5 Ways to Communicate to Those Who Aren’t Listening | Mark MacDonald

[Music] [Music] just do something different like just just do something different like just just do something different like just improve something so that you connect improve something so that you connect improve something so that you connect more with your community God's placed more with your community God's placed more with your community God's placed you know every local church in a you know every local church in a you know every local church in a community for a particular reason and community for a particular reason and community for a particular reason and and we believe that they need to figure and we believe that they need to figure and we believe that they need to figure out what that reason is and then just out what that reason is and then just out what that reason is and then just keep saying it over and over again so keep saying it over and over again so keep saying it over and over again so they become known for it well thanks for they become known for it well thanks for they become known for it well thanks for joining us on season 4 episode 32 of the joining us on season 4 episode 32 of the joining us on season 4 episode 32 of the missional marketing podcast this is the missional marketing podcast this is the missional marketing podcast this is the 156th Edition of the show my name is 156th Edition of the show my name is 156th Edition of the show my name is Bart Blair and I'm the co-host we've Bart Blair and I'm the co-host we've Bart Blair and I'm the co-host we've been producing this podcast since 2020 been producing this podcast since 2020 been producing this podcast since 2020 to help churches grow by leveraging to help churches grow by leveraging to help churches grow by leveraging digital marketing and effective digital marketing and effective digital marketing and effective Communications glad that you're here if Communications glad that you're here if Communications glad that you're here if you're new maybe this is your first time you're new maybe this is your first time you're new maybe this is your first time checking out our podcast thanks for checking out our podcast thanks for checking out our podcast thanks for giving it a try uh if this podcast this giving it a try uh if this podcast this giving it a try uh if this podcast this episode today is a blessing to you we episode today is a blessing to you we episode today is a blessing to you we encourage you to scroll back through the encourage you to scroll back through the encourage you to scroll back through the archives we have over the last four archives we have over the last four archives we have over the last four years had some incredible conversations years had some incredible conversations years had some incredible conversations with some great church leaders uh Church with some great church leaders uh Church with some great church leaders uh Church Communications professionals Volunteers Communications professionals Volunteers Communications professionals Volunteers in churches you name it um we've had in churches you name it um we've had in churches you name it um we've had some great conversations some great conversations some great conversations from which we have just learned a ton from which we have just learned a ton from which we have just learned a ton and I'm sure that if I'm learning things and I'm sure that if I'm learning things and I'm sure that if I'm learning things I'm hopeful that you're learning things I'm hopeful that you're learning things I'm hopeful that you're learning things as well on how you can just do better at as well on how you can just do better at as well on how you can just do better at uh communicating both within your church uh communicating both within your church uh communicating both within your church but also leveraging digital tools to but also leveraging digital tools to but also leveraging digital tools to reach more people in your community for reach more people in your community for reach more people in your community for Jesus that's what you're all about Jesus that's what you're all about Jesus that's what you're all about that's what we're all about and that's what we're all about and that's what we're all about and hopefully this podcast helps you hopefully this podcast helps you hopefully this podcast helps you accomplish some of those things um hey I accomplish some of those things um hey I accomplish some of those things um hey I want to also mention that if you're not want to also mention that if you're not want to also mention that if you're not in the church Communications Facebook in the church Communications Facebook in the church Communications Facebook group on Facebook you really ought to be group on Facebook you really ought to be group on Facebook you really ought to be I mean let's face it as a church person I mean let's face it as a church person I mean let's face it as a church person Communications person if you're in Communications person if you're in Communications person if you're in charge of the communications there's a charge of the communications there's a charge of the communications there's a good chance that you're on Facebook uh good chance that you're on Facebook uh good chance that you're on Facebook uh maybe you don't love Facebook but you

maybe you don't love Facebook but you maybe you don't love Facebook but you have to be on Facebook you have to be on have to be on Facebook you have to be on have to be on Facebook you have to be on Facebook the very least you could do is Facebook the very least you could do is Facebook the very least you could do is join this group that would be such a join this group that would be such a join this group that would be such a benefit to you the church Communications benefit to you the church Communications benefit to you the church Communications Group is a group of church Group is a group of church Group is a group of church Communications folks some professionals Communications folks some professionals Communications folks some professionals some volunteers some not even really in some volunteers some not even really in some volunteers some not even really in the church communication space but they the church communication space but they the church communication space but they have that responsibility in their church have that responsibility in their church have that responsibility in their church maybe that's you leaning into each other maybe that's you leaning into each other maybe that's you leaning into each other and helping each other just do what we and helping each other just do what we and helping each other just do what we do and do it better uh it's diverse in do and do it better uh it's diverse in do and do it better uh it's diverse in terms of uh the it's a global global terms of uh the it's a global global terms of uh the it's a global global group people from all over the globe we group people from all over the globe we group people from all over the globe we have big churches and small churches have big churches and small churches have big churches and small churches churches of every different denomination churches of every different denomination churches of every different denomination but what we all have in common is we're but what we all have in common is we're but what we all have in common is we're all trying to save solve the same all trying to save solve the same all trying to save solve the same problems of both internal communication problems of both internal communication problems of both internal communication our ring one and our external our ring one and our external our ring one and our external communication reading reaching out to communication reading reaching out to communication reading reaching out to Rings Two and ring three the people in Rings Two and ring three the people in Rings Two and ring three the people in our community that we want to reach for our community that we want to reach for our community that we want to reach for Jesus so make sure that you join that Jesus so make sure that you join that Jesus so make sure that you join that group and I also want to mention some group and I also want to mention some group and I also want to mention some live events that the church live events that the church live events that the church Communications Group is going to be Communications Group is going to be Communications Group is going to be holding here over the course of the next holding here over the course of the next holding here over the course of the next month or so these events are all done in month or so these events are all done in month or so these events are all done in conjunction with missional marketing and conjunction with missional marketing and conjunction with missional marketing and the first one is happening on May 16th the first one is happening on May 16th the first one is happening on May 16th uh at Christ Church in Lake Forest uh at Christ Church in Lake Forest uh at Christ Church in Lake Forest Illinois so if you live in the Chicago Illinois so if you live in the Chicago Illinois so if you live in the Chicago area you really ought to come to this area you really ought to come to this area you really ought to come to this now at the time that this podcast now at the time that this podcast now at the time that this podcast episode is being released you don't have episode is being released you don't have episode is being released you don't have much time to decide so you should much time to decide so you should much time to decide so you should probably decide today click over to probably decide today click over to probably decide today click over to church communications.com and register church communications.com and register church communications.com and register today I'm going to give you a discount today I'm going to give you a discount today I'm going to give you a discount code in just a minute so listen up uh code in just a minute so listen up uh code in just a minute so listen up uh the next two events after that are both the next two events after that are both the next two events after that are both in June and both are in California on in June and both are in California on in June and both are in California on June 18th in fulam California at June 18th in fulam California at June 18th in fulam California at Lakeside Church and on June 20th in Lakeside Church and on June 20th in Lakeside Church and on June 20th in Anaheim California at Eastside Church Anaheim California at Eastside Church Anaheim California at Eastside Church two live Road show events these events

two live Road show events these events two live Road show events these events last from 9:00 a.m. to 3 p.m. your last from 9:00 a.m. to 3 p.m. your last from 9:00 a.m. to 3 p.m. your registration fee covers your lunch you registration fee covers your lunch you registration fee covers your lunch you can bring as many people from your can bring as many people from your can bring as many people from your church and from your team as you would church and from your team as you would church and from your team as you would like to have participate but we're going like to have participate but we're going like to have participate but we're going to be bringing a team to each of these to be bringing a team to each of these to be bringing a team to each of these locations and just kind of doing an locations and just kind of doing an locations and just kind of doing an intensive uh Church Communications intensive uh Church Communications intensive uh Church Communications download uh there will be some time for download uh there will be some time for download uh there will be some time for you to interact and engage with other you to interact and engage with other you to interact and engage with other people from other churches uh in the people from other churches uh in the people from other churches uh in the area as well everybody who's been area as well everybody who's been area as well everybody who's been attending these things has had nothing attending these things has had nothing attending these things has had nothing but great things to say about it in fact but great things to say about it in fact but great things to say about it in fact um I caught some interviews uh with some um I caught some interviews uh with some um I caught some interviews uh with some of the folks that attended our road show of the folks that attended our road show of the folks that attended our road show in Austin Texas last month here's a in Austin Texas last month here's a in Austin Texas last month here's a little clip of one of those interviews little clip of one of those interviews little clip of one of those interviews tell us your name my name's Chris Wily tell us your name my name's Chris Wily tell us your name my name's Chris Wily and you are the pastor where sew Hills and you are the pastor where sew Hills and you are the pastor where sew Hills Church in Liberty Hill Texas oh it was a Church in Liberty Hill Texas oh it was a Church in Liberty Hill Texas oh it was a fire hose of Awesomeness I got tons of fire hose of Awesomeness I got tons of fire hose of Awesomeness I got tons of notes I brought some of my team and they notes I brought some of my team and they notes I brought some of my team and they all got Notes too and at our staff all got Notes too and at our staff all got Notes too and at our staff meeting next week we're going to debrief meeting next week we're going to debrief meeting next week we're going to debrief we're going to get it all together and I we're going to get it all together and I we're going to get it all together and I I already can tell it's going to bless I already can tell it's going to bless I already can tell it's going to bless the church it's going to bless the the church it's going to bless the the church it's going to bless the people of God and lots of stuff to Think people of God and lots of stuff to Think people of God and lots of stuff to Think Through it's awesome uh Paige and Cindy Through it's awesome uh Paige and Cindy Through it's awesome uh Paige and Cindy right yes and what are your rules at the right yes and what are your rules at the right yes and what are your rules at the church I'm one of the pastors and this church I'm one of the pastors and this church I'm one of the pastors and this is our Communications tech production is our Communications tech production is our Communications tech production and and and and what were your biggest and and and and what were your biggest and and and and what were your biggest takeaways I think it was great having takeaways I think it was great having takeaways I think it was great having our team around the table um to address our team around the table um to address our team around the table um to address some specific things you learned I think some specific things you learned I think some specific things you learned I think you learned some things I think the you learned some things I think the you learned some things I think the biggest thing for me was the consistency biggest thing for me was the consistency biggest thing for me was the consistency and making sure to take the time time to and making sure to take the time time to and making sure to take the time time to make it intentional and clear so it was make it intentional and clear so it was make it intentional and clear so it was good to come and say hey we are on the good to come and say hey we are on the good to come and say hey we are on the right track um with some of the things right track um with some of the things right track um with some of the things that were said about mission and vision

