IoT Coffee Talk: Episode 248 - Bad Innovation (You give Innovation a Bad Name)

Mar you Mar me I'm the one you love baby Mar you Mar me I'm the one you love baby can't you see I ain't got no the tree yeah tree yeah nobody what happened get it get it get nobody what happened get it get it get nobody what happened get it get it get it oh my gosh right right yeah I know it oh my gosh right right yeah I know it oh my gosh right right yeah I know you guys got to get better at karaoke you guys got to get better at karaoke you guys got to get better at karaoke you know I will not I refuse to sing in you know I will not I refuse to sing in you know I will not I refuse to sing in public no apparently it's the most public no apparently it's the most public no apparently it's the most popular and informative part of the show I think they I think they justlike show I think they I think they justlike your playing I don't know about your playing I don't know about your playing I don't know about singing yeah it's usually pretty singing yeah it's usually pretty singing yeah it's usually pretty terrible so I don't know um I I highly terrible so I don't know um I I highly terrible so I don't know um I I highly doubt I think so yeah so happy doubt I think so yeah so happy doubt I think so yeah so happy Valentine's everybody so it's Valentine's everybody so it's Valentine's everybody so it's Valentine's Day right right right what' Valentine's Day right right right what' Valentine's Day right right right what' you do for the wifey oh um it's a you do for the wifey oh um it's a you do for the wifey oh um it's a secret he's still figuring it out wait a secret he's still figuring it out wait a secret he's still figuring it out wait a minute wait a minute wait a minute wait a minute my my cheeks are getting red oh it's hilarious anyway uh hey red oh it's hilarious anyway uh hey everyone welcome to Pete welcome to iot everyone welcome to Pete welcome to iot everyone welcome to Pete welcome to iot Coffee Coffee Coffee Talk um we're getting really close to Talk um we're getting really close to Talk um we're getting really close to our 20 50th episode isn't that crazy I our 20 50th episode isn't that crazy I our 20 50th episode isn't that crazy I think we're think we're think we're on uh 49 uh 48 yeah if I'm not mistaken on uh 49 uh 48 yeah if I'm not mistaken on uh 49 uh 48 yeah if I'm not mistaken so this we're going on five years and I

so this we're going on five years and I so this we're going on five years and I don't think this train is stopping right don't think this train is stopping right don't think this train is stopping right we're just getting started it may hey we're just getting started it may hey we're just getting started it may hey the name change may come the name change may come the name change may come later a Rebrand oh my God rebranding later a Rebrand oh my God rebranding later a Rebrand oh my God rebranding yeah well you know um the whole idea of yeah well you know um the whole idea of yeah well you know um the whole idea of putting a a in front of iot poo pooed putting a a in front of iot poo pooed putting a a in front of iot poo pooed already a iot coffee talk there's no way already a iot coffee talk there's no way already a iot coffee talk there's no way aiot coffee talk yeah there is no aiot coffee talk yeah there is no aiot coffee talk yeah there is no extension of the acronym let let's not extension of the acronym let let's not extension of the acronym let let's not go crazy yeah so um hey you know what go crazy yeah so um hey you know what go crazy yeah so um hey you know what everyone um welcome to iot Coffee Talk everyone um welcome to iot Coffee Talk everyone um welcome to iot Coffee Talk remember to like share and comment if remember to like share and comment if remember to like share and comment if you'd like to you know if you disagree you'd like to you know if you disagree you'd like to you know if you disagree with anything we say we'd love to argue with anything we say we'd love to argue with anything we say we'd love to argue with you yeah and potentially even get with you yeah and potentially even get with you yeah and potentially even get into a you know a you know into a you know a you know into a you know a you know yeah yeah yeah exactly um but remember to take us exactly um but remember to take us exactly um but remember to take us seriously at your own dire seriously at your own dire seriously at your own dire risk uh we're just having fun here and risk uh we're just having fun here and risk uh we're just having fun here and so if you do anything really like so if you do anything really like so if you do anything really like nonsensical and potentially even nonsensical and potentially even nonsensical and potentially even extremely stupid based on anything that extremely stupid based on anything that extremely stupid based on anything that we we we say you are entirely responsible so say you are entirely responsible so say you are entirely responsible so let's you on you yeah set a baseline let's you on you yeah set a baseline let's you on you yeah set a baseline right that is how you uh need to think right that is how you uh need to think right that is how you uh need to think about engaging with the rest of the about engaging with the rest of the about engaging with the rest of the program so uh program so uh program so uh but we really appreciate you listening but we really appreciate you listening but we really appreciate you listening and uh enjoying the conversation here and uh enjoying the conversation here and uh enjoying the conversation here because yes we will rant and Raven have

because yes we will rant and Raven have because yes we will rant and Raven have some fun hey what's up Bill what's up some fun hey what's up Bill what's up some fun hey what's up Bill what's up people good morning I don't know I don't people good morning I don't know I don't people good morning I don't know I don't know I I don't know Valentine's Day know I I don't know Valentine's Day know I I don't know Valentine's Day Valentine's Day yeah I you know what I I Valentine's Day yeah I you know what I I Valentine's Day yeah I you know what I I I I was just thinking yeah Happy I I was just thinking yeah Happy I I was just thinking yeah Happy Valentine's by the way so Valentine's Valentine's by the way so Valentine's Valentine's by the way so Valentine's Day wait a minute wait a minute isn't Day wait a minute wait a minute isn't Day wait a minute wait a minute isn't that that same little naked kid that that that same little naked kid that that that same little naked kid that shows up on New Year's I where I always thought it was Year's I where I always thought it was had no idea naked kid shows up on New had no idea naked kid shows up on New had no idea naked kid shows up on New Year's that's a new one for me man it's Year's that's a new one for me man it's Year's that's a new one for me man it's the same one is it like Christmas like a Christmas log like Christmas like a Christmas log where you spank it and then poops out presents you know what presents you know what cultural that I learned on the show in cultural that I learned on the show in cultural that I learned on the show in the last five years is the the last five years is the the last five years is the Teo and I had no idea there was a a Teo and I had no idea there was a a Teo and I had no idea there was a a Christmas culture where you go out into Christmas culture where you go out into Christmas culture where you go out into a wood the woods find a magic log you a wood the woods find a magic log you a wood the woods find a magic log you dress it up like a you know like I think dress it up like a you know like I think dress it up like a you know like I think you dress it up like um Little Red you dress it up like um Little Red you dress it up like um Little Red Riding Hood and then you spank it and Riding Hood and then you spank it and Riding Hood and then you spank it and then kids spank it they smack I then kids spank it they smack I then kids spank it they smack I can't did I join the right call here is can't did I join the right call here is can't did I join the right call here is going going going call sorry guys just officially are call sorry guys just officially are call sorry guys just officially are getting our X rating on the getting our X rating on the getting our X rating on the podcast podcast podcast mature reading come on guys this is a mature reading come on guys this is a mature reading come on guys this is a real a

real a real a only you know what all I am doing is I'm only you know what all I am doing is I'm only you know what all I am doing is I'm paraphrasing actually describing much paraphrasing actually describing much paraphrasing actually describing much better uh what this tradition is than better uh what this tradition is than better uh what this tradition is than Mark Mark is he is a guy who explained Mark Mark is he is a guy who explained Mark Mark is he is a guy who explained this to us and none of us knew about it this to us and none of us knew about it this to us and none of us knew about it so so so anyways naked for New Year's I the New anyways naked for New Year's I the New anyways naked for New Year's I the New Year's baby man that's the real thing oh Year's baby man that's the real thing oh Year's baby man that's the real thing oh yeah that's yeah that's yeah that's true it the new it's the baby it's the true it the new it's the baby it's the true it the new it's the baby it's the new year it's the it's the year embodied new year it's the it's the year embodied new year it's the it's the year embodied in a baby and then at the end of the in a baby and then at the end of the in a baby and then at the end of the year the baby is an old man because it's year the baby is an old man because it's year the baby is an old man because it's the end of the year that's how yeah but the end of the year that's how yeah but the end of the year that's how yeah but I'm still saying that two months later I'm still saying that two months later I'm still saying that two months later that's that same kid showing up with that's that same kid showing up with that's that same kid showing up with Valentine's that's CID I think different Valentine's that's CID I think different Valentine's that's CID I think different it's a it's a it's a Rebrand vertical you know I'm just Rebrand vertical you know I'm just Rebrand vertical you know I'm just saying it's the same thing man skin it saying it's the same thing man skin it saying it's the same thing man skin it differently that's right but hey you differently that's right but hey you differently that's right but hey you know let's talk about that for a moment know let's talk about that for a moment know let's talk about that for a moment because you know what what I mean by is because you know what what I mean by is because you know what what I mean by is like sort of this illusion or maybe even like sort of this illusion or maybe even like sort of this illusion or maybe even the reality actually the illusion and the reality actually the illusion and the reality actually the illusion and the reality of change how things in the the reality of change how things in the the reality of change how things in the tech industry or in Tech just seems to tech industry or in Tech just seems to tech industry or in Tech just seems to blow by really really fast probably blow by really really fast probably blow by really really fast probably faster than any Enterprise organiz ation faster than any Enterprise organiz ation faster than any Enterprise organiz ation or individual can can handle at this or individual can can handle at this or individual can can handle at this this rate um but maybe talk about that this rate um but maybe talk about that this rate um but maybe talk about that because I mean think about it just in because I mean think about it just in because I mean think about it just in the last three weeks think about the the last three weeks think about the the last three weeks think about the things that we've been talking about things that we've been talking about things that we've been talking about there was like fraking Stargate then

there was like fraking Stargate then there was like fraking Stargate then there was deep sea forgot about Stargate there was deep sea forgot about Stargate there was deep sea forgot about Stargate already no one's already no one's already no one's talking and then now I see this post by talking and then now I see this post by talking and then now I see this post by a fellow at IBM about a fellow at IBM about a fellow at IBM about neuromorphic and then now we're it looks neuromorphic and then now we're it looks neuromorphic and then now we're it looks like everyone is really trying to push like everyone is really trying to push like everyone is really trying to push this Quantum thing this Quantum thing this Quantum thing right and right and right and um and then people are putting out these um and then people are putting out these um and then people are putting out these ridiculous numbers these I went back to ridiculous numbers these I went back to ridiculous numbers these I went back to some of the the famous numbers by some some of the the famous numbers by some some of the the famous numbers by some of the famous consulting firms and just of the famous consulting firms and just of the famous consulting firms and just marveled at how astronomically wrong marveled at how astronomically wrong marveled at how astronomically wrong they were so what's going on guys I mean they were so what's going on guys I mean they were so what's going on guys I mean what what's your what do you think about what what's your what do you think about what what's your what do you think about the velocity the perceived or the the velocity the perceived or the the velocity the perceived or the illusion of velocity versus reality how illusion of velocity versus reality how illusion of velocity versus reality how close are we in you know how do our how close are we in you know how do our how close are we in you know how do our how do our friends deal with it listen I do our friends deal with it listen I do our friends deal with it listen I think it's really I I empathize for think it's really I I empathize for think it's really I I empathize for people sort of on the buy side the end people sort of on the buy side the end people sort of on the buy side the end users that are you know trying to figure users that are you know trying to figure users that are you know trying to figure out how do I use Tech to to help my out how do I use Tech to to help my out how do I use Tech to to help my business and every week There's a new business and every week There's a new business and every week There's a new term and a new breakthrough and a new term and a new breakthrough and a new term and a new breakthrough and a new thing a new fomo thing where if they're thing a new fomo thing where if they're thing a new fomo thing where if they're not using it they're going to get not using it they're going to get not using it they're going to get destroyed so I empathize with kind of destroyed so I empathize with kind of destroyed so I empathize with kind of the CTO cpos at these Fortune 500s that the CTO cpos at these Fortune 500s that the CTO cpos at these Fortune 500s that are trying to navigate all the are trying to navigate all the are trying to navigate all the terminology and the breathless terminology and the breathless terminology and the breathless announcements every week week so it's announcements every week week so it's announcements every week week so it's it's tough and the numbers game though I it's tough and the numbers game though I it's tough and the numbers game though I we get we're getting to a point to where we get we're getting to a point to where we get we're getting to a point to where the market forecast that that are out the market forecast that that are out the market forecast that that are out there they don't mean anything to anyone there they don't mean anything to anyone there they don't mean anything to anyone and if you're if you're looking at them

