The 76-Word Church Welcome Email That Works

The most important email you ever send The most important email you ever send to a person in your church is the first to a person in your church is the first to a person in your church is the first one. So, let us help with that. Today, one. So, let us help with that. Today, one. So, let us help with that. Today, we're sharing a 76word church welcome we're sharing a 76word church welcome we're sharing a 76word church welcome email that works for ministries of every email that works for ministries of every email that works for ministries of every size. And as you'll see, it checks every size. And as you'll see, it checks every size. And as you'll see, it checks every box on every goal that we have for a box on every goal that we have for a box on every goal that we have for a church welcome email. Steal it from us church welcome email. Steal it from us church welcome email. Steal it from us word for word. Let's dive in. word for word. Let's dive in. word for word. Let's dive in. Well, hey there and welcome to the Well, hey there and welcome to the Well, hey there and welcome to the ProChurch Tools Show. We're here to help ProChurch Tools Show. We're here to help ProChurch Tools Show. We're here to help you and your church navigate the biggest you and your church navigate the biggest you and your church navigate the biggest communication shift in 500 years. I'm communication shift in 500 years. I'm communication shift in 500 years. I'm Brady Sher, your host. I'm joined as Brady Sher, your host. I'm joined as Brady Sher, your host. I'm joined as always by my co-host. We call him the always by my co-host. We call him the always by my co-host. We call him the prize winning pastor. It's Alexander prize winning pastor. It's Alexander prize winning pastor. It's Alexander Mills. Mills. Mills. >> Hello. Hello. >> Hello. Hello. >> Hello. Hello. >> You can find the email script that we're >> You can find the email script that we're >> You can find the email script that we're about to discuss in a cheat sheet linked about to discuss in a cheat sheet linked about to discuss in a cheat sheet linked in the description for this podcast. I in the description for this podcast. I in the description for this podcast. I was on a call with an influential church was on a call with an influential church was on a call with an influential church this week. You would all know their name this week. You would all know their name this week. You would all know their name um and their pastor. We were talking um and their pastor. We were talking um and their pastor. We were talking about their welcome email. And the about their welcome email. And the about their welcome email. And the reason I mentioned that is to say that reason I mentioned that is to say that reason I mentioned that is to say that like churches of all sizes like churches of all sizes like churches of all sizes >> deal with the same things, >> deal with the same things, >> deal with the same things, >> right? I think it's easy to believe, you >> right? I think it's easy to believe, you >> right? I think it's easy to believe, you know, my church, we're not expertise, know, my church, we're not expertise, know, my church, we're not expertise, you know, in this area. It's not our you know, in this area. It's not our you know, in this area. It's not our strong point, but churches of all sizes strong point, but churches of all sizes strong point, but churches of all sizes uh deal with the same stuff. And they uh deal with the same stuff. And they uh deal with the same stuff. And they wanted to know like, how can we improve wanted to know like, how can we improve wanted to know like, how can we improve our welcome email?

our welcome email? our welcome email? >> And I shared this sequence with them. >> And I shared this sequence with them. >> And I shared this sequence with them. And then I realized, I don't think I've And then I realized, I don't think I've And then I realized, I don't think I've ever shared this publicly on a podcast ever shared this publicly on a podcast ever shared this publicly on a podcast before. Now, to be clear, this is before. Now, to be clear, this is before. Now, to be clear, this is distinct from our new visitor welcome distinct from our new visitor welcome distinct from our new visitor welcome sequence that includes like the $5 sequence that includes like the $5 sequence that includes like the $5 donation on behalf of donation on behalf of donation on behalf of >> email sequence. That one. >> email sequence. That one. >> email sequence. That one. >> That's right. So, this is like really >> That's right. So, this is like really >> That's right. So, this is like really just the welcome email. You can find just the welcome email. You can find just the welcome email. You can find that entire campaign that we just that entire campaign that we just that entire campaign that we just mentioned, which is separate from this mentioned, which is separate from this mentioned, which is separate from this on the Brady Sheer YouTube channel uh on the Brady Sheer YouTube channel uh on the Brady Sheer YouTube channel uh video is called the church guest video is called the church guest video is called the church guest follow-up system is unusual or this follow-up system is unusual or this follow-up system is unusual or this church guest follow-up system is church guest follow-up system is church guest follow-up system is unusual. We'll have it linked in the unusual. We'll have it linked in the unusual. We'll have it linked in the description as well. Again, that's description as well. Again, that's description as well. Again, that's separate. separate. separate. >> Today, focusing exclusively on the >> Today, focusing exclusively on the >> Today, focusing exclusively on the welcome email. um meaning the first welcome email. um meaning the first welcome email. um meaning the first email that you send and that's where I email that you send and that's where I email that you send and that's where I want to begin big idea number one which want to begin big idea number one which want to begin big idea number one which is the first email you send is far and is the first email you send is far and is the first email you send is far and away the most important email that you away the most important email that you away the most important email that you send because the person who has given send because the person who has given send because the person who has given you their email address and opted in to you their email address and opted in to you their email address and opted in to you sending them email correspondence you sending them email correspondence you sending them email correspondence their attention and intent is at the their attention and intent is at the their attention and intent is at the very highest it's going to be it will very highest it's going to be it will very highest it's going to be it will only degrade from there only degrade from there only degrade from there >> and so this means we have like one >> and so this means we have like one >> and so this means we have like one chance, one opportunity to give them the chance, one opportunity to give them the chance, one opportunity to give them the very best email that we can to elicit very best email that we can to elicit very best email that we can to elicit the best that we can from them while the best that we can from them while the best that we can from them while their attention is the highest. And I their attention is the highest. And I their attention is the highest. And I think that is like lost on a lot of think that is like lost on a lot of think that is like lost on a lot of churches. We just assume that like, oh churches. We just assume that like, oh churches. We just assume that like, oh yeah, you join the email list and now yeah, you join the email list and now yeah, you join the email list and now your attention and willingness to open your attention and willingness to open your attention and willingness to open emails and read them in their entirety emails and read them in their entirety emails and read them in their entirety will uh exist in perpetuity. But but will uh exist in perpetuity. But but will uh exist in perpetuity. But but that's not true. You got to think of it that's not true. You got to think of it that's not true. You got to think of it as like, you know, coming off of a as like, you know, coming off of a as like, you know, coming off of a mountain. their attention and intent is

