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Pro Church Tools May 28, 2025 30m

Steal These 15 Church Social Posts For Summer

Read full transcript 24 segments
  1. Struggling with ideas for your church's Struggling with ideas for your church's social media pages? Try these 15 posts social media pages? Try these 15 posts social media pages? Try these 15 posts this summer. No fancy gear needed. Even this summer. No fancy gear needed. Even this summer. No fancy gear needed. Even better, these posts are all proven better, these posts are all proven better, these posts are all proven winners. Let's dive in. winners. Let's dive in. winners. Let's dive in. Well, hey there and welcome to the Well, hey there and welcome to the Well, hey there and welcome to the ProChurch Tools Show. We're here to help ProChurch Tools Show. We're here to help ProChurch Tools Show. We're here to help you and your church navigate the biggest you and your church navigate the biggest you and your church navigate the biggest communication shift in 500 years. I'm communication shift in 500 years. I'm communication shift in 500 years. I'm Brady Sher, your host. I'm joined as Brady Sher, your host. I'm joined as Brady Sher, your host. I'm joined as always with my co-host. We call him the always with my co-host. We call him the always with my co-host. We call him the motion sick minister. It is Alexander motion sick minister. It is Alexander motion sick minister. It is Alexander Mills. Hello. Hello. Why are these posts Mills. Hello. Hello. Why are these posts Mills. Hello. Hello. Why are these posts only good for summer, Alex? only good for summer, Alex? only good for summer, Alex? I don't know. Got him. My thought was I don't know. Got him. My thought was I don't know. Got him. My thought was we're going to go through this list and we're going to go through this list and we're going to go through this list and these 15 posts for which we will have these 15 posts for which we will have these 15 posts for which we will have examples linked in the show notes from examples linked in the show notes from examples linked in the show notes from real churches. These are like bangers real churches. These are like bangers real churches. These are like bangers that have come across my feed because that have come across my feed because that have come across my feed because everyone liked them. I saw you comment everyone liked them. I saw you comment everyone liked them. I saw you comment on one of them. Well, it was so good. I on one of them. Well, it was so good. I on one of them. Well, it was so good. I wanted that church to know you've done wanted that church to know you've done wanted that church to know you've done well. So much of them are showing off well. So much of them are showing off well. So much of them are showing off church life and we're Canadian. We're church life and we're Canadian. We're church life and we're Canadian. We're recording this in late spring and the recording this in late spring and the recording this in late spring and the church campus people that you're showing church campus people that you're showing church campus people that you're showing in these videos, everyone just looks in these videos, everyone just looks in these videos, everyone just looks happy and brighter. They look alive, happy and brighter. They look alive, happy and brighter. They look alive, frankly, when you're not extremely pale frankly, when you're not extremely pale frankly, when you're not extremely pale and wearing like a ton of heavy winter and wearing like a ton of heavy winter and wearing like a ton of heavy winter clothing. Some of them are best to be clothing. Some of them are best to be clothing. Some of them are best to be shot outside, too. So, you're right.

  2. shot outside, too. So, you're right. shot outside, too. So, you're right. Anyone north of the 49th, for sure, uh Anyone north of the 49th, for sure, uh Anyone north of the 49th, for sure, uh you've got you've got a in some cases a you've got you've got a in some cases a you've got you've got a in some cases a window here of opportunity to film these window here of opportunity to film these window here of opportunity to film these posts. Yeah. Now, it's not a hard and posts. Yeah. Now, it's not a hard and posts. Yeah. Now, it's not a hard and fast rule. If you're listening to this fast rule. If you're listening to this fast rule. If you're listening to this and it's October and you're like, "Well, and it's October and you're like, "Well, and it's October and you're like, "Well, guess I can't." A lot of these are guess I can't." A lot of these are guess I can't." A lot of these are indoor only and you could absolutely indoor only and you could absolutely indoor only and you could absolutely repurpose them. So, we've got 15. We're repurpose them. So, we've got 15. We're repurpose them. So, we've got 15. We're going to go through each. We have them going to go through each. We have them going to go through each. We have them linked in the show notes so you can see linked in the show notes so you can see linked in the show notes so you can see them. We're going to do our best for them. We're going to do our best for them. We're going to do our best for those listening to describe each post. those listening to describe each post. those listening to describe each post. Most of them are pretty easy to dictate Most of them are pretty easy to dictate Most of them are pretty easy to dictate and you should understand the gist of and you should understand the gist of and you should understand the gist of what we're trying to accomplish here. what we're trying to accomplish here. what we're trying to accomplish here. And then for those watching on YouTube, And then for those watching on YouTube, And then for those watching on YouTube, we're going to have the visuals on we're going to have the visuals on we're going to have the visuals on screen while we describe them. We're not screen while we describe them. We're not screen while we describe them. We're not going to include the audio because most going to include the audio because most going to include the audio because most of these posts just have backing like of these posts just have backing like of these posts just have backing like trending sounds. Um, and then also it trending sounds. Um, and then also it trending sounds. Um, and then also it just might become a copyright issue and just might become a copyright issue and just might become a copyright issue and we don't want any ads for you. This is we don't want any ads for you. This is we don't want any ads for you. This is an adfree program. That's right. Unless an adfree program. That's right. Unless an adfree program. That's right. Unless of course you don't have YouTube of course you don't have YouTube of course you don't have YouTube Premium. No, we don't put ads in. Can Premium. No, we don't put ads in. Can Premium. No, we don't put ads in. Can YouTube put ads in if we don't I think YouTube put ads in if we don't I think YouTube put ads in if we don't I think they probably do. Yeah, it's rude. Wait, they probably do. Yeah, it's rude. Wait, they probably do. Yeah, it's rude. Wait, so we should just be getting that money so we should just be getting that money so we should just be getting that money instead? I turn off instead of them. I instead? I turn off instead of them. I instead? I turn off instead of them. I turn off ads cuz I'm like I would never turn off ads cuz I'm like I would never turn off ads cuz I'm like I would never do that to my audience. Then YouTube's do that to my audience. Then YouTube's do that to my audience. Then YouTube's like, "Well, you're not going to. I'm like, "Well, you're not going to. I'm like, "Well, you're not going to. I'm going to." All right. Number going to." All right. Number going to." All right. Number one, the premise of this video is you one, the premise of this video is you one, the premise of this video is you have a small person in your church and have a small person in your church and have a small person in your church and you take a GoPro and using a chest you take a GoPro and using a chest you take a GoPro and using a chest mount, you attach it to this small mount, you attach it to this small mount, you attach it to this small person. And the caption will read on person. And the caption will read on person. And the caption will read on screen, POV, Sunday, but it's kids screen, POV, Sunday, but it's kids screen, POV, Sunday, but it's kids ministry. And basically, the camera

  3. ministry. And basically, the camera ministry. And basically, the camera shows this like wobbling camera as the shows this like wobbling camera as the shows this like wobbling camera as the small human walks up into the church small human walks up into the church small human walks up into the church building. and they walk up to check into building. and they walk up to check into building. and they walk up to check into kids ministry and then they go into the kids ministry and then they go into the kids ministry and then they go into the kids ministry department. I will say kids ministry department. I will say kids ministry department. I will say they've done a very good job with this they've done a very good job with this they've done a very good job with this edit of showing virtually no kids faces edit of showing virtually no kids faces edit of showing virtually no kids faces from the front profile. I think that's from the front profile. I think that's from the front profile. I think that's like the one concern people have like, like the one concern people have like, like the one concern people have like, oh, I don't want to show off like faces oh, I don't want to show off like faces oh, I don't want to show off like faces that are not um allowed if you're that are not um allowed if you're that are not um allowed if you're recording the whole time. Um I think recording the whole time. Um I think recording the whole time. Um I think that you'd be able to stitch together a that you'd be able to stitch together a that you'd be able to stitch together a nice compilation of content uh that nice compilation of content uh that nice compilation of content uh that doesn't include people's faces. I would doesn't include people's faces. I would doesn't include people's faces. I would say the strength of this post in say the strength of this post in say the strength of this post in particular, and it doesn't have to be particular, and it doesn't have to be particular, and it doesn't have to be this way, but the way that this church this way, but the way that this church this way, but the way that this church edited it and and chopped it up and edited it and and chopped it up and edited it and and chopped it up and posted it. The strength of this post was posted it. The strength of this post was posted it. The strength of this post was the audio from the camera that they the audio from the camera that they the audio from the camera that they included in the post itself after I just included in the post itself after I just included in the post itself after I just said it wasn't important. Well, I mean, said it wasn't important. Well, I mean, said it wasn't important. Well, I mean, like, I think this post would be strong like, I think this post would be strong like, I think this post would be strong if there is no audio. And I think I'm if there is no audio. And I think I'm if there is no audio. And I think I'm going to give it a run this Sunday and I going to give it a run this Sunday and I going to give it a run this Sunday and I probably won't include the audio. So, probably won't include the audio. So, probably won't include the audio. So, we'll kind of see how it turns out. But we'll kind of see how it turns out. But we'll kind of see how it turns out. But this is like it sounds like maybe a this is like it sounds like maybe a this is like it sounds like maybe a fouryear-old. I've got a four-year-old. fouryear-old. I've got a four-year-old. fouryear-old. I've got a four-year-old. maybe like four or 5year-old kid and maybe like four or 5year-old kid and maybe like four or 5year-old kid and some of the conversation is like it's some of the conversation is like it's some of the conversation is like it's very funny. Yeah. And so I think that's very funny. Yeah. And so I think that's very funny. Yeah. And so I think that's the strength of this post in particular the strength of this post in particular the strength of this post in particular was the way they chopped up the audio was the way they chopped up the audio was the way they chopped up the audio but it's not necessary for this post to but it's not necessary for this post to but it's not necessary for this post to work. Um what is necessary is to take work. Um what is necessary is to take work. Um what is necessary is to take like a gravel before watching this post like a gravel before watching this post like a gravel before watching this post if you're prone to emotion emotion if you're prone to emotion emotion if you're prone to emotion emotion emotion sick minister crazy. Uh so we emotion sick minister crazy. Uh so we emotion sick minister crazy. Uh so we call that one the kids POV. The next one call that one the kids POV. The next one call that one the kids POV. The next one we're calling the blown away promo.

