IoT Coffee Talk: Episode 319 - "The Irony of Sovereignty" (The untrustworthy new world order)

>> Yeah. >> Yeah. All right. All right. All right. >> Woohoo! >> Woohoo! >> Woohoo! >> Wow, >> Wow, >> Wow, welcome to I love to talk and talk welcome to I love to talk and talk welcome to I love to talk and talk from Walla Walla, Washington. from Walla Walla, Washington. from Walla Walla, Washington. Actually, Actually, Actually, we're live from what's called the Rocks we're live from what's called the Rocks we're live from what's called the Rocks District or the Rocks AVA, District or the Rocks AVA, District or the Rocks AVA, uh which is near Milton-Freewater. uh which is near Milton-Freewater. uh which is near Milton-Freewater. >> Oh, wow. I've never heard of that >> Oh, wow. I've never heard of that >> Oh, wow. I've never heard of that before. before. before. >> Yeah, and the reason it's called that, >> Yeah, and the reason it's called that, >> Yeah, and the reason it's called that, if you see look closely, if you see look closely, if you see look closely, you see all the rocks down there? you see all the rocks down there? you see all the rocks down there? >> Yeah. >> Yeah. >> Yeah. >> how you You know how you probably heard, >> how you You know how you probably heard, >> how you You know how you probably heard, you know, like uh vines, if they you know, like uh vines, if they you know, like uh vines, if they struggle, struggle, struggle, >> Yeah. >> Yeah. >> Yeah. >> can get more concentrated >> can get more concentrated >> can get more concentrated >> Yeah. >> Yeah. >> Yeah. >> flavors and stuff like that. And so, >> flavors and stuff like that. And so, >> flavors and stuff like that. And so, this whole AVA down here is rocky. I'll this whole AVA down here is rocky. I'll this whole AVA down here is rocky. I'll get close to get close to get close to some of the rows looking at the other some of the rows looking at the other some of the rows looking at the other way, and you can kind of see and you're way, and you can kind of see and you're way, and you can kind of see and you're like like like >> That's like Those are Yeah, those are >> That's like Those are Yeah, those are >> That's like Those are Yeah, those are really dense vines, man. really dense vines, man. really dense vines, man. >> They really are. Especially, think about >> They really are. Especially, think about >> They really are. Especially, think about this We're still in June. this We're still in June. this We're still in June. And uh and so, they're getting a lot of And uh and so, they're getting a lot of And uh and so, they're getting a lot of heat. You know how like um heat. You know how like um heat. You know how like um So, let's see here. I'm going to angle So, let's see here. I'm going to angle So, let's see here. I'm going to angle down, and you'll see the down, and you'll see the down, and you'll see the >> Oh, yeah. Yeah, yeah, yeah.

>> Oh, yeah. Yeah, yeah, yeah. >> Oh, yeah. Yeah, yeah, yeah. >> giant rocks. >> giant rocks. >> giant rocks. And so, And so, And so, >> Oh my god. >> Oh my god. >> Oh my god. >> the roots are having to >> the roots are having to >> the roots are having to bore through these rocks bore through these rocks bore through these rocks >> Yeah. >> Yeah. >> Yeah. >> to get in there. It's not like it's some >> to get in there. It's not like it's some >> to get in there. It's not like it's some kind of nice soft soil or something, you kind of nice soft soil or something, you kind of nice soft soil or something, you know? know? know? >> Yeah. So, what are these Is this like >> Yeah. So, what are these Is this like >> Yeah. So, what are these Is this like Grenache and Pinot Pinot? Grenache and Pinot Pinot? Grenache and Pinot Pinot? >> some They're actually is some Grenache >> some They're actually is some Grenache >> some They're actually is some Grenache here, absolutely. There's Grenache. We here, absolutely. There's Grenache. We here, absolutely. There's Grenache. We got some Syrah here. got some Syrah here. got some Syrah here. >> Syrah, yeah. Okay. That's interesting. >> Syrah, yeah. Okay. That's interesting. >> Syrah, yeah. Okay. That's interesting. >> Yeah. Yeah, this particular I'm at >> Yeah. Yeah, this particular I'm at >> Yeah. Yeah, this particular I'm at Rotie, r o t i e, uh and they they're Rotie, r o t i e, uh and they they're Rotie, r o t i e, uh and they they're they kind of focus on Rhône style. they kind of focus on Rhône style. they kind of focus on Rhône style. >> Yeah. >> Yeah. >> Yeah. >> So, >> So, >> So, >> Well, that's that's what they do in the >> Well, that's that's what they do in the >> Well, that's that's what they do in the Rhone. The you know, the southern Rhone, Rhone. The you know, the southern Rhone, Rhone. The you know, the southern Rhone, that's the whole style because the that's the whole style because the that's the whole style because the the the the um terroir um terroir um terroir the ground the ground the ground >> [laughter] >> [laughter] >> [laughter] >> Yeah, the terroir. >> Yeah, the terroir. >> Yeah, the terroir. >> is yeah, it's rocky. It like big >> is yeah, it's rocky. It like big >> is yeah, it's rocky. It like big boulders like Châteauneuf-du-Pape. It's boulders like Châteauneuf-du-Pape. It's boulders like Châteauneuf-du-Pape. It's all like freaking gigantic all like freaking gigantic all like freaking gigantic >> Châteauneuf-du-Pape, that's right. >> Châteauneuf-du-Pape, that's right. >> Châteauneuf-du-Pape, that's right. Absolutely. Absolutely. Absolutely. >> You're so right. >> You're so right. >> You're so right. >> Oh man. >> Oh man. >> Oh man. That's beautiful. Oh my god. Well, you That's beautiful. Oh my god. Well, you That's beautiful. Oh my god. Well, you know, that's like Looks like a jungle, know, that's like Looks like a jungle, know, that's like Looks like a jungle, dude.

dude. dude. That's like some serious That's like some serious That's like some serious serious serious healthy vines. Are they serious serious healthy vines. Are they serious serious healthy vines. Are they old or are they pretty young? They look old or are they pretty young? They look old or are they pretty young? They look like they're like they're like they're >> I think they're younger than a girl. I >> I think they're younger than a girl. I >> I think they're younger than a girl. I mean, it's not Yeah. Yeah. mean, it's not Yeah. Yeah. mean, it's not Yeah. Yeah. Yeah, I don't think there's I don't Yeah, I don't think there's I don't Yeah, I don't think there's I don't think there's anything think there's anything think there's anything >> in this rock district that's too old, >> in this rock district that's too old, >> in this rock district that's too old, but uh yeah, it's it's nice to be out but uh yeah, it's it's nice to be out but uh yeah, it's it's nice to be out here, nice weather here, nice weather here, nice weather >> Yeah. >> Yeah. >> Yeah. >> [clears throat] >> [clears throat] >> [clears throat] >> tasting a lot of wines, you know. >> tasting a lot of wines, you know. >> tasting a lot of wines, you know. >> Yeah. Yeah, so maybe we should call >> Yeah. Yeah, so maybe we should call >> Yeah. Yeah, so maybe we should call ourselves IoT ourselves IoT ourselves IoT IoT wine talk. IoT wine talk. IoT wine talk. >> It's IoT wine talk. [laughter] Exactly. >> It's IoT wine talk. [laughter] Exactly. >> It's IoT wine talk. [laughter] Exactly. Exactly. Well, but hey, hey. Exactly. Well, but hey, hey. Exactly. Well, but hey, hey. >> Yeah. >> Yeah. >> Yeah. >> You use IoT with vines? >> You use IoT with vines? >> You use IoT with vines? >> Yeah. >> Yeah. >> Yeah. >> What do we Is this I mean, how is this >> What do we Is this I mean, how is this >> What do we Is this I mean, how is this any different than any other any different than any other any different than any other agriculture? agriculture? agriculture? >> Not I mean, it's >> Not I mean, it's >> Not I mean, it's it's super precision. it's super precision. it's super precision. >> Yeah, it's In fact, I think I think I >> Yeah, it's In fact, I think I think I >> Yeah, it's In fact, I think I think I think IoT actually is how you bring think IoT actually is how you bring think IoT actually is how you bring precision agriculture to life. precision agriculture to life. precision agriculture to life. >> Yeah. >> Yeah. >> Yeah. >> there's any other way to do it. You're >> there's any other way to do it. You're >> there's any other way to do it. You're >> Yeah. >> Yeah. >> Yeah. >> So, you're you're measuring temperature, >> So, you're you're measuring temperature, >> So, you're you're measuring temperature, soil moisture, nutrients.