and if you're if you're looking at them and if you're if you're looking at them and you believe them you know you're in and you believe them you know you're in and you believe them you know you're in trouble um and especially if you're trouble um and especially if you're trouble um and especially if you're flocking towards that market because you flocking towards that market because you flocking towards that market because you see a big dollar signs you're in trouble see a big dollar signs you're in trouble see a big dollar signs you're in trouble um te has always had hockey stick um te has always had hockey stick um te has always had hockey stick forecast for decades it's really forecast for decades it's really forecast for decades it's really tainting traditional the old school tainting traditional the old school tainting traditional the old school traditional market research that you traditional market research that you traditional market research that you know the way we we in the industry you know the way we we in the industry you know the way we we in the industry you know 20 plus years ago learned how to know 20 plus years ago learned how to know 20 plus years ago learned how to put together models and forecasts kind put together models and forecasts kind put together models and forecasts kind of help of help of help companies now they're companies now they're companies now they're so max I mean they're so inflated now so max I mean they're so inflated now so max I mean they're so inflated now they it they just taint the market I they it they just taint the market I they it they just taint the market I mean they taint our industry as a whole mean they taint our industry as a whole mean they taint our industry as a whole and um I feel like we're getting down to and um I feel like we're getting down to and um I feel like we're getting down to the point where we have to create these the point where we have to create these the point where we have to create these kinds of models and forecasts for just kinds of models and forecasts for just kinds of models and forecasts for just one company at a time so they can one company at a time so they can one company at a time so they can actually see some actually see some actually see some realistic expectations in front of them realistic expectations in front of them realistic expectations in front of them as opposed to oh this the next shiny as opposed to oh this the next shiny as opposed to oh this the next shiny thing or fomo or whatever they're but I thing or fomo or whatever they're but I thing or fomo or whatever they're but I me it's not just damaging um existing me it's not just damaging um existing me it's not just damaging um existing companies and things like that I mean companies and things like that I mean companies and things like that I mean it's it's seriously hurting startups it's it's seriously hurting startups it's it's seriously hurting startups because they've got to Jumble together because they've got to Jumble together because they've got to Jumble together this whole thing about what's your this whole thing about what's your this whole thing about what's your addressable market and when will you hit addressable market and when will you hit addressable market and when will you hit that and to to Pete's Point that's where that and to to Pete's Point that's where that and to to Pete's Point that's where that hockey stick every single pitch that hockey stick every single pitch that hockey stick every single pitch deck that I see when it looks at their deck that I see when it looks at their deck that I see when it looks at their revenue they're they're down here and revenue they're they're down here and revenue they're they're down here and then you see this right no one knew what then you see this right no one knew what then you see this right no one knew what a hockey stick was until the tech world a hockey stick was until the tech world a hockey stick was until the tech world started using them for forecast because

started using them for forecast because started using them for forecast because then that's then that's then that's right and I always say always like right and I always say always like right and I always say always like always recommend to customers I'm like always recommend to customers I'm like always recommend to customers I'm like when you're in a new market stop don't when you're in a new market stop don't when you're in a new market stop don't get excited about the two to three years get excited about the two to three years get excited about the two to three years in the very beginning because the dust in the very beginning because the dust in the very beginning because the dust will settle and yeah you're going to see will settle and yeah you're going to see will settle and yeah you're going to see 100 plus percent growth year to year 100 plus percent growth year to year 100 plus percent growth year to year because it's a new market because it's a new market because it's a new market it's you know so yeah and a lot of it's you know so yeah and a lot of it's you know so yeah and a lot of people get really excited about the the people get really excited about the the people get really excited about the the annual growth rate on a new market and annual growth rate on a new market and annual growth rate on a new market and I'm like it's a new market don't look at I'm like it's a new market don't look at I'm like it's a new market don't look at that number yeah it's like uh hey um that number yeah it's like uh hey um that number yeah it's like uh hey um this the market size is $2 and we we uh this the market size is $2 and we we uh this the market size is $2 and we we uh grew the grew the grew the market you know market you know market you know 10,000% in one year you know it's like 10,000% in one year you know it's like 10,000% in one year you know it's like and people yeah people just don't know and people yeah people just don't know and people yeah people just don't know how to do statistics and math it's it's how to do statistics and math it's it's how to do statistics and math it's it's quite scary I mean and you know I'm not quite scary I mean and you know I'm not quite scary I mean and you know I'm not trying I'm not saying this just to be trying I'm not saying this just to be trying I'm not saying this just to be mean right it it's a serious problem a mean right it it's a serious problem a mean right it it's a serious problem a lot of people don't know simple lot of people don't know simple lot of people don't know simple statistics I mean like literally no one statistics I mean like literally no one statistics I mean like literally no one and uh they don't know math it well and and uh they don't know math it well and and uh they don't know math it well and when you have the McKenzie and the deits when you have the McKenzie and the deits when you have the McKenzie and the deits the big big Brands coming out there with the big big Brands coming out there with the big big Brands coming out there with hundreds of billion dollar markets and hundreds of billion dollar markets and hundreds of billion dollar markets and trillion dollar economic impact numbers trillion dollar economic impact numbers trillion dollar economic impact numbers for a for a for a technology it's scary um because people technology it's scary um because people technology it's scary um because people people really hang their head on those people really hang their head on those people really hang their head on those numbers I think I think Savvy VCS I mean

numbers I think I think Savvy VCS I mean numbers I think I think Savvy VCS I mean I work with a lot of VCS do Savvy VC's I work with a lot of VCS do Savvy VC's I work with a lot of VCS do Savvy VC's understand when someone comes in and understand when someone comes in and understand when someone comes in and pitches them a story of growth you know pitches them a story of growth you know pitches them a story of growth you know what are the dependencies what are the what are the dependencies what are the what are the dependencies what are the assumptions and you know Savvy VCS know assumptions and you know Savvy VCS know assumptions and you know Savvy VCS know how to really kind of figure out the the how to really kind of figure out the the how to really kind of figure out the the from the Chanel as they say uh so I from the Chanel as they say uh so I from the Chanel as they say uh so I don't know I don't know um I I've talked don't know I don't know um I I've talked don't know I don't know um I I've talked to investors I've talked to VCS and I to investors I've talked to VCS and I to investors I've talked to VCS and I I've talked to many that you know I I've talked to many that you know I I've talked to many that you know I quite frankly were were was really quite frankly were were was really quite frankly were were was really underwhelmed with from some bigname underwhelmed with from some bigname underwhelmed with from some bigname firms and if you know if I might speak firms and if you know if I might speak firms and if you know if I might speak for uh on behalf of Rob if he was here for uh on behalf of Rob if he was here for uh on behalf of Rob if he was here he would he would bring back that story he would he would bring back that story he would he would bring back that story that he shared long time ago on our show that he shared long time ago on our show that he shared long time ago on our show about that when he approached a VC on about that when he approached a VC on about that when he approached a VC on the topic of digital twin or at least I the topic of digital twin or at least I the topic of digital twin or at least I think the dig the the think the dig the the think the dig the the V the topic of digital twin the guy V the topic of digital twin the guy V the topic of digital twin the guy didn't know what they were talking about didn't know what they were talking about didn't know what they were talking about right so I I don't think just because right so I I don't think just because right so I I don't think just because they have their a quote unquote they have their a quote unquote they have their a quote unquote VC that you give them that much credit VC that you give them that much credit VC that you give them that much credit well I said Savvy VC I said Savvy I have well I said Savvy VC I said Savvy I have well I said Savvy VC I said Savvy I have no idea what that not every VC oh yet no idea what that not every VC oh yet no idea what that not every VC oh yet The Savvy ones educated ones know how to The Savvy ones educated ones know how to The Savvy ones educated ones know how to apart dependencies and assumptions in apart dependencies and assumptions in apart dependencies and assumptions in forecast so there's one thing that forecast so there's one thing that forecast so there's one thing that reassures me in in all that meur you reassures me in in all that meur you reassures me in in all that meur you know shiny object squirrel effect thingy know shiny object squirrel effect thingy know shiny object squirrel effect thingy talking to boots on the ground like talking to boots on the ground like talking to boots on the ground like actual operators and Factory floors you

actual operators and Factory floors you actual operators and Factory floors you know uh medical devices maintenance and know uh medical devices maintenance and know uh medical devices maintenance and whatever they they are actually somewhat whatever they they are actually somewhat whatever they they are actually somewhat far protecting themselves and and at far protecting themselves and and at far protecting themselves and and at least for the ones that I'm talking to least for the ones that I'm talking to least for the ones that I'm talking to and they are they are like maybe working and they are they are like maybe working and they are they are like maybe working on on technology that we call old on on technology that we call old on on technology that we call old because it's not the latest preview or because it's not the latest preview or because it's not the latest preview or whatever and they are not even in the whatever and they are not even in the whatever and they are not even in the know of what's not GA or not has been in know of what's not GA or not has been in know of what's not GA or not has been in GA for the last two or three years they GA for the last two or three years they GA for the last two or three years they not they don't even want to know about not they don't even want to know about not they don't even want to know about it they're just asking how long has it it they're just asking how long has it it they're just asking how long has it been out oh it's not yet out so okay been out oh it's not yet out so okay been out oh it's not yet out so okay don't talk to me about it so they were don't talk to me about it so they were don't talk to me about it so they were actually shielding themselves and actually shielding themselves and actually shielding themselves and they're saying no I'm going to go with they're saying no I'm going to go with they're saying no I'm going to go with something that has been tested by others something that has been tested by others something that has been tested by others others would have faced the problems and others would have faced the problems and others would have faced the problems and I'm going to use that thing that works I'm going to use that thing that works I'm going to use that thing that works don't tell me about the sh object I will don't tell me about the sh object I will don't tell me about the sh object I will care about that in five years from now care about that in five years from now care about that in five years from now yeah yeah no I think that depending on yeah yeah no I think that depending on yeah yeah no I think that depending on the industry you're going to have that the industry you're going to have that the industry you're going to have that you know they want it to be out in the you know they want it to be out in the you know they want it to be out in the field they don't want to be the first field they don't want to be the first field they don't want to be the first one with it they want they want it to be one with it they want they want it to be one with it they want they want it to be you know five years worth of infield you know five years worth of infield you know five years worth of infield operations and support before they risk operations and support before they risk operations and support before they risk anything in their their particular anything in their their particular anything in their their particular operation but I think that's in operation but I think that's in operation but I think that's in especially in more of the industrial especially in more of the industrial especially in more of the industrial space that's pretty typical stuff like space that's pretty typical stuff like space that's pretty typical stuff like real deployments it takes a long long real deployments it takes a long long real deployments it takes a long long time there's there's still plenty of time there's there's still plenty of time there's there's still plenty of work on the basics in factories today work on the basics in factories today work on the basics in factories today basic networking you have factories that basic networking you have factories that basic networking you have factories that still have ethernet yeah a 100 machines still have ethernet yeah a 100 machines still have ethernet yeah a 100 machines that don't have any network together that don't have any network together that don't have any network together they're all operating independently on a they're all operating independently on a they're all operating independently on a PLC and so we need to discover okay are