  4. we're calling the blown away promo. we're calling the blown away promo. Uhhuh. And so this is a promo for a Uhhuh. And so this is a promo for a Uhhuh. And so this is a promo for a worship night or VBS, whatever your worship night or VBS, whatever your worship night or VBS, whatever your church is promoting. And the premise of church is promoting. And the premise of church is promoting. And the premise of the post is simple. Grab a piece of the post is simple. Grab a piece of the post is simple. Grab a piece of paper or a little letterboard or paper or a little letterboard or paper or a little letterboard or something and promote your your something and promote your your something and promote your your ministry. For this one, it's a worship ministry. For this one, it's a worship ministry. For this one, it's a worship night on Wednesday at 7:00 p.m. Wow. But night on Wednesday at 7:00 p.m. Wow. But night on Wednesday at 7:00 p.m. Wow. But this one is filmed in slow motion. And this one is filmed in slow motion. And this one is filmed in slow motion. And what seems to be happening here is what seems to be happening here is what seems to be happening here is they've got a leaf blower or some they've got a leaf blower or some they've got a leaf blower or some highowered wind machine behind the highowered wind machine behind the highowered wind machine behind the camera. And the prompt to open this camera. And the prompt to open this camera. And the prompt to open this video is blow on your screen in three, video is blow on your screen in three, video is blow on your screen in three, two, one. And if the user blows on the two, one. And if the user blows on the two, one. And if the user blows on the screen, the hair of all these folks who screen, the hair of all these folks who screen, the hair of all these folks who are holding this uh you know, worship are holding this uh you know, worship are holding this uh you know, worship night promo is, like I said, this looks night promo is, like I said, this looks night promo is, like I said, this looks like it's shot in like at least 120 like it's shot in like at least 120 like it's shot in like at least 120 frames. It's blowing back in slow frames. It's blowing back in slow frames. It's blowing back in slow motion. This post is ridiculous. Um I motion. This post is ridiculous. Um I motion. This post is ridiculous. Um I would be a good subject for this post if would be a good subject for this post if would be a good subject for this post if I had the courage to take my hair down. I had the courage to take my hair down. I had the courage to take my hair down. Um this post is hilarious. it is Um this post is hilarious. it is Um this post is hilarious. it is impossible not to share, which for a impossible not to share, which for a impossible not to share, which for a promotional post, um, especially in your promotional post, um, especially in your promotional post, um, especially in your church community, works really well.

  5. church community, works really well. church community, works really well. This is the kind of, if you're going to This is the kind of, if you're going to This is the kind of, if you're going to promote something, this is the post you promote something, this is the post you promote something, this is the post you want your church people to share because want your church people to share because want your church people to share because you want people to know about your you want people to know about your you want people to know about your worship night on Wednesday night at 7 worship night on Wednesday night at 7 worship night on Wednesday night at 7 p.m. So, this is the blown away promo. p.m. So, this is the blown away promo. p.m. So, this is the blown away promo. Uh, do you think slow motion is Uh, do you think slow motion is Uh, do you think slow motion is necessary for this video? I do because necessary for this video? I do because necessary for this video? I do because it needs to be the glamour, right? it needs to be the glamour, right? it needs to be the glamour, right? Right. And and most phones can shoot in Right. And and most phones can shoot in Right. And and most phones can shoot in slow motion now. An iPhone could shoot slow motion now. An iPhone could shoot slow motion now. An iPhone could shoot up to 240. Exactly. So, this doesn't up to 240. Exactly. So, this doesn't up to 240. Exactly. So, this doesn't need to be, oh, I'm going to break out need to be, oh, I'm going to break out need to be, oh, I'm going to break out the the the red camera with, you know, the the the red camera with, you know, the the the red camera with, you know, high frame rates or whatever it is. Uh, high frame rates or whatever it is. Uh, high frame rates or whatever it is. Uh, next up, we have the press this button next up, we have the press this button next up, we have the press this button post. And the idea here is that you post. And the idea here is that you post. And the idea here is that you start your post with a video recording start your post with a video recording start your post with a video recording of your church's lobby empty, with the of your church's lobby empty, with the of your church's lobby empty, with the caption on screen, something's missing. caption on screen, something's missing. caption on screen, something's missing. You then angle the camera to a piece of You then angle the camera to a piece of You then angle the camera to a piece of paper that is taped onto the wall, which paper that is taped onto the wall, which paper that is taped onto the wall, which is just a picture of a big red button, is just a picture of a big red button, is just a picture of a big red button, and it says, "Press this button for and it says, "Press this button for and it says, "Press this button for Sunday service." So, you just like slap Sunday service." So, you just like slap Sunday service." So, you just like slap your hand against the piece of paper, your hand against the piece of paper, your hand against the piece of paper, the red button. You then angle the the red button. You then angle the the red button. You then angle the camera back to the lobby, and it's full camera back to the lobby, and it's full camera back to the lobby, and it's full of people because it is now Sunday of people because it is now Sunday of people because it is now Sunday morning. Easy. Doesn't have to be morning. Easy. Doesn't have to be morning. Easy. Doesn't have to be summer. And, uh, it's a winner. Um, it summer. And, uh, it's a winner. Um, it summer. And, uh, it's a winner. Um, it is a winner. I think this one wins in is a winner. I think this one wins in is a winner. I think this one wins in particular because they've executed the particular because they've executed the particular because they've executed the whip transition really well. Can you whip transition really well. Can you whip transition really well. Can you explain really briefly to the folks explain really briefly to the folks explain really briefly to the folks listening or watching how to accomplish listening or watching how to accomplish listening or watching how to accomplish that whip transition in in camera like that whip transition in in camera like that whip transition in in camera like in phone? Yeah. So they they've made the in phone? Yeah. So they they've made the in phone? Yeah. So they they've made the transition on the whip to the piece of transition on the whip to the piece of transition on the whip to the piece of paper. So what happens is you have your paper. So what happens is you have your paper. So what happens is you have your phone and you're holding it facing the phone and you're holding it facing the phone and you're holding it facing the lobby and then really quickly you whip lobby and then really quickly you whip lobby and then really quickly you whip it as fast as you can to now be facing

  6. it as fast as you can to now be facing it as fast as you can to now be facing basically this is a you know 90 degree basically this is a you know 90 degree basically this is a you know 90 degree turn. Yeah. Facing the piece of paper turn. Yeah. Facing the piece of paper turn. Yeah. Facing the piece of paper taped on the wall. You then uh like stop taped on the wall. You then uh like stop taped on the wall. You then uh like stop recording. Yeah. And then when it's recording. Yeah. And then when it's recording. Yeah. And then when it's actually Sunday morning and the lobby is actually Sunday morning and the lobby is actually Sunday morning and the lobby is full, you replicate the exact same full, you replicate the exact same full, you replicate the exact same movement. And then what happens is you movement. And then what happens is you movement. And then what happens is you can cut each of those clips during the can cut each of those clips during the can cut each of those clips during the whip. It's so blurred that you can whip. It's so blurred that you can whip. It's so blurred that you can stitch those together with uh you know a stitch those together with uh you know a stitch those together with uh you know a 5 to 10% transition. And what'll happen 5 to 10% transition. And what'll happen 5 to 10% transition. And what'll happen is it's like almost imperceivable that is it's like almost imperceivable that is it's like almost imperceivable that you've whipped it. Yeah. And what you've whipped it. Yeah. And what you've whipped it. Yeah. And what happens is it looks like in 1 second the happens is it looks like in 1 second the happens is it looks like in 1 second the entire lobby is replaced with 100 people entire lobby is replaced with 100 people entire lobby is replaced with 100 people when before it was empty. Yeah. And that when before it was empty. Yeah. And that when before it was empty. Yeah. And that inc camera transition is so strong in inc camera transition is so strong in inc camera transition is so strong in particular because if you didn't do an particular because if you didn't do an particular because if you didn't do an in camera transition and you added like in camera transition and you added like in camera transition and you added like a cross dissolve the effect would be a cross dissolve the effect would be a cross dissolve the effect would be lost a little bit. So to do it in camera lost a little bit. So to do it in camera lost a little bit. So to do it in camera a a lot of folks who've never done a a a lot of folks who've never done a a a lot of folks who've never done a whip transition like that perceive that whip transition like that perceive that whip transition like that perceive that to be magic. They're like I don't know to be magic. They're like I don't know to be magic. They're like I don't know how they did that. Um but it is really how they did that. Um but it is really how they did that. Um but it is really easy to accomplish in camera by simply easy to accomplish in camera by simply easy to accomplish in camera by simply repeating that motion. Maybe put a mark repeating that motion. Maybe put a mark repeating that motion. Maybe put a mark on the floor so that you're standing in on the floor so that you're standing in on the floor so that you're standing in the same spot when you film this video the same spot when you film this video the same spot when you film this video because you have to shoot it twice. Uh because you have to shoot it twice. Uh because you have to shoot it twice. Uh but you can chop that up in camera and but you can chop that up in camera and but you can chop that up in camera and do it really effectively.