soil moisture, nutrients. soil moisture, nutrients. >> Everything, yeah. >> Everything, yeah. >> Everything, yeah. >> There's something called uh NPK. >> There's something called uh NPK. >> There's something called uh NPK. Nitrogen, blah blah blah, potassium, Nitrogen, blah blah blah, potassium, Nitrogen, blah blah blah, potassium, whatever. And um whatever. And um whatever. And um And the reason you care about that, And the reason you care about that, And the reason you care about that, you know, sometimes it get too much to you know, sometimes it get too much to you know, sometimes it get too much to the to our when we're growing crops, you the to our when we're growing crops, you the to our when we're growing crops, you know, like you know, like people talk know, like you know, like people talk know, like you know, like people talk about over-fertilizing. about over-fertilizing. about over-fertilizing. >> Yeah. >> Yeah. >> Yeah. >> Uh and fertilizer can run into run off >> Uh and fertilizer can run into run off >> Uh and fertilizer can run into run off into rivers. That's bad juju, it's not into rivers. That's bad juju, it's not into rivers. That's bad juju, it's not good. And um good. And um good. And um And so when you monitor the soil And so when you monitor the soil And so when you monitor the soil nutrients like NPK and other things, nutrients like NPK and other things, nutrients like NPK and other things, it's back to that precision agriculture it's back to that precision agriculture it's back to that precision agriculture that says, "Oh, no, I don't need to over that says, "Oh, no, I don't need to over that says, "Oh, no, I don't need to over fertilize. No, I'm good to go here. I'll fertilize. No, I'm good to go here. I'll fertilize. No, I'm good to go here. I'll be precise in how I fertilize rather be precise in how I fertilize rather be precise in how I fertilize rather than just randomly spraying everything, than just randomly spraying everything, than just randomly spraying everything, right?" right?" right?" >> Yeah. >> Yeah. >> Yeah. >> Um and then the same with the water, >> Um and then the same with the water, >> Um and then the same with the water, right? Um you know, right? Um you know, right? Um you know, >> Oh, yeah. >> Oh, yeah. >> Oh, yeah. >> when my crops need water, when my vines >> when my crops need water, when my vines >> when my crops need water, when my vines need water, and how much. And then as need water, and how much. And then as need water, and how much. And then as soon as they're good to go, we're going soon as they're good to go, we're going soon as they're good to go, we're going to shut that stuff off. to shut that stuff off. to shut that stuff off. >> Hey, you know what? Uh uh we could see a >> Hey, you know what? Uh uh we could see a >> Hey, you know what? Uh uh we could see a lot better now.

lot better now. lot better now. Yeah. Yeah. Yeah. Uh yeah, cuz you were really really Uh yeah, cuz you were really really Uh yeah, cuz you were really really jittery and all of a sudden jittery and all of a sudden jittery and all of a sudden your your uh uplink quality got a hell your your uh uplink quality got a hell your your uh uplink quality got a hell of a lot better. of a lot better. of a lot better. So, that's cool. Yeah. Wow. So, that's cool. Yeah. Wow. So, that's cool. Yeah. Wow. >> I I switched to 6G. >> I I switched to 6G. >> I I switched to 6G. >> You did. >> You did. >> You did. >> [laughter] >> [laughter] >> [laughter] >> 6G, wow, incredible. You You heard it >> 6G, wow, incredible. You You heard it >> 6G, wow, incredible. You You heard it here first. here first. here first. >> We're We're the first [laughter] >> We're We're the first [laughter] >> We're We're the first [laughter] This is the first podcast with 6G This is the first podcast with 6G This is the first podcast with 6G in the planet. in the planet. in the planet. >> 6G, official. >> 6G, official. >> 6G, official. >> [laughter] >> [laughter] >> [laughter] >> Yeah, this is official. >> Yeah, this is official. >> Yeah, this is official. So, how was How was Denmark? How was TM? So, how was How was Denmark? How was TM? So, how was How was Denmark? How was TM? >> Uh >> Uh >> Uh yeah, it's it's a great show. Um you yeah, it's it's a great show. Um you yeah, it's it's a great show. Um you know, know, know, you always learn something and it's you always learn something and it's you always learn something and it's always great to get a sense of the pace always great to get a sense of the pace always great to get a sense of the pace of adoption and uh of adoption and uh of adoption and uh you know, actual deployments of all you know, actual deployments of all you know, actual deployments of all flavors of AI. You know, where where flavors of AI. You know, where where flavors of AI. You know, where where these guys are on their journey toward these guys are on their journey toward these guys are on their journey toward autonomous networks and stuff. So, autonomous networks and stuff. So, autonomous networks and stuff. So, uh yeah, it's it's good. Uh and you uh yeah, it's it's good. Uh and you uh yeah, it's it's good. Uh and you know, the cool thing is is know, the cool thing is is know, the cool thing is is it's so dense and it's all about uh it's so dense and it's all about uh it's so dense and it's all about uh innovation cuz they have these catalyst innovation cuz they have these catalyst innovation cuz they have these catalyst programs and stuff that are really well programs and stuff that are really well programs and stuff that are really well done.

done. done. >> Yeah. >> Yeah. >> Yeah. >> Um uh and yeah, had a >> Um uh and yeah, had a >> Um uh and yeah, had a uh uh I had [clears throat] a run-in uh uh I had [clears throat] a run-in uh uh I had [clears throat] a run-in with uh tons of companies with uh tons of companies with uh tons of companies and talked about and talked about and talked about I actually presented on open what is it I actually presented on open what is it I actually presented on open what is it network APIs which was funny. network APIs which was funny. network APIs which was funny. Yeah, my my my first slide Yeah, my my my first slide Yeah, my my my first slide so they have this weird format there. so they have this weird format there. so they have this weird format there. You have to You have to You have to you have to present stuff in 15 minutes you have to present stuff in 15 minutes you have to present stuff in 15 minutes and I wanted to cram all the stuff and I wanted to cram all the stuff and I wanted to cram all the stuff basically 15 slides in the 15 minutes basically 15 slides in the 15 minutes basically 15 slides in the 15 minutes which was not what I should do. which was not what I should do. which was not what I should do. >> [laughter] >> [laughter] >> [laughter] >> And so I was like I was like frantically >> And so I was like I was like frantically >> And so I was like I was like frantically trying to stuff all the stuff all these trying to stuff all the stuff all these trying to stuff all the stuff all these talking points into talking points into talking points into >> [laughter] >> [laughter] >> [laughter] >> into 15 minutes and I went I ended up >> into 15 minutes and I went I ended up >> into 15 minutes and I went I ended up running like running like running like 3 minutes over 3 minutes over 3 minutes over but you know like the whole time I've but you know like the whole time I've but you know like the whole time I've like you know tried to rush like you know tried to rush like you know tried to rush >> [laughter] >> [laughter] >> [laughter] >> all my talking points and um >> all my talking points and um >> all my talking points and um anyways anyways anyways it was well received and it was well received and it was well received and my first my first my first my first what do you call it slide was my first what do you call it slide was my first what do you call it slide was um um um you know rule number one in innovating you know rule number one in innovating you know rule number one in innovating on a network APIs stop talking about on a network APIs stop talking about on a network APIs stop talking about APIs and oh by the way APIs and oh by the way APIs and oh by the way you don't monetize APIs.