that were said about mission and vision that were said about mission and vision first driving all of the social media first driving all of the social media first driving all of the social media and those kinds of things what would you and those kinds of things what would you and those kinds of things what would you say to somebody who's considering say to somebody who's considering say to somebody who's considering attending a road show but hasn't decided attending a road show but hasn't decided attending a road show but hasn't decided yet if they should you should bring your yet if they should you should bring your yet if they should you should bring your pastor it's very important they pastor it's very important they pastor it's very important they understand all this do it like it was it understand all this do it like it was it understand all this do it like it was it was great to hear and share and just you was great to hear and share and just you was great to hear and share and just you know see other churches kind of going know see other churches kind of going know see other churches kind of going through the same stuff and what's through the same stuff and what's through the same stuff and what's working for them and what's not working working for them and what's not working working for them and what's not working for them and it just it feels like I for them and it just it feels like I for them and it just it feels like I refilled my cup today so that was refilled my cup today so that was refilled my cup today so that was awesome hopefully that's convincing awesome hopefully that's convincing awesome hopefully that's convincing hopefully you will join us make sure hopefully you will join us make sure hopefully you will join us make sure that you check the show notes Here uh that you check the show notes Here uh that you check the show notes Here uh for all the details there or go to for all the details there or go to for all the details there or go to church communications.com look for the church communications.com look for the church communications.com look for the link that says Road Show and because you link that says Road Show and because you link that says Road Show and because you are a missional marketing podcast are a missional marketing podcast are a missional marketing podcast listener we want to give you a discount listener we want to give you a discount listener we want to give you a discount code that discount code is Road Show 49 code that discount code is Road Show 49 code that discount code is Road Show 49 that's all one word all capital letters that's all one word all capital letters that's all one word all capital letters with the number 49 at the End Road Show with the number 49 at the End Road Show with the number 49 at the End Road Show 49 make sure that you use that discount 49 make sure that you use that discount 49 make sure that you use that discount code uh to get a discount on your code uh to get a discount on your code uh to get a discount on your registration and use it for as many team registration and use it for as many team registration and use it for as many team members as you want to bring to the members as you want to bring to the members as you want to bring to the event we hope we'll see you there now event we hope we'll see you there now event we hope we'll see you there now let's get on with today's podcast let's get on with today's podcast let's get on with today's podcast interview if you've been listening to interview if you've been listening to interview if you've been listening to the missional marketing podcast for any the missional marketing podcast for any the missional marketing podcast for any length of time our guest today is length of time our guest today is length of time our guest today is probably not a stranger to you Mark probably not a stranger to you Mark probably not a stranger to you Mark McDonald from be known for something has McDonald from be known for something has McDonald from be known for something has been on our show several times Mark is been on our show several times Mark is been on our show several times Mark is an incredible leader very very gifted uh an incredible leader very very gifted uh an incredible leader very very gifted uh his organization the team that he leads his organization the team that he leads his organization the team that he leads is called be known for something and is called be known for something and is called be known for something and what they do is help churches discover what they do is help churches discover what they do is help churches discover their thread who they're supped supposed their thread who they're supped supposed their thread who they're supped supposed to be uh and how they communicate that to be uh and how they communicate that to be uh and how they communicate that into the community to reach the people into the community to reach the people into the community to reach the people that God has called them to reach uh he that God has called them to reach uh he that God has called them to reach uh he works one-on-one with churches he and works one-on-one with churches he and works one-on-one with churches he and his team do and and really help them um

his team do and and really help them um his team do and and really help them um really unravel the things that are going really unravel the things that are going really unravel the things that are going to be most important in helping them be to be most important in helping them be to be most important in helping them be most effective at making a kingdom most effective at making a kingdom most effective at making a kingdom impact in their community and in today's impact in their community and in today's impact in their community and in today's conversation we're actually going to be conversation we're actually going to be conversation we're actually going to be discussing a blog post that Mark discussing a blog post that Mark discussing a blog post that Mark recently wrote on how you can more recently wrote on how you can more recently wrote on how you can more effectively communicate to the people effectively communicate to the people effectively communicate to the people who aren't actually listening those are who aren't actually listening those are who aren't actually listening those are the people who are outside of the church the people who are outside of the church the people who are outside of the church sphere your ring three audience people sphere your ring three audience people sphere your ring three audience people who are out there in your community who who are out there in your community who who are out there in your community who aren't actively necessarily looking for aren't actively necessarily looking for aren't actively necessarily looking for a church but desperately need Jesus and a church but desperately need Jesus and a church but desperately need Jesus and so I hope that you will find this so I hope that you will find this so I hope that you will find this conversation to be as fascinating as I conversation to be as fascinating as I conversation to be as fascinating as I did it's Mark McDonald from be known for did it's Mark McDonald from be known for did it's Mark McDonald from be known for something and here's Jason Hamrock the something and here's Jason Hamrock the something and here's Jason Hamrock the CEO of missional marketing kicking off CEO of missional marketing kicking off CEO of missional marketing kicking off our interview well hey Mark welcome to our interview well hey Mark welcome to our interview well hey Mark welcome to the show how you doing my friend I'm the show how you doing my friend I'm the show how you doing my friend I'm doing really well and we got to catch up doing really well and we got to catch up doing really well and we got to catch up a little bit before you hit the record a little bit before you hit the record a little bit before you hit the record button and you guys are really busy button and you guys are really busy button and you guys are really busy we're really busy I mean that means that we're really busy I mean that means that we're really busy I mean that means that the church is on fire well God is good the church is on fire well God is good the church is on fire well God is good so yes yes it is the church is on fire so yes yes it is the church is on fire so yes yes it is the church is on fire it's fun to see growth uh you know more it's fun to see growth uh you know more it's fun to see growth uh you know more and more people are showing up to church and more people are showing up to church and more people are showing up to church who haven't been to church before at who haven't been to church before at who haven't been to church before at least that's the that's what we keep least that's the that's what we keep least that's the that's what we keep hearing so you know God is good so yeah hearing so you know God is good so yeah hearing so you know God is good so yeah I mean there's been so many disruptors I mean there's been so many disruptors I mean there's been so many disruptors that have happened uh I mean covid was that have happened uh I mean covid was that have happened uh I mean covid was such a huge disruptor and and I know such a huge disruptor and and I know such a huge disruptor and and I know anytime that the church calls and anytime that the church calls and anytime that the church calls and complains about something it's like you complains about something it's like you complains about something it's like you know what God's going to use that know what God's going to use that know what God's going to use that somehow he is yeah you know it's I we somehow he is yeah you know it's I we somehow he is yeah you know it's I we were at church this weekend and we had a were at church this weekend and we had a were at church this weekend and we had a baptism weekend you know and some of baptism weekend you know and some of baptism weekend you know and some of them are scheduled but then you're like them are scheduled but then you're like them are scheduled but then you're like you know the the person gets up and says

you know the the person gets up and says you know the the person gets up and says the host says hey if you want to get the host says hey if you want to get the host says hey if you want to get baptized if you want to say yes and get baptized if you want to say yes and get baptized if you want to say yes and get baptized come on well we had more people baptized come on well we had more people baptized come on well we had more people just get up and just get up and just get up and go they weren't planning on it but the go they weren't planning on it but the go they weren't planning on it but the spirit worked in their lives I just and spirit worked in their lives I just and spirit worked in their lives I just and you look at these people going this is you look at these people going this is you look at these people going this is awesome this is really really cool and I awesome this is really really cool and I awesome this is really really cool and I think that's happening a lot and so uh think that's happening a lot and so uh think that's happening a lot and so uh that just you know this weekend yeah the that just you know this weekend yeah the that just you know this weekend yeah the church that we go to here in church that we go to here in church that we go to here in Jacksonville Florida I mean they had a Jacksonville Florida I mean they had a Jacksonville Florida I mean they had a beach baptism and uh and the whole beach baptism and uh and the whole beach baptism and uh and the whole church gathered at the beach and 1 1600 church gathered at the beach and 1 1600 church gathered at the beach and 1 1600 people were baptized oh my gosh that is people were baptized oh my gosh that is people were baptized oh my gosh that is amazing wow I know and I mean it was a amazing wow I know and I mean it was a amazing wow I know and I mean it was a nice day for it so which which is a is a nice day for it so which which is a is a nice day for it so which which is a is a great thing but uh but ladies gentlemen great thing but uh but ladies gentlemen great thing but uh but ladies gentlemen let me introduce you to the decline of let me introduce you to the decline of let me introduce you to the decline of the church in North America I know the the church in North America I know the the church in North America I know the thing is is that more and more I'm thing is is that more and more I'm thing is is that more and more I'm hearing about hundreds of people that hearing about hundreds of people that hearing about hundreds of people that are being baptized and and really there are being baptized and and really there are being baptized and and really there is a disconnect between you know the is a disconnect between you know the is a disconnect between you know the church and the community oftentimes that church and the community oftentimes that church and the community oftentimes that I think that we need to we need to pay I think that we need to we need to pay I think that we need to we need to pay attention to but the people who are attention to but the people who are attention to but the people who are committing to actually you know what I committing to actually you know what I committing to actually you know what I need something different in my life uh need something different in my life uh need something different in my life uh it's just it's just so wonderful to see it's just it's just so wonderful to see it's just it's just so wonderful to see uh people you know taking that next step uh people you know taking that next step uh people you know taking that next step to baptism yeah oh it's so cool I I've to baptism yeah oh it's so cool I I've to baptism yeah oh it's so cool I I've had the opportunity since Easter and had the opportunity since Easter and had the opportunity since Easter and we're about five weeks out since Easter we're about five weeks out since Easter we're about five weeks out since Easter Sunday I've I've met with dozens and Sunday I've I've met with dozens and Sunday I've I've met with dozens and dozens of mission marketing churches and dozens of mission marketing churches and dozens of mission marketing churches and with the exception of maybe a couple