  7. do it really effectively. do it really effectively. The next post we are we have a name for The next post we are we have a name for The next post we are we have a name for it. We are calling it which I've now it. We are calling it which I've now it. We are calling it which I've now lost of course. Uh the when you and your lost of course. Uh the when you and your lost of course. Uh the when you and your best friend serve on different teams. best friend serve on different teams. best friend serve on different teams. Okay. This one has Do do you think it's Okay. This one has Do do you think it's Okay. This one has Do do you think it's it's necessary to have the trending it's necessary to have the trending it's necessary to have the trending audio for this post? The Vanessa Carlton audio for this post? The Vanessa Carlton audio for this post? The Vanessa Carlton 1,000 miles song. I do. Okay. I think 1,000 miles song. I do. Okay. I think 1,000 miles song. I do. Okay. I think that song is necessary at all times. that song is necessary at all times. that song is necessary at all times. That's true. This song is very nostalgic That's true. This song is very nostalgic That's true. This song is very nostalgic for people our age. So when I watch this for people our age. So when I watch this for people our age. So when I watch this video, stand up. Yeah. So this post does video, stand up. Yeah. So this post does video, stand up. Yeah. So this post does need this trending sound. Uh we're not need this trending sound. Uh we're not need this trending sound. Uh we're not going to play it on the show um so that going to play it on the show um so that going to play it on the show um so that our video doesn't get taken down. our video doesn't get taken down. our video doesn't get taken down. There you go. Uh but you can if you open There you go. Uh but you can if you open There you go. Uh but you can if you open if you click the link and open this if you click the link and open this if you click the link and open this video in your Instagram account, you can video in your Instagram account, you can video in your Instagram account, you can save the audio to reuse. And this is save the audio to reuse. And this is save the audio to reuse. And this is just a fun little video. Um and and the just a fun little video. Um and and the just a fun little video. Um and and the text on the screen is when you and your text on the screen is when you and your text on the screen is when you and your best friend serve on different teams and best friend serve on different teams and best friend serve on different teams and it's somebody on stage, somebody in it's somebody on stage, somebody in it's somebody on stage, somebody in production, somebody in youth ministry, production, somebody in youth ministry, production, somebody in youth ministry, whatever. You've got two folks and whatever. You've got two folks and whatever. You've got two folks and they're looking at each other um they're looking at each other um they're looking at each other um lip-syncing the song to each lip-syncing the song to each lip-syncing the song to each other and I miss other and I miss other and I miss you and I need you and that's it. And you and I need you and that's it. And you and I need you and that's it. And it's funny and it's sharable and it's it's funny and it's sharable and it's it's funny and it's sharable and it's sweet and it's really easy to pull this sweet and it's really easy to pull this sweet and it's really easy to pull this post off. So if you're not doing the post off. So if you're not doing the post off. So if you're not doing the kids POV one this weekend like I am, kids POV one this weekend like I am, kids POV one this weekend like I am, give this one a shot. And what you can give this one a shot. And what you can give this one a shot. And what you can also do is you can match the framing also do is you can match the framing also do is you can match the framing with the momentum of the music. So you with the momentum of the music. So you with the momentum of the music. So you can start like the idea would be Alex is can start like the idea would be Alex is can start like the idea would be Alex is on stage and I'm in the same like I'm in on stage and I'm in the same like I'm in on stage and I'm in the same like I'm in like you know row 17 of the church. So like you know row 17 of the church. So like you know row 17 of the church. So Alex is on stage and he's looking at me

  8. Alex is on stage and he's looking at me Alex is on stage and he's looking at me but I'm filming him from my vantage but I'm filming him from my vantage but I'm filming him from my vantage point. So I'm like pretty far away. So point. So I'm like pretty far away. So point. So I'm like pretty far away. So I'm filming him with my phone and it's d I'm filming him with my phone and it's d I'm filming him with my phone and it's d and then when he goes to I miss you and then when he goes to I miss you and then when he goes to I miss you that's when I pinch and like zoom in. that's when I pinch and like zoom in. that's when I pinch and like zoom in. And so you're like what am I looking at? And so you're like what am I looking at? And so you're like what am I looking at? And then you see him lip sync longing And then you see him lip sync longing And then you see him lip sync longing for you. Exactly. And then we reverse it for you. Exactly. And then we reverse it for you. Exactly. And then we reverse it and it goes the other direction, you and it goes the other direction, you and it goes the other direction, you know, and maybe if there is like some know, and maybe if there is like some know, and maybe if there is like some type of like, you know, will they or type of like, you know, will they or type of like, you know, will they or won't they type of relationship that won't they type of relationship that won't they type of relationship that everyone's shipping, but hey, you know, everyone's shipping, but hey, you know, everyone's shipping, but hey, you know, it's like not official just yet. Church, it's like not official just yet. Church, it's like not official just yet. Church, we need two people. Oh, uh, Alex and we need two people. Oh, uh, Alex and we need two people. Oh, uh, Alex and Rebecca. Yeah, you guys are here anyway. Rebecca. Yeah, you guys are here anyway. Rebecca. Yeah, you guys are here anyway. Come on out. Come on out. But everyone Come on out. Come on out. But everyone Come on out. Come on out. But everyone knows what's really going on. Hey, that knows what's really going on. Hey, that knows what's really going on. Hey, that could be that could be the story in 10 could be that could be the story in 10 could be that could be the story in 10 years when someone asks you, "How'd you years when someone asks you, "How'd you years when someone asks you, "How'd you meet?" or how did you know? Right? They meet?" or how did you know? Right? They meet?" or how did you know? Right? They go back and tell that story like, "Hey, go back and tell that story like, "Hey, go back and tell that story like, "Hey, we were part of this video at church." we were part of this video at church." we were part of this video at church." Families are getting started. We're Families are getting started. We're Families are getting started. We're creating humans via social media then creating humans via social media then creating humans via social media then and there later on in life, right? But and there later on in life, right? But and there later on in life, right? But like, you know, when they say like, like, you know, when they say like, like, you know, when they say like, "It's a love is blind baby." Well, no. "It's a love is blind baby." Well, no. "It's a love is blind baby." Well, no. Yes. But also, yeah. All right, let's go Yes. But also, yeah. All right, let's go Yes. But also, yeah. All right, let's go to the next one. Uh, this is to the next one. Uh, this is to the next one. Uh, this is called Whisper in the Crowd. So, this is called Whisper in the Crowd. So, this is called Whisper in the Crowd. So, this is a fun one. Again, a great way to promote a fun one. Again, a great way to promote a fun one. Again, a great way to promote something, right? like we're giving you something, right? like we're giving you something, right? like we're giving you good promotional ideas that are so good promotional ideas that are so good promotional ideas that are so entertaining on their own that people entertaining on their own that people entertaining on their own that people aren't mad they're seeing a promotion aren't mad they're seeing a promotion aren't mad they're seeing a promotion because that's the reality of because that's the reality of because that's the reality of promotions, right? The reason we tell promotions, right? The reason we tell promotions, right? The reason we tell churches not to do them on social is churches not to do them on social is churches not to do them on social is because no algorithm wants to push because no algorithm wants to push because no algorithm wants to push promotions unless the promotion is promotions unless the promotion is promotions unless the promotion is secondary. If the first and most secondary. If the first and most secondary. If the first and most important part is that this is a

