Underrated Methods To Build Reliable Church Teams

reliable teams are the engine of any reliable teams are the engine of any healthy church but of course building healthy church but of course building healthy church but of course building these teams is easier said than done so these teams is easier said than done so these teams is easier said than done so today we're talking about underrated today we're talking about underrated today we're talking about underrated methods and exercises for building both methods and exercises for building both methods and exercises for building both competent and healthy teams let's dive competent and healthy teams let's dive competent and healthy teams let's dive in well hey there and welcome to the pro in well hey there and welcome to the pro in well hey there and welcome to the pro Church tool show we're here to help you Church tool show we're here to help you Church tool show we're here to help you and your church navigate the biggest and your church navigate the biggest and your church navigate the biggest communication shift in 500 years I am communication shift in 500 years I am communication shift in 500 years I am Brady sheer your host and joined us Brady sheer your host and joined us Brady sheer your host and joined us always by my co-host we call him Pastor always by my co-host we call him Pastor always by my co-host we call him Pastor pora it's Alexander Mills hello hello pora it's Alexander Mills hello hello pora it's Alexander Mills hello hello and today we're talking through eight and today we're talking through eight and today we're talking through eight methods methods methods and exercises for building reliable and exercises for building reliable and exercises for building reliable Church teams the way we've broken this Church teams the way we've broken this Church teams the way we've broken this up is into three categories we're going up is into three categories we're going up is into three categories we're going to talk two guiding principles three to talk two guiding principles three to talk two guiding principles three what we're calling hard skills and three what we're calling hard skills and three what we're calling hard skills and three what we're calling calling soft skills what we're calling calling soft skills what we're calling calling soft skills we'll get into definitions for those we'll get into definitions for those we'll get into definitions for those here in just a minute first a brief here in just a minute first a brief here in just a minute first a brief announcement uh we have opened announcement uh we have opened announcement uh we have opened registration for a brand new project registration for a brand new project registration for a brand new project we're very excited about it is a we're very excited about it is a we're very excited about it is a 12-month certificate program for 12-month certificate program for 12-month certificate program for Creative Ministry and it is called Pro Creative Ministry and it is called Pro Creative Ministry and it is called Pro Church certified uh registration for the Church certified uh registration for the Church certified uh registration for the class of 2025 opened yesterday and we're class of 2025 opened yesterday and we're class of 2025 opened yesterday and we're going to talk a little bit more about going to talk a little bit more about going to talk a little bit more about what certified is a bit later if you what certified is a bit later if you what certified is a bit later if you want to get a head start you can go to want to get a head start you can go to want to get a head start you can go to certified. prochurchtools decom to check certified. prochurchtools decom to check certified. prochurchtools decom to check it out also before we get into the it out also before we get into the it out also before we get into the definitions and the categories on a definitions and the categories on a definitions and the categories on a previous episode that we published we previous episode that we published we previous episode that we published we published this in September of last year published this in September of last year published this in September of last year September 25th 2024 the title and theme September 25th 2024 the title and theme September 25th 2024 the title and theme of that episode was an honest of that episode was an honest of that episode was an honest conversation about recruiting Church conversation about recruiting Church conversation about recruiting Church volunteers so if you want to dive deep volunteers so if you want to dive deep volunteers so if you want to dive deep into the actual recruitment process for

into the actual recruitment process for into the actual recruitment process for volunteers yeah if you need to get volunteers yeah if you need to get volunteers yeah if you need to get people to have a team right this is people to have a team right this is people to have a team right this is about great you managed to recruit some about great you managed to recruit some about great you managed to recruit some how do you actually take it from there how do you actually take it from there how do you actually take it from there yeah so you want to get started with yeah so you want to get started with yeah so you want to get started with guiding principle number one guiding principle number one guiding principle number one let's so guiding principle number one of let's so guiding principle number one of let's so guiding principle number one of two is that churches can't rely on two is that churches can't rely on two is that churches can't rely on discovering Talent the reward is in discovering Talent the reward is in discovering Talent the reward is in developing Talent so the reason I wanted developing Talent so the reason I wanted developing Talent so the reason I wanted to start here is because creative to start here is because creative to start here is because creative Ministry is so um multidisiplinary more Ministry is so um multidisiplinary more Ministry is so um multidisiplinary more so than than many things you know social so than than many things you know social so than than many things you know social media itself on its own requires you media itself on its own requires you media itself on its own requires you know 12 different skills and you know in know 12 different skills and you know in know 12 different skills and you know in broacher certified as we'll talk about broacher certified as we'll talk about broacher certified as we'll talk about we have nine different modules and each we have nine different modules and each we have nine different modules and each of the modules is dedicated to one of of the modules is dedicated to one of of the modules is dedicated to one of the core creative disciplines that you the core creative disciplines that you the core creative disciplines that you will likely need a Proficiency in to will likely need a Proficiency in to will likely need a Proficiency in to serve in the creative space in the serve in the creative space in the serve in the creative space in the church world and I think one of the church world and I think one of the church world and I think one of the byproducts of it being byproducts of it being byproducts of it being multi-disciplinary is that it is very multi-disciplinary is that it is very multi-disciplinary is that it is very difficult to find people that have all difficult to find people that have all difficult to find people that have all the skills and then you have to the skills and then you have to the skills and then you have to intersect the skill and proficiency side intersect the skill and proficiency side intersect the skill and proficiency side with the culture side and what happens with the culture side and what happens with the culture side and what happens is because it's multidisiplinary is because it's multidisiplinary is because it's multidisiplinary churches look at the people that exist churches look at the people that exist churches look at the people that exist in their congregation and they say we in their congregation and they say we in their congregation and they say we don't have someone that has all those don't have someone that has all those don't have someone that has all those skills the reality being rarely will a skills the reality being rarely will a skills the reality being rarely will a church have somebody with all those church have somebody with all those church have somebody with all those skills it's very rare for those people skills it's very rare for those people skills it's very rare for those people to kind of just exist and then what they to kind of just exist and then what they to kind of just exist and then what they do is they start looking outside and do is they start looking outside and do is they start looking outside and they find someone or they find you know they find someone or they find you know they find someone or they find you know whatever and then they're like okay whatever and then they're like okay whatever and then they're like okay we're going to bring this person in but we're going to bring this person in but we're going to bring this person in but then they don't have any experience with then they don't have any experience with then they don't have any experience with the church or any like understanding of

the church or any like understanding of the church or any like understanding of the culture and we know what it's like the culture and we know what it's like the culture and we know what it's like to kind of bring someone in from outside to kind of bring someone in from outside to kind of bring someone in from outside the culture who has like experience in the culture who has like experience in the culture who has like experience in something and they're like yeah they something and they're like yeah they something and they're like yeah they check the box and all the skills but check the box and all the skills but check the box and all the skills but then they're like not a good fit or they then they're like not a good fit or they then they're like not a good fit or they don't like know the history of the don't like know the history of the don't like know the history of the church or the history of the org and church or the history of the org and church or the history of the org and it's like yeah you have the proficiency it's like yeah you have the proficiency it's like yeah you have the proficiency but you don't have like the culture part but you don't have like the culture part but you don't have like the culture part and so what we have found is that when and so what we have found is that when and so what we have found is that when you focus more on developing Talent you focus more on developing Talent you focus more on developing Talent rather than discovering Talent rather than discovering Talent rather than discovering Talent in the long term it's a much much better in the long term it's a much much better in the long term it's a much much better process and I think we all have the same process and I think we all have the same process and I think we all have the same story with this right like if you talk story with this right like if you talk story with this right like if you talk to someone in Creative Ministry oh like to someone in Creative Ministry oh like to someone in Creative Ministry oh like where did you get your formal education where did you get your formal education where did you get your formal education and they be like I used Photoshop once and they be like I used Photoshop once and they be like I used Photoshop once and then a pastor was like can you make and then a pastor was like can you make and then a pastor was like can you make a graphic and then away you go and so I a graphic and then away you go and so I a graphic and then away you go and so I think that this is the great starting think that this is the great starting think that this is the great starting point and the guiding principle it's point and the guiding principle it's point and the guiding principle it's like don't fall for the Allure of that like don't fall for the Allure of that like don't fall for the Allure of that there is a perfect someone outside of there is a perfect someone outside of there is a perfect someone outside of this or it's very very unlikely that's this or it's very very unlikely that's this or it's very very unlikely that's true it's much better to work on true it's much better to work on true it's much better to work on developing people that are already there developing people that are already there developing people that are already there there's probably some existing aptitude there's probably some existing aptitude there's probably some existing aptitude in some sense you know I was once just a in some sense you know I was once just a in some sense you know I was once just a you know 19-year-old Pastor put a camera you know 19-year-old Pastor put a camera you know 19-year-old Pastor put a camera in my hand and said like go for it and I in my hand and said like go for it and I in my hand and said like go for it and I had no skills at all started with had no skills at all started with had no skills at all started with cameras and then you expand and you cameras and then you expand and you cameras and then you expand and you build confidence and you go from there I build confidence and you go from there I build confidence and you go from there I think there's even an argu argument to think there's even an argu argument to think there's even an argu argument to be made that it's it's easier or at the be made that it's it's easier or at the be made that it's it's easier or at the very least more accessible to develop very least more accessible to develop very least more accessible to develop talent in this sphere now than it ever talent in this sphere now than it ever talent in this sphere now than it ever has been you know like someone messaged has been you know like someone messaged has been you know like someone messaged me just this week and said hey you know me just this week and said hey you know me just this week and said hey you know I'm a young creative I just got like I'm a young creative I just got like I'm a young creative I just got like this opportunity opportunity in a church this opportunity opportunity in a church this opportunity opportunity in a church to like start doing the creative stuff to like start doing the creative stuff to like start doing the creative stuff but I have the desire but like I don't but I have the desire but like I don't but I have the desire but like I don't know where to start where would where

know where to start where would where know where to start where would where would you recommend I start I was like would you recommend I start I was like would you recommend I start I was like oh well in the year of Our Lord 2025 you oh well in the year of Our Lord 2025 you oh well in the year of Our Lord 2025 you have everything you need on YouTube like have everything you need on YouTube like have everything you need on YouTube like you have we we refer to it you have we we refer to it you have we we refer to it affectionately on this show as YouTube affectionately on this show as YouTube affectionately on this show as YouTube University it's free like there's University it's free like there's University it's free like there's someone on YouTube who's going to teach someone on YouTube who's going to teach someone on YouTube who's going to teach you everything you need to know about you everything you need to know about you everything you need to know about Photoshop and illustrator and any of the Photoshop and illustrator and any of the Photoshop and illustrator and any of the tools that you want to use and then once tools that you want to use and then once tools that you want to use and then once you have the proficiency and skills it's you have the proficiency and skills it's you have the proficiency and skills it's up to you to start practicing them so I up to you to start practicing them so I up to you to start practicing them so I said hey find some church creatives I said hey find some church creatives I said hey find some church creatives I sent them some I said start emulating sent them some I said start emulating sent them some I said start emulating what they're doing so for us as Leaders what they're doing so for us as Leaders what they're doing so for us as Leaders on these creative on these creative on these creative teams in in a in a different time in a teams in in a in a different time in a teams in in a in a different time in a different era before YouTube University different era before YouTube University different era before YouTube University to develop this type of skill in someone to develop this type of skill in someone to develop this type of skill in someone was a little bit less accessible in the was a little bit less accessible in the was a little bit less accessible in the sense that like you may have had to pay sense that like you may have had to pay sense that like you may have had to pay for it in an actual certification for it in an actual certification for it in an actual certification program or send them to some little program or send them to some little program or send them to some little cohort or something but now it's like cohort or something but now it's like cohort or something but now it's like okay to develop the skills to do the okay to develop the skills to do the okay to develop the skills to do the work we've got YouTube um developing the work we've got YouTube um developing the work we've got YouTube um developing the person that's a whole another thing but person that's a whole another thing but person that's a whole another thing but at least from accessibility standpoint I at least from accessibility standpoint I at least from accessibility standpoint I think there's an argument to be made think there's an argument to be made think there's an argument to be made that it's probably more accessible to that it's probably more accessible to that it's probably more accessible to develop the skills for this type of work develop the skills for this type of work develop the skills for this type of work now than it ever has been yeah I so the now than it ever has been yeah I so the now than it ever has been yeah I so the first project that I did at my church first project that I did at my church first project that I did at my church plant as the media director was this plant as the media director was this plant as the media director was this Vision Video and there was this I told Vision Video and there was this I told Vision Video and there was this I told the story before there was this specific the story before there was this specific the story before there was this specific look that a City Church video had done look that a City Church video had done look that a City Church video had done and they had basically created what I and they had basically created what I and they had basically created what I would learn to understand is called tilt would learn to understand is called tilt would learn to understand is called tilt shift time lapse so it's a time lapse so shift time lapse so it's a time lapse so shift time lapse so it's a time lapse so you got fast moving objects but there's you got fast moving objects but there's you got fast moving objects but there's this blur this specific type of blur this blur this specific type of blur this blur this specific type of blur that can be accomplished physically with that can be accomplished physically with that can be accomplished physically with a tilt shift lens or you can simulate