with the exception of maybe a couple with the exception of maybe a couple almost every Church hits some sort of almost every Church hits some sort of almost every Church hits some sort of record weekend attendance on Easter record weekend attendance on Easter record weekend attendance on Easter weekend and my experience is that yes weekend and my experience is that yes weekend and my experience is that yes there are churches that are in Decline there are churches that are in Decline there are churches that are in Decline there are churches that are struggling there are churches that are struggling there are churches that are struggling out there but the churches that we have out there but the churches that we have out there but the churches that we have the opportunity to partner with are the opportunity to partner with are the opportunity to partner with are churches that do have an intentional churches that do have an intentional churches that do have an intentional plan for connecting with people in their plan for connecting with people in their plan for connecting with people in their Community who don't yet know Jesus and Community who don't yet know Jesus and Community who don't yet know Jesus and and we see over and over again that and we see over and over again that and we see over and over again that those churches that have an intentional those churches that have an intentional those churches that have an intentional plan are seeing the fruit from that and plan are seeing the fruit from that and plan are seeing the fruit from that and you know we there's all those doomsday you know we there's all those doomsday you know we there's all those doomsday prophets out there talking about how the prophets out there talking about how the prophets out there talking about how the church in North America is in Decline church in North America is in Decline church in North America is in Decline and fewer fewer people are are and fewer fewer people are are and fewer fewer people are are interested in things of Faith um but I interested in things of Faith um but I interested in things of Faith um but I mean this is not anecdotal evidence this mean this is not anecdotal evidence this mean this is not anecdotal evidence this is like church after church after church is like church after church after church is like church after church after church that we're talking to is is seeing a that we're talking to is is seeing a that we're talking to is is seeing a kingdom impact in their community and kingdom impact in their community and kingdom impact in their community and we're just excited to be along for the we're just excited to be along for the we're just excited to be along for the ride of that and think that intentional ride of that and think that intentional ride of that and think that intentional plan is the word because uh you know plan is the word because uh you know plan is the word because uh you know there are a lot of churches that you there are a lot of churches that you there are a lot of churches that you know we we almost mock it sometimes know we we almost mock it sometimes know we we almost mock it sometimes where we say well we've never done it where we say well we've never done it where we say well we've never done it that way before and and the thing is that way before and and the thing is that way before and and the thing is that there's a lot of churches that are that there's a lot of churches that are that there's a lot of churches that are in stagnation or decline and and they're in stagnation or decline and and they're in stagnation or decline and and they're just doing it the same way and so you just doing it the same way and so you just doing it the same way and so you know whether they hire you all or us or know whether they hire you all or us or know whether they hire you all or us or any of the great groups that are out any of the great groups that are out any of the great groups that are out there just do something different like there just do something different like there just do something different like just improve something so that you just improve something so that you just improve something so that you connect more with your community God's connect more with your community God's connect more with your community God's placed you know every local church in a placed you know every local church in a placed you know every local church in a community for a particular reason and community for a particular reason and community for a particular reason and and we believe that they need to figure and we believe that they need to figure and we believe that they need to figure out what that reason is and then just

out what that reason is and then just out what that reason is and then just keep saying it over and over again so keep saying it over and over again so keep saying it over and over again so they become known for it yeah well Mark they become known for it yeah well Mark they become known for it yeah well Mark uh thanks for coming back on the show uh uh thanks for coming back on the show uh uh thanks for coming back on the show uh he's a he's a dear friend of ours he's he's a he's a dear friend of ours he's he's a he's a dear friend of ours he's he's been here before and he does a lot he's been here before and he does a lot he's been here before and he does a lot of great things for the church Mark's a of great things for the church Mark's a of great things for the church Mark's a really creative guy and if you have if really creative guy and if you have if really creative guy and if you have if you don't know Mark wrote a book uh you don't know Mark wrote a book uh you don't know Mark wrote a book uh called be known for something and uh called be known for something and uh called be known for something and uh we've recommended that book to different we've recommended that book to different we've recommended that book to different churches that we've connected with Mark churches that we've connected with Mark churches that we've connected with Mark just give our audience just a for the just give our audience just a for the just give our audience just a for the new people who don't know who you are a new people who don't know who you are a new people who don't know who you are a little bit about yourself and talk about little bit about yourself and talk about little bit about yourself and talk about what your uh what your focus is well I what your uh what your focus is well I what your uh what your focus is well I am Mark McDonald and I am a Canadian a am Mark McDonald and I am a Canadian a am Mark McDonald and I am a Canadian a but I've been American now for almost but I've been American now for almost but I've been American now for almost four years which just seems like it's four years which just seems like it's four years which just seems like it's flown by um but I I get to to run a flown by um but I I get to to run a flown by um but I I get to to run a great group of people called beown for great group of people called beown for great group of people called beown for something and that that beown for something and that that beown for something and that that beown for something is really just focusing in on something is really just focusing in on something is really just focusing in on what we just talked about what is the what we just talked about what is the what we just talked about what is the thread that will calm all of your thread that will calm all of your thread that will calm all of your messages and it will connect you with messages and it will connect you with messages and it will connect you with your community why because the community your community why because the community your community why because the community needs what your thread is and so if you needs what your thread is and so if you needs what your thread is and so if you can come up with that three to five can come up with that three to five can come up with that three to five words that simple thread that uh is a words that simple thread that uh is a words that simple thread that uh is a traditional brand positioning statement traditional brand positioning statement traditional brand positioning statement so that you differentiate yourself from so that you differentiate yourself from so that you differentiate yourself from all the other churches that look exactly all the other churches that look exactly all the other churches that look exactly the same and especially for those people the same and especially for those people the same and especially for those people that are outside of the church all that are outside of the church all that are outside of the church all churches are the same yeah and so how do churches are the same yeah and so how do churches are the same yeah and so how do you say something so that they say whoa you say something so that they say whoa you say something so that they say whoa I need that but I never expected to get

I need that but I never expected to get I need that but I never expected to get it from a church and that's where we go it from a church and that's where we go it from a church and that's where we go that's how we'll connect and and be that's how we'll connect and and be that's how we'll connect and and be known for love in our communities yeah known for love in our communities yeah known for love in our communities yeah wow and that book has blessed a lot of wow and that book has blessed a lot of wow and that book has blessed a lot of people so if you guys if you're if you people so if you guys if you're if you people so if you guys if you're if you haven't gotten Mark's Book Get It Go haven't gotten Mark's Book Get It Go haven't gotten Mark's Book Get It Go find it on Amazon or anywhere you buy find it on Amazon or anywhere you buy find it on Amazon or anywhere you buy books be known for something and we just books be known for something and we just books be known for something and we just came out with our audio Edition so you came out with our audio Edition so you came out with our audio Edition so you can actually listen to it now wonder did can actually listen to it now wonder did can actually listen to it now wonder did you read it you read it you read it yourself uh no you didn't so we could yourself uh no you didn't so we could yourself uh no you didn't so we could open up a whole other thing so uh so it open up a whole other thing so uh so it open up a whole other thing so uh so it was all AI done and so anyone who uh was all AI done and so anyone who uh was all AI done and so anyone who uh listens to it like I at first I thought listens to it like I at first I thought listens to it like I at first I thought no way I I want to read it and then I no way I I want to read it and then I no way I I want to read it and then I heard the AI read it and they do so much heard the AI read it and they do so much heard the AI read it and they do so much better than I do so we get to choose better than I do so we get to choose better than I do so we get to choose there was six uh six readers and you get there was six uh six readers and you get there was six uh six readers and you get to choose which reader you want and so to choose which reader you want and so to choose which reader you want and so it's somebody who sounds similar to me it's somebody who sounds similar to me it's somebody who sounds similar to me I'm gonna Venture you guess that their I'm gonna Venture you guess that their I'm gonna Venture you guess that their hourly rate is a little cheaper than hourly rate is a little cheaper than hourly rate is a little cheaper than yours as well so that worked pretty yours as well so that worked pretty yours as well so that worked pretty well it's just slightly well it's just slightly well it's just slightly lower plus it took 15 minutes so here lower plus it took 15 minutes so here lower plus it took 15 minutes so here you go so they read my whole book in 15 you go so they read my whole book in 15 you go so they read my whole book in 15 minutes and then it was published within minutes and then it was published within minutes and then it was published within an hour so gotta love that so you got to an hour so gotta love that so you got to an hour so gotta love that so you got to go get that you're also you also do a go get that you're also you also do a go get that you're also you also do a ton of writing marks uh coming up on ton of writing marks uh coming up on ton of writing marks uh coming up on 850 articles that he's that he's 850 articles that he's that he's 850 articles that he's that he's published wow uh so congratulations on published wow uh so congratulations on published wow uh so congratulations on that that's pretty cool thank you and in

that that's pretty cool thank you and in that that's pretty cool thank you and in really if anybody wants any like all of really if anybody wants any like all of really if anybody wants any like all of those articles so what we do is we those articles so what we do is we those articles so what we do is we publish through you know like LifeWay publish through you know like LifeWay publish through you know like LifeWay and and and a lot of the the other and and and a lot of the the other and and and a lot of the the other newspapers Christian newspapers and newspapers Christian newspapers and newspapers Christian newspapers and magazines magazines magazines but if you want to see every one of them but if you want to see every one of them but if you want to see every one of them if you go to beown forum.com articles or if you go to beown forum.com articles or if you go to beown forum.com articles or just click on the Articles tab they're just click on the Articles tab they're just click on the Articles tab they're all there they're all searchable so you all there they're all searchable so you all there they're all searchable so you can search for whatever you're looking can search for whatever you're looking can search for whatever you're looking for and be able to find it and then this for and be able to find it and then this for and be able to find it and then this sounds like overly promotional because sounds like overly promotional because sounds like overly promotional because it is but if you go to SLS subscribe so it is but if you go to SLS subscribe so it is but if you go to SLS subscribe so be known for something.com be known for something.com be known for something.com subscribe and uh and fill out that short subscribe and uh and fill out that short subscribe and uh and fill out that short form make sure you choose podcasts under form make sure you choose podcasts under form make sure you choose podcasts under under the conferences so I know how you under the conferences so I know how you under the conferences so I know how you found me and then every week we'll send found me and then every week we'll send found me and then every week we'll send you a brand new article and they're you a brand new article and they're you a brand new article and they're always just a very quick read and they always just a very quick read and they always just a very quick read and they you know less than three 400 words so you know less than three 400 words so you know less than three 400 words so yeah I just want to be a service to the yeah I just want to be a service to the yeah I just want to be a service to the the church world out there that's the church world out there that's the church world out there that's awesome Yep uh so go do that okay so awesome Yep uh so go do that okay so awesome Yep uh so go do that okay so there's one article though that you you there's one article though that you you there's one article though that you you came out with that we really want to came out with that we really want to came out with that we really want to kind of dive in today and and I think kind of dive in today and and I think kind of dive in today and and I think it's a it's a it's a fantastic topic to talk about uh on the fantastic topic to talk about uh on the fantastic topic to talk about uh on the beown for something.com there's five beown for something.com there's five beown for something.com there's five ways to communicate to the ways to communicate to the ways to communicate to the nuns who aren't listening the nuns and nuns who aren't listening the nuns and nuns who aren't listening the nuns and the duns are the people that don't go to the duns are the people that don't go to the duns are the people that don't go to church and uh we we use that phrase all church and uh we we use that phrase all church and uh we we use that phrase all the time the nuns and the duns so uh