  9. important part is that this is a important part is that this is a hilarious post then the sec secondary hilarious post then the sec secondary hilarious post then the sec secondary promotion is not going to uh inhibit its promotion is not going to uh inhibit its promotion is not going to uh inhibit its distribution. Think about this in the distribution. Think about this in the distribution. Think about this in the context of comedians. at the end of like context of comedians. at the end of like context of comedians. at the end of like a comedian's like what they'll do is a comedian's like what they'll do is a comedian's like what they'll do is they'll take like a 30 to 90 second like they'll take like a 30 to 90 second like they'll take like a 30 to 90 second like portion of one of their sets. Yeah. And portion of one of their sets. Yeah. And portion of one of their sets. Yeah. And they'll show it to you and then what they'll show it to you and then what they'll show it to you and then what happens at the end? Here are my tour happens at the end? Here are my tour happens at the end? Here are my tour dates. Yeah. That's a promotional post, dates. Yeah. That's a promotional post, dates. Yeah. That's a promotional post, but you don't get upset when you see the but you don't get upset when you see the but you don't get upset when you see the tour dates because it happens for a few tour dates because it happens for a few tour dates because it happens for a few seconds and you don't hesitate to share seconds and you don't hesitate to share seconds and you don't hesitate to share it either because it was a funny video. it either because it was a funny video. it either because it was a funny video. Precisely. So, I want you to imagine Precisely. So, I want you to imagine Precisely. So, I want you to imagine pastor's preaching and there's a camera pastor's preaching and there's a camera pastor's preaching and there's a camera pointing at the crowd, the congregation pointing at the crowd, the congregation pointing at the crowd, the congregation listening. So, everyone's silent and the listening. So, everyone's silent and the listening. So, everyone's silent and the camera is on like the side of the camera is on like the side of the camera is on like the side of the sanctuary, but you hear the audio and you're like searching around audio and you're like searching around with the camera. Everyone's just looking with the camera. Everyone's just looking with the camera. Everyone's just looking at the preacher until you find a guy who at the preacher until you find a guy who at the preacher until you find a guy who like four rows deep is looking right at like four rows deep is looking right at like four rows deep is looking right at the camera with a tiny mic in his hand. the camera with a tiny mic in his hand. the camera with a tiny mic in his hand. He's like, "Hey, yeah, you worship night He's like, "Hey, yeah, you worship night He's like, "Hey, yeah, you worship night 700 p.m. coming up this Wednesday." And 700 p.m. coming up this Wednesday." And 700 p.m. coming up this Wednesday." And then he like does his his little then he like does his his little then he like does his his little promotion. very clear they're filming promotion. very clear they're filming promotion. very clear they're filming this like in an actual like in the midst this like in an actual like in the midst this like in an actual like in the midst of an actual church service. This is not of an actual church service. This is not of an actual church service. This is not a put on skit. This is like somebody's a put on skit. This is like somebody's a put on skit. This is like somebody's actually preaching about the gospel of actually preaching about the gospel of actually preaching about the gospel of Jesus Christ. But the pastor was surely Jesus Christ. But the pastor was surely Jesus Christ. But the pastor was surely the one that was like we need to do more the one that was like we need to do more the one that was like we need to do more announcements about this event. Okay.

  10. announcements about this event. Okay. announcements about this event. Okay. Okay. Okay. Okay. Hear me out then. The camera work in Hear me out then. The camera work in Hear me out then. The camera work in this post uh is is actually really this post uh is is actually really this post uh is is actually really strong. Um you should be watching this strong. Um you should be watching this strong. Um you should be watching this if you're a podcast listener. This is if you're a podcast listener. This is if you're a podcast listener. This is one you should watch on YouTube to see one you should watch on YouTube to see one you should watch on YouTube to see these posts if you're not going to click these posts if you're not going to click these posts if you're not going to click through the the podcast description. The through the the podcast description. The through the the podcast description. The camera work here is really strong cuz at camera work here is really strong cuz at camera work here is really strong cuz at first it's like, wait, who actually is first it's like, wait, who actually is first it's like, wait, who actually is talking and it's the strength of the talking and it's the strength of the talking and it's the strength of the camera work that that hides the the the camera work that that hides the the the camera work that that hides the the the guy there with the tiny mic until they guy there with the tiny mic until they guy there with the tiny mic until they Right. You need to search a little bit Right. You need to search a little bit Right. You need to search a little bit at the beginning. It's a zoom lens. at the beginning. It's a zoom lens. at the beginning. It's a zoom lens. They're like zooming in. No, not that They're like zooming in. No, not that They're like zooming in. No, not that person. Zoom back out. Zoom in. Oh, person. Zoom back out. Zoom in. Oh, person. Zoom back out. Zoom in. Oh, there this person is like Yeah. Very there this person is like Yeah. Very there this person is like Yeah. Very good. Okay. This next one we're calling good. Okay. This next one we're calling good. Okay. This next one we're calling the um paper and camera prompt. And it's the um paper and camera prompt. And it's the um paper and camera prompt. And it's really simple post. You put a a camera really simple post. You put a a camera really simple post. You put a a camera in this. I I I love this one in in this. I I I love this one in in this. I I I love this one in particular because they're using an particular because they're using an particular because they're using an iPhone. Again, so many of these posts, iPhone. Again, so many of these posts, iPhone. Again, so many of these posts, if not all of them, can be really well if not all of them, can be really well if not all of them, can be really well executed using the phone that's in your executed using the phone that's in your executed using the phone that's in your pocket. And so they've got the iPhone on pocket. And so they've got the iPhone on pocket. And so they've got the iPhone on a tripod. And in front of the iPhone, a tripod. And in front of the iPhone, a tripod. And in front of the iPhone, they've got a white piece of paper they've got a white piece of paper they've got a white piece of paper written with Sharpie. Show us how written with Sharpie. Show us how written with Sharpie. Show us how excited you are for youth. And they've excited you are for youth. And they've excited you are for youth. And they've locked the tripod off. It seems like locked the tripod off. It seems like locked the tripod off. It seems like they're on like in the parking lot they're on like in the parking lot they're on like in the parking lot outside of church. It's at sunset. at outside of church. It's at sunset. at outside of church. It's at sunset. at sunset on a clear day. It is at a.5 lens sunset on a clear day. It is at a.5 lens sunset on a clear day. It is at a.5 lens cuz it's filmed at.5 and it presumably cuz it's filmed at.5 and it presumably cuz it's filmed at.5 and it presumably they just locked it off there for 15 they just locked it off there for 15 they just locked it off there for 15 maybe 30 minutes rolling and the the the maybe 30 minutes rolling and the the the maybe 30 minutes rolling and the the the young adults who've come for youth are young adults who've come for youth are young adults who've come for youth are seeing this prompt and they're acting seeing this prompt and they're acting seeing this prompt and they're acting ridiculous in front of the camera. Some ridiculous in front of the camera. Some ridiculous in front of the camera. Some of the the young boys full of of the the young boys full of of the the young boys full of testosterone are screaming. Um some of testosterone are screaming. Um some of testosterone are screaming. Um some of the girls do some dancing. It's one of the girls do some dancing. It's one of the girls do some dancing. It's one of the top comments

  11. the top comments the top comments was in caps lock, I have FOMO right now, was in caps lock, I have FOMO right now, was in caps lock, I have FOMO right now, which is shorthand for fear of missing which is shorthand for fear of missing which is shorthand for fear of missing out. And that's what this FO post out. And that's what this FO post out. And that's what this FO post inspires. It shows not just the inspires. It shows not just the inspires. It shows not just the environment for youth, which is like environment for youth, which is like environment for youth, which is like made me have FOMO because it's a made me have FOMO because it's a made me have FOMO because it's a beautiful sunset, like presumably near a beautiful sunset, like presumably near a beautiful sunset, like presumably near a beach. Like the vibes are just great. beach. Like the vibes are just great. beach. Like the vibes are just great. Um, but it shows off kind of the spirit Um, but it shows off kind of the spirit Um, but it shows off kind of the spirit of the youth event and how people feel of the youth event and how people feel of the youth event and how people feel about the youth event that they've about the youth event that they've about the youth event that they've attended. And it it this post does such attended. And it it this post does such attended. And it it this post does such a great job of showing the the actual a great job of showing the the actual a great job of showing the the actual sentiment of what it's like to attend sentiment of what it's like to attend sentiment of what it's like to attend whatever it is you're trying to promote. whatever it is you're trying to promote. whatever it is you're trying to promote. In this case, it's youth. What do we say In this case, it's youth. What do we say In this case, it's youth. What do we say to churches? Don't do an announcement to churches? Don't do an announcement to churches? Don't do an announcement and then say don't miss it. What we also and then say don't miss it. What we also and then say don't miss it. What we also say is show don't tell. Yeah. So if you say is show don't tell. Yeah. So if you say is show don't tell. Yeah. So if you listen to my advice when I say please listen to my advice when I say please listen to my advice when I say please don't use the phrase don't miss it and don't use the phrase don't miss it and don't use the phrase don't miss it and you say but I really want it. I really you say but I really want it. I really you say but I really want it. I really don't want people to miss it. Then show don't want people to miss it. Then show don't want people to miss it. Then show don't tell. Don't verbally say don't don't tell. Don't verbally say don't don't tell. Don't verbally say don't miss it. Create a post like this where miss it. Create a post like this where miss it. Create a post like this where the number one comment is I really don't the number one comment is I really don't the number one comment is I really don't want to miss this. Yes. Success. And want to miss this. Yes. Success. And want to miss this. Yes. Success. And then pin that comment. Let somebody else then pin that comment. Let somebody else then pin that comment. Let somebody else say it. Yeah. I didn't say it. They said say it. Yeah. I didn't say it. They said say it. Yeah. I didn't say it. They said it. All right. Uh this next post is it. All right. Uh this next post is it. All right. Uh this next post is finding out if it's youth on Friday. So finding out if it's youth on Friday. So finding out if it's youth on Friday. So I think everyone's familiar with this I think everyone's familiar with this I think everyone's familiar with this type of post archetype. It's the young type of post archetype. It's the young type of post archetype. It's the young person sitting at their laptop waiting person sitting at their laptop waiting person sitting at their laptop waiting for like results to be shown. You see for like results to be shown. You see for like results to be shown. You see the back of the laptop and huddled the back of the laptop and huddled the back of the laptop and huddled around this person like is their family.

