Google Business Profile for Church [Master Guide]
Read full transcript 21 segments
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the front door for your Church online is the front door for your Church online is your website right well not entirely your website right well not entirely your website right well not entirely because nowadays often visitors get because nowadays often visitors get because nowadays often visitors get intercepted by your Church's Google intercepted by your Church's Google intercepted by your Church's Google business profile you know that widget in business profile you know that widget in business profile you know that widget in Google search that shows photos and your Google search that shows photos and your Google search that shows photos and your Church's contact info and reviews about Church's contact info and reviews about Church's contact info and reviews about your church it also shows up in Google your church it also shows up in Google your church it also shows up in Google Maps if you get this wrong visitors Maps if you get this wrong visitors Maps if you get this wrong visitors likely won't even ever get to your likely won't even ever get to your likely won't even ever get to your website so today it's Google Business website so today it's Google Business website so today it's Google Business profiles for churches your master guide profiles for churches your master guide profiles for churches your master guide let's dive let's dive let's dive in well hey there and welcome to the pro in well hey there and welcome to the pro in well hey there and welcome to the pro Church tool show we're here to help you Church tool show we're here to help you Church tool show we're here to help you and your church navigate the biggest and your church navigate the biggest and your church navigate the biggest communication shift in 500 years I'm communication shift in 500 years I'm communication shift in 500 years I'm Brady sheer your host I'm joined as Brady sheer your host I'm joined as Brady sheer your host I'm joined as always by my co-host we call him Pastor always by my co-host we call him Pastor always by my co-host we call him Pastor Peach it's Alexander Mills hello hello Peach it's Alexander Mills hello hello Peach it's Alexander Mills hello hello and today we're tackling your Church's and today we're tackling your Church's and today we're tackling your Church's Google business profile we've got 13 Google business profile we've got 13 Google business profile we've got 13 items to discuss all of which are items to discuss all of which are items to discuss all of which are important everyone and to underscore the important everyone and to underscore the important everyone and to underscore the importance uh of this subject and this importance uh of this subject and this importance uh of this subject and this comes direct from Google according to comes direct from Google according to comes direct from Google according to them and they would know visitors are them and they would know visitors are them and they would know visitors are 2.7 times more likely to consider an 2.7 times more likely to consider an 2.7 times more likely to consider an organization reputable if they find a organization reputable if they find a organization reputable if they find a complete business profile on Google and complete business profile on Google and complete business profile on Google and 70% more likely to visit so getting this 70% more likely to visit so getting this 70% more likely to visit so getting this right matters Alex let's start with right matters Alex let's start with right matters Alex let's start with number one well let's start at the very number one well let's start at the very number one well let's start at the very beginning which is how does a church go beginning which is how does a church go beginning which is how does a church go about claiming their Google business about claiming their Google business about claiming their Google business profile right we should start by saying profile right we should start by saying profile right we should start by saying Google business profile is free which is Google business profile is free which is Google business profile is free which is great uh formerly Google my business and great uh formerly Google my business and great uh formerly Google my business and certainly I won't speak for you but certainly I won't speak for you but certainly I won't speak for you but certainly I will refer to it as Google certainly I will refer to it as Google certainly I will refer to it as Google my business at some point during this my business at some point during this my business at some point during this podcast Google loves to change names of
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podcast Google loves to change names of podcast Google loves to change names of stuff I still when I need to log in will stuff I still when I need to log in will stuff I still when I need to log in will go to G suite and then they'll be like go to G suite and then they'll be like go to G suite and then they'll be like hey this is now called Google workspace hey this is now called Google workspace hey this is now called Google workspace I'm like Okay g Suite was awful but I I'm like Okay g Suite was awful but I I'm like Okay g Suite was awful but I kind of got used to it it's like Twitter kind of got used to it it's like Twitter kind of got used to it it's like Twitter and X it's still just Twitter okay so and X it's still just Twitter okay so and X it's still just Twitter okay so claiming your profile uh puts you in claiming your profile uh puts you in claiming your profile uh puts you in control of your profile in Google's control of your profile in Google's control of your profile in Google's database the thing is your church database the thing is your church database the thing is your church probably already exists in Google's probably already exists in Google's probably already exists in Google's database even if you haven't claimed database even if you haven't claimed database even if you haven't claimed that profile and so this is an important that profile and so this is an important that profile and so this is an important distinction to make from the top unlike distinction to make from the top unlike distinction to make from the top unlike a social media profile where you would a social media profile where you would a social media profile where you would go and like I'm going to go grab a go and like I'm going to go grab a go and like I'm going to go grab a username I'm going to create an account username I'm going to create an account username I'm going to create an account don't do that with Google business don't do that with Google business don't do that with Google business profile your Church's listing almost profile your Church's listing almost profile your Church's listing almost certainly already exists because it's certainly already exists because it's certainly already exists because it's tied to maps and exactly Google needs tied to maps and exactly Google needs tied to maps and exactly Google needs your church to exist in maps so that if your church to exist in maps so that if your church to exist in maps so that if someone wants to find your church and someone wants to find your church and someone wants to find your church and get directions to it even if you haven't get directions to it even if you haven't get directions to it even if you haven't claimed the profile they can do that so claimed the profile they can do that so claimed the profile they can do that so you are claiming an existing profile now you are claiming an existing profile now you are claiming an existing profile now if you're confident your church does not if you're confident your church does not if you're confident your church does not exist in there we'll get to that later exist in there we'll get to that later exist in there we'll get to that later that's going to be a rarity so you're that's going to be a rarity so you're that's going to be a rarity so you're already in there you need to claim that already in there you need to claim that already in there you need to claim that profile it's kind of a good feeling like profile it's kind of a good feeling like profile it's kind of a good feeling like when you go and it's like I you know we when you go and it's like I you know we when you go and it's like I you know we I got a little rural Church like I'm I got a little rural Church like I'm I got a little rural Church like I'm going to let Google know that I exist going to let Google know that I exist going to let Google know that I exist and you go to you go to start it they're and you go to you go to start it they're and you go to you go to start it they're like no no we know you're there and like no no we know you're there and like no no we know you're there and you're already on our Maps we've already you're already on our Maps we've already you're already on our Maps we've already made this business profile for you all made this business profile for you all made this business profile for you all you have to do is claim it I'm just you have to do is claim it I'm just you have to do is claim it I'm just going to read a Bible verse this is John going to read a Bible verse this is John going to read a Bible verse this is John 14:3 and if I go and prepare a place for 14:3 and if I go and prepare a place for 14:3 and if I go and prepare a place for you you that's what Google has done they you you that's what Google has done they you you that's what Google has done they have prepared a place for you much like
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have prepared a place for you much like have prepared a place for you much like the Lord Jesus Christ you just need to the Lord Jesus Christ you just need to the Lord Jesus Christ you just need to name it and claim it well again they name it and claim it well again they name it and claim it well again they named it you claim it again you always named it you claim it again you always named it you claim it again you always take it a little too far don't you so take it a little too far don't you so take it a little too far don't you so the way that we did this is that Google the way that we did this is that Google the way that we did this is that Google sent a piece of snail mail to our sent a piece of snail mail to our sent a piece of snail mail to our physical address with a code on it you physical address with a code on it you physical address with a code on it you are probably familiar with the TFA uh are probably familiar with the TFA uh are probably familiar with the TFA uh this is the one fa where they just send this is the one fa where they just send this is the one fa where they just send it to your mailbox it's not happening it to your mailbox it's not happening it to your mailbox it's not happening digitally and so we had this code we put digitally and so we had this code we put digitally and so we had this code we put it into Google and they said all right it into Google and they said all right it into Google and they said all right you've got the address clearly so you you've got the address clearly so you you've got the address clearly so you have the profile it is granted to you have the profile it is granted to you have the profile it is granted to you now you might also be able to verify via now you might also be able to verify via now you might also be able to verify via phone or email that is less likely phone or email that is less likely phone or email that is less likely almost always it happens uh via snail almost always it happens uh via snail almost always it happens uh via snail mail and again don't create a new mail and again don't create a new mail and again don't create a new listing for your church uh just make listing for your church uh just make listing for your church uh just make sure to claim the one that is already sure to claim the one that is already sure to claim the one that is already there okay so now you've named it there okay so now you've named it there okay so now you've named it they've named it now you've claimed it they've named it now you've claimed it they've named it now you've claimed it they see that's different you don't name they see that's different you don't name they see that's different you don't name and claim the Lord names and then we and claim the Lord names and