IoT Coffee Talk: Episode 171 - Edge Cloud Silliness (Live from VMware Explore 2023)
Read full transcript 42 segments
-
all right all right all right pretend it's music all right pretend it's music all right pretend it's music all right awesome all right hey welcome to iot awesome all right hey welcome to iot Coffee Talk Coffee Talk Coffee Talk live here from VMware explore 2023. live here from VMware explore 2023. live here from VMware explore 2023. yes yes yes the ones that I'm absolutely sick and the ones that I'm absolutely sick and the ones that I'm absolutely sick and tired of going to because almost every tired of going to because almost every tired of going to because almost every conference seems to beat Hereford Vegas conference seems to beat Hereford Vegas conference seems to beat Hereford Vegas the only good thing is the only good thing is the only good thing is you know the hotel is cheap you know the hotel is cheap you know the hotel is cheap and uh anyway what's up guys now right and uh anyway what's up guys now right and uh anyway what's up guys now right but yeah they're not during the Cs but yeah they're not during the Cs but yeah they're not during the Cs they're definitely not cheap no um they're definitely not cheap no um they're definitely not cheap no um sure sure sure I hope that you're not in a horrible I hope that you're not in a horrible I hope that you're not in a horrible Hotel I hope you're not in a bad Hotel Hotel I hope you're not in a bad Hotel Hotel I hope you're not in a bad Hotel again like again like again like gosh when was the last time we were well gosh when was the last time we were well gosh when was the last time we were well we were in Vegas so many times yeah we were in Vegas so many times yeah we were in Vegas so many times yeah someone that's right by the the ferris someone that's right by the the ferris someone that's right by the the ferris wheel or whatever wheel or whatever wheel or whatever the link Hotel the link Hotel the link Hotel the lake yeah the lake yeah the lake yeah uh no the one that you really don't want uh no the one that you really don't want uh no the one that you really don't want to go to is a Hard Rock Hotel to go to is a Hard Rock Hotel to go to is a Hard Rock Hotel that one's really bad because almost that one's really bad because almost that one's really bad because almost every single room uh it seems like there every single room uh it seems like there every single room uh it seems like there was a heavy metal Rock Star Band After was a heavy metal Rock Star Band After was a heavy metal Rock Star Band After Party there and they didn't clean up Party there and they didn't clean up Party there and they didn't clean up yeah well yeah you're right
-
yeah you're right um yeah you have to carry around a can um yeah you have to carry around a can um yeah you have to carry around a can of disinfectant and spray the entire of disinfectant and spray the entire of disinfectant and spray the entire room to feel just wear them they swear room to feel just wear them they swear room to feel just wear them they swear biohazards biohazard suit or something biohazards biohazard suit or something biohazards biohazard suit or something like that you know like that you know like that you know whatever it takes exactly yeah hey look whatever it takes exactly yeah hey look whatever it takes exactly yeah hey look who's here you see this guy who's here you see this guy who's here you see this guy isn't it amazing he showed up his hair isn't it amazing he showed up his hair isn't it amazing he showed up his hair off pretty awesome I'm work working like crazy I'm just I'm work working like crazy I'm just totally underwater it feels like all the totally underwater it feels like all the totally underwater it feels like all the time so I guess that's okay I guess time so I guess that's okay I guess time so I guess that's okay I guess that's good it's better than being bored that's good it's better than being bored that's good it's better than being bored I guess I guess I guess dude dude dude [Music] yeah yeah all of a sudden I'm just like yeah yeah all of a sudden I'm just like stressed all the time and I feel like I stressed all the time and I feel like I stressed all the time and I feel like I have time to do anything else but work have time to do anything else but work have time to do anything else but work so yeah you got it Rob you got it Rob I know yeah and uh this this light a I know yeah and uh this this light a I know yeah and uh this this light a life of leisure of like being a life of leisure of like being a life of leisure of like being a consultant pseudo analyst or whatever consultant pseudo analyst or whatever consultant pseudo analyst or whatever that just went away and now I'm like that just went away and now I'm like that just went away and now I'm like having to work my ass off having to work my ass off having to work my ass off so oh well so oh well so oh well gotta get paid gotta get paid gotta get paid yeah yeah you gotta get paid yeah yeah you gotta get paid yeah yeah you gotta get paid yeah so uh hey Steve how's it going yeah so uh hey Steve how's it going yeah so uh hey Steve how's it going oh you know I'm getting ready to uh get oh you know I'm getting ready to uh get oh you know I'm getting ready to uh get out of here and go to Argentina today
-
out of here and go to Argentina today out of here and go to Argentina today ah really ah really ah really sweet Argentina sweet Argentina sweet Argentina that's cool that's cool that's cool guess what for guess what for guess what for basketball really important steps I got really important steps I got selected uh last month to be on the USA selected uh last month to be on the USA selected uh last month to be on the USA national team national team national team um for my age group in the uh World um for my age group in the uh World um for my age group in the uh World Championships and it's in Buenos Aires Championships and it's in Buenos Aires Championships and it's in Buenos Aires wow congratulations man you're nice wow congratulations man you're nice wow congratulations man you're nice yeah yeah yeah that's incredible you must be really that's incredible you must be really that's incredible you must be really good I want to I want to play against good I want to I want to play against good I want to I want to play against you man I'm gonna dunk over you you man I'm gonna dunk over you you man I'm gonna dunk over you bring it up a little does Kareem play on your team with you does Kareem play on your team with you oh my God oh my God oh my God oh my god oh that's too funny so hey oh my god oh that's too funny so hey oh my god oh that's too funny so hey Bob just in case you wanted to know Bob just in case you wanted to know Bob just in case you wanted to know yeah all right is Dr James no but I was with Stephen this morning no but I was with Stephen this morning and Steve is uh played with Dr J you and Steve is uh played with Dr J you and Steve is uh played with Dr J you know and he and after I that's who I know and he and after I that's who I know and he and after I that's who I work out with a couple days a week so work out with a couple days a week so work out with a couple days a week so wow he's a coach he's a coaching
-
wow he's a coach he's a coaching wow he's a coach he's a coaching tournament that's on weekends on TV tournament that's on weekends on TV tournament that's on weekends on TV okay so yeah so okay so yeah so okay so yeah so yeah May 200 250 baskets this morning yeah May 200 250 baskets this morning yeah May 200 250 baskets this morning been playing like a maniac for the last been playing like a maniac for the last been playing like a maniac for the last month trying to get ready so wow month trying to get ready so wow month trying to get ready so wow congratulations yeah 250 basket make is congratulations yeah 250 basket make is congratulations yeah 250 basket make is that like make shoot it till you make it that like make shoot it till you make it that like make shoot it till you make it shoot it till you miss yeah you gotta shoot it till you miss yeah you gotta shoot it till you miss yeah you gotta you gotta I've made you gotta I've made you gotta I've made um I had a 250 100 a half of them were um I had a 250 100 a half of them were um I had a 250 100 a half of them were uh from three-point line so oh wow uh from three-point line so oh wow uh from three-point line so oh wow yeah something like that but uh yeah it's uh something like that but uh yeah it's uh I'm I'm uh I'm I'm uh I'm I'm uh extremely excited uh but nervous at the extremely excited uh but nervous at the extremely excited uh but nervous at the same time you know it's not fun dude same time you know it's not fun dude same time you know it's not fun dude you need to have that yeah that's that's you need to have that yeah that's that's you need to have that yeah that's that's if you wouldn't be nervous that that if you wouldn't be nervous that that if you wouldn't be nervous that that would not be good yeah yeah you know would not be good yeah yeah you know would not be good yeah yeah you know it's like uh you know it's like uh you know it's like uh you know winky I opened I wake like last night I winky I opened I wake like last night I winky I opened I wake like last night I woke up like at 2 30 in the morning woke up like at 2 30 in the morning woke up like at 2 30 in the morning having missed my free throws you know having missed my free throws you know having missed my free throws you know it's like it's like it messes with your it's like it's like it messes with your it's like it's like it messes with your head you know that's kind of nice yeah head you know that's kind of nice yeah head you know that's kind of nice yeah hey you know thinking absolutely I I hey you know thinking absolutely I I hey you know thinking absolutely I I want I want you to settle something for want I want you to settle something for want I want you to settle something for the entire iot Community okay can you do the entire iot Community okay can you do the entire iot Community okay can you do this for me how the hell do you this for me how the hell do you this for me how the hell do you pronounce your name man oh geez is it
-
pronounce your name man oh geez is it pronounce your name man oh geez is it or I mean I've heard it pronounced I I or I mean I've heard it pronounced I I or I mean I've heard it pronounced I I know I've bastardize it a million times know I've bastardize it a million times know I've bastardize it a million times but I'm always nervous like you know Dutch people Dutch people are not fast Dutch people Dutch people are not fast like and very fast offended and who they like and very fast offended and who they like and very fast offended and who they are like these things are but it's it's are like these things are but it's it's are like these things are but it's it's it's being a fijimon so um yeah that's really hard so I I would um yeah that's really hard so I I would kind of like to start with the first kind of like to start with the first kind of like to start with the first name uh just forget the last thing name uh just forget the last thing name uh just forget the last thing but it is being good so it's like if you but it is being good so it's like if you but it is being good so it's like if you would spell it in English it's like you would spell it in English it's like you would spell it in English it's like you would almost kind of have it have to would almost kind of have it have to would almost kind of have it have to like see the end of a queue see look at look at him astonished see look at look at him astonished everyone else is here everyone else is here everyone else is here we've been like calling you like the we've been like calling you like the we've been like calling you like the wrong name this whole time yeah that's wrong name this whole time yeah that's wrong name this whole time yeah that's perfectly fine yeah no no no no this is perfectly fine yeah no no no no this is perfectly fine yeah no no no no this is cool almost anything so it's okay cool almost anything so it's okay cool almost anything so it's okay yeah it's actually I I had to check this yeah it's actually I I had to check this yeah it's actually I I had to check this map just today uh Steve uh about map just today uh Steve uh about map just today uh Steve uh about actually that Georgia event where we met actually that Georgia event where we met actually that Georgia event where we met in 2016 in 2016 in 2016 . you remember that it was actually . you remember that it was actually . you remember that it was actually really big event really big event really big event uh that was extremely fun I did do they
-
uh that was extremely fun I did do they uh that was extremely fun I did do they do does that still exist is that IIT do does that still exist is that IIT do does that still exist is that IIT that's what's happened in Atlanta or all that's what's happened in Atlanta or all that's what's happened in Atlanta or all three major Wireless associations or iot three major Wireless associations or iot three major Wireless associations or iot associations have fallen away associations have fallen away associations have fallen away once uh ATT cut its budget Verizon cut once uh ATT cut its budget Verizon cut once uh ATT cut its budget Verizon cut their budget uh chamber Commerce change their budget uh chamber Commerce change their budget uh chamber Commerce change directions and went you know to that directions and went you know to that directions and went you know to that thing called the AI crap a couple of thing called the AI crap a couple of thing called the AI crap a couple of years ago years ago years ago um um um it's a wireless from a show standpoint it's a wireless from a show standpoint it's a wireless from a show standpoint uh went away so we have nothing in uh went away so we have nothing in uh went away so we have nothing in Atlanta okay uh that's bad enjoyed it enjoyed it yeah it was great a great event I mean yeah it was great a great event I mean yeah it was great a great event I mean it you know we had uh you know like as it you know we had uh you know like as it you know we had uh you know like as you remember Georgia Tech was there and you remember Georgia Tech was there and you remember Georgia Tech was there and we had a lot of other major corporations we had a lot of other major corporations we had a lot of other major corporations so what happened so what happened so what happened disappeared hey Rob where are you at home hey Rob where are you at home you're at home right no you're not no I'm in Houston I'm at my you're not no I'm in Houston I'm at my mom's house mom's house mom's house I was trying to use 5G I was trying to use 5G I was trying to use 5G you're you're living in a digital divide you're you're living in a digital divide you're you're living in a digital divide I am trying to do Wi-Fi let's you got I am trying to do Wi-Fi let's you got I am trying to do Wi-Fi let's you got some infrastructure money for you well some infrastructure money for you well some infrastructure money for you well you know I have I have Sean Kinney here you know I have I have Sean Kinney here you know I have I have Sean Kinney here um he's trying to you know he's trying
-
um he's trying to you know he's trying um he's trying to you know he's trying to evaluate the Dish Network to evaluate the Dish Network to evaluate the Dish Network you know that this mobile network and uh you know that this mobile network and uh you know that this mobile network and uh I think he's gonna be writing something I think he's gonna be writing something I think he's gonna be writing something really interesting but really interesting but really interesting but um yeah can he wait can he wait a couple um yeah can he wait can he wait a couple um yeah can he wait can he wait a couple of weeks until we make our announcement of weeks until we make our announcement of weeks until we make our announcement involved with the Boost in Dish I have involved with the Boost in Dish I have involved with the Boost in Dish I have no idea but all I can say is building no idea but all I can say is building no idea but all I can say is building mobile networks is not that easy and mobile networks is not that easy and mobile networks is not that easy and then then then software defined doesn't mean [ __ ] software defined doesn't mean [ __ ] software defined doesn't mean [ __ ] no you know a lot of people tell me no you know a lot of people tell me no you know a lot of people tell me people people people matters matters matters because if you don't have it you don't because if you don't have it you don't because if you don't have it you don't run software man what the a lot of run software man what the a lot of run software man what the a lot of people there's a lot of people who tell people there's a lot of people who tell people there's a lot of people who tell me that you can't do iot without a me that you can't do iot without a me that you can't do iot without a software defined Network what the hell software defined Network what the hell software defined Network what the hell is that all about yeah it must be someone who sells it must be someone who sells software-defined Networks so so comments related to your VMware event I comments related to your VMware event I comments related to your VMware event I saw the term Edge cloud saw the term Edge cloud saw the term Edge cloud in there Edge Cloud yeah what do you in there Edge Cloud yeah what do you in there Edge Cloud yeah what do you what is is there what's VMware talking what is is there what's VMware talking what is is there what's VMware talking about there or do you even know about there or do you even know about there or do you even know no I know I mean you know what it is is no I know I mean you know what it is is no I know I mean you know what it is is it's basically Cloud architecture Cloud it's basically Cloud architecture Cloud it's basically Cloud architecture Cloud native uh operating principles being native uh operating principles being native uh operating principles being pushed out toward the edge so