  12. around this person like is their family. around this person like is their family. And the classic version of this post is And the classic version of this post is And the classic version of this post is them finding out if they were admitted them finding out if they were admitted them finding out if they were admitted to college or not. Right? So like the to college or not. Right? So like the to college or not. Right? So like the caption would start like finding out I caption would start like finding out I caption would start like finding out I got into Harvard and it's just them like got into Harvard and it's just them like got into Harvard and it's just them like tense look on their face. Person seated tense look on their face. Person seated tense look on their face. Person seated at a desk looking at the laptop. at a desk looking at the laptop. at a desk looking at the laptop. Everyone standing huddled around them Everyone standing huddled around them Everyone standing huddled around them and then they click the button and then and then they click the button and then and then they click the button and then they go, "Oh my gosh, yes I was." they go, "Oh my gosh, yes I was." they go, "Oh my gosh, yes I was." Everyone's celebrating except the prompt Everyone's celebrating except the prompt Everyone's celebrating except the prompt is finding out if there's youth this is finding out if there's youth this is finding out if there's youth this Friday. And you wait and there's this Friday. And you wait and there's this Friday. And you wait and there's this anticipation and the moment builds and anticipation and the moment builds and anticipation and the moment builds and then until finally it's revealed there then until finally it's revealed there then until finally it's revealed there is youth. The woman who's seated there is youth. The woman who's seated there is youth. The woman who's seated there is crying, hands in her face, balling, is crying, hands in her face, balling, is crying, hands in her face, balling, everyone's jumping around be like, "Yes, everyone's jumping around be like, "Yes, everyone's jumping around be like, "Yes, it's celebrating." Easy winner. The way it's celebrating." Easy winner. The way it's celebrating." Easy winner. The way this post ended made me laugh out loud this post ended made me laugh out loud this post ended made me laugh out loud cuz they're youth, right? And they're cuz they're youth, right? And they're cuz they're youth, right? And they're they're just classic teenagers. There is they're just classic teenagers. There is they're just classic teenagers. There is a a boy who a a boy who a a boy who he just eats launches himself across the he just eats launches himself across the he just eats launches himself across the table where this laptop is seated and table where this laptop is seated and table where this laptop is seated and they they've edited it perfectly. It they they've edited it perfectly. It they they've edited it perfectly. It cuts out just as he's falling off the cuts out just as he's falling off the cuts out just as he's falling off the table and all the top comments are like, table and all the top comments are like, table and all the top comments are like, "Has anyone checked on that laptop?"

  13. "Has anyone checked on that laptop?" "Has anyone checked on that laptop?" Like, "Did the laptop survive?" Right. Like, "Did the laptop survive?" Right. Like, "Did the laptop survive?" Right. The table has clearly been overturned. The table has clearly been overturned. The table has clearly been overturned. Yeah. It's so good. The laptop has been Yeah. It's so good. The laptop has been Yeah. It's so good. The laptop has been yeated. All right. This next post is yeated. All right. This next post is yeated. All right. This next post is called, "What's your vision for this called, "What's your vision for this called, "What's your vision for this room?" And this is actually pretty room?" And this is actually pretty room?" And this is actually pretty similar to like the um the red button similar to like the um the red button similar to like the um the red button post, the second post we mentioned, post, the second post we mentioned, post, the second post we mentioned, which is like kind of a before and after which is like kind of a before and after which is like kind of a before and after shot. And so the scene here, there's shot. And so the scene here, there's shot. And so the scene here, there's like no editing to this post at all. like no editing to this post at all. like no editing to this post at all. There's no whip transition. You could if There's no whip transition. You could if There's no whip transition. You could if you wanted to, but the scene is an empty you wanted to, but the scene is an empty you wanted to, but the scene is an empty sanctuary. And the text on the screen sanctuary. And the text on the screen sanctuary. And the text on the screen says, "What's your vision for this says, "What's your vision for this says, "What's your vision for this room?" And then the next clip is a scene room?" And then the next clip is a scene room?" And then the next clip is a scene of a full sanctuary. And the text says of a full sanctuary. And the text says of a full sanctuary. And the text says to fill it. And so you could do this in to fill it. And so you could do this in to fill it. And so you could do this in any one of your rooms at church. any one of your rooms at church. any one of your rooms at church. Sanctuary obviously is isn't automatic. Sanctuary obviously is isn't automatic. Sanctuary obviously is isn't automatic. You could do this in kids. It might be a You could do this in kids. It might be a You could do this in kids. It might be a little bit more challenging if you've little bit more challenging if you've little bit more challenging if you've got photorelease forms or whatever. got photorelease forms or whatever. got photorelease forms or whatever. Maybe you could when you do to fill it, Maybe you could when you do to fill it, Maybe you could when you do to fill it, you could be shooting from the back of you could be shooting from the back of you could be shooting from the back of all their kids' heads during a lesson or all their kids' heads during a lesson or all their kids' heads during a lesson or something like that. Um maybe you have a something like that. Um maybe you have a something like that. Um maybe you have a cafe before and after. What's your cafe before and after. What's your cafe before and after. What's your vision for this room to fill it and vision for this room to fill it and vision for this room to fill it and you've got a scene in the second clip, a you've got a scene in the second clip, a you've got a scene in the second clip, a scene of a full um pre-ervice cafe. And scene of a full um pre-ervice cafe. And scene of a full um pre-ervice cafe. And so you could do this not once, not so you could do this not once, not so you could do this not once, not twice, maybe three times, you could twice, maybe three times, you could twice, maybe three times, you could repeat this post once a month for the repeat this post once a month for the repeat this post once a month for the different rooms in your space. Do it for different rooms in your space. Do it for different rooms in your space. Do it for like a food drive or you're packing shoe like a food drive or you're packing shoe like a food drive or you're packing shoe boxes like what's our like you know any boxes like what's our like you know any boxes like what's our like you know any type of thing where you're getting type of thing where you're getting type of thing where you're getting people to contribute things. Start with people to contribute things. Start with people to contribute things. Start with the empty show the full. Yeah. So good.

  14. the empty show the full. Yeah. So good. the empty show the full. Yeah. So good. Great post archetype that you should Great post archetype that you should Great post archetype that you should repeat in in this sense but you could repeat in in this sense but you could repeat in in this sense but you could repurpose in other senses as well. repurpose in other senses as well. repurpose in other senses as well. Here's a post you never want to repeat Here's a post you never want to repeat Here's a post you never want to repeat but you should do once for sure. So this but you should do once for sure. So this but you should do once for sure. So this post is called what not to do during a post is called what not to do during a post is called what not to do during a church church church service. There are only two video clips service. There are only two video clips service. There are only two video clips stitched together here. The first is a stitched together here. The first is a stitched together here. The first is a woman sitting in what appears to be an woman sitting in what appears to be an woman sitting in what appears to be an empty sanctuary. So, she's in like the empty sanctuary. So, she's in like the empty sanctuary. So, she's in like the third from the back row and above her is third from the back row and above her is third from the back row and above her is the text what not to do during a worship the text what not to do during a worship the text what not to do during a worship service. And you're meant to think, oh, service. And you're meant to think, oh, service. And you're meant to think, oh, this is like recorded on a night where this is like recorded on a night where this is like recorded on a night where church is not happening. She's pointing church is not happening. She's pointing church is not happening. She's pointing above her as like, hey, look what not to above her as like, hey, look what not to above her as like, hey, look what not to do during a church service. The second do during a church service. The second do during a church service. The second clip turns around. Her hands are in the clip turns around. Her hands are in the clip turns around. Her hands are in the same place from like the behind shot, same place from like the behind shot, same place from like the behind shot, but you can't see like any text prompt but you can't see like any text prompt but you can't see like any text prompt above her. Yeah. It reveals that the above her. Yeah. It reveals that the above her. Yeah. It reveals that the church was not empty. This is the middle church was not empty. This is the middle church was not empty. This is the middle of a church service. Everyone in the of a church service. Everyone in the of a church service. Everyone in the front like five rows is turning back front like five rows is turning back front like five rows is turning back looking at her like, "What are you looking at her like, "What are you looking at her like, "What are you doing?"

  15. doing?" doing?" This has 57,000 likes. Like this this is This has 57,000 likes. Like this this is This has 57,000 likes. Like this this is just hilarious and fun. Yeah. I also just hilarious and fun. Yeah. I also just hilarious and fun. Yeah. I also think it's funny because it's a young think it's funny because it's a young think it's funny because it's a young person who's like what not to do during person who's like what not to do during person who's like what not to do during church. Everyone looking back at her are church. Everyone looking back at her are church. Everyone looking back at her are all aunties in the church that are like all aunties in the church that are like all aunties in the church that are like What is this young youth doing? Yeah, What is this young youth doing? Yeah, What is this young youth doing? Yeah, you really can only do that post once. you really can only do that post once. you really can only do that post once. And I wonder if that, you know, we call And I wonder if that, you know, we call And I wonder if that, you know, we call these um like church skits, like this these um like church skits, like this these um like church skits, like this style of post and sometimes when you style of post and sometimes when you style of post and sometimes when you come across a a skit like this on come across a a skit like this on come across a a skit like this on social, like you've seen it before. It's social, like you've seen it before. It's social, like you've seen it before. It's it's it's a viral skit and so many it's it's a viral skit and so many it's it's a viral skit and so many churches are doing it at once. This one churches are doing it at once. This one churches are doing it at once. This one had me curious like I wonder if this I had me curious like I wonder if this I had me curious like I wonder if this I wonder if this is original to this wonder if this is original to this wonder if this is original to this church if they came up with this on church if they came up with this on church if they came up with this on their own because I had never seen this their own because I had never seen this their own because I had never seen this one before. Uh, shout outs to Love Zion one before. Uh, shout outs to Love Zion one before. Uh, shout outs to Love Zion Baptist Church. Their handle is Love Baptist Church. Their handle is Love Baptist Church. Their handle is Love Zion Philly, like Philadelphia. Um, all Zion Philly, like Philadelphia. Um, all Zion Philly, like Philadelphia. Um, all of these posts will be linked in the of these posts will be linked in the of these posts will be linked in the show notes so you can go and see the show notes so you can go and see the show notes so you can go and see the creators and and see them on your own creators and and see them on your own creators and and see them on your own Instagram feed. Just want to shout out Instagram feed. Just want to shout out Instagram feed. Just want to shout out this church because I clicked on their this church because I clicked on their this church because I clicked on their Instagram feed. They're currently Instagram feed. They're currently Instagram feed. They're currently running a sermon series called Baddies running a sermon series called Baddies running a sermon series called Baddies of the Bible. That's crazy. Which might of the Bible. That's crazy. Which might of the Bible. That's crazy. Which might be goated.

