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The Diary of a CEO June 15, 2026 1m

THE BIG CREATINE LIE...

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  1. A healthy brain likely doesn't need any A healthy brain likely doesn't need any creatine. But, what if you're stressed? creatine. But, what if you're stressed? creatine. But, what if you're stressed? What about sleep deprivation? Night What about sleep deprivation? Night What about sleep deprivation? Night shift workers, university students shift workers, university students shift workers, university students cramming for a midterm, then all of a cramming for a midterm, then all of a cramming for a midterm, then all of a sudden the healthy brain becomes a sudden the healthy brain becomes a sudden the healthy brain becomes a metabolically stressed brain. And most metabolically stressed brain. And most metabolically stressed brain. And most people fall into the stressed people fall into the stressed people fall into the stressed environment, and that's where creatine environment, and that's where creatine environment, and that's where creatine comes to the rescue. And we'll talk comes to the rescue. And we'll talk comes to the rescue. And we'll talk about how much, but the more stressed it about how much, but the more stressed it about how much, but the more stressed it is, the higher the dose seems to come is, the higher the dose seems to come is, the higher the dose seems to come into play. into play. into play. >> And is there anyone that shouldn't take >> And is there anyone that shouldn't take >> And is there anyone that shouldn't take creatine? creatine? creatine? >> Well, I've published over 120 papers >> Well, I've published over 120 papers >> Well, I've published over 120 papers just on creatine alone. We've done at just on creatine alone. We've done at just on creatine alone. We've done at least 30 to 40 studies in our lab, and I least 30 to 40 studies in our lab, and I least 30 to 40 studies in our lab, and I can't find anybody that can't or can't find anybody that can't or can't find anybody that can't or shouldn't take creatine. So, for shouldn't take creatine. So, for shouldn't take creatine. So, for example, at recommended dosages, example, at recommended dosages, example, at recommended dosages, creatine can not only have potential creatine can not only have potential creatine can not only have potential anti-cancer properties, it really speed anti-cancer properties, it really speed anti-cancer properties, it really speed up rehabilitation, and there's a lot of up rehabilitation, and there's a lot of up rehabilitation, and there's a lot of hope, especially around Alzheimer's. hope, especially around Alzheimer's. hope, especially around Alzheimer's. >> And what about kids? >> And what about kids? >> And what about kids? >> The current body of evidence suggests >> The current body of evidence suggests >> The current body of evidence suggests they want to get at least 1 g per day they want to get at least 1 g per day they want to get at least 1 g per day because in children they want to have because in children they want to have because in children they want to have optimization for bone health as well as optimization for bone health as well as optimization for bone health as well as muscle development. And so, I'm muscle development. And so, I'm muscle development. And so, I'm fascinated that this nutrient, fascinated that this nutrient, fascinated that this nutrient, discovered in 1832, like boring for the discovered in 1832, like boring for the discovered in 1832, like boring for the longest time as having these profound longest time as having these profound longest time as having these profound benefits we never even thought would benefits we never even thought would benefits we never even thought would happen. And [music] so, your viewers happen. And [music] so, your viewers happen. And [music] so, your viewers today will be surprised about some of today will be surprised about some of today will be surprised about some of the things I'm going to talk about, the things I'm going to talk about, the things I'm going to talk about, including microdosing.

  2. including microdosing. including microdosing. >> And we've got this thing here in front >> And we've got this thing here in front >> And we've got this thing here in front of us. This is the dosing dilemma. You of us. This is the dosing dilemma. You of us. This is the dosing dilemma. You know, I want to talk about how much I know, I want to talk about how much I know, I want to talk about how much I need to take for all these [music] need to take for all these [music] need to take for all these [music] things. And I want to talk about things. And I want to talk about things. And I want to talk about nutrition, protein, weight training, nutrition, protein, weight training, nutrition, protein, weight training, etc. But, before that, you've got five etc. But, before that, you've got five etc. But, before that, you've got five myths in front of you. Can you reveal myths in front of you. Can you reveal myths in front of you. Can you reveal one by one what they are? one by one what they are? one by one what they are? >> So, this is Oh, I can't believe you did >> So, this is Oh, I can't believe you did >> So, this is Oh, I can't believe you did this one to me. Creatine causes hair this one to me. Creatine causes hair this one to me. Creatine causes hair loss. I was going bald before I started loss. I was going bald before I started loss. I was going bald before I started taking creatine. Myth number two. Oh, so taking creatine. Myth number two. Oh, so taking creatine. Myth number two. Oh, so this is by far the biggest myth, and this is by far the biggest myth, and this is by far the biggest myth, and that is

Summary

Creatine supplementation is discussed as a valuable resource for metabolically stressed brains, particularly for individuals experiencing stress or sleep deprivation, and its benefits extend to rehabilitation and potentially neurodegenerative diseases like Alzheimer's. Research indicates creatine is safe for most individuals, including children for bone and muscle development, with emerging applications like microdosing and potential anti-cancer properties being explored. The discussion debunks myths, such as creatine causing hair loss, and emphasizes that increased stress may warrant higher doses for optimal benefit.

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