mountain. their attention and intent is mountain. their attention and intent is at the highest and with every email that at the highest and with every email that at the highest and with every email that you send, it is going to go down and you send, it is going to go down and you send, it is going to go down and down and down and down. Now, sure, there down and down and down. Now, sure, there down and down and down. Now, sure, there will be some outliers that exist that will be some outliers that exist that will be some outliers that exist that just like love everything that you send. just like love everything that you send. just like love everything that you send. And you'll start at a point and it'll And you'll start at a point and it'll And you'll start at a point and it'll actually get higher from there because actually get higher from there because actually get higher from there because your content is so outstandingly good. your content is so outstandingly good. your content is so outstandingly good. But like you got to think that that is But like you got to think that that is But like you got to think that that is the minority. Yeah. And it's it's funny the minority. Yeah. And it's it's funny the minority. Yeah. And it's it's funny to say that this welcome email, this to say that this welcome email, this to say that this welcome email, this first email that you ever send to first email that you ever send to first email that you ever send to someone who takes next step with your someone who takes next step with your someone who takes next step with your church is likely the most important church is likely the most important church is likely the most important because I find in my experience working because I find in my experience working because I find in my experience working with churches, small to mediumsiz with churches, small to mediumsiz with churches, small to mediumsiz churches predominantly here at Nucleus churches predominantly here at Nucleus churches predominantly here at Nucleus and ProChurch Tools is that this email and ProChurch Tools is that this email and ProChurch Tools is that this email is often the first one to get neglected. is often the first one to get neglected. is often the first one to get neglected. >> Churches will neglect to send this email >> Churches will neglect to send this email >> Churches will neglect to send this email at all. They'll think, "Oh, someone at all. They'll think, "Oh, someone at all. They'll think, "Oh, someone signed up for they connected with us signed up for they connected with us signed up for they connected with us with our digital connect card. Awesome." with our digital connect card. Awesome." with our digital connect card. Awesome." >> And then that's it. for the first time towards you and said, for the first time towards you and said, "Hey, I want to get connected. I I want "Hey, I want to get connected. I I want "Hey, I want to get connected. I I want to belong to this church maybe or I to belong to this church maybe or I to belong to this church maybe or I certainly want to belong to this email certainly want to belong to this email certainly want to belong to this email list." That is is the moment for you to list." That is is the moment for you to list." That is is the moment for you to respond and respond quickly and address respond and respond quickly and address respond and respond quickly and address them and say, "Hey, I see you. It them and say, "Hey, I see you. It them and say, "Hey, I see you. It matters you're here." And and establish matters you're here." And and establish matters you're here." And and establish that personal connection. albeit through that personal connection. albeit through that personal connection. albeit through digital means.

digital means. digital means. >> Yeah, and you just hit on it. That's the >> Yeah, and you just hit on it. That's the >> Yeah, and you just hit on it. That's the other part about this first email being other part about this first email being other part about this first email being the most important. With every minute the most important. With every minute the most important. With every minute that passes, with every second that that passes, with every second that that passes, with every second that passes, that this welcome email does not passes, that this welcome email does not passes, that this welcome email does not arrive, you're losing opportunity with arrive, you're losing opportunity with arrive, you're losing opportunity with that intent, attention and intent. Um, that intent, attention and intent. Um, that intent, attention and intent. Um, we know this about like sales we know this about like sales we know this about like sales conversations in the business world. conversations in the business world. conversations in the business world. Like with every like hour that you wait Like with every like hour that you wait Like with every like hour that you wait to follow up with a prospect, the to follow up with a prospect, the to follow up with a prospect, the likelihood that they ever become like a likelihood that they ever become like a likelihood that they ever become like a buyer decreases pretty measurably. And buyer decreases pretty measurably. And buyer decreases pretty measurably. And so this can be a bit of a unique so this can be a bit of a unique so this can be a bit of a unique challenge in a church context because if challenge in a church context because if challenge in a church context because if someone subscribes on your website, you someone subscribes on your website, you someone subscribes on your website, you can send that welcome email instantly as can send that welcome email instantly as can send that welcome email instantly as you should. Most of the time though, you should. Most of the time though, you should. Most of the time though, we're gathering emails. How? From we're gathering emails. How? From we're gathering emails. How? From connect cards returned in person and in connect cards returned in person and in connect cards returned in person and in church. And so if you're not already church. And so if you're not already church. And so if you're not already doing this, this is what I would stress. doing this, this is what I would stress. doing this, this is what I would stress. Have a practice. Develop a rhythm. Have a practice. Develop a rhythm. Have a practice. Develop a rhythm. install a policy where every single install a policy where every single install a policy where every single connect card that gets returned in connect card that gets returned in connect card that gets returned in person gets added digitally to the email person gets added digitally to the email person gets added digitally to the email list before the person at the welcome list before the person at the welcome list before the person at the welcome desk goes home so that you can add them desk goes home so that you can add them desk goes home so that you can add them to the campaign where they get the to the campaign where they get the to the campaign where they get the welcome email as soon as they're added.

welcome email as soon as they're added. welcome email as soon as they're added. And even if that is, you know, 60 And even if that is, you know, 60 And even if that is, you know, 60 minutes after service is complete, you minutes after service is complete, you minutes after service is complete, you know, they're mingling in the lobby, know, they're mingling in the lobby, know, they're mingling in the lobby, they're driving home, and so by the time they're driving home, and so by the time they're driving home, and so by the time they check their email at church they check their email at church they check their email at church anyways, anyways, anyways, >> right? hopefully by the time they check >> right? hopefully by the time they check >> right? hopefully by the time they check their email like oh look I already have their email like oh look I already have their email like oh look I already have that that that >> the difference and this is what I have >> the difference and this is what I have >> the difference and this is what I have to emphasize like like to emphasize like like to emphasize like like >> sometimes you just have low hanging >> sometimes you just have low hanging >> sometimes you just have low hanging fruit like we're going to get into the fruit like we're going to get into the fruit like we're going to get into the script like script like script like >> if you send this script 2 days after >> if you send this script 2 days after >> if you send this script 2 days after >> just don't send it at all >> just don't send it at all >> just don't send it at all >> like the difference in timeliness is >> like the difference in timeliness is >> like the difference in timeliness is everything it can be as simple as that everything it can be as simple as that everything it can be as simple as that and again we know this is true with like and again we know this is true with like and again we know this is true with like sales conversation you have the sales conversation you have the sales conversation you have the identical sales conversation one minute identical sales conversation one minute identical sales conversation one minute after someone like opts in and says like after someone like opts in and says like after someone like opts in and says like I'd like to hear from you and one hour I'd like to hear from you and one hour I'd like to hear from you and one hour and one day you can say the identical and one day you can say the identical and one day you can say the identical thing Yeah, thing Yeah, thing Yeah, >> be just as personal. >> be just as personal. >> be just as personal. >> It doesn't matter what the script is. >> It doesn't matter what the script is. >> It doesn't matter what the script is. >> Make the same offer and dramatically >> Make the same offer and dramatically >> Make the same offer and dramatically different conversion rates occur. And so different conversion rates occur. And so different conversion rates occur. And so attention and intent is degrading. Get attention and intent is degrading. Get attention and intent is degrading. Get that email to them as soon as possible. that email to them as soon as possible. that email to them as soon as possible. Big idea number two, Alex hinted at Big idea number two, Alex hinted at Big idea number two, Alex hinted at this. Send it from your pastor. You this. Send it from your pastor. You this. Send it from your pastor. You don't have to send every single email don't have to send every single email don't have to send every single email from your pastor from your pastor from your pastor >> indefinitely. You can send the >> indefinitely. You can send the >> indefinitely. You can send the newsletter just like from the church newsletter just like from the church newsletter just like from the church generically or from like, you know, generically or from like, you know, generically or from like, you know, Nancy from, you know, Hope Church, Nancy from, you know, Hope Church, Nancy from, you know, Hope Church, whatever it might be. But the most whatever it might be. But the most whatever it might be. But the most visible person on Sunday is almost visible person on Sunday is almost visible person on Sunday is almost certainly the lead pastor.