  16. That's crazy. Uh, moving on. This next That's crazy. Uh, moving on. This next one's called Sorry, I have plans. And one's called Sorry, I have plans. And one's called Sorry, I have plans. And again, very simple post archetype. And again, very simple post archetype. And again, very simple post archetype. And you can repeat this one. Um the first you can repeat this one. Um the first you can repeat this one. Um the first clip, it's just uh it's kind of like a clip, it's just uh it's kind of like a clip, it's just uh it's kind of like a stock clip of something happening at stock clip of something happening at stock clip of something happening at church and the text says uh quote, church and the text says uh quote, church and the text says uh quote, "Sorry, I have plans." It lasts for "Sorry, I have plans." It lasts for "Sorry, I have plans." It lasts for about 2 seconds on the screen. And then about 2 seconds on the screen. And then about 2 seconds on the screen. And then the clips that follow, I'm not really the clips that follow, I'm not really the clips that follow, I'm not really sure how many there are in this video. sure how many there are in this video. sure how many there are in this video. Maybe maybe 10 clips that follow. You Maybe maybe 10 clips that follow. You Maybe maybe 10 clips that follow. You could do five, 10, 15, 20. It's a super could do five, 10, 15, 20. It's a super could do five, 10, 15, 20. It's a super cut, uh changing every second or so. And cut, uh changing every second or so. And cut, uh changing every second or so. And the text switches to the plans colon and the text switches to the plans colon and the text switches to the plans colon and it's just scenes from around church. Uh it's just scenes from around church. Uh it's just scenes from around church. Uh this one's predominantly uh youth this one's predominantly uh youth this one's predominantly uh youth centered because this comes from a youth centered because this comes from a youth centered because this comes from a youth account. We are amplified youth. So it's account. We are amplified youth. So it's account. We are amplified youth. So it's just showing off youth night. And so you just showing off youth night. And so you just showing off youth night. And so you could use this post archetype for a could use this post archetype for a could use this post archetype for a Sunday service. You could use it for um Sunday service. You could use it for um Sunday service. You could use it for um a youth night of course. You could use a youth night of course. You could use a youth night of course. You could use it for your men's uh ministry or your it for your men's uh ministry or your it for your men's uh ministry or your women's ministry. Sorry, I have plans. women's ministry. Sorry, I have plans. women's ministry. Sorry, I have plans. And then cut to a super super cut with And then cut to a super super cut with And then cut to a super super cut with clips from the plans. Similarly, our clips from the plans. Similarly, our clips from the plans. Similarly, our next post here is called, "I give up next post here is called, "I give up next post here is called, "I give up going to church." If you've ever seen going to church." If you've ever seen going to church." If you've ever seen the videos of tennis players signing the videos of tennis players signing the videos of tennis players signing cameras, um, or any athlete who will go cameras, um, or any athlete who will go cameras, um, or any athlete who will go up like with a Sharpie and then write up like with a Sharpie and then write up like with a Sharpie and then write something on a camera and realize, okay, something on a camera and realize, okay, something on a camera and realize, okay, this camera is like mirrored, so I have this camera is like mirrored, so I have this camera is like mirrored, so I have to like write it backwards. Um, it's to like write it backwards. Um, it's to like write it backwards. Um, it's kind of like that. Basically, you have kind of like that. Basically, you have kind of like that. Basically, you have on the screen two lines of text. Line on the screen two lines of text. Line on the screen two lines of text. Line one says, "I give up." Line two says, one says, "I give up." Line two says, one says, "I give up." Line two says, "Going to church." So, it reads, "I give "Going to church." So, it reads, "I give "Going to church." So, it reads, "I give up going to church." A person then walks up going to church." A person then walks up going to church." A person then walks up, and I've seen this a couple

  17. up, and I've seen this a couple up, and I've seen this a couple different ways. This woman walks up and different ways. This woman walks up and different ways. This woman walks up and with a Sharpie, she takes her pen, her with a Sharpie, she takes her pen, her with a Sharpie, she takes her pen, her marker, and just dots on the screen to marker, and just dots on the screen to marker, and just dots on the screen to basically create a period. Yeah. Now, basically create a period. Yeah. Now, basically create a period. Yeah. Now, she doesn't actually touch the screen she doesn't actually touch the screen she doesn't actually touch the screen with her Sharpie. She like taps right with her Sharpie. She like taps right with her Sharpie. She like taps right where the period would go. And then in where the period would go. And then in where the period would go. And then in post, you just add the period. So now post, you just add the period. So now post, you just add the period. So now the two lines read, "I give up going to the two lines read, "I give up going to the two lines read, "I give up going to church and it's a fun little swerve." church and it's a fun little swerve." church and it's a fun little swerve." You don't expect on church content to You don't expect on church content to You don't expect on church content to see that and then you realize ah how a see that and then you realize ah how a see that and then you realize ah how a simple like reframing of something can simple like reframing of something can simple like reframing of something can change the message dramatically. Do you change the message dramatically. Do you change the message dramatically. Do you want to shout out this church's handle? want to shout out this church's handle? want to shout out this church's handle? It is an acronym. It is It is an acronym. It is It is an acronym. It is SPC KNY. Okay. So shouts to St. Paul SPC KNY. Okay. So shouts to St. Paul SPC KNY. Okay. So shouts to St. Paul Baptist Community Church in Brooklyn, Baptist Community Church in Brooklyn, Baptist Community Church in Brooklyn, New York. All right. SPC BCB KNY. Now, New York. All right. SPC BCB KNY. Now, New York. All right. SPC BCB KNY. Now, as we said on a previous episode, as we said on a previous episode, as we said on a previous episode, thankfully handles on Instagram no thankfully handles on Instagram no thankfully handles on Instagram no longer matter on social whatsoever. So, longer matter on social whatsoever. So, longer matter on social whatsoever. So, this church would be able to be found this church would be able to be found this church would be able to be found irrespective of their insane acronym. I irrespective of their insane acronym. I irrespective of their insane acronym. I am going to visit their website here am going to visit their website here am going to visit their website here briefly. Thankfully, their website is briefly. Thankfully, their website is briefly. Thankfully, their website is spcbc.com. Now, better. That's still a spcbc.com. Now, better. That's still a spcbc.com. Now, better. That's still a lot of I mean, you have a.com. I feel lot of I mean, you have a.com. I feel lot of I mean, you have a.com. I feel like we can make some changes. Um, but like we can make some changes. Um, but like we can make some changes. Um, but you do you. Okay. This next one is you do you. Okay. This next one is you do you. Okay. This next one is called POV. You're late to service, but called POV. You're late to service, but called POV. You're late to service, but your favorite play praise song is is your favorite play praise song is is your favorite play praise song is is playing. I love this one. Um, it playing. I love this one. Um, it playing. I love this one. Um, it requires slow motion again, but you can requires slow motion again, but you can requires slow motion again, but you can accomplish this on your phone. This one accomplish this on your phone. This one accomplish this on your phone. This one looks to me like it was filmed on a

  18. looks to me like it was filmed on a looks to me like it was filmed on a phone in.5, so that wide angle. And all phone in.5, so that wide angle. And all phone in.5, so that wide angle. And all it is is somebody running through the it is is somebody running through the it is is somebody running through the lobby basically, uh, seemingly in a lobby basically, uh, seemingly in a lobby basically, uh, seemingly in a hurry in slow motion. They are gently hurry in slow motion. They are gently hurry in slow motion. They are gently pushing people out of the way. At one pushing people out of the way. At one pushing people out of the way. At one point, he grabs a child and throws the point, he grabs a child and throws the point, he grabs a child and throws the child to their caretaker. And what child to their caretaker. And what child to their caretaker. And what you're going to want to do here is put a you're going to want to do here is put a you're going to want to do here is put a popular, you know, praise and worship popular, you know, praise and worship popular, you know, praise and worship song behind this video. Uh, to take this song behind this video. Uh, to take this song behind this video. Uh, to take this one step further, I would not just take one step further, I would not just take one step further, I would not just take one willy-nilly off the charts. I would one willy-nilly off the charts. I would one willy-nilly off the charts. I would find a song that your church actually find a song that your church actually find a song that your church actually like is is currently singing and very like is is currently singing and very like is is currently singing and very much enjoying just to kind of elevate much enjoying just to kind of elevate much enjoying just to kind of elevate the the the local meaning and the the the the local meaning and the the the the local meaning and the resonance with your church. But super resonance with your church. But super resonance with your church. But super simple to accomplish here. It's just one simple to accomplish here. It's just one simple to accomplish here. It's just one shot, one slow-mo shot of somebody shot, one slow-mo shot of somebody shot, one slow-mo shot of somebody running through the crowd. Put that text running through the crowd. Put that text running through the crowd. Put that text over the over the video and layer it on over the over the video and layer it on over the over the video and layer it on top of a popular worship song, but one top of a popular worship song, but one top of a popular worship song, but one that your church is currently loving. that your church is currently loving. that your church is currently loving. All right, this next one we're just All right, this next one we're just All right, this next one we're just calling it uh he calling it uh he calling it uh he won't. This is the This is the Cody won't. This is the This is the Cody won't. This is the This is the Cody Carton song, uh Firm Foundation. Um you Carton song, uh Firm Foundation. Um you Carton song, uh Firm Foundation. Um you know, my God will never fail. He won't.