-
pushed out toward the edge so pushed out toward the edge so um you know if you're in Telco you know um you know if you're in Telco you know um you know if you're in Telco you know about the far Edge and the near Edge and about the far Edge and the near Edge and about the far Edge and the near Edge and all that stuff it's just that whole all that stuff it's just that whole all that stuff it's just that whole Continuum and how Continuum and how Continuum and how um now Enterprises are starting to look um now Enterprises are starting to look um now Enterprises are starting to look at their existing on-premise assets and at their existing on-premise assets and at their existing on-premise assets and you know looking at setting up you know looking at setting up you know looking at setting up Micro Data Centers you know that are Micro Data Centers you know that are Micro Data Centers you know that are cloud-based and those are those are Edge cloud-based and those are those are Edge cloud-based and those are those are Edge clouds right and so I think um you know clouds right and so I think um you know clouds right and so I think um you know the interesting thing is this is you the interesting thing is this is you the interesting thing is this is you have this whole theme of hybrid Cloud have this whole theme of hybrid Cloud have this whole theme of hybrid Cloud right right right um these guys call it multi-cloud which um these guys call it multi-cloud which um these guys call it multi-cloud which you know I always thought of multi-cloud you know I always thought of multi-cloud you know I always thought of multi-cloud as multi-vendor Cloud right they kind of as multi-vendor Cloud right they kind of as multi-vendor Cloud right they kind of use that term to mean that plus hybrid use that term to mean that plus hybrid use that term to mean that plus hybrid cloud and cloud and cloud and um the way I look at it is you know what um the way I look at it is you know what um the way I look at it is you know what they're really they're really they're really yeah they are kind of doing both uh so yeah they are kind of doing both uh so yeah they are kind of doing both uh so there's a brokerage element to it and there's a brokerage element to it and there's a brokerage element to it and then there's like then there's like then there's like um you know uh element of being able to um you know uh element of being able to um you know uh element of being able to push out orchestration management and push out orchestration management and push out orchestration management and all that stuff out to smaller data all that stuff out to smaller data all that stuff out to smaller data centers that are not in a hyperscale centers that are not in a hyperscale centers that are not in a hyperscale um data you know hyperscale service you um data you know hyperscale service you um data you know hyperscale service you know cloud service providers know cloud service providers know cloud service providers um data center so so is it more related um data center so so is it more related um data center so so is it more related to on-premise happening yeah or on you to on-premise happening yeah or on you to on-premise happening yeah or on you know what we call on-premise and what know what we call on-premise and what know what we call on-premise and what you know an iot Coffee Talk a long time you know an iot Coffee Talk a long time you know an iot Coffee Talk a long time ago if you listen to our early Edge
-
ago if you listen to our early Edge ago if you listen to our early Edge stuff uh in proximity type uh compute stuff uh in proximity type uh compute stuff uh in proximity type uh compute infrastructure right Edge infrastructure infrastructure right Edge infrastructure infrastructure right Edge infrastructure so that's like one of the things I was so that's like one of the things I was so that's like one of the things I was uh you know I had a few conversations uh you know I had a few conversations uh you know I had a few conversations here about what do you guys mean by Edge here about what do you guys mean by Edge here about what do you guys mean by Edge and Edge cloud and Edge Computing and Edge cloud and Edge Computing and Edge cloud and Edge Computing um there's still a lot of confusion guys um there's still a lot of confusion guys um there's still a lot of confusion guys it's like amazing it's like amazing it's like amazing um I said you guys are really talking um I said you guys are really talking um I said you guys are really talking about my Edge infrastructure about my Edge infrastructure about my Edge infrastructure and they go yeah I think so I said yeah and they go yeah I think so I said yeah and they go yeah I think so I said yeah maybe you guys have to think about a maybe you guys have to think about a maybe you guys have to think about a little bit harder but you know I I I I I little bit harder but you know I I I I I little bit harder but you know I I I I I think it's like the early days of cloud think it's like the early days of cloud think it's like the early days of cloud people can really explain what cloud was people can really explain what cloud was people can really explain what cloud was and there's still people who can't and there's still people who can't and there's still people who can't explain what cloud is today it's friggin explain what cloud is today it's friggin explain what cloud is today it's friggin amazing right amazing right amazing right Edge is you know multiply that by two by Edge is you know multiply that by two by Edge is you know multiply that by two by a factor of two and so a factor of two and so a factor of two and so um um um yeah it's just because I've used this yeah it's just because I've used this yeah it's just because I've used this term as Cloud recently term as Cloud recently term as Cloud recently um and I'm just curious what VMware is um and I'm just curious what VMware is um and I'm just curious what VMware is stigma because we know what the edge is stigma because we know what the edge is stigma because we know what the edge is and we know what the cloud is and the and we know what the cloud is and the and we know what the cloud is and the edge no doubt The Edge kind of morphed edge no doubt The Edge kind of morphed edge no doubt The Edge kind of morphed around you know I remember on the edge around you know I remember on the edge around you know I remember on the edge was some little rugged ruggedized was some little rugged ruggedized was some little rugged ruggedized industrial PC near a bunch of machines industrial PC near a bunch of machines industrial PC near a bunch of machines in a factory and some people said your in a factory and some people said your in a factory and some people said your high powered iot device is The Edge also high powered iot device is The Edge also high powered iot device is The Edge also and then some people said Surfers not in and then some people said Surfers not in and then some people said Surfers not in a Data Center and not in the cloud but a Data Center and not in the cloud but a Data Center and not in the cloud but maybe near those machines is also the maybe near those machines is also the maybe near those machines is also the edge edge edge telcos were super late to the edge party
-
telcos were super late to the edge party telcos were super late to the edge party and so they talked about Edge and base and so they talked about Edge and base and so they talked about Edge and base stations and Metro data centers and stations and Metro data centers and stations and Metro data centers and that's a different Edge and then this that's a different Edge and then this that's a different Edge and then this Edge Cloud thing and I've also heard the Edge Cloud thing and I've also heard the Edge Cloud thing and I've also heard the term cloudlet um and so uh when I think about some of um and so uh when I think about some of the stuff I'm doing with red bison yeah the stuff I'm doing with red bison yeah the stuff I'm doing with red bison yeah where where we're using space in where where we're using space in where where we're using space in commercial real estate commercial Office commercial real estate commercial Office commercial real estate commercial Office Buildings and other things and putting Buildings and other things and putting Buildings and other things and putting Edge clouds there not necessarily the Edge clouds there not necessarily the Edge clouds there not necessarily the kind of edge cloud or Edge you think of kind of edge cloud or Edge you think of kind of edge cloud or Edge you think of with iot but maybe Edge for other with iot but maybe Edge for other with iot but maybe Edge for other purposes or distributed dis you know purposes or distributed dis you know purposes or distributed dis you know decentralized storage or compute stuff decentralized storage or compute stuff decentralized storage or compute stuff like that that's like that that's like that that's augments or competes against cloud cloud augments or competes against cloud cloud augments or competes against cloud cloud yeah yeah yeah I mean you know yeah yeah yeah I mean you know yeah yeah yeah I mean you know is it isn't it just kind of like isn't is it isn't it just kind of like isn't is it isn't it just kind of like isn't the simplest definition just containers the simplest definition just containers the simplest definition just containers not in a data center not in a data center not in a data center um um um I personally like but so it's a it's a I personally like but so it's a it's a I personally like but so it's a it's a count to but that's not really it's more count to but that's not really it's more count to but that's not really it's more kind of virtual private servers which kind of virtual private servers which kind of virtual private servers which yeah before we used to call it the cloud yeah before we used to call it the cloud yeah before we used to call it the cloud it's so uh and and uh and that and it's so uh and and uh and that and it's so uh and and uh and that and that's of course increasing I I know a that's of course increasing I I know a that's of course increasing I I know a company if it does uh these EV Chargers company if it does uh these EV Chargers company if it does uh these EV Chargers and have industrial PC and there's and have industrial PC and there's and have industrial PC and there's actually more stakeholders using that EV actually more stakeholders using that EV actually more stakeholders using that EV charger for different reasons for charger for different reasons for charger for different reasons for different data sources and they give
-
different data sources and they give different data sources and they give them different containers on the same EV them different containers on the same EV them different containers on the same EV charger charger charger yeah but but it's not really cloud it's yeah but but it's not really cloud it's yeah but but it's not really cloud it's more kind of more kind of more kind of uh yeah virtual private servers yeah in uh yeah virtual private servers yeah in uh yeah virtual private servers yeah in a place that is not the cloud but it can a place that is not the cloud but it can a place that is not the cloud but it can be centrally managed yeah well that's be centrally managed yeah well that's be centrally managed yeah well that's where you have to just yeah you have to where you have to just yeah you have to where you have to just yeah you have to make the distinction between Cloud make the distinction between Cloud make the distinction between Cloud native Technologies and modernization of native Technologies and modernization of native Technologies and modernization of let's say uh um you know let's say uh um you know let's say uh um you know um you know the kind of we had VMS and um you know the kind of we had VMS and um you know the kind of we had VMS and now you're going to Cloud you know like now you're going to Cloud you know like now you're going to Cloud you know like um container based architectures um container based architectures um container based architectures you have to treat that as one thing and you have to treat that as one thing and you have to treat that as one thing and then you know the microservices and all then you know the microservices and all then you know the microservices and all that crap no I I I don't I don't think that crap no I I I don't I don't think that crap no I I I don't I don't think so so so yeah but I I think they're kind of yeah but I I think they're kind of yeah but I I think they're kind of correctly difference between if our correctly difference between if our correctly difference between if our proposition we have a cloud proposition proposition we have a cloud proposition proposition we have a cloud proposition and an Enterprise proposition but but and an Enterprise proposition but but and an Enterprise proposition but but our customers and I think the industry our customers and I think the industry our customers and I think the industry expects if I offer a cloud it implicitly expects if I offer a cloud it implicitly expects if I offer a cloud it implicitly say it's elastic say it's elastic say it's elastic so our customers can add 100 000 devices so our customers can add 100 000 devices so our customers can add 100 000 devices in a day and they expect everything to in a day and they expect everything to in a day and they expect everything to work the same work the same work the same if if it's on a verb if they use the if if it's on a verb if they use the if if it's on a verb if they use the Enterprise version on their own server Enterprise version on their own server Enterprise version on their own server they know it's it it's not Cloud it's a they know it's it it's not Cloud it's a they know it's it it's not Cloud it's a virtual private server it's not elastic virtual private server it's not elastic virtual private server it's not elastic so I think nowadays so I think nowadays so I think nowadays if you say cloud you also assume because if you say cloud you also assume because if you say cloud you also assume because because that's what you're being given because that's what you're being given because that's what you're being given most of the time something elastic most of the time something elastic most of the time something elastic yeah so um I'm not a server so so at
-