a tilt shift lens or you can simulate a tilt shift lens or you can simulate the effect using plugins which is what I the effect using plugins which is what I the effect using plugins which is what I did because I did not have this did because I did not have this did because I did not have this extremely expensive single use lens um extremely expensive single use lens um extremely expensive single use lens um to make the time lapse look like to make the time lapse look like to make the time lapse look like Miniatures so you have all these cars Miniatures so you have all these cars Miniatures so you have all these cars and they look like they a tiny little and they look like they a tiny little and they look like they a tiny little cars because of the motion but also cars because of the motion but also cars because of the motion but also because of the because of the because of the blur there was no like place to look blur there was no like place to look blur there was no like place to look that up I couldn't type into Google like that up I couldn't type into Google like that up I couldn't type into Google like what is this thing yes and so what is this thing yes and so what is this thing yes and so like what happened was I would like look like what happened was I would like look like what happened was I would like look at what they did and then I would do at what they did and then I would do at what they did and then I would do something and I'd say my thing does not something and I'd say my thing does not something and I'd say my thing does not look like their thing and then I have to look like their thing and then I have to look like their thing and then I have to try and try and try again and then you try and try and try again and then you try and try and try again and then you know I eventually got deep into like know I eventually got deep into like know I eventually got deep into like this forum where I had I used like the this forum where I had I used like the this forum where I had I used like the right language and someone just used the right language and someone just used the right language and someone just used the phrase oh it could be tilt shift and I I phrase oh it could be tilt shift and I I phrase oh it could be tilt shift and I I didn't asked I was just searching so didn't asked I was just searching so didn't asked I was just searching so even then that's an early example of even then that's an early example of even then that's an early example of like someone had posted something on the like someone had posted something on the like someone had posted something on the Internet deep in an obscure form and I Internet deep in an obscure form and I Internet deep in an obscure form and I still had had to like figure out I still had had to like figure out I still had had to like figure out I didn't even know what a time lapse was didn't even know what a time lapse was didn't even know what a time lapse was so I had to figure out that part enough so I had to figure out that part enough so I had to figure out that part enough and then I had to do a time lapse and and then I had to do a time lapse and and then I had to do a time lapse and then I had to realize that my timlapse then I had to realize that my timlapse then I had to realize that my timlapse didn't look like their time lapse and didn't look like their time lapse and didn't look like their time lapse and eventually I got enough like experience eventually I got enough like experience eventually I got enough like experience to ask the right question and then one to ask the right question and then one to ask the right question and then one person had posted deep in some like you person had posted deep in some like you person had posted deep in some like you know obscure form and I found that know obscure form and I found that know obscure form and I found that nowadays that information is so much nowadays that information is so much nowadays that information is so much more accessible and so that's where we more accessible and so that's where we more accessible and so that's where we start with guiding principle number one start with guiding principle number one start with guiding principle number one develop over discover nice guiding develop over discover nice guiding develop over discover nice guiding principle number two you're going to principle number two you're going to principle number two you're going to need both soft skills and hard skills so need both soft skills and hard skills so need both soft skills and hard skills so I've taken this language from the I've taken this language from the I've taken this language from the airplane industry okay so when people airplane industry okay so when people airplane industry okay so when people describe flying experiences with describe flying experiences with describe flying experiences with different companies they'll sometimes different companies they'll sometimes different companies they'll sometimes use the language of like hard product use the language of like hard product use the language of like hard product versus soft product and hard hard versus soft product and hard hard versus soft product and hard hard product is the chairs in economy soft product is the chairs in economy soft product is the chairs in economy soft product chairs in business or first product chairs in business or first product chairs in business or first class well you got it close Okay hard

class well you got it close Okay hard class well you got it close Okay hard product is the chairs basically anything product is the chairs basically anything product is the chairs basically anything get bolted down to the actual plane get bolted down to the actual plane get bolted down to the actual plane whereas soft product are the intangibles whereas soft product are the intangibles whereas soft product are the intangibles the things that could change it's hey the things that could change it's hey the things that could change it's hey this is this is the cabin that we have this is this is the cabin that we have this is this is the cabin that we have that's the hard product this is the way that's the hard product this is the way that's the hard product this is the way the chairs are this is the way that they the chairs are this is the way that they the chairs are this is the way that they tilt this is the media console whatever tilt this is the media console whatever tilt this is the media console whatever it is the soft product is like oh we're it is the soft product is like oh we're it is the soft product is like oh we're going to bring on different food or our going to bring on different food or our going to bring on different food or our service is like really exceptional and service is like really exceptional and service is like really exceptional and what's really cool about like evaluating what's really cool about like evaluating what's really cool about like evaluating different airlines is you can have some different airlines is you can have some different airlines is you can have some that are like frankly not the best in that are like frankly not the best in that are like frankly not the best in terms of equipment they are not set up terms of equipment they are not set up terms of equipment they are not set up for like success they do not have the for like success they do not have the for like success they do not have the most flashy seats but they're famous for most flashy seats but they're famous for most flashy seats but they're famous for like they're just so well serviced and like they're just so well serviced and like they're just so well serviced and the food is so good that it actually the food is so good that it actually the food is so good that it actually makes up for it and what I love about makes up for it and what I love about makes up for it and what I love about like this analogy is that your church like this analogy is that your church like this analogy is that your church certainly has advantages and certainly has advantages and certainly has advantages and disadvantages and it has strengths and disadvantages and it has strengths and disadvantages and it has strengths and it has weaknesses and some of those it has weaknesses and some of those it has weaknesses and some of those strengths weaknesses are outside of your strengths weaknesses are outside of your strengths weaknesses are outside of your control and I want you to think of like control and I want you to think of like control and I want you to think of like those as like there are like hard skills those as like there are like hard skills those as like there are like hard skills when it comes to like pragmatism and when it comes to like pragmatism and when it comes to like pragmatism and getting things done and then there are getting things done and then there are getting things done and then there are soft skills when it comes to people so soft skills when it comes to people so soft skills when it comes to people so if you think about pragmatic skills are if you think about pragmatic skills are if you think about pragmatic skills are SK hard skills and then people skills SK hard skills and then people skills SK hard skills and then people skills are the soft skills the hard skills like are the soft skills the hard skills like are the soft skills the hard skills like hey like this is our budget and this is hey like this is our budget and this is hey like this is our budget and this is the team that we have and these are like the team that we have and these are like the team that we have and these are like the strengths that we have and we have the strengths that we have and we have the strengths that we have and we have to get tasks done within that that's to get tasks done within that that's to get tasks done within that that's like the pragmatic thing so that's like like the pragmatic thing so that's like like the pragmatic thing so that's like getting it done but then there's how you getting it done but then there's how you getting it done but then there's how you get and by default I am more of a get and by default I am more of a get and by default I am more of a pragmatic skill person I wouldn't say pragmatic skill person I wouldn't say pragmatic skill person I wouldn't say that the people skills or the soft that the people skills or the soft that the people skills or the soft skills come to me as easily and yet the

skills come to me as easily and yet the skills come to me as easily and yet the more that I've grown as a leader in you more that I've grown as a leader in you more that I've grown as a leader in you know the 13 years of running this know the 13 years of running this know the 13 years of running this organization The more I've learned how organization The more I've learned how organization The more I've learned how important uh those are and so we're important uh those are and so we're important uh those are and so we're going to get into now three hard skills going to get into now three hard skills going to get into now three hard skills and three soft skills okay hard skill and three soft skills okay hard skill and three soft skills okay hard skill number one complex Made Simple so I suck number one complex Made Simple so I suck number one complex Made Simple so I suck at people skills if there's one thing at people skills if there's one thing at people skills if there's one thing that I do think I'm good at it's taking that I do think I'm good at it's taking that I do think I'm good at it's taking complex ideas and making them accessible complex ideas and making them accessible complex ideas and making them accessible that's why you know since the beginning that's why you know since the beginning that's why you know since the beginning of company we've been publishing content of company we've been publishing content of company we've been publishing content online so that you want to do something online so that you want to do something online so that you want to do something and it's like I don't know how I'm going and it's like I don't know how I'm going and it's like I don't know how I'm going to do this and I'm like okay here's how to do this and I'm like okay here's how to do this and I'm like okay here's how we break it down so how you can do this we break it down so how you can do this we break it down so how you can do this in your own church is develop the skill in your own church is develop the skill in your own church is develop the skill yourself of reducing a complex task into yourself of reducing a complex task into yourself of reducing a complex task into simple steps this is also pragmatically simple steps this is also pragmatically simple steps this is also pragmatically how you end up handing off tasks from how you end up handing off tasks from how you end up handing off tasks from your own plate to someone else's plate I your own plate to someone else's plate I your own plate to someone else's plate I watched it happen before I walked into watched it happen before I walked into watched it happen before I walked into this studio today um we've been you have this studio today um we've been you have this studio today um we've been you have been wrestling with some of the mics been wrestling with some of the mics been wrestling with some of the mics you've been using trying to like figure you've been using trying to like figure you've been using trying to like figure out like the best process for processing out like the best process for processing out like the best process for processing the audio the audio the audio and but that's not the work that you and but that's not the work that you and but that's not the work that you want to be doing on a daily basis is want to be doing on a daily basis is want to be doing on a daily basis is processing the audio for our videos but processing the audio for our videos but processing the audio for our videos but you've been taking the time to like hone you've been taking the time to like hone you've been taking the time to like hone in the process and just before I walked in the process and just before I walked in the process and just before I walked in here I watched Tristan open up on his in here I watched Tristan open up on his in here I watched Tristan open up on his screen a loom video of you walking screen a loom video of you walking screen a loom video of you walking through the process of of how to process through the process of of how to process through the process of of how to process the audio for these video so now he can the audio for these video so now he can the audio for these video so now he can learn and take over that that job that learn and take over that that job that learn and take over that that job that responsibility that skill from you um responsibility that skill from you um responsibility that skill from you um and that's how we do it in this company and that's how we do it in this company and that's how we do it in this company across like so many different verticals across like so many different verticals across like so many different verticals is is is distilling tasks that one person is distilling tasks that one person is distilling tasks that one person is maybe like proficient or professional at maybe like proficient or professional at maybe like proficient or professional at into a step-by-step video to share with into a step-by-step video to share with into a step-by-step video to share with someone else to teach them how to do it someone else to teach them how to do it someone else to teach them how to do it and it's great when we share them in and it's great when we share them in and it's great when we share them in videos because you can go back and