PLC and so we need to discover okay are PLC and so we need to discover okay are you going to drop a line and pay $10,000 you going to drop a line and pay $10,000 you going to drop a line and pay $10,000 to a contractor to run an ethernet port to a contractor to run an ethernet port to a contractor to run an ethernet port in between two machines or are you going in between two machines or are you going in between two machines or are you going to set up a private wireless network are to set up a private wireless network are to set up a private wireless network are you going to do a mesh there's these you going to do a mesh there's these you going to do a mesh there's these basic question before we even start to basic question before we even start to basic question before we even start to look at neuromorphic AI there's still look at neuromorphic AI there's still look at neuromorphic AI there's still these Basics that any company if you're these Basics that any company if you're these Basics that any company if you're having trouble you know keeping up having trouble you know keeping up having trouble you know keeping up because I think I'm having trouble because I think I'm having trouble because I think I'm having trouble keeping up with all the AI hype right keeping up with all the AI hype right keeping up with all the AI hype right now and all this go back to the basics now and all this go back to the basics now and all this go back to the basics work on your data Foundation make sure work on your data Foundation make sure work on your data Foundation make sure you have high data quality and make sure you have high data quality and make sure you have high data quality and make sure that you have accessibility to your data that you have accessibility to your data that you have accessibility to your data and that you're you're able to pull it and that you're you're able to pull it and that you're you're able to pull it from a common UNS or Al I would say from a common UNS or Al I would say from a common UNS or Al I would say neuromorphic is pretty cool stuff like neuromorphic is pretty cool stuff like neuromorphic is pretty cool stuff like if you want high performance low power if you want high performance low power if you want high performance low power AI models especially in battery powered AI models especially in battery powered AI models especially in battery powered things you know that neuromorphic things you know that neuromorphic things you know that neuromorphic techniques uh are pretty amazing um and techniques uh are pretty amazing um and techniques uh are pretty amazing um and so just a shout out for neuromorphic so just a shout out for neuromorphic so just a shout out for neuromorphic don't it's not yeah I don't I I don't I don't it's not yeah I don't I I don't I don't it's not yeah I don't I I don't I don't know see I I don't know enough don't know see I I don't know enough don't know see I I don't know enough about that kind of stuff but yeah even about that kind of stuff but yeah even about that kind of stuff but yeah even to get super low power high high to get super low power high high to get super low power high high performance AI um but for very very edge performance AI um but for very very edge performance AI um but for very very edge like battery power devices and things so like battery power devices and things so like battery power devices and things so no yeah and yeah it is an interesting no yeah and yeah it is an interesting no yeah and yeah it is an interesting field um it's just we're we're talking field um it's just we're we're talking field um it's just we're we're talking about about about people um using it or sugges it people um using it or sugges it people um using it or sugges it overhyping overhyping it you know just overhyping overhyping it you know just overhyping overhyping it you know just kind of like Quantum you know the thing kind of like Quantum you know the thing kind of like Quantum you know the thing is is that we have my perception is this

is is that we have my perception is this is is that we have my perception is this is now we have so many people focused on is now we have so many people focused on is now we have so many people focused on like fairy tale future nobody to the like fairy tale future nobody to the like fairy tale future nobody to the point that bill makes all the time is point that bill makes all the time is point that bill makes all the time is trying to figure out how to solve trying to figure out how to solve trying to figure out how to solve problems like what problem are you problems like what problem are you problems like what problem are you trying to solve it's like you can talk trying to solve it's like you can talk trying to solve it's like you can talk about this Tech nonsense all day long about this Tech nonsense all day long about this Tech nonsense all day long but the only reason why you're so but the only reason why you're so but the only reason why you're so fascinated with this is because you fascinated with this is because you fascinated with this is because you think it's some kind of freaking soap think it's some kind of freaking soap think it's some kind of freaking soap opera and then there's all the opera and then there's all the opera and then there's all the speculative energy and dollars being P speculative energy and dollars being P speculative energy and dollars being P into it you're never going to get there into it you're never going to get there into it you're never going to get there anyways because you never like anyways because you never like anyways because you never like especially if you're a vendor you never especially if you're a vendor you never especially if you're a vendor you never helped your customer go from uh you know helped your customer go from uh you know helped your customer go from uh you know take that next step right and you're take that next step right and you're take that next step right and you're completely ignorant of the customer's completely ignorant of the customer's completely ignorant of the customer's actual reality and so yeah all Olivier actual reality and so yeah all Olivier actual reality and so yeah all Olivier you know you bringing up um the the you know you bringing up um the the you know you bringing up um the the mindset of the industrial um um you know mindset of the industrial um um you know mindset of the industrial um um you know customer yeah they're in a different customer yeah they're in a different customer yeah they're in a different place right and and it is funny with the place right and and it is funny with the place right and and it is funny with the itot conversions compation how the it itot conversions compation how the it itot conversions compation how the it mindset when it collides with the OT mindset when it collides with the OT mindset when it collides with the OT mindset mindset mindset it's like you know um you know oil and it's like you know um you know oil and it's like you know um you know oil and water and it it probably never really water and it it probably never really water and it it probably never really should come together the way that people should come together the way that people should come together the way that people think it should come together you know think it should come together you know think it should come together you know but I mean it's a it's a simple fact but I mean it's a it's a simple fact but I mean it's a it's a simple fact right today in in right today in in right today in in today's in today's uh Tech Society if today's in today's uh Tech Society if

today's in today's uh Tech Society if you don't make your solution complicated you don't make your solution complicated you don't make your solution complicated or or or complex then it's you know what's the complex then it's you know what's the complex then it's you know what's the real value so it has to I mean there's real value so it has to I mean there's real value so it has to I mean there's no simp there's no simple there no one no simp there's no simple there no one no simp there's no simple there no one wants to do a simple answer let's make wants to do a simple answer let's make wants to do a simple answer let's make it convoluted and complex uh and and you it convoluted and complex uh and and you it convoluted and complex uh and and you know you can you can run your you know know you can you can run your you know know you can you can run your you know 756 word vocabulary across you know all 756 word vocabulary across you know all 756 word vocabulary across you know all verticals and and go and see and that's verticals and and go and see and that's verticals and and go and see and that's how we do it I would say though if how we do it I would say though if how we do it I would say though if you're if you're competing in the tech you're if you're competing in the tech you're if you're competing in the tech development space not on the buy side development space not on the buy side development space not on the buy side and you want to create a unique selling and you want to create a unique selling and you want to create a unique selling proposition and you want to proposition and you want to proposition and you want to differentiate yourselves then yes I differentiate yourselves then yes I differentiate yourselves then yes I agree I think some companies agree I think some companies agree I think some companies put in a lot of complexity to sort of put in a lot of complexity to sort of put in a lot of complexity to sort of say like this is why our stuff is better say like this is why our stuff is better say like this is why our stuff is better because it's and it's very complicated because it's and it's very complicated because it's and it's very complicated um but you know I think that that's um but you know I think that that's um but you know I think that that's that's the nature of the beast on in the that's the nature of the beast on in the that's the nature of the beast on in the tech world if you want to sort of tech world if you want to sort of tech world if you want to sort of compete with other other folks I say compete with other other folks I say compete with other other folks I say reduce the friction and go after well I reduce the friction and go after well I reduce the friction and go after well I mean ultimately if you want to get mean ultimately if you want to get mean ultimately if you want to get customers in deployments you have to customers in deployments you have to customers in deployments you have to take all the friction out of that that take all the friction out of that that take all the friction out of that that process and that means simplifying process and that means simplifying process and that means simplifying things too but so I think there's a things too but so I think there's a things too but so I think there's a place to sort of you know articulate place to sort of you know articulate place to sort of you know articulate differentiation in a detailed level so differentiation in a detailed level so differentiation in a detailed level so that people really understand understand that people really understand understand that people really understand understand it but um when it comes to solving it but um when it comes to solving it but um when it comes to solving customer problems probably simpler is customer problems probably simpler is customer problems probably simpler is always better yeah well that's where always better yeah well that's where always better yeah well that's where people forgot what Steve Jobs always people forgot what Steve Jobs always people forgot what Steve Jobs always said it's a lot harder to make things said it's a lot harder to make things said it's a lot harder to make things simple it's easy to make things simple it's easy to make things simple it's easy to make things complicated yeah and and a lot of complicated yeah and and a lot of complicated yeah and and a lot of vendors that are really focused on that vendors that are really focused on that vendors that are really focused on that simplification process they are not the

simplification process they are not the simplification process they are not the face of they're not the they're not the face of they're not the they're not the face of they're not the they're not the actual when you when you're thinking actual when you when you're thinking actual when you when you're thinking about go to market who's selling these about go to market who's selling these about go to market who's selling these iot Solutions there's a lot of vendors iot Solutions there's a lot of vendors iot Solutions there's a lot of vendors that are in this space that are focused that are in this space that are focused that are in this space that are focused on simplification but they're not the on simplification but they're not the on simplification but they're not the ones talking to the customer and so it's ones talking to the customer and so it's ones talking to the customer and so it's the vendor that's speaking to the the vendor that's speaking to the the vendor that's speaking to the customer or that's serving the customer customer or that's serving the customer customer or that's serving the customer or post sale is servicing the customer or post sale is servicing the customer or post sale is servicing the customer you know that's who's important that's you know that's who's important that's you know that's who's important that's that's that's who's going to communicate that's that's who's going to communicate that's that's who's going to communicate the value proposition to the End the value proposition to the End the value proposition to the End customer um so if you have if you have a customer um so if you have if you have a customer um so if you have if you have a partnership kind of portfolio where partnership kind of portfolio where partnership kind of portfolio where you're working with number of vendors to you're working with number of vendors to you're working with number of vendors to execute it's really who's speaking to execute it's really who's speaking to execute it's really who's speaking to the customer that really needs to focus the customer that really needs to focus the customer that really needs to focus on well how do we look at at acoss on well how do we look at at acoss on well how do we look at at acoss across our portfolio even if we're across our portfolio even if we're across our portfolio even if we're working with other vendors or working with other vendors or working with other vendors or integrators or whatever to sell directly integrators or whatever to sell directly integrators or whatever to sell directly to the customer how are we working with to the customer how are we working with to the customer how are we working with them to help sometimes we have to help them to help sometimes we have to help them to help sometimes we have to help our partners simplify or communicate our partners simplify or communicate our partners simplify or communicate that their value proposition because that their value proposition because that their value proposition because they they're not the face of the they they're not the face of the they they're not the face of the customer they're not speaking directly customer they're not speaking directly customer they're not speaking directly to customer or selling or engineer to customer or selling or engineer to customer or selling or engineer working on the engineering side working on the engineering side working on the engineering side absolutely absolutely absolutely totally yeah so anyone any have thoughts totally yeah so anyone any have thoughts totally yeah so anyone any have thoughts on the AI action Summit that happened on the AI action Summit that happened on the AI action Summit that happened this past uh week this past uh week this past uh week in you've been very quiet wow oh yeah wow wow well where's Debbie wow oh yeah wow wow well where's Debbie I don't see I don't see I don't see her can you hear me yes yeah hi Debbie

her can you hear me yes yeah hi Debbie her can you hear me yes yeah hi Debbie hey I guess the the one quote that I hey I guess the the one quote that I hey I guess the the one quote that I heard that I saw someone uh top around heard that I saw someone uh top around heard that I saw someone uh top around on LinkedIn on LinkedIn on LinkedIn someone I believe was the vice president someone I believe was the vice president someone I believe was the vice president said that he wasn't there to talk about said that he wasn't there to talk about said that he wasn't there to talk about safety but he want to talk about safety but he want to talk about safety but he want to talk about innovation in Ai No wow great great no innovation in Ai No wow great great no innovation in Ai No wow great great no breaks no breaks all gas no breaks right breaks no breaks all gas no breaks right breaks no breaks all gas no breaks right yeah exactly no steering wheel no yeah exactly no steering wheel no yeah exactly no steering wheel no steering wheel either right just yeah no steering wheel either right just yeah no steering wheel either right just yeah no we're gonna we're gonna we're gonna innovate okay innovate okay innovate okay great oh yeah that was interesting yeah great oh yeah that was interesting yeah great oh yeah that was interesting yeah they kind of pushed him publicly in they kind of pushed him publicly in they kind of pushed him publicly in front of everybody to sign on to front of everybody to sign on to front of everybody to sign on to something with the rest of Europe and something with the rest of Europe and something with the rest of Europe and everybody else to you know kind of lock everybody else to you know kind of lock everybody else to you know kind of lock things down more guard rails all that things down more guard rails all that things down more guard rails all that kind of stuff and he's like no we're not kind of stuff and he's like no we're not kind of stuff and he's like no we're not going to do going to do going to do that yeah them and uh the UK the UK also that yeah them and uh the UK the UK also that yeah them and uh the UK the UK also right oh the UK didn't sign on either right oh the UK didn't sign on either right oh the UK didn't sign on either that's right yeah no no they didn't sign that's right yeah no no they didn't sign that's right yeah no no they didn't sign up so basically no no safety all up so basically no no safety all up so basically no no safety all Innovation uh which is actually concern Innovation uh which is actually concern Innovation uh which is actually concern um it's it's very interesting because um it's it's very interesting because um it's it's very interesting because the UK was really the first the UK was really the first the UK was really the first you know even before the EU they were you know even before the EU they were you know even before the EU they were the first kind of talking about AI the first kind of talking about AI the first kind of talking about AI safety like they it never got they never safety like they it never got they never safety like they it never got they never you know materialize into like you know materialize into like you know materialize into like regulation or anything but they were regulation or anything but they were regulation or anything but they were early so this is very different uh type early so this is very different uh type early so this is very different uh type of talk at this point from them he might of talk at this point from them he might of talk at this point from them he might have been triggered you know whenever have been triggered you know whenever have been triggered you know whenever you hear a European say the word you hear a European say the word you hear a European say the word regulation you're