certainly the lead pastor. certainly the lead pastor. >> Yeah. >> Yeah. >> Yeah. >> And so you want that same connection >> And so you want that same connection >> And so you want that same connection personally in that welcome email. And personally in that welcome email. And personally in that welcome email. And now is probably the right time to read now is probably the right time to read now is probably the right time to read the script. And so I'm going to read it the script. And so I'm going to read it the script. And so I'm going to read it aloud and I'm going to substitute aloud and I'm going to substitute aloud and I'm going to substitute a different name so that you know it's a different name so that you know it's a different name so that you know it's coming from a person. And then just put coming from a person. And then just put coming from a person. And then just put your lead pastor's name in there your lead pastor's name in there your lead pastor's name in there instead. instead. instead. >> Hey, it's Pastor Pete. I really >> Hey, it's Pastor Pete. I really >> Hey, it's Pastor Pete. I really appreciate you signing up to hear from appreciate you signing up to hear from appreciate you signing up to hear from us at Hope Church. I know that you're us at Hope Church. I know that you're us at Hope Church. I know that you're super busy. I do my best to make sure super busy. I do my best to make sure super busy. I do my best to make sure that every email we send as a church is that every email we send as a church is that every email we send as a church is valuable to you with dot dot dot. And valuable to you with dot dot dot. And valuable to you with dot dot dot. And this is where you would put in your this is where you would put in your this is where you would put in your mission as a church. What is your mission as a church. What is your mission as a church. What is your objective as a church? Why do you exist? objective as a church? Why do you exist? objective as a church? Why do you exist? Presumably, the content that you'll be Presumably, the content that you'll be Presumably, the content that you'll be sending going forward through this email sending going forward through this email sending going forward through this email list, through this newsletter, is to list, through this newsletter, is to list, through this newsletter, is to help people get involved, to inspire help people get involved, to inspire help people get involved, to inspire life change. And perhaps you have a, you life change. And perhaps you have a, you life change. And perhaps you have a, you know, a piffy way of saying that when we know, a piffy way of saying that when we know, a piffy way of saying that when we send this email, cuz I send this from send this email, cuz I send this from send this email, cuz I send this from ProChurch Tools as well, it goes, "Hey, ProChurch Tools as well, it goes, "Hey, ProChurch Tools as well, it goes, "Hey, it's Brady. Really appreciate you it's Brady. Really appreciate you it's Brady. Really appreciate you signing up to get new content from signing up to get new content from signing up to get new content from ProChurch Tools. I know that you're ProChurch Tools. I know that you're ProChurch Tools. I know that you're super busy. I do my best to make sure super busy. I do my best to make sure super busy. I do my best to make sure every email I send is valuable to you every email I send is valuable to you every email I send is valuable to you with experiences and lessons to help with experiences and lessons to help with experiences and lessons to help your church navigate the biggest your church navigate the biggest your church navigate the biggest communication shift in 500 years." So, communication shift in 500 years." So, communication shift in 500 years." So, just substitute in there your church's just substitute in there your church's just substitute in there your church's unique mission.

unique mission. unique mission. >> And then you have two options with what >> And then you have two options with what >> And then you have two options with what you are asking this person to do. Option you are asking this person to do. Option you are asking this person to do. Option number one is you can connect with me number one is you can connect with me number one is you can connect with me anytime either as the pastor or anytime either as the pastor or anytime either as the pastor or substitute. You can connect with our substitute. You can connect with our substitute. You can connect with our church anytime and then put in your church anytime and then put in your church anytime and then put in your Instagram, your YouTube, your podcast. Instagram, your YouTube, your podcast. Instagram, your YouTube, your podcast. Those are the three that I recommend Those are the three that I recommend Those are the three that I recommend because they serve three different because they serve three different because they serve three different audiences that are some people are audiences that are some people are audiences that are some people are YouTube people. YouTube people. YouTube people. >> Some people are podcast people like me. >> Some people are podcast people like me. >> Some people are podcast people like me. Some people are Instagram people. Some people are Instagram people. Some people are Instagram people. Perhaps if your church is like really Perhaps if your church is like really Perhaps if your church is like really skewing young, you could put Tik Tok in skewing young, you could put Tik Tok in skewing young, you could put Tik Tok in there. Substitute whatever you want. I there. Substitute whatever you want. I there. Substitute whatever you want. I like three. you get a little bit longer like three. you get a little bit longer like three. you get a little bit longer and it just looks like a giant list that and it just looks like a giant list that and it just looks like a giant list that you're willing to ignore. So that's you're willing to ignore. So that's you're willing to ignore. So that's option one. Option two would be to put option one. Option two would be to put option one. Option two would be to put like the three most important next steps like the three most important next steps like the three most important next steps you want people to take. So like hey um you want people to take. So like hey um you want people to take. So like hey um learn more about small groups or like learn more about small groups or like learn more about small groups or like get involved in our like uh get involved in our like uh get involved in our like uh >> assimilation class go to growth track >> assimilation class go to growth track >> assimilation class go to growth track whatever it might be or you know listen whatever it might be or you know listen whatever it might be or you know listen to our most popular sermon over the past to our most popular sermon over the past to our most popular sermon over the past 3 years like something that's just like 3 years like something that's just like 3 years like something that's just like oh like this will tell you all about our oh like this will tell you all about our oh like this will tell you all about our church. Maybe it's not the most popular, church. Maybe it's not the most popular, church. Maybe it's not the most popular, like listen to our most important sermon like listen to our most important sermon like listen to our most important sermon over the past three years. And it's the over the past three years. And it's the over the past three years. And it's the one that like establishes your mission.