videos because you can go back and videos because you can go back and reference that and pause it and go reference that and pause it and go reference that and pause it and go through it a step at a time whenever you through it a step at a time whenever you through it a step at a time whenever you need to do that task until you have need to do that task until you have need to do that task until you have learned how to do it yourself yeah and I learned how to do it yourself yeah and I learned how to do it yourself yeah and I wanted to demystify the idea that like wanted to demystify the idea that like wanted to demystify the idea that like you have to be you know experienced in you have to be you know experienced in you have to be you know experienced in this to do it there's really two simple this to do it there's really two simple this to do it there's really two simple steps one create a standard operating steps one create a standard operating steps one create a standard operating procedure in sop this is basically a procedure in sop this is basically a procedure in sop this is basically a description of the task broken up into description of the task broken up into description of the task broken up into steps so the first one I ever did was steps so the first one I ever did was steps so the first one I ever did was for video announcements and our first for video announcements and our first for video announcements and our first employee Mitch he was taking over the employee Mitch he was taking over the employee Mitch he was taking over the editing because I was going to be on editing because I was going to be on editing because I was going to be on camera and I couldn't do both anymore camera and I couldn't do both anymore camera and I couldn't do both anymore and so I broke down here's how to edit a and so I broke down here's how to edit a and so I broke down here's how to edit a Church's video announcements and it was Church's video announcements and it was Church's video announcements and it was like 58 steps and I wrote them all down like 58 steps and I wrote them all down like 58 steps and I wrote them all down we didn't have good screen record we didn't have good screen record we didn't have good screen record software 10 years ago nowadays loom.com software 10 years ago nowadays loom.com software 10 years ago nowadays loom.com l.com is a great option where you can l.com is a great option where you can l.com is a great option where you can just like screen record what you're just like screen record what you're just like screen record what you're doing and talk while you're doing it and doing and talk while you're doing it and doing and talk while you're doing it and that's a great visual representation to that's a great visual representation to that's a great visual representation to go alongside the written one and in the go alongside the written one and in the go alongside the written one and in the creative field you often need those like creative field you often need those like creative field you often need those like visual representations whether you're visual representations whether you're visual representations whether you're working in a platform like you know working in a platform like you know working in a platform like you know video editing or graphic design or video editing or graphic design or video editing or graphic design or whatever it might be just create those whatever it might be just create those whatever it might be just create those two things you hand them off you do that two things you hand them off you do that two things you hand them off you do that work once and now the person that you've work once and now the person that you've work once and now the person that you've handed that task to can go for it and handed that task to can go for it and handed that task to can go for it and you'll learn how to get better at these you'll learn how to get better at these you'll learn how to get better at these things but just starting with those two things but just starting with those two things but just starting with those two simple deliverables is something that simple deliverables is something that simple deliverables is something that very few churches do you try to hand off very few churches do you try to hand off very few churches do you try to hand off a task and you're like you show someone a task and you're like you show someone a task and you're like you show someone once you're like go for it if you have a once you're like go for it if you have a once you're like go for it if you have a written record of it and a visual record written record of it and a visual record written record of it and a visual record of it you won't have to go back the of it you won't have to go back the of it you won't have to go back the second time and answer all their second time and answer all their second time and answer all their questions when they oh I forgot how to questions when they oh I forgot how to questions when they oh I forgot how to do this like don't expect people to do this like don't expect people to do this like don't expect people to remember like that's not realistic MH uh remember like that's not realistic MH uh remember like that's not realistic MH uh simple example of this in a in a you simple example of this in a in a you simple example of this in a in a you know a small Church context is I send know a small Church context is I send know a small Church context is I send out all of our email communication um to out all of our email communication um to out all of our email communication um to our church through nucleus messages and

our church through nucleus messages and our church through nucleus messages and that's just my wheelhouse that's what I that's just my wheelhouse that's what I that's just my wheelhouse that's what I do um my dad who is we passor together do um my dad who is we passor together do um my dad who is we passor together he wanted to send out an email and he's he wanted to send out an email and he's he wanted to send out an email and he's like hey can you teach me how to do that like hey can you teach me how to do that like hey can you teach me how to do that and so I could have waited until we were and so I could have waited until we were and so I could have waited until we were together and sat down at the computer together and sat down at the computer together and sat down at the computer and like showed him click at a time but and like showed him click at a time but and like showed him click at a time but because we have this process in our because we have this process in our because we have this process in our office my first instinct was was like oh office my first instinct was was like oh office my first instinct was was like oh I'll just like do a screen record for I'll just like do a screen record for I'll just like do a screen record for him so I opened Loom I recorded a screen him so I opened Loom I recorded a screen him so I opened Loom I recorded a screen record and said hey Dad I'm going to record and said hey Dad I'm going to record and said hey Dad I'm going to walk you through this process walked it walk you through this process walked it walk you through this process walked it through on a screen record it's like two through on a screen record it's like two through on a screen record it's like two minutes or something I sent it to him minutes or something I sent it to him minutes or something I sent it to him now he's got that for reference so he now he's got that for reference so he now he's got that for reference so he can practice and then anytime he wants can practice and then anytime he wants can practice and then anytime he wants to send an email he's got that you know to send an email he's got that you know to send an email he's got that you know that loom video as reference and he can that loom video as reference and he can that loom video as reference and he can he can revisit as many times as maybe he he can revisit as many times as maybe he he can revisit as many times as maybe he will go to his grave still needing to will go to his grave still needing to will go to his grave still needing to revisit that loom video and that's fine revisit that loom video and that's fine revisit that loom video and that's fine with me because he has it and he with me because he has it and he with me because he has it and he shouldn't have to ask me again so this shouldn't have to ask me again so this shouldn't have to ask me again so this is as simple as like maybe creating for is as simple as like maybe creating for is as simple as like maybe creating for any of these tasks whether it's teaching any of these tasks whether it's teaching any of these tasks whether it's teaching someone how to turn on the the the X32 someone how to turn on the the the X32 someone how to turn on the the the X32 soundboard and and and do you know do soundboard and and and do you know do soundboard and and and do you know do the things back there or run proes or the things back there or run proes or the things back there or run proes or whatever have like a shoot a shared whatever have like a shoot a shared whatever have like a shoot a shared Google doc space that's what we use we Google doc space that's what we use we Google doc space that's what we use we just use Google doc Google doc how to just use Google doc Google doc how to just use Google doc Google doc how to run propresenter typed out steps loom run propresenter typed out steps loom run propresenter typed out steps loom video link you're set yep heart skill video link you're set yep heart skill video link you're set yep heart skill number one heart skill number two get a number one heart skill number two get a number one heart skill number two get a quick win as soon as possible right so quick win as soon as possible right so quick win as soon as possible right so when you're starting with a person you when you're starting with a person you when you're starting with a person you need to build confidence in them as soon need to build confidence in them as soon need to build confidence in them as soon as you can and and so the hard skill is as you can and and so the hard skill is as you can and and so the hard skill is basically figuring out okay if you want basically figuring out okay if you want basically figuring out okay if you want to eventually offload a task what is to eventually offload a task what is to eventually offload a task what is like the easiest part of the task to do like the easiest part of the task to do like the easiest part of the task to do first and the reason I know this is so

first and the reason I know this is so first and the reason I know this is so important is because when we were first important is because when we were first important is because when we were first building the audience at this building the audience at this building the audience at this organization we would make available organization we would make available organization we would make available what in the industry is called like a what in the industry is called like a what in the industry is called like a lead magnet this might be very familiar lead magnet this might be very familiar lead magnet this might be very familiar language to some folks and the idea of a language to some folks and the idea of a language to some folks and the idea of a lead magnet is it's this really lead magnet is it's this really lead magnet is it's this really accessible part of something that is accessible part of something that is accessible part of something that is desirable but complex so an example of a desirable but complex so an example of a desirable but complex so an example of a good lead magnet would be like a good lead magnet would be like a good lead magnet would be like a Lightroom preset where someone can with Lightroom preset where someone can with Lightroom preset where someone can with one click see a photo they have change one click see a photo they have change one click see a photo they have change or like it's a cheat sheet we did the or like it's a cheat sheet we did the or like it's a cheat sheet we did the iPhone video settings cheat sheet last iPhone video settings cheat sheet last iPhone video settings cheat sheet last year and that was a really high year and that was a really high year and that was a really high performing piece of content because like performing piece of content because like performing piece of content because like it took this complex system like how do it took this complex system like how do it took this complex system like how do you get the best video out of your phone you get the best video out of your phone you get the best video out of your phone and it said well here are the eight and it said well here are the eight and it said well here are the eight settings that you need to make sure settings that you need to make sure settings that you need to make sure you're checking and here's a cheat sheet you're checking and here's a cheat sheet you're checking and here's a cheat sheet that comprises all of those settings that comprises all of those settings that comprises all of those settings that feels like a quick wi and it builds that feels like a quick wi and it builds that feels like a quick wi and it builds confidence in someone that they can do confidence in someone that they can do confidence in someone that they can do it so you don't want the firstop and it so you don't want the firstop and it so you don't want the firstop and Loom that you give to be like this Loom that you give to be like this Loom that you give to be like this really hard thing the idea of a quick really hard thing the idea of a quick really hard thing the idea of a quick win is that it's a guaranteed win that win is that it's a guaranteed win that win is that it's a guaranteed win that requires very little commitment from requires very little commitment from requires very little commitment from them but the outcome is oh I have built them but the outcome is oh I have built them but the outcome is oh I have built faith and confidence in this person that faith and confidence in this person that faith and confidence in this person that they can now take the next step now I'm they can now take the next step now I'm they can now take the next step now I'm an extremely stubborn individual and so an extremely stubborn individual and so an extremely stubborn individual and so my first thing in Creative Ministry was my first thing in Creative Ministry was my first thing in Creative Ministry was recreating Al a very complex and recreating Al a very complex and recreating Al a very complex and advanced maneuver in the tilt shift time advanced maneuver in the tilt shift time advanced maneuver in the tilt shift time lapse I would not recommend starting lapse I would not recommend starting lapse I would not recommend starting there you want to start with something there you want to start with something there you want to start with something that is accessible because you need to that is accessible because you need to that is accessible because you need to build the belief because the difference build the belief because the difference build the belief because the difference between approaching a task that you feel between approaching a task that you feel between approaching a task that you feel like is a chore and one that you feel like is a chore and one that you feel like is a chore and one that you feel like excited about in church it often

like excited about in church it often like excited about in church it often comes down to like how familiar and comes down to like how familiar and comes down to like how familiar and confident you are in the actual space so confident you are in the actual space so confident you are in the actual space so look at the thing that you're trying to look at the thing that you're trying to look at the thing that you're trying to do whatever Ministry vertical discipline do whatever Ministry vertical discipline do whatever Ministry vertical discipline that your team that you're leading is in that your team that you're leading is in that your team that you're leading is in when you bring on someone new or when when you bring on someone new or when when you bring on someone new or when you're working together on a new project you're working together on a new project you're working together on a new project as a team create something that you know as a team create something that you know as a team create something that you know is going to be a quick win that you know is going to be a quick win that you know is going to be a quick win that you know is going to be um successful think about is going to be um successful think about is going to be um successful think about like cooking in in in the kitchen right like cooking in in in the kitchen right like cooking in in in the kitchen right like you always want that first meal like you always want that first meal like you always want that first meal when someone's cooking new to like be so when someone's cooking new to like be so when someone's cooking new to like be so simple that they can make it be like oh simple that they can make it be like oh simple that they can make it be like oh wow this tastes good yeah okay I can do wow this tastes good yeah okay I can do wow this tastes good yeah okay I can do this maybe I'll try something more this maybe I'll try something more this maybe I'll try something more difficult next time but the first win difficult next time but the first win difficult next time but the first win has to be quick and easy yeah there's has to be quick and easy yeah there's has to be quick and easy yeah there's something like psychological going on something like psychological going on something like psychological going on there right which is when someone has there right which is when someone has there right which is when someone has success at doing something it gives them success at doing something it gives them success at doing something it gives them the confidence to build on that to try the confidence to build on that to try the confidence to build on that to try something bigger and better which is something bigger and better which is something bigger and better which is where as a team leader you're trying to where as a team leader you're trying to where as a team leader you're trying to get them to you're trying to get them to get them to you're trying to get them to get them to you're trying to get them to become a fully integrated team member become a fully integrated team member become a fully integrated team member who can do all the things that you who can do all the things that you who can do all the things that you expect of someone on that team and more expect of someone on that team and more expect of someone on that team and more take initiative and do the things and it take initiative and do the things and it take initiative and do the things and it often requires often requires often requires um at the very least for the sake of um at the very least for the sake of um at the very least for the sake of efficiency on that journey to give efficiency on that journey to give efficiency on that journey to give someone a a win to start with so that someone a a win to start with so that someone a a win to start with so that they have the courage to do the next they have the courage to do the next they have the courage to do the next thing and the next thing and the next thing and the next thing and the next thing and the next thing and the next thing um which leads um pretty well thing um which leads um pretty well thing um which leads um pretty well actually into heart skill number three actually into heart skill number three actually into heart skill number three which is this phrase called a long which is this phrase called a long which is this phrase called a long obedience in the same direction yep I obedience in the same direction yep I obedience in the same direction yep I actually came up with this actually came up with this actually came up with this phrase and I introduced Alex to it after phrase and I introduced Alex to it after phrase and I introduced Alex to it after I came up with it no this is Alex's I came up with it no this is Alex's I came up with it no this is Alex's favorite author I believe Eugene favorite author I believe Eugene favorite author I believe Eugene Peterson this is one of his ideas I have Peterson this is one of his ideas I have Peterson this is one of his ideas I have been really ruminating simmering on this

