hamrock and we are blair joined by jason hamrock and we are blair joined by jason hamrock and we are just delighted that you've tuned in with just delighted that you've tuned in with just delighted that you've tuned in with us today jason i'm glad that you agreed us today jason i'm glad that you agreed us today jason i'm glad that you agreed to hang out with me via zoom today well to hang out with me via zoom today well to hang out with me via zoom today well thanks bart uh happy new year thanks bart uh happy new year thanks bart uh happy new year happy new year to you although we're happy new year to you although we're happy new year to you although we're recording this before new year so it recording this before new year so it recording this before new year so it feels a little weird to say that but by feels a little weird to say that but by feels a little weird to say that but by the time this drops it will be 2022 2022. 2022. i don't know where time goes but my i don't know where time goes but my i don't know where time goes but my goodness we're already into the new year goodness we're already into the new year goodness we're already into the new year and it seems like uh time just flies by and it seems like uh time just flies by and it seems like uh time just flies by we have so much going on we have so much going on we have so much going on just god is good we're just busy around just god is good we're just busy around just god is good we're just busy around here i'm sure you are as you're here i'm sure you are as you're here i'm sure you are as you're listening to this that ministry never listening to this that ministry never listening to this that ministry never slows down slows down slows down uh it just seems like it speeds up uh it just seems like it speeds up uh it just seems like it speeds up faster and faster and faster right faster and faster and faster right faster and faster and faster right absolutely so if you're uh listening to absolutely so if you're uh listening to absolutely so if you're uh listening to this you're probably um still maybe this you're probably um still maybe this you're probably um still maybe breathing the fumes of christmas uh take breathing the fumes of christmas uh take breathing the fumes of christmas uh take a deep breath we hope that you are um a deep breath we hope that you are um a deep breath we hope that you are um ready to start looking forward to the

ready to start looking forward to the ready to start looking forward to the new year in fact our episode today is new year in fact our episode today is new year in fact our episode today is all about easter well it's not all about all about easter well it's not all about all about easter well it's not all about easter we talk about some christmas easter we talk about some christmas easter we talk about some christmas planning and some easter planning sort planning and some easter planning sort planning and some easter planning sort of big event planning but we have a of big event planning but we have a of big event planning but we have a great guest his name is ben stapley and great guest his name is ben stapley and great guest his name is ben stapley and ben has a pretty extensive ministry ben has a pretty extensive ministry ben has a pretty extensive ministry experience experience experience he's recently taken the position as the he's recently taken the position as the he's recently taken the position as the executive pastor at the life christian executive pastor at the life christian executive pastor at the life christian church uh in new jersey but he's served church uh in new jersey but he's served church uh in new jersey but he's served in a couple of other in a couple of other in a couple of other large churches as the experience large churches as the experience large churches as the experience director doing creative things and director doing creative things and director doing creative things and really helping plan really helping plan really helping plan large-scale events such as christmas and large-scale events such as christmas and large-scale events such as christmas and easter yeah ben and i we we really go easter yeah ben and i we we really go easter yeah ben and i we we really go deep into this because it seems like deep into this because it seems like deep into this because it seems like whenever i don't know if if you you bart whenever i don't know if if you you bart whenever i don't know if if you you bart being a pastor for a long long time being a pastor for a long long time being a pastor for a long long time and use as you're listening to this and use as you're listening to this and use as you're listening to this you know every year it's almost like you know every year it's almost like you know every year it's almost like where did the time go christmas just where did the time go christmas just where did the time go christmas just snuck up on us right or i can't believe snuck up on us right or i can't believe snuck up on us right or i can't believe it's already easter season you know and it's already easter season you know and it's already easter season you know and and i think what what ben's saying is and i think what what ben's saying is and i think what what ben's saying is hey you know when it's coming up uh you hey you know when it's coming up uh you hey you know when it's coming up uh you want to plan accordingly you want to want to plan accordingly you want to want to plan accordingly you want to build some some time into your plans and build some some time into your plans and build some some time into your plans and so today you're going to learn a lot of so today you're going to learn a lot of so today you're going to learn a lot of of cool strategies that we share and we of cool strategies that we share and we of cool strategies that we share and we talk about this because talk about this because talk about this because it's literally not too long from now is it's literally not too long from now is it's literally not too long from now is going to be easter and it's april 17th going to be easter and it's april 17th going to be easter and it's april 17th this year and so you know it it's not this year and so you know it it's not this year and so you know it it's not too late but you you really want to get too late but you you really want to get too late but you you really want to get going on this if you haven't taken the going on this if you haven't taken the going on this if you haven't taken the time to to think through all the time to to think through all the time to to think through all the creative creative creative strategy and let your mind just do let strategy and let your mind just do let strategy and let your mind just do let god speak into that let him god speak into that let him god speak into that let him put some stuff into your head about how put some stuff into your head about how put some stuff into your head about how to reach more and more and more

to reach more and more and more to reach more and more and more unchurched and de-church people this unchurched and de-church people this unchurched and de-church people this easter season so i'm excited for you to easter season so i'm excited for you to easter season so i'm excited for you to hear it hear it hear it absolutely it's a great great podcast uh absolutely it's a great great podcast uh absolutely it's a great great podcast uh ben shares some really interesting ben shares some really interesting ben shares some really interesting insights uh based on his experiences and insights uh based on his experiences and insights uh based on his experiences and i think those are some of the best i think those are some of the best i think those are some of the best insights that we can um that we can take insights that we can um that we can take insights that we can um that we can take away some of the experiences that he's away some of the experiences that he's away some of the experiences that he's had haven't all worked out the way that had haven't all worked out the way that had haven't all worked out the way that he expected and hoped and some of them he expected and hoped and some of them he expected and hoped and some of them did and so he shares some of those those did and so he shares some of those those did and so he shares some of those those things with us uh we appreciate you things with us uh we appreciate you things with us uh we appreciate you taking the time to listen to this taking the time to listen to this taking the time to listen to this podcast we know you have options about podcast we know you have options about podcast we know you have options about what you do with your time and the fact what you do with your time and the fact what you do with your time and the fact that you'd spend time with jason and me that you'd spend time with jason and me that you'd spend time with jason and me means a lot to us um if you haven't means a lot to us um if you haven't means a lot to us um if you haven't subscribed yet to the podcast we hope subscribed yet to the podcast we hope subscribed yet to the podcast we hope that you'll do that on whatever platform that you'll do that on whatever platform that you'll do that on whatever platform it is that you listen or watch it is that you listen or watch it is that you listen or watch and if you haven't ever left us a rating and if you haven't ever left us a rating and if you haven't ever left us a rating a review we would love to have a rating a review we would love to have a rating a review we would love to have a rating and review just because it helps more and review just because it helps more and review just because it helps more people uh find uh this content uh people uh find uh this content uh people uh find uh this content uh whether it's on youtube or on uh one of whether it's on youtube or on uh one of whether it's on youtube or on uh one of the podcasts broadcast networks so the podcasts broadcast networks so the podcasts broadcast networks so again we appreciate you tuning in and if again we appreciate you tuning in and if again we appreciate you tuning in and if there's ever anything that jason or i there's ever anything that jason or i there's ever anything that jason or i can do uh to help you in your church can do uh to help you in your church can do uh to help you in your church make sure that you reach out uh we make sure that you reach out uh we make sure that you reach out uh we always include a link in our show notes always include a link in our show notes always include a link in our show notes and on our youtube channel uh with a and on our youtube channel uh with a and on our youtube channel uh with a direct link on how you can schedule an direct link on how you can schedule an direct link on how you can schedule an appointment uh to talk to one of us or appointment uh to talk to one of us or appointment uh to talk to one of us or one of our coaches about one of our coaches about one of our coaches about church communications needs church church communications needs church church communications needs church marketing church media needs uh we would marketing church media needs uh we would marketing church media needs uh we would love to be able to help you and serve love to be able to help you and serve love to be able to help you and serve your church so um i think that's a good your church so um i think that's a good your church so um i think that's a good enough intro for this podcast ben's got enough intro for this podcast ben's got enough intro for this podcast ben's got tons and tons of stuff to share with us tons and tons of stuff to share with us tons and tons of stuff to share with us today so we appreciate you tuning in today so we appreciate you tuning in today so we appreciate you tuning in here's our interview with ben stapley here's our interview with ben stapley here's our interview with ben stapley ben stapley thanks so much for joining ben stapley thanks so much for joining ben stapley thanks so much for joining jason and be on the podcast today

jason and be on the podcast today jason and be on the podcast today bart and jason great to be with you guys bart and jason great to be with you guys bart and jason great to be with you guys excited to be talking about all things excited to be talking about all things excited to be talking about all things easter easter easter egg yeah absolutely we're excited about egg yeah absolutely we're excited about egg yeah absolutely we're excited about this conversation um at the time that this conversation um at the time that this conversation um at the time that this episode comes out easter this episode comes out easter this episode comes out easter is probably not on the forefront of most is probably not on the forefront of most is probably not on the forefront of most uh church leaders minds they're probably uh church leaders minds they're probably uh church leaders minds they're probably still recovering from christmas still recovering from christmas still recovering from christmas but we definitely want to uh start to but we definitely want to uh start to but we definitely want to uh start to grease the wheels for easter and so grease the wheels for easter and so grease the wheels for easter and so we've got a lot of stuff that we want to we've got a lot of stuff that we want to we've got a lot of stuff that we want to talk about today a lot of questions that talk about today a lot of questions that talk about today a lot of questions that we want to ask you about in terms of we want to ask you about in terms of we want to ask you about in terms of your experience planning easter services your experience planning easter services your experience planning easter services and and how churches can leverage that and and how churches can leverage that and and how churches can leverage that for uh for more significant impact in for uh for more significant impact in for uh for more significant impact in their community but before we get to the their community but before we get to the their community but before we get to the topic at hand um we'd love to have you topic at hand um we'd love to have you topic at hand um we'd love to have you just share a little bit of your story just share a little bit of your story just share a little bit of your story your background how you ended up in your background how you ended up in your background how you ended up in ministry and how you ended up doing what ministry and how you ended up doing what ministry and how you ended up doing what you're doing today you're doing today you're doing today yeah first of all again i love what you yeah first of all again i love what you yeah first of all again i love what you guys are doing at missional marketing uh guys are doing at missional marketing uh guys are doing at missional marketing uh the idea that churches would need the idea that churches would need the idea that churches would need marketing may when i jumped into marketing may when i jumped into marketing may when i jumped into ministry that was pretty novel a lot of ministry that was pretty novel a lot of ministry that was pretty novel a lot of churches weren't thinking that way so to churches weren't thinking that way so to churches weren't thinking that way so to rewind the clock i've been ministry for rewind the clock i've been ministry for rewind the clock i've been ministry for about 17 years but before that i was in about 17 years but before that i was in about 17 years but before that i was in television as a producer and i wanted to television as a producer and i wanted to television as a producer and i wanted to take those skill sets of creating an take those skill sets of creating an take those skill sets of creating an experience that would help draw people experience that would help draw people experience that would help draw people in in in to an important message and i wanted to to an important message and i wanted to to an important message and i wanted to be able to take that and extrapolate be able to take that and extrapolate be able to take that and extrapolate that and bring it into a church world that and bring it into a church world that and bring it into a church world and bring it into the ministry world and and bring it into the ministry world and and bring it into the ministry world and so i actually started my professional so i actually started my professional so i actually started my professional career as a television producer in career as a television producer in career as a television producer in canada canada canada and and then came down to the states and and and then came down to the states and and and then came down to the states and jumped into ministry and been involved jumped into ministry and been involved jumped into ministry and been involved in ministry ever since then for for the in ministry ever since then for for the in ministry ever since then for for the past 17 years and my desire ultimately

past 17 years and my desire ultimately past 17 years and my desire ultimately is to do that as to how do i create is to do that as to how do i create is to do that as to how do i create experiences that bring people who are experiences that bring people who are experiences that bring people who are far from god closer to him and then far from god closer to him and then far from god closer to him and then ultimately how do they then after they ultimately how do they then after they ultimately how do they then after they have crossed the line how do they bring have crossed the line how do they bring have crossed the line how do they bring people into this experience as well and people into this experience as well and people into this experience as well and introduce their friends and family and introduce their friends and family and introduce their friends and family and how do we ultimately share the good news how do we ultimately share the good news how do we ultimately share the good news in the gospel so that's a that's a quick in the gospel so that's a that's a quick in the gospel so that's a that's a quick synopsis um i was uh in jersey for the synopsis um i was uh in jersey for the synopsis um i was uh in jersey for the first 14 years of my ministry working first 14 years of my ministry working first 14 years of my ministry working for some churches there and then the for some churches there and then the for some churches there and then the past three years i have been in miami past three years i have been in miami past three years i have been in miami working at christ fellowship miami um working at christ fellowship miami um working at christ fellowship miami um and then just recently as in two months and then just recently as in two months and then just recently as in two months ago bouncing back up to new jersey my ago bouncing back up to new jersey my ago bouncing back up to new jersey my wife and i felt called to be close to wife and i felt called to be close to wife and i felt called to be close to family and friends in this area and we family and friends in this area and we family and friends in this area and we looked for a great church to partner looked for a great church to partner looked for a great church to partner with to accomplish that and so i'm now with to accomplish that and so i'm now with to accomplish that and so i'm now the executive pastor at tlcc the life the executive pastor at tlcc the life the executive pastor at tlcc the life christian church in west orange new christian church in west orange new christian church in west orange new jersey so that's a quick snapshot of of jersey so that's a quick snapshot of of jersey so that's a quick snapshot of of where i've come from and and how god's where i've come from and and how god's where i've come from and and how god's used some of that background of my own used some of that background of my own used some of that background of my own in terms of marketing um his gospel and in terms of marketing um his gospel and in terms of marketing um his gospel and the lack of a better term to connect the lack of a better term to connect the lack of a better term to connect more people to him more people to him more people to him i've a question for you i've a question for you i've a question for you when you started in jersey or at some when you started in jersey or at some when you started in jersey or at some point in jersey were you were you point in jersey were you were you point in jersey were you were you serving on staff at liquid church serving on staff at liquid church serving on staff at liquid church yes i was a creative arts pastor there yes i was a creative arts pastor there yes i was a creative arts pastor there for about four years okay i just i did for about four years okay i just i did for about four years okay i just i did okay i'm connecting some dots here uh okay i'm connecting some dots here uh okay i'm connecting some dots here uh were you at liquid church when liquid were you at liquid church when liquid were you at liquid church when liquid church did a series called home run church did a series called home run church did a series called home run faith faith faith yes is it yes is it yes is it okay so okay so okay so i'm a big baseball fan and i remember