one that like establishes your mission. one that like establishes your mission. It's like the vision Sunday sermon from It's like the vision Sunday sermon from It's like the vision Sunday sermon from that year, whatever it might be. that year, whatever it might be. that year, whatever it might be. >> Um, and then you can just sign off like, >> Um, and then you can just sign off like, >> Um, and then you can just sign off like, you know, cheers, talk to you soon, you know, cheers, talk to you soon, you know, cheers, talk to you soon, blessings, you know, grace and peace, blessings, you know, grace and peace, blessings, you know, grace and peace, whatever it is. whatever it is. whatever it is. >> In his bosom. >> In his bosom. >> In his bosom. >> That's a real one that uh someone >> That's a real one that uh someone >> That's a real one that uh someone we talk with pastors all day here. Uh we talk with pastors all day here. Uh we talk with pastors all day here. Uh that was someone sign off to us last that was someone sign off to us last that was someone sign off to us last week. In his bosom. week. In his bosom. week. In his bosom. So consider it. So consider it. So consider it. >> Uh, >> Uh, >> Uh, okay. question. Pausing the episode. Was okay. question. Pausing the episode. Was okay. question. Pausing the episode. Was this a man or a woman? this a man or a woman? this a man or a woman? >> This is a man. >> This is a man. >> This is a man. >> I don't know what's worse. >> I don't know what's worse. >> I don't know what's worse. >> So, I'm not >> So, I'm not >> So, I'm not >> bosom. Abraham's bosom or the Lord's >> bosom. Abraham's bosom or the Lord's >> bosom. Abraham's bosom or the Lord's bosom, bosom, bosom, >> right? Cuz rest in Abraham's bosom is >> right? Cuz rest in Abraham's bosom is >> right? Cuz rest in Abraham's bosom is kind of like kind of like kind of like >> So, I don't remember if the H was >> So, I don't remember if the H was >> So, I don't remember if the H was capitalized or not. capitalized or not. capitalized or not. >> Why would you be in Abraham's bosom? >> Why would you be in Abraham's bosom? >> Why would you be in Abraham's bosom? >> I don't know. >> I don't know. >> I don't know. >> That is the part though from the Bible. >> That is the part though from the Bible. >> That is the part though from the Bible. >> Yeah. >> Yeah. >> Yeah. >> Does is there a part where it's like >> Does is there a part where it's like >> Does is there a part where it's like rest in the bosom of Christ? rest in the bosom of Christ? rest in the bosom of Christ? >> This Pastor Pete is in somebody's bosom. >> This Pastor Pete is in somebody's bosom. >> This Pastor Pete is in somebody's bosom. That's all I know. Gosh. Okay. That's all I know. Gosh. Okay. That's all I know. Gosh. Okay. We did an episode two weeks ago on We did an episode two weeks ago on We did an episode two weeks ago on church lingo, church lingo, church lingo, >> right? That we need to leave in in the >> right? That we need to leave in in the >> right? That we need to leave in in the past. past. past. >> Well, I feel like it now needs to be >> Well, I feel like it now needs to be >> Well, I feel like it now needs to be re-recorded because clearly we missed re-recorded because clearly we missed re-recorded because clearly we missed something that was Okay, something that was Okay, something that was Okay, >> Brady, I have a whole host of email >> Brady, I have a whole host of email >> Brady, I have a whole host of email signoffs.

signoffs. signoffs. >> What are we doing? WE SHOULD BE DOING >> What are we doing? WE SHOULD BE DOING >> What are we doing? WE SHOULD BE DOING THAT podcast right now. THAT podcast right now. THAT podcast right now. >> Okay. Uh in his >> Okay. Uh in his >> Okay. Uh in his >> just write grace and peace and move on. >> just write grace and peace and move on. >> just write grace and peace and move on. Okay. Pastor Pete. Okay. Pastor Pete. Okay. Pastor Pete. >> And then here's the kicker. There's a PS >> And then here's the kicker. There's a PS >> And then here's the kicker. There's a PS at the end. Okay, we've talked about big at the end. Okay, we've talked about big at the end. Okay, we've talked about big idea number one, send it as soon as you idea number one, send it as soon as you idea number one, send it as soon as you can. Make this email the most important. can. Make this email the most important. can. Make this email the most important. Big idea number two, send it from your Big idea number two, send it from your Big idea number two, send it from your pastor. Big idea number three, choose pastor. Big idea number three, choose pastor. Big idea number three, choose your focus. The connecting elsewhere on your focus. The connecting elsewhere on your focus. The connecting elsewhere on different platforms or the important different platforms or the important different platforms or the important next steps. And then big idea number next steps. And then big idea number next steps. And then big idea number four is the PS after this. The PS four is the PS after this. The PS four is the PS after this. The PS section of emails is often the most read section of emails is often the most read section of emails is often the most read section. It's almost like the inverse of section. It's almost like the inverse of section. It's almost like the inverse of websites. You go to the website and the websites. You go to the website and the websites. You go to the website and the hero section is like seen by 80% of hero section is like seen by 80% of hero section is like seen by 80% of people and then the rest of the homepage people and then the rest of the homepage people and then the rest of the homepage is seen by like is seen by like is seen by like >> fewer and fewer the more that you >> fewer and fewer the more that you >> fewer and fewer the more that you scroll. scroll. scroll. >> Emails are different. You see a PS and >> Emails are different. You see a PS and >> Emails are different. You see a PS and like you're just scanning an email often like you're just scanning an email often like you're just scanning an email often and that's why like we include like and that's why like we include like and that's why like we include like these links, you know, follow on these links, you know, follow on these links, you know, follow on Instagram, subscribe to YouTube, Instagram, subscribe to YouTube, Instagram, subscribe to YouTube, subscribe to the podcast with bullet subscribe to the podcast with bullet subscribe to the podcast with bullet points. And you can see this all in the points. And you can see this all in the points. And you can see this all in the cheat sheet because like it's scannable cheat sheet because like it's scannable cheat sheet because like it's scannable that way and we want to keep it brief.