the time the nuns and the duns so uh the time the nuns and the duns so uh Mark take a minute and just talk to us Mark take a minute and just talk to us Mark take a minute and just talk to us about those five ways to communicate to about those five ways to communicate to about those five ways to communicate to the nuns what what caused you to come up the nuns what what caused you to come up the nuns what what caused you to come up with this article and what were you you with this article and what were you you with this article and what were you you know what were you thinking well there know what were you thinking well there know what were you thinking well there was some new research and we try to base was some new research and we try to base was some new research and we try to base everything like even our branding everything like even our branding everything like even our branding process we do it entirely based on process we do it entirely based on process we do it entirely based on reliable research because we know that reliable research because we know that reliable research because we know that even though you might not agree with the even though you might not agree with the even though you might not agree with the research usually the research if it's research usually the research if it's research usually the research if it's done well is correct and you've got to done well is correct and you've got to done well is correct and you've got to figure out so how this is this is the figure out so how this is this is the figure out so how this is this is the plate that we've been served so how do plate that we've been served so how do plate that we've been served so how do we deal with it and Pew research came we deal with it and Pew research came we deal with it and Pew research came out with um a kind of a a staggering out with um a kind of a a staggering out with um a kind of a a staggering informational piece about the nuns which informational piece about the nuns which informational piece about the nuns which for some of you who are listening you're for some of you who are listening you're for some of you who are listening you're thinking oh they were talking about the thinking oh they were talking about the thinking oh they were talking about the church so they must be talking about church so they must be talking about church so they must be talking about Catholic nuns nuns we're not so it's n Catholic nuns nuns we're not so it's n Catholic nuns nuns we're not so it's n NES the people who are religiously NES the people who are religiously NES the people who are religiously unaffiliated so um the the crazy part I unaffiliated so um the the crazy part I unaffiliated so um the the crazy part I get to travel an awful lot and and work get to travel an awful lot and and work get to travel an awful lot and and work with churches everywhere um oftentimes with churches everywhere um oftentimes with churches everywhere um oftentimes I'll try to strike up a conversation I'll try to strike up a conversation I'll try to strike up a conversation with somebody that that's on a flight with somebody that that's on a flight with somebody that that's on a flight with me and it always used to be that with me and it always used to be that with me and it always used to be that when Church came up because I work with when Church came up because I work with when Church came up because I work with churches so it usually comes up in our churches so it usually comes up in our churches so it usually comes up in our conversation somebody will say oh yeah I conversation somebody will say oh yeah I conversation somebody will say oh yeah I go to such and such a church or I I you go to such and such a church or I I you go to such and such a church or I I you know uh I was married at least in a know uh I was married at least in a know uh I was married at least in a church but more and more I'm amazed at

church but more and more I'm amazed at church but more and more I'm amazed at how many people have no connection to uh how many people have no connection to uh how many people have no connection to uh to any religious Affiliated uh to any religious Affiliated uh to any religious Affiliated uh organization whether that's a Church organization whether that's a Church organization whether that's a Church often times I'll say yeah but you were often times I'll say yeah but you were often times I'll say yeah but you were married in a church and they'll go no married in a church and they'll go no married in a church and they'll go no actually I we rented a space and there actually I we rented a space and there actually I we rented a space and there was this beautiful pristine area that we was this beautiful pristine area that we was this beautiful pristine area that we wanted to be married in and and it's wanted to be married in and and it's wanted to be married in and and it's crazy how many people have no connection crazy how many people have no connection crazy how many people have no connection to a church at all and and a lot of to a church at all and and a lot of to a church at all and and a lot of times I think anecdotally we know that times I think anecdotally we know that times I think anecdotally we know that the community has moved more into a um a the community has moved more into a um a the community has moved more into a um a disconnect with the church they don't disconnect with the church they don't disconnect with the church they don't understand church at all and in fact understand church at all and in fact understand church at all and in fact this this group The Nuns I mean there this this group The Nuns I mean there this this group The Nuns I mean there was a a sociologist was a a sociologist was a a sociologist um craigan I think it is his last name um craigan I think it is his last name um craigan I think it is his last name was um and he compared in the was um and he compared in the was um and he compared in the 1980s which seems like yesterday but it 1980s which seems like yesterday but it 1980s which seems like yesterday but it wasn't some people who are listening are wasn't some people who are listening are wasn't some people who are listening are going the 1980s that's like you know I going the 1980s that's like you know I going the 1980s that's like you know I wasn't born then the turn of the century wasn't born then the turn of the century wasn't born then the turn of the century but in the 19 1980s only five to s% of but in the 19 1980s only five to s% of but in the 19 1980s only five to s% of the United States uh were nuns the the United States uh were nuns the the United States uh were nuns the people who are just religiously people who are just religiously people who are just religiously unaffiliated now jump forward to unaffiliated now jump forward to unaffiliated now jump forward to 2023 and 28% of the United States is in 2023 and 28% of the United States is in 2023 and 28% of the United States is in that none category so so it's just that none category so so it's just that none category so so it's just skyrocketed and and crazy enough the a

skyrocketed and and crazy enough the a skyrocketed and and crazy enough the a lot of things have just changed with lot of things have just changed with lot of things have just changed with this group and and and the article which this group and and and the article which this group and and and the article which My article is is connected to that My article is is connected to that My article is is connected to that article so you can read the original article so you can read the original article so you can read the original article that that talks about the Pew article that that talks about the Pew article that that talks about the Pew research but things have really changed research but things have really changed research but things have really changed in that group um it used to be kind of in that group um it used to be kind of in that group um it used to be kind of mainly white and mainly men and really mainly white and mainly men and really mainly white and mainly men and really young uh they were single they were more young uh they were single they were more young uh they were single they were more apt to not be married they were high apt to not be married they were high apt to not be married they were high income High educated but now when you income High educated but now when you income High educated but now when you start looking at it it's pretty much all start looking at it it's pretty much all start looking at it it's pretty much all the way across the the the field um you the way across the the the field um you the way across the the the field um you know I think uh 69% of them are under know I think uh 69% of them are under know I think uh 69% of them are under the age of the age of the age of 50 um it's pretty much even now rather 50 um it's pretty much even now rather 50 um it's pretty much even now rather than mainly male it's now about 50% men than mainly male it's now about 50% men than mainly male it's now about 50% men 50% women and and really racially 50% women and and really racially 50% women and and really racially diverse so the the only big standout diverse so the the only big standout diverse so the the only big standout thing is that about 62% of them uh would thing is that about 62% of them uh would thing is that about 62% of them uh would vote Democratic if they decided to vote vote Democratic if they decided to vote vote Democratic if they decided to vote but as we also find out in that article but as we also find out in that article but as we also find out in that article is that they're probably not likely to is that they're probably not likely to is that they're probably not likely to vote yeah wow okay so we we you know so vote yeah wow okay so we we you know so vote yeah wow okay so we we you know so this this uh this article is really this this uh this article is really this this uh this article is really targeted this group so your your article targeted this group so your your article targeted this group so your your article then goes deeper into you know five ways then goes deeper into you know five ways then goes deeper into you know five ways five tips on how you can connect with five tips on how you can connect with five tips on how you can connect with these people so let's let's dig into

these people so let's let's dig into these people so let's let's dig into that talk to us about tip number one that talk to us about tip number one that talk to us about tip number one which is community centered which is community centered which is community centered communication what do you mean by that communication what do you mean by that communication what do you mean by that yeah so this group which is growing in yeah so this group which is growing in yeah so this group which is growing in Leaps and Bounds are probably not likely Leaps and Bounds are probably not likely Leaps and Bounds are probably not likely to ever want to listen to the church and to ever want to listen to the church and to ever want to listen to the church and so if you're in church Communications so if you're in church Communications so if you're in church Communications today you should your heart should break today you should your heart should break today you should your heart should break for these people this is if Jesus walked for these people this is if Jesus walked for these people this is if Jesus walked the Earth today he would be uh leaning the Earth today he would be uh leaning the Earth today he would be uh leaning into this group and I think that every into this group and I think that every into this group and I think that every church needs to do that and that whole church needs to do that and that whole church needs to do that and that whole idea of community centered communication idea of community centered communication idea of community centered communication I mean we just need to figure out I mean we just need to figure out I mean we just need to figure out somehow uh without requiring them to somehow uh without requiring them to somehow uh without requiring them to come to church we need to get their come to church we need to get their come to church we need to get their attention um and and in order to do that attention um and and in order to do that attention um and and in order to do that I know that we've said it over and over I know that we've said it over and over I know that we've said it over and over again that we need to get outside of our again that we need to get outside of our again that we need to get outside of our walls of the church and this this really walls of the church and this this really walls of the church and this this really this this group will probably not just this this group will probably not just this this group will probably not just show up on a Sunday morning or even tune show up on a Sunday morning or even tune show up on a Sunday morning or even tune into your url to watch a service on into your url to watch a service on into your url to watch a service on online instead we need to go to them and online instead we need to go to them and online instead we need to go to them and we need to get their attention somehow we need to get their attention somehow we need to get their attention somehow and do things that they like to do which and do things that they like to do which and do things that they like to do which is getting in the community serving the is getting in the community serving the is getting in the community serving the community get outside the walls and community get outside the walls and community get outside the walls and really and and make sure they're aware really and and make sure they're aware really and and make sure they're aware that hey come join us as we're doing that hey come join us as we're doing that hey come join us as we're doing community you know acts of kindness and community you know acts of kindness and community you know acts of kindness and serving in the community is that that's serving in the community is that that's serving in the community is that that's kind of the idea and the thread exactly kind of the idea and the thread exactly kind of the idea and the thread exactly so we need to figure out what they're