i'm a big baseball fan and i remember i'm a big baseball fan and i remember and it could have actually been you that and it could have actually been you that and it could have actually been you that i reached out to i reached out to i reached out to i reached out to i reached out to i reached out to somebody at uh at liquid somebody at uh at liquid somebody at uh at liquid on the creative team uh because you guys on the creative team uh because you guys on the creative team uh because you guys had produced little baseball cards for had produced little baseball cards for had produced little baseball cards for like peter and paul and timothy like peter and paul and timothy like peter and paul and timothy and stephen and and stephen and and stephen and and then taught on each of those guys and then taught on each of those guys and then taught on each of those guys and i basically completely ripped off and i basically completely ripped off and i basically completely ripped off that sermon series and i reached out to that sermon series and i reached out to that sermon series and i reached out to you guys and i said hey can i have all you guys and i said hey can i have all you guys and i said hey can i have all the creative and somebody it might have the creative and somebody it might have the creative and somebody it might have even been you sent it all to me and i even been you sent it all to me and i even been you sent it all to me and i printed little baseball cards and i used printed little baseball cards and i used printed little baseball cards and i used the bumper video and the whole nine the bumper video and the whole nine the bumper video and the whole nine yards so uh did whatever part you played yards so uh did whatever part you played yards so uh did whatever part you played in homerun faith uh you blessed me and in homerun faith uh you blessed me and in homerun faith uh you blessed me and my church family that's probably my church family that's probably my church family that's probably eight years ago seven years ago eight eight years ago seven years ago eight eight years ago seven years ago eight years ago it's been it's been a while years ago it's been it's been a while years ago it's been it's been a while but i just when you said jersey i was but i just when you said jersey i was but i just when you said jersey i was like i'm pretty sure you were on staff like i'm pretty sure you were on staff like i'm pretty sure you were on staff at liquid so yeah at liquid so yeah at liquid so yeah as they say good artist copy but great as they say good artist copy but great as they say good artist copy but great artists steal so i'm glad that you stole artists steal so i'm glad that you stole artists steal so i'm glad that you stole from us to accomplish god's mission at from us to accomplish god's mission at from us to accomplish god's mission at your church is it really stealing if i i your church is it really stealing if i i your church is it really stealing if i i called and asked for ask for permission called and asked for ask for permission called and asked for ask for permission that axiom probably is not the most that axiom probably is not the most that axiom probably is not the most accurate in your situation accurate accurate in your situation accurate accurate in your situation accurate that's incredible okay okay i just that's incredible okay okay i just that's incredible okay okay i just wanted i just wanted to clarify that i wanted i just wanted to clarify that i wanted i just wanted to clarify that i did reach out and say hey please give me did reach out and say hey please give me did reach out and say hey please give me all your stuff all your stuff all your stuff somebody on the liquid staff said sure somebody on the liquid staff said sure somebody on the liquid staff said sure take it and run with it so it was take it and run with it so it was take it and run with it so it was awesome it was awesome um hey so so awesome it was awesome um hey so so awesome it was awesome um hey so so thanks for kind of giving us the rundown thanks for kind of giving us the rundown thanks for kind of giving us the rundown there on on your background and and there on on your background and and there on on your background and and where you are and what you're doing in where you are and what you're doing in where you are and what you're doing in ministry um one of the things that you ministry um one of the things that you ministry um one of the things that you said offline uh before we uh started uh said offline uh before we uh started uh said offline uh before we uh started uh recording was you know you've you've

recording was you know you've you've recording was you know you've you've done christmas and easter what'd you say done christmas and easter what'd you say done christmas and easter what'd you say 17 17 times as a going into my 18th year 17 17 times as a going into my 18th year 17 17 times as a going into my 18th year at this point yeah 18 years and those of at this point yeah 18 years and those of at this point yeah 18 years and those of us who have been in ministry we can us who have been in ministry we can us who have been in ministry we can relate to that christmas and easter uh relate to that christmas and easter uh relate to that christmas and easter uh come every year uh as you you know kind come every year uh as you you know kind come every year uh as you you know kind of transitioned from uh television of transitioned from uh television of transitioned from uh television production and into the church space and production and into the church space and production and into the church space and began to kind of cross-pollinate using began to kind of cross-pollinate using began to kind of cross-pollinate using your gifts and your talents and your your gifts and your talents and your your gifts and your talents and your experiences um from the broadcast world experiences um from the broadcast world experiences um from the broadcast world into the church world you know and as into the church world you know and as into the church world you know and as you've developed your own skill set in you've developed your own skill set in you've developed your own skill set in terms of church leadership what are the terms of church leadership what are the terms of church leadership what are the some of the things that that you've some of the things that that you've some of the things that that you've learned that have helped you plan great learned that have helped you plan great learned that have helped you plan great christmas and easter experiences christmas and easter experiences christmas and easter experiences great question great question great question for me and this isn't just and i'm going for me and this isn't just and i'm going for me and this isn't just and i'm going to go back into my toolbox in terms of to go back into my toolbox in terms of to go back into my toolbox in terms of thinking about big shows and coming from thinking about big shows and coming from thinking about big shows and coming from a television perspective a time there's a television perspective a time there's a television perspective a time there's the old adage you know do you want a the old adage you know do you want a the old adage you know do you want a quick quick quick cheap um or good you know you can pick cheap um or good you know you can pick cheap um or good you know you can pick two and oftentimes churches will skimp two and oftentimes churches will skimp two and oftentimes churches will skimp on the on the on the they they want to fast so you know um they they want to fast so you know um they they want to fast so you know um give it to me as quickly as possible give it to me as quickly as possible give it to me as quickly as possible yeah and so when it comes to yeah and so when it comes to yeah and so when it comes to christmas and easter a lot of churches christmas and easter a lot of churches christmas and easter a lot of churches do decent with planning christmas do decent with planning christmas do decent with planning christmas because they'll plan it and you know hey because they'll plan it and you know hey because they'll plan it and you know hey we got christmas in july we got six we got christmas in july we got six we got christmas in july we got six months lead in if there's a down season months lead in if there's a down season months lead in if there's a down season we can spend some time thinking about we can spend some time thinking about we can spend some time thinking about that most churches do that well if that most churches do that well if that most churches do that well if you're not i encourage you towards it you're not i encourage you towards it you're not i encourage you towards it because if you because if you because if you if you don't plan it in the summer if you don't plan it in the summer if you don't plan it in the summer the fall hits and then things are just the fall hits and then things are just the fall hits and then things are just crazy from there on out the problem is crazy from there on out the problem is crazy from there on out the problem is uh because of how the calendar hits you uh because of how the calendar hits you uh because of how the calendar hits you can give about a six month lead into to can give about a six month lead into to can give about a six month lead into to christmas but even the fact that we're

christmas but even the fact that we're christmas but even the fact that we're talking about this now i got a feeling talking about this now i got a feeling talking about this now i got a feeling and guilty as charged that a lot of and guilty as charged that a lot of and guilty as charged that a lot of churches have not spoken about easter at churches have not spoken about easter at churches have not spoken about easter at all yet and so then you usually have a all yet and so then you usually have a all yet and so then you usually have a three month or two month kind of three month or two month kind of three month or two month kind of depending on when it lands on the depending on when it lands on the depending on when it lands on the calendar run going into easter and calendar run going into easter and calendar run going into easter and you're also coming on you're also coming on you're also coming on the heels running on fumes from the heels running on fumes from the heels running on fumes from christmas and you're going into the new christmas and you're going into the new christmas and you're going into the new year so um that's probably the biggest year so um that's probably the biggest year so um that's probably the biggest thing it's just try to give yourself as thing it's just try to give yourself as thing it's just try to give yourself as much planning and try to get that easter much planning and try to get that easter much planning and try to get that easter planning in around thanksgiving getting planning in around thanksgiving getting planning in around thanksgiving getting it started then it started then it started then and then i i found working with a lot of and then i i found working with a lot of and then i i found working with a lot of lead pastors is they're going to come lead pastors is they're going to come lead pastors is they're going to come out they're going to approach easter and out they're going to approach easter and out they're going to approach easter and christmas based upon how they're wired christmas based upon how they're wired christmas based upon how they're wired either in two different ways they're either in two different ways they're either in two different ways they're either going to approach it with they either going to approach it with they either going to approach it with they got strong direction this is what i want got strong direction this is what i want got strong direction this is what i want us to do us to do us to do or they don't know what they want and or they don't know what they want and or they don't know what they want and they're going to pass that they're going to pass that they're going to pass that responsibility off to their creative responsibility off to their creative responsibility off to their creative director their their arts programmer director their their arts programmer director their their arts programmer whatever the title is and they're gonna whatever the title is and they're gonna whatever the title is and they're gonna say you you pitch me one or two ideas say you you pitch me one or two ideas say you you pitch me one or two ideas and i'm gonna give you feedback the and i'm gonna give you feedback the and i'm gonna give you feedback the biggest tension what i've seen with biggest tension what i've seen with biggest tension what i've seen with churches is when they don't have that churches is when they don't have that churches is when they don't have that clarity with how the lead pastor is clarity with how the lead pastor is clarity with how the lead pastor is wired and then wired and then wired and then map out the work accordingly where it's map out the work accordingly where it's map out the work accordingly where it's people waiting around people waiting around people waiting around for the vision for the lead pastor and for the vision for the lead pastor and for the vision for the lead pastor and he's like i was never going to give this he's like i was never going to give this he's like i was never going to give this to you you're the creative ones you tell to you you're the creative ones you tell to you you're the creative ones you tell me what you want to do me what you want to do me what you want to do or vice versa or vice versa or vice versa the team spent a lot of energy ideating the team spent a lot of energy ideating the team spent a lot of energy ideating and doing mood boards and and doing mood boards and and doing mood boards and conceptualizing things and then they conceptualizing things and then they conceptualizing things and then they pitch it and he's like no no i know pitch it and he's like no no i know pitch it and he's like no no i know exactly what i want to do why did you exactly what i want to do why did you exactly what i want to do why did you why did you give me this whole why did you give me this whole why did you give me this whole powerpoint presentation on your plan powerpoint presentation on your plan powerpoint presentation on your plan we've wasted a lot of energy so figure we've wasted a lot of energy so figure we've wasted a lot of energy so figure out how your lead pastor is wired and

out how your lead pastor is wired and out how your lead pastor is wired and then go from there then go from there then go from there uh uh uh and then probably the last thing just and then probably the last thing just and then probably the last thing just planning those big events is planning those big events is planning those big events is brainstorming brainstorming brainstorming i i've been a part of and i've led i'll i i've been a part of and i've led i'll i i've been a part of and i've led i'll call it out i've led fruitless call it out i've led fruitless call it out i've led fruitless brainstorming sessions brainstorming sessions brainstorming sessions so so so how do you how do you how do you how do you not after you get an how do you not after you get an how do you not after you get an understanding of who's running the show understanding of who's running the show understanding of who's running the show and who's taking point is it your lead and who's taking point is it your lead and who's taking point is it your lead pastor is your creative director after pastor is your creative director after pastor is your creative director after you figure that out how do they then you figure that out how do they then you figure that out how do they then pull out they get the right people into pull out they get the right people into pull out they get the right people into the meetings get the right ideas from the meetings get the right ideas from the meetings get the right ideas from them them them document them accordingly take the document them accordingly take the document them accordingly take the needed action steps on them like there's needed action steps on them like there's needed action steps on them like there's there's a whole process to that that there's a whole process to that that there's a whole process to that that i've seen a lot of organizations in i've seen a lot of organizations in i've seen a lot of organizations in general but churches in particular kind general but churches in particular kind general but churches in particular kind of do a bad job that they waste time of do a bad job that they waste time of do a bad job that they waste time they don't have the right people in the they don't have the right people in the they don't have the right people in the room room room they're shooting at down ideas just they're shooting at down ideas just they're shooting at down ideas just because they're thinking about budget because they're thinking about budget because they're thinking about budget and like that's not practical that's not and like that's not practical that's not and like that's not practical that's not practical and they don't they don't have practical and they don't they don't have practical and they don't they don't have anything inspirational so those are anything inspirational so those are anything inspirational so those are probably the biggest things that i would probably the biggest things that i would probably the biggest things that i would say as you plan out your say as you plan out your say as you plan out your big holidays think through through those big holidays think through through those big holidays think through through those things give yourself time give yourself things give yourself time give yourself things give yourself time give yourself directions and give yourself very directions and give yourself very directions and give yourself very productive brainstorming meetings when productive brainstorming meetings when productive brainstorming meetings when would you start easter planning would you start easter planning would you start easter planning november november november i i i kind of like the latest i i i kind of like the latest i i i kind of like the latest um october november i think is is a good um october november i think is is a good um october november i think is is a good time for that any earlier and you're time for that any earlier and you're time for that any earlier and you're you're bumping into your christmas you're bumping into your christmas you're bumping into your christmas planning and any later and you're planning and any later and you're planning and any later and you're getting to now you're executing phase getting to now you're executing phase getting to now you're executing phase you know november december are really you know november december are really you know november december are really your executing phase for december and your executing phase for december and your executing phase for december and you're kind of running into that so i you're kind of running into that so i you're kind of running into that so i think i think that that best window think i think that that best window think i think that that best window not november is actually around october not november is actually around october not november is actually around october but that's me jason i know you you've