then we and claim the Lord names and then we claim right a lot of parallels here um claim right a lot of parallels here um claim right a lot of parallels here um so now you own it you've got ability to so now you own it you've got ability to so now you own it you've got ability to make changes to your Google business make changes to your Google business make changes to your Google business profile um it's time to fill in your profile um it's time to fill in your profile um it's time to fill in your profile where are we starting so let's profile where are we starting so let's profile where are we starting so let's start with the basic info that you can start with the basic info that you can start with the basic info that you can do right away shouldn't take more than do right away shouldn't take more than do right away shouldn't take more than 10 minutes if you already have a Google 10 minutes if you already have a Google 10 minutes if you already have a Google business profile and you're like I want business profile and you're like I want business profile and you're like I want to get to the good stuff this is for you to get to the good stuff this is for you to get to the good stuff this is for you now this is the time where you actually now this is the time where you actually now this is the time where you actually go and check just you probably filled go and check just you probably filled go and check just you probably filled this out a long time ago make sure it's this out a long time ago make sure it's this out a long time ago make sure it's still accurate okay if you're filling it still accurate okay if you're filling it still accurate okay if you're filling it out for the first time go through these out for the first time go through these out for the first time go through these items if you already have it go check I items if you already have it go check I items if you already have it go check I went through my Google business profile went through my Google business profile went through my Google business profile about a year ago and like spent spent
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about a year ago and like spent spent about a year ago and like spent spent maybe half a day working on it like maybe half a day working on it like maybe half a day working on it like doing really good work on it and then in doing really good work on it and then in doing really good work on it and then in preparation for this episode I went back preparation for this episode I went back preparation for this episode I went back and noticed there was a couple actually and noticed there was a couple actually and noticed there was a couple actually a couple new features from Google that a couple new features from Google that a couple new features from Google that they had released in the last year or so they had released in the last year or so they had released in the last year or so I was able to make some updates so I was able to make some updates so I was able to make some updates so you're right if you've already claimed you're right if you've already claimed you're right if you've already claimed your Google business profile if you've your Google business profile if you've your Google business profile if you've already filled at your profile this is already filled at your profile this is already filled at your profile this is It's Time to log in do it right now It's Time to log in do it right now It's Time to log in do it right now don't go to G Suite cuz that's not a don't go to G Suite cuz that's not a don't go to G Suite cuz that's not a thing go to I don't know I don't I don't thing go to I don't know I don't I don't thing go to I don't know I don't I don't know how to get there but go there go to know how to get there but go there go to know how to get there but go there go to Google and follow along with these steps Google and follow along with these steps Google and follow along with these steps and maybe you'll find something that uh and maybe you'll find something that uh and maybe you'll find something that uh is a new feature since the last time is a new feature since the last time is a new feature since the last time you've been in your Google business you've been in your Google business you've been in your Google business profile best thing about G Suite is when profile best thing about G Suite is when profile best thing about G Suite is when you Google it Google will run a Google you Google it Google will run a Google you Google it Google will run a Google ad to Google workspace and say do you ad to Google workspace and say do you ad to Google workspace and say do you mean this why are you running an ad mean this why are you running an ad mean this why are you running an ad they're like because the Integrity of they're like because the Integrity of they're like because the Integrity of search all right if you say so so uh search all right if you say so so uh search all right if you say so so uh name of the church easy straightforward name of the church easy straightforward name of the church easy straightforward address super important because the address super important because the address super important because the button on your Google business profile button on your Google business profile button on your Google business profile it says get directions will obviously be it says get directions will obviously be it says get directions will obviously be linked to your address so if this is linked to your address so if this is linked to your address so if this is incorrect and sometimes this can happen incorrect and sometimes this can happen incorrect and sometimes this can happen if your church has a listing created by if your church has a listing created by if your church has a listing created by Google right like this happens with my Google right like this happens with my Google right like this happens with my house all the time I believe I have one house all the time I believe I have one house all the time I believe I have one postal code Google believes it's postal code Google believes it's postal code Google believes it's something else what is the record of something else what is the record of something else what is the record of Truth who really knows that's the thing Truth who really knows that's the thing Truth who really knows that's the thing with these new developments Google's with these new developments Google's with these new developments Google's like I don't know man you're new and I like I don't know man you're new and I like I don't know man you're new and I don't trust you hours of don't trust you hours of don't trust you hours of operation description for your church operation description for your church operation description for your church phone number email address links to phone number email address links to phone number email address links to social profiles link to your website and social profiles link to your website and social profiles link to your website and really important category now you are really important category now you are really important category now you are almost certainly going to be able to almost certainly going to be able to almost certainly going to be able to choose multiple categories the primary choose multiple categories the primary choose multiple categories the primary category is the one that you want to pay category is the one that you want to pay category is the one that you want to pay the most attention to you can choose
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the most attention to you can choose the most attention to you can choose church but you can even be more specific church but you can even be more specific church but you can even be more specific than that and choose non denominational than that and choose non denominational than that and choose non denominational Church Pentecostal church Baptist Church Church Pentecostal church Baptist Church Church Pentecostal church Baptist Church kind of your preference broadly speaking kind of your preference broadly speaking kind of your preference broadly speaking with Google the more specific you can with Google the more specific you can with Google the more specific you can get the better I just went with church get the better I just went with church get the better I just went with church on mine but that last phrase you just on mine but that last phrase you just on mine but that last phrase you just use made me uh that's exactly what a use made me uh that's exactly what a use made me uh that's exactly what a non-denominational church would do yes non-denominational church would do yes non-denominational church would do yes maybe I'm going to reconsider okay maybe I'm going to reconsider okay maybe I'm going to reconsider okay quickest podcast ever already nine items quickest podcast ever already nine items quickest podcast ever already nine items deep um but we've only covered the deep um but we've only covered the deep um but we've only covered the basics so far so if we really want to basics so far so if we really want to basics so far so if we really want to make our Google business profile make make our Google business profile make make our Google business profile make that great first impression because this that great first impression because this that great first impression because this is how folks when they search your is how folks when they search your is how folks when they search your church in Google this is usually like church in Google this is usually like church in Google this is usually like one of the first things they're seeing one of the first things they're seeing one of the first things they're seeing so if you want to make a great first so if you want to make a great first so if you want to make a great first impression connect our ministry to new impression connect our ministry to new impression connect our ministry to new visitors still a number of crucial visitors still a number of crucial visitors still a number of crucial things and changes additions we need to things and changes additions we need to things and changes additions we need to make to our profiles what's next right make to our profiles what's next right make to our profiles what's next right next up we have photos and I just want next up we have photos and I just want next up we have photos and I just want to read you aloud the photography guide to read you aloud the photography guide to read you aloud the photography guide that we provide to photographers when we that we provide to photographers when we that we provide to photographers when we send them to visit churches and capture send them to visit churches and capture send them to visit churches and capture photos because I think it it kind of photos because I think it it kind of photos because I think it it kind of Paints the picture of the kind of photos Paints the picture of the kind of photos Paints the picture of the kind of photos that we want to populate our Google that we want to populate our Google that we want to populate our Google business profile with so quote a business profile with so quote a business profile with so quote a successful Church photo shoot is all successful Church photo shoot is all successful Church photo shoot is all about capturing the organic nature of about capturing the organic nature of about capturing the organic nature of church life with an emphasis on the church life with an emphasis on the church life with an emphasis on the people end quote now there is going to people end quote now there is going to people end quote now there is going to be an important distinction for Google be an important distinction for Google be an important distinction for Google business profile that would be slightly business profile that would be slightly business profile that would be slightly different than a typical uh weekend different than a typical uh weekend different than a typical uh weekend Church photo shoot but I've got a shot Church photo shoot but I've got a shot Church photo shoot but I've got a shot list already here and I would recommend list already here and I would recommend list already here and I would recommend all of these items be included in your all of these items be included in your all of these items be included in your Google business profile here we go first Google business profile here we go first Google business profile here we go first up authentic moments of worship this is up authentic moments of worship this is up authentic moments of worship this is going to depend on if you are a unlisted