been really ruminating simmering on this been really ruminating simmering on this idea because I am not the type of person idea because I am not the type of person idea because I am not the type of person that experiences anxiety as an emotion that experiences anxiety as an emotion that experiences anxiety as an emotion the only time I do is when it's at the the only time I do is when it's at the the only time I do is when it's at the end of a long day and I think to myself end of a long day and I think to myself end of a long day and I think to myself like I didn't do enough today I could like I didn't do enough today I could like I didn't do enough today I could have done more I should have done more have done more I should have done more have done more I should have done more to accomplish my goals to fulfill the to accomplish my goals to fulfill the to accomplish my goals to fulfill the mission of my organization to be the mission of my organization to be the mission of my organization to be the person that I want to be I should have person that I want to be I should have person that I want to be I should have done more and you have this like anxious done more and you have this like anxious done more and you have this like anxious feeling of like I'm not doing stuff feeling of like I'm not doing stuff feeling of like I'm not doing stuff right now and more could have been done right now and more could have been done right now and more could have been done and what I find brings the most Comfort and what I find brings the most Comfort and what I find brings the most Comfort is returning to this acent which I know is returning to this acent which I know is returning to this acent which I know to be true which is like you could to be true which is like you could to be true which is like you could always do more on any given day but to always do more on any given day but to always do more on any given day but to fulfill your calling and to fulfill the fulfill your calling and to fulfill the fulfill your calling and to fulfill the mission and to like meet all the mission and to like meet all the mission and to like meet all the responsibilities in your life all it is responsibilities in your life all it is responsibilities in your life all it is is long obedience in the same direction is long obedience in the same direction is long obedience in the same direction um I I I said this before we hit um I I I said this before we hit um I I I said this before we hit recording but I got a comment today on recording but I got a comment today on recording but I got a comment today on Instagram it was like one of the most Instagram it was like one of the most Instagram it was like one of the most treasured comments that I've received it treasured comments that I've received it treasured comments that I've received it was a pastor recommending me publicly to was a pastor recommending me publicly to was a pastor recommending me publicly to someone on his team he had tagged a someone on his team he had tagged a someone on his team he had tagged a person and he said th this guy is uh person and he said th this guy is uh person and he said th this guy is uh brilliant experienced and tempered with brilliant experienced and tempered with brilliant experienced and tempered with his takes and I thought to myself put it his takes and I thought to myself put it his takes and I thought to myself put it on the gravestone like if someone if on the gravestone like if someone if on the gravestone like if someone if they say that about me like brilliant they say that about me like brilliant they say that about me like brilliant experienced and tempered with his takes experienced and tempered with his takes experienced and tempered with his takes like that's all I ever need to be said like that's all I ever need to be said like that's all I ever need to be said all that ever needs to be said about me all that ever needs to be said about me all that ever needs to be said about me because what it demonstrates is that because what it demonstrates is that because what it demonstrates is that like you've shown longevity and you've like you've shown longevity and you've like you've shown longevity and you've shown restraint and you haven't tried to shown restraint and you haven't tried to shown restraint and you haven't tried to like you know hit the Home Run ball like you know hit the Home Run ball like you know hit the Home Run ball every single time it's like long every single time it's like long every single time it's like long obedience in the same direction you need obedience in the same direction you need obedience in the same direction you need that to get someone to say something that to get someone to say something that to get someone to say something like that about you yeah and so I just

like that about you yeah and so I just like that about you yeah and so I just want to like encourage you it's like if want to like encourage you it's like if want to like encourage you it's like if things AR happening as quickly as you things AR happening as quickly as you things AR happening as quickly as you want that's okay like that's a feature want that's okay like that's a feature want that's okay like that's a feature not a bug I have it written on in chalk not a bug I have it written on in chalk not a bug I have it written on in chalk on my wall maybe it needs to be not in on my wall maybe it needs to be not in on my wall maybe it needs to be not in chalk because it's been there for two chalk because it's been there for two chalk because it's been there for two years and I still look at it all the years and I still look at it all the years and I still look at it all the time well you know what happens when you time well you know what happens when you time well you know what happens when you leave chalk on for too long if it leave chalk on for too long if it leave chalk on for too long if it permanent well bless okay you permanent well bless okay you permanent well bless okay you overestimate what you can do in one year overestimate what you can do in one year overestimate what you can do in one year you underestimate what you can do in 10 you underestimate what you can do in 10 you underestimate what you can do in 10 years and so keeping this at the years and so keeping this at the years and so keeping this at the Forefront should help you set proper Forefront should help you set proper Forefront should help you set proper expectations and also it's just a good expectations and also it's just a good expectations and also it's just a good reminder like you know you're not going reminder like you know you're not going reminder like you know you're not going to get everything done today yeah and to get everything done today yeah and to get everything done today yeah and it's proper expectations for yourself it's proper expectations for yourself it's proper expectations for yourself and others right like you're were and others right like you're were and others right like you're were talking about teams and to build a team talking about teams and to build a team talking about teams and to build a team requires that it's made up of people and requires that it's made up of people and requires that it's made up of people and so we're talking about like like so we're talking about like like so we're talking about like like building people and and taking care of building people and and taking care of building people and and taking care of people pastoring people treating people people pastoring people treating people people pastoring people treating people well and building a team that is built well and building a team that is built well and building a team that is built for longevity and not built for um High for longevity and not built for um High for longevity and not built for um High burnout High turnover you know and so burnout High turnover you know and so burnout High turnover you know and so this Axiom kind of tempers your this Axiom kind of tempers your this Axiom kind of tempers your expectations for what you can accomplish expectations for what you can accomplish expectations for what you can accomplish what your team can accomplish and what what your team can accomplish and what what your team can accomplish and what you expect of of how yeah how to treat you expect of of how yeah how to treat you expect of of how yeah how to treat the people that that make up your team the people that that make up your team the people that that make up your team so those are our three hard skills ready so those are our three hard skills ready so those are our three hard skills ready to move on to soft skills please soft to move on to soft skills please soft to move on to soft skills please soft soft skill number one little phrase soft skill number one little phrase soft skill number one little phrase known and needed yeah got a little known and needed yeah got a little known and needed yeah got a little little Christian alliteration in there little Christian alliteration in there little Christian alliteration in there like we have to um disappointment is like we have to um disappointment is like we have to um disappointment is unmet unmet unmet expectations and I find that more often expectations and I find that more often expectations and I find that more often than not the culprit to whatever people than not the culprit to whatever people than not the culprit to whatever people skill people issue that I'm working with skill people issue that I'm working with skill people issue that I'm working with is that there are misaligned is that there are misaligned is that there are misaligned expectations and so all of these soft

expectations and so all of these soft expectations and so all of these soft skills are things that I have leared and skills are things that I have leared and skills are things that I have leared and am continuing to learn um because you am continuing to learn um because you am continuing to learn um because you cannot just rely purely on the hard cannot just rely purely on the hard cannot just rely purely on the hard skills um I have skills um I have skills um I have tried if you don't have the soft skills tried if you don't have the soft skills tried if you don't have the soft skills and the ability to work with people you and the ability to work with people you and the ability to work with people you know it's kind of funny because like I know it's kind of funny because like I know it's kind of funny because like I sometimes like to think of myself as a sometimes like to think of myself as a sometimes like to think of myself as a bit robotic in terms of like do the task bit robotic in terms of like do the task bit robotic in terms of like do the task but I'm not I'm highly emotional um even but I'm not I'm highly emotional um even but I'm not I'm highly emotional um even more than I think I would like to admit more than I think I would like to admit more than I think I would like to admit and this is like getting back to that and this is like getting back to that and this is like getting back to that Airline analogy which is like you might Airline analogy which is like you might Airline analogy which is like you might have the best cabin the best airplane have the best cabin the best airplane have the best cabin the best airplane it's like the freshest one that got the it's like the freshest one that got the it's like the freshest one that got the coolest Tech and if like the food and coolest Tech and if like the food and coolest Tech and if like the food and the service and all the little things the service and all the little things the service and all the little things the soft product is no good it's not the soft product is no good it's not the soft product is no good it's not going to be well regarded in all all of going to be well regarded in all all of going to be well regarded in all all of like the airlines in their competition like the airlines in their competition like the airlines in their competition on the inverse side you might have an on the inverse side you might have an on the inverse side you might have an old cabin and it doesn't fully recline old cabin and it doesn't fully recline old cabin and it doesn't fully recline you know business class it doesn't go you know business class it doesn't go you know business class it doesn't go flatlay in economy it's like really flatlay in economy it's like really flatlay in economy it's like really cramped it's like but the service is cramped it's like but the service is cramped it's like but the service is always outstanding the food is always outstanding the food is always outstanding the food is predictably great and in all of the predictably great and in all of the predictably great and in all of the margins what you what the airline does margins what you what the airline does margins what you what the airline does control they just hit it out of the park control they just hit it out of the park control they just hit it out of the park and that's why they're so well regarded and that's why they're so well regarded and that's why they're so well regarded and so the same is true here you can and so the same is true here you can and so the same is true here you can have the perfect sop and the best Loom have the perfect sop and the best Loom have the perfect sop and the best Loom and you can have the quick win and and and you can have the quick win and and and you can have the quick win and and and if you don't have the people skills and if you don't have the people skills and if you don't have the people skills like it probably won't matter or at like it probably won't matter or at like it probably won't matter or at least it won't take you as far as you least it won't take you as far as you least it won't take you as far as you can go with the right people skills at can go with the right people skills at can go with the right people skills at the end of the day I am responsible for the end of the day I am responsible for the end of the day I am responsible for everyone on my team feeling known and everyone on my team feeling known and everyone on my team feeling known and needed and how that gets expressed is needed and how that gets expressed is needed and how that gets expressed is different for each person right and so different for each person right and so different for each person right and so part of being a good leader is knowing part of being a good leader is knowing part of being a good leader is knowing what makes each of the people tick and