so we need to figure out what they're so we need to figure out what they're doing and then join in and do it with doing and then join in and do it with doing and then join in and do it with them them them um the the big thing here is that that um the the big thing here is that that um the the big thing here is that that whole idea of community centered weirdly whole idea of community centered weirdly whole idea of community centered weirdly enough if you read the article um these enough if you read the article um these enough if you read the article um these people are Community disengaged so the people are Community disengaged so the people are Community disengaged so the the you know it almost sounds like it's the you know it almost sounds like it's the you know it almost sounds like it's it's like it's like it's like counterintuitive but what we're talking counterintuitive but what we're talking counterintuitive but what we're talking about is not necessarily your community about is not necessarily your community about is not necessarily your community that you live in they're all seeking that you live in they're all seeking that you live in they're all seeking community so when you talk to them they community so when you talk to them they community so when you talk to them they might live in your community but they might live in your community but they might live in your community but they don't feel like they're part of the don't feel like they're part of the don't feel like they're part of the community and so when we come alongside community and so when we come alongside community and so when we come alongside of them as a church we can show them of them as a church we can show them of them as a church we can show them what true Community is but but it's what true Community is but but it's what true Community is but but it's weird like we can't expect them to come weird like we can't expect them to come weird like we can't expect them to come to us and experience our community to us and experience our community to us and experience our community because oftentimes when you know when because oftentimes when you know when because oftentimes when you know when I'm talking to churches I'm sure when I'm talking to churches I'm sure when I'm talking to churches I'm sure when you're talking to churches it's like oh you're talking to churches it's like oh you're talking to churches it's like oh man if they come here they'll be able to man if they come here they'll be able to man if they come here they'll be able to see and like they walk through the door see and like they walk through the door see and like they walk through the door ISM will embrace them the problem is ISM will embrace them the problem is ISM will embrace them the problem is that it's it's wrong it's wrong thinking that it's it's wrong it's wrong thinking that it's it's wrong it's wrong thinking that we've got to go to them and take that we've got to go to them and take that we've got to go to them and take our community to them because more than our community to them because more than our community to them because more than likely they're seeking likely they're seeking likely they're seeking Community really good Insight okay Community really good Insight okay Community really good Insight okay that's the first one second one I really that's the first one second one I really that's the first one second one I really like the second one is storytelling with like the second one is storytelling with like the second one is storytelling with purpose dive into that purpose dive into that purpose dive into that one yeah so this is this is I think

one yeah so this is this is I think one yeah so this is this is I think we've all kind of um we've all kind of um we've all kind of um figured this out on our own uh the the figured this out on our own uh the the figured this out on our own uh the the church does this fairly well or most church does this fairly well or most church does this fairly well or most churches who are growing have done this churches who are growing have done this churches who are growing have done this really really really well you might have a pastor who stands well you might have a pastor who stands well you might have a pastor who stands up and preaches God's word and and gives up and preaches God's word and and gives up and preaches God's word and and gives you some you some you some incredible uh knowledge and incredible uh knowledge and incredible uh knowledge and understanding of the Bible but somehow understanding of the Bible but somehow understanding of the Bible but somehow we need to figure out how do we tell it we need to figure out how do we tell it we need to figure out how do we tell it in a story fashion people will engage a in a story fashion people will engage a in a story fashion people will engage a lot longer when it's done as a story and lot longer when it's done as a story and lot longer when it's done as a story and that that power of connection that can that that power of connection that can that that power of connection that can happen that we just talked about where happen that we just talked about where happen that we just talked about where people are looking for Community we need people are looking for Community we need people are looking for Community we need to take that down to a personal level to take that down to a personal level to take that down to a personal level and then allow and then allow and then allow testimonials um and and a lot of the testimonials um and and a lot of the testimonials um and and a lot of the stories that like Ministry stories that stories that like Ministry stories that stories that like Ministry stories that that we have in the church we need to that we have in the church we need to that we have in the church we need to present them in such a way so that present them in such a way so that present them in such a way so that people in the nuns category will see people in the nuns category will see people in the nuns category will see that there's inward change and and that there's inward change and and that there's inward change and and that's the shift that I think that we that's the shift that I think that we that's the shift that I think that we need to take as a need to take as a need to take as a church these people when you look into church these people when you look into church these people when you look into the Pew research they're not necessarily the Pew research they're not necessarily the Pew research they're not necessarily against spirituality they're just against spirituality they're just against spirituality they're just against religion so because of that what against religion so because of that what against religion so because of that what we see is that people are have adopted we see is that people are have adopted we see is that people are have adopted spirituality they they believe that uh spirituality they they believe that uh spirituality they they believe that uh that there is a spirit and that we need that there is a spirit and that we need that there is a spirit and that we need to be able to uh nurture that spirit and

to be able to uh nurture that spirit and to be able to uh nurture that spirit and we also know that they understand that we also know that they understand that we also know that they understand that change has to happen inside before it change has to happen inside before it change has to happen inside before it can transform on the outside so what can transform on the outside so what can transform on the outside so what those stories need to do is it has it those stories need to do is it has it those stories need to do is it has it has to emphasize that there's something has to emphasize that there's something has to emphasize that there's something that has changed inside and that's how that has changed inside and that's how that has changed inside and that's how this story came to be I I I look at I this story came to be I I I look at I this story came to be I I I look at I hear that and and I just hear that and and I just hear that and and I just think that's that is such a great way to think that's that is such a great way to think that's that is such a great way to connect people to say if I have an issue connect people to say if I have an issue connect people to say if I have an issue and I and I engage and I see that and I and I engage and I see that and I and I engage and I see that somebody else had that same issue but somebody else had that same issue but somebody else had that same issue but they've gone ahead of me and they've they've gone ahead of me and they've they've gone ahead of me and they've worked through it and there's Hope on worked through it and there's Hope on worked through it and there's Hope on the other end of that story that gives the other end of that story that gives the other end of that story that gives me hope and amen you said before I think me hope and amen you said before I think me hope and amen you said before I think it's TR I think people are turned off by it's TR I think people are turned off by it's TR I think people are turned off by the institutional Church religion but the institutional Church religion but the institutional Church religion but they're not turned off by they want to they're not turned off by they want to they're not turned off by they want to know who God is they they they want they know who God is they they they want they know who God is they they they want they believe in him but they don't really believe in him but they don't really believe in him but they don't really know him and uh being able to connect at know him and uh being able to connect at know him and uh being able to connect at that level that's just genius if you can that level that's just genius if you can that level that's just genius if you can well and it's all also in your well and it's all also in your well and it's all also in your storytelling if you want to get them to storytelling if you want to get them to storytelling if you want to get them to tune you out start with overly religious tune you out start with overly religious tune you out start with overly religious sounding messaging so what we need to do sounding messaging so what we need to do sounding messaging so what we need to do is we need to connect with a purpose is we need to connect with a purpose is we need to connect with a purpose through the story start talking about through the story start talking about through the story start talking about felt needs that they would also have and felt needs that they would also have and felt needs that they would also have and then near the end talk about the change then near the end talk about the change then near the end talk about the change that's happened and that the Catalyst that's happened and that the Catalyst that's happened and that the Catalyst for that change with Jesus Christ or for that change with Jesus Christ or for that change with Jesus Christ or some type of of a more spiritual

some type of of a more spiritual some type of of a more spiritual sounding message and then give them hope sounding message and then give them hope sounding message and then give them hope I mean what you were talking about is is I mean what you were talking about is is I mean what you were talking about is is really what Donald Miller had in his really what Donald Miller had in his really what Donald Miller had in his book uh story brand where it's you know book uh story brand where it's you know book uh story brand where it's you know it's an every man who wants to obtain it's an every man who wants to obtain it's an every man who wants to obtain something that they're struggling with something that they're struggling with something that they're struggling with and that a guide comes along and that and that a guide comes along and that and that a guide comes along and that guide is the church that says we've been guide is the church that says we've been guide is the church that says we've been there we've done it here's an answer and there we've done it here's an answer and there we've done it here's an answer and you can do this and they will respond you can do this and they will respond you can do this and they will respond directly to that messaging and that directly to that messaging and that directly to that messaging and that storytelling people people can argue storytelling people people can argue storytelling people people can argue with our Theology and they will argue with our Theology and they will argue with our Theology and they will argue with our theology all day long but it's with our theology all day long but it's with our theology all day long but it's really difficult to argue with someone's really difficult to argue with someone's really difficult to argue with someone's real life experience and you know I I real life experience and you know I I real life experience and you know I I I'm immediately think of um I I'm sure I'm immediately think of um I I'm sure I'm immediately think of um I I'm sure this is your probably your favorite book this is your probably your favorite book this is your probably your favorite book in the Bible Mark it's called Mark um I in the Bible Mark it's called Mark um I in the Bible Mark it's called Mark um I think it's Mark chapter 10 um I think think it's Mark chapter 10 um I think think it's Mark chapter 10 um I think it's Mark chapter 10 where or might be it's Mark chapter 10 where or might be it's Mark chapter 10 where or might be 15 Jesus is encounters a blind man blind 15 Jesus is encounters a blind man blind 15 Jesus is encounters a blind man blind barus as he is known and Jesus asks him barus as he is known and Jesus asks him barus as he is known and Jesus asks him what do you want from me and he says what do you want from me and he says what do you want from me and he says Lord I want to see and so what does Lord I want to see and so what does Lord I want to see and so what does Jesus do he doesn't give him a theology Jesus do he doesn't give him a theology Jesus do he doesn't give him a theology lesson he doesn't teach him what he lesson he doesn't teach him what he lesson he doesn't teach him what he needs to do to be forgiven of his sins needs to do to be forgiven of his sins needs to do to be forgiven of his sins he actually gives him his sight and so he actually gives him his sight and so he actually gives him his sight and so what that I would imagine that that man what that I would imagine that that man what that I would imagine that that man emus who's now no longer emus who's now no longer emus who's now no longer blind probably told his story a thousand blind probably told his story a thousand blind probably told his story a thousand times in his life time after that and