yeah so um I'm not a server so so at yeah so um I'm not a server so so at Cloud is for me a really confusing term Cloud is for me a really confusing term Cloud is for me a really confusing term because by definition it's not elastic because by definition it's not elastic because by definition it's not elastic by definition it's not API based it is by definition it's not API based it is by definition it's not API based it is still a little server on the app still a little server on the app still a little server on the app so yeah yeah yeah so yeah yeah yeah so yeah yeah yeah it is it there is a degree of elasticity it is it there is a degree of elasticity it is it there is a degree of elasticity so you're bringing a lot of the traits so you're bringing a lot of the traits so you're bringing a lot of the traits of what you have in a hyperscale data of what you have in a hyperscale data of what you have in a hyperscale data center but you're scaling it down for center but you're scaling it down for center but you're scaling it down for you know a smaller footprint right so you know a smaller footprint right so you know a smaller footprint right so it's not like a single server or it's not like a single server or it's not like a single server or whatever it might be like a rack and whatever it might be like a rack and whatever it might be like a rack and then it even could be a hyper-converged then it even could be a hyper-converged then it even could be a hyper-converged stack of stuff providing you know a stack of stuff providing you know a stack of stuff providing you know a certain type of service it could be even certain type of service it could be even certain type of service it could be even multi-tenant you know it can be um yes multi-tenant you know it can be um yes multi-tenant you know it can be um yes you know also it can be networked to you know also it can be networked to you know also it can be networked to other Cloud nodes to scale out even other Cloud nodes to scale out even other Cloud nodes to scale out even further based on the need so yeah I mean Rack or something like that I also get Rack or something like that I also get what what what vinca is saying vinca is saying vinca is saying it may not be elastic it may not be it may not be elastic it may not be it may not be elastic it may not be elastic and I may not do Cloud native elastic and I may not do Cloud native elastic and I may not do Cloud native you know remember the whole Cloud native you know remember the whole Cloud native you know remember the whole Cloud native thing was a response to proprietary if thing was a response to proprietary if thing was a response to proprietary if you want to call it that way of doing you want to call it that way of doing you want to call it that way of doing cloud computing on Azure and AWS cloud cloud computing on Azure and AWS cloud cloud computing on Azure and AWS cloud data was to say here's one way to do it data was to say here's one way to do it data was to say here's one way to do it across all clouds because we're throwing across all clouds because we're throwing across all clouds because we're throwing a hammer at the screen like in the Apple a hammer at the screen like in the Apple a hammer at the screen like in the Apple commercial we hate those big guys so but
-
commercial we hate those big guys so but commercial we hate those big guys so but there's also other stuff like for there's also other stuff like for there's also other stuff like for instance in the Telco World a lot of instance in the Telco World a lot of instance in the Telco World a lot of them use like what like open shift and them use like what like open shift and them use like what like open shift and some of these open source kind of Linux some of these open source kind of Linux some of these open source kind of Linux based Cloud things where you could have based Cloud things where you could have based Cloud things where you could have or you could have VMS and storage kind or you could have VMS and storage kind or you could have VMS and storage kind of like you do with AWS of like you do with AWS of like you do with AWS and I may be doing stuff like that I may and I may be doing stuff like that I may and I may be doing stuff like that I may not be doing containers oh oh Frozen Frozen Frozen you froze you froze you froze what's his mom doing to him what's his mom doing to him what's his mom doing to him I don't know she must be watching I don't know she must be watching I don't know she must be watching YouTube videos watching watching Golden YouTube videos watching watching Golden YouTube videos watching watching Golden Girls um um I will tell you uh and I hope hopefully I will tell you uh and I hope hopefully I will tell you uh and I hope hopefully Rob can come back uh yesterday I had an Rob can come back uh yesterday I had an Rob can come back uh yesterday I had an interesting meeting with a software interesting meeting with a software interesting meeting with a software defined Radio Network defined Radio Network defined Radio Network chipset manufacturer oh it's going to be chipset manufacturer oh it's going to be chipset manufacturer oh it's going to be building a chip offer to find radio chip building a chip offer to find radio chip building a chip offer to find radio chip that can handle three potentially four that can handle three potentially four that can handle three potentially four Networks Networks Networks on the same chip on the same chip on the same chip and putting them in Edge boxes so you and putting them in Edge boxes so you and putting them in Edge boxes so you know plenty we one of the things we know plenty we one of the things we know plenty we one of the things we talked about yesterday with them was talked about yesterday with them was talked about yesterday with them was saying okay well saying okay well saying okay well if I can do Laura win and
-
LTE on it you know on an edge box you LTE on it you know on an edge box you know what could we do out at the edge know what could we do out at the edge know what could we do out at the edge with a software-defined radio chip with a software-defined radio chip with a software-defined radio chip and then what can I do with sensors and and then what can I do with sensors and and then what can I do with sensors and products outside of the edge products outside of the edge products outside of the edge along with the processing capability at along with the processing capability at along with the processing capability at the edge the edge the edge so it was an interesting conversation so it was an interesting conversation so it was an interesting conversation yesterday yesterday yesterday and you ready for this Leonard 20 bucks and you ready for this Leonard 20 bucks and you ready for this Leonard 20 bucks for up to four different networks on a for up to four different networks on a for up to four different networks on a chip chip chip really wow I got 65 million dollars in really wow I got 65 million dollars in really wow I got 65 million dollars in funding funding funding um off the bat to do this and they're um off the bat to do this and they're um off the bat to do this and they're and they're going to Global boundaries and they're going to Global boundaries and they're going to Global boundaries for the uh or the uh for their work yeah for the uh or the uh for their work yeah for the uh or the uh for their work yeah yeah it would be interesting to delve yeah it would be interesting to delve yeah it would be interesting to delve and more I mean they've been trying to and more I mean they've been trying to and more I mean they've been trying to make something out of software-defined make something out of software-defined make something out of software-defined radios for a long time oh forever yeah radios for a long time oh forever yeah radios for a long time oh forever yeah you know I mean it's going on like two you know I mean it's going on like two you know I mean it's going on like two decades yeah and well trust me my decades yeah and well trust me my decades yeah and well trust me my skepticism was there you know I mean I skepticism was there you know I mean I skepticism was there you know I mean I said I kind of almost said the exact said I kind of almost said the exact said I kind of almost said the exact same thing to them yesterday going you same thing to them yesterday going you same thing to them yesterday going you know I've heard this stuff before for know I've heard this stuff before for know I've heard this stuff before for the last five ten years I mean I heard I the last five ten years I mean I heard I the last five ten years I mean I heard I heard it back in two three 2G 3G Wi-Fi heard it back in two three 2G 3G Wi-Fi heard it back in two three 2G 3G Wi-Fi days you know it's like you know we're days you know it's like you know we're days you know it's like you know we're out we're gonna put it on the chipset out we're gonna put it on the chipset out we're gonna put it on the chipset and you know blah blah blah all right and you know blah blah blah all right and you know blah blah blah all right well it never happened and then they well it never happened and then they well it never happened and then they were talking about processing power on were talking about processing power on were talking about processing power on this on this thing too this on this thing too this on this thing too and then he said twenty dollars and I and then he said twenty dollars and I and then he said twenty dollars and I was like okay yeah I mean that kind of was like okay yeah I mean that kind of was like okay yeah I mean that kind of like reminds me of that thing that the
-
like reminds me of that thing that the like reminds me of that thing that the guys over at was it hpe or Dell guys over at was it hpe or Dell guys over at was it hpe or Dell so that's how I had the conversation so that's how I had the conversation so that's how I had the conversation yesterday yesterday yesterday and then they had like the friggin and then they had like the friggin and then they had like the friggin they had like the 5G core and uh on a they had like the 5G core and uh on a they had like the 5G core and uh on a freight on running on Arduino or freight on running on Arduino or freight on running on Arduino or something like that or raspberry I got something like that or raspberry I got something like that or raspberry I got introduced to those guys through hpe introduced to those guys through hpe introduced to those guys through hpe really okay and they're using uh Taiwan really okay and they're using uh Taiwan really okay and they're using uh Taiwan semi for for everything semi for for everything semi for for everything uh tsmc uh tsmc uh tsmc yeah yeah yeah yeah yeah yeah figures yeah yeah interesting yeah send me some yeah interesting yeah send me some information I'd love to take a look at information I'd love to take a look at information I'd love to take a look at well I gotta I gotta kind of cross the well I gotta I gotta kind of cross the well I gotta I gotta kind of cross the chasm of skepticism right so yeah first chasm of skepticism right so yeah first chasm of skepticism right so yeah first right right right yeah yeah yeah the economies of the economies of skills the economies of the economies of skills the economies of the economies of skills just it's just it's just so hard right just it's just it's just so hard right just it's just it's just so hard right like right like burning burning a single like right like burning burning a single like right like burning burning a single stack on a chip and make that flies stack on a chip and make that flies stack on a chip and make that flies but I I did the promises there right but I I did the promises there right but I I did the promises there right especially what you're saying on the especially what you're saying on the especially what you're saying on the Gateway side if you can make that work Gateway side if you can make that work Gateway side if you can make that work and if you can solve all the IP IP and if you can solve all the IP IP and if you can solve all the IP IP issues and if you can solve issues and if you can solve issues and if you can solve um the the antenna issues and uh um the the antenna issues and uh um the the antenna issues and uh yeah all right yeah all right yeah all right um it's it's yeah and then you add um it's it's yeah and then you add um it's it's yeah and then you add processing capabilities on there you processing capabilities on there you processing capabilities on there you start to go okay this is a little bit start to go okay this is a little bit start to go okay this is a little bit too good to be true but again Leonard
-
too good to be true but again Leonard too good to be true but again Leonard like you said we've been listening to like you said we've been listening to like you said we've been listening to this crap from these people for you know this crap from these people for you know this crap from these people for you know a long time a long time a long time so yeah yeah I think I think if you can so yeah yeah I think I think if you can so yeah yeah I think I think if you can sell this very well to an investor you sell this very well to an investor you sell this very well to an investor you will still find somebody a million dollars worth a million dollars worth yeah but the upside the upside so if you yeah but the upside the upside so if you yeah but the upside the upside so if you name it is kind of like like it's a PC name it is kind of like like it's a PC name it is kind of like like it's a PC kind of thing because like it's it's kind of thing because like it's it's kind of thing because like it's it's theoretically possible yeah that's theoretically possible yeah that's theoretically possible yeah that's that's the beauty of it so like nobody that's the beauty of it so like nobody that's the beauty of it so like nobody can say it cannot be done you know the can say it cannot be done you know the can say it cannot be done you know the issue is can you drive you can you build issue is can you drive you can you build issue is can you drive you can you build the economies of skill and can you build the economies of skill and can you build the economies of skill and can you build the adoption and um you know I I asked the adoption and um you know I I asked the adoption and um you know I I asked them specifically about the antenna them specifically about the antenna them specifically about the antenna scenario too because I totally agree scenario too because I totally agree scenario too because I totally agree with you I mean if you're talking about with you I mean if you're talking about with you I mean if you're talking about the idea of having to go from you know the idea of having to go from you know the idea of having to go from you know 900 megahertz to six gigahertz you know 900 megahertz to six gigahertz you know 900 megahertz to six gigahertz you know on a on a chipset to be able to do on a on a chipset to be able to do on a on a chipset to be able to do multi-carrier multi-carrier multi-carrier communication you know I like I want I can't wait to you know I like I want I can't wait to see that see that see that yeah yeah yeah um so isn't this what the what uh also I um so isn't this what the what uh also I um so isn't this what the what uh also I think Qualcomm tries to present always a think Qualcomm tries to present always a think Qualcomm tries to present always a mobile World cameras that they say hey mobile World cameras that they say hey mobile World cameras that they say hey if this single silicon and then you can if this single silicon and then you can if this single silicon and then you can tune between long range uh uh the power tune between long range uh uh the power tune between long range uh uh the power consumption and bandwidth and and it consumption and bandwidth and and it consumption and bandwidth and and it will find its shape and then it's the will find its shape and then it's the will find its shape and then it's the address is something we're working on address is something we're working on address is something we're working on I'm not going to be there in the next 10 I'm not going to be there in the next 10 I'm not going to be there in the next 10 years at least but they try to kind of
-
years at least but they try to kind of years at least but they try to kind of always hint a bit at that future right always hint a bit at that future right always hint a bit at that future right on this kind of single chip set that can on this kind of single chip set that can on this kind of single chip set that can do it all but yeah yeah do it all but yeah yeah do it all but yeah yeah well it would obviously changed the well it would obviously changed the well it would obviously changed the landscape in a big way right so we landscape in a big way right so we landscape in a big way right so we wouldn't have to worry about modules we wouldn't have to worry about modules we wouldn't have to worry about modules we wouldn't have to worry about you know wouldn't have to worry about you know wouldn't have to worry about you know all the different firmware updates we all the different firmware updates we all the different firmware updates we just send one firmware update to one just send one firmware update to one just send one firmware update to one chip with multiple multiple carrier chip with multiple multiple carrier chip with multiple multiple carrier scenarios it it I mean if it was to work scenarios it it I mean if it was to work scenarios it it I mean if it was to work it would be awesome right well it's it would be awesome right well it's it would be awesome right well it's really got to be multi-standard based really got to be multi-standard based really got to be multi-standard based and and and sure so you know you can't just simply sure so you know you can't just simply sure so you know you can't just simply look at it from the standpoint of the look at it from the standpoint of the look at it from the standpoint of the radio and think okay radio and think okay radio and think okay this provides multi this provides multi this provides multi um you know multi-standard support uh um you know multi-standard support uh um you know multi-standard support uh that's tough right that's tough right that's tough right um being able to support multi-protocols um being able to support multi-protocols um being able to support multi-protocols probably held a lot easier than probably held a lot easier than probably held a lot easier than supporting the entire standard right supporting the entire standard right supporting the entire standard right that's why WI-Fi and uh you know that's why WI-Fi and uh you know that's why WI-Fi and uh you know unlicensed 5G haven't converged the unlicensed 5G haven't converged the unlicensed 5G haven't converged the implementations are different I mean the implementations are different I mean the implementations are different I mean the standards are different the standards are different the standards are different the implementations are also different implementations are also different implementations are also different um I I guess you know it all boils down um I I guess you know it all boils down um I I guess you know it all boils down to to to um um um you know is the problem that you're you know is the problem that you're you know is the problem that you're trying to solve big enough and would trying to solve big enough and would trying to solve big enough and would that be enough to is that problem big that be enough to is that problem big that be enough to is that problem big enough where your solution can drive the enough where your solution can drive the enough where your solution can drive the consolidation and simplification consolidation and simplification consolidation and simplification everyone's thinking of right because you everyone's thinking of right because you everyone's thinking of right because you know like Tom bradwich who's know like Tom bradwich who's know like Tom bradwich who's um you know the the fellow over at uh um