what makes each of the people tick and what makes each of the people tick and what motivates them and how they feel what motivates them and how they feel what motivates them and how they feel known and needed you know we have one known and needed you know we have one known and needed you know we have one guy who really needs to feel ownership guy who really needs to feel ownership guy who really needs to feel ownership over his work and so if I give him over his work and so if I give him over his work and so if I give him something that's important to us and I something that's important to us and I something that's important to us and I communicate this is important to the communicate this is important to the communicate this is important to the mission of what we're doing and you're mission of what we're doing and you're mission of what we're doing and you're in charge of it that's like what he all in charge of it that's like what he all in charge of it that's like what he all he needs and he'll just go for it I have he needs and he'll just go for it I have he needs and he'll just go for it I have another guy who doesn't like to be another guy who doesn't like to be another guy who doesn't like to be underresourced underresourced underresourced and he's happy to do the same task over and he's happy to do the same task over and he's happy to do the same task over and over and over again irrespective of and over and over again irrespective of and over and over again irrespective of like its consequence in the grand scheme like its consequence in the grand scheme like its consequence in the grand scheme of the company he doesn't need variety of the company he doesn't need variety of the company he doesn't need variety and he feels known when he's like not and he feels known when he's like not and he feels known when he's like not over taxed I'm like oh I I like I don't over taxed I'm like oh I I like I don't over taxed I'm like oh I I like I don't put too much on his play whereas the put too much on his play whereas the put too much on his play whereas the other guy it's like the more that's on other guy it's like the more that's on other guy it's like the more that's on my play great cuz this is a challenge my play great cuz this is a challenge my play great cuz this is a challenge and I'm going to figure it out it's like and I'm going to figure it out it's like and I'm going to figure it out it's like if I treated both of them the same one if I treated both of them the same one if I treated both of them the same one of them would feel known the other one of them would feel known the other one of them would feel known the other one wouldn't and one of them would feel wouldn't and one of them would feel wouldn't and one of them would feel needed and the other one wouldn't and so needed and the other one wouldn't and so needed and the other one wouldn't and so a part of being a good leader is like a part of being a good leader is like a part of being a good leader is like the discovery process of knowing what um the discovery process of knowing what um the discovery process of knowing what um each person needs from you well you said each person needs from you well you said each person needs from you well you said it and it's so important that these soft it and it's so important that these soft it and it's so important that these soft skills because we're dealing with people skills because we're dealing with people skills because we're dealing with people are I won't go as far as to say like are I won't go as far as to say like are I won't go as far as to say like they they Trump the hard skills or they they Trump the hard skills or they they Trump the hard skills or whatever but because people are involved whatever but because people are involved whatever but because people are involved because we are working with people because we are working with people because we are working with people because this is people centered the soft because this is people centered the soft because this is people centered the soft skills um really almost are like the the skills um really almost are like the the skills um really almost are like the the the hinge pin to the to the success of the hinge pin to the to the success of the hinge pin to the to the success of of the thing you're trying to accomplish of the thing you're trying to accomplish of the thing you're trying to accomplish you know when you're working with hard you know when you're working with hard you know when you're working with hard Goods hard skills are are generally all Goods hard skills are are generally all Goods hard skills are are generally all you need right like if you're if you're you need right like if you're if you're you need right like if you're if you're the sound engineer and it's just like

the sound engineer and it's just like the sound engineer and it's just like you and that X32 back there like your you and that X32 back there like your you and that X32 back there like your hard skills that you're bringing to that hard skills that you're bringing to that hard skills that you're bringing to that hard soundboard are all you need to like hard soundboard are all you need to like hard soundboard are all you need to like create success there but because teams create success there but because teams create success there but because teams are made up of like flesh and blood it's are made up of like flesh and blood it's are made up of like flesh and blood it's the soft skills like you said it you the soft skills like you said it you the soft skills like you said it you could have the best sop you could have could have the best sop you could have could have the best sop you could have you could you could have the best hard you could you could have the best hard you could you could have the best hard skills um you could have A's across the skills um you could have A's across the skills um you could have A's across the board but if your team members aren't board but if your team members aren't board but if your team members aren't feeling known and needed that's that's feeling known and needed that's that's feeling known and needed that's that's not going to it's not going to create not going to it's not going to create not going to it's not going to create longevity uh for the team for the team longevity uh for the team for the team longevity uh for the team for the team members um it's it's just I really do members um it's it's just I really do members um it's it's just I really do think it is the hinge pin kind of of of think it is the hinge pin kind of of of think it is the hinge pin kind of of of the success as a team um sounds like if the success as a team um sounds like if the success as a team um sounds like if you don't have love you're just a you don't have love you're just a you don't have love you're just a clanging gong Andor Sy you know there clanging gong Andor Sy you know there clanging gong Andor Sy you know there are spiritual principles for all of this are spiritual principles for all of this are spiritual principles for all of this stuff I I try not try to to add them to stuff I I try not try to to add them to stuff I I try not try to to add them to each of them that's because I feel known each of them that's because I feel known each of them that's because I feel known and needed when he doesn't inject all of and needed when he doesn't inject all of and needed when he doesn't inject all of his theology into these episodes okay his theology into these episodes okay his theology into these episodes okay moving on soft skill number two people moving on soft skill number two people moving on soft skill number two people will do almost anything to avoid feeling will do almost anything to avoid feeling will do almost anything to avoid feeling pain yes this is a brne brown idea I pain yes this is a brne brown idea I pain yes this is a brne brown idea I think she says people will do almost think she says people will do almost think she says people will do almost anything to not feel pain including anything to not feel pain including anything to not feel pain including causing pain yeah ignoring pain and causing pain yeah ignoring pain and causing pain yeah ignoring pain and abusing power I revisit this Axiom when abusing power I revisit this Axiom when abusing power I revisit this Axiom when I don't understand why someone is acting I don't understand why someone is acting I don't understand why someone is acting the way that they are uh or when I look the way that they are uh or when I look the way that they are uh or when I look at my own at my own at my own ACS and again to quote Paul I look at ACS and again to quote Paul I look at ACS and again to quote Paul I look at how I act and I say I do not act the way how I act and I say I do not act the way how I act and I say I do not act the way that I want to act and it's a reminder that I want to act and it's a reminder that I want to act and it's a reminder of like the humanity of all of us and of like the humanity of all of us and of like the humanity of all of us and our intrinsic motivations and how much our intrinsic motivations and how much our intrinsic motivations and how much we are afraid of pain and the lengths we are afraid of pain and the lengths we are afraid of pain and the lengths that will go to avoid it um ber Brown

that will go to avoid it um ber Brown that will go to avoid it um ber Brown goes on to say very few people can goes on to say very few people can goes on to say very few people can handle being held accountable without handle being held accountable without handle being held accountable without rationalizing blaming or shutting down rationalizing blaming or shutting down rationalizing blaming or shutting down and so this is another soft skill that and so this is another soft skill that and so this is another soft skill that I've learned to develop and I'm you know I've learned to develop and I'm you know I've learned to develop and I'm you know very very new into developing it it's very very new into developing it it's very very new into developing it it's like when we have to do confrontation like when we have to do confrontation like when we have to do confrontation when we have to do problem solving again when we have to do problem solving again when we have to do problem solving again I'm just like well a is a and b is B and I'm just like well a is a and b is B and I'm just like well a is a and b is B and then someone says actually a Is Not A then someone says actually a Is Not A then someone says actually a Is Not A and B is not B that's c and d and I go and B is not B that's c and d and I go and B is not B that's c and d and I go well that's not rational you're not well that's not rational you're not well that's not rational you're not behaving rationally here and I have to behaving rationally here and I have to behaving rationally here and I have to remind myself like the true motivation remind myself like the true motivation remind myself like the true motivation for all of us is actually very rarely for all of us is actually very rarely for all of us is actually very rarely going to be IR rational behavior and going to be IR rational behavior and going to be IR rational behavior and this is like the Paradox of like the this is like the Paradox of like the this is like the Paradox of like the hard skills and the soft skills we like hard skills and the soft skills we like hard skills and the soft skills we like the hard skills are all based on the hard skills are all based on the hard skills are all based on pragmatism and logic and then all the pragmatism and logic and then all the pragmatism and logic and then all the soft skills are basically dealing with soft skills are basically dealing with soft skills are basically dealing with our own like illogic Behavior yes and our own like illogic Behavior yes and our own like illogic Behavior yes and the ologic behavior of the people in our the ologic behavior of the people in our the ologic behavior of the people in our care yeah yeah how do you H where do you care yeah yeah how do you H where do you care yeah yeah how do you H where do you see pain or discomfort but specifically see pain or discomfort but specifically see pain or discomfort but specifically pain to use the language here where do pain to use the language here where do pain to use the language here where do you see pain intersecting with like the you see pain intersecting with like the you see pain intersecting with like the work that we do together as team members work that we do together as team members work that we do together as team members it can be as simple as like it can be as simple as like it can be as simple as like disappointment it can be as simple as disappointment it can be as simple as disappointment it can be as simple as one's inability to take respon one's inability to take respon one's inability to take respon responsibility for something that was in responsibility for something that was in responsibility for something that was in their care that went wrong right um it their care that went wrong right um it their care that went wrong right um it can be comparison it can be like can be comparison it can be like can be comparison it can be like bitterness like and and and we all deal bitterness like and and and we all deal bitterness like and and and we all deal with it differently like I would say my with it differently like I would say my with it differently like I would say my wife is about as good as you can get at wife is about as good as you can get at wife is about as good as you can get at ignoring pain she'll just be like I do ignoring pain she'll just be like I do ignoring pain she'll just be like I do not acknowledge this this discomfort I not acknowledge this this discomfort I not acknowledge this this discomfort I choose not to acknowledge that you exist

choose not to acknowledge that you exist choose not to acknowledge that you exist which is like not always the right thing which is like not always the right thing which is like not always the right thing um and then for me I'm very good at um and then for me I'm very good at um and then for me I'm very good at abusing power jeez wow oh man uh I was abusing power jeez wow oh man uh I was abusing power jeez wow oh man uh I was say I'm very good at like rationalizing say I'm very good at like rationalizing say I'm very good at like rationalizing and people have said this about me it's and people have said this about me it's and people have said this about me it's like you know like you can tell any like you know like you can tell any like you know like you can tell any story that you like want to believe story that you like want to believe story that you like want to believe about yourself and I think that's like a about yourself and I think that's like a about yourself and I think that's like a powerful thing but it can also be powerful thing but it can also be powerful thing but it can also be extremely uh destructive when it's not extremely uh destructive when it's not extremely uh destructive when it's not based in anything because we can all based in anything because we can all based in anything because we can all like tells and and this is like part of like tells and and this is like part of like tells and and this is like part of the human existence which is like we are the human existence which is like we are the human existence which is like we are all the main character in our story all the main character in our story all the main character in our story which is why faith is so important which is why faith is so important which is why faith is so important because it takes us out of the center because it takes us out of the center because it takes us out of the center and it puts Jesus there and now we align and it puts Jesus there and now we align and it puts Jesus there and now we align and measure our own behaviors against and measure our own behaviors against and measure our own behaviors against the perfect example of Jesus when we're the perfect example of Jesus when we're the perfect example of Jesus when we're our own main character only that's why our own main character only that's why our own main character only that's why they call it main character syndrome they call it main character syndrome they call it main character syndrome where it's like no matter what you do where it's like no matter what you do where it's like no matter what you do you rationalize and like there's the you rationalize and like there's the you rationalize and like there's the Trope of like you're talking to your Trope of like you're talking to your Trope of like you're talking to your friend and at a certain moment you go oh friend and at a certain moment you go oh friend and at a certain moment you go oh you're the you're the you're the problem and and so all of that is part problem and and so all of that is part problem and and so all of that is part of like our own experience and now we're of like our own experience and now we're of like our own experience and now we're going to add one another person and going to add one another person and going to add one another person and another person and another person as we another person and another person as we another person and another person as we build a team and so like recognizing build a team and so like recognizing build a team and so like recognizing that at our worst but also probably at that at our worst but also probably at that at our worst but also probably at our default this is our motivator it can our default this is our motivator it can our default this is our motivator it can help you like really get to the rote a help you like really get to the rote a help you like really get to the rote a lot quicker I found I've spent so much lot quicker I found I've spent so much lot quicker I found I've spent so much wasted time like going around and around wasted time like going around and around wasted time like going around and around in circles what is wrong with you it's in circles what is wrong with you it's in circles what is wrong with you it's like well no you just there's something like well no you just there's something like well no you just there's something going on that's uncomfortable and it's going on that's uncomfortable and it's going on that's uncomfortable and it's manifesting in another way but there manifesting in another way but there manifesting in another way but there there really is something going on here there really is something going on here there really is something going on here and it's and it's very often an and it's and it's very often an and it's and it's very often an uncomfortable feeling that that is