but that's me jason i know you you've but that's me jason i know you you've got great ideas as well counter yeah got great ideas as well counter yeah got great ideas as well counter yeah well i uh oh go ahead well i uh oh go ahead well i uh oh go ahead no no i'm saying no no i'm saying no no i'm saying when would you suggest that well i when would you suggest that well i when would you suggest that well i probably agree with that because it's probably agree with that because it's probably agree with that because it's not a surprise not a surprise not a surprise you know and it's not like you can't you know and it's not like you can't you know and it's not like you can't be thinking about something that's going be thinking about something that's going be thinking about something that's going to be months away when you have a huge to be months away when you have a huge to be months away when you have a huge event happening in a month or two event happening in a month or two event happening in a month or two christmas christmas christmas right but i think you're absolutely right but i think you're absolutely right but i think you're absolutely right and right and right and it's the idea of making sure you've got it's the idea of making sure you've got it's the idea of making sure you've got the right people at the table with the right people at the table with the right people at the table with plenty of time for brainstorming i mean plenty of time for brainstorming i mean plenty of time for brainstorming i mean we know what the message is but how we know what the message is but how we know what the message is but how we're going to wrap that up we're going to wrap that up we're going to wrap that up is really important i also think the big is really important i also think the big is really important i also think the big myth for churches is they don't think myth for churches is they don't think myth for churches is they don't think about what happens after the fact right about what happens after the fact right about what happens after the fact right a lot of your new timers you're what i a lot of your new timers you're what i a lot of your new timers you're what i call the ceos the christmas and easter call the ceos the christmas and easter call the ceos the christmas and easter onlys onlys onlys what's going to bring them back well what's going to bring them back well what's going to bring them back well it's going to bring them back in january it's going to bring them back in january it's going to bring them back in january because they had a really good because they had a really good because they had a really good experience at christmas what's going to experience at christmas what's going to experience at christmas what's going to bring them back the rest of april may bring them back the rest of april may bring them back the rest of april may june because they experienced something june because they experienced something june because they experienced something in april you know at easter what did you in april you know at easter what did you in april you know at easter what did you what did you think about after the fact what did you think about after the fact what did you think about after the fact i think sometimes we just focus on just i think sometimes we just focus on just i think sometimes we just focus on just that main event we forget oh wait what that main event we forget oh wait what that main event we forget oh wait what if they want to come back what do we if they want to come back what do we if they want to come back what do we have to offer them your thoughts have to offer them your thoughts have to offer them your thoughts i agree i like to i like to aim for 50 i agree i like to i like to aim for 50 i agree i like to i like to aim for 50 50. so 50 of our effort is going to go 50. so 50 of our effort is going to go 50. so 50 of our effort is going to go towards christmas at large but 50 of our towards christmas at large but 50 of our towards christmas at large but 50 of our energy should go towards our i call it energy should go towards our i call it energy should go towards our i call it our callback series what are we calling our callback series what are we calling our callback series what are we calling people back towards yeah um at the end people back towards yeah um at the end people back towards yeah um at the end of the end of the day christmas always of the end of the day christmas always of the end of the day christmas always overshadows everything and it's never a overshadows everything and it's never a overshadows everything and it's never a 50 50 it's kind of a 75 25 or maybe 80 50 50 it's kind of a 75 25 or maybe 80 50 50 it's kind of a 75 25 or maybe 80 80 20. but at least you've spent 80 80 20. but at least you've spent 80 80 20. but at least you've spent 80 percent of your creative juices on that

percent of your creative juices on that percent of your creative juices on that instead of just oh gosh we got nothing instead of just oh gosh we got nothing instead of just oh gosh we got nothing uh first of the year it's a guest uh first of the year it's a guest uh first of the year it's a guest speaker and they're speaking on speaker and they're speaking on speaker and they're speaking on something completely untethered with something completely untethered with something completely untethered with where we are going for the rest of the where we are going for the rest of the where we are going for the rest of the year and it's just it's a standalone year and it's just it's a standalone year and it's just it's a standalone message and it's really a wasted message and it's really a wasted message and it's really a wasted opportunity and then you stand up for opportunity and then you stand up for opportunity and then you stand up for that that big full room on christmas that that big full room on christmas that that big full room on christmas we're so glad you're here we're so glad you're here we're so glad you're here come back next week when the youth come back next week when the youth come back next week when the youth pastor is preaching it's not the most no pastor is preaching it's not the most no pastor is preaching it's not the most no offense to youth pastors i did it for offense to youth pastors i did it for offense to youth pastors i did it for six months that's all i could take six months that's all i could take six months that's all i could take but you know it's so we're joking about but you know it's so we're joking about but you know it's so we're joking about that but you're you're you're you're that but you're you're you're you're that but you're you're you're you're right there that right there that right there that um um um you can't just spend all this energy you can't just spend all this energy you can't just spend all this energy getting people out the first time what getting people out the first time what getting people out the first time what is the sticking factor that they're is the sticking factor that they're is the sticking factor that they're going to come back the second time yeah going to come back the second time yeah going to come back the second time yeah we we uh a couple times at the church we we we uh a couple times at the church we we we uh a couple times at the church we went to we would uh there would be a went to we would uh there would be a went to we would uh there would be a christmas eve and they would usually christmas eve and they would usually christmas eve and they would usually give some kind of a gift uh one year i give some kind of a gift uh one year i give some kind of a gift uh one year i remember we gave a book remember we gave a book remember we gave a book and and we had that author of that of and and we had that author of that of and and we had that author of that of that book that was going to show up in that book that was going to show up in that book that was going to show up in february we have a series on it in february we have a series on it in february we have a series on it in january and february and he's gonna he january and february and he's gonna he january and february and he's gonna he was gonna uh was gonna uh was gonna uh finish it and i thought what a great finish it and i thought what a great finish it and i thought what a great uh way to connect what's happening right uh way to connect what's happening right uh way to connect what's happening right now with new people and bringing them now with new people and bringing them now with new people and bringing them back and so just when you're when you're back and so just when you're when you're back and so just when you're when you're you just gotta think through that stuff you just gotta think through that stuff you just gotta think through that stuff right it's just sometimes we right it's just sometimes we right it's just sometimes we a lot of churches we talk to him i a lot of churches we talk to him i a lot of churches we talk to him i always ask that question what are you always ask that question what are you always ask that question what are you doing after the fact doing after the fact doing after the fact that's a good question we don't know that's a good question we don't know that's a good question we don't know yeah i would i would add to your yeah i would i would add to your yeah i would i would add to your timeline there uh you you both kind of timeline there uh you you both kind of timeline there uh you you both kind of made me made me realize this that made me made me realize this that made me made me realize this that when we have our team together late when we have our team together late when we have our team together late summer early fall and we begin the summer early fall and we begin the summer early fall and we begin the creative process of thinking through

creative process of thinking through creative process of thinking through christmas christmas christmas we're already in we're already in we're already in a a pretty highly creative mode in fact a a pretty highly creative mode in fact a a pretty highly creative mode in fact hopefully your staff has had an hopefully your staff has had an hopefully your staff has had an opportunity through the summer to unplug opportunity through the summer to unplug opportunity through the summer to unplug a little bit and they're coming back to a little bit and they're coming back to a little bit and they're coming back to the fall with the new energy and and the fall with the new energy and and the fall with the new energy and and excitement and it is a good time in that excitement and it is a good time in that excitement and it is a good time in that same window to have some brainstorming same window to have some brainstorming same window to have some brainstorming conversations about easter because we conversations about easter because we conversations about easter because we all know that the staff all know that the staff all know that the staff pushes so hard through the holidays that pushes so hard through the holidays that pushes so hard through the holidays that by the time they come back from january by the time they come back from january by the time they come back from january the tank is typically not full it it the tank is typically not full it it the tank is typically not full it it typically is a time where we've kind of typically is a time where we've kind of typically is a time where we've kind of spent everything that we had now we've spent everything that we had now we've spent everything that we had now we've got this got this got this ready set ready set ready set be creative you know be creative you know be creative you know ready set say something funny like it ready set say something funny like it ready set say something funny like it doesn't work that way creativity does doesn't work that way creativity does doesn't work that way creativity does come in in ebbs and flows and seasons come in in ebbs and flows and seasons come in in ebbs and flows and seasons but i'm a firm believer that the staff but i'm a firm believer that the staff but i'm a firm believer that the staff has to be rested and energized and has to be rested and energized and has to be rested and energized and and and and have and and and have and and and have the the margin to be able to be creative the the margin to be able to be creative the the margin to be able to be creative and and think about creativity so i and and think about creativity so i and and think about creativity so i think it's a very interesting an think it's a very interesting an think it's a very interesting an interesting perspective to say hey what interesting perspective to say hey what interesting perspective to say hey what if you if you if you uh as you're beginning the execution of uh as you're beginning the execution of uh as you're beginning the execution of your christmas your christmas your christmas start dreaming planning and thinking start dreaming planning and thinking start dreaming planning and thinking about uh about uh about uh you know what were the what were the you know what were the what were the you know what were the what were the plans that you had for christmas that plans that you had for christmas that plans that you had for christmas that ended up on the cutting room floor and ended up on the cutting room floor and ended up on the cutting room floor and is there any way that some of those can is there any way that some of those can is there any way that some of those can actually be implemented for easter and actually be implemented for easter and actually be implemented for easter and can we actually think that far ahead not can we actually think that far ahead not can we actually think that far ahead not that we need to act on any of them that we need to act on any of them that we need to act on any of them between you know october and december between you know october and december between you know october and december but if we already have a dry erase board

but if we already have a dry erase board but if we already have a dry erase board with some key points on it when we hit with some key points on it when we hit with some key points on it when we hit the planning stages in mid-january after the planning stages in mid-january after the planning stages in mid-january after we've come back to the new year we've come back to the new year we've come back to the new year we've already got a little bit of runway we've already got a little bit of runway we've already got a little bit of runway in front of us and some things that we in front of us and some things that we in front of us and some things that we can build off of so i think that's can build off of so i think that's can build off of so i think that's that's interesting so you talked about that's interesting so you talked about that's interesting so you talked about brainstorming ben um and i i remember as brainstorming ben um and i i remember as brainstorming ben um and i i remember as a creative uh director at a church a creative uh director at a church a creative uh director at a church sitting in creative planning meetings um sitting in creative planning meetings um sitting in creative planning meetings um with my team and we had a few staff with my team and we had a few staff with my team and we had a few staff people and a few lay people who would people and a few lay people who would people and a few lay people who would sit and do these brainstorming sessions sit and do these brainstorming sessions sit and do these brainstorming sessions and our first brainstorming sessions we and our first brainstorming sessions we and our first brainstorming sessions we we uh operated on a um we uh operated on a um we uh operated on a um a no logistics policy meaning if someone a no logistics policy meaning if someone a no logistics policy meaning if someone came up with a great idea we were not came up with a great idea we were not came up with a great idea we were not allowed in that first meeting to discuss allowed in that first meeting to discuss allowed in that first meeting to discuss the logistics because you know i'm the logistics because you know i'm the logistics because you know i'm sitting there as the creative director sitting there as the creative director sitting there as the creative director and someone says we should get a and someone says we should get a and someone says we should get a blackhawk helicopter and come landed in blackhawk helicopter and come landed in blackhawk helicopter and come landed in the back parking lot of the building to the back parking lot of the building to the back parking lot of the building to make this sermon illustration and all make this sermon illustration and all make this sermon illustration and all i'm thinking is i'm never going to be i'm thinking is i'm never going to be i'm thinking is i'm never going to be able to pull that off and in those first able to pull that off and in those first able to pull that off and in those first meetings we're not allowed to do that meetings we're not allowed to do that meetings we're not allowed to do that right it's total umbrella of grace um right it's total umbrella of grace um right it's total umbrella of grace um and so sometimes brainstorming can lead and so sometimes brainstorming can lead and so sometimes brainstorming can lead to really great um to really great um to really great um really great results sometimes really great results sometimes really great results sometimes brainstorming can lead a team down doing brainstorming can lead a team down doing brainstorming can lead a team down doing some really silly and goofy things that some really silly and goofy things that some really silly and goofy things that maybe didn't execute the way that we we maybe didn't execute the way that we we maybe didn't execute the way that we we thought they would um do you have any thought they would um do you have any thought they would um do you have any good stories or at least examples of uh good stories or at least examples of uh good stories or at least examples of uh brainstorming and experiments brainstorming and experiments brainstorming and experiments innovations that that went wrong the innovations that that went wrong the innovations that that went wrong the things that didn't go the way that you things that didn't go the way that you things that didn't go the way that you planned and hoped can i at least start planned and hoped can i at least start planned and hoped can i at least start with something that went right before i with something that went right before i with something that went right before i went to the wrong i love that uh yes i i went to the wrong i love that uh yes i i went to the wrong i love that uh yes i i will yeah um of course