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going to depend on if you are a unlisted going to depend on if you are a unlisted non-denominational church like Pastor non-denominational church like Pastor non-denominational church like Pastor Peach over here that's right or maybe Peach over here that's right or maybe Peach over here that's right or maybe you're a little bit more reserved maybe you're a little bit more reserved maybe you're a little bit more reserved maybe you are you know High Church something a you are you know High Church something a you are you know High Church something a little bit different but authentic little bit different but authentic little bit different but authentic moments of worship eyes closed hands moments of worship eyes closed hands moments of worship eyes closed hands raised prayer band on stage whatever it raised prayer band on stage whatever it raised prayer band on stage whatever it might be authentic moments of human might be authentic moments of human might be authentic moments of human interaction so this is folks talking and interaction so this is folks talking and interaction so this is folks talking and smiling conversations in the lobby uh smiling conversations in the lobby uh smiling conversations in the lobby uh real interactions with people you know real interactions with people you know real interactions with people you know and set up a nice long lens on your and set up a nice long lens on your and set up a nice long lens on your camera stand 20 30 feet away so you're camera stand 20 30 feet away so you're camera stand 20 30 feet away so you're not interfering so you're not not interfering so you're not not interfering so you're not interrupting and you just got that interrupting and you just got that interrupting and you just got that shutter speed going real quick you know shutter speed going real quick you know shutter speed going real quick you know get oh wow those photos those people get oh wow those photos those people get oh wow those photos those people look a little bit funny now there's a look a little bit funny now there's a look a little bit funny now there's a golden one that belongs on the Google golden one that belongs on the Google golden one that belongs on the Google business profile next up authentic business profile next up authentic business profile next up authentic moments of people moving around the moments of people moving around the moments of people moving around the church so just capturing that motion so church so just capturing that motion so church so just capturing that motion so entering the building entering the entering the building entering the entering the building entering the sanctuary mingling in the lobby the flow sanctuary mingling in the lobby the flow sanctuary mingling in the lobby the flow of people brushing shoulders with each of people brushing shoulders with each of people brushing shoulders with each other one of the best parts of a of a other one of the best parts of a of a other one of the best parts of a of a Sunday morning service every time I go Sunday morning service every time I go Sunday morning service every time I go to church I feel it's just like the to church I feel it's just like the to church I feel it's just like the kinetic energy of people all together kinetic energy of people all together kinetic energy of people all together and everyone got ready and we're all and everyone got ready and we're all and everyone got ready and we're all there for a shared purpose and I love there for a shared purpose and I love there for a shared purpose and I love capturing that kinetic energy because capturing that kinetic energy because capturing that kinetic energy because it's it's it's quite rare it's quite it's it's it's quite rare it's quite it's it's it's quite rare it's quite rare where two or more are gathered as rare where two or more are gathered as rare where two or more are gathered as they say oh so now you're the one they say oh so now you're the one they say oh so now you're the one reading the Bible verses listen well reading the Bible verses listen well reading the Bible verses listen well prepare a place something to think about prepare a place something to think about prepare a place something to think about next up pastor preaching and people next up pastor preaching and people next up pastor preaching and people listening here's the important one that listening here's the important one that listening here's the important one that is most important for Google business is most important for Google business is most important for Google business profile exterior shots of the building profile exterior shots of the building profile exterior shots of the building and parking lot why does this matter and parking lot why does this matter and parking lot why does this matter because when people are looking up a because when people are looking up a because when people are looking up a listing on Google whether in search or listing on Google whether in search or listing on Google whether in search or Maps they want to know okay if I'm going
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Maps they want to know okay if I'm going Maps they want to know okay if I'm going to get directions here what does the to get directions here what does the to get directions here what does the exterior look like you know when I'm exterior look like you know when I'm exterior look like you know when I'm trying to find a restaurant like I know trying to find a restaurant like I know trying to find a restaurant like I know what it looks like on the inside but what it looks like on the inside but what it looks like on the inside but like is this in a shopping mall totally like is this in a shopping mall totally like is this in a shopping mall totally is it its own building what part of town is it its own building what part of town is it its own building what part of town is it in what does their signage look is it in what does their signage look is it in what does their signage look like so that when I'm trying to find a like so that when I'm trying to find a like so that when I'm trying to find a parking spot I'm like oh okay there it parking spot I'm like oh okay there it parking spot I'm like oh okay there it is down there you know we went down to is down there you know we went down to is down there you know we went down to to Toronto not so recently and we were to Toronto not so recently and we were to Toronto not so recently and we were trying to find our parking garage and trying to find our parking garage and trying to find our parking garage and they had this really great picture of they had this really great picture of they had this really great picture of the exterior because the way to get into the exterior because the way to get into the exterior because the way to get into the parking garage was to turn down this the parking garage was to turn down this the parking garage was to turn down this somewhat questionable alley and somewhat questionable alley and somewhat questionable alley and thankfully we had seen the picture ahead thankfully we had seen the picture ahead thankfully we had seen the picture ahead of time so when we got to that we did of time so when we got to that we did of time so when we got to that we did not miss our turn and we were able to not miss our turn and we were able to not miss our turn and we were able to find the questionable Lobby and then go find the questionable Lobby and then go find the questionable Lobby and then go up the even more questionable elevator up the even more questionable elevator up the even more questionable elevator to exit we survived to tell the tale to exit we survived to tell the tale to exit we survived to tell the tale praise God hey this is so important I praise God hey this is so important I praise God hey this is so important I actually noticed on my Google uh actually noticed on my Google uh actually noticed on my Google uh business profile is that Google is business profile is that Google is business profile is that Google is telling you this is so important because telling you this is so important because telling you this is so important because if you don't have an exterior photo they if you don't have an exterior photo they if you don't have an exterior photo they will actually add one for you from will actually add one for you from will actually add one for you from Google Maps oh and so they did that to Google Maps oh and so they did that to Google Maps oh and so they did that to my Google business profile but it's my Google business profile but it's my Google business profile but it's important that I add my own because our important that I add my own because our important that I add my own because our church is in rural Niagara we're on church is in rural Niagara we're on church is in rural Niagara we're on country roads and on one side we're on a country roads and on one side we're on a country roads and on one side we're on a corner lot on one side of the corner lot corner lot on one side of the corner lot corner lot on one side of the corner lot is a row of cedar trees they kind of is a row of cedar trees they kind of is a row of cedar trees they kind of function like wind breakers for our function like wind breakers for our function like wind breakers for our property I'm looking at it and Google property I'm looking at it and Google property I'm looking at it and Google took the took the took the photo of from the street with the Cedars photo of from the street with the Cedars photo of from the street with the Cedars so the photo is just Cedars you can see so the photo is just Cedars you can see so the photo is just Cedars you can see the peak of our building so I actually the peak of our building so I actually the peak of our building so I actually added another photo an exterior photo of added another photo an exterior photo of added another photo an exterior photo of the front sign from the corner where you the front sign from the corner where you the front sign from the corner where you can actually see the building I see that can actually see the building I see that can actually see the building I see that too yes and what's great is I just too yes and what's great is I just too yes and what's great is I just looked it up and I'm looking at it all
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looked it up and I'm looking at it all looked it up and I'm looking at it all right now on my phone and praise God for right now on my phone and praise God for right now on my phone and praise God for pastor Peach and Alex over here because pastor Peach and Alex over here because pastor Peach and Alex over here because it's all there I've got interior it's all there I've got interior it's all there I've got interior exterior I've got people got kids I've exterior I've got people got kids I've exterior I've got people got kids I've got movement and that's outstanding got movement and that's outstanding got movement and that's outstanding you'll notice that the photos that I you'll notice that the photos that I you'll notice that the photos that I uploaded to my Google business profile uploaded to my Google business profile uploaded to my Google business profile are also a good mix of like DSLR photos are also a good mix of like DSLR photos are also a good mix of like DSLR photos and iPhone photos oh yeah I did that on and iPhone photos oh yeah I did that on and iPhone photos oh yeah I did that on purpose because I wanted the iPhone purpose because I wanted the iPhone purpose because I wanted the iPhone photos to get the feel that like oh photos to get the feel that like oh photos to get the feel that like oh someone from the church took these someone from the church took these someone from the church took these photos this is like an organic um moment photos this is like an organic um moment photos this is like an organic um moment that maybe a a parishioner just captured that maybe a a parishioner just captured that maybe a a parishioner just captured and it wasn't like a a curated moment and it wasn't like a a curated moment and it wasn't like a a curated moment with a professional photographer yeah with a professional photographer yeah with a professional photographer yeah and you can sort in photos by owner