uncomfortable feeling that that is uncomfortable feeling that that is operating underneath so at the very operating underneath so at the very operating underneath so at the very least this one this soft skill is like a least this one this soft skill is like a least this one this soft skill is like a call to um empathy or compassion right call to um empathy or compassion right call to um empathy or compassion right to see someone on your team in a way to see someone on your team in a way to see someone on your team in a way that's like that doesn't quite align or that's like that doesn't quite align or that's like that doesn't quite align or is not helpful and and a call to like to is not helpful and and a call to like to is not helpful and and a call to like to look one layer beneath that and see like look one layer beneath that and see like look one layer beneath that and see like oh they seem angry well what are they oh they seem angry well what are they oh they seem angry well what are they what are they grieving you know like what are they grieving you know like what are they grieving you know like what's laying underneath that um if what's laying underneath that um if what's laying underneath that um if someone won't step up in a role and someone won't step up in a role and someone won't step up in a role and you're like like like you're you're you're like like like you're you're you're like like like you're you're perfectly skilled for this like why perfectly skilled for this like why perfectly skilled for this like why aren't you ready to get started it's not aren't you ready to get started it's not aren't you ready to get started it's not the skill like maybe there was a the skill like maybe there was a the skill like maybe there was a previous experience that caused them previous experience that caused them previous experience that caused them pain and they are working to avoid that pain and they are working to avoid that pain and they are working to avoid that pain ever happening again and like no pain ever happening again and like no pain ever happening again and like no I'm just not going to step up like why I'm just not going to step up like why I'm just not going to step up like why you are qualified like it's about you are qualified like it's about you are qualified like it's about qualification it's about avoidance of qualification it's about avoidance of qualification it's about avoidance of pain um could be another reason but like pain um could be another reason but like pain um could be another reason but like at its roote it's you know probably at its roote it's you know probably at its roote it's you know probably something related to pain and you can't something related to pain and you can't something related to pain and you can't you can't get to that without like you can't get to that without like you can't get to that without like without deep knowing without without deep knowing without without deep knowing without relationship right well and then also if relationship right well and then also if relationship right well and then also if you are the leader you're probably like you are the leader you're probably like you are the leader you're probably like at the top so you have to recognize that at the top so you have to recognize that at the top so you have to recognize that like abusive power that's your in my like abusive power that's your in my like abusive power that's your in my case my like thing that I need to be case my like thing that I need to be case my like thing that I need to be concerned with it probably isn't like concerned with it probably isn't like concerned with it probably isn't like Alex will Alex could abuse his power but Alex will Alex could abuse his power but Alex will Alex could abuse his power but eventually if he was like I'd be like eventually if he was like I'd be like eventually if he was like I'd be like hey what are you doing because like I am hey what are you doing because like I am hey what are you doing because like I am over top of him in this or but there's over top of him in this or but there's over top of him in this or but there's no one over top of me in this or except no one over top of me in this or except no one over top of me in this or except for the Lord and I say that in a GLI way for the Lord and I say that in a GLI way for the Lord and I say that in a GLI way but like EV like I can only be but like EV like I can only be but like EV like I can only be accountable to him because I will be accountable to him because I will be accountable to him because I will be able to abuse my power because I am at

able to abuse my power because I am at able to abuse my power because I am at the top and so I have to recognize like the top and so I have to recognize like the top and so I have to recognize like in myself I will look to avoid pain and in myself I will look to avoid pain and in myself I will look to avoid pain and so one of the ways that I tried to do so one of the ways that I tried to do so one of the ways that I tried to do this my best as a father so head of the this my best as a father so head of the this my best as a father so head of the house as the leader of this organization house as the leader of this organization house as the leader of this organization head here is to be quick to apologize head here is to be quick to apologize head here is to be quick to apologize and to take accountability even so much and to take accountability even so much and to take accountability even so much so like when it's not like only my fault so like when it's not like only my fault so like when it's not like only my fault or my fault at all it's like take or my fault at all it's like take or my fault at all it's like take accountability because that's a good accountability because that's a good accountability because that's a good practice in like exercising the Demons practice in like exercising the Demons practice in like exercising the Demons of abusing power like if you're always of abusing power like if you're always of abusing power like if you're always quick to apologize one step ahead of quick to apologize one step ahead of quick to apologize one step ahead of those little demons a the little demons those little demons a the little demons those little demons a the little demons uh and uh I'll just I will say this out uh and uh I'll just I will say this out uh and uh I'll just I will say this out loud um you are very good at that that's loud um you are very good at that that's loud um you are very good at that that's because I abuse my power to make him say because I abuse my power to make him say because I abuse my power to make him say that how you couldn't pay me enough to that how you couldn't pay me enough to that how you couldn't pay me enough to uh make me say that scof skill the last uh make me say that scof skill the last uh make me say that scof skill the last one number three the limits of my one number three the limits of my one number three the limits of my language mean the limits of my world so language mean the limits of my world so language mean the limits of my world so this is a quote from an Austrian this is a quote from an Austrian this is a quote from an Austrian philosopher his name was ludvig philosopher his name was ludvig philosopher his name was ludvig veinstein a nice lived in the first half veinstein a nice lived in the first half veinstein a nice lived in the first half of the 20th century and when I first of the 20th century and when I first of the 20th century and when I first heard it I found that it was heard it I found that it was heard it I found that it was tremendously profound for me the limits tremendously profound for me the limits tremendously profound for me the limits of my language mean the limits of my of my language mean the limits of my of my language mean the limits of my world if you are experiencing something world if you are experiencing something world if you are experiencing something and you are unable to articulate it and you are unable to articulate it and you are unable to articulate it you're almost like unable to like live you're almost like unable to like live you're almost like unable to like live it at all and this gets to another it at all and this gets to another it at all and this gets to another episode that we published early January episode that we published early January episode that we published early January of 2024 January 24th 2024 the title of of 2024 January 24th 2024 the title of of 2024 January 24th 2024 the title of that episode was my 16 rules for living that episode was my 16 rules for living that episode was my 16 rules for living and how to develop your own this soft and how to develop your own this soft and how to develop your own this soft skill which intersects with a hard skill skill which intersects with a hard skill skill which intersects with a hard skill in a sense is the ability to articulate in a sense is the ability to articulate in a sense is the ability to articulate values basically create language that

values basically create language that values basically create language that you and your team can abide by and then you and your team can abide by and then you and your team can abide by and then hold the team accountable but most hold the team accountable but most hold the team accountable but most importantly hold yourself accountable to importantly hold yourself accountable to importantly hold yourself accountable to those values you know there's that those values you know there's that those values you know there's that famous line from I believe it's the wire famous line from I believe it's the wire famous line from I believe it's the wire pardon me I've never seen it which is pardon me I've never seen it which is pardon me I've never seen it which is like you know every man has to have a like you know every man has to have a like you know every man has to have a code and the idea there is that we need code and the idea there is that we need code and the idea there is that we need values to live by and in a team you need values to live by and in a team you need values to live by and in a team you need to to to continually articulate those values and continually articulate those values and continually articulate those values and cast that Vision because once that cast that Vision because once that cast that Vision because once that shared language exists it's amazing how shared language exists it's amazing how shared language exists it's amazing how we've seen this happen in our own we've seen this happen in our own we've seen this happen in our own organization once we create this organization once we create this organization once we create this language and we Define it people start language and we Define it people start language and we Define it people start using the language and that language using the language and that language using the language and that language what do I always say the language you what do I always say the language you what do I always say the language you use becomes the culture that you build use becomes the culture that you build use becomes the culture that you build and so you're almost like creating and so you're almost like creating and so you're almost like creating culture and creating emotion and the culture and creating emotion and the culture and creating emotion and the ability for people to describe things ability for people to describe things ability for people to describe things that maybe they couldn't before just by that maybe they couldn't before just by that maybe they couldn't before just by laying out that language the limits of laying out that language the limits of laying out that language the limits of my language mean the limits of my world my language mean the limits of my world my language mean the limits of my world and so the limits of the language that and so the limits of the language that and so the limits of the language that you articulate in your own team become you articulate in your own team become you articulate in your own team become the limits and the like upward limits the limits and the like upward limits the limits and the like upward limits for your team to achieve and accomplish for your team to achieve and accomplish for your team to achieve and accomplish as you're talking about that I'm as you're talking about that I'm as you're talking about that I'm thinking about the shared language we thinking about the shared language we thinking about the shared language we have on our team and the function it has have on our team and the function it has have on our team and the function it has played for us is it has played for us is it has played for us is it has created um almost a lands esape for us created um almost a lands esape for us created um almost a lands esape for us to to to navigate like frankly most often navigate like frankly most often navigate like frankly most often conflict in a way that we couldn't have conflict in a way that we couldn't have conflict in a way that we couldn't have we couldn't have before without that we couldn't have before without that we couldn't have before without that language so like we've literally created language so like we've literally created language so like we've literally created a world a space an arena basically to a world a space an arena basically to a world a space an arena basically to navigate conflict uh uh uh We've we've navigate conflict uh uh uh We've we've navigate conflict uh uh uh We've we've we've we've carved a path through the we've we've carved a path through the we've we've carved a path through the Wilderness to go just by agreeing on

Wilderness to go just by agreeing on Wilderness to go just by agreeing on shared language so that like that that shared language so that like that that shared language so that like that that really is proving that that phrase to be really is proving that that phrase to be really is proving that that phrase to be true like the limits of language mean true like the limits of language mean true like the limits of language mean the limits of the world we have created the limits of the world we have created the limits of the world we have created a new space to do new things together a new space to do new things together a new space to do new things together namely navigate conflict just by namely navigate conflict just by namely navigate conflict just by establishing shared language well and establishing shared language well and establishing shared language well and even the words that we're using like even the words that we're using like even the words that we're using like navigate if you think about mapmaking navigate if you think about mapmaking navigate if you think about mapmaking previously there would be parts of the previously there would be parts of the previously there would be parts of the world that had never been explored and world that had never been explored and world that had never been explored and so what do map makers do they say so what do map makers do they say so what do map makers do they say actually there's a road that goes here actually there's a road that goes here actually there's a road that goes here and there's a road that intersects here and there's a road that intersects here and there's a road that intersects here and there's a pond here and they and there's a pond here and they and there's a pond here and they basically like lay out the land so that basically like lay out the land so that basically like lay out the land so that you can explore it and you can explore it and you can explore it and liit liit liit andity thats limits andity thats limits andity thats limits language so we've been on this journey language so we've been on this journey language so we've been on this journey for I guess like 13 years the company for I guess like 13 years the company for I guess like 13 years the company officially turns 11 years old this year officially turns 11 years old this year officially turns 11 years old this year this a couple years before it was a this a couple years before it was a this a couple years before it was a company where you're just a solle company where you're just a solle company where you're just a solle proprietorship and you're Pro church proprietorship and you're Pro church proprietorship and you're Pro church tools.com but you're like I ain't going tools.com but you're like I ain't going tools.com but you're like I ain't going to ever incorporate a company around to ever incorporate a company around to ever incorporate a company around that name that name that name because and yet we still use it today in because and yet we still use it today in because and yet we still use it today in fact we're using it in we're doubling fact we're using it in we're doubling fact we're using it in we're doubling down different ways so so pr- Church down different ways so so pr- Church down different ways so so pr- Church certified is essentially the grand total certified is essentially the grand total certified is essentially the grand total of everything that I've learned in 13 of everything that I've learned in 13 of everything that I've learned in 13 plus years and we've condensed it all plus years and we've condensed it all plus years and we've condensed it all into a 12 month Sprint and by the end into a 12 month Sprint and by the end into a 12 month Sprint and by the end the idea is that you get your the idea is that you get your the idea is that you get your certificate you get a certificate like a certificate you get a certificate like a certificate you get a certificate like a real life yeah mail it to you we are real life yeah mail it to you we are real life yeah mail it to you we are exploring like actually like a printed exploring like actually like a printed exploring like actually like a printed Badge of some kind as well um the idea Badge of some kind as well um the idea Badge of some kind as well um the idea there is that that certificate is a there is that that certificate is a there is that that certificate is a representation that you are practiced representation that you are practiced representation that you are practiced and you are qualified and ready to serve