that way and we want to keep it brief. that way and we want to keep it brief. Right? The title of this episode, Right? The title of this episode, Right? The title of this episode, >> the 76word email script. We need to be >> the 76word email script. We need to be >> the 76word email script. We need to be brief. And this is the challenge and the brief. And this is the challenge and the brief. And this is the challenge and the balance. We want it to be brief. We balance. We want it to be brief. We balance. We want it to be brief. We wanted to also highlight the most wanted to also highlight the most wanted to also highlight the most important things. The PS. People often important things. The PS. People often important things. The PS. People often scroll straight to there because they're scroll straight to there because they're scroll straight to there because they're like, "This must be important." It's a like, "This must be important." It's a like, "This must be important." It's a PS. Here's what I always say. PS. One PS. Here's what I always say. PS. One PS. Here's what I always say. PS. One small favor. Please reply to this email small favor. Please reply to this email small favor. Please reply to this email with, "Hey, Pete. To make sure you with, "Hey, Pete. To make sure you with, "Hey, Pete. To make sure you actually get our emails, it only takes actually get our emails, it only takes actually get our emails, it only takes 12 seconds." 12 seconds." 12 seconds." >> Exactly that. We get so many replies >> Exactly that. We get so many replies >> Exactly that. We get so many replies that just say, "Hey, Brady." And what that just say, "Hey, Brady." And what that just say, "Hey, Brady." And what does it do? If you reply to the first does it do? If you reply to the first does it do? If you reply to the first email that you get from an organization, email that you get from an organization, email that you get from an organization, it is so much more likely that your it is so much more likely that your it is so much more likely that your future emails land in that person's future emails land in that person's future emails land in that person's inbox and not the promotions tab and not inbox and not the promotions tab and not inbox and not the promotions tab and not the spam tab the spam tab the spam tab >> because we don't reply to promotional >> because we don't reply to promotional >> because we don't reply to promotional emails. emails. emails. >> We reply to personal emails. And so that >> We reply to personal emails. And so that >> We reply to personal emails. And so that is one of the signals that you can send is one of the signals that you can send is one of the signals that you can send to the email clients to say, "Hey, look, to the email clients to say, "Hey, look, to the email clients to say, "Hey, look, people like our emails. They reply to people like our emails. They reply to people like our emails. They reply to our emails. make sure they get our our emails. make sure they get our our emails. make sure they get our emails and they see them. Email emails and they see them. Email emails and they see them. Email deliverability is one of, in my deliverability is one of, in my deliverability is one of, in my experience, the most frustrating things experience, the most frustrating things experience, the most frustrating things that you do as a digital manager because that you do as a digital manager because that you do as a digital manager because you write an email, people have said you write an email, people have said you write an email, people have said they want to see your email and yet you they want to see your email and yet you they want to see your email and yet you cannot guarantee that they see your cannot guarantee that they see your cannot guarantee that they see your email.

email. email. >> And so, we can do >> And so, we can do >> And so, we can do >> the most that we can to increase those >> the most that we can to increase those >> the most that we can to increase those percentages as much as possible. It's percentages as much as possible. It's percentages as much as possible. It's never going to be 100%. never going to be 100%. never going to be 100%. >> One of those things that you can do is >> One of those things that you can do is >> One of those things that you can do is to get people to reply to the very first to get people to reply to the very first to get people to reply to the very first email. I love when people respond and email. I love when people respond and email. I love when people respond and say, "That only took me 8 seconds." And say, "That only took me 8 seconds." And say, "That only took me 8 seconds." And I'm like, "Fuck." I'm like, "Fuck." I'm like, "Fuck." >> Well, I mean, getting in those good >> Well, I mean, getting in those good >> Well, I mean, getting in those good graces of of the email deliverability graces of of the email deliverability graces of of the email deliverability gods is probably more important now than gods is probably more important now than gods is probably more important now than it ever has been. You know, it's just in it ever has been. You know, it's just in it ever has been. You know, it's just in the last couple years that Gmail and the last couple years that Gmail and the last couple years that Gmail and others have, you mentioned it, collated others have, you mentioned it, collated others have, you mentioned it, collated your all of your incoming emails into your all of your incoming emails into your all of your incoming emails into different folders like promotions and different folders like promotions and different folders like promotions and spam and all mail. I live in all mail spam and all mail. I live in all mail spam and all mail. I live in all mail because I don't trust Apple mail or or because I don't trust Apple mail or or because I don't trust Apple mail or or Gmail to like put things where they Gmail to like put things where they Gmail to like put things where they belong properly. and email um open rates belong properly. and email um open rates belong properly. and email um open rates and deliverability has always been, you and deliverability has always been, you and deliverability has always been, you know, a lot of the the sending platforms know, a lot of the the sending platforms know, a lot of the the sending platforms will give you these stats, but it's will give you these stats, but it's will give you these stats, but it's always like, are you sure like it how always like, are you sure like it how always like, are you sure like it how how dependable are these stats? And how dependable are these stats? And how dependable are these stats? And there's research to say like, yeah, this there's research to say like, yeah, this there's research to say like, yeah, this this may not be exactly reflective of this may not be exactly reflective of this may not be exactly reflective of what they're showing you here. So, what they're showing you here. So, what they're showing you here. So, anything you can do to to get folks to, anything you can do to to get folks to, anything you can do to to get folks to, you know, engage with your emails and you know, engage with your emails and you know, engage with your emails and quickly, right, is going to send good quickly, right, is going to send good quickly, right, is going to send good signals to these email platforms and our signals to these email platforms and our signals to these email platforms and our um messaging platform through Nucleus um um messaging platform through Nucleus um um messaging platform through Nucleus um nucleus.urch. You can check it out at nucleus.urch. You can check it out at nucleus.urch. You can check it out at nucleus messages. Um I'm really proud of nucleus messages. Um I'm really proud of nucleus messages. Um I'm really proud of as somebody who works here because we as somebody who works here because we as somebody who works here because we have mechanisms for all of for for every have mechanisms for all of for for every have mechanisms for all of for for every part of this sequence. And so we we have part of this sequence. And so we we have part of this sequence. And so we we have these these um automated reply mechanism these these um automated reply mechanism these these um automated reply mechanism so that when you take a next step online so that when you take a next step online so that when you take a next step online through your church's website um using