will yeah um of course will yeah um of course let me so when it comes to brainstorming let me so when it comes to brainstorming let me so when it comes to brainstorming like you just hit on two things that like you just hit on two things that like you just hit on two things that you might be planning whatever you're you might be planning whatever you're you might be planning whatever you're planning sometimes we we have the horse planning sometimes we we have the horse planning sometimes we we have the horse blinders on like christmas christmas blinders on like christmas christmas blinders on like christmas christmas christmas and we come up with a great christmas and we come up with a great christmas and we come up with a great idea and they're like forget about it idea and they're like forget about it idea and they're like forget about it that doesn't work for christmas it's not that doesn't work for christmas it's not that doesn't work for christmas it's not an elf um it's not it's not a holiday an elf um it's not it's not a holiday an elf um it's not it's not a holiday fun it won't work and then we we lose fun it won't work and then we we lose fun it won't work and then we we lose that idea and i always say like we gotta that idea and i always say like we gotta that idea and i always say like we gotta we gotta capture these additional ideas we gotta capture these additional ideas we gotta capture these additional ideas and just put in that miscellaneous and and just put in that miscellaneous and and just put in that miscellaneous and we can come back to we can come back to we can come back to um um um and then an another thing just in terms and then an another thing just in terms and then an another thing just in terms of like what works really well as i of like what works really well as i of like what works really well as i always there are more creative people in always there are more creative people in always there are more creative people in your organization um especially people your organization um especially people your organization um especially people are listening that's not not a church are listening that's not not a church are listening that's not not a church outside of your staff and then outside outside of your staff and then outside outside of your staff and then outside of the people who are typically in your of the people who are typically in your of the people who are typically in your creative fields and so think through who creative fields and so think through who creative fields and so think through who those people are and be pretty those people are and be pretty those people are and be pretty open-handed with who gets an invitation open-handed with who gets an invitation open-handed with who gets an invitation to the table because you don't want this to the table because you don't want this to the table because you don't want this oh this this person's not a creative oh this this person's not a creative oh this this person's not a creative sometimes i've had people who are sometimes i've had people who are sometimes i've had people who are or bankers engineers accountant people or bankers engineers accountant people or bankers engineers accountant people who are more in you know in those fields who are more in you know in those fields who are more in you know in those fields but they're great ideators so don't you but they're great ideators so don't you but they're great ideators so don't you know know know be pretty open-handed with you let you be pretty open-handed with you let you be pretty open-handed with you let you come to the table come to the table come to the table in terms of things that have not worked in terms of things that have not worked in terms of things that have not worked for me especially in relationship to for me especially in relationship to for me especially in relationship to when the christmas season when the christmas season when the christmas season i've seen a lot of churches myself i've seen a lot of churches myself i've seen a lot of churches myself included be just an overload so we we included be just an overload so we we included be just an overload so we we have a christmas series we're coming have a christmas series we're coming have a christmas series we're coming from a marketing standpoint too we've from a marketing standpoint too we've from a marketing standpoint too we've got we're launching a christmas series got we're launching a christmas series got we're launching a christmas series um we have christmas shows sometime in um we have christmas shows sometime in um we have christmas shows sometime in that final week we have our christmas that final week we have our christmas that final week we have our christmas eve service we have our year-end service eve service we have our year-end service eve service we have our year-end service and at some point um the average guest and at some point um the average guest and at some point um the average guest who's coming there once a month has no who's coming there once a month has no who's coming there once a month has no idea what is the what is the most idea what is the what is the most idea what is the what is the most important thing and so i'm not saying

important thing and so i'm not saying important thing and so i'm not saying well i would i am saying two things try well i would i am saying two things try well i would i am saying two things try to try to streamline some of your to try to streamline some of your to try to streamline some of your experiences and don't just have this experiences and don't just have this experiences and don't just have this huge smorgasbord that people aren't huge smorgasbord that people aren't huge smorgasbord that people aren't going to be coming to and coming to going to be coming to and coming to going to be coming to and coming to and that's the that's one option the and that's the that's one option the and that's the that's one option the other option is to other option is to other option is to streamline your communication so at the streamline your communication so at the streamline your communication so at the end of the day end of the day end of the day if you if i can only come to one if you if i can only come to one if you if i can only come to one experience and you want and you want me experience and you want and you want me experience and you want and you want me to invite someone to come with me for to invite someone to come with me for to invite someone to come with me for that what is that thing that what is that thing that what is that thing is it is it when you launch the is it is it when you launch the is it is it when you launch the christmas series in december is it your christmas series in december is it your christmas series in december is it your christmas show is it your christmas eve christmas show is it your christmas eve christmas show is it your christmas eve service on the 24th what is that one service on the 24th what is that one service on the 24th what is that one thing and hammer that hammer that hammer thing and hammer that hammer that hammer thing and hammer that hammer that hammer that and also we have additional that and also we have additional that and also we have additional opportunities yada yada but i think i've opportunities yada yada but i think i've opportunities yada yada but i think i've seen that happen a lot of churches where seen that happen a lot of churches where seen that happen a lot of churches where there's not clarity in terms of what there's not clarity in terms of what there's not clarity in terms of what takes precedence um i've done this as takes precedence um i've done this as takes precedence um i've done this as well i've i've gone to avant-garde for well i've i've gone to avant-garde for well i've i've gone to avant-garde for holiday services like a holiday services like a holiday services like a beast or a christmas especially beast or a christmas especially beast or a christmas especially christmas people want the classics they christmas people want the classics they christmas people want the classics they want you to play the hits you know like want you to play the hits you know like want you to play the hits you know like when you when you got an old rock band when you when you got an old rock band when you when you got an old rock band and they and they and they from the 70s you want them to play the from the 70s you want them to play the from the 70s you want them to play the hits play the hits play what we know hits play the hits play what we know hits play the hits play what we know don't pull your new album i really don't don't pull your new album i really don't don't pull your new album i really don't care what you did last year i want what care what you did last year i want what care what you did last year i want what got you famous and so when it comes to got you famous and so when it comes to got you famous and so when it comes to um when it comes to holiday services i um when it comes to holiday services i um when it comes to holiday services i think sometimes especially the creative think sometimes especially the creative think sometimes especially the creative side we want to get avat guard and then side we want to get avat guard and then side we want to get avat guard and then we just lose people we just lose people we just lose people so avoid that if possible so avoid that if possible so avoid that if possible and then probably like the worst thing and then probably like the worst thing and then probably like the worst thing is is is again i'm saying this in hope and faith again i'm saying this in hope and faith again i'm saying this in hope and faith we just finished christmas season we just finished christmas season we just finished christmas season but that nothing ruins a christmas but that nothing ruins a christmas but that nothing ruins a christmas experience like the smell of burnt hair experience like the smell of burnt hair experience like the smell of burnt hair those candlelight services can go pretty those candlelight services can go pretty those candlelight services can go pretty askew pretty quick

askew pretty quick askew pretty quick i've been i've been a part of that and i've been i've been a part of that and i've been i've been a part of that and also where we didn't test the fire alarm also where we didn't test the fire alarm also where we didn't test the fire alarm system and and you know a thousand system and and you know a thousand system and and you know a thousand people blew out a candle at the same people blew out a candle at the same people blew out a candle at the same time and the smoke went up and then now time and the smoke went up and then now time and the smoke went up and then now we're all in the parking lot for 30 we're all in the parking lot for 30 we're all in the parking lot for 30 minutes as the fire marshal comes and he minutes as the fire marshal comes and he minutes as the fire marshal comes and he shuts us down because we're in zone shuts us down because we're in zone shuts us down because we're in zone we're not on zone compliance so those we're not on zone compliance so those we're not on zone compliance so those are some some of the ways that are some some of the ways that are some some of the ways that brainstorming is going to skew for me in brainstorming is going to skew for me in brainstorming is going to skew for me in terms of its its application over the terms of its its application over the terms of its its application over the years the christmas fail years the christmas fail years the christmas fail i want to take a moment to thank you for i want to take a moment to thank you for i want to take a moment to thank you for tuning in to the missional marketing tuning in to the missional marketing tuning in to the missional marketing podcast it's always our goal to help you podcast it's always our goal to help you podcast it's always our goal to help you as a church leader leverage your as a church leader leverage your as a church leader leverage your communications and digital media communications and digital media communications and digital media resources to reach more people for jesus resources to reach more people for jesus resources to reach more people for jesus one of the ways that we help churches do one of the ways that we help churches do one of the ways that we help churches do that is through creating social media that is through creating social media that is through creating social media content from your sunday sermon videos content from your sunday sermon videos content from your sunday sermon videos specifically what we can do for you is specifically what we can do for you is specifically what we can do for you is to create short sermon snippets from 30 to create short sermon snippets from 30 to create short sermon snippets from 30 seconds long to five minutes long seconds long to five minutes long seconds long to five minutes long capturing those mic drop moments that capturing those mic drop moments that capturing those mic drop moments that you really want people to remember we you really want people to remember we you really want people to remember we edit the videos add captions add your edit the videos add captions add your edit the videos add captions add your church branding and then you or we post church branding and then you or we post church branding and then you or we post them to your social media channels them to your social media channels them to your social media channels as a pastor i always love to see my as a pastor i always love to see my as a pastor i always love to see my sermon content live on beyond the sermon content live on beyond the sermon content live on beyond the sundays and i know that's what you value sundays and i know that's what you value sundays and i know that's what you value for your sermons too for your sermons too for your sermons too we offer this service as a monthly we offer this service as a monthly we offer this service as a monthly subscription but we've got a six week subscription but we've got a six week subscription but we've got a six week trial that gives you a chance to see how trial that gives you a chance to see how trial that gives you a chance to see how it works if you'd like more information it works if you'd like more information it works if you'd like more information just shoot me an email at beblair just shoot me an email at beblair just shoot me an email at beblair missionalmarketing.com i'd be glad to missionalmarketing.com i'd be glad to missionalmarketing.com i'd be glad to meet with you explain the process and meet with you explain the process and meet with you explain the process and answer any questions that you have once answer any questions that you have once answer any questions that you have once again thanks for tuning in to our again thanks for tuning in to our again thanks for tuning in to our podcast let's get back to the interview podcast let's get back to the interview podcast let's get back to the interview yeah i i have to agree i think we church yeah i i have to agree i think we church yeah i i have to agree i think we church church people we get so hung up on well church people we get so hung up on well church people we get so hung up on well we can't do that we did that last year

we can't do that we did that last year we can't do that we did that last year nobody remembers it they don't even nobody remembers it they don't even nobody remembers it they don't even remember what you did a month ago so you remember what you did a month ago so you remember what you did a month ago so you know don't we had to remind ourselves know don't we had to remind ourselves know don't we had to remind ourselves okay it's okay to repeat things in fact okay it's okay to repeat things in fact okay it's okay to repeat things in fact it's probably better that we repeat it it's probably better that we repeat it it's probably better that we repeat it right and so right and so right and so um we we would have uh we would have um we we would have uh we would have um we we would have uh we would have some of those experiences i think that's some of those experiences i think that's some of those experiences i think that's another thing is just don't be focused another thing is just don't be focused another thing is just don't be focused on people on people on people your people your your people but be your people your your people but be your people your your people but be focused on those people that aren't focused on those people that aren't focused on those people that aren't maybe coming to church for the first maybe coming to church for the first maybe coming to church for the first time right time right time right and it's maybe they're checking you out and it's maybe they're checking you out and it's maybe they're checking you out online and just make sure you have online and just make sure you have online and just make sure you have you have clarity into you have clarity into you have clarity into what you're about and what you're about and what you're about and what to expect and then what to expect and then what to expect and then next steps next steps next steps would be my yeah would be my yeah would be my yeah that's really good jason i i actually that's really good jason i i actually that's really good jason i i actually learned a lesson about this from an learned a lesson about this from an learned a lesson about this from an unchurched neighbor unchurched neighbor unchurched neighbor when i was the creative arts director at when i was the creative arts director at when i was the creative arts director at this church in the toronto area there this church in the toronto area there this church in the toronto area there was another church near us that was was another church near us that was was another church near us that was growing very rapidly a very gifted growing very rapidly a very gifted growing very rapidly a very gifted senior communicator um and they had a senior communicator um and they had a senior communicator um and they had a bit of buzz in the community because the bit of buzz in the community because the bit of buzz in the community because the church was was fast growing and they had church was was fast growing and they had church was was fast growing and they had a really a really gifted preacher and um a really a really gifted preacher and um a really a really gifted preacher and um one of my unchurched neighbors he and one of my unchurched neighbors he and one of my unchurched neighbors he and his wife his wife his wife went to their service for easter went to their service for easter went to their service for easter and and and he told me that he was really he told me that he was really he told me that he was really disappointed because he doesn't go to disappointed because he doesn't go to disappointed because he doesn't go to church very often and he went to church church very often and he went to church church very often and he went to church on easter and the pastor did not preach on easter and the pastor did not preach on easter and the pastor did not preach on the easter story on the easter story on the easter story uh he couldn't explain to me exactly uh he couldn't explain to me exactly uh he couldn't explain to me exactly what it was that the pastor preached on what it was that the pastor preached on what it was that the pastor preached on it was it was it was some guy named paul in some story and he