and you are qualified and ready to serve and you are qualified and ready to serve the global Church in this creative the global Church in this creative the global Church in this creative sphere um or whomever you've put through sphere um or whomever you've put through sphere um or whomever you've put through the certificate program in the same spot the certificate program in the same spot the certificate program in the same spot I mentioned this certified is made up of I mentioned this certified is made up of I mentioned this certified is made up of nine modules uh one for each core nine modules uh one for each core nine modules uh one for each core discipline of creative Ministry and discipline of creative Ministry and discipline of creative Ministry and modules we grouped them into three modules we grouped them into three modules we grouped them into three different what we're calling Sprints and different what we're calling Sprints and different what we're calling Sprints and each skill Builds on the previous the each skill Builds on the previous the each skill Builds on the previous the idea being that you develop maximum idea being that you develop maximum idea being that you develop maximum competency and capacity over the 12 competency and capacity over the 12 competency and capacity over the 12 months so the three Sprints are called months so the three Sprints are called months so the three Sprints are called establish build and grow each Sprint has establish build and grow each Sprint has establish build and grow each Sprint has three modules in order the modules are three modules in order the modules are three modules in order the modules are starting with photography number one starting with photography number one starting with photography number one then logo and branding then videography then logo and branding then videography then logo and branding then videography and live production web and and live production web and and live production web and Communications and the final three Communications and the final three Communications and the final three social media promotions and building social media promotions and building social media promotions and building your team and we designed certified for your team and we designed certified for your team and we designed certified for two groups of people the first is going two groups of people the first is going two groups of people the first is going to be the person that has been in this to be the person that has been in this to be the person that has been in this creative space for a while you want to creative space for a while you want to creative space for a while you want to grow maybe you've made some progress grow maybe you've made some progress grow maybe you've made some progress you're ready to take the next big leap you're ready to take the next big leap you're ready to take the next big leap the person who dm'd me on Instagram the person who dm'd me on Instagram the person who dm'd me on Instagram earlier this week where do I start it's earlier this week where do I start it's earlier this week where do I start it's the road map and I wasn't able to tell the road map and I wasn't able to tell the road map and I wasn't able to tell him him him yet it's funny whenever we get like yet it's funny whenever we get like yet it's funny whenever we get like certain level of closeness proximity to certain level of closeness proximity to certain level of closeness proximity to a launch date it's like I I mentioned it a launch date it's like I I mentioned it a launch date it's like I I mentioned it on a podcast that like I know won't be on a podcast that like I know won't be on a podcast that like I know won't be live until after but I was like I guess live until after but I was like I guess live until after but I was like I guess I'm talking about it for the first time I'm talking about it for the first time I'm talking about it for the first time like and then the guy's like oh so like and then the guy's like oh so like and then the guy's like oh so that's a big deal and I was like yeah that's a big deal and I was like yeah that's a big deal and I was like yeah and you just got the exclusive like he's and you just got the exclusive like he's and you just got the exclusive like he's like when is this going live he's like like when is this going live he's like like when is this going live he's like no not until February I'm like okay no not until February I'm like okay no not until February I'm like okay great like we're golden then so that's great like we're golden then so that's great like we're golden then so that's you the roadmap to becoming a pro that's you the roadmap to becoming a pro that's you the roadmap to becoming a pro that's certified the other group that it's for

certified the other group that it's for certified the other group that it's for is for the pastor the senior leader the is for the pastor the senior leader the is for the pastor the senior leader the team leader that basically wants to put team leader that basically wants to put team leader that basically wants to put their team through this we talked about their team through this we talked about their team through this we talked about the immense challenge of discovering the immense challenge of discovering the immense challenge of discovering Talent the entire reason that certified Talent the entire reason that certified Talent the entire reason that certified exists is to develop Talent so take the exists is to develop Talent so take the exists is to develop Talent so take the people that are already in your care put people that are already in your care put people that are already in your care put them through this and that can be the them through this and that can be the them through this and that can be the engine to creating the high capacity you engine to creating the high capacity you engine to creating the high capacity you know creative team with the people that know creative team with the people that know creative team with the people that you already have um there are also two you already have um there are also two you already have um there are also two additional upgrades that we have with additional upgrades that we have with additional upgrades that we have with certified certified is the base teaching certified certified is the base teaching certified certified is the base teaching and then you can upgrade to certified and then you can upgrade to certified and then you can upgrade to certified plus audit or certified plus accelerator plus audit or certified plus accelerator plus audit or certified plus accelerator certified plus audit came from the many certified plus audit came from the many certified plus audit came from the many many DMS and emails and messages of many DMS and emails and messages of many DMS and emails and messages of people saying can you review what we're people saying can you review what we're people saying can you review what we're already doing can you look at what we're already doing can you look at what we're already doing can you look at what we're doing and tell us like where we need to doing and tell us like where we need to doing and tell us like where we need to improve and what we need to do wrong improve and what we need to do wrong improve and what we need to do wrong that on its own is only useful if we've that on its own is only useful if we've that on its own is only useful if we've gone through the same training and we gone through the same training and we gone through the same training and we are using the shared language right so are using the shared language right so are using the shared language right so like let's say I'm going to review your like let's say I'm going to review your like let's say I'm going to review your social media and I'm going to come to social media and I'm going to come to social media and I'm going to come to you and say hey you're being too you and say hey you're being too you and say hey you're being too promotional they' be like what's too promotional they' be like what's too promotional they' be like what's too promotional well we have this thing it's promotional well we have this thing it's promotional well we have this thing it's called the one in five rule like oh called the one in five rule like oh called the one in five rule like oh what's that right so I can't evaluate what's that right so I can't evaluate what's that right so I can't evaluate what you're doing if we don't come from what you're doing if we don't come from what you're doing if we don't come from the same place it's like if a teacher the same place it's like if a teacher the same place it's like if a teacher graded your paper and they said like ah graded your paper and they said like ah graded your paper and they said like ah you know you used too many of these you know you used too many of these you know you used too many of these statements like well what's the problem statements like well what's the problem statements like well what's the problem with that well you went through the with that well you went through the with that well you went through the course where the class where we talked course where the class where we talked course where the class where we talked about that as the core foundational about that as the core foundational about that as the core foundational knowledge so we resisted kind of doing knowledge so we resisted kind of doing knowledge so we resisted kind of doing anything like this until we could figure anything like this until we could figure anything like this until we could figure out all the different pieces so what out all the different pieces so what out all the different pieces so what happens with audit is you get three full

happens with audit is you get three full happens with audit is you get three full custom audits one for your Church's custom audits one for your Church's custom audits one for your Church's brand one for your website and one for brand one for your website and one for brand one for your website and one for social media and they get delivered in social media and they get delivered in social media and they get delivered in the respective modules the audit upgrade the respective modules the audit upgrade the respective modules the audit upgrade is limited to 50 churches and it's for is limited to 50 churches and it's for is limited to 50 churches and it's for the kind of church that you want to the kind of church that you want to the kind of church that you want to train your team but you also want to get train your team but you also want to get train your team but you also want to get personalized feedback to make progress personalized feedback to make progress personalized feedback to make progress faster again really is the answer to the faster again really is the answer to the faster again really is the answer to the question that I've been receiving so question that I've been receiving so question that I've been receiving so many times hey can you look at our stuff many times hey can you look at our stuff many times hey can you look at our stuff we heard you that's what audit is for we heard you that's what audit is for we heard you that's what audit is for the upgrade that is second to that is the upgrade that is second to that is the upgrade that is second to that is called accelerator and this is the big called accelerator and this is the big called accelerator and this is the big one where you actually get to partner one where you actually get to partner one where you actually get to partner with our in-house team the same with our in-house team the same with our in-house team the same designers that built certified. designers that built certified. designers that built certified. prochurchtools decom you can go check it prochurchtools decom you can go check it prochurchtools decom you can go check it out uh we will rebuild your Church's out uh we will rebuild your Church's out uh we will rebuild your Church's brand and website and design materials brand and website and design materials brand and website and design materials so we will give you a brand new logo if so we will give you a brand new logo if so we will give you a brand new logo if you want it we will refresh your you want it we will refresh your you want it we will refresh your existing logo if you like it but you're existing logo if you like it but you're existing logo if you like it but you're like it needs to be modernized or like it needs to be modernized or like it needs to be modernized or refined in some way this is not refined in some way this is not refined in some way this is not outsourced to some designers that we outsourced to some designers that we outsourced to some designers that we have hired this is the actual people have hired this is the actual people have hired this is the actual people that like built nucleus and designed all that like built nucleus and designed all that like built nucleus and designed all that and built story tape and designed that and built story tape and designed that and built story tape and designed all that and does all of our in-house all that and does all of our in-house all that and does all of our in-house design they are the very best of the design they are the very best of the design they are the very best of the best when we were working on certified best when we were working on certified best when we were working on certified and like The Branding for it I said this and like The Branding for it I said this and like The Branding for it I said this to the lead yesterday and I was like man to the lead yesterday and I was like man to the lead yesterday and I was like man it has been a long time since we've it has been a long time since we've it has been a long time since we've worked on branding together I was like I worked on branding together I was like I worked on branding together I was like I forgot like how much you are the goat I forgot like how much you are the goat I forgot like how much you are the goat I use that language because we worked with use that language because we worked with use that language because we worked with others and they're great but like that's others and they're great but like that's others and they're great but like that's the the Trope of like you know I what the the Trope of like you know I what the the Trope of like you know I what what is it like you know oh every car what is it like you know oh every car what is it like you know oh every car looks looks looks like uh every car looks like a