all and you can sort in photos by owner all and you can sort in photos by owner all or street view and three 60 there you go or street view and three 60 there you go or street view and three 60 there you go that's the street the street view one I that's the street the street view one I that's the street the street view one I was referencing yeah there it is right was referencing yeah there it is right was referencing yeah there it is right there are there is it possible to upload there are there is it possible to upload there are there is it possible to upload too many photos do you think too many too many photos do you think too many too many photos do you think too many photos what what's the sweet spot for photos what what's the sweet spot for photos what what's the sweet spot for photos on Google Business well you know photos on Google Business well you know photos on Google Business well you know let me tell you about restaurants when let me tell you about restaurants when let me tell you about restaurants when I'm looking up a restaurant and I'm in I'm looking up a restaurant and I'm in I'm looking up a restaurant and I'm in their Google business profile and I want their Google business profile and I want their Google business profile and I want to see what their food looks like I'm to see what their food looks like I'm to see what their food looks like I'm just going to keep scrolling right and just going to keep scrolling right and just going to keep scrolling right and I'll just scroll and scroll and scroll I'll just scroll and scroll and scroll I'll just scroll and scroll and scroll the thing about Google is they're going the thing about Google is they're going the thing about Google is they're going to truncate the visibility of those to truncate the visibility of those to truncate the visibility of those photos in Search and so what matters is photos in Search and so what matters is photos in Search and so what matters is the right photos are being shown first the right photos are being shown first the right photos are being shown first and you're not getting like a really and you're not getting like a really and you're not getting like a really deep photo that doesn't bear too much deep photo that doesn't bear too much deep photo that doesn't bear too much consequence as like that lead photo and consequence as like that lead photo and consequence as like that lead photo and aside from that no don't think you can aside from that no don't think you can aside from that no don't think you can put too many in there recognize that put too many in there recognize that put too many in there recognize that most people won't get there but for the most people won't get there but for the most people won't get there but for the few that want to so long as they're not
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few that want to so long as they're not few that want to so long as they're not redundant um if we're hitting this shot redundant um if we're hitting this shot redundant um if we're hitting this shot list and we still have a few more on list and we still have a few more on list and we still have a few more on there we're set so the only way you can there we're set so the only way you can there we're set so the only way you can air is by not having enough you think air is by not having enough you think air is by not having enough you think yeah correct or by having too much of yeah correct or by having too much of yeah correct or by having too much of one type of photo and neglecting one of one type of photo and neglecting one of one type of photo and neglecting one of these important parts like if you had these important parts like if you had these important parts like if you had all interior stuff and only had that 360 all interior stuff and only had that 360 all interior stuff and only had that 360 view but even just think about what view but even just think about what view but even just think about what Google has done with you know Alex's Google has done with you know Alex's Google has done with you know Alex's Church's listing they've made sure I Church's listing they've made sure I Church's listing they've made sure I don't know what you're uploading church don't know what you're uploading church don't know what you're uploading church but we're going to show the outside but we're going to show the outside but we're going to show the outside because people need to see the outside because people need to see the outside because people need to see the outside that's the only photo that Google Maps that's the only photo that Google Maps that's the only photo that Google Maps is generating for the Google business is generating for the Google business is generating for the Google business profile talked about exterior shots profile talked about exterior shots profile talked about exterior shots let's talk about details so a church pew let's talk about details so a church pew let's talk about details so a church pew cup of coffee stack of bulletins cup of coffee stack of bulletins cup of coffee stack of bulletins anything that just provides like a anything that just provides like a anything that just provides like a little bit of that uh specific kind of little bit of that uh specific kind of little bit of that uh specific kind of just like it's a color commentary for just like it's a color commentary for just like it's a color commentary for the church and then finally a mix of the church and then finally a mix of the church and then finally a mix of portrait and landscape orientation those portrait and landscape orientation those portrait and landscape orientation those last two items there uh really just kind last two items there uh really just kind last two items there uh really just kind of like bonuses if you don't have that of like bonuses if you don't have that of like bonuses if you don't have that mix so be it if you didn't have a mix so be it if you didn't have a mix so be it if you didn't have a picture of a communion cup yeah on your picture of a communion cup yeah on your picture of a communion cup yeah on your Google business profile we'll survive Google business profile we'll survive Google business profile we'll survive can you upload videos you can you can can you upload videos you can you can can you upload videos you can you can that's right and people that visit your that's right and people that visit your that's right and people that visit your church can upload as well right so this church can upload as well right so this church can upload as well right so this happens with restaurants right I don't happens with restaurants right I don't happens with restaurants right I don't want to look at the shot that the want to look at the shot that the want to look at the shot that the restaurant took of there oh oh yeah we restaurant took of there oh oh yeah we restaurant took of there oh oh yeah we had a we had someone that came in and had a we had someone that came in and had a we had someone that came in and professionally played at our food to professionally played at our food to professionally played at our food to take photos for our Google business take photos for our Google business take photos for our Google business profil like no no no it's Thursday night profil like no no no it's Thursday night profil like no no no it's Thursday night it's a busy and you here's what the it's a busy and you here's what the it's a busy and you here's what the potin look like you know oh here the potin look like you know oh here the potin look like you know oh here the crab cakes I'm like oh okay that's what crab cakes I'm like oh okay that's what crab cakes I'm like oh okay that's what I'm getting that's the real stuff now I'm getting that's the real stuff now I'm getting that's the real stuff now interestingly we talked earlier about interestingly we talked earlier about interestingly we talked earlier about hours of operation MH and this is going
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hours of operation MH and this is going hours of operation MH and this is going to be different for different churches to be different for different churches to be different for different churches so for example I recommend that you so for example I recommend that you so for example I recommend that you would have your hours of operation would have your hours of operation would have your hours of operation including office hours M so your Sunday including office hours M so your Sunday including office hours M so your Sunday hours are there but if your office is hours are there but if your office is hours are there but if your office is open like many are Monday to Thursday open like many are Monday to Thursday open like many are Monday to Thursday Tuesday through Friday have those in Tuesday through Friday have those in Tuesday through Friday have those in there as well if your church doesn't own there as well if your church doesn't own there as well if your church doesn't own your building and you're renting just your building and you're renting just your building and you're renting just have the service hours you don't want have the service hours you don't want have the service hours you don't want someone showing up to the junior high someone showing up to the junior high someone showing up to the junior high school or to the church that you rent school or to the church that you rent school or to the church that you rent the building on Saturday nights and the building on Saturday nights and the building on Saturday nights and they're like hi I I'm here for Life they're like hi I I'm here for Life they're like hi I I'm here for Life abundant they like uh this is uh life abundant they like uh this is uh life abundant they like uh this is uh life non-abundant at this church you have non-abundant at this church you have non-abundant at this church you have your hours of operation only on Sunday your hours of operation only on Sunday your hours of operation only on Sunday 10:00 a.m. until 1:00 p.m. would love to 10:00 a.m. until 1:00 p.m. would love to 10:00 a.m. until 1:00 p.m. would love to hear yeah I mean our service starts at hear yeah I mean our service starts at hear yeah I mean our service starts at 10:30 uh it's usually over by 11:30 so 10:30 uh it's usually over by 11:30 so 10:30 uh it's usually over by 11:30 so our service is usually an hour um this our service is usually an hour um this our service is usually an hour um this is where I got a little frustrated with is where I got a little frustrated with is where I got a little frustrated with Google business profile is it's cater Google business profile is it's cater Google business profile is it's cater towards like regular businesses and towards like regular businesses and towards like regular businesses and churches are not that and so we don't churches are not that and so we don't churches are not that and so we don't have open Office hours at our church have open Office hours at our church have open Office hours at our church even though we do own our building we're even though we do own our building we're even though we do own our building we're just a small rural church so we don't just a small rural church so we don't just a small rural church so we don't have open Office hours so I felt a have open Office hours so I felt a have open Office hours so I felt a little bit handcuffed in that situation little bit handcuffed in that situation little bit handcuffed in that situation which is like okay uh we're only open on which is like okay uh we're only open on which is like okay uh we're only open on Sundays and our servic is from 10:30 to Sundays and our servic is from 10:30 to Sundays and our servic is from 10:30 to 11:30 but I want people to know that 11:30 but I want people to know that 11:30 but I want people to know that there are people here before service and there are people here before service and there are people here before service and people like to linger a little bit people like to linger a little bit people like to linger a little bit longer after service so I put 10 to 10 longer after service so I put 10 to 10 longer after service so I put 10 to 10 to one um just kind of adding some safe to one um just kind of adding some safe to one um just kind of adding some safe margin to the hours where the doors are margin to the hours where the doors are margin to the hours where the doors are actually open and unlocked but we actually open and unlocked but we actually open and unlocked but we although we own our building we don't although we own our building we don't although we own our building we don't have open Office hour so that's why I have open Office hour so that's why I have open Office hour so that's why I went with that understood that makes went with that understood that makes went with that understood that makes sense uh final bit on photos this comes