some guy named paul in some story and he some guy named paul in some story and he didn't really know and i kind of looked didn't really know and i kind of looked didn't really know and i kind of looked into it and i was like well they were in into it and i was like well they were in into it and i was like well they were in a teaching series and they didn't break a teaching series and they didn't break a teaching series and they didn't break the teaching series the teaching series the teaching series for easter sunday they actually just for easter sunday they actually just for easter sunday they actually just continued on in whatever epistle they continued on in whatever epistle they continued on in whatever epistle they were working through and i thought that were working through and i thought that were working through and i thought that was a that was an eye-opening moment for was a that was an eye-opening moment for was a that was an eye-opening moment for me because i thought you know i too like me because i thought you know i too like me because i thought you know i too like to push the envelope of creativity and to push the envelope of creativity and to push the envelope of creativity and do things that are sort of out of the do things that are sort of out of the do things that are sort of out of the box but i realize that when it comes to box but i realize that when it comes to box but i realize that when it comes to christmas and easter there is sort of a christmas and easter there is sort of a christmas and easter there is sort of a baseline expectation that people have baseline expectation that people have baseline expectation that people have that when they show up to church that that when they show up to church that that when they show up to church that they're going to get a christmas message they're going to get a christmas message they're going to get a christmas message at easter or christmas message at at easter or christmas message at at easter or christmas message at christmas and an easter message at christmas and an easter message at christmas and an easter message at christmas don't get those two mixed up christmas don't get those two mixed up christmas don't get those two mixed up don't do eat from christmas christmas on don't do eat from christmas christmas on don't do eat from christmas christmas on easter but uh yeah that was that was uh easter but uh yeah that was that was uh easter but uh yeah that was that was uh one of the lessons that i learned just one of the lessons that i learned just one of the lessons that i learned just from having a conversation with a from having a conversation with a from having a conversation with a neighbor that wasn't really interested neighbor that wasn't really interested neighbor that wasn't really interested in church but for some reason he decided in church but for some reason he decided in church but for some reason he decided to go on easter hoping to hear the to go on easter hoping to hear the to go on easter hoping to hear the easter story and he didn't get the easter story and he didn't get the easter story and he didn't get the easter story so that was that was a easter story so that was that was a easter story so that was that was a lesson learned lesson learned lesson learned so hey ben ben what are some of the so hey ben ben what are some of the so hey ben ben what are some of the experiences that have gone really really experiences that have gone really really experiences that have gone really really well um that that come to mind well um that that come to mind well um that that come to mind there are there it used to be it's funny there are there it used to be it's funny there are there it used to be it's funny a lot of the experiences i used to view a lot of the experiences i used to view a lot of the experiences i used to view it through the it through the it through the what's the success and what's a win and what's the success and what's a win and what's the success and what's a win and how do we what's that check mark and did how do we what's that check mark and did how do we what's that check mark and did we accomplish what we wanted i usually we accomplish what we wanted i usually we accomplish what we wanted i usually um evaluated that through the um evaluated that through the um evaluated that through the destination the lens of the destination destination the lens of the destination destination the lens of the destination did we get to where we wanted so in did we get to where we wanted so in did we get to where we wanted so in other words did we have some great other words did we have some great other words did we have some great experience did we experience did we experience did we we did environmental i remember we did environmental i remember we did environmental i remember you know maybe 10 years ago you know maybe 10 years ago you know maybe 10 years ago environmental projection it was big for

environmental projection it was big for environmental projection it was big for me my church at the time and we felt me my church at the time and we felt me my church at the time and we felt great we did this wow moment for people great we did this wow moment for people great we did this wow moment for people i've done the interior snow you know hey i've done the interior snow you know hey i've done the interior snow you know hey like during the like during the like during the last chorus and the snow's coming down last chorus and the snow's coming down last chorus and the snow's coming down like man that's that that's a wow and like man that's that that's a wow and like man that's that that's a wow and there's there's experiences on the there's there's experiences on the there's there's experiences on the destination side that i thought that was destination side that i thought that was destination side that i thought that was well also from like the destination like well also from like the destination like well also from like the destination like the marketing uh i've done like cool the marketing uh i've done like cool the marketing uh i've done like cool ideas like hey if we were able to ideas like hey if we were able to ideas like hey if we were able to there's this new thing called uber and there's this new thing called uber and there's this new thing called uber and if what happens if we were to like if if what happens if we were to like if if what happens if we were to like if people can't come when we gift them a people can't come when we gift them a people can't come when we gift them a free voucher to our destinations we free voucher to our destinations we free voucher to our destinations we figure out with uber like they're not figure out with uber like they're not figure out with uber like they're not just grabbing a ride to the mall but just grabbing a ride to the mall but just grabbing a ride to the mall but it's it's only to one of our it's it's only to one of our it's it's only to one of our destinations we figured out some of destinations we figured out some of destinations we figured out some of those fun things as well those fun things as well those fun things as well but over time i've but over time i've but over time i've it's been less destination for me and it's been less destination for me and it's been less destination for me and it's been more journey and what i mean it's been more journey and what i mean it's been more journey and what i mean by that is the process leading up to it by that is the process leading up to it by that is the process leading up to it i i've been a part of churches i i've been a part of churches i i've been a part of churches as a staff member and as a volunteer as a staff member and as a volunteer as a staff member and as a volunteer where everyone dreaded christmas where everyone dreaded christmas where everyone dreaded christmas everyone dreaded easter and because the everyone dreaded easter and because the everyone dreaded easter and because the the planning was so poor and last minute the planning was so poor and last minute the planning was so poor and last minute and that the teamwork was was not good and that the teamwork was was not good and that the teamwork was was not good there was a lack of vision or the there was a lack of vision or the there was a lack of vision or the expectations expectations expectations the the expectations in reality in terms the the expectations in reality in terms the the expectations in reality in terms of what your budget was and what we're of what your budget was and what we're of what your budget was and what we're trying to do is just so off and everyone trying to do is just so off and everyone trying to do is just so off and everyone felt like i'm i'm busting my hump here felt like i'm i'm busting my hump here felt like i'm i'm busting my hump here and it's not enough and it's not enough and it's not enough and so when you ask me what was what's and so when you ask me what was what's and so when you ask me what was what's something i'm proud at when i look back something i'm proud at when i look back something i'm proud at when i look back on it's times when i took the journey on it's times when i took the journey on it's times when i took the journey more serious and i took the time with more serious and i took the time with more serious and i took the time with the staff and the volunteers the staff and the volunteers the staff and the volunteers to lead that through them keep the to lead that through them keep the to lead that through them keep the vision front and center and the vision front and center and the vision front and center and the experience in the background i think

experience in the background i think experience in the background i think those would be the most rewarding those would be the most rewarding those would be the most rewarding holiday seasons for me where i can look holiday seasons for me where i can look holiday seasons for me where i can look back and say yeah they i don't even back and say yeah they i don't even back and say yeah they i don't even remember what the experience was i don't remember what the experience was i don't remember what the experience was i don't remember what we were preaching on it remember what we were preaching on it remember what we were preaching on it may have been paul i don't know may have been paul i don't know may have been paul i don't know but i do know everyone participating but i do know everyone participating but i do know everyone participating leading up to it felt honored and they leading up to it felt honored and they leading up to it felt honored and they and they realized who they were honoring and they realized who they were honoring and they realized who they were honoring it wasn't the leads pastors expectation it wasn't the leads pastors expectation it wasn't the leads pastors expectation to double attendance this year um they to double attendance this year um they to double attendance this year um they kept everything front and center and the kept everything front and center and the kept everything front and center and the results the results were secondary after results the results were secondary after results the results were secondary after that so that i think that's that's where that so that i think that's that's where that so that i think that's that's where i've changed probably maybe the last i've changed probably maybe the last i've changed probably maybe the last five years i kind of probably wish i five years i kind of probably wish i five years i kind of probably wish i would have changed ten years ago in would have changed ten years ago in would have changed ten years ago in terms of what i thought was a win come terms of what i thought was a win come terms of what i thought was a win come the holiday seasons the holiday seasons the holiday seasons let's talk a minute about about easter let's talk a minute about about easter let's talk a minute about about easter specifically we've really talked a lot specifically we've really talked a lot specifically we've really talked a lot about i think just the big event about i think just the big event about i think just the big event planning that kind of comes around planning that kind of comes around planning that kind of comes around christmas and easter but let's let's christmas and easter but let's let's christmas and easter but let's let's look ahead uh to easter of 2022. uh the look ahead uh to easter of 2022. uh the look ahead uh to easter of 2022. uh the landscape and church has changed you landscape and church has changed you landscape and church has changed you know 2020 brought a unique opportunity know 2020 brought a unique opportunity know 2020 brought a unique opportunity for churches at easter for churches at easter for churches at easter 2021 there was still sort of this trying 2021 there was still sort of this trying 2021 there was still sort of this trying to figure out you know how to do to figure out you know how to do to figure out you know how to do uh easter 2022 new season new uh easter 2022 new season new uh easter 2022 new season new opportunities so what do you see as you opportunities so what do you see as you opportunities so what do you see as you look ahead some of the best look ahead some of the best look ahead some of the best opportunities for churches uh this opportunities for churches uh this opportunities for churches uh this easter for both online and their easter for both online and their easter for both online and their in-person experiences in-person experiences in-person experiences there's a great question i love how there's a great question i love how there's a great question i love how you're saying it's online and and on you're saying it's online and and on you're saying it's online and and on site i think there may have been a site i think there may have been a site i think there may have been a pendulum there definitely was a pendulum pendulum there definitely was a pendulum pendulum there definitely was a pendulum swing when it was all swing when it was all swing when it was all pretty much all on site and then we went pretty much all on site and then we went pretty much all on site and then we went all online and then we're trying to

all online and then we're trying to all online and then we're trying to figure out our way and navigate figure out our way and navigate figure out our way and navigate somewhere in between and some churches somewhere in between and some churches somewhere in between and some churches have kind of thrown up the baby with the have kind of thrown up the baby with the have kind of thrown up the baby with the bath water and kind of forgotten or bath water and kind of forgotten or bath water and kind of forgotten or neglected online because they're finally neglected online because they're finally neglected online because they're finally on site again and so encouraging us how on site again and so encouraging us how on site again and so encouraging us how do we do this well super helpful bart do we do this well super helpful bart do we do this well super helpful bart thank you for that one of the things i thank you for that one of the things i thank you for that one of the things i really i'm a big fan of some of this may really i'm a big fan of some of this may really i'm a big fan of some of this may be low hanging fruit for some of your be low hanging fruit for some of your be low hanging fruit for some of your listeners but i'm trying to give listeners but i'm trying to give listeners but i'm trying to give everyone actionable steps but photo everyone actionable steps but photo everyone actionable steps but photo booths are great they're low investment booths are great they're low investment booths are great they're low investment in terms of setting up a fern i'm in terms of setting up a fern i'm in terms of setting up a fern i'm thinking of between two ferns probably thinking of between two ferns probably thinking of between two ferns probably not the best comparison not the best comparison not the best comparison some plants that you're beside some plants that you're beside some plants that you're beside and a pastel color behind you guys and and a pastel color behind you guys and and a pastel color behind you guys and you've got a photo booth ready to go and you've got a photo booth ready to go and you've got a photo booth ready to go and as people come into easter it's probably as people come into easter it's probably as people come into easter it's probably one service that mom can manipulate you one service that mom can manipulate you one service that mom can manipulate you towards uh maybe outside mother's day it towards uh maybe outside mother's day it towards uh maybe outside mother's day it might be easter might be easter might be easter everyone's dressed up well and the nice everyone's dressed up well and the nice everyone's dressed up well and the nice thing about that is the photo booth thing about that is the photo booth thing about that is the photo booth gives you an on-site and online presence gives you an on-site and online presence gives you an on-site and online presence because on site it's an activity because on site it's an activity because on site it's an activity something for people to do and then something for people to do and then something for people to do and then online hopefully they're going to take online hopefully they're going to take online hopefully they're going to take that photo and hopefully you've that photo and hopefully you've that photo and hopefully you've communicated in your lead up to easter communicated in your lead up to easter communicated in your lead up to easter that hey this is you know as you're here that hey this is you know as you're here that hey this is you know as you're here take a photo of yourself uh hashtag it take a photo of yourself uh hashtag it take a photo of yourself uh hashtag it you know you know you know uh generic church name easter or easter uh generic church name easter or easter uh generic church name easter or easter at your generic church name whatever it at your generic church name whatever it at your generic church name whatever it might be might be might be um make sure that hashtag no one else is um make sure that hashtag no one else is um make sure that hashtag no one else is using it there's a lot of you know um using it there's a lot of you know um using it there's a lot of you know um christ churches out there or you know christ churches out there or you know christ churches out there or you know community church of the valley um and so community church of the valley um and so community church of the valley um and so just make sure before you you put out just make sure before you you put out just make sure before you you put out that hashtag we uh it's funny we had that hashtag we uh it's funny we had that hashtag we uh it's funny we had another church christ fellowship but another church christ fellowship but another church christ fellowship but that was bigger that was bigger that was bigger probably bigger than us and so they probably bigger than us and so they probably bigger than us and so they would always use christmas christmas at would always use christmas christmas at would always use christmas christmas at cf cf cf and so we had we had to change it to