-
um you know the the fellow over at uh um um you know the the fellow over at uh um hpe right our friend he's Mr Edge at hpe hpe right our friend he's Mr Edge at hpe hpe right our friend he's Mr Edge at hpe yeah he has this whole theory that yeah he has this whole theory that yeah he has this whole theory that eventually you're just gonna have one eventually you're just gonna have one eventually you're just gonna have one radio one one a chip but then it all you radio one one a chip but then it all you radio one one a chip but then it all you know he and I have a conversation about know he and I have a conversation about know he and I have a conversation about this quite a bit and it's like yeah this quite a bit and it's like yeah this quite a bit and it's like yeah theoretically it can happen theoretically it can happen theoretically it can happen it's just that it's a you know it's the it's just that it's a you know it's the it's just that it's a you know it's the standard bodies that have to go okay standard bodies that have to go okay standard bodies that have to go okay yeah these these will be the this will yeah these these will be the this will yeah these these will be the this will be the converged way that everybody will be the converged way that everybody will be the converged way that everybody will handle both Wi-Fi and then make it back handle both Wi-Fi and then make it back handle both Wi-Fi and then make it back and cellular make it Backward Compatible and cellular make it Backward Compatible and cellular make it Backward Compatible right because that's the other thing you right because that's the other thing you right because that's the other thing you can't just think of forward you have to can't just think of forward you have to can't just think of forward you have to look backwards and see how look backwards and see how look backwards and see how um the previous generations of um the previous generations of um the previous generations of Technologies and devices can be Technologies and devices can be Technologies and devices can be supported right so and that should be a supported right so and that should be a supported right so and that should be a little bit more complicated than people little bit more complicated than people little bit more complicated than people might assume you know because it is might assume you know because it is might assume you know because it is Heather why do you say standards bodies Heather why do you say standards bodies Heather why do you say standards bodies what would they have to do to import what would they have to do to import what would they have to do to import what what influence would they have what what influence would they have what what influence would they have oh my God come on dude devices oh my God come on dude devices oh my God come on dude devices certification certification certification um you know um you know um you know um the technology specifications for the um the technology specifications for the um the technology specifications for the whole thing I mean they're Divergent whole thing I mean they're Divergent whole thing I mean they're Divergent they're they're they're you know you can be operating on the you know you can be operating on the you know you can be operating on the same Spectrum like six uh you know same Spectrum like six uh you know same Spectrum like six uh you know you know what when you when you look at you know what when you when you look at you know what when you when you look at like uh cbrs and uh uh not cbrs uh what
-
like uh cbrs and uh uh not cbrs uh what like uh cbrs and uh uh not cbrs uh what is it is it is it um like six six gigahertz band right um like six six gigahertz band right um like six six gigahertz band right there's huge contentions about should there's huge contentions about should there's huge contentions about should you know uh most of it be used for Wi-Fi you know uh most of it be used for Wi-Fi you know uh most of it be used for Wi-Fi or cellular well yeah wouldn't it be or cellular well yeah wouldn't it be or cellular well yeah wouldn't it be great if you could just eliminate that great if you could just eliminate that great if you could just eliminate that whole who gets to use whole who gets to use whole who gets to use um you know Common um you know Common um you know Common um you know range of spectrum and and um you know range of spectrum and and um you know range of spectrum and and you know not have that fight you know not have that fight you know not have that fight between two standards but that's between two standards but that's between two standards but that's happening so the standards you know when happening so the standards you know when happening so the standards you know when you look at their ecosystems you look at their ecosystems you look at their ecosystems they're they're not they're they're not they're they're not they're not the same thing right and they're not the same thing right and they're not the same thing right and then you have then you have then you have um um um yeah you have the industry economics yeah you have the industry economics yeah you have the industry economics that uh drives a degree of that uh drives a degree of that uh drives a degree of self-preservation self-preservation self-preservation so that's what really prevents you from so that's what really prevents you from so that's what really prevents you from having what looks like logically uh an having what looks like logically uh an having what looks like logically uh an opportunity to pursue a single opportunity to pursue a single opportunity to pursue a single standard that would allow you to standard that would allow you to standard that would allow you to consolidate things on the hardware side consolidate things on the hardware side consolidate things on the hardware side right from a multi-network standpoint on right from a multi-network standpoint on right from a multi-network standpoint on a chip yeah yeah but it's the standards a chip yeah yeah but it's the standards a chip yeah yeah but it's the standards that get in the the way but you know that get in the the way but you know that get in the the way but you know this those standards I suppose have this those standards I suppose have this those standards I suppose have their purpose right cellular is their purpose right cellular is their purpose right cellular is different from Wi-Fi and then the Wi-Fi different from Wi-Fi and then the Wi-Fi different from Wi-Fi and then the Wi-Fi specifications it assumes a different specifications it assumes a different specifications it assumes a different set of set of set of um it's a different approach to wireless um it's a different approach to wireless um it's a different approach to wireless connectivity right
-
could they converge I yeah sure why the could they converge I yeah sure why the hell not hell not hell not but they're not but they're not but they're not you know you know you know yeah I I mean I I didn't even go down yeah I I mean I I didn't even go down yeah I I mean I I didn't even go down that road because I just assumed that road because I just assumed that road because I just assumed as we know that's a bad word I assume as we know that's a bad word I assume as we know that's a bad word I assume that you know if Taiwan that you know if Taiwan that you know if Taiwan semi was involved in building this semi was involved in building this semi was involved in building this software-defined radio chipset and being able to look at the and being able to look at the interoperability on the chipset yeah I I interoperability on the chipset yeah I I interoperability on the chipset yeah I I they don't look at that they don't look they don't look at that they don't look they don't look at that they don't look at that stuff they don't care about that at that stuff they don't care about that at that stuff they don't care about that they just they'll they'll go into the they just they'll they'll go into the they just they'll they'll go into the design they're just a supplier yeah yeah design they're just a supplier yeah yeah design they're just a supplier yeah yeah they they just get a bunch of money yeah these guys don't park now Fabs don't these guys don't park now Fabs don't partner they they can pay yeah yeah partner they they can pay yeah yeah partner they they can pay yeah yeah hey but um uh vinca hey but um uh vinca hey but um uh vinca uh did I do that right finka right yeah uh did I do that right finka right yeah uh did I do that right finka right yeah yeah yeah yeah yeah yeah yeah yeah yeah yeah I'm old so I have a really I'm not as I'm old so I have a really I'm not as I'm old so I have a really I'm not as old as Steve but I I'm getting pretty old as Steve but I I'm getting pretty old as Steve but I I'm getting pretty old and my memory just freaking sucks old and my memory just freaking sucks old and my memory just freaking sucks dude so you know if I ever screw up your dude so you know if I ever screw up your dude so you know if I ever screw up your name just correct me because we have to name just correct me because we have to name just correct me because we have to do the world the iot community in favor do the world the iot community in favor do the world the iot community in favor and get them to pronounce your name and get them to pronounce your name and get them to pronounce your name properly is there a customer that was properly is there a customer that was properly is there a customer that was our Public Service Announcement yeah our Public Service Announcement yeah our Public Service Announcement yeah yeah
-
um but hey dude um things conference um but hey dude um things conference sorry I'm not going to be able to make sorry I'm not going to be able to make sorry I'm not going to be able to make it this year it this year it this year but um but um but um I know um but tell us man how's I know um but tell us man how's I know um but tell us man how's everything going with the prep everything going with the prep everything going with the prep yeah very good very good we've got the yeah very good very good we've got the yeah very good very good we've got the 90 speakers we've got uh I think around 90 speakers we've got uh I think around 90 speakers we've got uh I think around 80 cartons now that's it's in 28 days 80 cartons now that's it's in 28 days 80 cartons now that's it's in 28 days um and um and um and um yeah it's it's a kind of like it's um yeah it's it's a kind of like it's um yeah it's it's a kind of like it's our kind of ecosystem our kind of ecosystem our kind of ecosystem kind of contribution where we where we kind of contribution where we where we kind of contribution where we where we kind of like in 2018 so this is kind of like in 2018 so this is kind of like in 2018 so this is five years ago we thought kind of kind five years ago we thought kind of kind five years ago we thought kind of kind of we want to have a conference where of we want to have a conference where of we want to have a conference where talks only where people only talk about talks only where people only talk about talks only where people only talk about the problem and the solution for their the problem and the solution for their the problem and the solution for their customer and not about themselves and customer and not about themselves and customer and not about themselves and their company and so we we started out their company and so we we started out their company and so we we started out with that so we've created a speaker with that so we've created a speaker with that so we've created a speaker guideline about okay this is what we guideline about okay this is what we guideline about okay this is what we wanted to conference and then we invited wanted to conference and then we invited wanted to conference and then we invited our open several community our open several community our open several community in 2018 700 people and and it was a kind in 2018 700 people and and it was a kind in 2018 700 people and and it was a kind of like our ecosystem contribution is to of like our ecosystem contribution is to of like our ecosystem contribution is to kind of break down the hype yeah and kind of break down the hype yeah and kind of break down the hype yeah and just kind of like make sure that just kind of like make sure that just kind of like make sure that developers know developers know developers know stuff as is and they now kind of like stuff as is and they now kind of like stuff as is and they now kind of like now also the the outflow of free cash now also the the outflow of free cash now also the the outflow of free cash out of the market also brings a lot of out of the market also brings a lot of out of the market also brings a lot of transparency but but it always is kind transparency but but it always is kind transparency but but it always is kind of like very so of like very so of like very so and it's funny we're taking also like and it's funny we're taking also like and it's funny we're taking also like corporate sponsors down that path say corporate sponsors down that path say corporate sponsors down that path say hey no you don't sell the inflated story
-
hey no you don't sell the inflated story hey no you don't sell the inflated story you're not talking to an investor here you're not talking to an investor here you're not talking to an investor here you're talking to the user they have to you're talking to the user they have to you're talking to the user they have to tell them the truth tell them the truth tell them the truth and um and um and um and and that's still the case so we're and and that's still the case so we're and and that's still the case so we're still very strict on what people tell still very strict on what people tell still very strict on what people tell and we will tell them like nobody cares and we will tell them like nobody cares and we will tell them like nobody cares about your company nobody cares about about your company nobody cares about about your company nobody cares about you you you um they they really kind of start to um they they really kind of start to um they they really kind of start to listen when you talk about you solving a listen when you talk about you solving a listen when you talk about you solving a problem of their competitor and then problem of their competitor and then problem of their competitor and then kind of everybody's awake and until that kind of everybody's awake and until that kind of everybody's awake and until that point if you don't kind of wake people point if you don't kind of wake people point if you don't kind of wake people up so so it's going to be super exciting up so so it's going to be super exciting up so so it's going to be super exciting we're gonna talk about the the we're gonna talk about the the we're gonna talk about the the detraction and the Solutions in the detraction and the Solutions in the detraction and the Solutions in the lower one ecosystem the state kind of lower one ecosystem the state kind of lower one ecosystem the state kind of state where it is we now have 1.5 state where it is we now have 1.5 state where it is we now have 1.5 million devices on the network and it's million devices on the network and it's million devices on the network and it's just growing really really steadily and just growing really really steadily and just growing really really steadily and strongly and um and the sort of going to strongly and um and the sort of going to strongly and um and the sort of going to be surround be surround be surround 150 devices showcased 100 Solutions so 150 devices showcased 100 Solutions so 150 devices showcased 100 Solutions so um is it gonna be a party it's gonna be um is it gonna be a party it's gonna be um is it gonna be a party it's gonna be super cool so um and if anybody is kind super cool so um and if anybody is kind super cool so um and if anybody is kind of listening wants to kind of get a of listening wants to kind of get a of listening wants to kind of get a discount just drop me a line on maintain discount just drop me a line on maintain discount just drop me a line on maintain yeah yeah so yeah and you enjoyed it yeah yeah so yeah and you enjoyed it yeah yeah so yeah and you enjoyed it last time right oh yeah no I'm I'm last time right oh yeah no I'm I'm last time right oh yeah no I'm I'm actually very bummed that I'm not gonna actually very bummed that I'm not gonna actually very bummed that I'm not gonna be able to go this year uh and I'm also be able to go this year uh and I'm also be able to go this year uh and I'm also missing out on digital uh transformation missing out on digital uh transformation missing out on digital uh transformation world you know the TM Forum event as world you know the TM Forum event as world you know the TM Forum event as well well well um um um yeah that that's kind of a bummer as yeah that that's kind of a bummer as yeah that that's kind of a bummer as well but as I I just can't split myself well but as I I just can't split myself well but as I I just can't split myself in three four yeah that's a bad stretch