regulation you're regulation you're like that's right yeah there you go I like that's right yeah there you go I like that's right yeah there you go I think he was trying to do the whole think he was trying to do the whole think he was trying to do the whole America thing this America thing this America thing this reaction absolutely yeah and then and reaction absolutely yeah and then and reaction absolutely yeah and then and actually the funny story is that they actually the funny story is that they actually the funny story is that they are trying to create different levels of are trying to create different levels of are trying to create different levels of of security in AI like they say like no of security in AI like they say like no of security in AI like they say like no in a plane no you have multiple layers in a plane no you have multiple layers in a plane no you have multiple layers of security so uh if your applica if of security so uh if your applica if of security so uh if your applica if your AI application needs to be on no on your AI application needs to be on no on your AI application needs to be on no on a plane for example or on a health a plane for example or on a health a plane for example or on a health device so needs to have the same device so needs to have the same device so needs to have the same regulations than any hardware that it's regulations than any hardware that it's regulations than any hardware that it's on a plane for example yeah they don't on a plane for example yeah they don't on a plane for example yeah they don't have any clue of what they are talking have any clue of what they are talking have any clue of what they are talking about they'll just put it in a black about they'll just put it in a black about they'll just put it in a black box you know what I heard from box you know what I heard from box you know what I heard from entrepreneurs this week is that um a entrepreneurs this week is that um a entrepreneurs this week is that um a month ago there was someone from the EU month ago there was someone from the EU month ago there was someone from the EU uh government uh walking around cities uh government uh walking around cities uh government uh walking around cities around Europe pitching to entrepreneurs around Europe pitching to entrepreneurs around Europe pitching to entrepreneurs about this so just giving a pitch and about this so just giving a pitch and about this so just giving a pitch and okay give me your feedback and then it okay give me your feedback and then it okay give me your feedback and then it was funny because one entrepreneur from was funny because one entrepreneur from was funny because one entrepreneur from Barcelona told me like yeah so I I made Barcelona told me like yeah so I I made Barcelona told me like yeah so I I made a bunch of questions he didn't reply a bunch of questions he didn't reply a bunch of questions he didn't reply anything and usually the answers were anything and usually the answers were anything and usually the answers were okay I'm gonna write uh I'm gonna write okay I'm gonna write uh I'm gonna write okay I'm gonna write uh I'm gonna write this question to improve my peach like this question to improve my peach like this question to improve my peach like what the so give me an answer do you only want to improve your answer do you only want to improve your peach or or you or you want to so I peach or or you or you want to so I peach or or you or you want to so I don't know it's gonna be crazy

crazy crazy I think it's going to be a crazy I think it's going to be a crazy I think it's going to be a ridiculous thing like the gdpr thing ridiculous thing like the gdpr thing ridiculous thing like the gdpr thing again oh yeah friction Rob I like that again oh yeah friction Rob I like that again oh yeah friction Rob I like that uh elevat our kids hoodie right way to uh elevat our kids hoodie right way to uh elevat our kids hoodie right way to represent you believe like I found this represent you believe like I found this represent you believe like I found this on Etsy I was like whoa I can't believe on Etsy I was like whoa I can't believe on Etsy I was like whoa I can't believe it I wonder who made this thing it's it I wonder who made this thing it's it I wonder who made this thing it's amazing I got one too I'm not wearing it amazing I got one too I'm not wearing it amazing I got one too I'm not wearing it today because I got to get the today because I got to get the today because I got to get the Valentine's year out beautiful you did a Valentine's year out beautiful you did a Valentine's year out beautiful you did a great job step this is awesome am Amazon special yeah I mean it is something to special yeah I mean it is something to think about because cuz it sounds like think about because cuz it sounds like think about because cuz it sounds like um responsible safe and uh potentially um responsible safe and uh potentially um responsible safe and uh potentially ethical AI has gone out the door like ethical AI has gone out the door like ethical AI has gone out the door like Dei you know what I'm saying and so on Dei you know what I'm saying and so on Dei you know what I'm saying and so on what country you're in right I guess you what country you're in right I guess you what country you're in right I guess you know I'm imag that's the thing is we're know I'm imag that's the thing is we're know I'm imag that's the thing is we're gonna have ai you know this different gonna have ai you know this different gonna have ai you know this different kind of sovereign or national AI kind of sovereign or national AI kind of sovereign or national AI policies which is going to make it very policies which is going to make it very policies which is going to make it very difficult for tech companies to to sell difficult for tech companies to to sell difficult for tech companies to to sell and deploy you know what you want to do and deploy you know what you want to do and deploy you know what you want to do as a tech company is you want to make as a tech company is you want to make as a tech company is you want to make this thing at high margin and you want this thing at high margin and you want this thing at high margin and you want to replicate it exactly this thing and to replicate it exactly this thing and to replicate it exactly this thing and you want to sell it everywhere and now you want to sell it everywhere and now you want to sell it everywhere and now it's like with AI it's like well if I'm it's like with AI it's like well if I'm it's like with AI it's like well if I'm selling it into a France deployment selling it into a France deployment selling it into a France deployment versus a UK deployment you know there's versus a UK deployment you know there's versus a UK deployment you know there's there's going to be different there's going to be different there's going to be different regulations and transparency and other regulations and transparency and other regulations and transparency and other things that you have to now it makes it things that you have to now it makes it things that you have to now it makes it harder for tech companies to if if harder for tech companies to if if harder for tech companies to if if there's lots of different rules there's lots of different rules there's lots of different rules depending on where you're selling stuff depending on where you're selling stuff depending on where you're selling stuff so sure I but that's all I mean it's how so sure I but that's all I mean it's how so sure I but that's all I mean it's how it is with deparm industry right I mean it is with deparm industry right I mean it is with deparm industry right I mean um it's highly regulated because there's

um it's highly regulated because there's um it's highly regulated because there's a saf aspect to it right and then and um a saf aspect to it right and then and um a saf aspect to it right and then and um you know I mean think about what the you know I mean think about what the you know I mean think about what the tech companies are doing right you know tech companies are doing right you know tech companies are doing right you know I I I'm I'm not a opponent of innovation I I I'm I'm not a opponent of innovation I I I'm I'm not a opponent of innovation at all but come on man you know what is at all but come on man you know what is at all but come on man you know what is it Google's Gemini um you know flash it Google's Gemini um you know flash it Google's Gemini um you know flash 2.0 has that's not the whole title the 2.0 has that's not the whole title the 2.0 has that's not the whole title the whole title includes whole title includes whole title includes experimental and they're pushing this experimental and they're pushing this experimental and they're pushing this crap out I mean come on I I don't crap out I mean come on I I don't crap out I mean come on I I don't understand how that is okay and how you understand how that is okay and how you understand how that is okay and how you know like when when you have know like when when you have know like when when you have non-american audiences and countries non-american audiences and countries non-american audiences and countries looking at what these companies are looking at what these companies are looking at what these companies are doing number one all the data a lot of doing number one all the data a lot of doing number one all the data a lot of the data is going to Google right um God the data is going to Google right um God the data is going to Google right um God knows what they do with it I haven't knows what they do with it I haven't knows what they do with it I haven't read the t's and C's but I'm sure that read the t's and C's but I'm sure that read the t's and C's but I'm sure that they they they have stuff in there that they they they have stuff in there that they they they have stuff in there that uh probably gives them access to some of uh probably gives them access to some of uh probably gives them access to some of the the engagement that you have with the the engagement that you have with the the engagement that you have with that model especially if it's in the SAS that model especially if it's in the SAS that model especially if it's in the SAS or whatever AI as a service or whatever AI as a service or whatever AI as a service thingy um that's that's going to look thingy um that's that's going to look thingy um that's that's going to look really creepy it's like why are you really creepy it's like why are you really creepy it's like why are you pushing something out that not even pushing something out that not even pushing something out that not even product grade and and what all these product grade and and what all these product grade and and what all these companies have done Apple Google companies have done Apple Google companies have done Apple Google Microsoft all of them are pushing out Microsoft all of them are pushing out Microsoft all of them are pushing out betas to the mass betas to the mass betas to the mass population right open open AI it's just

population right open open AI it's just population right open open AI it's just like this fear of go to market oh we got like this fear of go to market oh we got like this fear of go to market oh we got to get out there get it out there to get out there get it out there to get out there get it out there quickly but if we put an aster next to quickly but if we put an aster next to quickly but if we put an aster next to the bottom of the results that says this the bottom of the results that says this the bottom of the results that says this is experimental AI then we're good right is experimental AI then we're good right is experimental AI then we're good right and then say with it remember Google and then say with it remember Google and then say with it remember Google they had the Searcher in beta for 10 they had the Searcher in beta for 10 they had the Searcher in beta for 10 years Gmail Gmail was in beta for like years Gmail Gmail was in beta for like years Gmail Gmail was in beta for like 10 years I mean it was yeah I think we need to wait for the yeah I think we need to wait for the Lumen AI I'm waiting for that Lumen AI I'm waiting for that Lumen AI I'm waiting for that stuff lumen stuff lumen stuff lumen go yeah I got a drop too got a business go yeah I got a drop too got a business go yeah I got a drop too got a business call go Bill make some that money that's call go Bill make some that money that's call go Bill make some that money that's right it's it's that we have a call no right it's it's that we have a call no right it's it's that we have a call no I'm I'm I'm joking with each other there is um I wanted to chime in other there is um I wanted to chime in about regulation so we always talk about about regulation so we always talk about about regulation so we always talk about regulation around like Safety and regulation around like Safety and regulation around like Safety and Security and so on we hardly ever talk Security and so on we hardly ever talk Security and so on we hardly ever talk about regulations helping about regulations helping about regulations helping interoperability for ing people to adopt interoperability for ing people to adopt interoperability for ing people to adopt the same standards so that you can have the same standards so that you can have the same standards so that you can have interoperability which is helping interoperability which is helping interoperability which is helping innovation in my in my own opinion not innovation in my in my own opinion not innovation in my in my own opinion not uh you know stopping it I was listening uh you know stopping it I was listening uh you know stopping it I was listening I was trying to listen to JD event I was trying to listen to JD event I was trying to listen to JD event speech at the event and I almost bared speech at the event and I almost bared speech at the event and I almost bared halfway it's it's like seriously like halfway it's it's like seriously like halfway it's it's like seriously like the way the way the problem is that this the way the way the problem is that this the way the way the problem is that this this is articulated and and um this is articulated and and um this is articulated and and um and people were nodding in the room and and people were nodding in the room and and people were nodding in the room and it was like really so you want you want

it was like really so you want you want it was like really so you want you want to regulate everything you want to go to regulate everything you want to go to regulate everything you want to go the Wild Wild West way and you see how the Wild Wild West way and you see how the Wild Wild West way and you see how that works right and yeah right America that works right and yeah right America that works right and yeah right America and I'm I'm wondering if if the and I'm I'm wondering if if the and I'm I'm wondering if if the conversation shouldn't be less on you conversation shouldn't be less on you conversation shouldn't be less on you know Innovation and whether or not know Innovation and whether or not know Innovation and whether or not regulations will stop it or slow it down regulations will stop it or slow it down regulations will stop it or slow it down versus you know what regulation can versus you know what regulation can versus you know what regulation can bring in uh in a positive way that will bring in uh in a positive way that will bring in uh in a positive way that will Foster you know interoperability and Foster you know interoperability and Foster you know interoperability and hence you know help Innovation move hence you know help Innovation move hence you know help Innovation move forward in the right direction the first forward in the right direction the first forward in the right direction the first time versus like going super fast in time versus like going super fast in time versus like going super fast in Direction and realizing oh that's not Direction and realizing oh that's not Direction and realizing oh that's not the right one let's go in that other the right one let's go in that other the right one let's go in that other direction and although I would say on direction and although I would say on direction and although I would say on the other side like legislating the other side like legislating the other side like legislating interoperability is a kind of comp tough interoperability is a kind of comp tough interoperability is a kind of comp tough I mean interoperability tends to happen I mean interoperability tends to happen I mean interoperability tends to happen as best practices in Industries based on as best practices in Industries based on as best practices in Industries based on companies coming together and agreeing companies coming together and agreeing companies coming together and agreeing that this is a good way for stuff to be that this is a good way for stuff to be that this is a good way for stuff to be interoperable as opposed to it being interoperable as opposed to it being interoperable as opposed to it being sort of a top down legislation thing and sort of a top down legislation thing and sort of a top down legislation thing and and would argue that they they come and would argue that they they come and would argue that they they come together to kind of like sort out how do together to kind of like sort out how do together to kind of like sort out how do we deal with that regulation there well we deal with that regulation there well we deal with that regulation there well let's talk about it together and and let's talk about it together and and let's talk about it together and and find the right way to approach it find the right way to approach it find the right way to approach it consortiums and you know standards consortiums and you know standards consortiums and you know standards bodies and stuff but they're not bodies and stuff but they're not bodies and stuff but they're not legislation they're just best practices legislation they're just best practices legislation they're just best practices based on industry alignment agreed based on industry alignment agreed based on industry alignment agreed agreed yeah I mean how How would how agreed yeah I mean how How would how agreed yeah I mean how How would how would would would Aviation or space flight or you know Aviation or space flight or you know Aviation or space flight or you know things with automobiles how would that