you don't monetize APIs. you don't monetize APIs. No one no one buys APIs. No one no one buys APIs. No one no one buys APIs. >> But people but you know what? I remember >> But people but you know what? I remember >> But people but you know what? I remember the early days of this whole API thing the early days of this whole API thing the early days of this whole API thing and even prior when they had proprietary and even prior when they had proprietary and even prior when they had proprietary APIs there were mobile operators who APIs there were mobile operators who APIs there were mobile operators who said if I give you if you're a said if I give you if you're a said if I give you if you're a subscriber to my network and I give you subscriber to my network and I give you subscriber to my network and I give you a little app that's a button and maybe a little app that's a button and maybe a little app that's a button and maybe you're at a football game and you need you're at a football game and you need you're at a football game and you need you need 10 minutes of more bandwidth you need 10 minutes of more bandwidth you need 10 minutes of more bandwidth you're going to push this button and I'm you're going to push this button and I'm you're going to push this button and I'm going to charge you 10 bucks and I'm going to charge you 10 bucks and I'm going to charge you 10 bucks and I'm going to give I'm going to give you going to give I'm going to give you going to give I'm going to give you insane bandwidth for a little bit. Stuff insane bandwidth for a little bit. Stuff insane bandwidth for a little bit. Stuff I remember I just remember ideas like I remember I just remember ideas like I remember I just remember ideas like that floating around you know. that floating around you know. that floating around you know. >> Yeah yeah. >> Yeah yeah. >> Yeah yeah. >> I don't know. >> I don't know. >> I don't know. >> And that that that's >> And that that that's >> And that that that's >> Like right now like right now like right >> Like right now like right now like right >> Like right now like right now like right now we're lucky cuz I have 6G on this now we're lucky cuz I have 6G on this now we're lucky cuz I have 6G on this new phone from the future. new phone from the future. new phone from the future. >> [laughter] >> [laughter] >> [laughter] >> But, if I was a normal human being, I >> But, if I was a normal human being, I >> But, if I was a normal human being, I might say, "Got some in the middle of might say, "Got some in the middle of might say, "Got some in the middle of nowhere. I need you to move a satellite nowhere. I need you to move a satellite nowhere. I need you to move a satellite uplink in my direction right now. I'm uplink in my direction right now. I'm uplink in my direction right now. I'm going to push a button and call an API going to push a button and call an API going to push a button and call an API that has the satellite aim at me." And that has the satellite aim at me." And that has the satellite aim at me." And and some other weird stuff I'm making and some other weird stuff I'm making and some other weird stuff I'm making up, and we're going to get good up, and we're going to get good up, and we're going to get good connectivity.

connectivity. connectivity. >> Even though uplink is inherently crappy >> Even though uplink is inherently crappy >> Even though uplink is inherently crappy for satellite, but yeah. No, I I get for satellite, but yeah. No, I I get for satellite, but yeah. No, I I get your point. Maybe even downlink. But, um your point. Maybe even downlink. But, um your point. Maybe even downlink. But, um >> Yeah. >> Yeah. >> Yeah. >> Uh >> Uh >> Uh >> What if we start a new company that's >> What if we start a new company that's >> What if we start a new company that's all about uplink performance, man? all about uplink performance, man? all about uplink performance, man? >> Yeah. >> Yeah. >> Yeah. >> You know what? >> You know what? >> You know what? >> Dude. >> Dude. >> Dude. >> I'm seeing people >> I'm seeing people >> I'm seeing people >> now everyone's talking about it. >> now everyone's talking about it. >> now everyone's talking about it. >> I know so many I'm seeing so many >> I know so many I'm seeing so many >> I know so many I'm seeing so many startups coming out of nowhere in the startups coming out of nowhere in the startups coming out of nowhere in the last 2 months that are space-based data last 2 months that are space-based data last 2 months that are space-based data centers. I'm not even I'm not even centers. I'm not even I'm not even centers. I'm not even I'm not even talking about Google. I'm talking about talking about Google. I'm talking about talking about Google. I'm talking about random people. Like, "Yeah, random people. Like, "Yeah, random people. Like, "Yeah, [clears throat] we're going to do it." [clears throat] we're going to do it." [clears throat] we're going to do it." And people are like, "Yes, how much And people are like, "Yes, how much And people are like, "Yes, how much money can I give you?" money can I give you?" money can I give you?" >> Yeah. >> Yeah. >> Yeah. >> And so, it turns out you just say we're >> And so, it turns out you just say we're >> And so, it turns out you just say we're doing it and we're doing it. And, you doing it and we're doing it. And, you doing it and we're doing it. And, you know, here's here's where you need to know, here's here's where you need to know, here's here's where you need to wire the money to our Cayman bank wire the money to our Cayman bank wire the money to our Cayman bank account. account. account. >> Yeah. Well, you know, it it's like with >> Yeah. Well, you know, it it's like with >> Yeah. Well, you know, it it's like with physical AI and robotics, everyone physical AI and robotics, everyone physical AI and robotics, everyone started jumping in as soon as the started jumping in as soon as the started jumping in as soon as the buzzword got hot. It's you know, it's buzzword got hot. It's you know, it's buzzword got hot. It's you know, it's like domain names, man. like domain names, man. like domain names, man. >> Yeah. >> Yeah. >> Yeah. >> Now, it's like people just you know, >> Now, it's like people just you know, >> Now, it's like people just you know, trying to get in get their domain name trying to get in get their domain name trying to get in get their domain name and try to turn around and sell it for and try to turn around and sell it for and try to turn around and sell it for like 3,000 bucks or some like that, like 3,000 bucks or some like that, like 3,000 bucks or some like that, you know?

you know? you know? It's This is not how It's This is not how It's This is not how you build an economy. You know what I'm you build an economy. You know what I'm you build an economy. You know what I'm saying? It It's just It's just all of saying? It It's just It's just all of saying? It It's just It's just all of this is just turning into a joke where this is just turning into a joke where this is just turning into a joke where people are people are people are basically just trying to make names off basically just trying to make names off basically just trying to make names off of domain of domain of domain You know, money off of domain names. You You know, money off of domain names. You You know, money off of domain names. You know, it's like I mean, you know, it know, it's like I mean, you know, it know, it's like I mean, you know, it it's cool. Yeah, sure. You know, if it's cool. Yeah, sure. You know, if it's cool. Yeah, sure. You know, if something like uh something like uh something like uh uh you know, a domain like name like if uh you know, a domain like name like if uh you know, a domain like name like if your if your first your last your if your first your last your if your first your last >> [laughter] >> [laughter] >> [laughter] >> Your first your last >> Your first your last >> Your first your last >> good one. >> good one. >> good one. .com a good one. .com a good one. .com a good one. >> I I love things like that. El Diabolo, >> I I love things like that. El Diabolo, >> I I love things like that. El Diabolo, it's like a Mexican fighting chicken, it's like a Mexican fighting chicken, it's like a Mexican fighting chicken, you know, things like that. That's all you know, things like that. That's all you know, things like that. That's all good. good. good. Did you see my friend Did you see my friend Did you see my friend Axel? Axel? Axel? >> Uh Axel, yeah. Yeah. >> Uh Axel, yeah. Yeah. >> Uh Axel, yeah. Yeah. >> Yeah. >> Yeah. >> Yeah. >> Oh dude, dude, dude. I the approach >> Oh dude, dude, dude. I the approach >> Oh dude, dude, dude. I the approach these guys have is just so cool. So, you these guys have is just so cool. So, you these guys have is just so cool. So, you know, they're handing out little badges. know, they're handing out little badges. know, they're handing out little badges. So, it's Pegasus Systems, right? So, it's Pegasus Systems, right? So, it's Pegasus Systems, right? >> Yeah, right. >> Yeah, right. >> Yeah, right. >> do like workflow management, BPM, uh you >> do like workflow management, BPM, uh you >> do like workflow management, BPM, uh you know, like analytics and data stuff, but know, like analytics and data stuff, but know, like analytics and data stuff, but mostly like BPM auto based automation.