like uh every car looks like a like uh every car looks like a Rolls-Royce Rolls-Royce Rolls-Royce every every every car I can't even help you with it's the car I can't even help you with it's the car I can't even help you with it's the whole like uh it's the it's the it's whole like uh it's the it's the it's whole like uh it's the it's the it's it's the the 300 versus the Rolls-Royce it's the the 300 versus the Rolls-Royce it's the the 300 versus the Rolls-Royce or whatever it is lost the plot there uh or whatever it is lost the plot there uh or whatever it is lost the plot there uh I'm just like kind of getting into cars I'm just like kind of getting into cars I'm just like kind of getting into cars clearly I'm not like quite there yet so clearly I'm not like quite there yet so clearly I'm not like quite there yet so uhbe should start with the Crisler 300 uhbe should start with the Crisler 300 uhbe should start with the Crisler 300 yeah yeah yeah clearly oh man um the accelerator clearly oh man um the accelerator clearly oh man um the accelerator upgrade is also limited only to 25 upgrade is also limited only to 25 upgrade is also limited only to 25 churches because like it's so much like churches because like it's so much like churches because like it's so much like Hands-On work so certified is the base Hands-On work so certified is the base Hands-On work so certified is the base and then we're also like doing all this and then we're also like doing all this and then we're also like doing all this work for you overhaul your creative work for you overhaul your creative work for you overhaul your creative Department set you up for years to come Department set you up for years to come Department set you up for years to come so they're certified certified plus so they're certified certified plus so they're certified certified plus audit certified plus accelerator let's audit certified plus accelerator let's audit certified plus accelerator let's talk about the modules um every module talk about the modules um every module talk about the modules um every module has four components it's got the has four components it's got the has four components it's got the teaching workshop downloads and exercise teaching workshop downloads and exercise teaching workshop downloads and exercise so the teaching is of course the so the teaching is of course the so the teaching is of course the instruction the workshop is like let's instruction the workshop is like let's instruction the workshop is like let's show you how to actually do it the show you how to actually do it the show you how to actually do it the downloads are all of like the handy downloads are all of like the handy downloads are all of like the handy cheat sheets and the guides the presets cheat sheets and the guides the presets cheat sheets and the guides the presets whatever it might be and then the whatever it might be and then the whatever it might be and then the exercise that's really the component exercise that's really the component exercise that's really the component that separate certified from like I that separate certified from like I that separate certified from like I guess typical online training and it's guess typical online training and it's guess typical online training and it's what allows us to basically at the end what allows us to basically at the end what allows us to basically at the end of the program confidently issue that of the program confidently issue that of the program confidently issue that certificate because you have shown certificate because you have shown certificate because you have shown yourself qualified and practiced yourself qualified and practiced yourself qualified and practiced registration for certified it opened registration for certified it opened registration for certified it opened yesterday February the 4th for the class yesterday February the 4th for the class yesterday February the 4th for the class of 2025 registration will be open for of 2025 registration will be open for of 2025 registration will be open for one week so it closes Tuesday February one week so it closes Tuesday February one week so it closes Tuesday February 11th the first module photography is 11th the first module photography is 11th the first module photography is published the day after February 12th published the day after February 12th published the day after February 12th won't open again till what next year won't open again till what next year won't open again till what next year yeah so the idea

yeah so the idea yeah so the idea we want to do these cohorts so we're we want to do these cohorts so we're we want to do these cohorts so we're going to work with the class of 25 close going to work with the class of 25 close going to work with the class of 25 close it down and then again in the new year it down and then again in the new year it down and then again in the new year class of 26 the nice thing is you get class of 26 the nice thing is you get class of 26 the nice thing is you get lifetime access as one of the bonuses we lifetime access as one of the bonuses we lifetime access as one of the bonuses we have a couple bonuses for signing up for have a couple bonuses for signing up for have a couple bonuses for signing up for 2025 and the first one is Lifetime 2025 and the first one is Lifetime 2025 and the first one is Lifetime access so what that means is as we access so what that means is as we access so what that means is as we update it in future years as we will update it in future years as we will update it in future years as we will need to because creative Ministry is not need to because creative Ministry is not need to because creative Ministry is not like oh you're gonna learn how to play like oh you're gonna learn how to play like oh you're gonna learn how to play the violin the violin is the violin yeah the violin the violin is the violin yeah the violin the violin is the violin yeah creative Ministry is always changing so creative Ministry is always changing so creative Ministry is always changing so much and so with every year that we much and so with every year that we much and so with every year that we update the curriculum and update what update the curriculum and update what update the curriculum and update what we're doing you'll get access to that as we're doing you'll get access to that as we're doing you'll get access to that as a lifetime uh 2025 inaugural class a lifetime uh 2025 inaugural class a lifetime uh 2025 inaugural class enrollment that's bonus number one the enrollment that's bonus number one the enrollment that's bonus number one the second bonus again exclusive for this second bonus again exclusive for this second bonus again exclusive for this year is three seats for the price of one year is three seats for the price of one year is three seats for the price of one so you're going to get one license for so you're going to get one license for so you're going to get one license for every sign up that's normal what you'll every sign up that's normal what you'll every sign up that's normal what you'll also get is credit for two extra free also get is credit for two extra free also get is credit for two extra free licenses for anyone that enrolls before licenses for anyone that enrolls before licenses for anyone that enrolls before that deadline February so three people that deadline February so three people that deadline February so three people on your team can do it exactly if you on your team can do it exactly if you on your team can do it exactly if you need more than that just email us but need more than that just email us but need more than that just email us but the idea here is like you probably have the idea here is like you probably have the idea here is like you probably have more than one person in your team that more than one person in your team that more than one person in your team that you want to develop right and so like we you want to develop right and so like we you want to develop right and so like we want to give you the ability to put want to give you the ability to put want to give you the ability to put three of them through for the price of three of them through for the price of three of them through for the price of one and reward those that sign up for one and reward those that sign up for one and reward those that sign up for this in augur class in this in augur class in this in augur class in 2025 we also have this what I've aptly 2025 we also have this what I've aptly 2025 we also have this what I've aptly called and I think this is cool language called and I think this is cool language called and I think this is cool language it's the 30-day try and apply I love it's the 30-day try and apply I love it's the 30-day try and apply I love that guarantee which I think is better that guarantee which I think is better that guarantee which I think is better than money back I've used money back too than money back I've used money back too than money back I've used money back too many times try and apply so the idea many times try and apply so the idea many times try and apply so the idea here is like if you're on the fence you here is like if you're on the fence you here is like if you're on the fence you want to do this but like hey it's a it's want to do this but like hey it's a it's want to do this but like hey it's a it's a big leap go through the first module

a big leap go through the first module a big leap go through the first module do the exercise if you get through that do the exercise if you get through that do the exercise if you get through that and you're like you know what this is and you're like you know what this is and you're like you know what this is not for me just let us know we'll refund not for me just let us know we'll refund not for me just let us know we'll refund your money easy try and apply guarantee your money easy try and apply guarantee your money easy try and apply guarantee if you are listening to this after the if you are listening to this after the if you are listening to this after the registration registration registration date class of 26 get on the uh the date class of 26 get on the uh the date class of 26 get on the uh the launch list for that and check it out if launch list for that and check it out if launch list for that and check it out if you have questions about certified you you have questions about certified you you have questions about certified you can head to certified. prur tools.com can head to certified. prur tools.com can head to certified. prur tools.com click the little Beacon bottom corner of click the little Beacon bottom corner of click the little Beacon bottom corner of the page ask a question get signed up the page ask a question get signed up the page ask a question get signed up explore pricing the different payment explore pricing the different payment explore pricing the different payment plans that we have the cost for C ified plans that we have the cost for C ified plans that we have the cost for C ified versus the cost for certified plus audit versus the cost for certified plus audit versus the cost for certified plus audit the cost for certified plus accelerator the cost for certified plus accelerator the cost for certified plus accelerator certified welcoming as many churches certified welcoming as many churches certified welcoming as many churches that want to sign up audit is limited to that want to sign up audit is limited to that want to sign up audit is limited to 50 accelerator is limited to 25 we've 50 accelerator is limited to 25 we've 50 accelerator is limited to 25 we've costed these in a way where we've priced costed these in a way where we've priced costed these in a way where we've priced them in a way where the cost for certifi them in a way where the cost for certifi them in a way where the cost for certifi on its own is dramatically less than the on its own is dramatically less than the on its own is dramatically less than the public cost of any media arts program public cost of any media arts program public cost of any media arts program that you're going to find online this that you're going to find online this that you're going to find online this one is local church focused it has one is local church focused it has one is local church focused it has exercise components and it's going to be exercise components and it's going to be exercise components and it's going to be updated every single year you'll get updated every single year you'll get updated every single year you'll get access to this you can also go at your access to this you can also go at your access to this you can also go at your own pace so we want you to be able to own pace so we want you to be able to own pace so we want you to be able to work this into your schedule and not work this into your schedule and not work this into your schedule and not have to like rearrange your schedule have to like rearrange your schedule have to like rearrange your schedule just to go through it the way a just to go through it the way a just to go through it the way a traditional media arts program would and traditional media arts program would and traditional media arts program would and then on the accelerator side on the then on the accelerator side on the then on the accelerator side on the upper end the more expensive package if upper end the more expensive package if upper end the more expensive package if you look at the public costs from church you look at the public costs from church you look at the public costs from church providers for logo web and branding providers for logo web and branding providers for logo web and branding materials they're all going to come in materials they're all going to come in materials they're all going to come in just those three on their own less than just those three on their own less than just those three on their own less than the cost of certified plus accelerator the cost of certified plus accelerator the cost of certified plus accelerator you get all those things and then you you get all those things and then you you get all those things and then you also get the entire certified program also get the entire certified program also get the entire certified program forli three licenses so we're trying to forli three licenses so we're trying to forli three licenses so we're trying to price these more competitively than you

price these more competitively than you price these more competitively than you would get elsewhere in a big way you would get elsewhere in a big way you would get elsewhere in a big way you check it all out certified. proarch check it all out certified. proarch check it all out certified. proarch tools.com wow excited to get that tools.com wow excited to get that tools.com wow excited to get that started I'm excited for to publish this started I'm excited for to publish this started I'm excited for to publish this photography module because I've just photography module because I've just photography module because I've just been like crushing through it and then been like crushing through it and then been like crushing through it and then uh you know we got in this pod and I'm uh you know we got in this pod and I'm uh you know we got in this pod and I'm like woo it's been like giving out so like woo it's been like giving out so like woo it's been like giving out so much it's been a little while since I've much it's been a little while since I've much it's been a little while since I've done this much um creative work thank done this much um creative work thank done this much um creative work thank you for listening for your time you for listening for your time you for listening for your time attention and Trust we'll see you on the attention and Trust we'll see you on the attention and Trust we'll see you on the inside of certified and of course we'll inside of certified and of course we'll inside of certified and of course we'll see you next week on the pod talk to you see you next week on the pod talk to you see you next week on the pod talk to you them anyway we get to the end of the day them anyway we get to the end of the day them anyway we get to the end of the day and Brit would be like ah another day and Brit would be like ah another day and Brit would be like ah another day 15,000 steps and I'd look down and it 15,000 steps and I'd look down and it 15,000 steps and I'd look down and it was like 45 steps no it' be like putting was like 45 steps no it' be like putting was like 45 steps no it' be like putting in 15,000 steps for Apple watch do you in 15,000 steps for Apple watch do you in 15,000 steps for Apple watch do you know how much work it takes to put in know how much work it takes to put in know how much work it takes to put in you know how much work it takes to put you know how much work it takes to put you know how much work it takes to put in 15,000 steps so she does walk a ton in 15,000 steps so she does walk a ton in 15,000 steps so she does walk a ton on the treadmill a day okay so she'll on the treadmill a day okay so she'll on the treadmill a day okay so she'll like do her whole day and then just be like do her whole day and then just be like do her whole day and then just be like oh I put in 90 minutes on the like oh I put in 90 minutes on the like oh I put in 90 minutes on the treadmill okay that's 9,000 steps uh treadmill okay that's 9,000 steps uh treadmill okay that's 9,000 steps uh allegedly yeah you would think so then allegedly yeah you would think so then allegedly yeah you would think so then I'd get to the end of the day and I I'd get to the end of the day and I I'd get to the end of the day and I walked just as much on the treadmill and walked just as much on the treadmill and walked just as much on the treadmill and it was like oh it was like oh it was like oh congrats 7,000 steps and she'd be like congrats 7,000 steps and she'd be like congrats 7,000 steps and she'd be like wow you suck and I'd be like how and wow you suck and I'd be like how and wow you suck and I'd be like how and she's like you don't understand what she's like you don't understand what she's like you don't understand what it's like with a toddler and I was like it's like with a toddler and I was like it's like with a toddler and I was like it's not 10 it can't be this I'm in the it's not 10 it can't be this I'm in the it's not 10 it can't be this I'm in the home too so now I'm wearing a home too so now I'm wearing a home too so now I'm wearing a pedometer oldfashioned pedometer to pedometer oldfashioned pedometer to pedometer oldfashioned pedometer to connect against the ring to prove and connect against the ring to prove and connect against the ring to prove and then she's going to wear the pedometer then she's going to wear the pedometer then she's going to wear the pedometer against the Apple watch and we're going against the Apple watch and we're going against the Apple watch and we're going to get to the B you guys are clinically to get to the B you guys are clinically to get to the B you guys are clinically insane for all St