things with automobiles how would that things with automobiles how would that how would those Industries ever have how would those Industries ever have how would those Industries ever have gotten off the ground so to speak gotten off the ground so to speak gotten off the ground so to speak without those types of Standards right without those types of Standards right without those types of Standards right eventually regulations will come I don't eventually regulations will come I don't eventually regulations will come I don't I'm not sure kind of the preemptive I'm not sure kind of the preemptive I'm not sure kind of the preemptive regulation is the right way to go but regulation is the right way to go but regulation is the right way to go but you know this wild west thing you know I you know this wild west thing you know I you know this wild west thing you know I don't think it's going to work and I don't think it's going to work and I don't think it's going to work and I think one of the big surprises that one think one of the big surprises that one think one of the big surprises that one of the things people don't realize is of the things people don't realize is of the things people don't realize is that if we don't regulate you're going that if we don't regulate you're going that if we don't regulate you're going to be regulated by someone else to be regulated by someone else to be regulated by someone else yeah right we're yeah right we're yeah right we're talking here in the us but we have you talking here in the us but we have you talking here in the us but we have you know all these companies they have to know all these companies they have to know all these companies they have to dance by the tune of the of the EU yeah dance by the tune of the of the EU yeah dance by the tune of the of the EU yeah right so it's like okay so we're not right so it's like okay so we're not right so it's like okay so we're not regulating over here but over there and regulating over here but over there and regulating over here but over there and also of these other countries they're also of these other countries they're also of these other countries they're also taking up a lot of these other also taking up a lot of these other also taking up a lot of these other regulations so that don't because those regulations so that don't because those regulations so that don't because those are the higher standards those are the are the higher standards those are the are the higher standards those are the things to get listed to as opposed to things to get listed to as opposed to things to get listed to as opposed to just wild west though yeah Pete said the just wild west though yeah Pete said the just wild west though yeah Pete said the word he said deao and so as as many of word he said deao and so as as many of word he said deao and so as as many of you realize there's standards and you realize there's standards and you realize there's standards and there's de facto standards and this there's de facto standards and this there's de facto standards and this actually goes back to the wild west most actually goes back to the wild west most actually goes back to the wild west most standards are come from defacto standards are come from defacto standards are come from defacto standards and those came from Wild West standards and those came from Wild West standards and those came from Wild West Cowboys who won the war seriously that's Cowboys who won the war seriously that's Cowboys who won the war seriously that's how a lot of that stuff happened yeah how a lot of that stuff happened yeah how a lot of that stuff happened yeah consortiums bodies got together way consortiums bodies got together way consortiums bodies got together way after the leader after the leader after the leader put a stake in their ground and they won

put a stake in their ground and they won put a stake in their ground and they won because it got the most adoption I'm not because it got the most adoption I'm not because it got the most adoption I'm not saying this the right way but just if saying this the right way but just if saying this the right way but just if you look at the past that's how a lot of you look at the past that's how a lot of you look at the past that's how a lot of things happen I I I tend to I do agree things happen I I I tend to I do agree things happen I I I tend to I do agree and see the same thing like innovators and see the same thing like innovators and see the same thing like innovators go because they go in in in you know go because they go in in in you know go because they go in in in you know Uncharted Territory and and try new Uncharted Territory and and try new Uncharted Territory and and try new things so yes there's no regulations things so yes there's no regulations things so yes there's no regulations there but at some point they will stop there but at some point they will stop there but at some point they will stop and look around and say okay so now I and look around and say okay so now I and look around and say okay so now I figured some number of things out uh I figured some number of things out uh I figured some number of things out uh I know how to do it right you know or I know how to do it right you know or I know how to do it right you know or I can join efforts with another one to do can join efforts with another one to do can join efforts with another one to do it right and this is where you establish it right and this is where you establish it right and this is where you establish the regulations what I'm saying is is the regulations what I'm saying is is the regulations what I'm saying is is it's you you don't need to set the it's you you don't need to set the it's you you don't need to set the regulations before you know what it's regulations before you know what it's regulations before you know what it's for but once as soon as you know the for but once as soon as you know the for but once as soon as you know the risk as soon as you know and and for AI risk as soon as you know and and for AI risk as soon as you know and and for AI we know a lot of things already so it's we know a lot of things already so it's we know a lot of things already so it's it's already time to start regulating it's already time to start regulating it's already time to start regulating not to put boundaries everywhere let not to put boundaries everywhere let not to put boundaries everywhere let Innovation go but but stop like slow Innovation go but but stop like slow Innovation go but but stop like slow down look around say hey this is well down look around say hey this is well down look around say hey this is well known these are the risks let's regulate known these are the risks let's regulate known these are the risks let's regulate that and move forward with the rest and that and move forward with the rest and that and move forward with the rest and not just like just break all the not just like just break all the not just like just break all the barriers and just like move forward so barriers and just like move forward so barriers and just like move forward so Debbie you were you were mentioning like Debbie you were you were mentioning like Debbie you were you were mentioning like you know space was he mus driving that I you know space was he mus driving that I you know space was he mus driving that I think that's gonna be wild that's gonna think that's gonna be wild that's gonna think that's gonna be wild that's gonna be really wild I mean like the movies be really wild I mean like the movies be really wild I mean like the movies not even close to that and the other one not even close to that and the other one not even close to that and the other one was the other one was Aviation Debbie um was the other one was Aviation Debbie um was the other one was Aviation Debbie um I freak out each time I see all the I freak out each time I see all the I freak out each time I see all the planes over like Union Lake over big planes over like Union Lake over big planes over like Union Lake over big cities in the US like like my my cities in the US like like my my cities in the US like like my my daughter's boyfriend is learning to fly

daughter's boyfriend is learning to fly daughter's boyfriend is learning to fly he told me he can fly over the the Space he told me he can fly over the the Space he told me he can fly over the the Space Needle and I'm just like what yeah like Needle and I'm just like what yeah like Needle and I'm just like what yeah like if you are like kind of like that many if you are like kind of like that many if you are like kind of like that many feet away from it you're good I was like feet away from it you're good I was like feet away from it you're good I was like but there are like people are leaving but there are like people are leaving but there are like people are leaving under and who's telling you which path under and who's telling you which path under and who's telling you which path to go through it's like no no that's to go through it's like no no that's to go through it's like no no that's open space that's open airs I was like open space that's open airs I was like open space that's open airs I was like it can't be like try and fly over Paris it can't be like try and fly over Paris it can't be like try and fly over Paris with a small plane you're going to be with a small plane you're going to be with a small plane you're going to be put down like in a matter of seconds put down like in a matter of seconds put down like in a matter of seconds it's like this this like what's going on it's like this this like what's going on it's like this this like what's going on seriously like seriously like seriously like regulations they are needed yeah yeah regulations they are needed yeah yeah regulations they are needed yeah yeah well you know you brought up Elon Musk well you know you brought up Elon Musk well you know you brought up Elon Musk and so you know I thought it was iric and so you know I thought it was iric and so you know I thought it was iric that oh no no problem um that um he uh that oh no no problem um that um he uh that oh no no problem um that um he uh what was it he tried to put the brakes what was it he tried to put the brakes what was it he tried to put the brakes on AI remember that yes everyone's put a on AI remember that yes everyone's put a on AI remember that yes everyone's put a pause yeah so yeah that that that was pause yeah so yeah that that that was pause yeah so yeah that that that was kind of ironic so a so-called innovator kind of ironic so a so-called innovator kind of ironic so a so-called innovator putting wanting to put breaks on putting wanting to put breaks on putting wanting to put breaks on Innovation but you you're totally right Innovation but you you're totally right Innovation but you you're totally right there's a lot of stuff that's known and there's a lot of stuff that's known and there's a lot of stuff that's known and I think that's one of the dangers of the I think that's one of the dangers of the I think that's one of the dangers of the hype uh once the hype starts to go hype uh once the hype starts to go hype uh once the hype starts to go Bonkers then um all that is known as Bonkers then um all that is known as Bonkers then um all that is known as forgotten you know what I'm saying and forgotten you know what I'm saying and forgotten you know what I'm saying and that that I think is where we really get that that I think is where we really get that that I think is where we really get into trouble and the other thing that I into trouble and the other thing that I into trouble and the other thing that I thought was really um interesting that thought was really um interesting that thought was really um interesting that JD Vance um said was as we say in the JD Vance um said was as we say in the JD Vance um said was as we say in the Silicon Valley if you're not paying you Silicon Valley if you're not paying you Silicon Valley if you're not paying you then if you're if you're getting then if you're if you're getting then if you're if you're getting something for free then you're the something for free then you're the something for free then you're the product right and and and it it I don't

product right and and and it it I don't product right and and and it it I don't think this guy actually was thinking think this guy actually was thinking think this guy actually was thinking through what he was actually saying he's through what he was actually saying he's through what he was actually saying he's basically saying okay all these American basically saying okay all these American basically saying okay all these American companies they're coming to you with um companies they're coming to you with um companies they're coming to you with um Services it's not Innovation services Services it's not Innovation services Services it's not Innovation services that that are beta they're pushing it on that that are beta they're pushing it on that that are beta they're pushing it on you guys and a lot of it is going to be you guys and a lot of it is going to be you guys and a lot of it is going to be for free so in other words be prepared for free so in other words be prepared for free so in other words be prepared to be the product I mean that's to be the product I mean that's to be the product I mean that's literally what he was saying to that literally what he was saying to that literally what he was saying to that audience which is really weird but that audience which is really weird but that audience which is really weird but that that's sort of that that's sort of that that's sort of that contradiction um that was being contradiction um that was being contradiction um that was being presented now I don't know if but it's presented now I don't know if but it's presented now I don't know if but it's really true math really works out well really true math really works out well really true math really works out well for let's say the Europeans or anyone for let's say the Europeans or anyone for let's say the Europeans or anyone else you know what I'm saying even for else you know what I'm saying even for else you know what I'm saying even for Americans is that a fair trade right Americans is that a fair trade right Americans is that a fair trade right okay so we're the product you're going okay so we're the product you're going okay so we're the product you're going to sell us to advertisers so you can to sell us to advertisers so you can to sell us to advertisers so you can make huge margins make huge margins make huge margins globally then what does that look like globally then what does that look like globally then what does that look like and so I don't think these guys really and so I don't think these guys really and so I don't think these guys really think through what they're really think through what they're really think through what they're really talking about and then in the same talking about and then in the same talking about and then in the same breath they're talking about how the UN breath they're talking about how the UN breath they're talking about how the UN we want the you know he's on an we want the you know he's on an we want the you know he's on an international stage saying we want the international stage saying we want the international stage saying we want the us to continue to dominate Ai and so you us to continue to dominate Ai and so you us to continue to dominate Ai and so you put all those themes get how does that put all those themes get how does that put all those themes get how does that look you know what I'm saying the Optics look you know what I'm saying the Optics look you know what I'm saying the Optics you know what the Optics objectively you know what the Optics objectively you know what the Optics objectively they don't look that great right so the they don't look that great right so the they don't look that great right so the I'll tell you what the Optics look like I'll tell you what the Optics look like I'll tell you what the Optics look like because I have to refer to everything because I have to refer to everything because I have to refer to everything like with a movie of course like with a movie of course like with a movie of course I'm imagining as he got up there he I'm imagining as he got up there he I'm imagining as he got up there he showed the scene from Apocalypse Now showed the scene from Apocalypse Now showed the scene from Apocalypse Now while the helicopters are coming in on