times in his life time after that and times in his life time after that and people could have argued with the people could have argued with the people could have argued with the theology all day long they could have theology all day long they could have theology all day long they could have argued with whether or not Jesus was the argued with whether or not Jesus was the argued with whether or not Jesus was the Messiah all day long but they could not Messiah all day long but they could not Messiah all day long but they could not argue with the fact that this man was argue with the fact that this man was argue with the fact that this man was blind and now he can see and those are blind and now he can see and those are blind and now he can see and those are the stories that we need to be looking the stories that we need to be looking the stories that we need to be looking to tell uh from our own experience from to tell uh from our own experience from to tell uh from our own experience from the experience of people in our church the experience of people in our church the experience of people in our church community and our faith family well and community and our faith family well and community and our faith family well and oftentimes I think that we think oh my oftentimes I think that we think oh my oftentimes I think that we think oh my goodness I've got to tell them goodness I've got to tell them goodness I've got to tell them everything no you don't you just have to everything no you don't you just have to everything no you don't you just have to get them to a point where they they get them to a point where they they get them to a point where they they start scratching their heads thinking start scratching their heads thinking start scratching their heads thinking okay I'm struggling with that maybe okay I'm struggling with that maybe okay I'm struggling with that maybe there is hope for me that's all like there is hope for me that's all like there is hope for me that's all like they don't even need to know that the they don't even need to know that the they don't even need to know that the hope is found in Jesus Christ it's more hope is found in Jesus Christ it's more hope is found in Jesus Christ it's more the that there is hope and I know where the that there is hope and I know where the that there is hope and I know where to find it and that would be through the to find it and that would be through the to find it and that would be through the church or through somebody who goes to church or through somebody who goes to church or through somebody who goes to that church we just need to start that church we just need to start that church we just need to start opening up the conversation and I think opening up the conversation and I think opening up the conversation and I think that often times we close the that often times we close the that often times we close the conversation by going to religion just conversation by going to religion just conversation by going to religion just too fast I love that I mean uh you know too fast I love that I mean uh you know too fast I love that I mean uh you know they they people that are then the nuns they they people that are then the nuns they they people that are then the nuns they've been searching and coming up they've been searching and coming up they've been searching and coming up empty everywhere they turn and no one's empty everywhere they turn and no one's empty everywhere they turn and no one's coming to save them but one one man did coming to save them but one one man did coming to save them but one one man did and I think that's what we have to and I think that's what we have to and I think that's what we have to communicate so ah so good storytelling I communicate so ah so good storytelling I communicate so ah so good storytelling I love storytelling way to go on that one love storytelling way to go on that one love storytelling way to go on that one okay next one is is a is a every church okay next one is is a is a every church okay next one is is a is a every church is probably trying to do this at some is probably trying to do this at some is probably trying to do this at some level but it's a tough one it's social level but it's a tough one it's social level but it's a tough one it's social media engagement uh which seems to be uh

media engagement uh which seems to be uh media engagement uh which seems to be uh kind of evolving all the time you know kind of evolving all the time you know kind of evolving all the time you know social media engagement how how do you social media engagement how how do you social media engagement how how do you do it so what do you have to say with do it so what do you have to say with do it so what do you have to say with that okay so it is a treadmill and the that okay so it is a treadmill and the that okay so it is a treadmill and the treadmill starts you at you know one treadmill starts you at you know one treadmill starts you at you know one mile an hour and then it goes to two mile an hour and then it goes to two mile an hour and then it goes to two miles an hour and then three and then miles an hour and then three and then miles an hour and then three and then before you know it you're running at a before you know it you're running at a before you know it you're running at a 100 miles an hour and you realize I can 100 miles an hour and you realize I can 100 miles an hour and you realize I can only run at 80 miles an hour so so that only run at 80 miles an hour so so that only run at 80 miles an hour so so that the by the way you're on a treadmill the by the way you're on a treadmill the by the way you're on a treadmill which is getting you which is getting you which is getting you [Applause] [Applause] [Applause] nowhere exactly so the key here is that nowhere exactly so the key here is that nowhere exactly so the key here is that it's social it's social it's social media engagement so we need to figure media engagement so we need to figure media engagement so we need to figure out how do we engage and not promote so out how do we engage and not promote so out how do we engage and not promote so if if we can actually engage which if if if we can actually engage which if if if we can actually engage which if you look at the way that the world's you look at the way that the world's you look at the way that the world's working I mean if you tune into Tik Tock working I mean if you tune into Tik Tock working I mean if you tune into Tik Tock or into reals or or any of the you know or into reals or or any of the you know or into reals or or any of the you know the uh like even YouTube channels or or the uh like even YouTube channels or or the uh like even YouTube channels or or things like that I mean when you tune things like that I mean when you tune things like that I mean when you tune into them it's not just an ad after an into them it's not just an ad after an into them it's not just an ad after an ad after an ad yes they do have some ads ad after an ad yes they do have some ads ad after an ad yes they do have some ads but it's really but it's really but it's really entertaining and that's where the church entertaining and that's where the church entertaining and that's where the church has to start taking the uh the lead of has to start taking the uh the lead of has to start taking the uh the lead of what the world's been doing and use what the world's been doing and use what the world's been doing and use entertainment in order to actually entertainment in order to actually entertainment in order to actually educate and to uh to engage so that educate and to uh to engage so that educate and to uh to engage so that someone goes oh what's that what's that someone goes oh what's that what's that someone goes oh what's that what's that about oh that's cool doesn't have to be

about oh that's cool doesn't have to be about oh that's cool doesn't have to be long uh but if it is long it's got to be long uh but if it is long it's got to be long uh but if it is long it's got to be well done and I know that a lot of times well done and I know that a lot of times well done and I know that a lot of times we oftentimes think okay well it doesn't we oftentimes think okay well it doesn't we oftentimes think okay well it doesn't have to be like overly produced I'm not have to be like overly produced I'm not have to be like overly produced I'm not talking about overly produced I'm just talking about overly produced I'm just talking about overly produced I'm just talking about like actually know where talking about like actually know where talking about like actually know where you're headed like know a structure no you're headed like know a structure no you're headed like know a structure no like if you use story brand as you know like if you use story brand as you know like if you use story brand as you know who the who the Everyman is who the hero who the who the Everyman is who the hero who the who the Everyman is who the hero of the story is what is their concerns of the story is what is their concerns of the story is what is their concerns what what are their goals like have all what what are their goals like have all what what are their goals like have all of that um so that you become of that um so that you become of that um so that you become entertaining that takes you someplace entertaining that takes you someplace entertaining that takes you someplace like when you watch a really good Tik like when you watch a really good Tik like when you watch a really good Tik Tock is there such a thing yes there is Tock is there such a thing yes there is Tock is there such a thing yes there is such a thing they're entertaining and such a thing they're entertaining and such a thing they're entertaining and sometimes at the end you go that wasn't sometimes at the end you go that wasn't sometimes at the end you go that wasn't for me and then you you know you flip by for me and then you you know you flip by for me and then you you know you flip by it really fast the algorithm picks that it really fast the algorithm picks that it really fast the algorithm picks that up oh he doesn't like this style he up oh he doesn't like this style he up oh he doesn't like this style he likes this style so why can't the church likes this style so why can't the church likes this style so why can't the church engage and actually uh start a gospel engage and actually uh start a gospel engage and actually uh start a gospel gospel centered conversation on social gospel centered conversation on social gospel centered conversation on social media so that so that people might just media so that so that people might just media so that so that people might just think wow the church that's really funny think wow the church that's really funny think wow the church that's really funny that's really good it's not overly that's really good it's not overly that's really good it's not overly religious again but it's it leads religious again but it's it leads religious again but it's it leads somebody to believe that church has somebody to believe that church has somebody to believe that church has something for me I think we should quote something for me I think we should quote something for me I think we should quote that stop promoting start engaging that that stop promoting start engaging that that stop promoting start engaging that every church should do that because your every church should do that because your every church should do that because your stuff I mean I know because I get to

stuff I mean I know because I get to stuff I mean I know because I get to work with lots of churches when they work with lots of churches when they work with lots of churches when they promote a graphic or something tanks promote a graphic or something tanks promote a graphic or something tanks when they share some kind of a cool when they share some kind of a cool when they share some kind of a cool video reel it's more engage it the video reel it's more engage it the video reel it's more engage it the engagement is through the roof and it's engagement is through the roof and it's engagement is through the roof and it's not trying to promote stuff necessarily not trying to promote stuff necessarily not trying to promote stuff necessarily it's just sharing and it's it's it's just sharing and it's it's it's just sharing and it's it's enjoyable to watch enjoyable to watch enjoyable to watch yeah go ahead Mark well there's a time yeah go ahead Mark well there's a time yeah go ahead Mark well there's a time and a place for for and a place for for and a place for for promoting um but there's like the promoting um but there's like the promoting um but there's like the problem is that it's such a small problem is that it's such a small problem is that it's such a small component of what you're trying to do component of what you're trying to do component of what you're trying to do like ultimately you want to be highly like ultimately you want to be highly like ultimately you want to be highly practical to them but also entertaining practical to them but also entertaining practical to them but also entertaining because most people jump onto social because most people jump onto social because most people jump onto social media uh and put in some extra time or media uh and put in some extra time or media uh and put in some extra time or if they don't have any extra time they if they don't have any extra time they if they don't have any extra time they make extra time just do you know scroll make extra time just do you know scroll make extra time just do you know scroll through and look at the things and and through and look at the things and and through and look at the things and and the church has got to get into that uh the church has got to get into that uh the church has got to get into that uh into that Arena figure out where they into that Arena figure out where they into that Arena figure out where they are where the nuns are where I mean you are where the nuns are where I mean you are where the nuns are where I mean you can just Google you know most popular can just Google you know most popular can just Google you know most popular social media right now and you can social media right now and you can social media right now and you can pretty much see the style and the type pretty much see the style and the type pretty much see the style and the type of information that you need to you need of information that you need to you need of information that you need to you need to be doing as a to be doing as a to be doing as a church I was just gonna say if you're church I was just gonna say if you're church I was just gonna say if you're going to use your social media channels going to use your social media channels going to use your social media channels for the purpose of promotion which I I I for the purpose of promotion which I I I for the purpose of promotion which I I I think there is a time and a place for it think there is a time and a place for it think there is a time and a place for it it's not the most effective way of it's not the most effective way of it's not the most effective way of communicating the stuff that you're communicating the stuff that you're communicating the stuff that you're doing and that you want people to show doing and that you want people to show doing and that you want people to show up to but it is a way but you can also up to but it is a way but you can also up to but it is a way but you can also be more creative than simply creating a