-
in three four yeah that's a bad stretch in three four yeah that's a bad stretch between Austin and Vegas you know yeah between Austin and Vegas you know yeah between Austin and Vegas you know yeah yeah yeah yeah but you know for the our iot coffee talk but you know for the our iot coffee talk but you know for the our iot coffee talk listeners out there it's it really is a listeners out there it's it really is a listeners out there it's it really is a great event and great event and great event and um for the long like you said vinca um um for the long like you said vinca um um for the long like you said vinca um the focus on on Solutions value the focus on on Solutions value the focus on on Solutions value um you have some great great discussions um you have some great great discussions um you have some great great discussions there and you know what I I there's there and you know what I I there's there and you know what I I there's nothing wrong with steady growth you nothing wrong with steady growth you nothing wrong with steady growth you know does hockey stick stuff is BS at know does hockey stick stuff is BS at know does hockey stick stuff is BS at least you're doing a hell of a lot least you're doing a hell of a lot least you're doing a hell of a lot better than friggin better than friggin better than friggin um those guys at uh Nova whatever the um those guys at uh Nova whatever the um those guys at uh Nova whatever the hell you know the just like you know hell you know the just like you know hell you know the just like you know they they don't do what you guys are they they don't do what you guys are they they don't do what you guys are doing you know you're trying to build a doing you know you're trying to build a doing you know you're trying to build a a developer Community enable uh a developer Community enable uh a developer Community enable uh practitioners and and yeah dude BS does practitioners and and yeah dude BS does practitioners and and yeah dude BS does not fly in front of people who actually not fly in front of people who actually not fly in front of people who actually have to make a living implementing and have to make a living implementing and have to make a living implementing and implementing Technologies for their implementing Technologies for their implementing Technologies for their customers right and solving problems is customers right and solving problems is customers right and solving problems is just the BS just does not survive and just the BS just does not survive and just the BS just does not survive and that's the cool thing about your that's the cool thing about your that's the cool thing about your conference it is really a practitioner's conference it is really a practitioner's conference it is really a practitioner's conference so yeah everyone out there conference so yeah everyone out there conference so yeah everyone out there seriously they do the hard work right seriously they do the hard work right seriously they do the hard work right like there's so much kind of like like there's so much kind of like like there's so much kind of like there's so much involved in that the there's so much involved in that the there's so much involved in that the reason why I think a lot of people love reason why I think a lot of people love reason why I think a lot of people love IIT because it's the one discipline that IIT because it's the one discipline that IIT because it's the one discipline that allows you to play with so many allows you to play with so many allows you to play with so many different Technologies and and I think different Technologies and and I think different Technologies and and I think that's that's why people are passionate
-
that's that's why people are passionate that's that's why people are passionate well I am passionate about iot and well I am passionate about iot and well I am passionate about iot and um and and and on the other side is also um and and and on the other side is also um and and and on the other side is also kind of the if you look at these kind of the if you look at these kind of the if you look at these Solutions and the distance case is Solutions and the distance case is Solutions and the distance case is behind it like like the big I.T height behind it like like the big I.T height behind it like like the big I.T height it's true but it just takes longer and it's true but it just takes longer and it's true but it just takes longer and it was the same steady growth or device it was the same steady growth or device it was the same steady growth or device style now grows at 100 year on year and style now grows at 100 year on year and style now grows at 100 year on year and that's pretty steep and and I think many that's pretty steep and and I think many that's pretty steep and and I think many many VCS at the moment would love to see many VCS at the moment would love to see many VCS at the moment would love to see their portfolio and aesthetic growth uh their portfolio and aesthetic growth uh their portfolio and aesthetic growth uh at stake but yeah instead of at stake but yeah instead of at stake but yeah instead of disappearing disappearing disappearing instead of Disappearing or kind of instead of Disappearing or kind of instead of Disappearing or kind of keeping them alive with with cash and keeping them alive with with cash and keeping them alive with with cash and yeah I I I I I yeah I I I I I yeah I I I I I um yeah I think I think it's it's kind um yeah I think I think it's it's kind um yeah I think I think it's it's kind of like yeah we never took that path of of like yeah we never took that path of of like yeah we never took that path of kind of getting a lot of investment and kind of getting a lot of investment and kind of getting a lot of investment and you've also seen that a lot of money and you've also seen that a lot of money and you've also seen that a lot of money and free money and and is this going to be a free money and and is this going to be a free money and and is this going to be a theme at our opening email as well is theme at our opening email as well is theme at our opening email as well is that all of the free money also was a that all of the free money also was a that all of the free money also was a massive destruction because people were massive destruction because people were massive destruction because people were so kind of consumed by the next so kind of consumed by the next so kind of consumed by the next investment pitch that that they lost investment pitch that that they lost investment pitch that that they lost their customers a bit out of sight their customers a bit out of sight their customers a bit out of sight and and what you now see is what the and and what you now see is what the and and what you now see is what the companies that survive companies that survive companies that survive these are the companies that that were these are the companies that that were these are the companies that that were able to swim and and on their own and able to swim and and on their own and able to swim and and on their own and and the companies that don't survive and the companies that don't survive and the companies that don't survive they can do without the cash and they they can do without the cash and they they can do without the cash and they just will try and uh yeah but we also just will try and uh yeah but we also just will try and uh yeah but we also kind of tried to yeah and what you know kind of tried to yeah and what you know kind of tried to yeah and what you know I think what's really important in iot I think what's really important in iot I think what's really important in iot ecosystem that for the next 24 months we
-
ecosystem that for the next 24 months we ecosystem that for the next 24 months we discipline ourselves to not come up with discipline ourselves to not come up with discipline ourselves to not come up with another hype term so I I saw this thing another hype term so I I saw this thing another hype term so I I saw this thing around iot convergence I think oh my God around iot convergence I think oh my God around iot convergence I think oh my God kind of like come on just go home right kind of like come on just go home right kind of like come on just go home right iot conversions like some technology iot conversions like some technology iot conversions like some technology sticks oh it's great some doesn't sticks oh it's great some doesn't sticks oh it's great some doesn't yeah it's nonsense there's nothing yeah it's nonsense there's nothing yeah it's nonsense there's nothing converting and it's a startup that that converting and it's a startup that that converting and it's a startup that that that that you were talking to that that you were talking to that that you were talking to um uh uh Steve if the if that startup is um uh uh Steve if the if that startup is um uh uh Steve if the if that startup is successful yes let's talk about iot successful yes let's talk about iot successful yes let's talk about iot convergence let's first see them convergence let's first see them convergence let's first see them successful and but there is nothing yeah successful and but there is nothing yeah successful and but there is nothing yeah but I think we're just confusing the but I think we're just confusing the but I think we're just confusing the market iot conversions kind of just just market iot conversions kind of just just market iot conversions kind of just just stop the nonsense if there's nothing stop the nonsense if there's nothing stop the nonsense if there's nothing coming together what are you talking coming together what are you talking coming together what are you talking about about about what are you talking so what the hell is what are you talking so what the hell is what are you talking so what the hell is iot conversions what is it I mean iot conversions what is it I mean iot conversions what is it I mean that's what I thought so somebody just that's what I thought so somebody just that's what I thought so somebody just like thought it sounds cool this group like thought it sounds cool this group like thought it sounds cool this group that this group that I talked to and we that this group that I talked to and we that this group that I talked to and we we have talked to together we have talked to together we have talked to together um it's just more marketing [ __ ] it um it's just more marketing [ __ ] it um it's just more marketing [ __ ] it really is I mean it's like you know if really is I mean it's like you know if really is I mean it's like you know if you told me that you had iot convergence you told me that you had iot convergence you told me that you had iot convergence and it had a lot of recurring Revenue and it had a lot of recurring Revenue and it had a lot of recurring Revenue associated with it then maybe I'd talk associated with it then maybe I'd talk associated with it then maybe I'd talk to you about it but you know talking up to you about it but you know talking up to you about it but you know talking up and you got no money and you got no and you got no money and you got no and you got no money and you got no deals yeah deals yeah deals yeah convergence yes that's what I love about convergence yes that's what I love about convergence yes that's what I love about this down here you keep it like freaking this down here you keep it like freaking this down here you keep it like freaking raw I mean that is that is business raw I mean that is that is business raw I mean that is that is business right there right it's like at the end
-
right there right it's like at the end right there right it's like at the end of the day you can you can float all of the day you can you can float all of the day you can you can float all kinds of theoretical [ __ ] kinds of theoretical [ __ ] kinds of theoretical [ __ ] and if you got no business behind it and if you got no business behind it and if you got no business behind it and you have like no you're not getting and you have like no you're not getting and you have like no you're not getting out of POC phase this stuff is just not out of POC phase this stuff is just not out of POC phase this stuff is just not gonna stick right I put the lack of gonna stick right I put the lack of gonna stick right I put the lack of focus of getting to a POC phase yeah focus of getting to a POC phase yeah focus of getting to a POC phase yeah yeah I mean seriously build some yeah I mean seriously build some yeah I mean seriously build some business models and cases and and get business models and cases and and get business models and cases and and get the pocs out there and show people that the pocs out there and show people that the pocs out there and show people that actually here's the value added the ROI actually here's the value added the ROI actually here's the value added the ROI and all the basic 101 stuff that we've and all the basic 101 stuff that we've and all the basic 101 stuff that we've been preaching I mean well yeah and and been preaching I mean well yeah and and been preaching I mean well yeah and and but you know the thing is is you we the but you know the thing is is you we the but you know the thing is is you we the you know it's like what we're seeing you know it's like what we're seeing you know it's like what we're seeing with the AI stuff the Gen AI with the AI stuff the Gen AI with the AI stuff the Gen AI get no no no seriously well I had a I I get no no no seriously well I had a I I get no no no seriously well I had a I I I I was at a analyst dinner last night I I was at a analyst dinner last night I I was at a analyst dinner last night and I was talking to some of the and I was talking to some of the and I was talking to some of the technical Folks at VMware and we got technical Folks at VMware and we got technical Folks at VMware and we got onto the topic of um prompt engineering onto the topic of um prompt engineering onto the topic of um prompt engineering you know that term is being completely you know that term is being completely you know that term is being completely hijacked there there is an actual hijacked there there is an actual hijacked there there is an actual science behind science behind science behind prompt engineering yet what you have is prompt engineering yet what you have is prompt engineering yet what you have is a bunch of these folks a lot of them are a bunch of these folks a lot of them are a bunch of these folks a lot of them are like the pseudo SEO kind of folks on the like the pseudo SEO kind of folks on the like the pseudo SEO kind of folks on the marketing side claiming to be prompt marketing side claiming to be prompt marketing side claiming to be prompt Engineers by doing these random tests Engineers by doing these random tests Engineers by doing these random tests and screwing around with chat GPT that's and screwing around with chat GPT that's and screwing around with chat GPT that's not really prompt engineering that's not really prompt engineering that's not really prompt engineering that's called like you know like what bill says called like you know like what bill says called like you know like what bill says that's it's like that's it's like that's it's like [ __ ] around and find out you know that