while the helicopters are coming in on while the helicopters are coming in on the beach and the beach and the beach and they're you know here comes America they're you know here comes America they're you know here comes America we're going to do some surfing on the we're going to do some surfing on the we're going to do some surfing on the beach in Vietnam while we're at it and beach in Vietnam while we're at it and beach in Vietnam while we're at it and stuff like that I'm sure that's what he stuff like that I'm sure that's what he stuff like that I'm sure that's what he was thinking yeah you know I don't know was thinking yeah you know I don't know was thinking yeah you know I don't know it's probably part of it is beating your it's probably part of it is beating your it's probably part of it is beating your chest yeah yeah part of it was hey chest yeah yeah part of it was hey chest yeah yeah part of it was hey there's a new sheriff and we're a bunch there's a new sheriff and we're a bunch there's a new sheriff and we're a bunch of badasses and we got big guns and we of badasses and we got big guns and we of badasses and we got big guns and we don't give a don't give a don't give a about I really seriously I really think about I really seriously I really think about I really seriously I really think it was the same thing when I watched it was the same thing when I watched it was the same thing when I watched Trump present to the uh World economic Trump present to the uh World economic Trump present to the uh World economic Forum on video display you know he Forum on video display you know he Forum on video display you know he didn't hold back at all and I was didn't hold back at all and I was didn't hold back at all and I was surprised to see all the Europeans going surprised to see all the Europeans going surprised to see all the Europeans going amazing even though you know they didn't amazing even though you know they didn't amazing even though you know they didn't believe in a single thing he said you believe in a single thing he said you believe in a single thing he said you know I was like okay yeah but you know know I was like okay yeah but you know know I was like okay yeah but you know what it's a reality that we we have to what it's a reality that we we have to what it's a reality that we we have to deal with a lot of companies have to deal with a lot of companies have to deal with a lot of companies have to deal with they're they're scratching deal with they're they're scratching deal with they're they're scratching their heads wondering well um how do we their heads wondering well um how do we their heads wondering well um how do we plan for the future what is the uh what plan for the future what is the uh what plan for the future what is the uh what are the bets that we should be making are the bets that we should be making are the bets that we should be making right so abely any part of the seite of right so abely any part of the seite of right so abely any part of the seite of any company they have to be focused on any company they have to be focused on any company they have to be focused on geopolitics all the time absolutely and geopolitics all the time absolutely and geopolitics all the time absolutely and and um let me just say uncertainty is and um let me just say uncertainty is and um let me just say uncertainty is expensive expensive expensive yeah yeah I'm sorry what was that UNC I yeah yeah I'm sorry what was that UNC I yeah yeah I'm sorry what was that UNC I said uncertainty is expensive said uncertainty is expensive said uncertainty is expensive yeah yeah exactly um you know talking yeah yeah exactly um you know talking yeah yeah exactly um you know talking about friction you know sort of some

about friction you know sort of some about friction you know sort of some degree of normaly and stability um degree of normaly and stability um degree of normaly and stability um reduces friction right um transparency reduces friction right um transparency reduces friction right um transparency at least transparency in the future but at least transparency in the future but at least transparency in the future but then but what you know what I think then but what you know what I think then but what you know what I think benefits from volatility and uncertainty benefits from volatility and uncertainty benefits from volatility and uncertainty is speculation right you gamble on stuff is speculation right you gamble on stuff is speculation right you gamble on stuff it's like oh I think things are going to it's like oh I think things are going to it's like oh I think things are going to go this way so let's make let's place go this way so let's make let's place go this way so let's make let's place bets here and instead of a focus on bets here and instead of a focus on bets here and instead of a focus on value and you know generating economic value and you know generating economic value and you know generating economic and customer value everyone's pivoting and customer value everyone's pivoting and customer value everyone's pivoting to the next tech buzzword or they're to the next tech buzzword or they're to the next tech buzzword or they're reacting to the next reacting to the next reacting to the next geopolitical um event right so it's all geopolitical um event right so it's all geopolitical um event right so it's all about the hype machine baby about the hype machine baby about the hype machine baby yeah I we got really yeah I we got really yeah I we got really serious yeah oh man let's talk about serious yeah oh man let's talk about serious yeah oh man let's talk about Austin Texas February 25th oh good idea Austin Texas February 25th oh good idea Austin Texas February 25th oh good idea good segue good segue good segue there see you all there well actually there see you all there well actually there see you all there well actually Leonard will be there we'll we'll we're Leonard will be there we'll we'll we're Leonard will be there we'll we'll we're gonna do an iot coffee talk there is gonna do an iot coffee talk there is gonna do an iot coffee talk there is that that the plan oh my gosh you guys that that the plan oh my gosh you guys that that the plan oh my gosh you guys do it have critical mass there we'll use do it have critical mass there we'll use do it have critical mass there we'll use the Olivier's uh live stream setup and the Olivier's uh live stream setup and the Olivier's uh live stream setup and stuff and stuff and stuff and we'll we gonna have the iot show as well we'll we gonna have the iot show as well we'll we gonna have the iot show as well live show iot Cofe talk career Edge live show iot Cofe talk career Edge live show iot Cofe talk career Edge depending on when you do it I'm only depending on when you do it I'm only depending on when you do it I'm only going to be there that one day oh that's going to be there that one day oh that's going to be there that one day oh that's true well maybe you can dial in on that true well maybe you can dial in on that true well maybe you can dial in on that one you can do I'll be there I'll be one you can do I'll be there I'll be one you can do I'll be there I'll be there on Tuesday and Tuesday evening you

there on Tuesday and Tuesday evening you there on Tuesday and Tuesday evening you for Tom's thing yeah and I've seen you for Tom's thing yeah and I've seen you for Tom's thing yeah and I've seen you signing up for the it show live stream I signing up for the it show live stream I signing up for the it show live stream I did assuming there's a slot on Tuesday did assuming there's a slot on Tuesday did assuming there's a slot on Tuesday afternoon maybe I think he signed up afternoon maybe I think he signed up afternoon maybe I think he signed up really enough so uh I think people really enough so uh I think people really enough so uh I think people should should continue signing up yeah should should continue signing up yeah should should continue signing up yeah and uh maybe he'll be bumped out maybe and uh maybe he'll be bumped out maybe and uh maybe he'll be bumped out maybe there's going to be more interesting there's going to be more interesting there's going to be more interesting topics yeah yeah you might get bumped topics yeah yeah you might get bumped topics yeah yeah you might get bumped Rob yeah sorry I'm going to lose friends Rob yeah sorry I'm going to lose friends Rob yeah sorry I'm going to lose friends here yeah it's okay it's okay we yes you here yeah it's okay it's okay we yes you here yeah it's okay it's okay we yes you can you can be famous be famous and be can you can be famous be famous and be can you can be famous be famous and be on Olivier's live stream at the iot show on Olivier's live stream at the iot show on Olivier's live stream at the iot show at the event so it'll be fun that's true at the event so it'll be fun that's true at the event so it'll be fun that's true I don't know about the famous sport but I don't know about the famous sport but I don't know about the famous sport but well you know more famous more famous well you know more famous more famous well you know more famous more famous you know technically more famous more you know technically more famous more you know technically more famous more famous in a little subset of a segment famous in a little subset of a segment famous in a little subset of a segment of a of a of a [Laughter] [Laughter] [Laughter] yeah oh that's that's crazy yeah oh that's that's crazy yeah oh that's that's crazy what else is else there oh I'm loving what else is else there oh I'm loving what else is else there oh I'm loving the dog with a cone you guys probably the dog with a cone you guys probably the dog with a cone you guys probably already talked about that earlier already talked about that earlier already talked about that earlier shame yeah he has allergies he's eating shame yeah he has allergies he's eating shame yeah he has allergies he's eating his own tail really yeah tail what his own tail really yeah tail what his own tail really yeah tail what happened to the the happened to the the happened to the the floaty oh yeah the donut donut yeah it's floaty oh yeah the donut donut yeah it's floaty oh yeah the donut donut yeah it's a it's a combo it's got a donut with a a a it's a combo it's got a donut with a a a it's a combo it's got a donut with a a little cone wrapped around it yeah little cone wrapped around it yeah little cone wrapped around it yeah yeah and a cone together that's pretty yeah and a cone together that's pretty yeah and a cone together that's pretty Innovative it was I saw it you know Innovative it was I saw it you know Innovative it was I saw it you know because I always worry you know a little because I always worry you know a little because I always worry you know a little I worry about him like choking himself I worry about him like choking himself I worry about him like choking himself he's not the smartest dog he's he's he's not the smartest dog he's he's he's not the smartest dog he's he's really cute but you know so like

really cute but you know so like really cute but you know so like uh it's kind of like the airplane pillow uh it's kind of like the airplane pillow uh it's kind of like the airplane pillow people you know he's like this and people you know he's like this and people you know he's like this and they'll just like start snoring when they'll just like start snoring when they'll just like start snoring when he's just sit he's just sit he's just sit here I got a question yeah had you all here I got a question yeah had you all here I got a question yeah had you all heard this this phrase digital ghost heard this this phrase digital ghost heard this this phrase digital ghost ships had you heard about this digital ships had you heard about this digital ships had you heard about this digital ghost ships G ships so basically this is ghost ships G ships so basically this is ghost ships G ships so basically this is a term someone sent me a video about a term someone sent me a video about a term someone sent me a video about this this iot related um basically this this iot related um basically this this iot related um basically they're using that term to talk about they're using that term to talk about they're using that term to talk about devices that are connected to the devices that are connected to the devices that are connected to the internet but but you know maybe they're internet but but you know maybe they're internet but but you know maybe they're um they're out of warranty people don't um they're out of warranty people don't um they're out of warranty people don't know they're connected to the internet know they're connected to the internet know they're connected to the internet uh they're really old they still work um uh they're really old they still work um uh they're really old they still work um so this video I saw this guy he was just so this video I saw this guy he was just so this video I saw this guy he was just going around uh looking for stuff that going around uh looking for stuff that going around uh looking for stuff that was Internet connected and it's like you was Internet connected and it's like you was Internet connected and it's like you know cameras of people didn't know about know cameras of people didn't know about know cameras of people didn't know about they were in their houses you know in they were in their houses you know in they were in their houses you know in their garages on their streets and he their garages on their streets and he their garages on their streets and he was able to geolocate a lot of these was able to geolocate a lot of these was able to geolocate a lot of these people and like go to their house and people and like go to their house and people and like go to their house and say hey did you know that we can see say hey did you know that we can see say hey did you know that we can see like inside your house or you have a like inside your house or you have a like inside your house or you have a speaker that is you know someone is speaker that is you know someone is speaker that is you know someone is talking to your kid on a speaker that talking to your kid on a speaker that talking to your kid on a speaker that you didn't know should be was connected you didn't know should be was connected you didn't know should be was connected I see these are old old systems that are I see these are old old systems that are I see these are old old systems that are still connected that people are taking still connected that people are taking still connected that people are taking over basically exactly right so it's over basically exactly right so it's over basically exactly right so it's creating like a security vulner creating like a security vulner creating like a security vulner vulnerability and a lot of people don't vulnerability and a lot of people don't vulnerability and a lot of people don't even know there not surprising I mean a