and so we had we had to change it to and so we had we had to change it to christmas with cf christmas with cf christmas with cf um so just make sure that that hashtag um so just make sure that that hashtag um so just make sure that that hashtag that you are promoting someone else more that you are promoting someone else more that you are promoting someone else more prominent isn't squatting on that and prominent isn't squatting on that and prominent isn't squatting on that and also make sure that it's not also make sure that it's not also make sure that it's not inappropriate sometimes those hashtags inappropriate sometimes those hashtags inappropriate sometimes those hashtags can lead you down a rabbit trail you can lead you down a rabbit trail you can lead you down a rabbit trail you don't want to go down uh so photo booth don't want to go down uh so photo booth don't want to go down uh so photo booth is great we recently invested in gifts is great we recently invested in gifts is great we recently invested in gifts um they were really helpful for us uh um they were really helpful for us uh um they were really helpful for us uh and especially on instagram people and especially on instagram people and especially on instagram people searching for that searching for that searching for that you know a lot of people nowadays don't you know a lot of people nowadays don't you know a lot of people nowadays don't post content to their feed they're gonna post content to their feed they're gonna post content to their feed they're gonna post you know i don't wanna i don't post you know i don't wanna i don't post you know i don't wanna i don't wanna lock myself in and this is a post wanna lock myself in and this is a post wanna lock myself in and this is a post that anyone can see forever i want to that anyone can see forever i want to that anyone can see forever i want to put something out there more ethereal put something out there more ethereal put something out there more ethereal and more temporal and so i'm going to and more temporal and so i'm going to and more temporal and so i'm going to put out on my stories and so we try to put out on my stories and so we try to put out on my stories and so we try to leverage content for stories for that leverage content for stories for that leverage content for stories for that reason reason reason gifts are a great way to do that and for gifts are a great way to do that and for gifts are a great way to do that and for half your audience that is thinking i'm half your audience that is thinking i'm half your audience that is thinking i'm pronouncing it wrong no i'm not uh it's pronouncing it wrong no i'm not uh it's pronouncing it wrong no i'm not uh it's gifts uh so leverage those as well some gifts uh so leverage those as well some gifts uh so leverage those as well some other like other like other like low-hanging fruit from from a marketing low-hanging fruit from from a marketing low-hanging fruit from from a marketing standpoint because i know hey missional standpoint because i know hey missional standpoint because i know hey missional marketing hey how do we do that well i'm marketing hey how do we do that well i'm marketing hey how do we do that well i'm a big fan of the facebook frame um a big fan of the facebook frame um a big fan of the facebook frame um that's a i'm a big fan of that that you that's a i'm a big fan of that that you that's a i'm a big fan of that that you know you can get that you can brand that know you can get that you can brand that know you can get that you can brand that you can ask your people to do it people you can ask your people to do it people you can ask your people to do it people are going to go into their profile i see are going to go into their profile i see are going to go into their profile i see that there as well and then probably the that there as well and then probably the that there as well and then probably the big the biggest biggest one i'm saying big the biggest biggest one i'm saying big the biggest biggest one i'm saying our last business biggest is our last business biggest is our last business biggest is share content so as two examples i'll share content so as two examples i'll share content so as two examples i'll give one from my cur my former church my give one from my cur my former church my give one from my cur my former church my current church but if you went to current church but if you went to current church but if you went to if you go to cfmiami.org share or you go if you go to cfmiami.org share or you go if you go to cfmiami.org share or you go to tlcc.org to tlcc.org to tlcc.org share those are two examples of how two share those are two examples of how two share those are two examples of how two great churches are providing shareable great churches are providing shareable great churches are providing shareable content because at the end of the day i

content because at the end of the day i content because at the end of the day i don't want just my church to post don't want just my church to post don't want just my church to post content about what god is doing in and content about what god is doing in and content about what god is doing in and through us i want to be able to raise up through us i want to be able to raise up through us i want to be able to raise up digital this um evangelists and say here digital this um evangelists and say here digital this um evangelists and say here are the tools that you can go forward are the tools that you can go forward are the tools that you can go forward and you can communicate what god is and you can communicate what god is and you can communicate what god is doing in you and through you doing in you and through you doing in you and through you and so those are two great examples and so those are two great examples and so those are two great examples where we just give shareable content to where we just give shareable content to where we just give shareable content to our people for them to our people for them to our people for them to send that send that send that digital invite to a friend to invite digital invite to a friend to invite digital invite to a friend to invite them to church with them or to tour them them to church with them or to tour them them to church with them or to tour them to post it on their social media to post it on their social media to post it on their social media so that's like low low hanging fruit so that's like low low hanging fruit so that's like low low hanging fruit from a from a marketing standpoint as from a from a marketing standpoint as from a from a marketing standpoint as we're we're jumping in i got i got more we're we're jumping in i got i got more we're we're jumping in i got i got more but i don't know if you want to touch on but i don't know if you want to touch on but i don't know if you want to touch on that before we kind of piv off some that before we kind of piv off some that before we kind of piv off some marketing stuff um um well i all everything you're saying i well i all everything you're saying i well i all everything you're saying i think churches you have to do a good job think churches you have to do a good job think churches you have to do a good job of that i think we uh also miss the the of that i think we uh also miss the the of that i think we uh also miss the the opportunity to um utilize google and opportunity to um utilize google and opportunity to um utilize google and making sure you're you're putting uh making sure you're you're putting uh making sure you're you're putting uh invitations in there as well digital invitations in there as well digital invitations in there as well digital invitations where you're recording a invitations where you're recording a invitations where you're recording a message uh to invite people to church message uh to invite people to church message uh to invite people to church obviously i think obviously i think obviously i think i mean this to be this is true we want i mean this to be this is true we want i mean this to be this is true we want the best way to grow your church is your the best way to grow your church is your the best way to grow your church is your own people own people own people right to really encourage them to invite right to really encourage them to invite right to really encourage them to invite and bring and bring and bring their friends and families and neighbors their friends and families and neighbors their friends and families and neighbors but as a church we can support that but as a church we can support that but as a church we can support that through all kinds of different digital through all kinds of different digital through all kinds of different digital ads that you can do ads that you can do ads that you can do um so you know all that stuff you're um so you know all that stuff you're um so you know all that stuff you're talking about is spot on in terms of talking about is spot on in terms of talking about is spot on in terms of uh allowing the church body to be the uh allowing the church body to be the uh allowing the church body to be the church body and to help bring and grow church body and to help bring and grow church body and to help bring and grow that another church that we're working

that another church that we're working that another church that we're working with it's it's kind of cool because i with it's it's kind of cool because i with it's it's kind of cool because i think there's a lot of times we uh you think there's a lot of times we uh you think there's a lot of times we uh you know they're a way to connect with know they're a way to connect with know they're a way to connect with people isn't necessarily people isn't necessarily people isn't necessarily it's invite them to church but maybe it's invite them to church but maybe it's invite them to church but maybe there's a first step or you're you're there's a first step or you're you're there's a first step or you're you're giving them some you know free stuff giving them some you know free stuff giving them some you know free stuff right and you're connecting with them a right and you're connecting with them a right and you're connecting with them a church we're working with this christmas church we're working with this christmas church we're working with this christmas is doing uh like a is doing uh like a is doing uh like a it's like an experience it's like an experience it's like an experience a kit like you can download this free a kit like you can download this free a kit like you can download this free kit it's got stuff like recipes and kit it's got stuff like recipes and kit it's got stuff like recipes and activities for kids and places to go and activities for kids and places to go and activities for kids and places to go and it's just kind of a cool giveaway um and it's just kind of a cool giveaway um and it's just kind of a cool giveaway um and i think sometimes we you know i like to i think sometimes we you know i like to i think sometimes we you know i like to create i like the creativity and all create i like the creativity and all create i like the creativity and all that that that um and that takes time takes place you um and that takes time takes place you um and that takes time takes place you can't just like whip that out in a day can't just like whip that out in a day can't just like whip that out in a day you have to get to plan for that uh but you have to get to plan for that uh but you have to get to plan for that uh but um definitely use it utilizing the um definitely use it utilizing the um definitely use it utilizing the digital platforms to to engage people is digital platforms to to engage people is digital platforms to to engage people is is something that is something that is something that you really want to go all out when it you really want to go all out when it you really want to go all out when it comes to christmas and easter in my comes to christmas and easter in my comes to christmas and easter in my opinion and jason let me piggyback off opinion and jason let me piggyback off opinion and jason let me piggyback off that you you you talked about something that you you you talked about something that you you you talked about something it's almost a throwaway comment but i it's almost a throwaway comment but i it's almost a throwaway comment but i think almost like the think almost like the think almost like the the crux of this whole conversation is the crux of this whole conversation is the crux of this whole conversation is empowering our people and how do we help empowering our people and how do we help empowering our people and how do we help them be the ones be the church instead them be the ones be the church instead them be the ones be the church instead of how do we instead of just of how do we instead of just of how do we instead of just professionalizing it that we have a professionalizing it that we have a professionalizing it that we have a staff that does that and um two two ways staff that does that and um two two ways staff that does that and um two two ways that i've seen that be super that i've seen that be super that i've seen that be super impactful isn't um i no longer um i no impactful isn't um i no longer um i no impactful isn't um i no longer um i no longer do campaigns or communications longer do campaigns or communications longer do campaigns or communications where i'm asking somebody to attend a where i'm asking somebody to attend a where i'm asking somebody to attend a service service service especially if they're internal they're especially if they're internal they're especially if they're internal they're already there right my assumption is already there right my assumption is already there right my assumption is and i think your their assumption as and i think your their assumption as and i think your their assumption as well they're going to be here so i'm not

well they're going to be here so i'm not well they're going to be here so i'm not we want you to come we want you to come we want you to come we want you to come we want you to come we want you to come i'm i've forgotten that i've i've seated i'm i've forgotten that i've i've seated i'm i've forgotten that i've i've seated that as a taken that as a taken that as a taken my action step has not come but it's my action step has not come but it's my action step has not come but it's invite yeah it's invite invite invite invite yeah it's invite invite invite invite yeah it's invite invite invite and so when you go as you're going into and so when you go as you're going into and so when you go as you're going into your easter easter services churches and your easter easter services churches and your easter easter services churches and leaders and communication directors leaders and communication directors leaders and communication directors think do not think about how you're think do not think about how you're think do not think about how you're asking people to attend assume that ask asking people to attend assume that ask asking people to attend assume that ask them to do one action step who are you them to do one action step who are you them to do one action step who are you inviting to come with you this holiday inviting to come with you this holiday inviting to come with you this holiday season and and to help you do that i've season and and to help you do that i've season and and to help you do that i've seen a lot of churches reward that on seen a lot of churches reward that on seen a lot of churches reward that on the front end we all know what gets the front end we all know what gets the front end we all know what gets rewarded gets repeated and so find a rewarded gets repeated and so find a rewarded gets repeated and so find a story story story i'm sure there's somebody in your church i'm sure there's somebody in your church i'm sure there's somebody in your church who is now attending your church who is now attending your church who is now attending your church and hopefully they found christ because and hopefully they found christ because and hopefully they found christ because they came the first time they came was they came the first time they came was they came the first time they came was an easter story an easter story an easter story find that story and tell that story find that story and tell that story find that story and tell that story leading into your easter season that leading into your easter season that leading into your easter season that will be that will be if there's a kind will be that will be if there's a kind will be that will be if there's a kind of nothing else you take from this of nothing else you take from this of nothing else you take from this podcast that's the one thing that i podcast that's the one thing that i podcast that's the one thing that i would say you do and you're going to get would say you do and you're going to get would say you do and you're going to get the highest roi in that you may not be a the highest roi in that you may not be a the highest roi in that you may not be a church that has the resources where you church that has the resources where you church that has the resources where you can say hey we're going to we're going can say hey we're going to we're going can say hey we're going to we're going to sit them down we got a videographer to sit them down we got a videographer to sit them down we got a videographer we're going to kind of like do this we're going to kind of like do this we're going to kind of like do this right right right even if you don't have the resources to even if you don't have the resources to even if you don't have the resources to that and so my people might be listening that and so my people might be listening that and so my people might be listening we got a church of 100 people that's we got a church of 100 people that's we got a church of 100 people that's great you can great you can great you can don't let that hold you from this don't let that hold you from this don't let that hold you from this opportunity bring them on stage during opportunity bring them on stage during opportunity bring them on stage during your announcement time whatever it is your announcement time whatever it is your announcement time whatever it is even in a message hey we're going into even in a message hey we're going into even in a message hey we're going into the christmas season or the christmas the christmas season or the christmas the christmas season or the christmas we're coming out of the christmas season we're coming out of the christmas season we're coming out of the christmas season we're going into the easter season and we're going into the easter season and we're going into the easter season and we we we we're at we've been asking you to invite we're at we've been asking you to invite we're at we've been asking you to invite people people people why why should we just watch this so we why why should we just watch this so we why why should we just watch this so we get more people we can we get a bigger get more people we can we get a bigger get more people we can we get a bigger budget no the reason why is because of