-
[ __ ] around and find out you know that [ __ ] around and find out you know that that's what that is that's not that's what that is that's not that's what that is that's not engineering you're just noodling around engineering you're just noodling around engineering you're just noodling around and occasionally you might hit like a and occasionally you might hit like a and occasionally you might hit like a couple of things that busy work yeah it couple of things that busy work yeah it couple of things that busy work yeah it works but you're not actually you're not works but you're not actually you're not works but you're not actually you're not actually trying to tune the model you actually trying to tune the model you actually trying to tune the model you know and improve the model you're just know and improve the model you're just know and improve the model you're just trying to extract some kind of output so trying to extract some kind of output so trying to extract some kind of output so that you can go and uh run some friggin that you can go and uh run some friggin that you can go and uh run some friggin nonsense seminar on how gen AI can nonsense seminar on how gen AI can nonsense seminar on how gen AI can transform your entire marketing transform your entire marketing transform your entire marketing operations you know uh yeah you know my point is is there needs to be my point is is there needs to be confidence because these Jokers that go confidence because these Jokers that go confidence because these Jokers that go around calling themselves prompt around calling themselves prompt around calling themselves prompt Engineers that really aren't are Engineers that really aren't are Engineers that really aren't are diluting the value of people who are diluting the value of people who are diluting the value of people who are true you know like prompt Engineers who true you know like prompt Engineers who true you know like prompt Engineers who are trying to evolve the science of how are trying to evolve the science of how are trying to evolve the science of how do you how you do you how you do you how you improve these large language models improve these large language models improve these large language models right and um and then even the pocs that right and um and then even the pocs that right and um and then even the pocs that people are doing people are doing people are doing um those cannot they shouldn't be done um those cannot they shouldn't be done um those cannot they shouldn't be done by people who are complete that are by people who are complete that are by people who are complete that are that are are really ignorant of that are are really ignorant of that are are really ignorant of the the um the science and the the the um the science and the the the um the science and the technology right and that's that's also technology right and that's that's also technology right and that's that's also happening so you see a lot of like happening so you see a lot of like happening so you see a lot of like um these consultancies that all of a um these consultancies that all of a um these consultancies that all of a sudden have gen AI experts and it sudden have gen AI experts and it sudden have gen AI experts and it reminds me of like the bi hype when reminds me of like the bi hype when reminds me of like the bi hype when everybody who is a DBA all of a sudden
-
everybody who is a DBA all of a sudden everybody who is a DBA all of a sudden or a data uh or a data uh or a data uh developer all of a sudden became a bi developer all of a sudden became a bi developer all of a sudden became a bi expert and then a bi expert all of a expert and then a bi expert all of a expert and then a bi expert all of a sudden became an AI expert that's like going very fast going very fast no no but what I'm saying is no no but what I'm saying is no no but what I'm saying is that that kind of dumbassery uh that that kind of dumbassery uh that that kind of dumbassery uh contributes to the detrimental side of contributes to the detrimental side of contributes to the detrimental side of the hype it feeds into the failures in the hype it feeds into the failures in the hype it feeds into the failures in POC because actually what happens is POC because actually what happens is POC because actually what happens is Enterprises invest in a POC that is Enterprises invest in a POC that is Enterprises invest in a POC that is being run by people that don't know what being run by people that don't know what being run by people that don't know what they're doing do you know what I'm they're doing do you know what I'm they're doing do you know what I'm saying and you know actually what is saying and you know actually what is saying and you know actually what is really really lacking out there gpus really really lacking out there gpus really really lacking out there gpus yeah they're lacking what's even more yeah they're lacking what's even more yeah they're lacking what's even more lacking are people who actually know lacking are people who actually know lacking are people who actually know what they're doing with AI the other day and they were saying that the other day and they were saying that they think Google's moved into gen AI they think Google's moved into gen AI they think Google's moved into gen AI around their uh Marketplace and around their uh Marketplace and around their uh Marketplace and analytics Google analytics and things analytics Google analytics and things analytics Google analytics and things related to that related to that related to that um will um will um will be the Catalyst for a whole new be the Catalyst for a whole new be the Catalyst for a whole new generation use case of gen AI generation use case of gen AI generation use case of gen AI I'm like I'm like I'm like really so you're saying that are using really so you're saying that are using really so you're saying that are using the new Google gen AI tools
-
the new Google gen AI tools the new Google gen AI tools you know you don't want to talk about you know you don't want to talk about you know you don't want to talk about Leonard right the the new marketing Leonard right the the new marketing Leonard right the the new marketing stuff that they're doing oh yeah yeah stuff that they're doing oh yeah yeah stuff that they're doing oh yeah yeah yeah yeah yeah yeah yeah yeah because more people will be utilizing it because more people will be utilizing it because more people will be utilizing it they're saying that that will allow us they're saying that that will allow us they're saying that that will allow us to be able to all right look at this yeah I have to go because I look at this yeah I have to go because I I have to be back foreign what's up Mark what's up Mark so tomorrow we we had a milestone here so tomorrow we we had a milestone here so tomorrow we we had a milestone here on iot coffee talk we actually we on iot coffee talk we actually we on iot coffee talk we actually we haven't actually asked that last guest haven't actually asked that last guest haven't actually asked that last guest how to pronounce his name yeah yeah he's a European he's a European he's a European we're American we like I mean the we're American we like I mean the we're American we like I mean the Europeans we have plenty of languages so Europeans we have plenty of languages so Europeans we have plenty of languages so yeah nobody knows but it's like we only yeah nobody knows but it's like we only yeah nobody knows but it's like we only have outside for the most part Catalonia have outside for the most part Catalonia have outside for the most part Catalonia nobody knows how to pronounce my surname nobody knows how to pronounce my surname nobody knows how to pronounce my surname so yeah that's uh that's painful but so yeah that's uh that's painful but so yeah that's uh that's painful but yeah yeah yeah that's another story that's another story that's another story how is it going at VMware how is it going at VMware how is it going at VMware oh it's good they have a really great oh it's good they have a really great oh it's good they have a really great program program program um they pack your day actually there's a um they pack your day actually there's a um they pack your day actually there's a session going on right now that I should session going on right now that I should session going on right now that I should be in but I'm not because I'm hanging
-
be in but I'm not because I'm hanging be in but I'm not because I'm hanging out with you guys but out with you guys but out with you guys but um yeah really great program they give um yeah really great program they give um yeah really great program they give you a lot of access to the the um you a lot of access to the the um you a lot of access to the the um executive so I hung out with um executive so I hung out with um executive so I hung out with um oh geez oh geez oh geez uh what is uh and Sanjay uh upal who is uh what is uh and Sanjay uh upal who is uh what is uh and Sanjay uh upal who is the SVP of Edge and we had a nice the SVP of Edge and we had a nice the SVP of Edge and we had a nice conversation conversation conversation um they're doing a lot of stuff related um they're doing a lot of stuff related um they're doing a lot of stuff related to Edge Edge cloud and you know to Edge Edge cloud and you know to Edge Edge cloud and you know um um um getting closer to getting closer to getting closer to the iot the iot the iot so I I think the next uh decade is going so I I think the next uh decade is going so I I think the next uh decade is going to be interesting because what they're to be interesting because what they're to be interesting because what they're doing here on uh on the doing here on uh on the doing here on uh on the on the uh on the uh on the uh you know the cloud Tech side is is you know the cloud Tech side is is you know the cloud Tech side is is um gonna meet at some point with what's um gonna meet at some point with what's um gonna meet at some point with what's happening on on the real Edge right the happening on on the real Edge right the happening on on the real Edge right the end point side to to end point side to to end point side to to um the iot um the iot um the iot um um um Edge infrastructure that's where Edge infrastructure that's where Edge infrastructure that's where everything's gonna it is already meeting everything's gonna it is already meeting everything's gonna it is already meeting you know because these guys are doing you know because these guys are doing you know because these guys are doing some stuff with Automotive on device some stuff with Automotive on device some stuff with Automotive on device Automotive Automotive Automotive but the way they talk about the way they but the way they talk about the way they but the way they talk about the way they think about it is a little goofy because think about it is a little goofy because think about it is a little goofy because it's not really grounded in the way that it's not really grounded in the way that it's not really grounded in the way that OT like folks on more of on the OT side OT like folks on more of on the OT side OT like folks on more of on the OT side of things or the the automotive side of things or the the automotive side of things or the the automotive side device on device side of things might device on device side of things might device on device side of things might think about it right so the way they think about it right so the way they think about it right so the way they look at it is software defined vehicle
-
look at it is software defined vehicle look at it is software defined vehicle you know you hear all this sdb stuff but you know you hear all this sdb stuff but you know you hear all this sdb stuff but man that that's a really competitive man that that's a really competitive man that that's a really competitive field you know where uh VMware may not field you know where uh VMware may not field you know where uh VMware may not have that many competitors outside of have that many competitors outside of have that many competitors outside of you know red hat in the data center and you know red hat in the data center and you know red hat in the data center and some of this hybrid Edge stuff man when some of this hybrid Edge stuff man when some of this hybrid Edge stuff man when you get into like on device and software you get into like on device and software you get into like on device and software defined uh Frameworks for that and then defined uh Frameworks for that and then defined uh Frameworks for that and then all of a sudden wow there's a ton you all of a sudden wow there's a ton you all of a sudden wow there's a ton you know there's a lot and a lot of know there's a lot and a lot of know there's a lot and a lot of semiconductor firms they have a plays semiconductor firms they have a plays semiconductor firms they have a plays going on to say to uh you know and so going on to say to uh you know and so going on to say to uh you know and so there's I mean dude guys there's a lot there's I mean dude guys there's a lot there's I mean dude guys there's a lot of stuff going on it's amazing amazing of stuff going on it's amazing amazing of stuff going on it's amazing amazing how how how complex complex complex and fluid all this stuff is and you know and fluid all this stuff is and you know and fluid all this stuff is and you know I'm always amazed at you know when you I'm always amazed at you know when you I'm always amazed at you know when you talk to people in certain Department talk to people in certain Department talk to people in certain Department folks who are in charge of a certain folks who are in charge of a certain folks who are in charge of a certain Silo of their company Silo of their company Silo of their company um um um how they don't see the bigger picture how they don't see the bigger picture how they don't see the bigger picture and and the only reason why I see it is and and the only reason why I see it is and and the only reason why I see it is because I'm all over the place right but because I'm all over the place right but because I'm all over the place right but man there's a lot of stuff going on guys man there's a lot of stuff going on guys man there's a lot of stuff going on guys and a lot of moving Parts it's just and a lot of moving Parts it's just and a lot of moving Parts it's just really crazy and so that's why I always really crazy and so that's why I always really crazy and so that's why I always trip out when I hear like folks in sort trip out when I hear like folks in sort trip out when I hear like folks in sort of the I.T World talk about stuff on the of the I.T World talk about stuff on the of the I.T World talk about stuff on the product in the product world in the product in the product world in the product in the product world in the product engineering yeah design worlds product engineering yeah design worlds product engineering yeah design worlds like uh you know I sit with these guys like uh you know I sit with these guys like uh you know I sit with these guys too and the way you you know you don't too and the way you you know you don't too and the way you you know you don't have it all right and everything that
-
have it all right and everything that have it all right and everything that you guys are talking about you that you you guys are talking about you that you you guys are talking about you that you think is going to transform everything think is going to transform everything think is going to transform everything on this side uh think again you know and on this side uh think again you know and on this side uh think again you know and so it's funny to see how these guys so it's funny to see how these guys so it's funny to see how these guys slowly realize and vice versa right slowly realize and vice versa right slowly realize and vice versa right these guys on this other side they might these guys on this other side they might these guys on this other side they might think that software defined think that software defined think that software defined virtualization all that stuff is yeah virtualization all that stuff is yeah virtualization all that stuff is yeah you know Rosie and like no it doesn't you know Rosie and like no it doesn't you know Rosie and like no it doesn't kind of work that way for you guys you kind of work that way for you guys you kind of work that way for you guys you know and know and know and um um um um um um but that that that that but that that that that but that that that that that's the exciting stuff you know that's the exciting stuff you know that's the exciting stuff you know um VMware was the company who acquired VMware was the company who acquired patchupi or caution at that time or patchupi or caution at that time or patchupi or caution at that time or no I don't recall no I don't recall no I don't recall that's a cute name though that's a cute name though that's a cute name though for a company you remember Steve it for a company you remember Steve it for a company you remember Steve it should be it is not like Pikachu this was the first like uh in uh iot this was the first like uh in uh iot platform like uh that I remember platform like uh that I remember platform like uh that I remember um um um it was an English company made by a it was an English company made by a it was an English company made by a really interesting guy Usman hack and really interesting guy Usman hack and really interesting guy Usman hack and actually it was the first iot platform actually it was the first iot platform actually it was the first iot platform acquired by another company and it was I acquired by another company and it was I acquired by another company and it was I don't know if it was VMware or or don't know if it was VMware or or don't know if it was VMware or or someone else but it was doing someone else but it was doing someone else but it was doing virtualization virtualization virtualization and they were like we are like leaders and they were like we are like leaders and they were like we are like leaders on PC virtualization we are leaders on on PC virtualization we are leaders on on PC virtualization we are leaders on virtualization on data centers we want virtualization on data centers we want virtualization on data centers we want to get into virtualization of iot to get into virtualization of iot to get into virtualization of iot devices with this acquisition