through your church's website um using through your church's website um using nucleus this email this welcome email nucleus this email this welcome email nucleus this email this welcome email can be triggered automatically and can be triggered automatically and can be triggered automatically and delivered like within minutes of that delivered like within minutes of that delivered like within minutes of that next step being taken online and uh a next step being taken online and uh a next step being taken online and uh a recent feature that we have installed is recent feature that we have installed is recent feature that we have installed is custom sender defaults. So for this custom sender defaults. So for this custom sender defaults. So for this welcome email, you can actually welcome email, you can actually welcome email, you can actually customize it to send from, you know, customize it to send from, you know, customize it to send from, you know, Alexander lifeabundant Niagara, while Alexander lifeabundant Niagara, while Alexander lifeabundant Niagara, while all of your other email communication all of your other email communication all of your other email communication defaults to info at lifeabundant defaults to info at lifeabundant defaults to info at lifeabundant Niagara. So you can achieve uh what was Niagara. So you can achieve uh what was Niagara. So you can achieve uh what was a big idea number two, send it from the a big idea number two, send it from the a big idea number two, send it from the pastor. pastor. pastor. And then big idea number five, which And then big idea number five, which And then big idea number five, which comes in last, is when somebody replies comes in last, is when somebody replies comes in last, is when somebody replies to you and says, "Hey Brad, this only to you and says, "Hey Brad, this only to you and says, "Hey Brad, this only took me 8 seconds." is now you as Brady took me 8 seconds." is now you as Brady took me 8 seconds." is now you as Brady or me as the pastor, the person on the or me as the pastor, the person on the or me as the pastor, the person on the platform who may otherwise may feel a platform who may otherwise may feel a platform who may otherwise may feel a little bit untouchable or out of reach little bit untouchable or out of reach little bit untouchable or out of reach has the opportunity to reply back again has the opportunity to reply back again has the opportunity to reply back again to this person. Not automated, but this to this person. Not automated, but this to this person. Not automated, but this is real flesh and blood now. And now is real flesh and blood now. And now is real flesh and blood now. And now you're establishing not just a rapport, you're establishing not just a rapport, you're establishing not just a rapport, but like the potential for real but like the potential for real but like the potential for real relationship. And all of a sudden, relationship. And all of a sudden, relationship. And all of a sudden, you've gone from someone just kind of you've gone from someone just kind of you've gone from someone just kind of taking uh maybe to them a little bit of taking uh maybe to them a little bit of taking uh maybe to them a little bit of step of faith and connecting with your step of faith and connecting with your step of faith and connecting with your church to very quickly feeling church to very quickly feeling church to very quickly feeling integrated in some sense into the life integrated in some sense into the life integrated in some sense into the life of the church and in a uh first steps of of the church and in a uh first steps of of the church and in a uh first steps of relationship with the senior pastor.

relationship with the senior pastor. relationship with the senior pastor. That can really go a long way in seeing That can really go a long way in seeing That can really go a long way in seeing folks get integrated with your church um folks get integrated with your church um folks get integrated with your church um you know embodied um over the course of you know embodied um over the course of you know embodied um over the course of their journey with Jesus through your their journey with Jesus through your their journey with Jesus through your faith community. And that's the other faith community. And that's the other faith community. And that's the other benefit of sending it from the pastor as benefit of sending it from the pastor as benefit of sending it from the pastor as that first one. So what I do is I say that first one. So what I do is I say that first one. So what I do is I say reply, "Hey Brady, takes 12 seconds." reply, "Hey Brady, takes 12 seconds." reply, "Hey Brady, takes 12 seconds." And then I should probably hand this off And then I should probably hand this off And then I should probably hand this off to somebody else. I have yet to do so. to somebody else. I have yet to do so. to somebody else. I have yet to do so. >> Every time someone replies, which is a >> Every time someone replies, which is a >> Every time someone replies, which is a lot, and they go, "Hey Brady," I reply lot, and they go, "Hey Brady," I reply lot, and they go, "Hey Brady," I reply and I send back, "Hey Tony, and I send back, "Hey Tony, and I send back, "Hey Tony, >> great to have you following along with >> great to have you following along with >> great to have you following along with our content." With a little salute our content." With a little salute our content." With a little salute emoji. emoji. emoji. >> Love it. And if you're a pastor, Pastor >> Love it. And if you're a pastor, Pastor >> Love it. And if you're a pastor, Pastor Pete replies, so I'm a new person at Pete replies, so I'm a new person at Pete replies, so I'm a new person at your church and Pastor Pete replies. your church and Pastor Pete replies. your church and Pastor Pete replies. Maybe like that to me is the implicit Maybe like that to me is the implicit Maybe like that to me is the implicit permission to reply back and be like, permission to reply back and be like, permission to reply back and be like, "Hey, also like "Hey, also like "Hey, also like >> and then pastor will care." Exactly. >> and then pastor will care." Exactly. >> and then pastor will care." Exactly. Hey, also I'd like to get involved. Hey, Hey, also I'd like to get involved. Hey, Hey, also I'd like to get involved. Hey, also I had a question, whatever it might also I had a question, whatever it might also I had a question, whatever it might be. And now you have like created an be. And now you have like created an be. And now you have like created an avenue that is not just like effective avenue that is not just like effective avenue that is not just like effective at keeping your email list happy and at keeping your email list happy and at keeping your email list happy and hygienic. Yeah. And getting email hygienic. Yeah. And getting email hygienic. Yeah. And getting email deliverability high, but it is now deliverability high, but it is now deliverability high, but it is now intersecting and overlapping with the intersecting and overlapping with the intersecting and overlapping with the mission of the church, which is life mission of the church, which is life mission of the church, which is life change. And what does that happen?

change. And what does that happen? change. And what does that happen? Through pastoral care. Sorry, I got like Through pastoral care. Sorry, I got like Through pastoral care. Sorry, I got like distracted by a sec. Someone commented distracted by a sec. Someone commented distracted by a sec. Someone commented just on a YouTube video. They said I just on a YouTube video. They said I just on a YouTube video. They said I look like Pastor Jeff from YoungSheldon. look like Pastor Jeff from YoungSheldon. look like Pastor Jeff from YoungSheldon. Anyway, I looked that up on the Anyway, I looked that up on the Anyway, I looked that up on the internet. That's insulting. internet. That's insulting. internet. That's insulting. >> Gosh, there's a pastor on the show. >> Gosh, there's a pastor on the show. >> Gosh, there's a pastor on the show. Young Sheldon. Yeah, his name is Pastor Young Sheldon. Yeah, his name is Pastor Young Sheldon. Yeah, his name is Pastor Jeff. Jeff. Jeff. >> All right. And they said, "This guy >> All right. And they said, "This guy >> All right. And they said, "This guy looks like Pastor Jeff." And it has a looks like Pastor Jeff." And it has a looks like Pastor Jeff." And it has a couple likes. So, couple likes. So, couple likes. So, >> there's at least three people that are >> there's at least three people that are >> there's at least three people that are like, "This guy." like, "This guy." like, "This guy." >> And what's the tone? Were they saying it >> And what's the tone? Were they saying it >> And what's the tone? Were they saying it in a complimentary way or uh I don't in a complimentary way or uh I don't in a complimentary way or uh I don't know. They just said it. know. They just said it. know. They just said it. I'm not seeing it. I'm not seeing it. I'm not seeing it. In the comments, let me know. Do I look In the comments, let me know. Do I look In the comments, let me know. Do I look like Pastor Jeff Dford, aka the American like Pastor Jeff Dford, aka the American like Pastor Jeff Dford, aka the American actor and comedian Matt Hobby? Huh? actor and comedian Matt Hobby? Huh? actor and comedian Matt Hobby? Huh? back to back to back to the two options. Either including links the two options. Either including links the two options. Either including links to your social media channels or next to your social media channels or next to your social media channels or next steps. steps. steps. >> I think on its surface, >> I think on its surface, >> I think on its surface, a church would be understandably leaning a church would be understandably leaning a church would be understandably leaning towards the next steps. My preference is towards the next steps. My preference is towards the next steps. My preference is actually the social platforms.