even know there not surprising I mean a even know there not surprising I mean a lot of people have connected speakers lot of people have connected speakers lot of people have connected speakers and cameras over the years and probably and cameras over the years and probably and cameras over the years and probably forgot about them and what was the name forgot about them and what was the name forgot about them and what was the name of that tool I remember in the early of that tool I remember in the early of that tool I remember in the early days of days of days of iot and there was a lot of talk there iot and there was a lot of talk there iot and there was a lot of talk there was some tool people would use and they was some tool people would use and they was some tool people would use and they interrogated the whole internet and interrogated the whole internet and interrogated the whole internet and found tens of thousands or millions of found tens of thousands or millions of found tens of thousands or millions of different iot devices that are kind of different iot devices that are kind of different iot devices that are kind of exposed the internet no security which exposed the internet no security which exposed the internet no security which is most of them and identify like all of is most of them and identify like all of is most of them and identify like all of them you know and yeah it was it was them you know and yeah it was it was them you know and yeah it was it was like oh wow maybe we should do this a like oh wow maybe we should do this a like oh wow maybe we should do this a little differently yeah Innovation little differently yeah Innovation little differently yeah Innovation Innovation people yeah well I do Innovation people yeah well I do Innovation people yeah well I do remember the the Twitter handle internet remember the the Twitter handle internet remember the the Twitter handle internet of which was always funny and it of which was always funny and it of which was always funny and it taught you about all the ridiculous iot taught you about all the ridiculous iot taught you about all the ridiculous iot things that went wrong which was most of things that went wrong which was most of things that went wrong which was most of them all the the stuff that went wrong them all the the stuff that went wrong them all the the stuff that went wrong yes survived and still like ails us and yes survived and still like ails us and yes survived and still like ails us and inflicts us today I mean absolutely had inflicts us today I mean absolutely had inflicts us today I mean absolutely had some really creepy crap yeah or you know some really creepy crap yeah or you know some really creepy crap yeah or you know and taking to Market probably the and taking to Market probably the and taking to Market probably the leading voice in iot for much of this leading voice in iot for much of this leading voice in iot for much of this times Stacy higin bam and so she loved times Stacy higin bam and so she loved times Stacy higin bam and so she loved to talk about devices and companies to talk about devices and companies to talk about devices and companies where the company went out of business where the company went out of business where the company went out of business but you paid $300 for a doorbell and it but you paid $300 for a doorbell and it but you paid $300 for a doorbell and it was connect did and now there's no was connect did and now there's no was connect did and now there's no backend server anymore and it just backend server anymore and it just backend server anymore and it just there's like all kinds of things where there's like all kinds of things where there's like all kinds of things where the it just died you paid extra money the it just died you paid extra money the it just died you paid extra money for an iot connected equivalent of a

for an iot connected equivalent of a for an iot connected equivalent of a previous device was dumb now it just previous device was dumb now it just previous device was dumb now it just does even it doesn't work anymore it's does even it doesn't work anymore it's does even it doesn't work anymore it's bricked yeah I'd almost be I mean I bricked yeah I'd almost be I mean I bricked yeah I'd almost be I mean I guess the concern here is these things guess the concern here is these things guess the concern here is these things they're still they're still they're still working right that's a problem that's a working right that's a problem that's a working right that's a problem that's a problem especially people don't know problem especially people don't know problem especially people don't know like people you know people move they like people you know people move they like people you know people move they move houses you know they don't know all move houses you know they don't know all move houses you know they don't know all the stuff that's connected to their the stuff that's connected to their the stuff that's connected to their houses well I think it' be great for houses well I think it' be great for houses well I think it' be great for people to run audits on there I think people to run audits on there I think people to run audits on there I think it's sort of there's like a tool for it's sort of there's like a tool for it's sort of there's like a tool for Xfinity or maybe for my deco mesh where Xfinity or maybe for my deco mesh where Xfinity or maybe for my deco mesh where it's like here's everything that's it's like here's everything that's it's like here's everything that's connected to your network um and you can connected to your network um and you can connected to your network um and you can see all the devices and you're like oh I see all the devices and you're like oh I see all the devices and you're like oh I didn't realize that camera in the garage didn't realize that camera in the garage didn't realize that camera in the garage is still connected and stuff so yeah is still connected and stuff so yeah is still connected and stuff so yeah people need to run those audits somehow people need to run those audits somehow people need to run those audits somehow you know yeah and I I think that's like you know yeah and I I think that's like you know yeah and I I think that's like um that's a great service security trust um that's a great service security trust um that's a great service security trust all those things what's connected not all those things what's connected not all those things what's connected not less and you know and how do you how do less and you know and how do you how do less and you know and how do you how do you monitor that excuse me monitor you monitor that excuse me monitor you monitor that excuse me monitor monitor that uh persistently right and monitor that uh persistently right and monitor that uh persistently right and constantly because this the you know constantly because this the you know constantly because this the you know your situation is always changing your situation is always changing your situation is always changing so yeah that's a thing but because I was so yeah that's a thing but because I was so yeah that's a thing but because I was I was talking to my my mom I was I was talking to my my mom I was I was talking to my my mom I was explaining to her that you know uh don't explaining to her that you know uh don't explaining to her that you know uh don't trust trust trust anything no you're right anything no you're right anything no you're right zero trust zero trust architecture zero trust zero trust architecture zero trust zero trust architecture trustless trustless I just remember trustless trustless I just remember trustless trustless I just remember having learnings you know because having learnings you know because having learnings you know because there's like you know when you think there's like you know when you think there's like you know when you think about you know lots of people have about you know lots of people have about you know lots of people have written about the story of my life of

written about the story of my life of written about the story of my life of course and so there was this time after course and so there was this time after course and so there was this time after I co-invented the internet of things I co-invented the internet of things I co-invented the internet of things with Al Gore like in the early mid 90s with Al Gore like in the early mid 90s with Al Gore like in the early mid 90s but then I went into the mobile but then I went into the mobile but then I went into the mobile Revolution and you know and I was Revolution and you know and I was Revolution and you know and I was actually into Mo I built you know before actually into Mo I built you know before actually into Mo I built you know before I joined Microsoft you know window I joined Microsoft you know window I joined Microsoft you know window management company but I had flashbacks management company but I had flashbacks management company but I had flashbacks a lot of the stuff that helped me be a lot of the stuff that helped me be a lot of the stuff that helped me be better at building iot stuff later I better at building iot stuff later I better at building iot stuff later I learned from building MDM stuff for learned from building MDM stuff for learned from building MDM stuff for smartphones because that there's a lot smartphones because that there's a lot smartphones because that there's a lot of similarities be behind how they work of similarities be behind how they work of similarities be behind how they work getting Telemetry off a device send getting Telemetry off a device send getting Telemetry off a device send updating it and I do remember um one of updating it and I do remember um one of updating it and I do remember um one of my competitors in the mobile device my competitors in the mobile device my competitors in the mobile device management space who somehow managed to management space who somehow managed to management space who somehow managed to sell their company to like semantics so sell their company to like semantics so sell their company to like semantics so good for them but the way they did their good for them but the way they did their good for them but the way they did their mobile device management stuff is they mobile device management stuff is they mobile device management stuff is they basically essentially had a web server basically essentially had a web server basically essentially had a web server running on your phone and it was running on your phone and it was running on your phone and it was listening so it was and so in their listening so it was and so in their listening so it was and so in their primitive mind they thought well yes if primitive mind they thought well yes if primitive mind they thought well yes if I need to connect to a device I need to I need to connect to a device I need to I need to connect to a device I need to have it listening on the internet like a have it listening on the internet like a have it listening on the internet like a web web web server which was stupid and so then I server which was stupid and so then I server which was stupid and so then I fast forward to the earliest days of iot fast forward to the earliest days of iot fast forward to the earliest days of iot at Microsoft and I'm like having these at Microsoft and I'm like having these at Microsoft and I'm like having these architecture discussions with like ulie architecture discussions with like ulie architecture discussions with like ulie hman and others at Microsoft and we're hman and others at Microsoft and we're hman and others at Microsoft and we're like no no no no everything from an iot like no no no no everything from an iot like no no no no everything from an iot device has to be outbound only we create device has to be outbound only we create device has to be outbound only we create the connection from device going up if

the connection from device going up if the connection from device going up if you need to push something down to it you need to push something down to it you need to push something down to it you're either polling or use a permanent you're either polling or use a permanent you're either polling or use a permanent nailed up connection or something like nailed up connection or something like nailed up connection or something like that with a different wire protocol but that with a different wire protocol but that with a different wire protocol but the idea but a lot of people aren't that the idea but a lot of people aren't that the idea but a lot of people aren't that bright or they're not idiots but they bright or they're not idiots but they bright or they're not idiots but they just don't know any better and so they just don't know any better and so they just don't know any better and so they go well my device needs to listen how go well my device needs to listen how go well my device needs to listen how else will I talk to it you know and else will I talk to it you know and else will I talk to it you know and that's how you get hacked right yeah that's how you get hacked right yeah that's how you get hacked right yeah yeah yeah well see I mean that that goes yeah yeah well see I mean that that goes yeah yeah well see I mean that that goes to this to this to this whole you know there's just stupid whole you know there's just stupid whole you know there's just stupid design in in not all Innovation is good design in in not all Innovation is good design in in not all Innovation is good Innovation right sometimes this some Innovation right sometimes this some Innovation right sometimes this some Innovations canote really really bad Innovations canote really really bad Innovations canote really really bad dangerous designs right we have a dangerous designs right we have a dangerous designs right we have a website called bad innovation.com website called bad innovation.com website called bad innovation.com [Laughter] [Laughter] [Laughter] look it up look it up look it up well you know think it's an idea that's well you know think it's an idea that's well you know think it's an idea that's really horrible never been imagined really horrible never been imagined really horrible never been imagined before and then now you're implementing before and then now you're implementing before and then now you're implementing it and you're selling it to people it and you're selling it to people it and you're selling it to people sometimes bad Innovations have success sometimes bad Innovations have success sometimes bad Innovations have success in the market oh yeah a lot of a lot of the reason why yeah a lot of a lot of the reason why this Innovation is bad is because it's this Innovation is bad is because it's this Innovation is bad is because it's un untethered from the actual you know un untethered from the actual you know un untethered from the actual you know operations right so it's like okay can operations right so it's like okay can operations right so it's like okay can throw a grenade and walk away yes and throw a grenade and walk away yes and throw a grenade and walk away yes and take my check with me that's right and take my check with me that's right and take my check with me that's right and take my check think about as as we just take my check think about as as we just take my check think about as as we just go stream of Consciousness here thinking go stream of Consciousness here thinking go stream of Consciousness here thinking about bad about bad about bad Innovation bad due diligence I can't Innovation bad due diligence I can't Innovation bad due diligence I can't tell you how many m&a deals happen where

tell you how many m&a deals happen where tell you how many m&a deals happen where the acquiring company's acquiring some the acquiring company's acquiring some the acquiring company's acquiring some other company with this bad Innovation other company with this bad Innovation other company with this bad Innovation but they don't know it's bad and people but they don't know it's bad and people but they don't know it's bad and people don't know how to do technical due don't know how to do technical due don't know how to do technical due diligence anymore on companies and they diligence anymore on companies and they diligence anymore on companies and they end up doing the acquisition and it end up doing the acquisition and it end up doing the acquisition and it turns out turns out turns out it's a grenade that Debbie threw over a it's a grenade that Debbie threw over a it's a grenade that Debbie threw over a wall yeah I mean I used to do a lot of wall yeah I mean I used to do a lot of wall yeah I mean I used to do a lot of that kind of like the tech tech that kind of like the tech tech that kind of like the tech tech integration for acquired companies yeah integration for acquired companies yeah integration for acquired companies yeah and man you you you learn very quickly and man you you you learn very quickly and man you you you learn very quickly over time that you need to look very over time that you need to look very over time that you need to look very holistic it can't just be focused on holistic it can't just be focused on holistic it can't just be focused on interfaces and you know the app you know interfaces and you know the app you know interfaces and you know the app you know like the um software architecture things like the um software architecture things like the um software architecture things like you have to look holistically like you have to look holistically like you have to look holistically across everything and how you know like across everything and how you know like across everything and how you know like the quality of the application design the quality of the application design the quality of the application design everything and um you got to go deep everything and um you got to go deep everything and um you got to go deep deep deep in that embedded code that's deep deep in that embedded code that's deep deep in that embedded code that's why you call Olivier people don't people why you call Olivier people don't people why you call Olivier people don't people plus you have to look you have to look plus you have to look you have to look plus you have to look you have to look you have to have exit strategy right you have to have exit strategy right you have to have exit strategy right this thing is not gonna operate forever this thing is not gonna operate forever this thing is not gonna operate forever You're Not Gon to want it forever like I You're Not Gon to want it forever like I You're Not Gon to want it forever like I had a company uh buy something it was had a company uh buy something it was had a company uh buy something it was literally like kind of it was like the literally like kind of it was like the literally like kind of it was like the technology equivalent of a DeLorean technology equivalent of a DeLorean technology equivalent of a DeLorean basically so they have very expensive basically so they have very expensive basically so they have very expensive thing I think they paid a couple million thing I think they paid a couple million thing I think they paid a couple million dollars for it the system to hold it dollars for it the system to hold it dollars for it the system to hold it data and when I looked at it I'm like data and when I looked at it I'm like data and when I looked at it I'm like you can't get anything out of it so if you can't get anything out of it so if you can't get anything out of it so if you wanted to exit out you you basically you wanted to exit out you you basically you wanted to exit out you you basically they basically had to hire hackers to they basically had to hire hackers to they basically had to hire hackers to get the data out it had no way to get get the data out it had no way to get get the data out it had no way to get the stuff out of the system once it was