-
devices with this acquisition devices with this acquisition and at that moment that was like and at that moment that was like and at that moment that was like uh uh uh 30 years ago maybe 30 years ago maybe 30 years ago maybe otherwise yeah it made kind of sense no otherwise yeah it made kind of sense no otherwise yeah it made kind of sense no but yeah actually iot didn't explode no but yeah actually iot didn't explode no but yeah actually iot didn't explode no with our usual complaint so with our usual complaint so with our usual complaint so um but that actually the the uh the um but that actually the the uh the um but that actually the the uh the message was super interesting message was super interesting message was super interesting but I don't remember if it was VMware or but I don't remember if it was VMware or but I don't remember if it was VMware or a competitor from them but yeah a competitor from them but yeah a competitor from them but yeah yeah we'll have to look that up yeah we'll have to look that up yeah we'll have to look that up um um um I think at that point was that company I think at that point was that company I think at that point was that company changed the name two or three times at changed the name two or three times at changed the name two or three times at that moment I think it was called cosm that moment I think it was called cosm that moment I think it was called cosm I don't know where are you I don't know where are you I don't know where are you yeah that's a great wherever you are yeah that's a great wherever you are yeah that's a great wherever you are that's cool it's out behind you that's cool it's out behind you that's cool it's out behind you I'm Independence I'm Independence I'm Independence oh my God in the north of Catalonia yeah oh my God in the north of Catalonia yeah oh my God in the north of Catalonia yeah and my parents and my parents and my parents house house house that's your parents house one house yeah that's your parents house one house yeah that's your parents house one house yeah yeah yeah yeah we have yeah we have yeah we have yeah you're Independence you're not living you're Independence you're not living you're Independence you're not living you have better connectivity than Rob you have better connectivity than Rob you have better connectivity than Rob does does does Houston Texas yeah in Houston you know Houston Texas yeah in Houston you know Houston Texas yeah in Houston you know what do we that's like really bad man in what do we that's like really bad man in what do we that's like really bad man in the US you have this problem that you the US you have this problem that you the US you have this problem that you don't have European uh European don't have European uh European don't have European uh European uh money so actually all the tiny uh money so actually all the tiny uh money so actually all the tiny villages in Spain they they got the villages in Spain they they got the villages in Spain they they got the European help to get uh yeah ultra speed
-
European help to get uh yeah ultra speed European help to get uh yeah ultra speed fiber fiber fiber so we have uh so we have uh so we have uh yeah one gigabit per second yeah one gigabit per second yeah one gigabit per second for like thirty dollars yeah your for like thirty dollars yeah your for like thirty dollars yeah your parents have gigabyte fiber into their parents have gigabyte fiber into their parents have gigabyte fiber into their house house house yeah holy crap yeah holy crap yeah holy crap well you have to you have to realize how well you have to you have to realize how well you have to you have to realize how thirty dollar I'm not sure how much it thirty dollar I'm not sure how much it thirty dollar I'm not sure how much it costs in the U.S one uh European Europe costs in the U.S one uh European Europe costs in the U.S one uh European Europe is structured very differently from the is structured very differently from the is structured very differently from the US I mean you know like in the US we US I mean you know like in the US we US I mean you know like in the US we have like you know have like you know have like you know um what do you call it in the rural um what do you call it in the rural um what do you call it in the rural areas you have the all these ranches areas you have the all these ranches areas you have the all these ranches that are spread all over the place in that are spread all over the place in that are spread all over the place in Europe you have Villages right you know Europe you have Villages right you know Europe you have Villages right you know for the most part I mean you know as for the most part I mean you know as for the most part I mean you know as it's like yeah three four times in it's like yeah three four times in it's like yeah three four times in Europe right even that's part of the Europe right even that's part of the Europe right even that's part of the problem we have with uh you know problem we have with uh you know problem we have with uh you know connectivity in those Farms I mean we cue those branches and Farms I mean it's cue those branches and Farms I mean it's just like just like just like yeah that that's what the whole bead yeah that that's what the whole bead yeah that that's what the whole bead thing is about right but then you dig thing is about right but then you dig thing is about right but then you dig under the you dig you dig a little bit under the you dig you dig a little bit under the you dig you dig a little bit under the surface and you realize under the surface and you realize under the surface and you realize there's a lot of granite and it costs a there's a lot of granite and it costs a there's a lot of granite and it costs a lot of money to lot of money to lot of money to to trench to that stuff I mean it's it's to trench to that stuff I mean it's it's to trench to that stuff I mean it's it's just crazy you know just crazy you know just crazy you know um I I think maybe this the explanation um I I think maybe this the explanation um I I think maybe this the explanation for this as well is that the Telco Lobby for this as well is that the Telco Lobby for this as well is that the Telco Lobby in Europe it's really it's really big in Europe it's really it's really big in Europe it's really it's really big yeah so they try to get as much money as yeah so they try to get as much money as yeah so they try to get as much money as possible from European grants and so on
-
possible from European grants and so on possible from European grants and so on well I mean yeah I mean you know we do well I mean yeah I mean you know we do well I mean yeah I mean you know we do have the the infrastructure bill money have the the infrastructure bill money have the the infrastructure bill money we we do have enough money to do what we we do have enough money to do what we we do have enough money to do what you did over there in Europe yeah of you did over there in Europe yeah of you did over there in Europe yeah of course yeah and is that there's you know course yeah and is that there's you know course yeah and is that there's you know we have um uh typical American we have um uh typical American we have um uh typical American Construction issues like you know how Construction issues like you know how Construction issues like you know how that it'll take 16 years to relay a that it'll take 16 years to relay a that it'll take 16 years to relay a string of fiber between two colleges in string of fiber between two colleges in string of fiber between two colleges in America America America yeah but but what they do basically it's yeah but but what they do basically it's yeah but but what they do basically it's they they rebuilt the roads from Village they they rebuilt the roads from Village they they rebuilt the roads from Village to Village and then when they rebuild to Village and then when they rebuild to Village and then when they rebuild the road they put the fiber the road they put the fiber the road they put the fiber and another type of cable it makes and another type of cable it makes and another type of cable it makes perfect sense perfect sense perfect sense that's too logical for us that's too logical for us that's too logical for us yeah we're we're just we're such a huge yeah we're we're just we're such a huge yeah we're we're just we're such a huge country it's it's ridiculous you know I country it's it's ridiculous you know I country it's it's ridiculous you know I like people that are living in the like people that are living in the like people that are living in the middle of nowhere where it costs like a middle of nowhere where it costs like a middle of nowhere where it costs like a million dollars to connect one household million dollars to connect one household million dollars to connect one household it's like right it just doesn't make any it's like right it just doesn't make any it's like right it just doesn't make any sense it's like people you know move to sense it's like people you know move to sense it's like people you know move to a city a city a city you know or uh the fiber connected you know or uh the fiber connected you know or uh the fiber connected Suburban neighborhood or something I Suburban neighborhood or something I Suburban neighborhood or something I don't know you know at some point that don't know you know at some point that don't know you know at some point that that becomes a huge tax to everyone else that becomes a huge tax to everyone else that becomes a huge tax to everyone else you know I mean does that make sense you know I mean does that make sense you know I mean does that make sense it's like some dude living out in the it's like some dude living out in the it's like some dude living out in the middle of like for again the Yukon not middle of like for again the Yukon not middle of like for again the Yukon not the Yukon but in the middle of like uh the Yukon but in the middle of like uh the Yukon but in the middle of like uh some some some forest in um you know yeah but you don't
-
forest in um you know yeah but you don't forest in um you know yeah but you don't have flaws for connectivity like for have flaws for connectivity like for have flaws for connectivity like for example in Spain we have this law that example in Spain we have this law that example in Spain we have this law that says that as a citizen of Spain you you says that as a citizen of Spain you you says that as a citizen of Spain you you uh you have to have at least one megabit uh you have to have at least one megabit uh you have to have at least one megabit per second of connectivity at home per second of connectivity at home per second of connectivity at home you don't have that in the US right or you don't have that in the US right or you don't have that in the US right or in California or whatever okay in California or whatever okay in California or whatever okay so one megabit per second is nothing but so one megabit per second is nothing but so one megabit per second is nothing but all the City Halls at least have this all the City Halls at least have this all the City Halls at least have this connectivity yeah and actually one of connectivity yeah and actually one of connectivity yeah and actually one of the projects that I think we mentioned the projects that I think we mentioned the projects that I think we mentioned in the story of iot coffee talk is this in the story of iot coffee talk is this in the story of iot coffee talk is this gifi.net project which was the biggest gifi.net project which was the biggest gifi.net project which was the biggest Wi-Fi uh Network so the idea is that it Wi-Fi uh Network so the idea is that it Wi-Fi uh Network so the idea is that it was like a community growth project was like a community growth project was like a community growth project where a lot of Wi-Fi networks were mesh where a lot of Wi-Fi networks were mesh where a lot of Wi-Fi networks were mesh connected among each other sharing connected among each other sharing connected among each other sharing connectivity connectivity connectivity so the idea is that in these throughout so the idea is that in these throughout so the idea is that in these throughout Villages City Halls have connectivity Villages City Halls have connectivity Villages City Halls have connectivity and then at least one megabit per second and then at least one megabit per second and then at least one megabit per second and then with these mesh networks using and then with these mesh networks using and then with these mesh networks using Wi-Fi on these open source project Wi-Fi on these open source project Wi-Fi on these open source project any house could get access to the any house could get access to the any house could get access to the internet or to the GIF internet internet or to the GIF internet internet or to the GIF internet using that technology using that technology using that technology that was that was that was Wi-Fi Wi-Fi Wi-Fi Wi-Fi Wi-Fi Wi-Fi but then that was interesting because but then that was interesting because but then that was interesting because that created that created that created um um um that created a that created a that created a work for for example uh workers who used work for for example uh workers who used work for for example uh workers who used to install your TV antenna in their to install your TV antenna in their to install your TV antenna in their rooftop so they they learn how to rooftop so they they learn how to rooftop so they they learn how to install the antennas for the Wi-Fi Now install the antennas for the Wi-Fi Now install the antennas for the Wi-Fi Now for giphy.net in your not in your house
-