be more creative than simply creating a be more creative than simply creating a slide or a graphic and posting that on slide or a graphic and posting that on slide or a graphic and posting that on the social Channel you can be creative the social Channel you can be creative the social Channel you can be creative you can tell stories you can give people you can tell stories you can give people you can tell stories you can give people a reason to show up to what you're a reason to show up to what you're a reason to show up to what you're asking them to show up to or to tune in asking them to show up to or to tune in asking them to show up to or to tune in to what you want them to tune into by to what you want them to tune into by to what you want them to tune into by being more creative with the way that being more creative with the way that being more creative with the way that you're doing that through video through you're doing that through video through you're doing that through video through storytelling I mean there's there's a storytelling I mean there's there's a storytelling I mean there's there's a lot more that you could be done it takes lot more that you could be done it takes lot more that you could be done it takes more time for sure but would rather I more time for sure but would rather I more time for sure but would rather I would rather do less and do it more would rather do less and do it more would rather do less and do it more effectively than to just be constantly effectively than to just be constantly effectively than to just be constantly puking on the internet with tons of puking on the internet with tons of puking on the internet with tons of social media content that doesn't really social media content that doesn't really social media content that doesn't really move the needle in the life of our move the needle in the life of our move the needle in the life of our church or the life of the individual church or the life of the individual church or the life of the individual seeing it yeah yeah and really just seeing it yeah yeah and really just seeing it yeah yeah and really just focus on one channel and do it well focus on one channel and do it well focus on one channel and do it well before you you broaden yourself we're on before you you broaden yourself we're on before you you broaden yourself we're on everything you can find us everywhere everything you can find us everywhere everything you can find us everywhere and the and the problem is that you're and the and the problem is that you're and the and the problem is that you're probably not doing it well everywhere probably not doing it well everywhere probably not doing it well everywhere yeah yeah yeah all right this leads us into the next all right this leads us into the next all right this leads us into the next one where things that we need to do one where things that we need to do one where things that we need to do better and that is low pressure better and that is low pressure better and that is low pressure invitations so I'm thinking this is invitations so I'm thinking this is invitations so I'm thinking this is Grassroots but go explain what low Grassroots but go explain what low Grassroots but go explain what low pressure invitations so according to Pew pressure invitations so according to Pew pressure invitations so according to Pew uh they they say that 90% of nuns will uh they they say that 90% of nuns will uh they they say that 90% of nuns will seldom attend a church service so uh if seldom attend a church service so uh if seldom attend a church service so uh if you if you beg them please please come you if you beg them please please come you if you beg them please please come to our church uh like they're just not to our church uh like they're just not to our church uh like they're just not going to respond to it and and so the going to respond to it and and so the going to respond to it and and so the low pressure invitation is the better low pressure invitation is the better low pressure invitation is the better way which seems again

way which seems again way which seems again counterintuitive um but what we want to counterintuitive um but what we want to counterintuitive um but what we want to do is we want to try to get them to say do is we want to try to get them to say do is we want to try to get them to say just say yes or it just be a little bit just say yes or it just be a little bit just say yes or it just be a little bit positive positive positive towards something that the church is towards something that the church is towards something that the church is doing with no expectation of religious doing with no expectation of religious doing with no expectation of religious commitment because that's what they're commitment because that's what they're commitment because that's what they're they're all scared of so it's like I'm they're all scared of so it's like I'm they're all scared of so it's like I'm not going to become part of your church not going to become part of your church not going to become part of your church it's like that that's not what we're it's like that that's not what we're it's like that that's not what we're saying and this is where you can really saying and this is where you can really saying and this is where you can really do a great job as a church where you you do a great job as a church where you you do a great job as a church where you you actually coordinate and facilitate actually coordinate and facilitate actually coordinate and facilitate things that they would probably be doing things that they would probably be doing things that they would probably be doing anyway so like I don't know I I mean anyway so like I don't know I I mean anyway so like I don't know I I mean I've talked to a fair amount of these I've talked to a fair amount of these I've talked to a fair amount of these people on on flights and like everyone's people on on flights and like everyone's people on on flights and like everyone's into pickle ball right now I we could into pickle ball right now I we could into pickle ball right now I we could have like a little pickle ball moment have like a little pickle ball moment have like a little pickle ball moment right now do you guys play pickle ball I right now do you guys play pickle ball I right now do you guys play pickle ball I have I would say I do on a regular basis have I would say I do on a regular basis have I would say I do on a regular basis but I have yes it's it's so popular we but I have yes it's it's so popular we but I have yes it's it's so popular we it is and so what if your church just it is and so what if your church just it is and so what if your church just threw a pickle ball tournament or set up threw a pickle ball tournament or set up threw a pickle ball tournament or set up pickle ball courts in in the back of pickle ball courts in in the back of pickle ball courts in in the back of your church or you know something that your church or you know something that your church or you know something that they're probably gonna be doing anyway they're probably gonna be doing anyway they're probably gonna be doing anyway and and all you want to do is just open and and all you want to do is just open and and all you want to do is just open just open crack the door open for the just open crack the door open for the just open crack the door open for the for the these nuns to be able to say for the these nuns to be able to say for the these nuns to be able to say well the church must know who I am I well the church must know who I am I well the church must know who I am I feel seen and they are providing feel seen and they are providing feel seen and they are providing something for me that I'm interested in

something for me that I'm interested in something for me that I'm interested in and and no one wants a religious and and no one wants a religious and and no one wants a religious commitment but the conversations that commitment but the conversations that commitment but the conversations that you can start having at that level are you can start having at that level are you can start having at that level are are the things where where the spirit are the things where where the spirit are the things where where the spirit and and your Gospel Center conversation and and your Gospel Center conversation and and your Gospel Center conversation they're going to realize there's they're going to realize there's they're going to realize there's something different there and they're something different there and they're something different there and they're going to want to be part of it wow uh so going to want to be part of it wow uh so going to want to be part of it wow uh so in other words build relationship but in other words build relationship but in other words build relationship but you have to meet them where they are you have to meet them where they are you have to meet them where they are what they like and and go from there so what they like and and go from there so what they like and and go from there so don't overthink it a pickleball courts don't overthink it a pickleball courts don't overthink it a pickleball courts would be great though when I when I when would be great though when I when I when would be great though when I when I when I'm coaching churches on sort of I'm coaching churches on sort of I'm coaching churches on sort of Outreach strategy and and the default is Outreach strategy and and the default is Outreach strategy and and the default is almost always event based you know almost always event based you know almost always event based you know churches do tend to think event-based churches do tend to think event-based churches do tend to think event-based and in this particular context the and in this particular context the and in this particular context the example that I'm going to give is event example that I'm going to give is event example that I'm going to give is event based but I don't think it's just based but I don't think it's just based but I don't think it's just necessarily the only way to do Outreach necessarily the only way to do Outreach necessarily the only way to do Outreach but I use the kind of an analogy of but I use the kind of an analogy of but I use the kind of an analogy of saying you want to have kind of like saying you want to have kind of like saying you want to have kind of like three levels or four levels of things three levels or four levels of things three levels or four levels of things that you're inviting people to and like that you're inviting people to and like that you're inviting people to and like level one is going to be something like level one is going to be something like level one is going to be something like a pickle ball tournament or pickle ball a pickle ball tournament or pickle ball a pickle ball tournament or pickle ball night where there is we would say uh night where there is we would say uh night where there is we would say uh maybe a low level of intimacy and normal maybe a low level of intimacy and normal maybe a low level of intimacy and normal Jesus talk and normal Jesus talk meaning Jesus talk and normal Jesus talk meaning Jesus talk and normal Jesus talk meaning uh like I talk about my kids because uh like I talk about my kids because uh like I talk about my kids because it's just normal for me to do and so if it's just normal for me to do and so if it's just normal for me to do and so if I'm around a bunch of people who follow I'm around a bunch of people who follow I'm around a bunch of people who follow Jesus well we might talk about Jesus Jesus well we might talk about Jesus Jesus well we might talk about Jesus some because it's kind of normal but some because it's kind of normal but some because it's kind of normal but it's not a religious event I'm not it's not a religious event I'm not it's not a religious event I'm not presenting the gospel that's not the presenting the gospel that's not the presenting the gospel that's not the point of it but I want to move people point of it but I want to move people point of it but I want to move people from that level one event to a level two from that level one event to a level two from that level one event to a level two event where the intimacy level increases event where the intimacy level increases event where the intimacy level increases just a little bit and maybe the