mostly like BPM auto based automation. mostly like BPM auto based automation. And And And um um um it it was so funny cuz they they were it it was so funny cuz they they were it it was so funny cuz they they were handing out bad these little pins that handing out bad these little pins that handing out bad these little pins that said no tokens. said no tokens. said no tokens. >> [laughter] >> [laughter] >> [laughter] >> I love it. No tokens. >> I love it. No tokens. >> I love it. No tokens. >> Oh dude, I was like, "Oh my god." >> Oh dude, I was like, "Oh my god." >> Oh dude, I was like, "Oh my god." Then, you know, these guys like Then, you know, these guys like Then, you know, these guys like they proceeded, you know, I dropped by they proceeded, you know, I dropped by they proceeded, you know, I dropped by their booth and they proceeded to hog up their booth and they proceeded to hog up their booth and they proceeded to hog up like a lot of my time, but they were so like a lot of my time, but they were so like a lot of my time, but they were so excited to just you know, get in my face excited to just you know, get in my face excited to just you know, get in my face and tell me about their approach. And and tell me about their approach. And and tell me about their approach. And it's so interesting, man. Their whole it's so interesting, man. Their whole it's so interesting, man. Their whole approach is approach is approach is how to how to how to how to to get to how to to get to how to to get to a automation configuration that gets you a automation configuration that gets you a automation configuration that gets you as close to autonomous as possible as close to autonomous as possible as close to autonomous as possible where the agent where the agent where the agent uh is positioned to burn the least uh is positioned to burn the least uh is positioned to burn the least amount of tokens, deliver reliability, amount of tokens, deliver reliability, amount of tokens, deliver reliability, and you know, for whatever task, but and you know, for whatever task, but and you know, for whatever task, but it's like literally taking a whole it's like literally taking a whole it's like literally taking a whole process flow, looking at decisions that process flow, looking at decisions that process flow, looking at decisions that need to be made, determining, "Okay, can need to be made, determining, "Okay, can need to be made, determining, "Okay, can a LLM or a a LLM or a a LLM or a agent, you know, agent, you know, agent, you know, GenAI driven agent GenAI driven agent GenAI driven agent be valuable here?" And then configure it be valuable here?" And then configure it be valuable here?" And then configure it in a way where in a way where in a way where it's going to do some valuable stuff it's going to do some valuable stuff it's going to do some valuable stuff without burning a ton of tokens. And so without burning a ton of tokens. And so without burning a ton of tokens. And so their whole value proposition is going their whole value proposition is going their whole value proposition is going to be going to the CFO and say, "Oh to be going to the CFO and say, "Oh to be going to the CFO and say, "Oh yeah, by the way, yeah, by the way, yeah, by the way, we you know, our tool helps you figure we you know, our tool helps you figure we you know, our tool helps you figure out where the optimal spots to deploy

out where the optimal spots to deploy out where the optimal spots to deploy agents, AI agents, agents, AI agents, agents, AI agents, with the goal of balancing benefit with with the goal of balancing benefit with with the goal of balancing benefit with minimizing the amount of tokens and risk minimizing the amount of tokens and risk minimizing the amount of tokens and risk of like having these things go off the of like having these things go off the of like having these things go off the rail and burning a ton of tokens rail and burning a ton of tokens rail and burning a ton of tokens and then and then and then >> That's what I mean. That's what I mean. >> That's what I mean. That's what I mean. >> That's what I mean. That's what I mean. That's what I mean. That's what I mean. That's what I mean. That's what I mean. That's what I mean. That's what I mean. That's what I mean. That's what I mean. That's what I mean. >> And I was thinking, "Dude, that is so >> And I was thinking, "Dude, that is so >> And I was thinking, "Dude, that is so cool." And you know, you have to design cool." And you know, you have to design cool." And you know, you have to design your product to do that. Do you know your product to do that. Do you know your product to do that. Do you know what I'm saying? If you take this whole what I'm saying? If you take this whole what I'm saying? If you take this whole token maxing philosophy, token maxing philosophy, token maxing philosophy, you cannot do what these guys do. you cannot do what these guys do. you cannot do what these guys do. >> [laughter and gasps] >> [laughter and gasps] >> [laughter and gasps] >> And so I told him, "Dude, this is >> And so I told him, "Dude, this is >> And so I told him, "Dude, this is exactly what exactly what exactly what this is what innovating with a this is what innovating with a this is what innovating with a generative AI is going to look like very generative AI is going to look like very generative AI is going to look like very very you know, this year." Cuz people very you know, this year." Cuz people very you know, this year." Cuz people are going to start crapping their pants are going to start crapping their pants are going to start crapping their pants figuring cuz no one else has figured it figuring cuz no one else has figured it figuring cuz no one else has figured it out. They they haven't taken that out. They they haven't taken that out. They they haven't taken that discipline. So, anyways, really cool discipline. So, anyways, really cool discipline. So, anyways, really cool stuff, man. stuff, man. stuff, man. >> Instead of token maxing, TJ maxing. >> Instead of token maxing, TJ maxing. >> Instead of token maxing, TJ maxing. >> TJ maxing, yes. Find cheap tokens, used >> TJ maxing, yes. Find cheap tokens, used >> TJ maxing, yes. Find cheap tokens, used tokens.

tokens. tokens. >> [laughter] >> [laughter] >> [laughter] >> Oh my god. >> Oh my god. >> Oh my god. >> Be stock, C stock, >> Be stock, C stock, >> Be stock, C stock, no premium tokens. no premium tokens. no premium tokens. >> You know, Rick Rick Beato came up with a >> You know, Rick Rick Beato came up with a >> You know, Rick Rick Beato came up with a follow-up video to his you know, he had follow-up video to his you know, he had follow-up video to his you know, he had the one in March where he's like, "Wait the one in March where he's like, "Wait the one in March where he's like, "Wait a second. I know what's going to happen a second. I know what's going to happen a second. I know what's going to happen with this whole token AI thing. This with this whole token AI thing. This with this whole token AI thing. This This is the same thing that destroyed This is the same thing that destroyed This is the same thing that destroyed the music industry." the music industry." the music industry." And then and then he did a follow-up he And then and then he did a follow-up he And then and then he did a follow-up he goes, "I was right." goes, "I was right." goes, "I was right." >> [laughter] >> [laughter] >> [laughter] >> He's like, >> He's like, >> He's like, "This isn't going to work." "This isn't going to work." "This isn't going to work." He's like, and he obviously he explains He's like, and he obviously he explains He's like, and he obviously he explains it from the perspective of a musician it from the perspective of a musician it from the perspective of a musician and the music industry, but I think it's and the music industry, but I think it's and the music industry, but I think it's a valid perspective. Um a valid perspective. Um a valid perspective. Um >> Hey, you know what, dude? I'm telling >> Hey, you know what, dude? I'm telling >> Hey, you know what, dude? I'm telling you, man. you, man. you, man. The the industry, we we mentioned this The the industry, we we mentioned this The the industry, we we mentioned this on the show before, is the first one to on the show before, is the first one to on the show before, is the first one to get disrupted. Usually, right? They feel get disrupted. Usually, right? They feel get disrupted. Usually, right? They feel the impacts and they're very the impacts and they're very the impacts and they're very philosophical about how they deal with philosophical about how they deal with philosophical about how they deal with these technologies. So, you know, just these technologies. So, you know, just these technologies. So, you know, just because it's the music industry, I mean, because it's the music industry, I mean, because it's the music industry, I mean, they know I I'll tell you right now, they know I I'll tell you right now, they know I I'll tell you right now, dude, they know more than the tech dude, they know more than the tech dude, they know more than the tech industry about ethics, you know, safety, industry about ethics, you know, safety, industry about ethics, you know, safety, you know, blah, blah, blah, you know, you know, blah, blah, blah, you know, you know, blah, blah, blah, you know, rights, you know, impact on the rights, you know, impact on the rights, you know, impact on the industry, both uh, good and negative.