actually the social platforms. actually the social platforms. >> And the reason is this. We've just >> And the reason is this. We've just >> And the reason is this. We've just discussed deliverability, the likelihood discussed deliverability, the likelihood discussed deliverability, the likelihood emails land in the client that we want, emails land in the client that we want, emails land in the client that we want, how there's degrading attention and how there's degrading attention and how there's degrading attention and intent as soon as that uh opt-in is intent as soon as that uh opt-in is intent as soon as that uh opt-in is given, given, given, >> whether digitally or in person. >> whether digitally or in person. >> whether digitally or in person. >> And we know that like attention has >> And we know that like attention has >> And we know that like attention has become so fragmented. It used to be that become so fragmented. It used to be that become so fragmented. It used to be that like email was the holy grail of like email was the holy grail of like email was the holy grail of communication because it was like a communication because it was like a communication because it was like a guaranteed way for me to communicate guaranteed way for me to communicate guaranteed way for me to communicate with you. In the same way that like if with you. In the same way that like if with you. In the same way that like if you followed someone on a chronological you followed someone on a chronological you followed someone on a chronological algorithm circa 2013, you would see algorithm circa 2013, you would see algorithm circa 2013, you would see their post. their post. their post. >> And now >> And now >> And now >> there's just so much demand, so much >> there's just so much demand, so much >> there's just so much demand, so much supply of email, so much supply of supply of email, so much supply of supply of email, so much supply of social posts, so much supply of social posts, so much supply of social posts, so much supply of podcasting, YouTube videos that like podcasting, YouTube videos that like podcasting, YouTube videos that like followers, subscribers, none of that followers, subscribers, none of that followers, subscribers, none of that matters anymore. So what does that mean? matters anymore. So what does that mean? matters anymore. So what does that mean? The more places I can connect with you, The more places I can connect with you, The more places I can connect with you, the greater the likelihood is that you the greater the likelihood is that you the greater the likelihood is that you will see my content. And so for me, at will see my content. And so for me, at will see my content. And so for me, at your highest level of attention and your your highest level of attention and your your highest level of attention and your highest level of intent, I want you also highest level of intent, I want you also highest level of intent, I want you also to like choose the platform that you to like choose the platform that you to like choose the platform that you care about most and follow me there. If care about most and follow me there. If care about most and follow me there. If you're an Instagram person, connect. If you're an Instagram person, connect. If you're an Instagram person, connect. If you like listening to podcasts, like you you like listening to podcasts, like you you like listening to podcasts, like you listener, viewer, thank you. Follow us listener, viewer, thank you. Follow us listener, viewer, thank you. Follow us there. If you're more of a YouTube there. If you're more of a YouTube there. If you're more of a YouTube person, connect with me there because person, connect with me there because person, connect with me there because this is like the best opportunity that I this is like the best opportunity that I this is like the best opportunity that I have.

have. have. >> Yeah. >> Yeah. >> Yeah. >> To get you to two places, to three >> To get you to two places, to three >> To get you to two places, to three places. And guess what? From there, you places. And guess what? From there, you places. And guess what? From there, you will eventually come across a promotion will eventually come across a promotion will eventually come across a promotion or a communication or an announcement or a communication or an announcement or a communication or an announcement towards one of those next steps. To that towards one of those next steps. To that towards one of those next steps. To that end, Prochure Certified Enrollment for end, Prochure Certified Enrollment for end, Prochure Certified Enrollment for 2026 is open right now. 2026 is open right now. 2026 is open right now. >> Is it crazy how fast a year goes by? >> Is it crazy how fast a year goes by? >> Is it crazy how fast a year goes by? >> No, forever. I had I was I was the one >> No, forever. I had I was I was the one >> No, forever. I had I was I was the one that wrote the 77 scripts and 177,000 that wrote the 77 scripts and 177,000 that wrote the 77 scripts and 177,000 words within ProChurch Certified. words within ProChurch Certified. words within ProChurch Certified. They're saying They're saying They're saying >> that that's roughly three fulllength >> that that's roughly three fulllength >> that that's roughly three fulllength non-fiction books. That's what ProChurch non-fiction books. That's what ProChurch non-fiction books. That's what ProChurch Certified is. Certified is. Certified is. >> That's a lot of content. I did not >> That's a lot of content. I did not >> That's a lot of content. I did not intend to write that much longer for intend to write that much longer for intend to write that much longer for you. It really was. Thank you. you. It really was. Thank you. you. It really was. Thank you. >> Uh enrollment is open right now. >> Uh enrollment is open right now. >> Uh enrollment is open right now. Prochurecertified.com Prochurecertified.com Prochurecertified.com right now. right now. right now. >> 50% off the enrollment cost for >> 50% off the enrollment cost for >> 50% off the enrollment cost for certified certified certified just this week. It ends January just this week. It ends January just this week. It ends January 27th 27th 27th because on January 28th, we as a company because on January 28th, we as a company because on January 28th, we as a company are getting on a plane here. We're going are getting on a plane here. We're going are getting on a plane here. We're going on our international retreat. So the on our international retreat. So the on our international retreat. So the sale is over. sale is over. sale is over. go to prochurchcertified.com, sign up go to prochurchcertified.com, sign up go to prochurchcertified.com, sign up and see photos of people holding their and see photos of people holding their and see photos of people holding their certificates after they received them, certificates after they received them, certificates after they received them, smiling, being like, "They finished it, smiling, being like, "They finished it, smiling, being like, "They finished it, they did it."