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sense uh final bit on photos this comes sense uh final bit on photos this comes again straight from Google profiles that again straight from Google profiles that again straight from Google profiles that have photos receive 42% more requests have photos receive 42% more requests have photos receive 42% more requests for directions on Google Maps and 35% for directions on Google Maps and 35% for directions on Google Maps and 35% more clicks through to their websites more clicks through to their websites more clicks through to their websites that profiles that do not include photos that profiles that do not include photos that profiles that do not include photos wow there it is we talk about church web wow there it is we talk about church web wow there it is we talk about church web design the importance of big photo design the importance of big photo design the importance of big photo containers that can communicate in an containers that can communicate in an containers that can communicate in an instant what paragraphs worth of text instant what paragraphs worth of text instant what paragraphs worth of text would be able to communicate just as would be able to communicate just as would be able to communicate just as true with Google business profile and true with Google business profile and true with Google business profile and what's great is if you do redesign your what's great is if you do redesign your what's great is if you do redesign your Church's website and you do invest in Church's website and you do invest in Church's website and you do invest in big photo containers well you've already big photo containers well you've already big photo containers well you've already got the photos the photos that you have got the photos the photos that you have got the photos the photos that you have on your profile I recognize from your on your profile I recognize from your on your profile I recognize from your website and so they were there right website and so they were there right website and so they were there right many of them are also on the Google many of them are also on the Google many of them are also on the Google business profile if looking for a new business profile if looking for a new business profile if looking for a new Church website we're giving 1,000 Church Church website we're giving 1,000 Church Church website we're giving 1,000 Church websites free makeovers by the end of websites free makeovers by the end of websites free makeovers by the end of 2025 just go to nucleus. church click on 2025 just go to nucleus. church click on 2025 just go to nucleus. church click on the big button free makeovers join the the big button free makeovers join the the big button free makeovers join the waiting list we are inviting five new waiting list we are inviting five new waiting list we are inviting five new churches per day I believe right now churches per day I believe right now churches per day I believe right now into the makeover program first thing into the makeover program first thing into the makeover program first thing that we do is we send a photographer that we do is we send a photographer that we do is we send a photographer straight to your church to capture a straight to your church to capture a straight to your church to capture a weekend service we give them the same weekend service we give them the same weekend service we give them the same shot list that I just read out loud and shot list that I just read out loud and shot list that I just read out loud and you get those photos to keep put them on you get those photos to keep put them on you get those photos to keep put them on your website and we reveal the website your website and we reveal the website your website and we reveal the website to you move that bus you get to see the to you move that bus you get to see the to you move that bus you get to see the website but then you also get to keep website but then you also get to keep website but then you also get to keep those photos in a gallery that we those photos in a gallery that we those photos in a gallery that we prepare for you again we go ahead and prepare for you again we go ahead and prepare for you again we go ahead and prepare that gallery for you that's the prepare that gallery for you that's the prepare that gallery for you that's the same I'm it's a call back M come on sry same I'm it's a call back M come on sry same I'm it's a call back M come on sry anyway you get to use those photos for anyway you get to use those photos for anyway you get to use those photos for whatever you want so you could use them whatever you want so you could use them whatever you want so you could use them we would very much recommend that you we would very much recommend that you we would very much recommend that you use them in your Google business profile use them in your Google business profile use them in your Google business profile okay next up we have reviews reviews ask
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okay next up we have reviews reviews ask okay next up we have reviews reviews ask for reviews respond to reviews fill up for reviews respond to reviews fill up for reviews respond to reviews fill up your reviews this is so so important your reviews this is so so important your reviews this is so so important nothing is a bigger red flag when you nothing is a bigger red flag when you nothing is a bigger red flag when you are evaluating listings on Google maps are evaluating listings on Google maps are evaluating listings on Google maps on Google business profile than when you on Google business profile than when you on Google business profile than when you go and it's just like radio silence that go and it's just like radio silence that go and it's just like radio silence that is very very very strange and so you can is very very very strange and so you can is very very very strange and so you can just go directly to people and say hey just go directly to people and say hey just go directly to people and say hey please leave a review and make sure like please leave a review and make sure like please leave a review and make sure like you don't need a 100 if you're a smaller you don't need a 100 if you're a smaller you don't need a 100 if you're a smaller Church half a dozen a dozen but you just Church half a dozen a dozen but you just Church half a dozen a dozen but you just need something there to basically check need something there to basically check need something there to basically check that box in the same way having zero that box in the same way having zero that box in the same way having zero photos is a massive red flag she likey photos is a massive red flag she likey photos is a massive red flag she likey take some iPhone photos like the Google take some iPhone photos like the Google take some iPhone photos like the Google Street View is going to show up anyway Street View is going to show up anyway Street View is going to show up anyway it's not like you need to capture these it's not like you need to capture these it's not like you need to capture these outstanding things just hit that shot outstanding things just hit that shot outstanding things just hit that shot list that we mentioned but you got to list that we mentioned but you got to list that we mentioned but you got to have reviews so those just three rules have reviews so those just three rules have reviews so those just three rules for reviews ask for them respond to for reviews ask for them respond to for reviews ask for them respond to reviews that come in yes so the ones reviews that come in yes so the ones reviews that come in yes so the ones that just come in whether you've asked that just come in whether you've asked that just come in whether you've asked for them or not and especially if for them or not and especially if for them or not and especially if they're negative respond and then they're negative respond and then they're negative respond and then finally just just fill up your reviews finally just just fill up your reviews finally just just fill up your reviews make sure there's half a dozen at least make sure there's half a dozen at least make sure there's half a dozen at least that's something I haven't done is that's something I haven't done is that's something I haven't done is responded to the reviews we have some responded to the reviews we have some responded to the reviews we have some reviews on our profile now I've said reviews on our profile now I've said reviews on our profile now I've said this a bunch of times on the show we are this a bunch of times on the show we are this a bunch of times on the show we are a small rural church and there is two of a small rural church and there is two of a small rural church and there is two of them here from we have eight reviews two them here from we have eight reviews two them here from we have eight reviews two of them are from people who belong to of them are from people who belong to of them are from people who belong to our church the other six I I actually our church the other six I I actually our church the other six I I actually don't recognize the names so there must don't recognize the names so there must don't recognize the names so there must have been folks who we live in a tourist have been folks who we live in a tourist have been folks who we live in a tourist area who just came through and decided area who just came through and decided area who just came through and decided or the goodness of their heart to review or the goodness of their heart to review or the goodness of their heart to review our church um on our Google business our church um on our Google business our church um on our Google business profile it also has a link to it says
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profile it also has a link to it says profile it also has a link to it says reviews from the web and it has um kind reviews from the web and it has um kind reviews from the web and it has um kind of collated the reviews for our church of collated the reviews for our church of collated the reviews for our church from Facebook which is interesting from Facebook which is interesting from Facebook which is interesting um it kind of just did that on its own I um it kind of just did that on its own I um it kind of just did that on its own I I'm not sure if I if you have any I'm not sure if I if you have any I'm not sure if I if you have any control over that um so Facebook is or control over that um so Facebook is or control over that um so Facebook is or sorry Google is kind of scrubbing the sorry Google is kind of scrubbing the sorry Google is kind of scrubbing the web looking for your social profile web looking for your social profile web looking for your social profile seeing if there are reviews there and seeing if there are reviews there and seeing if there are reviews there and then putting them onto your Google then putting them onto your Google then putting them onto your Google business profile so we have some reviews business profile so we have some reviews business profile so we have some reviews linked to Facebook there as well just linked to Facebook there as well just linked to Facebook there as well just going to read this review from Ben Adams going to read this review from Ben Adams going to read this review from Ben Adams five stars not a congregant five five stars not a congregant five five stars not a congregant five stars Ken last name redacted although stars Ken last name redacted although stars Ken last name redacted although this is public information a member of this is public information a member of this is public information a member of this great church was very helpful to me this great church was very helpful to me this great church was very helpful to me when my car broke down on the highway when my car broke down on the highway when my car broke down on the highway way that attitude was Christlike and I way that