industry, both uh, good and negative. industry, both uh, good and negative. Uh, the all the creativity stuff, Uh, the all the creativity stuff, Uh, the all the creativity stuff, innovation, they know this stuff way innovation, they know this stuff way innovation, they know this stuff way better than these Yahoos, uh, in Silicon better than these Yahoos, uh, in Silicon better than these Yahoos, uh, in Silicon Valley, who are, you know, their whole Valley, who are, you know, their whole Valley, who are, you know, their whole thing is like basically ripping people thing is like basically ripping people thing is like basically ripping people off, uh, you know, their IP and then off, uh, you know, their IP and then off, uh, you know, their IP and then training these models and then going to training these models and then going to training these models and then going to Wa- Washington and whining like a little Wa- Washington and whining like a little Wa- Washington and whining like a little baby uh, when the Chinese, uh, you know, baby uh, when the Chinese, uh, you know, baby uh, when the Chinese, uh, you know, release a model that it it it kicks it release a model that it it it kicks it release a model that it it it kicks it the crap out of their models and are the crap out of their models and are the crap out of their models and are cheaper and they're open. cheaper and they're open. cheaper and they're open. You know, it it's like You know, it it's like You know, it it's like So, speaking of so hypocritical. So, speaking of so hypocritical. So, speaking of so hypocritical. >> This whole like obviously in just >> This whole like obviously in just >> This whole like obviously in just recently in the last week or two, we've recently in the last week or two, we've recently in the last week or two, we've had the US government tell Anthropic to had the US government tell Anthropic to had the US government tell Anthropic to stop and reel back in their latest stop and reel back in their latest stop and reel back in their latest builds and greatest mythos and builds and greatest mythos and builds and greatest mythos and and uh, what was it? Started with an F. and uh, what was it? Started with an F. and uh, what was it? Started with an F. Anyways. Anyways. Anyways. >> Uh, f- f- yeah. >> Uh, f- f- yeah. >> Uh, f- f- yeah. >> Yeah, something like [snorts] that. >> Yeah, something like [snorts] that. >> Yeah, something like [snorts] that. That's that's [laughter] how far gone we That's that's [laughter] how far gone we That's that's [laughter] how far gone we are right now. are right now. are right now. >> Flippity flam. >> Flippity flam. >> Flippity flam. >> Flippity flam. Yeah. >> Flippity flam. Yeah. >> Flippity flam. Yeah. And and the government told them to shut And and the government told them to shut And and the government told them to shut down and then just rece- even more down and then just rece- even more down and then just rece- even more recently, uh, ChatGPT 5.6 was going to recently, uh, ChatGPT 5.6 was going to recently, uh, ChatGPT 5.6 was going to come out and the government told them to come out and the government told them to come out and the government told them to chill out on that.

chill out on that. chill out on that. And so is the take And so is the take And so is the take so all of a sudden, let's just think so all of a sudden, let's just think so all of a sudden, let's just think about that for a second. about that for a second. about that for a second. Lots of companies, lots of enterprises Lots of companies, lots of enterprises Lots of companies, lots of enterprises because so many people are just like, because so many people are just like, because so many people are just like, you know, drinking the Kool-Aid, they're you know, drinking the Kool-Aid, they're you know, drinking the Kool-Aid, they're all taking dependencies on these LLMs, all taking dependencies on these LLMs, all taking dependencies on these LLMs, these frontier models to run all these these frontier models to run all these these frontier models to run all these enterprise systems. enterprise systems. enterprise systems. All of a sudden, there's the possibility All of a sudden, there's the possibility All of a sudden, there's the possibility that you could have the rug pulled out that you could have the rug pulled out that you could have the rug pulled out from under your whole system because the from under your whole system because the from under your whole system because the US government says, "We need to shut US government says, "We need to shut US government says, "We need to shut that down." Or now these people can't that down." Or now these people can't that down." Or now these people can't use it. use it. use it. Who in their right mind would take a Who in their right mind would take a Who in their right mind would take a dependency on things where dependency on things where dependency on things where there's not a guarantee that it's going there's not a guarantee that it's going there's not a guarantee that it's going to be there. If if US government can to be there. If if US government can to be there. If if US government can just snap fingers and say, "No, no, this just snap fingers and say, "No, no, this just snap fingers and say, "No, no, this is national security thing. Shut it down is national security thing. Shut it down is national security thing. Shut it down right now." And they have to do it. You right now." And they have to do it. You right now." And they have to do it. You know, Dario is like, "Oh, crap." I know, Dario is like, "Oh, crap." I know, Dario is like, "Oh, crap." I remember I remember they heard they got remember I remember they heard they got remember I remember they heard they got the news like 5 whatever p.m. on a the news like 5 whatever p.m. on a the news like 5 whatever p.m. on a Friday night Friday night Friday night that they had to shut it down for non-US that they had to shut it down for non-US that they had to shut it down for non-US citizens. They're like, "Well, we don't citizens. They're like, "Well, we don't citizens. They're like, "Well, we don't know how to do that granularly. So, know how to do that granularly. So, know how to do that granularly. So, we're just going to have to shut the we're just going to have to shut the we're just going to have to shut the whole thing down totally for everybody." whole thing down totally for everybody." whole thing down totally for everybody." Yeah. And I get it. And it's like, Yeah. And I get it. And it's like, Yeah. And I get it. And it's like, "Well, what if you were a company that's "Well, what if you were a company that's "Well, what if you were a company that's all in? We're AI native. And you took a all in? We're AI native. And you took a all in? We're AI native. And you took a dependency on that Guess what? All dependency on that Guess what? All dependency on that Guess what? All your systems are down. It's like the your systems are down. It's like the your systems are down. It's like the system of a down."

system of a down." system of a down." >> Yeah. Yeah. And >> Yeah. Yeah. And >> Yeah. Yeah. And it's a out of whim. It's a kill switch, it's a out of whim. It's a kill switch, it's a out of whim. It's a kill switch, right? And so, right? And so, right? And so, when I here's the thing that the when I here's the thing that the when I here's the thing that the American audience is not American audience is not American audience is not a lot many of the American audience is a lot many of the American audience is a lot many of the American audience is not going to really not going to really not going to really have visibility to have visibility to have visibility to just because you know, unless you go just because you know, unless you go just because you know, unless you go overseas, you're not going to hear this overseas, you're not going to hear this overseas, you're not going to hear this stuff especially at tech conferences. stuff especially at tech conferences. stuff especially at tech conferences. So, all this sovereign stuff So, all this sovereign stuff So, all this sovereign stuff you know, sovereign AI blah blah blah you know, sovereign AI blah blah blah you know, sovereign AI blah blah blah you know, you know, you know, the biggest fear factor the biggest fear factor the biggest fear factor that is driving this conversation is not that is driving this conversation is not that is driving this conversation is not China. China. China. It's the United States. It's the United States. It's the United States. And for the exactly And for the exactly And for the exactly what you just said is the risk that you what you just said is the risk that you what you just said is the risk that you know, know, know, out of out of a whim that all of a out of out of a whim that all of a out of out of a whim that all of a sudden your access to sudden your access to sudden your access to AI AI AI can be completely removed or compromised can be completely removed or compromised can be completely removed or compromised or you can be or you can be or you can be you know, coerced in in some way you know, coerced in in some way you know, coerced in in some way and if you don't do something and if you don't do something and if you don't do something a certain way, oh you know, you're going a certain way, oh you know, you're going a certain way, oh you know, you're going to to to you're going to lose your access to you're going to lose your access to you're going to lose your access to and and so this is and and so this is and and so this is you know, you know, you know, the big danger right now is that the big danger right now is that the big danger right now is that >> It is dangerous Will Robinson. You just >> It is dangerous Will Robinson. You just >> It is dangerous Will Robinson. You just said the term kill switch and it's not said the term kill switch and it's not said the term kill switch and it's not even just AI, it's just clouds.