budget no the reason why is because of budget no the reason why is because of sally i'm gonna bring sally on stage and sally i'm gonna bring sally on stage and sally i'm gonna bring sally on stage and she was she's gonna tell you how she and she was she's gonna tell you how she and she was she's gonna tell you how she and then you let her tell her story live on then you let her tell her story live on then you let her tell her story live on stage and that to me that's like one of stage and that to me that's like one of stage and that to me that's like one of the biggest wins when you see that fruit the biggest wins when you see that fruit the biggest wins when you see that fruit and you empower your people accordingly and you empower your people accordingly and you empower your people accordingly it's it's all about change lives right it's it's all about change lives right it's it's all about change lives right and god's in that business and so and god's in that business and so and god's in that business and so that should be really fruitful for your that should be really fruitful for your that should be really fruitful for your church you should see some of that church you should see some of that church you should see some of that evidence if you don't evidence if you don't evidence if you don't different conversation right different conversation right different conversation right you might be in the wrong business might you might be in the wrong business might you might be in the wrong business might be in the wrong business the other thing be in the wrong business the other thing be in the wrong business the other thing i think is really important and um i i think is really important and um i i think is really important and um i think we can overlook this is think we can overlook this is think we can overlook this is people people people people want to bring people want to bring people want to bring they want to share their experience when they want to share their experience when they want to share their experience when they when they've had a phenomenal they when they've had a phenomenal they when they've had a phenomenal experience experience experience so if i've gone to a restaurant and i'm so if i've gone to a restaurant and i'm so if i've gone to a restaurant and i'm like in fact i have we've gone we found like in fact i have we've gone we found like in fact i have we've gone we found this restaurant i'm in phoenix it's kind this restaurant i'm in phoenix it's kind this restaurant i'm in phoenix it's kind of south phoenix of south phoenix of south phoenix the building is old the building is old the building is old um it's kind of in a rundown place um it's kind of in a rundown place um it's kind of in a rundown place but the food is amazing but the food is amazing but the food is amazing so we've in fact we've looked past so we've in fact we've looked past so we've in fact we've looked past those warts if you will because the those warts if you will because the those warts if you will because the experience of the food is unbelievable experience of the food is unbelievable experience of the food is unbelievable right and so you might be in an old right and so you might be in an old right and so you might be in an old building in a church right you're not building in a church right you're not building in a church right you're not going to have the budget or whatever to going to have the budget or whatever to going to have the budget or whatever to fix everything up and paint it but boy fix everything up and paint it but boy fix everything up and paint it but boy there better be an amazing experience there better be an amazing experience there better be an amazing experience from the first greeter all the way from the first greeter all the way from the first greeter all the way through to the end and you can control through to the end and you can control through to the end and you can control that church that doesn't have to be you that church that doesn't have to be you that church that doesn't have to be you know you have to have well look at that know you have to have well look at that know you have to have well look at that church down the road that's got a 10 church down the road that's got a 10 church down the road that's got a 10 million dollar building million dollar building million dollar building that's just a building that's just a building that's just a building right it's the experience and you want right it's the experience and you want right it's the experience and you want your people to be proud to bring their your people to be proud to bring their your people to be proud to bring their friends and family and neighbors because friends and family and neighbors because friends and family and neighbors because they know they're gonna have a great

they know they're gonna have a great they know they're gonna have a great personal experience personal experience personal experience at your church and that's stuff we can at your church and that's stuff we can at your church and that's stuff we can control and i think sometimes we control and i think sometimes we control and i think sometimes we overlook that just you know we overlook that just you know we overlook that just you know we we say i don't really want to bring him we say i don't really want to bring him we say i don't really want to bring him because i'm embarrassed by so-and-so because i'm embarrassed by so-and-so because i'm embarrassed by so-and-so well that church if your people are well that church if your people are well that church if your people are saying that saying that saying that eliminate it right figure out a solution eliminate it right figure out a solution eliminate it right figure out a solution to that problem to that problem to that problem jason i don't know if you ever ever read jason i don't know if you ever ever read jason i don't know if you ever ever read the book power of moments where they the book power of moments where they the book power of moments where they talk about what people remember and talk about what people remember and talk about what people remember and oftentimes we we think that we're gonna oftentimes we we think that we're gonna oftentimes we we think that we're gonna let's just make this whole thing kind of let's just make this whole thing kind of let's just make this whole thing kind of maybe level eight because we want the maybe level eight because we want the maybe level eight because we want the whole thing on level eight yeah but what whole thing on level eight yeah but what whole thing on level eight yeah but what we've psychologists have realized that we've psychologists have realized that we've psychologists have realized that people remember two things from an event people remember two things from an event people remember two things from an event they remember the peak moment whatever they remember the peak moment whatever they remember the peak moment whatever the highest part was they remember that the highest part was they remember that the highest part was they remember that and they remember how it ends generally and they remember how it ends generally and they remember how it ends generally speaking the rest kind of washes away so speaking the rest kind of washes away so speaking the rest kind of washes away so if as we're looking as we're non-profit if as we're looking as we're non-profit if as we're looking as we're non-profit limited resources so what are we going limited resources so what are we going limited resources so what are we going to do to do to do instead of churches if the church is instead of churches if the church is instead of churches if the church is like their experience is five and you're like their experience is five and you're like their experience is five and you're going into easter instead of trying to going into easter instead of trying to going into easter instead of trying to raise everything to an eight what i raise everything to an eight what i raise everything to an eight what i encourage churches to do is think no encourage churches to do is think no encourage churches to do is think no what what where how can you end on a what what where how can you end on a what what where how can you end on a nine and what's another peak moment that nine and what's another peak moment that nine and what's another peak moment that can be a nine as well that people will can be a nine as well that people will can be a nine as well that people will remember maybe it's some it's you're remember maybe it's some it's you're remember maybe it's some it's you're going to hire a vocalist that can really going to hire a vocalist that can really going to hire a vocalist that can really sing a song and it's going to move sing a song and it's going to move sing a song and it's going to move people to tears it's going to it's going people to tears it's going to it's going people to tears it's going to it's going to help them connect with the larger to help them connect with the larger to help them connect with the larger cost of the gospel maybe it's a video cost of the gospel maybe it's a video cost of the gospel maybe it's a video that you're producing that is that you're producing that is that you're producing that is you know you're probably not flying out you know you're probably not flying out you know you're probably not flying out the team to israel but you're doing the team to israel but you're doing the team to israel but you're doing something that is you're going to invest something that is you're going to invest something that is you're going to invest a little bit more there where it's a little bit more there where it's a little bit more there where it's what's a peak moment you can invest in what's a peak moment you can invest in what's a peak moment you can invest in and what's a concluding moment and what's a concluding moment and what's a concluding moment and then for myself the way i envision and then for myself the way i envision and then for myself the way i envision this even going into the event i like to this even going into the event i like to this even going into the event i like to use the axiom um people capture what

use the axiom um people capture what use the axiom um people capture what captivates so um whenever you're an captivates so um whenever you're an captivates so um whenever you're an event right and i whenever whenever in event right and i whenever whenever in event right and i whenever whenever in church and i see people pull up their church and i see people pull up their church and i see people pull up their phones i'm like yes phones i'm like yes phones i'm like yes we did it we we created a moment people we did it we we created a moment people we did it we we created a moment people are capturing it because it's are capturing it because it's are capturing it because it's captivating to them for some reason captivating to them for some reason captivating to them for some reason maybe it might be it's because their son maybe it might be it's because their son maybe it might be it's because their son is the one who's playing guitar or their is the one who's playing guitar or their is the one who's playing guitar or their little daughters you know maybe it's little daughters you know maybe it's little daughters you know maybe it's grandma it might it may be that but if grandma it might it may be that but if grandma it might it may be that but if there's more than one phone and it's not there's more than one phone and it's not there's more than one phone and it's not the same people in the row the family up the same people in the row the family up the same people in the row the family up front then you know front then you know front then you know that moment has captivated people that moment has captivated people that moment has captivated people so as you're planning your easter so as you're planning your easter so as you're planning your easter services think that through is there a services think that through is there a services think that through is there a moment in which we would envision people moment in which we would envision people moment in which we would envision people would kind of do one of these and it would kind of do one of these and it would kind of do one of these and it might you might be in a church that's might you might be in a church that's might you might be in a church that's very liturgical and like that is kind of very liturgical and like that is kind of very liturgical and like that is kind of anathema and we like we don't want that anathema and we like we don't want that anathema and we like we don't want that but so maybe that maybe the experience but so maybe that maybe the experience but so maybe that maybe the experience isn't even in the your auditorium or isn't even in the your auditorium or isn't even in the your auditorium or your sanctuary maybe it's out in your your sanctuary maybe it's out in your your sanctuary maybe it's out in your lobby um maybe it's the you got an lobby um maybe it's the you got an lobby um maybe it's the you got an easter bunny and he's you know giving easter bunny and he's you know giving easter bunny and he's you know giving kids candy on the way in and they would kids candy on the way in and they would kids candy on the way in and they would love to like hug him and like take a love to like hug him and like take a love to like hug him and like take a photo with him maybe it's your greeter photo with him maybe it's your greeter photo with him maybe it's your greeter team that like they have you know team that like they have you know team that like they have you know banners and they're holding that up as banners and they're holding that up as banners and they're holding that up as people are coming in what what is what people are coming in what what is what people are coming in what what is what is that moment that's going to captivate is that moment that's going to captivate is that moment that's going to captivate people so much that they're going to people so much that they're going to people so much that they're going to want to capture it with their phones so want to capture it with their phones so want to capture it with their phones so doing doing doing uh gosh since i've been in the phoenix uh gosh since i've been in the phoenix uh gosh since i've been in the phoenix for 25 years for 25 years for 25 years and being involved working at a church and being involved working at a church and being involved working at a church for a long long time my favorite for a long long time my favorite for a long long time my favorite all-time easter experience uh this is a all-time easter experience uh this is a all-time easter experience uh this is a little over the top so i'm not seeing it little over the top so i'm not seeing it little over the top so i'm not seeing it to do this to do this to do this but we turned our entire uh worship but we turned our entire uh worship but we turned our entire uh worship center into a casino it means a little unpacking tell me more it means a little unpacking tell me more are you willing to gamble your life on are you willing to gamble your life on are you willing to gamble your life on the how did what was that what was the

the how did what was that what was the the how did what was that what was the hook how'd you guys pivot it hook how'd you guys pivot it hook how'd you guys pivot it the the theme was the stakes are high the the theme was the stakes are high the the theme was the stakes are high okay there we go actually that's a good okay there we go actually that's a good okay there we go actually that's a good one it was amazing in fact our lead one it was amazing in fact our lead one it was amazing in fact our lead pastor steps out and he he's a uh he's a pastor steps out and he he's a uh he's a pastor steps out and he he's a uh he's a dealer he's a blessing dealer he's a blessing dealer he's a blessing he was the suspenders we had blackjack he was the suspenders we had blackjack he was the suspenders we had blackjack tables we had we had slot machines tables we had we had slot machines tables we had we had slot machines our our invitations were playing cards our our invitations were playing cards our our invitations were playing cards yeah okay um and he he literally laid it yeah okay um and he he literally laid it yeah okay um and he he literally laid it out to say you're you are you are out to say you're you are you are out to say you're you are you are you are betting on something even if you you are betting on something even if you you are betting on something even if you say you're not betting that's your bet say you're not betting that's your bet say you're not betting that's your bet right so he went through the whole thing right so he went through the whole thing right so he went through the whole thing it was amazing and then as people left it was amazing and then as people left it was amazing and then as people left we gave him a chip you're this is your ch this is your this you're this is your ch this is your this is your life this is your chip is your life this is your chip is your life this is your chip what are you placing your bed on it so what are you placing your bed on it so what are you placing your bed on it so you don't have to i mean you don't have you don't have to i mean you don't have you don't have to i mean you don't have to go that extreme but it was the most to go that extreme but it was the most to go that extreme but it was the most amazing amazing amazing easter experience because people to this easter experience because people to this easter experience because people to this day go day go day go i i i totally remember that i mean that i i i totally remember that i mean that i i i totally remember that i mean that thing stuck in my head and he really got thing stuck in my head and he really got thing stuck in my head and he really got to me and i still have that chip sitting to me and i still have that chip sitting to me and i still have that chip sitting on my shelf i still have the chip in my on my shelf i still have the chip in my on my shelf i still have the chip in my office yeah office yeah office yeah yeah there there's something when this yeah there there's something when this yeah there there's something when this if you can make a tangible a lot of if you can make a tangible a lot of if you can make a tangible a lot of churches will do this you know like hey churches will do this you know like hey churches will do this you know like hey we'll get the railroad that nails and we'll get the railroad that nails and we'll get the railroad that nails and like we'll give those like good friday like we'll give those like good friday like we'll give those like good friday what's the you know the price to pay you what's the you know the price to pay you what's the you know the price to pay you can get highly creative with that but if can get highly creative with that but if can get highly creative with that but if there's some way that your message is there's some way that your message is there's some way that your message is tethered if something um cognitive is tethered if something um cognitive is tethered if something um cognitive is tethered to something physical then it's tethered to something physical then it's tethered to something physical then it's the staying power the memorableness of the staying power the memorableness of the staying power the memorableness of it and people taking steps on it and and it and people taking steps on it and and it and people taking steps on it and and their actual their lives being changed their actual their lives being changed their actual their lives being changed not just for a moment but for a whole not just for a moment but for a whole not just for a moment but for a whole lifetime is it it increases when you're