attitude was Christlike and I way that attitude was Christlike and I would recommend this church to everyone would recommend this church to everyone would recommend this church to everyone because of that selfless act by Ken God because of that selfless act by Ken God because of that selfless act by Ken God bless Ken and this great church Ben Ben bless Ken and this great church Ben Ben bless Ken and this great church Ben Ben never came to our church he just got never came to our church he just got never came to our church he just got blessed by Ken Ken blessed our church so blessed by Ken Ken blessed our church so blessed by Ken Ken blessed our church so you know Ken you don't know Ben don't you know Ken you don't know Ben don't you know Ken you don't know Ben don't know Ben but I do know Ken this is like know Ben but I do know Ken this is like know Ben but I do know Ken this is like the best review any church has ever the best review any church has ever the best review any church has ever received like I first of all I don't go received like I first of all I don't go received like I first of all I don't go to this church I don't know anything to this church I don't know anything to this church I don't know anything about this church but the people of this about this church but the people of this about this church but the people of this church are so like Christ that this church are so like Christ that this church are so like Christ that this church must be great wow shout out to church must be great wow shout out to church must be great wow shout out to Ken I guess in that exchange just Ken I guess in that exchange just Ken I guess in that exchange just dropped our Church's dropped our Church's dropped our Church's name like wow Save the guy in the name like wow Save the guy in the name like wow Save the guy in the highway and said by the way I go to this highway and said by the way I go to this highway and said by the way I go to this church like do you think you just had church like do you think you just had church like do you think you just had like a card like parisher life like a card like parisher life like a card like parisher life abundance that's amazing that's pretty abundance that's amazing that's pretty abundance that's amazing that's pretty good stuff not a paid actor a great good stuff not a paid actor a great good stuff not a paid actor a great place for families as well as place for families as well as place for families as well as singles that's pretty
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singles that's pretty singles that's pretty good Kathleen four good Kathleen four good Kathleen four stars nothing else not quite five just stars nothing else not quite five just stars nothing else not quite five just just good enough four stars just good enough four stars just good enough four stars none of these folks are paid actors this none of these folks are paid actors this none of these folks are paid actors this is great stuff I don't know this whole is great stuff I don't know this whole is great stuff I don't know this whole Ken Ben thing it's like oh I mean my Ken Ben thing it's like oh I mean my Ken Ben thing it's like oh I mean my name is Ken I helped a guy named Ben oh name is Ken I helped a guy named Ben oh name is Ken I helped a guy named Ben oh and you know what shouts to Pastor and you know what shouts to Pastor and you know what shouts to Pastor Glenn uh Pastor before my dad at our Glenn uh Pastor before my dad at our Glenn uh Pastor before my dad at our church pastor Glenn no word of a lie church pastor Glenn no word of a lie church pastor Glenn no word of a lie okay so this church okay I'm looking at okay so this church okay I'm looking at okay so this church okay I'm looking at my church's reviews now okay so this my church's reviews now okay so this my church's reviews now okay so this first one is one star from a couple first one is one star from a couple first one is one star from a couple months ago I'm not going to read the months ago I'm not going to read the months ago I'm not going to read the review It's like because of all the review It's like because of all the review It's like because of all the profanity uh used to go here they profanity uh used to go here they profanity uh used to go here they expanded the old church felt more expanded the old church felt more expanded the old church felt more genuine and spiritual can I just say I genuine and spiritual can I just say I genuine and spiritual can I just say I like the new church but feels more like the new church but feels more like the new church but feels more anyone is spiritual to anyone is spiritual to anyone is spiritual to me it has a photo of AI Jesus attached me it has a photo of AI Jesus attached me it has a photo of AI Jesus attached to the review wow and then my church to the review wow and then my church to the review wow and then my church responded to it praise God MH I think responded to it praise God MH I think responded to it praise God MH I think unfortunately this review is seemed as unfortunately this review is seemed as unfortunately this review is seemed as most relevant and I feel like it might most relevant and I feel like it might most relevant and I feel like it might be because of this giant photo yeah that be because of this giant photo yeah that be because of this giant photo yeah that seems unfair Google business profile seems unfair Google business profile seems unfair Google business profile you're acting like Google my business you're acting like Google my business you're acting like Google my business right now all right reviews pretty right now all right reviews pretty right now all right reviews pretty straightforward make sure to get them go straightforward make sure to get them go straightforward make sure to get them go right now check if have you not right now check if have you not right now check if have you not responded to any you know Kathleen four responded to any you know Kathleen four responded to any you know Kathleen four stars what could we have done better stars what could we have done better stars what could we have done better yeah uh sir this was from five years ago yeah uh sir this was from five years ago yeah uh sir this was from five years ago yeah we're just checking in yeah yeah yeah we're just checking in yeah yeah yeah we're just checking in yeah yeah we're just checking in yeah just doing we're just checking in yeah just doing we're just checking in yeah just doing our due diligence but that negative one our due diligence but that negative one our due diligence but that negative one like my church responded that's like my church responded that's like my church responded that's important you need to show and important you need to show and important you need to show and demonstrate one that you can respond to demonstrate one that you can respond to demonstrate one that you can respond to a that one showed up first right yep and
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a that one showed up first right yep and a that one showed up first right yep and you don't want it to be silent what's you don't want it to be silent what's you don't want it to be silent what's also important about reviews is also important about reviews is also important about reviews is sometimes often your church will get sometimes often your church will get sometimes often your church will get left to review that is quite frankly left to review that is quite frankly left to review that is quite frankly maniacal it's chaotic it's maniacal it's chaotic it's maniacal it's chaotic it's clearly strange clearly strange clearly strange mhm it's important that your church mhm it's important that your church mhm it's important that your church responds to that review to basically responds to that review to basically responds to that review to basically demonstrate that they're crazy and demonstrate that they're crazy and demonstrate that they're crazy and you're you're you're not right right if you if you if you not right right if you if you if you not right right if you if you if you don't respond when someone lands on it don't respond when someone lands on it don't respond when someone lands on it like is this church crazy like sometimes like is this church crazy like sometimes like is this church crazy like sometimes people leave us a negative review and people leave us a negative review and people leave us a negative review and it's almost always a misunderstanding or it's almost always a misunderstanding or it's almost always a misunderstanding or like for the wrong company definitely like for the wrong company definitely like for the wrong company definitely the wrong company this company did not the wrong company this company did not the wrong company this company did not Supply my walkie-talkie and I'll be like Supply my walkie-talkie and I'll be like Supply my walkie-talkie and I'll be like this is a Church website builder yeah this is a Church website builder yeah this is a Church website builder yeah and and I'll be tactful about it um I'm and and I'll be tactful about it um I'm and and I'll be tactful about it um I'm not I'm not trying to like slam them I'm not I'm not trying to like slam them I'm not I'm not trying to like slam them I'm not trying to be like yeah in your face not trying to be like yeah in your face not trying to be like yeah in your face but it's more just to be like hey like but it's more just to be like hey like but it's more just to be like hey like if you read this prospective person it's if you read this prospective person it's if you read this prospective person it's not for them it's not for the person not for them it's not for the person not for them it's not for the person you're responding to it's for anyone you're responding to it's for anyone you're responding to it's for anyone that's reading that review in the future that's reading that review in the future that's reading that review in the future like oh this church responded in a very like oh this church responded in a very like oh this church responded in a very gentle but straightforward way they have gentle but straightforward way they have gentle but straightforward way they have shown themselves to be reasonable and shown themselves to be reasonable and shown themselves to be reasonable and measured this review has shown itself to measured this review has shown itself to measured this review has shown itself to be not reasonable and measured if you be not reasonable and measured if you be not reasonable and measured if you don't respond the only person that gets don't respond the only person that gets don't respond the only person that gets a voice is the unreasonable and the a voice is the unreasonable and the a voice is the unreasonable and the unmeasured people wow okay this next one unmeasured people wow okay this next one unmeasured people wow okay this next one which is the last one is the one that I which is the last one is the one that I which is the last one is the one that I had to make some some edits to on my had to make some some edits to on my had to make some some edits to on my Prof oh special considerations in a big Prof oh special considerations in a big Prof oh special considerations in a big way of course okay so number 13 though way of course okay so number 13 though way of course okay so number 13 though questions and answers yeah is this one questions and answers yeah is this one questions and answers yeah is this one of the features that you found to be