even just AI, it's just clouds. even just AI, it's just clouds. >> Clouds everything now. >> Clouds everything now. >> Clouds everything now. >> Clouds general clouds they the term kill >> Clouds general clouds they the term kill >> Clouds general clouds they the term kill switch is now floating around that the switch is now floating around that the switch is now floating around that the US government has a kill switch and can US government has a kill switch and can US government has a kill switch and can kill switch all US hyperscalers kill switch all US hyperscalers kill switch all US hyperscalers overseas. overseas. overseas. >> Yeah, and it doesn't doesn't yeah. >> Yeah, and it doesn't doesn't yeah. >> Yeah, and it doesn't doesn't yeah. >> I think the Europeans think of the >> I think the Europeans think of the >> I think the Europeans think of the Americans now the same way Americans Americans now the same way Americans Americans now the same way Americans have been thinking about the Chinese. have been thinking about the Chinese. have been thinking about the Chinese. >> Yeah, and you know, here's the crazy >> Yeah, and you know, here's the crazy >> Yeah, and you know, here's the crazy thing, man. thing, man. thing, man. 2017 2017 2017 I was in I was in I was in China. China. China. I was at the world internet com I was at the world internet com I was at the world internet com conference which is conference which is conference which is that you know, big it's sort of like the it's sort of like the the the the how would you I describe it? how would you I describe it? how would you I describe it? Anyways, it's it's it's that Anyways, it's it's it's that Anyways, it's it's it's that big big big digital tech conference that Xi Jinping digital tech conference that Xi Jinping digital tech conference that Xi Jinping really sponsored because it's really sponsored because it's really sponsored because it's it takes place in Wuzhen which is it takes place in Wuzhen which is it takes place in Wuzhen which is in the province that he used to be the in the province that he used to be the in the province that he used to be the governor of.

governor of. governor of. Anyway, long story short, Anyway, long story short, Anyway, long story short, the theme at that time was digital the theme at that time was digital the theme at that time was digital sovereignty. So that's what the Chinese sovereignty. So that's what the Chinese sovereignty. So that's what the Chinese were pitching at the time. were pitching at the time. were pitching at the time. >> Yeah. Right. >> Yeah. Right. >> Yeah. Right. >> And everybody thought that was like such >> And everybody thought that was like such >> And everybody thought that was like such a a a anti-movement anti-movement anti-movement global movement type of thing, right? global movement type of thing, right? global movement type of thing, right? Because the whole idea was everything Because the whole idea was everything Because the whole idea was everything should be global, everything should be should be global, everything should be should be global, everything should be open, China, you should open up. And you open, China, you should open up. And you open, China, you should open up. And you know, there was a lot of pressure know, there was a lot of pressure know, there was a lot of pressure globally in the region to have China globally in the region to have China globally in the region to have China open up their markets and you know, uh open up their markets and you know, uh open up their markets and you know, uh but this whole agenda of digital but this whole agenda of digital but this whole agenda of digital sovereignty and they wanted to promote sovereignty and they wanted to promote sovereignty and they wanted to promote it um you know, through the companies it um you know, through the companies it um you know, through the companies like Huawei, which at the time had it like Huawei, which at the time had it like Huawei, which at the time had it didn't have the notoriety that they had didn't have the notoriety that they had didn't have the notoriety that they had until maybe about 2018 when all of a until maybe about 2018 when all of a until maybe about 2018 when all of a sudden everybody learned who Huawei was, sudden everybody learned who Huawei was, sudden everybody learned who Huawei was, right? Um right? Um right? Um but but but it you know, now it you know, now it you know, now the rules have flipped.

the rules have flipped. the rules have flipped. China is for open. China is for open. China is for open. The US The US The US is driving sovereignty. is driving sovereignty. is driving sovereignty. It's I mean, where Europe and and It's I mean, where Europe and and It's I mean, where Europe and and everyone was criticizing China back in, everyone was criticizing China back in, everyone was criticizing China back in, you know, you know, you know, uh 2017 uh 2017 uh 2017 for and you know, the Western world was for and you know, the Western world was for and you know, the Western world was basically maligning China for that basically maligning China for that basically maligning China for that sovereign agenda and now they're the sovereign agenda and now they're the sovereign agenda and now they're the ones ones ones uh taking up that mantle, you know. uh taking up that mantle, you know. uh taking up that mantle, you know. Which is I dude, it is so ironic. It Which is I dude, it is so ironic. It Which is I dude, it is so ironic. It It's weird but It's weird but It's weird but most people uh will not remember that. most people uh will not remember that. most people uh will not remember that. They won't even know because a lot of They won't even know because a lot of They won't even know because a lot of people don't know what was happening in people don't know what was happening in people don't know what was happening in China at that time. China at that time. China at that time. So So So >> So here we are, Europeans stop trusting >> So here we are, Europeans stop trusting >> So here we are, Europeans stop trusting Americans. Americans. Americans. Uh digital sovereignty, data sovereignty Uh digital sovereignty, data sovereignty Uh digital sovereignty, data sovereignty is like number one on the agenda in is like number one on the agenda in is like number one on the agenda in Europe. Europe. Europe. Yeah. They're They're looking for Yeah. They're They're looking for Yeah. They're They're looking for options to alternatives to the options to alternatives to the options to alternatives to the hyperscalers.

hyperscalers. hyperscalers. Um Um Um Yeah, you're right. For for plain old Yeah, you're right. For for plain old Yeah, you're right. For for plain old cloud stuff, for networking stuff, like cloud stuff, for networking stuff, like cloud stuff, for networking stuff, like you know, the whole sovereignty thing you know, the whole sovereignty thing you know, the whole sovereignty thing works has to go to the networks. works has to go to the networks. works has to go to the networks. Just because your server is in a Just because your server is in a Just because your server is in a European country, if that data shoots European country, if that data shoots European country, if that data shoots out a network and leaves the EU and goes out a network and leaves the EU and goes out a network and leaves the EU and goes to the US or somewhere else, that to the US or somewhere else, that to the US or somewhere else, that doesn't fly. doesn't fly. doesn't fly. With them. Or Or now we're doing more With them. Or Or now we're doing more With them. Or Or now we're doing more dependency on satellites. dependency on satellites. dependency on satellites. Boy, there's nothing sovereign about Boy, there's nothing sovereign about Boy, there's nothing sovereign about satellites, man. You're in space and satellites, man. You're in space and satellites, man. You're in space and you're just bopping around. you're just bopping around. you're just bopping around. >> Yeah. >> Yeah. >> Yeah. >> Um it's a crazy time. >> Um it's a crazy time. >> Um it's a crazy time. >> You're going to have like a bunch of >> You're going to have like a bunch of >> You're going to have like a bunch of people smuggling like people smuggling like people smuggling like uh CPEs like uh uh CPEs like uh uh CPEs like uh uh Starlink CPEs. uh Starlink CPEs. uh Starlink CPEs. >> [laughter] >> [laughter] >> [laughter] >> You know, to piggyback on the Starlink >> You know, to piggyback on the Starlink >> You know, to piggyback on the Starlink network and then um you know, it's just network and then um you know, it's just network and then um you know, it's just uh it's a new world, man. uh it's a new world, man. uh it's a new world, man. >> It is a new world. >> It is a new world. >> It is a new world. >> world. It's going to be completely >> world. It's going to be completely >> world. It's going to be completely uh well, it it's already different, but uh well, it it's already different, but uh well, it it's already different, but it's going to be even more different now it's going to be even more different now it's going to be even more different now that like that like that like >> Yeah. >> Yeah. >> Yeah. >> It looks like Elon is looking for a >> It looks like Elon is looking for a >> It looks like Elon is looking for a uh for terrestrial operator now.