they did it." they did it." >> Yeah, it's awesome. >> Yeah, it's awesome. >> Yeah, it's awesome. >> So, that's my recommendation. If you >> So, that's my recommendation. If you >> So, that's my recommendation. If you want to go with the next steps, cool. I want to go with the next steps, cool. I want to go with the next steps, cool. I just think like we'll get them to the just think like we'll get them to the just think like we'll get them to the next steps, but I find there's more next steps, but I find there's more next steps, but I find there's more value and like I want to connect with value and like I want to connect with value and like I want to connect with you in multiple places to ensure that I you in multiple places to ensure that I you in multiple places to ensure that I have a higher likelihood of have a higher likelihood of have a higher likelihood of communicating with you in the long term. communicating with you in the long term. communicating with you in the long term. That makes sense. That makes sense. That makes sense. >> So, that's it. the 76word church welcome >> So, that's it. the 76word church welcome >> So, that's it. the 76word church welcome email that works. You can find the email that works. You can find the email that works. You can find the script linked in the description. script linked in the description. script linked in the description. Remember to reply back. And if you want Remember to reply back. And if you want Remember to reply back. And if you want to test this, go to prochurchtools.com. to test this, go to prochurchtools.com. to test this, go to prochurchtools.com. There's a big email optin at the top. There's a big email optin at the top. There's a big email optin at the top. Enter your email and then reply. Hey Enter your email and then reply. Hey Enter your email and then reply. Hey Brady, and you will get a reply from me Brady, and you will get a reply from me Brady, and you will get a reply from me and you'll know because it won't come and you'll know because it won't come and you'll know because it won't come instantly. Sometimes it takes an hour. instantly. Sometimes it takes an hour. instantly. Sometimes it takes an hour. Sometimes it takes a day. Yeah. Sometimes it takes a day. Yeah. Sometimes it takes a day. Yeah. >> Sometimes it takes two days. The only >> Sometimes it takes two days. The only >> Sometimes it takes two days. The only times I don't know what to say is when times I don't know what to say is when times I don't know what to say is when churches sign up as like a church. churches sign up as like a church. churches sign up as like a church. >> Okay. No, there's two times. first you >> Okay. No, there's two times. first you >> Okay. No, there's two times. first you sign up as Hope Church. I reply and I sign up as Hope Church. I reply and I sign up as Hope Church. I reply and I go, "Hey, Hope Church." go, "Hey, Hope Church." go, "Hey, Hope Church." >> Yeah. I I I I don't do that. I just >> Yeah. I I I I don't do that. I just >> Yeah. I I I I don't do that. I just reply, "Hey." reply, "Hey." reply, "Hey." >> Because I'm like, "You're a real person >> Because I'm like, "You're a real person >> Because I'm like, "You're a real person even though you've signed up as the even though you've signed up as the even though you've signed up as the church." So, I don't want to call you church." So, I don't want to call you church." So, I don't want to call you Hope Church cuz that's not you. You are Hope Church cuz that's not you. You are Hope Church cuz that's not you. You are someone. I just don't know who.

someone. I just don't know who. someone. I just don't know who. >> The other person is when you sign up >> The other person is when you sign up >> The other person is when you sign up with like a lot of names. with like a lot of names. with like a lot of names. >> And I saw one today. >> And I saw one today. >> And I saw one today. >> More than two. >> More than two. >> More than two. >> I'm not doxing this person because they >> I'm not doxing this person because they >> I'm not doxing this person because they have a last name. They signed up. This have a last name. They signed up. This have a last name. They signed up. This was today. Beyonce Esther last name. So was today. Beyonce Esther last name. So was today. Beyonce Esther last name. So I reply and I go, you can't just, hey, I reply and I go, you can't just, hey, I reply and I go, you can't just, hey, say hey Beyonce. say hey Beyonce. say hey Beyonce. >> Hey Queen Bee. >> Hey Queen Bee. >> Hey Queen Bee. >> Say hi to Jay for me. Yeah. So I repl >> Say hi to Jay for me. Yeah. So I repl >> Say hi to Jay for me. Yeah. So I repl hey there. hey there. hey there. >> Well, hey Beyonce Esther. Like cuz they >> Well, hey Beyonce Esther. Like cuz they >> Well, hey Beyonce Esther. Like cuz they put it as like that's their name. put it as like that's their name. put it as like that's their name. >> Is that their name? >> Is that their name? >> Is that their name? >> Right. >> Right. >> Right. >> Like my grandmother will always call my >> Like my grandmother will always call my >> Like my grandmother will always call my daughter by her first two names, daughter by her first two names, daughter by her first two names, >> but that's her middle name, >> but that's her middle name, >> but that's her middle name, >> right? >> right? >> right? >> But she thinks that it's her name. >> But she thinks that it's her name. >> But she thinks that it's her name. >> And I told her, she's like, I like it >> And I told her, she's like, I like it >> And I told her, she's like, I like it this way. this way. this way. All right, Beyonce Esther, thanks as All right, Beyonce Esther, thanks as All right, Beyonce Esther, thanks as always for your time, attention, and always for your time, attention, and always for your time, attention, and trust. We'll talk to you next week, but trust. We'll talk to you next week, but trust. We'll talk to you next week, but sign up prochurchcertified.com because sign up prochurchcertified.com because sign up prochurchcertified.com because by the time we talk to you next week, by the time we talk to you next week, by the time we talk to you next week, one, I'll be on a plane with Alex. And one, I'll be on a plane with Alex. And one, I'll be on a plane with Alex. And two, the sale will be gone. 50% off this two, the sale will be gone. 50% off this two, the sale will be gone. 50% off this week only. Prochurchcertified.com. Now, week only. Prochurchcertified.com. Now, week only. Prochurchcertified.com. Now, if you are listening after, go procher if you are listening after, go procher if you are listening after, go procher certified.com. It's still there. Sign certified.com. It's still there. Sign certified.com. It's still there. Sign up. We'd still love to have you. It is up. We'd still love to have you. It is up. We'd still love to have you. It is still well worth the investment and the still well worth the investment and the still well worth the investment and the cost of registration. And then at the cost of registration. And then at the cost of registration. And then at the end, you'll have your pretty certificate end, you'll have your pretty certificate end, you'll have your pretty certificate with your name on it and you can take a with your name on it and you can take a with your name on it and you can take a photo and we'll show it somewhere. Talk photo and we'll show it somewhere. Talk photo and we'll show it somewhere. Talk to you next week. Our kids are our to you next week. Our kids are our to you next week. Our kids are our greatest blind spots, right?

greatest blind spots, right? greatest blind spots, right? >> Sure. And uh not mine.