  19. know, my God will never fail. He won't. know, my God will never fail. He won't. Yeah. So that's the sound that's playing Yeah. So that's the sound that's playing Yeah. So that's the sound that's playing behind necessary for this video. This behind necessary for this video. This behind necessary for this video. This one's necessary. So the prompt is when one's necessary. So the prompt is when one's necessary. So the prompt is when pastor says he'll finish his sermon in pastor says he'll finish his sermon in pastor says he'll finish his sermon in 30 minutes and they basically go one by 30 minutes and they basically go one by 30 minutes and they basically go one by one through people on the worship team one through people on the worship team one through people on the worship team and they're just like you know setting and they're just like you know setting and they're just like you know setting up their keyboard or on their drum kit up their keyboard or on their drum kit up their keyboard or on their drum kit and then right when the song says he and then right when the song says he and then right when the song says he won't they look at the camera and go he won't they look at the camera and go he won't they look at the camera and go he won't and they shake their head. I think won't and they shake their head. I think won't and they shake their head. I think uh this type of self-deprecation and uh this type of self-deprecation and uh this type of self-deprecation and this humor is really funny really great this humor is really funny really great this humor is really funny really great and it doesn't have to be when you know and it doesn't have to be when you know and it doesn't have to be when you know maybe your pastor doesn't go along. Um maybe your pastor doesn't go along. Um maybe your pastor doesn't go along. Um maybe it's like when pastor says he maybe it's like when pastor says he maybe it's like when pastor says he won't use and then insert like the won't use and then insert like the won't use and then insert like the phrase he always uses from stage. Um or phrase he always uses from stage. Um or phrase he always uses from stage. Um or like maybe it's something endearing that like maybe it's something endearing that like maybe it's something endearing that the pastor does. Yeah. Um you know when the pastor does. Yeah. Um you know when the pastor does. Yeah. Um you know when pastor says he won't and then in insert pastor says he won't and then in insert pastor says he won't and then in insert endearing thing that everybody notices endearing thing that everybody notices endearing thing that everybody notices like that he does or she does all the like that he does or she does all the like that he does or she does all the time. Easy archetype that you can fill time. Easy archetype that you can fill time. Easy archetype that you can fill in and make it personal to you. Totally. in and make it personal to you. Totally. in and make it personal to you. Totally. Okay. We got two more. Second to last Okay. We got two more. Second to last Okay. We got two more. Second to last one is simply called recharge. Um, the one is simply called recharge. Um, the one is simply called recharge. Um, the first clip is somebody sitting down uh first clip is somebody sitting down uh first clip is somebody sitting down uh for church and there's an icon of uh a for church and there's an icon of uh a for church and there's an icon of uh a battery overlaid and it's down at 1%.

  20. battery overlaid and it's down at 1%. battery overlaid and it's down at 1%. And then after that clip, again, that And then after that clip, again, that And then after that clip, again, that clip is only on the screen for about 2 clip is only on the screen for about 2 clip is only on the screen for about 2 seconds. After that clip is like a real seconds. After that clip is like a real seconds. After that clip is like a real super cut. You're flashing to clips of super cut. You're flashing to clips of super cut. You're flashing to clips of church life u mostly in the sanctuary church life u mostly in the sanctuary church life u mostly in the sanctuary there um at about you know 0.2 0.3 there um at about you know 0.2 0.3 there um at about you know 0.2 0.3 seconds each. And as the video seconds each. And as the video seconds each. And as the video progresses, the battery is going up from progresses, the battery is going up from progresses, the battery is going up from 1% all the way up to 100%. And so it's 1% all the way up to 100%. And so it's 1% all the way up to 100%. And so it's basically saying like, hey, when you basically saying like, hey, when you basically saying like, hey, when you come to church depleted, um, this is the come to church depleted, um, this is the come to church depleted, um, this is the stuff that like recharges your your stuff that like recharges your your stuff that like recharges your your spirit. I do have a caveat here and I spirit. I do have a caveat here and I spirit. I do have a caveat here and I have a question for you, Brad. Up to have a question for you, Brad. Up to have a question for you, Brad. Up to this point, this is video 14 to 15. Up this point, this is video 14 to 15. Up this point, this is video 14 to 15. Up to this point, every video we have um to this point, every video we have um to this point, every video we have um talked about, you have been able to talked about, you have been able to talked about, you have been able to accomplish like in in phone. Basically, accomplish like in in phone. Basically, accomplish like in in phone. Basically, you can shoot it all on your phone. Even you can shoot it all on your phone. Even you can shoot it all on your phone. Even the slow motion ones, edit in phone. the slow motion ones, edit in phone. the slow motion ones, edit in phone. This one seems to be an outlier because This one seems to be an outlier because This one seems to be an outlier because we've got this battery icon going up we've got this battery icon going up we've got this battery icon going up from 1% to 100%. Um, if a church wanted from 1% to 100%. Um, if a church wanted from 1% to 100%. Um, if a church wanted to pull this off, how would you to pull this off, how would you to pull this off, how would you recommend tackling that um, icon overlay recommend tackling that um, icon overlay recommend tackling that um, icon overlay there? My sense is it's probably just a there? My sense is it's probably just a there? My sense is it's probably just a cap cut template. So, you could probably cap cut template. So, you could probably cap cut template. So, you could probably get it for free via Cap Cut or Explore get it for free via Cap Cut or Explore get it for free via Cap Cut or Explore Instagram's new edits app. I I'm pretty Instagram's new edits app. I I'm pretty Instagram's new edits app. I I'm pretty confident that this was done in phone.

  21. confident that this was done in phone. confident that this was done in phone. Um, even if it wasn't, any uh template Um, even if it wasn't, any uh template Um, even if it wasn't, any uh template site would have something similar, site would have something similar, site would have something similar, right? You could also do it via a series right? You could also do it via a series right? You could also do it via a series of graphics. You could use a tool like of graphics. You could use a tool like of graphics. You could use a tool like iconfinder.com and instead of having it iconfinder.com and instead of having it iconfinder.com and instead of having it go, this one kind of like really go, this one kind of like really go, this one kind of like really smoothly goes from zero up to 100, you smoothly goes from zero up to 100, you smoothly goes from zero up to 100, you could do it where like the bar is slowly could do it where like the bar is slowly could do it where like the bar is slowly increasing. So let's say you found a increasing. So let's say you found a increasing. So let's say you found a free graphic on iconfinder.com or any of free graphic on iconfinder.com or any of free graphic on iconfinder.com or any of these sites, you just searched like um these sites, you just searched like um these sites, you just searched like um battery charge and it showed a battery battery charge and it showed a battery battery charge and it showed a battery and there were like four charge dashes and there were like four charge dashes and there were like four charge dashes within the actual cell of the battery. within the actual cell of the battery. within the actual cell of the battery. You could bring that into Photoshop and You could bring that into Photoshop and You could bring that into Photoshop and you could just like delete the first you could just like delete the first you could just like delete the first three, save it, delete the first two, three, save it, delete the first two, three, save it, delete the first two, save it, delete one, save it, and you'd save it, delete one, save it, and you'd save it, delete one, save it, and you'd have four different versions. And then have four different versions. And then have four different versions. And then you could just show them as four images you could just show them as four images you could just show them as four images stacked. So it starts with one cell of stacked. So it starts with one cell of stacked. So it starts with one cell of battery, two cell, three cell, four battery, two cell, three cell, four battery, two cell, three cell, four cell. So it doesn't need to be done in cell. So it doesn't need to be done in cell. So it doesn't need to be done in like this actual like video vector, like this actual like video vector, like this actual like video vector, right, that got brought into post. It right, that got brought into post. It right, that got brought into post. It could be done in a more lowfi way and could be done in a more lowfi way and could be done in a more lowfi way and you'd accomplish the same effect. Love you'd accomplish the same effect. Love you'd accomplish the same effect. Love it. Okay, last one. The last one might it. Okay, last one. The last one might it. Okay, last one. The last one might be my favorite. This one is good on its be my favorite. This one is good on its be my favorite. This one is good on its own. This church made it chaotic in the own. This church made it chaotic in the own. This church made it chaotic in the best way. So, we've all seen those best way. So, we've all seen those best way. So, we've all seen those videos of the school recruitment videos of the school recruitment videos of the school recruitment decision videos. So, usually these are decision videos. So, usually these are decision videos. So, usually these are college football guys deciding, am I college football guys deciding, am I college football guys deciding, am I going to commit to Miss or UCLA or going to commit to Miss or UCLA or going to commit to Miss or UCLA or Alabama? Forgive me, maybe you would Alabama? Forgive me, maybe you would Alabama? Forgive me, maybe you would never choose between those three never choose between those three never choose between those three schools. I'm Canadian. We don't have