uh for terrestrial operator now. uh for terrestrial operator now. Uh which is super ironic because people Uh which is super ironic because people Uh which is super ironic because people were like claiming that were like claiming that were like claiming that um um um you know, "Oh my gosh, Starlink is going you know, "Oh my gosh, Starlink is going you know, "Oh my gosh, Starlink is going to take out terrestrial networks." And to take out terrestrial networks." And to take out terrestrial networks." And then the dude you know, now the dude is then the dude you know, now the dude is then the dude you know, now the dude is talking about talking about talking about >> I need to feed my own kids. >> I need to feed my own kids. >> I need to feed my own kids. >> Yeah, I need Maybe yeah, satellite's not >> Yeah, I need Maybe yeah, satellite's not >> Yeah, I need Maybe yeah, satellite's not good enough. good enough. good enough. >> Don't you love it when analysts come out >> Don't you love it when analysts come out >> Don't you love it when analysts come out and say, "I think he's going to acquire and say, "I think he's going to acquire and say, "I think he's going to acquire T-Mobile." Sure, why not? T-Mobile." Sure, why not? T-Mobile." Sure, why not? >> [laughter] >> [laughter] >> [laughter] >> Yeah, sure. Yeah, maybe. >> Yeah, sure. Yeah, maybe. >> Yeah, sure. Yeah, maybe. >> talk Did you have a good talk with Eric >> talk Did you have a good talk with Eric >> talk Did you have a good talk with Eric Ekholm? Ekholm? Ekholm? And uh And uh And uh >> Yeah, yeah. Um briefly. They they >> Yeah, yeah. Um briefly. They they >> Yeah, yeah. Um briefly. They they introduced uh introduced uh introduced uh some cool stuff. Um some cool stuff. Um some cool stuff. Um you know, you know, you know, uh there's a knowledge plane. Uh uh there's a knowledge plane. Uh uh there's a knowledge plane. Uh it's not I don't know if you really call it's not I don't know if you really call it's not I don't know if you really call it a product, but it's it's element of it a product, but it's it's element of it a product, but it's it's element of their whole their whole their whole automation stack. So, all our talks automation stack. So, all our talks automation stack. So, all our talks about IoT and digital twins and about IoT and digital twins and about IoT and digital twins and knowledge, you know, we've been knowledge, you know, we've been knowledge, you know, we've been uh you know, um we've been talking about uh you know, um we've been talking about uh you know, um we've been talking about knowledge how and you know, I've been knowledge how and you know, I've been knowledge how and you know, I've been saying this for years, AI is about saying this for years, AI is about saying this for years, AI is about knowledge, it's not about data, right?

knowledge, it's not about data, right? knowledge, it's not about data, right? Uh it models react to data. Uh it models react to data. Uh it models react to data. You know, the AI the AI is based on uh You know, the AI the AI is based on uh You know, the AI the AI is based on uh knowledge. Now, everyone's talking about knowledge. Now, everyone's talking about knowledge. Now, everyone's talking about knowledge and knowledge bases, but then knowledge and knowledge bases, but then knowledge and knowledge bases, but then it's funny because most people have no it's funny because most people have no it's funny because most people have no idea what knowledge management is like idea what knowledge management is like idea what knowledge management is like and what what it takes to curate and what what it takes to curate and what what it takes to curate knowledge. And they think it's maybe the knowledge. And they think it's maybe the knowledge. And they think it's maybe the same discipline as data. It's not. same discipline as data. It's not. same discipline as data. It's not. They're different frameworks and you They're different frameworks and you They're different frameworks and you know, um know, um know, um it's a it's a it's a it's not a completely dis- a different it's not a completely dis- a different it's not a completely dis- a different discipline, but it is a it's not the discipline, but it is a it's not the discipline, but it is a it's not the same discipline. same discipline. same discipline. And um yeah, they're making a big deal And um yeah, they're making a big deal And um yeah, they're making a big deal out of that um out of that um out of that um which I think is a good thing because which I think is a good thing because which I think is a good thing because the digital twin network is, I think, the digital twin network is, I think, the digital twin network is, I think, foundational to foundational to foundational to uh this automation uh you know, uh this automation uh you know, uh this automation uh you know, autonomous stuff and then making AI, autonomous stuff and then making AI, autonomous stuff and then making AI, especially generative AI, um a little especially generative AI, um a little especially generative AI, um a little bit more um applicable and uh you know, bit more um applicable and uh you know, bit more um applicable and uh you know, um interfaceable into, let's say, an um interfaceable into, let's say, an um interfaceable into, let's say, an automation stack.

automation stack. automation stack. And then um And then um And then um the digital twin stuff, like we've been the digital twin stuff, like we've been the digital twin stuff, like we've been talking about, then you need the talking about, then you need the talking about, then you need the knowledge bases to hydrate these knowledge bases to hydrate these knowledge bases to hydrate these uh you know, graph databases or vector uh you know, graph databases or vector uh you know, graph databases or vector databases that they're talking about. databases that they're talking about. databases that they're talking about. But um But um But um still, you know, a lot of this is still still, you know, a lot of this is still still, you know, a lot of this is still new because people new because people new because people are not cognizant that you have to are not cognizant that you have to are not cognizant that you have to continually maintain these things. continually maintain these things. continually maintain these things. They just think it's a one-shot thing They just think it's a one-shot thing They just think it's a one-shot thing and all of a sudden it it it it just and all of a sudden it it it it just and all of a sudden it it it it just does this magical It It This is so does this magical It It This is so does this magical It It This is so not true. not true. not true. >> So not true. >> So not true. >> So not true. >> And I I you know, >> And I I you know, >> And I I you know, you know, you know, you know, the thing that just makes me laugh, the thing that just makes me laugh, the thing that just makes me laugh, dude, is just seeing how things that dude, is just seeing how things that dude, is just seeing how things that we've been talking about on the show for we've been talking about on the show for we've been talking about on the show for years. I'm not talking about month or 6 years. I'm not talking about month or 6 years. I'm not talking about month or 6 months back, years. Now people are We're months back, years. Now people are We're months back, years. Now people are We're starting to figure out and um it's it's starting to figure out and um it's it's starting to figure out and um it's it's like like like I don't know. It's like wow. It you I don't know. It's like wow. It you I don't know. It's like wow. It you know. know. know. Um. Um. Um. >> It's like how yeah. Yeah.