just a little bit and maybe the just a little bit and maybe the intentionality about our spiritual intentionality about our spiritual intentionality about our spiritual discussion is a little stronger and I discussion is a little stronger and I discussion is a little stronger and I want to move people then from a level want to move people then from a level want to move people then from a level two to a level three where the intimacy two to a level three where the intimacy two to a level three where the intimacy level is now really high we're getting level is now really high we're getting level is now really high we're getting to know each other on a much deeper to know each other on a much deeper to know each other on a much deeper level and now there is a much stronger level and now there is a much stronger level and now there is a much stronger uh focus on the gospel and and a uh focus on the gospel and and a uh focus on the gospel and and a person's salvation or their hope or person's salvation or their hope or person's salvation or their hope or where they stand before God and then where they stand before God and then where they stand before God and then that level four event is like full on that level four event is like full on that level four event is like full on Jesus and it's like we're getting to Jesus and it's like we're getting to Jesus and it's like we're getting to know each other and we're full on Jesus know each other and we're full on Jesus know each other and we're full on Jesus like we're going to we're going to sit like we're going to we're going to sit like we're going to we're going to sit down we're going to read the Gospel of down we're going to read the Gospel of down we're going to read the Gospel of John together over the next six weeks John together over the next six weeks John together over the next six weeks and and talk about what it means to and and talk about what it means to and and talk about what it means to follow Jesus right so we started at the follow Jesus right so we started at the follow Jesus right so we started at the fle ball courts and we move along this fle ball courts and we move along this fle ball courts and we move along this journey intentionally moving people that journey intentionally moving people that journey intentionally moving people that were far from God into a place where were far from God into a place where were far from God into a place where they're open to having the conversation they're open to having the conversation they're open to having the conversation obviously relationships is a big part of obviously relationships is a big part of obviously relationships is a big part of that but so is intentionality we've used that but so is intentionality we've used that but so is intentionality we've used that word multiple times on this podcast that word multiple times on this podcast that word multiple times on this podcast episode because well it's really episode because well it's really episode because well it's really important well and it really moves like important well and it really moves like important well and it really moves like as I'm writing articles oftentimes I as I'm writing articles oftentimes I as I'm writing articles oftentimes I I'll start by saying the four things I'll start by saying the four things I'll start by saying the four things that and then by the time I hit the that and then by the time I hit the that and then by the time I hit the fourth it's like oh my goodness it just fourth it's like oh my goodness it just fourth it's like oh my goodness it just propels us to the fifth and the fifth propels us to the fifth and the fifth propels us to the fifth and the fifth thing is once you get their attention thing is once you get their attention thing is once you get their attention once you have engagement once they're once you have engagement once they're once you have engagement once they're just saying yes I mean we're more than just saying yes I mean we're more than just saying yes I mean we're more than just making sure everyone loves us just making sure everyone loves us just making sure everyone loves us because we are the church we need to because we are the church we need to because we are the church we need to make sure then to demonstrate relevance make sure then to demonstrate relevance make sure then to demonstrate relevance in their daily lives so that that's in their daily lives so that that's in their daily lives so that that's number five and that number five and that number five and that whole being relevant in their lives you whole being relevant in their lives you whole being relevant in their lives you need to look at their needs concerns and

need to look at their needs concerns and need to look at their needs concerns and goals you need to be a solution to a goals you need to be a solution to a goals you need to be a solution to a need or a concern or a path to a goal need or a concern or a path to a goal need or a concern or a path to a goal and if your church oftentimes churches and if your church oftentimes churches and if your church oftentimes churches suffer from well we don't want to talk suffer from well we don't want to talk suffer from well we don't want to talk about that right now because that's like about that right now because that's like about that right now because that's like a really that's a a Hot Topic that that a really that's a a Hot Topic that that a really that's a a Hot Topic that that will divide the nuns are actually will divide the nuns are actually will divide the nuns are actually leaning into those conversations to say leaning into those conversations to say leaning into those conversations to say no this is relevant in my daily life no this is relevant in my daily life no this is relevant in my daily life because it's the it's the Talk of the because it's the it's the Talk of the because it's the it's the Talk of the Town and so the Pew research says that Town and so the Pew research says that Town and so the Pew research says that 81% of the nuns see religion as 81% of the nuns see religion as 81% of the nuns see religion as Irrelevant in their daily lives and we Irrelevant in their daily lives and we Irrelevant in their daily lives and we need to figure out how do we make need to figure out how do we make need to figure out how do we make ourselves relevant so that so that ourselves relevant so that so that ourselves relevant so that so that they'll go oh my goodness Earth they'll go oh my goodness Earth they'll go oh my goodness Earth shattering moment maybe the church shattering moment maybe the church shattering moment maybe the church actually has some answers to my my needs actually has some answers to my my needs actually has some answers to my my needs and that's that and that's that and that's that conversion uh is huge in in order for us conversion uh is huge in in order for us conversion uh is huge in in order for us to be able to reach the nuns better wow to be able to reach the nuns better wow to be able to reach the nuns better wow yeah so good okay let's recap this yeah so good okay let's recap this yeah so good okay let's recap this because you just knocked out number five because you just knocked out number five because you just knocked out number five so Community Center communication so Community Center communication so Community Center communication storytelling with purpose social media storytelling with purpose social media storytelling with purpose social media engagements low pressure invitations and engagements low pressure invitations and engagements low pressure invitations and then demonstrate relevance to their then demonstrate relevance to their then demonstrate relevance to their daily life if you live out that kind of daily life if you live out that kind of daily life if you live out that kind of stuff that's that's the that's the sweet stuff that's that's the that's the sweet stuff that's that's the that's the sweet spot for you to be in as a church to be spot for you to be in as a church to be spot for you to be in as a church to be connecting with people connecting with connecting with people connecting with connecting with people connecting with the nuns and uh yeah absolutely so I the nuns and uh yeah absolutely so I the nuns and uh yeah absolutely so I mean the key to meeting needs where they mean the key to meeting needs where they mean the key to meeting needs where they are is to communicate to those nuns in

are is to communicate to those nuns in are is to communicate to those nuns in such a way so that it resonates with such a way so that it resonates with such a way so that it resonates with their interests and needs this isn't their interests and needs this isn't their interests and needs this isn't about you it's about them and we need to about you it's about them and we need to about you it's about them and we need to get our minds off of the focus of how get our minds off of the focus of how get our minds off of the focus of how can we be better how can we do this and can we be better how can we do this and can we be better how can we do this and how can we but it's what can we do for how can we but it's what can we do for how can we but it's what can we do for them and really serve in the way that them and really serve in the way that them and really serve in the way that that Christ called us to serve wow well that Christ called us to serve wow well that Christ called us to serve wow well uh so Mark if if people wna connect with uh so Mark if if people wna connect with uh so Mark if if people wna connect with you because I tell you Church who's you because I tell you Church who's you because I tell you Church who's listening to this if if you have a need listening to this if if you have a need listening to this if if you have a need for better branding better a better for better branding better a better for better branding better a better message just everything we're talking message just everything we're talking message just everything we're talking about here you're GNA want to connect about here you're GNA want to connect about here you're GNA want to connect with Mark so how how can people do that with Mark so how how can people do that with Mark so how how can people do that how can they find you and and reach out how can they find you and and reach out how can they find you and and reach out to you well I think we've said it a few to you well I think we've said it a few to you well I think we've said it a few times but be known for something.com is times but be known for something.com is times but be known for something.com is a great place to start um you know that a great place to start um you know that a great place to start um you know that that describes our entire branding that describes our entire branding that describes our entire branding process that we work with churches and process that we work with churches and process that we work with churches and and it's based entirely on reliable and it's based entirely on reliable and it's based entirely on reliable research and just trying to make sure we research and just trying to make sure we research and just trying to make sure we understand who the community is so that understand who the community is so that understand who the community is so that we can interpret what the church is we can interpret what the church is we can interpret what the church is doing and all the things that the church doing and all the things that the church doing and all the things that the church is doing down to one thread that you is doing down to one thread that you is doing down to one thread that you talk about regularly so that people will talk about regularly so that people will talk about regularly so that people will know you and the community will start to know you and the community will start to know you and the community will start to pay attention to to the messaging that pay attention to to the messaging that pay attention to to the messaging that you're doing there you have it all right you're doing there you have it all right you're doing there you have it all right Mark you're an extremely Gifted Man and Mark you're an extremely Gifted Man and Mark you're an extremely Gifted Man and we appreciate the fact that you use your we appreciate the fact that you use your we appreciate the fact that you use your gifts and your talents uh for Kingdom gifts and your talents uh for Kingdom gifts and your talents uh for Kingdom building purposes and uh we're glad that building purposes and uh we're glad that building purposes and uh we're glad that you're our friend and thanks again for

you're our friend and thanks again for you're our friend and thanks again for making the time for us to be uh on our making the time for us to be uh on our making the time for us to be uh on our podcast uh for those of you who have podcast uh for those of you who have podcast uh for those of you who have made it this far in the show um we know made it this far in the show um we know made it this far in the show um we know that you've made it this far in the show that you've made it this far in the show that you've made it this far in the show because you have a real desire to reach because you have a real desire to reach because you have a real desire to reach the people in your community so if the people in your community so if the people in your community so if there's something that Mark can do uh to there's something that Mark can do uh to there's something that Mark can do uh to help you in your church discover your help you in your church discover your help you in your church discover your thread and and take step forward St take thread and and take step forward St take thread and and take step forward St take steps forward there or if there's steps forward there or if there's steps forward there or if there's something that Jason or I might be able something that Jason or I might be able something that Jason or I might be able to do for you to help you just sort of to do for you to help you just sort of to do for you to help you just sort of evaluate your current digital presence evaluate your current digital presence evaluate your current digital presence and the things that you're doing uh to and the things that you're doing uh to and the things that you're doing uh to leverage those uh to reach more people leverage those uh to reach more people leverage those uh to reach more people in your community please feel free to in your community please feel free to in your community please feel free to reach out to us we'd love to hear uh reach out to us we'd love to hear uh reach out to us we'd love to hear uh your feedback on this podcast episode if your feedback on this podcast episode if your feedback on this podcast episode if you happen to be watching on our YouTube you happen to be watching on our YouTube you happen to be watching on our YouTube channel um leave us a comment I post a channel um leave us a comment I post a channel um leave us a comment I post a question at the top of every some question at the top of every some question at the top of every some somewhere down there I post a a question somewhere down there I post a a question somewhere down there I post a a question at the top of every uh episode uh so at the top of every uh episode uh so at the top of every uh episode uh so jump into the conversation let us know jump into the conversation let us know jump into the conversation let us know uh if if maybe there's something you are uh if if maybe there's something you are uh if if maybe there's something you are specifically doing that is resonating specifically doing that is resonating specifically doing that is resonating and connecting with the people in your and connecting with the people in your and connecting with the people in your community that would identify as nuns or community that would identify as nuns or community that would identify as nuns or duns and uh again we just want to remind duns and uh again we just want to remind duns and uh again we just want to remind you if you haven't yet uh subscribed you if you haven't yet uh subscribed you if you haven't yet uh subscribed wherever you listen to your favorite wherever you listen to your favorite wherever you listen to your favorite podcast please do that so that you don't podcast please do that so that you don't podcast please do that so that you don't miss any of our future episodes this has miss any of our future episodes this has miss any of our future episodes this has been another episode of the missional been another episode of the missional been another episode of the missional marketing podcast thanks for tuning in marketing podcast thanks for tuning in marketing podcast thanks for tuning in [Applause]