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of the features that you found to be of the features that you found to be newer when you visited it I didn't know newer when you visited it I didn't know newer when you visited it I didn't know if it was newer or if I just over looked if it was newer or if I just over looked if it was newer or if I just over looked it um before but this is one that I made it um before but this is one that I made it um before but this is one that I made edits to uh in preparation for this edits to uh in preparation for this edits to uh in preparation for this podcast were you able to ask questions podcast were you able to ask questions podcast were you able to ask questions and then answer them yourself that's how and then answer them yourself that's how and then answer them yourself that's how I did it okay okay so there are multiple I did it okay okay so there are multiple I did it okay okay so there are multiple ways that this can happen a visitor or a ways that this can happen a visitor or a ways that this can happen a visitor or a Observer can ask a question so on my Observer can ask a question so on my Observer can ask a question so on my churches we have like hey is there stuff churches we have like hey is there stuff churches we have like hey is there stuff here for kids and then my church went in here for kids and then my church went in here for kids and then my church went in and answered what you can also do is and answered what you can also do is and answered what you can also do is take copy from your website if you have take copy from your website if you have take copy from your website if you have a plan of visit page or a plan of visit a plan of visit page or a plan of visit a plan of visit page or a plan of visit flow sequence of some kind if you have flow sequence of some kind if you have flow sequence of some kind if you have an about us page you can take the copy an about us page you can take the copy an about us page you can take the copy there and basically Port it over to your there and basically Port it over to your there and basically Port it over to your Google business profile that's exactly Google business profile that's exactly Google business profile that's exactly what I did so I have four questions that what I did so I have four questions that what I did so I have four questions that you could definitely add I think would you could definitely add I think would you could definitely add I think would be a good fit for most churches um you be a good fit for most churches um you be a good fit for most churches um you know to taste M number one what should I know to taste M number one what should I know to taste M number one what should I wear number two when are service times wear number two when are service times wear number two when are service times yes those might already be there but yes those might already be there but yes those might already be there but it's one of those things where the most it's one of those things where the most it's one of those things where the most important information it's okay to place important information it's okay to place important information it's okay to place in multiple spots yes here's an example in multiple spots yes here's an example in multiple spots yes here's an example of this from our business on every one of this from our business on every one of this from our business on every one of our product pages in The nav menu of of our product pages in The nav menu of of our product pages in The nav menu of which there are only three to six items which there are only three to six items which there are only three to six items there will be one link to pricing if we there will be one link to pricing if we there will be one link to pricing if we only left it in the pricing page we only left it in the pricing page we only left it in the pricing page we would get 1,000 emails per day of what's would get 1,000 emails per day of what's would get 1,000 emails per day of what's your pricing yeah it's a miracle frankly your pricing yeah it's a miracle frankly your pricing yeah it's a miracle frankly so we put it on a lot of different so we put it on a lot of different so we put it on a lot of different places across the website and guess what places across the website and guess what places across the website and guess what we still get 100 emails a day what's we still get 100 emails a day what's we still get 100 emails a day what's your pricing what more could I do I'm your pricing what more could I do I'm your pricing what more could I do I'm not sure if I'm missing something please not sure if I'm missing something please not sure if I'm missing something please send your snail mail to our address you send your snail mail to our address you send your snail mail to our address you can find it on Google business profile can find it on Google business profile can find it on Google business profile yes you can and leave a review you know yes you can and leave a review you know yes you can and leave a review you know we're not a real business online because
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we're not a real business online because we're not a real business online because Pro Church tools inc is like not a Pro Church tools inc is like not a Pro Church tools inc is like not a product it's just like our parent product it's just like our parent product it's just like our parent company but uh let's see what the Google company but uh let's see what the Google company but uh let's see what the Google business profile has to say about Pro business profile has to say about Pro business profile has to say about Pro Church tools inc before we get into uh Church tools inc before we get into uh Church tools inc before we get into uh special considerations well definitely special considerations well definitely special considerations well definitely has our address it has a phone number has our address it has a phone number has our address it has a phone number that may or may not be linked to a phone that may or may not be linked to a phone that may or may not be linked to a phone line but that address is our real line but that address is our real line but that address is our real address yeah and people come and visit address yeah and people come and visit address yeah and people come and visit us in person and it's always nice has a us in person and it's always nice has a us in person and it's always nice has a nice picture of our office before any nice picture of our office before any nice picture of our office before any work was really be being done here the work was really be being done here the work was really be being done here the office uh was designed and and um you office uh was designed and and um you office uh was designed and and um you know curated by a design firm and before know curated by a design firm and before know curated by a design firm and before we mess it all up there's a nice photo we mess it all up there's a nice photo we mess it all up there's a nice photo there yeah there's the nice one okay we there yeah there's the nice one okay we there yeah there's the nice one okay we have eight reviews uh most relevant have eight reviews uh most relevant have eight reviews uh most relevant review five stars Jake golin review five stars Jake golin review five stars Jake golin Church a paid actor I approve of this Church a paid actor I approve of this Church a paid actor I approve of this institution thanks we appreciate it institution thanks we appreciate it institution thanks we appreciate it questions and answers you can respond to questions and answers you can respond to questions and answers you can respond to ones that come in you can create your ones that come in you can create your ones that come in you can create your own and answer them service time should own and answer them service time should own and answer them service time should be in there how long is service I like be in there how long is service I like be in there how long is service I like that one you know like even Alex just that one you know like even Alex just that one you know like even Alex just saying out loud there yeah our hours of saying out loud there yeah our hours of saying out loud there yeah our hours of operation are 11 uh 10 a.m. until 100: operation are 11 uh 10 a.m. until 100: operation are 11 uh 10 a.m. until 100: p.m. on his Google business profile he's p.m. on his Google business profile he's p.m. on his Google business profile he's like yeah service is typically starting like yeah service is typically starting like yeah service is typically starting at 10:30 over by 11:30 like when he said at 10:30 over by 11:30 like when he said at 10:30 over by 11:30 like when he said that I was like oh that's interesting an that I was like oh that's interesting an that I was like oh that's interesting an interesting tidbit of information right interesting tidbit of information right interesting tidbit of information right just it that it just stood out to me just it that it just stood out to me just it that it just stood out to me yeah why because that's useful yeah why because that's useful yeah why because that's useful information put that in the question and information put that in the question and information put that in the question and answer now what's interesting is I'm on answer now what's interesting is I'm on answer now what's interesting is I'm on mobile right now looking at our Google mobile right now looking at our Google mobile right now looking at our Google business profile I'm not seeing question business profile I'm not seeing question business profile I'm not seeing question and answers but on desktop you do see it and answers but on desktop you do see it and answers but on desktop you do see it yeah curious um Google also advertises yeah curious um Google also advertises yeah curious um Google also advertises their own services on Google so you know
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their own services on Google so you know their own services on Google so you know final question here do you have stuff final question here do you have stuff final question here do you have stuff for kids yeah filling that in okay what for kids yeah filling that in okay what for kids yeah filling that in okay what about special considerations do you have about special considerations do you have about special considerations do you have special considerations we already talked special considerations we already talked special considerations we already talked about hours of about hours of about hours of operations uh hours of operation if operations uh hours of operation if operations uh hours of operation if you're a church that rents a building you're a church that rents a building you're a church that rents a building only put in your service times or if you only put in your service times or if you only put in your service times or if you don't have open Office hours like Alex don't have open Office hours like Alex don't have open Office hours like Alex if you are multicampus this is important if you are multicampus this is important if you are multicampus this is important you will want a Google business profile you will want a Google business profile you will want a Google business profile for each individual campus why because for each individual campus why because for each individual campus why because yes you might be one church with yes you might be one church with yes you might be one church with multiple locations but you do indeed multiple locations but you do indeed multiple locations but you do indeed have multiple yeah locations and each of have multiple yeah locations and each of have multiple yeah locations and each of those locations needs to show up on those locations needs to show up on those locations needs to show up on Google Maps and thus would necessitate Google Maps and thus would necessitate Google Maps and thus would necessitate its own Google business profile the very its own Google business profile the very its own Google business profile the very first thing we talked about it already first thing we talked about it already first thing we talked about it already is showing up on Google Maps right like is showing up on Google Maps right like is showing up on Google Maps right like the the Google business profile Works the the Google business profile Works the the Google business profile Works backwards from the physical location on backwards from the physical location on backwards from the physical location on the map and so it makes sense if you the map and so it makes sense if you the map and so it makes sense if you have you have three physical locations have you have three physical locations have you have three physical locations you need three physical profiles yeah you need three physical profiles yeah you need three physical profiles yeah like imagine if McDonald's had one like imagine if McDonald's had one like imagine if McDonald's had one Google oh no it's in Kentucky and Google oh no it's in Kentucky and Google oh no it's in Kentucky and they're closed today God that's they're closed today God that's they're closed today God that's unfortunate why are they been 9 to 5 unfortunate why are they been 9 to 5 unfortunate why are they been 9 to 5 Monday to Friday strange uh and then Monday to Friday strange uh and then Monday to Friday strange uh and then finally we didn't talk about this but finally we didn't talk about this but finally we didn't talk about this but you can publish posts to your Google you can publish posts to your Google you can publish posts to your Google business profile similar to like a business profile similar to like a business profile similar to like a status update on an old Facebook page status update on an old Facebook page status update on an old Facebook page yeah so I just don't want anyone to yeah so I just don't want anyone to yeah so I just don't want anyone to stress about this if you're not doing it stress about this if you're not doing it stress about this if you're not doing it we've touched on a lot of items and most we've touched on a lot of items and most we've touched on a lot of items and most of these are worth considering they're of these are worth considering they're of these are worth considering they're do it one time and then check up on it do it one time and then check up on it do it one time and then check up on it 24 months from now posting as an ongoing 24 months from now posting as an ongoing 24 months from now posting as an ongoing thing I feel like that could just be one thing I feel like that could just be one thing I feel like that could just be one more added burden to churches that are