lifetime is it it increases when you're lifetime is it it increases when you're able to get that physical tether to it able to get that physical tether to it able to get that physical tether to it that's right now so let me ask you real that's right now so let me ask you real that's right now so let me ask you real quick um where where would you go to get quick um where where would you go to get quick um where where would you go to get your your your your ideas would you look at other your ideas would you look at other your ideas would you look at other churches i mean how did you generate churches i mean how did you generate churches i mean how did you generate you want the truth you want the truth you want the truth so the the truth is we copy off each so the the truth is we copy off each so the the truth is we copy off each other we all see what you know it's other we all see what you know it's other we all see what you know it's terrible but i can tell you right now terrible but i can tell you right now terrible but i can tell you right now like what most churches are gonna be like what most churches are gonna be like what most churches are gonna be doing for easter it's whatever hillsong doing for easter it's whatever hillsong doing for easter it's whatever hillsong and elevation did last year and they're and elevation did last year and they're and elevation did last year and they're gonna they're gonna watch their gonna they're gonna watch their gonna they're gonna watch their experiences and rip you know and pull experiences and rip you know and pull experiences and rip you know and pull them off why not and that is i say it's them off why not and that is i say it's them off why not and that is i say it's terrible it's not terrible terrible it's not terrible terrible it's not terrible there's beauty there there's creativity there's beauty there there's creativity there's beauty there there's creativity there there's again there there's again there there's again limited non-profit um with resources so limited non-profit um with resources so limited non-profit um with resources so how do we how do we do that that being how do we how do we do that that being how do we how do we do that that being said i tried i try to take those said i tried i try to take those said i tried i try to take those blinders off and i try not to um just blinders off and i try not to um just blinders off and i try not to um just swim in the cultural swim in the cultural swim in the cultural and and and uh creative circles within christendom uh creative circles within christendom uh creative circles within christendom but i try to push my consumption beyond but i try to push my consumption beyond but i try to push my consumption beyond that um to to to that um to to to that um to to to come in with ideas outside of myself um come in with ideas outside of myself um come in with ideas outside of myself um being in the northeast there's tons of being in the northeast there's tons of being in the northeast there's tons of great museums that i'm able to walk great museums that i'm able to walk great museums that i'm able to walk around and not just so i'm not so all my around and not just so i'm not so all my around and not just so i'm not so all my cultural references aren't just pop cultural references aren't just pop cultural references aren't just pop culture as well and they feel pretty culture as well and they feel pretty culture as well and they feel pretty dated within like you know even that dated within like you know even that dated within like you know even that used to have pop culture references like used to have pop culture references like used to have pop culture references like a decade ago where we okay we all watch a decade ago where we okay we all watch a decade ago where we okay we all watch this you know season finale of friends this you know season finale of friends this you know season finale of friends or seinfeld that is gone so even even or seinfeld that is gone so even even or seinfeld that is gone so even even within pop culture i'm gonna rap within pop culture i'm gonna rap within pop culture i'm gonna rap trailing here but even our ability to trailing here but even our ability to trailing here but even our ability to get everyone on the same page because we get everyone on the same page because we get everyone on the same page because we all watched the episode of sutton such all watched the episode of sutton such all watched the episode of sutton such last night that is not even there so last night that is not even there so last night that is not even there so i push myself out of christendom and i

i push myself out of christendom and i i push myself out of christendom and i try to push myself out of pop culture try to push myself out of pop culture try to push myself out of pop culture which i'm normally swimming in those which i'm normally swimming in those which i'm normally swimming in those waters primarily waters primarily waters primarily so that my so that my so that my um someone i'm not just ripping off um someone i'm not just ripping off um someone i'm not just ripping off somebody else somebody else somebody else that that that god's creative creativity is flowing god's creative creativity is flowing god's creative creativity is flowing through me are fresh um and that i'm through me are fresh um and that i'm through me are fresh um and that i'm tethering it to something deeper and tethering it to something deeper and tethering it to something deeper and more more more more foundational than whatever the more foundational than whatever the more foundational than whatever the hottest trend is now hottest trend is now hottest trend is now um um um yeah so i i don't know if that's yeah so i i don't know if that's yeah so i i don't know if that's answered your question so those are answered your question so those are answered your question so those are those are some principles that lead me those are some principles that lead me those are some principles that lead me and i try to lead my teams as well and i try to lead my teams as well and i try to lead my teams as well uh to to be getting consuming stuff uh to to be getting consuming stuff uh to to be getting consuming stuff outside of just christendom itself outside of just christendom itself outside of just christendom itself well ben this has been a really well ben this has been a really well ben this has been a really fascinating conversation i actually fascinating conversation i actually fascinating conversation i actually could have ended it a few minutes ago uh could have ended it a few minutes ago uh could have ended it a few minutes ago uh when you said something i'm gonna i'm when you said something i'm gonna i'm when you said something i'm gonna i'm gonna i'm gonna restate what you said gonna i'm gonna restate what you said gonna i'm gonna restate what you said that i thought actually is the golden that i thought actually is the golden that i thought actually is the golden nugget of this podcast and then we're nugget of this podcast and then we're nugget of this podcast and then we're gonna wrap it up gonna wrap it up gonna wrap it up but you talked about but you talked about but you talked about from a marketing standpoint especially from a marketing standpoint especially from a marketing standpoint especially relating to the people who are already relating to the people who are already relating to the people who are already part of your church family part of your church family part of your church family that your primary message to them is that your primary message to them is that your primary message to them is invite invite invite you and jason both invite invite invite you and jason both invite invite invite you and jason both talked about the the real strength in talked about the the real strength in talked about the the real strength in your church's ability to reach people your church's ability to reach people your church's ability to reach people who are far from god and reach people in who are far from god and reach people in who are far from god and reach people in the community the community the community the real strength is the people who are the real strength is the people who are the real strength is the people who are already sitting in the seats there on a already sitting in the seats there on a already sitting in the seats there on a regular basis sunday morning the people regular basis sunday morning the people regular basis sunday morning the people who already rolled up their sleeves and who already rolled up their sleeves and who already rolled up their sleeves and they're serving and they're committed to they're serving and they're committed to they're serving and they're committed to your church and so um i i just wanted to your church and so um i i just wanted to your church and so um i i just wanted to rewind and kind of hit on that a little rewind and kind of hit on that a little rewind and kind of hit on that a little bit more bit more bit more because i think there can be a tendency because i think there can be a tendency because i think there can be a tendency for us in the context of the church to

for us in the context of the church to for us in the context of the church to uh over emphasize uh over emphasize uh over emphasize the the invite for our own people the the invite for our own people the the invite for our own people and under emphasize and under emphasize and under emphasize the fact that we're preparing this meal the fact that we're preparing this meal the fact that we're preparing this meal for people who haven't yet had a chance for people who haven't yet had a chance for people who haven't yet had a chance to try it going back to jason's to try it going back to jason's to try it going back to jason's restaurant analogy and and you know you restaurant analogy and and you know you restaurant analogy and and you know you you go you go you go and you have a great experience and it's and you have a great experience and it's and you have a great experience and it's what makes you want to come back and if what makes you want to come back and if what makes you want to come back and if the chef the chef the chef and the kitchen staff were only and the kitchen staff were only and the kitchen staff were only preparing a meal that preparing a meal that preparing a meal that met their standards and it was what they met their standards and it was what they met their standards and it was what they liked and they just kept it to liked and they just kept it to liked and they just kept it to themselves that a whole lot of other themselves that a whole lot of other themselves that a whole lot of other people would miss out on the opportunity people would miss out on the opportunity people would miss out on the opportunity to share in that great meal and that to share in that great meal and that to share in that great meal and that great dining experience and so as a great dining experience and so as a great dining experience and so as a church as a church family we want to church as a church family we want to church as a church family we want to remember that we're not doing this just remember that we're not doing this just remember that we're not doing this just for the people who are already a part of for the people who are already a part of for the people who are already a part of our church but we're really doing this our church but we're really doing this our church but we're really doing this to try to expand our gospel footprint in to try to expand our gospel footprint in to try to expand our gospel footprint in the community that god has called us to the community that god has called us to the community that god has called us to reach and so i wanted to kind of land reach and so i wanted to kind of land reach and so i wanted to kind of land the plane on that but now jason's going the plane on that but now jason's going the plane on that but now jason's going to take the plane off i'm just going to to take the plane off i'm just going to to take the plane off i'm just going to say it isn't just always an invite like say it isn't just always an invite like say it isn't just always an invite like this this restaurant i'm talking about this this restaurant i'm talking about this this restaurant i'm talking about we've been invited and brought we've been invited and brought we've been invited and brought yeah three different times yeah three different times yeah three different times because the food was so good same thing because the food was so good same thing because the food was so good same thing with church you don't just invite you with church you don't just invite you with church you don't just invite you invite and bring plan it together go invite and bring plan it together go invite and bring plan it together go together right let together right let together right let make that a make that a thing with with make that a make that a thing with with make that a make that a thing with with your neighbors or whoever it might be your neighbors or whoever it might be your neighbors or whoever it might be absolutely well ben part of the reason absolutely well ben part of the reason absolutely well ben part of the reason that you and i connected and i wanted to that you and i connected and i wanted to that you and i connected and i wanted to reach out with you and have this reach out with you and have this reach out with you and have this conversation today was because of a lot conversation today was because of a lot conversation today was because of a lot of resources that you have available of resources that you have available of resources that you have available online uh you have a blog post uh

online uh you have a blog post uh online uh you have a blog post uh specifically designed to help people uh specifically designed to help people uh specifically designed to help people uh plan their easter experience or an plan their easter experience or an plan their easter experience or an easter online experience you have a lot easter online experience you have a lot easter online experience you have a lot of resources and a lot of content online of resources and a lot of content online of resources and a lot of content online uh can you just share for a minute uh uh can you just share for a minute uh uh can you just share for a minute uh for our audience um what you have for our audience um what you have for our audience um what you have available for people and how people can available for people and how people can available for people and how people can reach out to you find out more about reach out to you find out more about reach out to you find out more about what you're doing and and maybe be what you're doing and and maybe be what you're doing and and maybe be blessed by the stuff that you're doing blessed by the stuff that you're doing blessed by the stuff that you're doing yeah you can follow me on the major yeah you can follow me on the major yeah you can follow me on the major social media platforms under ben stapley social media platforms under ben stapley social media platforms under ben stapley i think i'm squatting on all of them i think i'm squatting on all of them i think i'm squatting on all of them right now and uh but if you want to find right now and uh but if you want to find right now and uh but if you want to find out more about my blog you can go to out more about my blog you can go to out more about my blog you can go to bedstapley.com bedstapley.com bedstapley.com or as you said bart i've helped a number or as you said bart i've helped a number or as you said bart i've helped a number of churches kind of we've talked about of churches kind of we've talked about of churches kind of we've talked about all these ideas right and but sometimes all these ideas right and but sometimes all these ideas right and but sometimes they churches have a desire towards it they churches have a desire towards it they churches have a desire towards it but maybe a lack of leadership maybe the but maybe a lack of leadership maybe the but maybe a lack of leadership maybe the lead pastor doesn't have the time and lead pastor doesn't have the time and lead pastor doesn't have the time and they don't have somebody internal to to they don't have somebody internal to to they don't have somebody internal to to really help them plan these experiences really help them plan these experiences really help them plan these experiences as well and i've come along a lot of as well and i've come along a lot of as well and i've come along a lot of churches and helped them plan holiday churches and helped them plan holiday churches and helped them plan holiday series uh series uh series uh holiday services so you can go to uh holiday services so you can go to uh holiday services so you can go to uh plan easter dot com and uh i would love plan easter dot com and uh i would love plan easter dot com and uh i would love to partner with you as well that is if to partner with you as well that is if to partner with you as well that is if that's a benefit for people as they're that's a benefit for people as they're that's a benefit for people as they're looking towards this holiday season yeah looking towards this holiday season yeah looking towards this holiday season yeah ben thanks again we really appreciate ben thanks again we really appreciate ben thanks again we really appreciate you taking the time out of your schedule you taking the time out of your schedule you taking the time out of your schedule to hang out with us and um yeah to hang out with us and um yeah to hang out with us and um yeah we're trusting that people will reach we're trusting that people will reach we're trusting that people will reach out to you and at the very least read out to you and at the very least read out to you and at the very least read the content that you have the content that you have the content that you have on your websites and on your websites and on your websites and be blessed by that and yeah we have been be blessed by that and yeah we have been be blessed by that and yeah we have been it's been a great conversation thanks it's been a great conversation thanks it's been a great conversation thanks thanks guys