>> It's like how yeah. Yeah. >> It's like how yeah. Yeah. >> Yeah, it's crazy dude. >> Yeah, it's crazy dude. >> Yeah, it's crazy dude. >> So, you know what? >> So, you know what? >> So, you know what? It's time for me to go. I'm going to go It's time for me to go. I'm going to go It's time for me to go. I'm going to go wander back. I'm going to go wander back wander back. I'm going to go wander back wander back. I'm going to go wander back into the vineyards and disappear, into the vineyards and disappear, into the vineyards and disappear, [laughter] okay? [laughter] okay? [laughter] okay? >> Into into the >> Into into the >> Into into the >> Lovely hanging out with you and all of >> Lovely hanging out with you and all of >> Lovely hanging out with you and all of our audience today on this special our audience today on this special our audience today on this special edition edition edition >> Uh. >> Uh. >> Uh. >> of DT Coffee Talk in a vineyard. >> of DT Coffee Talk in a vineyard. >> of DT Coffee Talk in a vineyard. You know, and in your beautiful You know, and in your beautiful You know, and in your beautiful backyard. backyard. backyard. >> Yeah. >> Yeah. >> Yeah. >> You know, look at that. Look at that. >> You know, look at that. Look at that. >> You know, look at that. Look at that. That is gorgeous. That is gorgeous. That is gorgeous. >> It's all fuzzy right now, but >> It's all fuzzy right now, but >> It's all fuzzy right now, but >> Who doesn't want to hang out there? >> Who doesn't want to hang out there? >> Who doesn't want to hang out there? Everybody wants to hang out there. Everybody wants to hang out there. Everybody wants to hang out there. >> Yeah. Well, whenever you're in San Diego >> Yeah. Well, whenever you're in San Diego >> Yeah. Well, whenever you're in San Diego Yeah, it's not like a big big backyard, Yeah, it's not like a big big backyard, Yeah, it's not like a big big backyard, but it's so zen and comfortable. but it's so zen and comfortable. but it's so zen and comfortable. >> We love zen. >> We love zen. >> We love zen. >> That's why I need peace. >> That's why I need peace. >> That's why I need peace. Yeah. Yeah. Yeah. >> [laughter] >> [laughter] >> [laughter] >> So, uh yeah. >> So, uh yeah. >> So, uh yeah. Yeah, cool. So, remember to kick us Yeah, cool. So, remember to kick us Yeah, cool. So, remember to kick us seriously at your own risk and uh seriously at your own risk and uh seriously at your own risk and uh we're just having fun. we're just having fun. we're just having fun. Yeah. I mean Yeah. I mean Yeah. I mean >> It might save your life one day. >> It might save your life one day. >> It might save your life one day. >> Yeah. Probably one of the >> Yeah. Probably one of the >> Yeah. Probably one of the one of the biggest jokes is when we say, one of the biggest jokes is when we say, one of the biggest jokes is when we say, "Hey, uh "Hey, uh "Hey, uh take us seriously at your own risk."

take us seriously at your own risk." take us seriously at your own risk." Um. Um. Um. You know, we have a pretty good track You know, we have a pretty good track You know, we have a pretty good track record. But anyway, record. But anyway, record. But anyway, yes, and remember it's about elevator yes, and remember it's about elevator yes, and remember it's about elevator communities. communities. communities. Cuz Cuz Cuz you know, England was 114 you know, England was 114 you know, England was 114 uh over the during the week. uh over the during the week. uh over the during the week. So, they're having a massive So, they're having a massive So, they're having a massive um massive heat wave, suffering a um massive heat wave, suffering a um massive heat wave, suffering a massive heat wave where I had a couple massive heat wave where I had a couple massive heat wave where I had a couple of Brits who showed me pictures of a of Brits who showed me pictures of a of Brits who showed me pictures of a lorry as they call it on that side of lorry as they call it on that side of lorry as they call it on that side of the pond. If you don't know what a lorry the pond. If you don't know what a lorry the pond. If you don't know what a lorry is, it's a freaking truck on fire is, it's a freaking truck on fire is, it's a freaking truck on fire because it exploded because it was so because it exploded because it was so because it exploded because it was so hot. So, if you don't care about the hot. So, if you don't care about the hot. So, if you don't care about the planet, planet, planet, you should care about yourself. you should care about yourself. you should care about yourself. And so, And so, And so, Rob's book, Rob's book, Rob's book, okay, is a recipe with blueprints on how okay, is a recipe with blueprints on how okay, is a recipe with blueprints on how to save yourself to save yourself to save yourself from from from yourself.

yourself. yourself. >> [laughter] >> [laughter] >> [laughter] >> Exactly. Who knew? >> Exactly. Who knew? >> Exactly. Who knew? >> So, you got to buy it. Yeah. And it's >> So, you got to buy it. Yeah. And it's >> So, you got to buy it. Yeah. And it's actually actually actually The odd thing is it's going to be It's The odd thing is it's going to be It's The odd thing is it's going to be It's going to inevitably be the foundation going to inevitably be the foundation going to inevitably be the foundation for Elevate Communities because we're for Elevate Communities because we're for Elevate Communities because we're going to all be about democratizing the going to all be about democratizing the going to all be about democratizing the information, knowledge, these information, knowledge, these information, knowledge, these blueprints, and uh that Rob is uh you blueprints, and uh that Rob is uh you blueprints, and uh that Rob is uh you know, putting together in his book, know, putting together in his book, know, putting together in his book, which is either out or going to come out which is either out or going to come out which is either out or going to come out soon. And so, you got to definitely soon. And so, you got to definitely soon. And so, you got to definitely check it out. And uh yeah, uh you check it out. And uh yeah, uh you check it out. And uh yeah, uh you whether you like it or not, you're going whether you like it or not, you're going whether you like it or not, you're going to have to Elevate Communities because to have to Elevate Communities because to have to Elevate Communities because the water levels are going to rise so the water levels are going to rise so the water levels are going to rise so high. high. high. >> [laughter] >> [laughter] >> [laughter] >> You're going to need IoT to help you >> You're going to need IoT to help you >> You're going to need IoT to help you guys plan how to lift your entire guys plan how to lift your entire guys plan how to lift your entire village uh above the the increasing village uh above the the increasing village uh above the the increasing waterline. Uh so, waterline. Uh so, waterline. Uh so, >> that someone would write a book where >> that someone would write a book where >> that someone would write a book where one of the 100 we use recipes is one of the 100 we use recipes is one of the 100 we use recipes is actually monitoring sea level rise. actually monitoring sea level rise. actually monitoring sea level rise. There's another one where it's There's another one where it's There's another one where it's monitoring glacier thickness. monitoring glacier thickness. monitoring glacier thickness. And I know some of you guys will And I know some of you guys will And I know some of you guys will probably think this is all wacko and probably think this is all wacko and probably think this is all wacko and corny, but you're the same people who corny, but you're the same people who corny, but you're the same people who don't think that global warming is real.

don't think that global warming is real. don't think that global warming is real. Well, the planet is on fire. Well, the planet is on fire. Well, the planet is on fire. So, So, So, >> Yeah, in Europe right now, they believe >> Yeah, in Europe right now, they believe >> Yeah, in Europe right now, they believe in global warming. in global warming. in global warming. >> It's like that that meme you always see >> It's like that that meme you always see >> It's like that that meme you always see that the guy the dog or whatever in the that the guy the dog or whatever in the that the guy the dog or whatever in the room with the flames, and he's like, room with the flames, and he's like, room with the flames, and he's like, "I'm fine. "I'm fine. "I'm fine. >> [laughter] >> [laughter] >> [laughter] >> It's fine." >> It's fine." >> It's fine." >> Well, you know what? I heard some folks >> Well, you know what? I heard some folks >> Well, you know what? I heard some folks that Yeah, I no kidding. Yeah, I heard that Yeah, I no kidding. Yeah, I heard that Yeah, I no kidding. Yeah, I heard some folks in Colorado these days are some folks in Colorado these days are some folks in Colorado these days are are um you know, they're finding out. are um you know, they're finding out. are um you know, they're finding out. They're finding out. They're finding out. They're finding out. >> Scary stuff, man. >> Scary stuff, man. >> Scary stuff, man. >> That's the same with uh California. So, >> That's the same with uh California. So, >> That's the same with uh California. So, when your banana costs you 20 bucks, when your banana costs you 20 bucks, when your banana costs you 20 bucks, and then I don't mean a bundle of and then I don't mean a bundle of and then I don't mean a bundle of bananas, your one banana costs 20 bucks. bananas, your one banana costs 20 bucks. bananas, your one banana costs 20 bucks. Absolutely. You have to rethink so many Absolutely. You have to rethink so many Absolutely. You have to rethink so many different things, man. different things, man. different things, man. So, anyways, we'll see you next week So, anyways, we'll see you next week So, anyways, we'll see you next week everyone. Good talking to you, bro. everyone. Good talking to you, bro. everyone. Good talking to you, bro. We'll see you guys on the other side. We'll see you guys on the other side. We'll see you guys on the other side. Adios. Adios. Adios. >> [music]