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more added burden to churches that are more added burden to churches that are listening and be like one post on Google listening and be like one post on Google listening and be like one post on Google Now are you kidding me didn't we do this Now are you kidding me didn't we do this Now are you kidding me didn't we do this before and like what was it called shut before and like what was it called shut before and like what was it called shut down it's like no no no we're not down it's like no no no we're not down it's like no no no we're not talking about Google+ um we're talking talking about Google+ um we're talking talking about Google+ um we're talking about about about Gite so you can post a Google business Gite so you can post a Google business Gite so you can post a Google business profile businesses the best advice is profile businesses the best advice is profile businesses the best advice is like if you're doing a big promotion like if you're doing a big promotion like if you're doing a big promotion that's when you'd want to post that sure that's when you'd want to post that sure that's when you'd want to post that sure similarly if you're a church my advice similarly if you're a church my advice similarly if you're a church my advice to you would be if you want to post do to you would be if you want to post do to you would be if you want to post do it when you have Bridge events that are it when you have Bridge events that are it when you have Bridge events that are happening so for instance recording this happening so for instance recording this happening so for instance recording this in the summer you got a big VBS that you in the summer you got a big VBS that you in the summer you got a big VBS that you know a lot of people from the community know a lot of people from the community know a lot of people from the community are connected to that's a great thing to are connected to that's a great thing to are connected to that's a great thing to post Christmas Easter when you know post Christmas Easter when you know post Christmas Easter when you know people are doing extra Google searches people are doing extra Google searches people are doing extra Google searches make sure it is Crystal Clear what you make sure it is Crystal Clear what you make sure it is Crystal Clear what you have going on anything that intersects have going on anything that intersects have going on anything that intersects with what your church has going on and with what your church has going on and with what your church has going on and then the community's needs if you have then the community's needs if you have then the community's needs if you have stuff that's just like new sermon series stuff that's just like new sermon series stuff that's just like new sermon series like I I wouldn't recommend posting that like I I wouldn't recommend posting that like I I wouldn't recommend posting that because every time you do post on Google because every time you do post on Google because every time you do post on Google business profile it dilutes the other business profile it dilutes the other business profile it dilutes the other posts not true with photos post all the posts not true with photos post all the posts not true with photos post all the photos make sure the important ones are photos make sure the important ones are photos make sure the important ones are showing up where they need to show up at showing up where they need to show up at showing up where they need to show up at the top but if you're if someone's the top but if you're if someone's the top but if you're if someone's looking for like Christmas and Easter looking for like Christmas and Easter looking for like Christmas and Easter and and that's what they're trying to and and that's what they're trying to and and that's what they're trying to find and it's just like oh we got prayer find and it's just like oh we got prayer find and it's just like oh we got prayer night on Wednesday it's like now night on Wednesday it's like now night on Wednesday it's like now suddenly what people are actually going suddenly what people are actually going suddenly what people are actually going to Google business profile for to find to Google business profile for to find to Google business profile for to find they can't find it people aren't going they can't find it people aren't going they can't find it people aren't going to figure out like do you have prayer to figure out like do you have prayer to figure out like do you have prayer service this Thursday night like oh is service this Thursday night like oh is service this Thursday night like oh is the youth Car Wash going on car wash the youth Car Wash going on car wash the youth Car Wash going on car wash maybe Bridge event I don't know yeah and maybe Bridge event I don't know yeah and maybe Bridge event I don't know yeah and and you know at those Bridge event times and you know at those Bridge event times and you know at those Bridge event times of the year how for Trunk or Treat of the year how for Trunk or Treat of the year how for Trunk or Treat Christmas Easter we prefer Harvest
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Christmas Easter we prefer Harvest Christmas Easter we prefer Harvest Festival sorry uh we'll just stick with Festival sorry uh we'll just stick with Festival sorry uh we'll just stick with Christmas and Easter those are the times Christmas and Easter those are the times Christmas and Easter those are the times where where where folks uh maybe who aren't new to the folks uh maybe who aren't new to the folks uh maybe who aren't new to the area but folks are just like getting the area but folks are just like getting the area but folks are just like getting the itch like I should go to church so they itch like I should go to church so they itch like I should go to church so they search church near me at around search church near me at around search church near me at around Christmas time if your event is there Christmas time if your event is there Christmas time if your event is there your post is there saying oh this is your post is there saying oh this is your post is there saying oh this is when Christmas Mass is or this is when when Christmas Mass is or this is when when Christmas Mass is or this is when our Christmas Candlelite service is our Christmas Candlelite service is our Christmas Candlelite service is that's relevant information for folks that's relevant information for folks that's relevant information for folks who are looking for a church at that who are looking for a church at that who are looking for a church at that time but like you said you really don't time but like you said you really don't time but like you said you really don't want to inundate the Google business want to inundate the Google business want to inundate the Google business profile with a bunch of events and stuff profile with a bunch of events and stuff profile with a bunch of events and stuff uh because the main call to action which uh because the main call to action which uh because the main call to action which is your website is there and that's is your website is there and that's is your website is there and that's where all of that information should be where all of that information should be where all of that information should be accessible at all times um the Google accessible at all times um the Google accessible at all times um the Google business profile is super handy for the business profile is super handy for the business profile is super handy for the basics I need to know where the church basics I need to know where the church basics I need to know where the church is um what the service time is what is um what the service time is what is um what the service time is what denomination they belong to and what it denomination they belong to and what it denomination they belong to and what it looks like Google business profile for looks like Google business profile for looks like Google business profile for churches the master guide 13 items 14 churches the master guide 13 items 14 churches the master guide 13 items 14 items 13 1 and A2 yeah 13 and A2 items items 13 1 and A2 yeah 13 and A2 items items 13 1 and A2 yeah 13 and A2 items that you need to consider go fill it out that you need to consider go fill it out that you need to consider go fill it out and uh your church will be better for it and uh your church will be better for it and uh your church will be better for it and thank you for your time attention and thank you for your time attention and thank you for your time attention and Trust we'll be be back next and Trust we'll be be back next and Trust we'll be be back next Wednesday talk to you then what fruit Wednesday talk to you then what fruit Wednesday talk to you then what fruit are in season I mean it's peaches I was are in season I mean it's peaches I was are in season I mean it's peaches I was oh I took a picture of a peach to send oh I took a picture of a peach to send oh I took a picture of a peach to send it to you and say this just gave me it to you and say this just gave me it to you and say this just gave me jangle jaw oh jingle jangle jaw oh jingle jangle jaw oh jingle jaw jingle jaw and I made the mistake of jaw jingle jaw and I made the mistake of jaw jingle jaw and I made the mistake of eating that in the eating that in the eating that in the car I'm so happy you remember jingle JW car I'm so happy you remember jingle JW car I'm so happy you remember jingle JW because that's like I think about it all because that's like I think about it all because that's like I think about it all good word well that was my that's why I good word well that was my that's why I good word well that was my that's why I took this picture cuz I took the the took this picture cuz I took the the took this picture cuz I took the the bite of the peach it it's it was so
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bite of the peach it it's it was so bite of the peach it it's it was so acidic and that was the first thing I acidic and that was the first thing I acidic and that was the first thing I thought of oh my jaw jingle we going thought of oh my jaw jingle we going thought of oh my jaw jingle we going jingle or jingle what was it I remember jingle or jingle what was it I remember jingle or jingle what was it I remember I could never remember jingle jaw great I could never remember jingle jaw great I could never remember jingle jaw great love it it Jingles yeah I was jingling love it it Jingles yeah I was jingling love it it Jingles yeah I was jingling I'm jingling
Summary
Your church's Google Business Profile is crucial for first impressions, often intercepting visitors before your website. A complete profile makes your church 2.7 times more likely to be considered reputable and 70% more likely to be visited. The main takeaway is to claim and optimize your free Google Business Profile, as it likely already exists and directly impacts potential visitors' decisions.