  22. schools. I'm Canadian. We don't have schools. I'm Canadian. We don't have that. Alabama seems like the one you that. Alabama seems like the one you that. Alabama seems like the one you would choose. Okay, sure. Sure. Um, would choose. Okay, sure. Sure. Um, would choose. Okay, sure. Sure. Um, that's Nick Sabin, right? I think he's that's Nick Sabin, right? I think he's that's Nick Sabin, right? I think he's gone. Well, people are screaming at gone. Well, people are screaming at gone. Well, people are screaming at their cars right now. Let's move on. So, their cars right now. Let's move on. So, their cars right now. Let's move on. So, what happens is like you have like three what happens is like you have like three what happens is like you have like three hats in front of you. Like actual hats. hats in front of you. Like actual hats. hats in front of you. Like actual hats. Yes. Actual like ball caps. And that's Yes. Actual like ball caps. And that's Yes. Actual like ball caps. And that's the way you decide. It's like this the way you decide. It's like this the way you decide. It's like this summer or this school year I have summer or this school year I have summer or this school year I have decided to commit to Miss. Oh my decided to commit to Miss. Oh my decided to commit to Miss. Oh my goodness. Who would have thought? Not goodness. Who would have thought? Not goodness. Who would have thought? Not Alabama. Um, and then you put the hat Alabama. Um, and then you put the hat Alabama. Um, and then you put the hat on. Yeah. So, this church has set it up on. Yeah. So, this church has set it up on. Yeah. So, this church has set it up where they have four hats. And the idea where they have four hats. And the idea where they have four hats. And the idea is this person is committing to where is this person is committing to where is this person is committing to where they're going to serve at church. So they're going to serve at church. So they're going to serve at church. So there are four hats. It's like worship there are four hats. It's like worship there are four hats. It's like worship kids welcome. And the person says, you kids welcome. And the person says, you kids welcome. And the person says, you know, I'm going to be taking my talents know, I'm going to be taking my talents know, I'm going to be taking my talents and I'm going to be joining the welcome and I'm going to be joining the welcome and I'm going to be joining the welcome team. Of course, the easiest team to team. Of course, the easiest team to team. Of course, the easiest team to join. That and so so that's like the fun join. That and so so that's like the fun join. That and so so that's like the fun way of doing this. Yes. What becomes way of doing this. Yes. What becomes way of doing this. Yes. What becomes clear as the video progresses for this clear as the video progresses for this clear as the video progresses for this church is that this individual I think church is that this individual I think church is that this individual I think already serves elsewhere. And so what already serves elsewhere. And so what already serves elsewhere. And so what happens is she puts on the welcome hat happens is she puts on the welcome hat happens is she puts on the welcome hat and the camera pans to a cameraman and the camera pans to a cameraman and the camera pans to a cameraman holding what looks like a $40,000 holding what looks like a $40,000 holding what looks like a $40,000 broadcast camera with a full headset on.

  23. broadcast camera with a full headset on. broadcast camera with a full headset on. This This This man drops the camera in an extremely man drops the camera in an extremely man drops the camera in an extremely violent fashion and walks out of the violent fashion and walks out of the violent fashion and walks out of the room in disgust because this woman did room in disgust because this woman did room in disgust because this woman did not choose to volunteer on the not choose to volunteer on the not choose to volunteer on the production team. I don't know if this production team. I don't know if this production team. I don't know if this camera is a prop or an old camera. It camera is a prop or an old camera. It camera is a prop or an old camera. It sounds like it hits the ground pretty sounds like it hits the ground pretty sounds like it hits the ground pretty hard. Yeah. Like I don't know if they hard. Yeah. Like I don't know if they hard. Yeah. Like I don't know if they added the sound afterwards. There could added the sound afterwards. There could added the sound afterwards. There could be a guy like catching it out inside the be a guy like catching it out inside the be a guy like catching it out inside the frame. Maybe they dropped it on like a frame. Maybe they dropped it on like a frame. Maybe they dropped it on like a bunch of padding, but like he he doesn't bunch of padding, but like he he doesn't bunch of padding, but like he he doesn't drop it. He kind of throws it to the drop it. He kind of throws it to the drop it. He kind of throws it to the ground. So, and then it cuts to another ground. So, and then it cuts to another ground. So, and then it cuts to another woman on the other side of the frame who woman on the other side of the frame who woman on the other side of the frame who like starts yelling at the smiling like starts yelling at the smiling like starts yelling at the smiling recruit who has committed and she grabs recruit who has committed and she grabs recruit who has committed and she grabs a a hat because clearly her team wasn't a a hat because clearly her team wasn't a a hat because clearly her team wasn't chosen. So, uh, really, really fun. And, chosen. So, uh, really, really fun. And, chosen. So, uh, really, really fun. And, you know, you you this just shows you you know, you you this just shows you you know, you you this just shows you that these archetypes and templates can that these archetypes and templates can that these archetypes and templates can be used foundationally and then you can be used foundationally and then you can be used foundationally and then you can build upon them in ways that are build upon them in ways that are build upon them in ways that are personal. I mean, forget about church personal. I mean, forget about church personal. I mean, forget about church budget. Maybe you want to trash a budget. Maybe you want to trash a budget. Maybe you want to trash a $20,000 camera for one social post. $20,000 camera for one social post. $20,000 camera for one social post. Who's to say that that's not the ideal Who's to say that that's not the ideal Who's to say that that's not the ideal ROI? Let's say your church has a 5 to 10 ROI? Let's say your church has a 5 to 10 ROI? Let's say your church has a 5 to 10 to 20% volunteer rate. Maybe this is to 20% volunteer rate. Maybe this is to 20% volunteer rate. Maybe this is just such a powerful post that that just such a powerful post that that just such a powerful post that that increases to 80%. Depending on the size increases to 80%. Depending on the size increases to 80%. Depending on the size of your church, what dollar value would of your church, what dollar value would of your church, what dollar value would you put on a 4 to 10x increase in you put on a 4 to 10x increase in you put on a 4 to 10x increase in volunteers? It's priceless. Wow. Top volunteers? It's priceless. Wow. Top volunteers? It's priceless. Wow. Top comments. Um, bro was not slow to comments. Um, bro was not slow to comments. Um, bro was not slow to [Music] [Music] [Music] anger. Um, uh, next top comment, kids anger. Um, uh, next top comment, kids anger. Um, uh, next top comment, kids church workers were so busy they church workers were so busy they church workers were so busy they couldn't even attend the press couldn't even attend the press couldn't even attend the press conference. And then the pin comment

  24. conference. And then the pin comment conference. And then the pin comment from Highest Praise Church, which is the from Highest Praise Church, which is the from Highest Praise Church, which is the church that posted this, that said, church that posted this, that said, church that posted this, that said, "Yes, the camera is fake. This was all "Yes, the camera is fake. This was all "Yes, the camera is fake. This was all in good fun. We respect our equipment in good fun. We respect our equipment in good fun. We respect our equipment and our team members." Okay, well, just and our team members." Okay, well, just and our team members." Okay, well, just forget everything I just said. Make sure forget everything I just said. Make sure forget everything I just said. Make sure to check out all of these creators, all to check out all of these creators, all to check out all of these creators, all of these examples linked in the show of these examples linked in the show of these examples linked in the show notes for both Pod and YouTube notes for both Pod and YouTube notes for both Pod and YouTube subscribers, listeners, viewers. Thanks subscribers, listeners, viewers. Thanks subscribers, listeners, viewers. Thanks as always for your time, attention, and as always for your time, attention, and as always for your time, attention, and trust, and we will talk to you next trust, and we will talk to you next trust, and we will talk to you next week. So, I went to the candy cupboard week. So, I went to the candy cupboard week. So, I went to the candy cupboard and I pulled a Monica Shear. I just got and I pulled a Monica Shear. I just got and I pulled a Monica Shear. I just got like 140 calories of gummy Skittles and like 140 calories of gummy Skittles and like 140 calories of gummy Skittles and just like ate them in shame and privacy just like ate them in shame and privacy just like ate them in shame and privacy and then just got enough energy to like and then just got enough energy to like and then just got enough energy to like make dinner for make dinner for make dinner for everyone, which I then did not eat, but everyone, which I then did not eat, but everyone, which I then did not eat, but consider seeing a

Summary

This transcript discusses how churches can create engaging social media content, offering 15 proven post ideas for summer without needing fancy equipment. The main theme is overcoming social media challenges for churches by providing practical, easy-to-implement strategies. The takeaway is to utilize these ready-made post concepts, some of which are best filmed outdoors during warmer months, to showcase church life and connect with the community effectively.

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