the stuff out of the system once it was the stuff out of the system once it was in there like that's horrible like and in there like that's horrible like and in there like that's horrible like and you bought this for several million you bought this for several million you bought this for several million dollars and nobody realized you can't dollars and nobody realized you can't dollars and nobody realized you can't get the data out of it the red flag was get the data out of it the red flag was get the data out of it the red flag was when they called their system the black when they called their system the black when they called their system the black hole even light can't hole even light can't hole even light can't escape or the roach motel you know oh no escape or the roach motel you know oh no escape or the roach motel you know oh no yes bad product names bad product namesi uh you give you give Innovation a namesi uh you give you give Innovation a bad name yes no sounds like a a karaoke bad name yes no sounds like a a karaoke bad name yes no sounds like a a karaoke project for next time yes you give yeah project for next time yes you give yeah project for next time yes you give yeah see you know this is the this is this is see you know this is the this is this is see you know this is the this is this is the good stuff that comes out of our the good stuff that comes out of our the good stuff that comes out of our that's that's that's right good it's funny you say that you right good it's funny you say that you right good it's funny you say that you know I don't know on the Instagram know I don't know on the Instagram know I don't know on the Instagram machine yesterday there was like some machine yesterday there was like some machine yesterday there was like some deal posted with the multiple choice of deal posted with the multiple choice of deal posted with the multiple choice of what are the best things to say to your what are the best things to say to your what are the best things to say to your Valentine on Valentine's Day and You Valentine on Valentine's Day and You Valentine on Valentine's Day and You Give Love a Bad Name was one of the Give Love a Bad Name was one of the Give Love a Bad Name was one of the options actually that's a that's sounds like a actually that's a that's sounds like a hallucinating AI algorithm oh my gosh hallucinating AI algorithm oh my gosh hallucinating AI algorithm oh my gosh okay yeah no we have our tune for next okay yeah no we have our tune for next okay yeah no we have our tune for next week pisk Our advice may be wrong week pisk Our advice may be wrong week pisk Our advice may be wrong experimental that didal Valen advice did experimental that didal Valen advice did experimental that didal Valen advice did get things going for Bon Joby though so get things going for Bon Joby though so get things going for Bon Joby though so Props kind of kicked off you know did Props kind of kicked off you know did Props kind of kicked off you know did New Jersey

New Jersey New Jersey yeah it's a great song by the way the yeah it's a great song by the way the yeah it's a great song by the way the other interesting note just before I other interesting note just before I other interesting note just before I know we're closing out at some point know we're closing out at some point know we're closing out at some point here but the I I I did post about there here but the I I I did post about there here but the I I I did post about there was a flurry of semi conductor kind of was a flurry of semi conductor kind of was a flurry of semi conductor kind of merging rumors this past week with nxp merging rumors this past week with nxp merging rumors this past week with nxp acquiring canara and and meta acquiring canara and and meta acquiring canara and and meta potentially acquiring furiosa and then potentially acquiring furiosa and then potentially acquiring furiosa and then open AI yeah yeah desig their own chips open AI yeah yeah desig their own chips open AI yeah yeah desig their own chips like seems to be kind of a a bit of a a like seems to be kind of a a bit of a a like seems to be kind of a a bit of a a move in that direction of consolidation move in that direction of consolidation move in that direction of consolidation and integration of semiconductors and and integration of semiconductors and and integration of semiconductors and software again which is is kind of cool software again which is is kind of cool software again which is is kind of cool to see you know it's not not unexpected to see you know it's not not unexpected to see you know it's not not unexpected yeah but I think we'll see more of that yeah but I think we'll see more of that yeah but I think we'll see more of that meta having their own chips Mak makes a meta having their own chips Mak makes a meta having their own chips Mak makes a lot of sense right just like you know lot of sense right just like you know lot of sense right just like you know Microsoft AWS gcp they have their own Microsoft AWS gcp they have their own Microsoft AWS gcp they have their own you know training chips that they use in you know training chips that they use in you know training chips that they use in their data centers now to minimize their their data centers now to minimize their their data centers now to minimize their cost and risk on Nvidia and other cost and risk on Nvidia and other cost and risk on Nvidia and other vendors so yeah AI do the same thing vendors so yeah AI do the same thing vendors so yeah AI do the same thing that's the thing about web scale hypers that's the thing about web scale hypers that's the thing about web scale hypers scale right you have that scale to make scale right you have that scale to make scale right you have that scale to make it um worth it yeah worth it uh and then it um worth it yeah worth it uh and then it um worth it yeah worth it uh and then this one of the things that there's a this one of the things that there's a this one of the things that there's a lot of confusion about lot of confusion about lot of confusion about that there is a difference between all that there is a difference between all that there is a difference between all the Frontier Model training stuff that's the Frontier Model training stuff that's the Frontier Model training stuff that's happening you know um which Nvidia is happening you know um which Nvidia is happening you know um which Nvidia is really good at and good for because of really good at and good for because of really good at and good for because of their stack and then the the the their stack and then the the the their stack and then the the the hyperscale operational supercomputing or hyperscale operational supercomputing or hyperscale operational supercomputing or Computing that they do those are two

Computing that they do those are two Computing that they do those are two different entirely different things so different entirely different things so different entirely different things so if you're like dumping like generative if you're like dumping like generative if you're like dumping like generative AI supercomputing into one bucket or you AI supercomputing into one bucket or you AI supercomputing into one bucket or you see it as AI you know the AI see it as AI you know the AI see it as AI you know the AI infrastructure thing is like there's infrastructure thing is like there's infrastructure thing is like there's it's actually very it's actually very it's actually very fragmented not so fragmented but there fragmented not so fragmented but there fragmented not so fragmented but there are there are key archetypes that you are there are key archetypes that you are there are key archetypes that you have to be aware of that are actually have to be aware of that are actually have to be aware of that are actually different markets yeah and people people different markets yeah and people people different markets yeah and people people don't tune into that they right and I don't tune into that they right and I don't tune into that they right and I think we'll see companies targeting think we'll see companies targeting think we'll see companies targeting different parts of that value chain for different parts of that value chain for different parts of that value chain for AI from the from the you know you've got AI from the from the you know you've got AI from the from the you know you've got the low power inferencing to the kind of the low power inferencing to the kind of the low power inferencing to the kind of high performance inferencing to the you high performance inferencing to the you high performance inferencing to the you know training and you know these are all know training and you know these are all know training and you know these are all distin distin distin um and then now these days you can you um and then now these days you can you um and then now these days you can you can design and tune silicon to do all can design and tune silicon to do all can design and tune silicon to do all kinds of different very specific things kinds of different very specific things kinds of different very specific things and saving 10% on power or 10% on and saving 10% on power or 10% on and saving 10% on power or 10% on performance really can add up yeah and performance really can add up yeah and performance really can add up yeah and then I I I don't think I don't think um then I I I don't think I don't think um then I I I don't think I don't think um uh you know the the edge The Edge AI uh you know the the edge The Edge AI uh you know the the edge The Edge AI stuff is really different that's an stuff is really different that's an stuff is really different that's an entirely different yeah that's like the entirely different yeah that's like the entirely different yeah that's like the canara stuff is really canara stuff is really canara stuff is really cool Halo Blaze I mean there's a lot of cool Halo Blaze I mean there's a lot of cool Halo Blaze I mean there's a lot of these Standalone kind of mpu class EDI these Standalone kind of mpu class EDI these Standalone kind of mpu class EDI processors that yeah typically are processors that yeah typically are processors that yeah typically are married with something and so it kind of married with something and so it kind of married with something and so it kind of makes sense you look at Qualcomm with makes sense you look at Qualcomm with makes sense you look at Qualcomm with Snapdragon and their npu it's like well Snapdragon and their npu it's like well Snapdragon and their npu it's like well you know I think we're going to see more you know I think we're going to see more you know I think we're going to see more and more folks adding adding Aji and more folks adding adding Aji and more folks adding adding Aji semiconductor muscle to their portfolios semiconductor muscle to their portfolios semiconductor muscle to their portfolios because uh I keep bumping into into because uh I keep bumping into into because uh I keep bumping into into Israeli companies that do a lot I have Israeli companies that do a lot I have Israeli companies that do a lot I have been doing a lot of this stuff for a

been doing a lot of this stuff for a been doing a lot of this stuff for a very long time so yeah Halo it's great very long time so yeah Halo it's great very long time so yeah Halo it's great Stu including yeah Halo exactly very Stu including yeah Halo exactly very Stu including yeah Halo exactly very cool yeah I I bumped into them at uh cool yeah I I bumped into them at uh cool yeah I I bumped into them at uh Eureka Park I had a chat with them but Eureka Park I had a chat with them but Eureka Park I had a chat with them but you know whenever I go to see has you you know whenever I go to see has you you know whenever I go to see has you know you always bump into some know you always bump into some know you always bump into some interesting interesting interesting things in terms of low power you know things in terms of low power you know things in terms of low power you know like even neuromorphic stuff yeah you like even neuromorphic stuff yeah you like even neuromorphic stuff yeah you find guys down there doing neuromorphic find guys down there doing neuromorphic find guys down there doing neuromorphic inera is a great neuromorphic inera is a great neuromorphic inera is a great neuromorphic company oh I got to hang out with you company oh I got to hang out with you company oh I got to hang out with you more man it's like more man it's like more man it's like uh yeah uh maybe I should maybe should uh yeah uh maybe I should maybe should uh yeah uh maybe I should maybe should change my uh come come to change my uh come come to change my uh come come to Austin just come to Austin they're all Austin just come to Austin they're all Austin just come to Austin they're all there man invite me on to be a board there man invite me on to be a board there man invite me on to be a board member on the next one is Milan so if member on the next one is Milan so if member on the next one is Milan so if you can't make it to Austin come to you can't make it to Austin come to you can't make it to Austin come to Milan July 2 SS good that sounds a Milan July 2 SS good that sounds a Milan July 2 SS good that sounds a little little espresso little I think little little espresso little I think little little espresso little I think that sounds really good you know all that sounds really good you know all that sounds really good you know all right okay I think um we're we're ready right okay I think um we're we're ready right okay I think um we're we're ready to close out a close shop right wants to to close out a close shop right wants to to close out a close shop right wants to take us take us take us out Olivia you want to try you're why out Olivia you want to try you're why out Olivia you want to try you're why not why not I I'll close with the not why not I I'll close with the not why not I I'll close with the disclaimer we did we do the be the disclaimer we did we do the be the disclaimer we did we do the be the disclaimer beginning don't do anything disclaimer beginning don't do anything disclaimer beginning don't do anything that we say don't take us seriously um that we say don't take us seriously um that we say don't take us seriously um and uh and you know like just subscribe and uh and you know like just subscribe and uh and you know like just subscribe listen to what we're saying because even listen to what we're saying because even listen to what we're saying because even though you should not do it you should though you should not do it you should though you should not do it you should listen because it's fun uh sometimes listen because it's fun uh sometimes listen because it's fun uh sometimes we're saying some clever things as well

we're saying some clever things as well we're saying some clever things as well it it happens you know especially Debbie it it happens you know especially Debbie it it happens you know especially Debbie and Ryan uh Pete as well the rest of us and Ryan uh Pete as well the rest of us and Ryan uh Pete as well the rest of us I'm not so sure uh and the other thing I'm not so sure uh and the other thing I'm not so sure uh and the other thing is you know if you subscribe uh you is you know if you subscribe uh you is you know if you subscribe uh you should also consider contributing for um should also consider contributing for um should also consider contributing for um Elevate our kids which is that good Elevate our kids which is that good Elevate our kids which is that good cause that we're uh trying to support cause that we're uh trying to support cause that we're uh trying to support right right on awesome thanks all for right right on awesome thanks all for right right on awesome thanks all for tuning in see you next time cool all tuning in see you next time cool all tuning in see you next time cool all that cool stuff right