for giphy.net in your not in your house for giphy.net in your not in your house in in your second house in in the in in your second house in in the in in your second house in in the village or rural areas so they they village or rural areas so they they village or rural areas so they they could go and get this extra money could go and get this extra money could go and get this extra money installing your Wi-Fi antennas and then installing your Wi-Fi antennas and then installing your Wi-Fi antennas and then providing as well connect so as well providing as well connect so as well providing as well connect so as well redirecting antennas on your on your redirecting antennas on your on your redirecting antennas on your on your rooftop uh to to other places to give rooftop uh to to other places to give rooftop uh to to other places to give coverage to other players so it was a coverage to other players so it was a coverage to other players so it was a really interesting uh project but as really interesting uh project but as really interesting uh project but as well created a new economy on on well created a new economy on on well created a new economy on on connectivity and sharing connectivity connectivity and sharing connectivity connectivity and sharing connectivity Etc Etc Etc now yeah well you know there are a lot now yeah well you know there are a lot now yeah well you know there are a lot of interesting Solutions of interesting Solutions of interesting Solutions uh out in tough or difficult to connect uh out in tough or difficult to connect uh out in tough or difficult to connect areas you know I mean they you have to areas you know I mean they you have to areas you know I mean they you have to really be resourceful that's why I'm I'm really be resourceful that's why I'm I'm really be resourceful that's why I'm I'm really interested in what's going to really interested in what's going to really interested in what's going to come out of India you know as they try come out of India you know as they try come out of India you know as they try to you know roll out 5G and push it out to you know roll out 5G and push it out to you know roll out 5G and push it out to to to to some of these really tough to connect to some of these really tough to connect to some of these really tough to connect uh areas uh areas uh areas there and you know given given the there and you know given given the there and you know given given the economics you know most most people are economics you know most most people are economics you know most most people are dirt poor and you're still trying to dirt poor and you're still trying to dirt poor and you're still trying to connect them yeah indeed what are you connect them yeah indeed what are you connect them yeah indeed what are you going to connect yeah and it's a very going to connect yeah and it's a very going to connect yeah and it's a very special Society because you cannot special Society because you cannot special Society because you cannot compare India with anything else no you compare India with anything else no you compare India with anything else no you can't but you know like anything else can't but you know like anything else can't but you know like anything else like like like um there there's got to be some really um there there's got to be some really um there there's got to be some really novel ideas that uh come out of trying novel ideas that uh come out of trying novel ideas that uh come out of trying to solve those problems that they have to solve those problems that they have to solve those problems that they have you know that are going to be very you know that are going to be very you know that are going to be very unique but could have some value outside
-
unique but could have some value outside unique but could have some value outside of their market right and to your point of their market right and to your point of their market right and to your point mark you can't just assume that mark you can't just assume that mark you can't just assume that something that was successful and uh something that was successful and uh something that was successful and uh valuable in India translates exactly in valuable in India translates exactly in valuable in India translates exactly in another Market another Market another Market um but you know examining that carefully um but you know examining that carefully um but you know examining that carefully figuring out what what aspects are figuring out what what aspects are figuring out what what aspects are portable that that could be really portable that that could be really portable that that could be really interesting and then if there's any any interesting and then if there's any any interesting and then if there's any any foundational let's say technology or or foundational let's say technology or or foundational let's say technology or or method that can be ported somewhere else method that can be ported somewhere else method that can be ported somewhere else in a valuable way that that that'd be in a valuable way that that that'd be in a valuable way that that that'd be kind of cool you know what I'm saying kind of cool you know what I'm saying kind of cool you know what I'm saying yeah or the go to market or business yeah or the go to market or business yeah or the go to market or business strategy around it too I mean we can't strategy around it too I mean we can't strategy around it too I mean we can't well those are the things that would well those are the things that would well those are the things that would really have to be tailored for a really have to be tailored for a really have to be tailored for a different market right right yeah and different market right right yeah and different market right right yeah and that's where Steve bromer is going to that's where Steve bromer is going to that's where Steve bromer is going to come here yeah you know what the thing is is that yeah you know what the thing is is that that is one of the worst assumptions to that is one of the worst assumptions to that is one of the worst assumptions to have the only only have the only only have the only only the only area where that is remotely the only area where that is remotely the only area where that is remotely um has become the case oddly is um has become the case oddly is um has become the case oddly is um with 5G 5G is the only well not in its 5G is the only well not in its deployment in terms of the technology deployment in terms of the technology deployment in terms of the technology and the standard think about it it's and the standard think about it it's and the standard think about it it's Global like Wi-Fi you know Wi-Fi is Global like Wi-Fi you know Wi-Fi is Global like Wi-Fi you know Wi-Fi is another one another one another one um but yeah I had an awesome I had an
-
um but yeah I had an awesome I had an um but yeah I had an awesome I had an off the record called uh discussion with off the record called uh discussion with off the record called uh discussion with a uh tier one carrier a uh tier one carrier a uh tier one carrier yeah it is amazing yeah it is amazing yeah it is amazing that they they can't come out and admit that they they can't come out and admit that they they can't come out and admit that they're not funding small cells in that they're not funding small cells in that they're not funding small cells in cbrs locations you know here cbrs locations you know here cbrs locations you know here and the and the just the marketing and the and the just the marketing and the and the just the marketing [ __ ] you know that that's going on [ __ ] you know that that's going on [ __ ] you know that that's going on right now around it you know we don't right now around it you know we don't right now around it you know we don't you don't have that over there Mark I you don't have that over there Mark I you don't have that over there Mark I mean it's just it's a totally different mean it's just it's a totally different mean it's just it's a totally different ball game you know for here yeah no but ball game you know for here yeah no but ball game you know for here yeah no but uh I am a bit jealous that you have uh I am a bit jealous that you have uh I am a bit jealous that you have these uh CBR thing to create private 5G these uh CBR thing to create private 5G these uh CBR thing to create private 5G networks I'm looking forward to see how networks I'm looking forward to see how networks I'm looking forward to see how that evolves yeah for the privacy and that evolves yeah for the privacy and that evolves yeah for the privacy and I'm sad that we cannot do this in Europe I'm sad that we cannot do this in Europe I'm sad that we cannot do this in Europe it's just a us thing it's just a us thing it's just a us thing outside of Germany yeah right but outside of Germany yeah right but outside of Germany yeah right but um it'll it'll eventually come um it'll it'll eventually come um it'll it'll eventually come um you know I think what what um you know I think what what um you know I think what what um the European Regulators are doing is um the European Regulators are doing is um the European Regulators are doing is just everyone's kind of just observing just everyone's kind of just observing just everyone's kind of just observing you know because cbrs you know because cbrs you know because cbrs uh it's uh it's uh it's it's not as it's not as it's not as it's not as successful as people thought it's not as successful as people thought it's not as successful as people thought it would be at the beginning it there is it would be at the beginning it there is it would be at the beginning it there is no massive private Network Revolution no massive private Network Revolution no massive private Network Revolution going on well it's especially with 5G going on well it's especially with 5G going on well it's especially with 5G because you know yeah 4G private LTE because you know yeah 4G private LTE because you know yeah 4G private LTE private for sure I mean
-
private for sure I mean private for sure I mean but I still think I had this but I still think I had this but I still think I had this conversation yesterday conversation yesterday conversation yesterday if the cost of the band 48 modules don't if the cost of the band 48 modules don't if the cost of the band 48 modules don't drop drop drop it's going to be hard to get to the next it's going to be hard to get to the next it's going to be hard to get to the next one one one they don't care right so the telcos they don't care right so the telcos they don't care right so the telcos don't care about the module price I don't care about the module price I don't care about the module price I think yeah I agree no they really don't think yeah I agree no they really don't think yeah I agree no they really don't that that's the funny thing that that's the funny thing that that's the funny thing um um um system do yeah that's why you know it's system do yeah that's why you know it's system do yeah that's why you know it's uh iot continues to be like a toe uh iot continues to be like a toe uh iot continues to be like a toe dipping exercise I think we got this discussion like uh I think we got this discussion like uh 100 episodes ago where I explained that 100 episodes ago where I explained that 100 episodes ago where I explained that sick Fox had these they sold the module sick Fox had these they sold the module sick Fox had these they sold the module for less than one dollar for less than one dollar for less than one dollar and and I think Semtech as well is going and and I think Semtech as well is going and and I think Semtech as well is going towards that direction no and so if you towards that direction no and so if you towards that direction no and so if you can decrease the price of the module can decrease the price of the module can decrease the price of the module then it's but yeah then cheap I don't then it's but yeah then cheap I don't then it's but yeah then cheap I don't know if cheap is a solution or not know if cheap is a solution or not know if cheap is a solution or not again if you look at Laura Wayne and you again if you look at Laura Wayne and you again if you look at Laura Wayne and you look at those prices that centec in your look at those prices that centec in your look at those prices that centec in your competitors who are now seeing a door competitors who are now seeing a door competitors who are now seeing a door wide open now for them is Suntec wide open now for them is Suntec wide open now for them is Suntec continues to implode continues to implode continues to implode um you know those prices are changing um you know those prices are changing um you know those prices are changing the model of who we go to market with the model of who we go to market with the model of who we go to market with yeah right yeah I wonder if they ever yeah right yeah I wonder if they ever yeah right yeah I wonder if they ever considered that considered that considered that you know the race to the bottom is not you know the race to the bottom is not you know the race to the bottom is not the race that you want to be in
-
the race that you want to be in the race that you want to be in did they ever stop the thing look did they ever stop the thing look did they ever stop the thing look maybe this isn't about module pricing maybe this isn't about module pricing maybe this isn't about module pricing this is about like doing what vinca uh this is about like doing what vinca uh this is about like doing what vinca uh does is it's enabling practitioners to does is it's enabling practitioners to does is it's enabling practitioners to solve problems and it's that myopia do solve problems and it's that myopia do solve problems and it's that myopia do you know what I'm saying they're a you know what I'm saying they're a you know what I'm saying they're a victim of the myopia and the fact that victim of the myopia and the fact that victim of the myopia and the fact that they don't really have a robust strategy they don't really have a robust strategy they don't really have a robust strategy given where they fit in the ecosystem given where they fit in the ecosystem given where they fit in the ecosystem and maybe they're not playing their role and maybe they're not playing their role and maybe they're not playing their role well well well you know what I'm saying but you know what I'm saying but you know what I'm saying but uh you know it's obvious it's obvious uh you know it's obvious it's obvious uh you know it's obvious it's obvious that things are not working that things are not working that things are not working the way that they they hoped right well the way that they they hoped right well the way that they they hoped right well I mean you know just again the race to I mean you know just again the race to I mean you know just again the race to zero whether it's on air time or zero whether it's on air time or zero whether it's on air time or Hardware or any of those things hasn't Hardware or any of those things hasn't Hardware or any of those things hasn't there's been no felt like real data to there's been no felt like real data to there's been no felt like real data to support the fact that that's a support the fact that that's a support the fact that that's a profitable way of going to Market profitable way of going to Market profitable way of going to Market it's almost like simple math it's almost like simple math it's almost like simple math you know what I'm saying it's why why you know what I'm saying it's why why you know what I'm saying it's why why can't you figure it out because the math can't you figure it out because the math can't you figure it out because the math doesn't work out doesn't work out doesn't work out [Laughter] [Laughter] [Laughter] genetically it goes It goes back let me genetically it goes It goes back let me genetically it goes It goes back let me let me sell you let me give you some let me sell you let me give you some let me sell you let me give you some stuff for free and stuff for free and stuff for free and right right right uh then we can figure out how I monetize uh then we can figure out how I monetize uh then we can figure out how I monetize exactly it's like it's like AI it's like exactly it's like it's like AI it's like exactly it's like it's like AI it's like the Gen AI stuff isn't it if you ask the Gen AI stuff isn't it if you ask the Gen AI stuff isn't it if you ask anybody
-
anybody anybody nobody has any idea how they're going to nobody has any idea how they're going to nobody has any idea how they're going to make money off of this crap make money off of this crap make money off of this crap okay how many hours hey guys all right okay how many hours hey guys all right okay how many hours hey guys all right hey guys yeah hey guys yeah hey guys yeah next week okay huh what I'll be live in next week okay huh what I'll be live in next week okay huh what I'll be live in Argentina next week oh okay oh nice are Argentina next week oh okay oh nice are Argentina next week oh okay oh nice are you playing basketball there or yeah the you playing basketball there or yeah the you playing basketball there or yeah the world championships world championships world championships all right well everyone Thanks for uh all right well everyone Thanks for uh all right well everyone Thanks for uh tuning in uh make sure to uh like tuning in uh make sure to uh like tuning in uh make sure to uh like subscribe and tell the entire world subscribe and tell the entire world subscribe and tell the entire world about iot coffee talk because we are the about iot coffee talk because we are the about iot coffee talk because we are the greatest iot show on Earth as Fabulous greatest iot show on Earth as Fabulous greatest iot show on Earth as Fabulous As we are also make sure to be uh As we are also make sure to be uh As we are also make sure to be uh charitable and donate to elevator kids charitable and donate to elevator kids charitable and donate to elevator kids at www.elevateurkids.org and if you're not www.elevateurkids.org and if you're not into charity but you're into fashion buy into charity but you're into fashion buy into charity but you're into fashion buy it it it t-shirt they're very cool and we'll see t-shirt they're very cool and we'll see t-shirt they're very cool and we'll see you next week take care bye [Music] [Music] thank you
Summary
This tech talk from VMware Explore 2023 discusses the challenges of conference travel and the intense workload faced by tech professionals. It humorously references poor hotel experiences and the pressure to work constantly. The practical takeaway is that despite the grind, there are still opportunities for personal achievements, like being selected for a national basketball team.